Post AwZssIaMHc0pRpcwmO by DeliaChristina@sfba.social
 (DIR) More posts by DeliaChristina@sfba.social
 (DIR) Post #AwZssIaMHc0pRpcwmO by DeliaChristina@sfba.social
       2025-07-27T20:34:01Z
       
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       Listen up, GenXers - the kids today are talking about a commercial featuring some girl named Sydney Sweeney (who is she? I dunno. She's some rich blonde MAGA influencer.)But she's in a jeans commercial and the cultural discourse it has triggered is about Whiteness and, of course, the far Right.If you watch it, see the subtext immediately, but are talking to a YoungUn who doesn't see it, try and get them to bone up on cultural literacy with Jack Solomon's very short and very accessible book: The Signs of Our Times:  semiotics, the hidden messages of environments, objects, and cultural images (1988).Yeah, it's an old book but it's a really good one. I read it in undergrad and it did MOAR to strengthen my media literacy than all the toks on the interwebs.
       
 (DIR) Post #AwZssKMFh1uuwf2i4O by monarchist@na.social
       2025-07-28T02:14:22Z
       
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       @DeliaChristina But she's not White