Post AbxMXYH4GeSSfbIP44 by mimsical@mastodon.social
(DIR) More posts by mimsical@mastodon.social
(DIR) Post #AbxMXUPQdclkgNB1Xc by mimsical@mastodon.social
2023-11-18T15:25:47Z
0 likes, 1 repeats
Social media isn't dying.It's turning into broadcast media."Faltesek, of Oregon State University, conducted a two-year project to study exactly what kind of content TikTok pushes.At the end of this exhaustive process of gathering data on TikTok’s algorithm, the conclusion became obvious: 'TikTok is television.'"https://www.wsj.com/business/media/a-handful-of-accounts-create-most-of-what-we-see-on-social-media-bdafa8f3?st=1a2o70zybggwjhy&reflink=desktopwebshare_permalink1/🧵
(DIR) Post #AbxMXVZkIkcGIf0mGG by wjmaggos@liberal.city
2023-11-19T06:50:57Z
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@mimsical yep.https://liberal.city/@wjmaggos/110792067896564756
(DIR) Post #AbxMXWQv739OxZtF8y by mimsical@mastodon.social
2023-11-18T15:26:38Z
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Of course, what we used to do on social media -- update friends and family about our lives -- *is* moving to messaging apps.Hence Meta doubling down on Whatsapp, the rise of group chats, the reason for the turf war over "green bubbles", the tenacity of Snapchat, the rise of Discord.But "social" media? It's now the place that algorithms push ever more content from a handful of pros, and the rest of us are meant to just applaud and amplify.2/🧵
(DIR) Post #AbxMXYH4GeSSfbIP44 by mimsical@mastodon.social
2023-11-18T15:27:12Z
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This is having knock-on effects that could be profound.Serious question: What if social media platforms more or less eat the entertainment industry?Already, you're having existing TV serialized to TikTok, and new shows going straight to TikTok.YouTube, meanwhile, is more popular among those under 35 than Netflix - by a long shot.3/🧵
(DIR) Post #AbxMXa9hH1kaVJrXqy by mimsical@mastodon.social
2023-11-18T15:27:50Z
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The entertainment industry has long been focused on streaming services disrupting traditional TV and movie theaters.What's coming next is the disruption of those streaming services -- by the same platforms we think of, today, as "social."https://www.wsj.com/business/media/a-handful-of-accounts-create-most-of-what-we-see-on-social-media-bdafa8f3?st=jsv7qo53hqiaaif&reflink=desktopwebshare_permalink4/4