AFTRA, Electronic Arts Productions Inc. Reach Agreement on Interactive
Contract

SAN MATEO, Calif., Jan. 25, 1994 -- Electronic Arts Productions Inc., the
production arm of Electronic Arts, a worldwide leader in the expanding
interactive entertainment industry, and the American Federation of
Television and Radio Artists (AFTRA), the 77,000-member union of
professional performers and broadcasters, announced today that the two
organizations have successfully negotiated the first comprehensive
contract covering talent performing in interactive media productions.

With an annual sales rate of almost $400 million, Electronic Arts is the
global developer, publisher, and distributor of interactive software that
spans entertainment and education categories and diverse hardware
platforms. It is 11 years old and has been a public company since 1989
(NASDAQ:ERTS).

Helping to drive the evolution of new entertainment forms growing out of
the convergence of media such as film, cable television, computers, and
digital audio, Electronic Arts is in the forefront of the multimedia
revolution. Currently it is leading the way in the emerging 32-bit
market.

AFTRA, headquartered in New York, represents actors, singers, dancers,
announcers, voice-over performers, and others who work in television,
radio, sound recordings, and in non-broadcast industrial productions.

The AFTRA National Board has unanimously ratified this new interactive
media contract. It runs through June 30, 1995, and represents the first
comprehensive effort by both interactive industry producers and performing
artists to address the issues -- including the emerging information
superhighway -- raised by continuing advances in technology.

The contract covers talent in all on-camera and off-camera performing
categories (including singing, dancing, and voice-overs) and on all
interactive media platforms. Payment terms set the minimum salary for day
players at $485.

Electronic Arts' Senior Vice President of Marketing Jack Heistand said that
"the company is gratified to have obtained for itself broader access to
key performing artists. At the same time, we are pleased to offer talent
exciting new interactive opportunities to enhance their careers. This will
be a highly productive marriage," he predicted.

AFTRA's chief negotiator, Assistant. National Executive Director Karen
Karnow Stuart, expressed the view that "the interactive market will
greatly expand over the next two years. We consider this contract to be
extremely important to the future of both this industry and our members --
for whom it provides new work opportunities. AFTRA has devoted
considerable time and resources to understanding the unique requirements
of new communications technologies."

Bruce York, AFTRA's National Executive Director, noted that "Electronic
Arts is a leader in its field. We're extremely pleased that a company of
its high caliber would be willing to devote time and energy to work
through this important first step -- actually a good indication to other
major interactive producers (with whom we are already talking) that we are
forward thinking and can address their needs well."

Assisting Ms. Stuart in the negotiations was Marie Salerno, Assistant
Executive Director of AFTRA's San Francisco Local. Carol Contes, Senior
Counsel, served as chief negotiator for Electronic Arts.

Electronic Arts
1450 Fashion Island Blvd, San Mateo, CA 94404

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