Post AVxhTJpothQFwJrEBM by glenngabe@mas.to
 (DIR) More posts by glenngabe@mas.to
 (DIR) Post #AVx8LzuB6HpthpfZ6u by glenngabe@mas.to
       2023-05-23T16:57:39Z
       
       0 likes, 1 repeats
       
       Focus on News SEO? A big heads-up -> Google launches new topic authority system to better surface news content via @rustybrick  "Google now understands if a specific publication is especially relevant to topics or locations. Also re: reputation, Google can also look at the history of high-quality reporting, the recommendations from expert sources & more to see the reputation of the publication."https://searchengineland.com/google-launches-new-topic-authority-system-to-better-surface-news-content-427485#google #seo #news
       
 (DIR) Post #AVxhLccXAWMzsyyNkW by glenngabe@mas.to
       2023-05-23T17:24:41Z
       
       0 likes, 1 repeats
       
       And for the many SEOs that were like, "doesn't Google already do this??" Yep, they do. It's not new. They are just sharing about it now. Here is Danny's tweet about that: https://twitter.com/searchliaison/status/1661056861490102275
       
 (DIR) Post #AVxhP5nz7KHLGkz3wm by glenngabe@mas.to
       2023-05-23T16:58:13Z
       
       0 likes, 1 repeats
       
       And regarding reputation: "Our system also looks at a source’s history of high-quality reporting, or recommendations from expert sources, such as professional societies. For example, a publication’s history doing original reporting or their journalistic awards are strong evidence of positive reputation for news websites."
       
 (DIR) Post #AVxhTJpothQFwJrEBM by glenngabe@mas.to
       2023-05-23T16:57:56Z
       
       0 likes, 1 repeats
       
       And more: "Google said this should help surface content from original reporting news teams that are intimately familiar with the location & topic. Local news publications should show up more often for queries related to their local area. Publishers with a specific expertise should show up for queries on their areas of expertise."