[HN Gopher] One item purchased, ten emails
___________________________________________________________________
One item purchased, ten emails
Author : speckx
Score : 105 points
Date : 2026-04-08 18:13 UTC (4 hours ago)
(HTM) web link (joshghent.com)
(TXT) w3m dump (joshghent.com)
| floren wrote:
| I documented the 13+ emails I received over the course of trying
| to buy a wallet: https://jfloren.net/b/2022/12/12/0
|
| Everybody just assumes they're the only thing hitting your inbox,
| like I don't also have "engagement" messages from 3 other stores
| I bought shit from two years back, plus PG&E trying to convince
| me to install a meter that can turn off my A/C remotely, plus
| Nextdoor trying to update me because somebody thinks they heard a
| gunshot...
| rjh29 wrote:
| > Everybody just assumes they're the only thing hitting your
| inbox
|
| They know your inbox has 100s of competing senders and their
| message could get lost, that's why they spam. A large number of
| people don't curate their inbox, never unsubscribe and just
| make do reading 20% of their messages.
|
| Same with phone notifications.
| Yokohiii wrote:
| without email spam, there wasn't any reason to curate a
| mailbox.
| username223 wrote:
| Don't unsubscribe - that's a signal of a live email address.
| Add a rule filing their domain straight to trash.
| cosmotic wrote:
| My understanding is that this is outdated advice.
| dsr_ wrote:
| There are definitely some vendors who respect an
| unsubscribe request, and some who don't. No way to tell
| ahead of time.
|
| I won't buy, ever again, from someone who doesn't respect
| the unsub request.
| rjh29 wrote:
| In the UK there are legal guarantees, the unsubscribe
| button nearly always works.
| burningChrome wrote:
| Texting is the new email. I have about a half dozen or more
| email addresses and very few of them get used nowadays.
|
| The funny thing is I just moved all my email over to Fairmail
| and did several other things to try and "degoogle" my life.
| The funny thing was as soon as I got Fairmail installed, I
| finally realized how much spam was hitting even my gmail
| inboxes, but since gmail and outlook both filter them into
| separate folders, I never saw them. Fairmail has the
| _ability_ to do the same, but it was really good for me to go
| through and unsubscribe and block the rest.
|
| Now I barely get any spam from any of my accounts so life is
| a lot easier now. Another example of how these companies make
| it easy to not do anything and just have it out of sight.
| pembrook wrote:
| This, plus the fact if they don't overcommunicate and send
| you 10 transactional emails (eg. "your order is still on its
| way!") they'll have people filing credit card disputes and
| BBB complaints, blasting support screaming _this-site-is-a-
| scam-where-is-my-order!??_ over a two day shipping delay.
|
| This HN thread reads like a fun Chesterton's fence exercise.
|
| New engineer shows up the first week on the job: "10 emails?
| You guys are all stupid this only needs to be 3
| emails...receipt, shipped, and feedback!"
|
| Whole team groans, having to explain yet again the many years
| of scar tissue behind exactly why every one of the 10 emails
| exists.
| kshacker wrote:
| lol neighbor? Gunshots reclassified as car exhaust but there's
| a video too. Same one from last night?
| ozim wrote:
| Well I do know - but I am working on B2B SaaS.
|
| I am getting furious when I read advice like "you should spend
| time to talk to your customers".
|
| It feels like people giving such advice never really did
| anything in actual marketing/sales. Mostly because single
| company uses dozen if not more applications, no one gives a
| flying fuck about your application and if they would spend time
| giving feedback to each app they use, they won't have time to
| their job.
|
| Yes you can get customer time - but it is not "just talk to the
| customers", if you get one having a day or 2 hours or 1 hour
| you take it or you might never hear from them again or hear
| from them again in 2 years or maybe 6 months. CUSTOMER TIME IS
| SOMETHING SUPER SPECIAL not something "maybe you should do
| that".
|
| So for developers out there -- your sales guy just had a chat
| with a customer he has another meeting with him in 2 weeks - it
| is not like he is making up deadline, he needs to show
| something, anything moving forward to keep the customer hooked
| and maybe have another meeting with the guy and if has nothing
| to show it might be back in years or never...
|
| Of course I myself am using shitload of apps and services in my
| work and I don't give a fuck what they do and don't want them
| to bother me if I have a subscription, unless they break
| something then I am going to write an angry e-mail to them (I
| do understand they might have a problem, as mentioned I am
| working on B2B SaaS myself) but angry mail works better (maybe
| not for latest Anthropic Opus).
| dinkleberg wrote:
| In contrast I'm a fan of the overeager messages for actual
| updates like these presented.
