Post APXK5xyaPCYygUDfLE by prawn@twit.social
 (DIR) More posts by prawn@twit.social
 (DIR) Post #APXILG9WuMWjUdVEeW by jeffjarvis@mastodon.social
       2022-11-12T18:02:46Z
       
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       No one's going to like this prediction/suggestion but... If I were a brand, I'd set up a Mastodon presence *not* for marketing (no ads, no algorithms; nobody wants to befriend brands) but only for customer service, as rel="me" allows for certain verification (as @leo beat--and I mean beat--into my head on TWiG). The aim is only to deal with customer complaints before they blow up, as they still will, even without Twitter. Without Twitter, brands are deaf and that will hurt.
       
 (DIR) Post #APXILGkkfyIjM4uxfc by phillycodehound@masto.ai
       2022-11-12T18:04:08Z
       
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       @jeffjarvis @leo great idea.
       
 (DIR) Post #APXILHH0k26ay80ix6 by Cforman@mastodon.social
       2022-11-12T18:10:48Z
       
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       @phillycodehound @jeffjarvis @leo +1
       
 (DIR) Post #APXILIBjL9TXo2Y1MO by leo@twit.social
       2022-11-12T18:36:12Z
       
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       @Cforman @phillycodehound @jeffjarvisUnfortunately the only reasons brands paid attention to Twitter is the perceived brand damage from a public complaint. I don't know if there would be any incentive to solve problems only visible on Mastodon. It'd be no better than a complaint line. Public shaming is the only thing that works with most brands, alas.
       
 (DIR) Post #APXIoeqQBRR8THaDSq by jeffjarvis@mastodon.social
       2022-11-12T18:41:28Z
       
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       @leo @Cforman @phillycodehound Yes and what I think might happen here is that complaints will rise and the brands will be deaf to them, as they were early on on Twitter. People tend to presume that things on Twitter scaled but, of course, the average kvetch did not but it began to get attention (from bots sometimes).
       
 (DIR) Post #APXJPVhZ8h3mpW0uOm by leo@twit.social
       2022-11-12T18:48:13Z
       
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       @jeffjarvis @Cforman @phillycodehound Maybe we're just waiting for a ComcastCares to break through here.
       
 (DIR) Post #APXK5xyaPCYygUDfLE by prawn@twit.social
       2022-11-12T18:55:46Z
       
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       @leo @jeffjarvis @Cforman @phillycodehound Any 'brand cares'message reminds me of a genuine marketing push by Wang in the late eighties: wang cares. https://gulfbusiness.com/wp-content/uploads/Wang-Cares.jpgThis was a genuine campaign which the UK office of Wang had a hard no response to.
       
 (DIR) Post #APXKBBahDJy6MDXA5Q by phillycodehound@masto.ai
       2022-11-12T18:56:48Z
       
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       @leo @jeffjarvis @Cforman Ahhh good old Frank!