Developers Line Up Behind Newton At Upcoming Developer Conference

SANTA CLARA, California--December 7, 1993--Apple Computer, Inc. expects
approximately one thousand developers to attend the first international
Newton Platform Development Conference opening today at the Santa Clara
Convention Center, Santa Clara, California. This industry-wide event is
designed to offer third party and in-house corporate developers an
opportunity to join the growing family of companies from around the world
who are lining up behind Newton technology.

"The Newton Development Conference is a watershed event for the Newton
platform. Following the release of the first rush of feature-rich, robust
third party applications, the conference will allow current and new
developers to share learning experiences and identify future
opportunities," said John Payne, President of Fingertip Technologies, Inc.
"The service provided by Apple's developer technical support group has
been first class, and we look forward to a live forum in which to work
through questions, issues and the substantial new functionality which is
becoming available in the development tools." Fingertip Technologies, Inc.
shipped its first Newton title, Fingertip for Golf--a personal, mobile,
golf-scoring product, in November 1993.

"The Newton platform is a fun and powerful environment for developing
software with fewer of the compatibility issues developers often face
using other platforms," said Cliff Joyce, President of Dubl-Click
Software, Inc. "The Newton Toolkit has been evolving at a rapid pace, and
the Newton Platform Development Conference will be a valuable educational
forum in which to learn about the expanding capabilities of Newton
developer tools. This conference is the first event wholly oriented toward
Newton, and will be a great opportunity to meet other players in the
Newton developer community." Dubl-Click Software shipped its first Newton
title, GoFigure--a customizable combination of calculators in one
easy-to-use program, in November 1993.

"The knowledge we gain from the Newton Platform Development Conference will
significantly influence our strategic plans for Newton software
development," said David Ries, General Manager of Entry Products for State
Of The Art, Inc. "By hearing about new and exciting activities within the
developer community we hope to learn what works in the Newton world, and
increase our productivity by using the developer tools to their maximum
advantage, improving our time to market." State Of The Art will begin
shipping ExpensePlus, Newton software which collects, organizes and
reports business expenses, this month.

"We are over the moon at the enthusiasm with which the developer community
has responded to the Newton Platform Development Conference'', said Philip
Ivanier, manager of developer relations for Apple's Personal Interactive
Electronics (PIE) division. "This conference will be an enormously
productive and inspirational event which will contribute to the powerful
momentum we have already witnessed among Newton developers, and help to
bring an impressive flood of Newton titles to the marketplace."

Industry support for the Newton platform continues to gain momentum. More
than 2,000 Newton development systems--Newton Toolkits--have been sold
throughout the world. Over a dozen applications and titles for the Newton
platform have been shipped by third party and in-house corporate
developers, and more than forty other companies have announced forthcoming
products for Newton. These titles cover a wide range of solutions
including communications, healthcare, sales force automation, finance,
office productivity, education, real estate, and travel.

Apple Computer Inc, 20525 Mariana Ave, Cupertino, CA 95014
408-996-1010

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