|
| It is just when after said delivery that I then end up on a
| mailing list where I get sent something seemingly daily from a
| single vendor that I'm less pleased.
| floren wrote:
| I strongly suspect that "Do not send me marketing emails" at
| checkout time ACTUALLY means "Wait 6 months before sending me
| marketing emails, when I might plausibly forget that I checked
| this box", because I always do my best to opt out of mailing
| lists and I always seem to start getting stuff anyway 6-12
| months after making a purchase. The Silicon Valley model of
| consent strikes again.
| bombcar wrote:
| They classify it as "transactional" emails (like what is
| supposed to be order receipts, shipping updates, etc) and so
| "decide" they can send you an "order update" to an "existing
| customer with a business relationship" 6 months later,
| instead of adding you to the spam list immediately.
| rationalist wrote:
| I just received a marketing email from Dell, and in the
| footer they claimed it was a transactional message. The
| last transaction I made with them was 3 years ago!
| bombcar wrote:
| It's insane - I rarely want marketing emails (there are
| some I do, new products from Saddleback Leather are
| always interesting) but when I _do_ actually find out
| about some new product that 's desirable, I find that I
| _never_ get marketing emails for it, even if I 'm signed
| up to things you would think would cover it!
|
| Apple knows who I am, what I've bought, and I'm not
| unsubscribed from all, and yet they've never told me
| about the Neo, though they did send me an email talking
| about the event that might have been the one that
| revealed it.
| scorpionfeet wrote:
| Same here. Back in 1999 buying something of a yahoo market
| website was a crapshoot and you didn't know what was going on
| till you got it. I have no issue with overzealous updates. But
| after that; go away! I know you exist.
| banannaise wrote:
| It's honestly one of his worst videos, but Jon Bois has quite
| thoroughly documented how many mattresses they tried to sell
| him as a result of him buying a mattress.
| https://www.youtube.com/watch?v=n36R8xlhe1U
| vitaflo wrote:
| Jon Bois worst video is still better than 99.9% of all
| videos.
| dazc wrote:
| Wait until you see the tracking data that led to your purchase.
| addybojangles wrote:
| Haha truth
| croisillon wrote:
| oh you've just bought a washing machine, you will now see ads
| for washing machines during the next 3 months
| marcosdumay wrote:
| Hum... Except for the 2 emails asking for feedback, I don't see
| any problem with that.
|
| Do you get overwhelmed by emails tracking items you brought? You
| expect stores not to communicate with you about active contracts
| you've already paid for and have actions pending from their part?
| Why exactly do you think that's a problem?
| gbalduzzi wrote:
| Because I never engage with them and they clutter my inbox,
| especially if I make more than one purchase in the same period.
|
| One email, with the receipt and the tracking number is enough
| for me, everything else is just noise to me.
|
| I totally agree that it is not an important problem: it is a
| nitpick, but that is why I think it is a problem.
| john_strinlai wrote:
| i am no fan of spam. but i am totally fine (and expect, really)
| to receive email #s 1, 3, 4, 6, 7, and 8 on this 10 point list.
|
| - 1 confirms my order was received, and im not left thinking i
| ordered something when it wasnt processed.
|
| - 3, 4, 6, 7 are all good for ensuring my order didnt get lost in
| the process and lets me schedule my day if needed.
|
| - proof of delivery (8) is good for records, disputes, or just
| knowing that i should pop over to my house on lunch so the item
| isnt sitting outside all day.
|
| however, i _do_ use my own domain and unique addresses per store
| (e.g. "walmart@example.com" if i need a walmart account for
| whatever reason), so that if/when companies start doing the "we
| miss you", "please rate us", "seriously, please rate us, you
| havent yet :(" or whatever, i can immediately bin it.
|
| catchall is also super convenient for automatically organizing
| emails. anything with a "to" address of "walmart@example.com"
| goes straight into the "walmart" folder.
| EdNutting wrote:
| Same here - almost identical for me.
| swah wrote:
| Same. Also if one created an account before that order that
| would be another 3 or 4 emails.
|
| What pisses me the most is getting the same information over
| Whatsapp too - just a few minutes earlier!
| wafflemaker wrote:
| Never give out your email. Just hand out proxy addresses. Have a
| couple in your wallet\phone casing for when you need to give one
| right away without time to generate it.
|
| No spam. Or if you get some, one click to stop receiving mail
| from a specific proxy.
|
| Takes some using to, and some work each time you give out an
| email address. But so does sifting through a ton of spam, because
| you didn't care enough to only give out a proxy address.
| skinner927 wrote:
| Edit: egg on my face. The article's author suggested the same
| service. Heh. Anyways...
|
| I highly recommend a service like SimpleLogin. It allows for
| dynamic wildcards:
|
| - store1@my.domain - whatever@my.domain - _@my.domain
|
| All gets fwd to my real email and I can kill any address from
| my email client by unsubscribing (or login to the SimpleLogin
| interface)
|
| You can go further and use subdomains or pattern matching to
| send things to different addresses like your spouse and
| friends. e.g.
|
| - _@friend.my.domain -> friend@gmail.com - *@spouse.my.domain
| -> babe@example.com
|
| Not affiliated, just really happy with the service
| fishpen0 wrote:
| I do this. But I hit a wall with shopify. They only allow 5
| email addresses to be bound to an account and only one account
| to one phone number. So now I cannot get tracking information
| from about a dozen online stores that at some point or another
| switched to shopify after I already made a custom email for
| them
| fhdkweig wrote:
| The worst abusers are the ones that mix vital emails with
| marketing and fluff. In the US you have to deal with the Social
| Security Administration your entire adult life. You need to
| deal with them while paying into the program during the working
| years and also while cashing out in retirement. So you can't
| just ignore communications with them, but yet most emails are
| fluff like holiday greetings, reminders not to be scammed
| (which are repeats of the same advice they gave in all previous
| emails).
|
| Banks also do this, but they at least use the same subject
| lines that I can auto-filter.
| Normal_gaussian wrote:
| I'm in the UK. I have several bank accounts, both personally
| and for business.
|
| For my four personal accounts my last email was last October,
| and the one before that was last July.
|
| For my business accounts I have most set to email me a
| statement every month (automations attached).
| fhdkweig wrote:
| I wonder if there is some sort of regulation specific to
| the UK that stops them.
| thoughtpalette wrote:
| I've been using Proton Mail and iOS (through iCloud+) for this.
| Almost every purchase online goes through a proxy, and once the
| item is delivered, the email deleted.
|
| This has a side benefit of being able to sign up to the popup
| modals for like, 10-20% off a first purchase.
|
| Some sites do not parse the emails correctly though (if they
| contain periods, etc) and it's also hard to order track.
|
| I find it's worth the trouble to have a relatively quiet inbox.
| themafia wrote:
| I use a wildcard proxy. Like msg-BUSINESS@example.com. Each
| business gets it's own alias. I can just generate them at the
| point of sale without any prior configuration.
|
| If a particular business annoys me it's quite easy to start
| managing their emails separately.
|
| Incredibly useful for when a company gets acquired and their
| old transactional email database is turned into a marketing
| database.
| opengrass wrote:
| This is convenient tracking. Worse is the daily marketing you
| never opted into.
| wffurr wrote:
| I've internalized the delete shortcut in gmail and configured one
| of the swipe directions in the app to be delete. For a long time,
| I archived every email, but there's so much crap like this now to
| wade through.
|
| I also discovered that a busy local mailing list was sending
| images as attachments that counted against my quota, so even more
| incentive to delete instead of archive.
| moepstar wrote:
| Ugh... same feelings here... looking at you, eBay.
| wakamoleguy wrote:
| Is there a technical limitation why these never seem to be
| grouped into a thread? I generally appreciate the updates on my
| package, but I also value a tidy inbox.
| Yokohiii wrote:
| Which mailing frontend for normies has threaded views?
| simonreiff wrote:
| Gmail (at least in Google Workspace) and Outlook 365 both do
| threaded emails.
| gib444 wrote:
| Companies too lazy or unwilling to set a thread id.
| ryandrake wrote:
| All I need when I buy something online is the shipping tracking
| number. That's it. I don't need an invoice. What am I going to do
| with that, print it out and stare at it? I don't need constant
| tracking updates. I can get these myself with the tracking
| number. I don't need to know it was delivered (again, tracking
| number, and I can also just look on the porch with my eyeballs).
| I don't need any of the other sales-spam that always seems to
| accompany these orders. An online merchant shouldn't even need my
| E-mail address. I should be able to click "buy" and the next page
| shows me the tracking number. _That 's the only relationship I
| want with you!_
| elliotec wrote:
| An invoice/receipt is often necessary for booking purposes,
| reimbursements, taxes, etc. But to your point, just put it in
| the same email as the tracking number and move on.
| sva_ wrote:
| You'd love AliExpress. There's probably 20-25 emails per order as
| there are so many tracking steps. But I like it, just
| automatically move them to a folder.
| smcameron wrote:
| Not to mention the endless stream of marketing emails you'll
| get forever after.
| hereme888 wrote:
| I pay for Fastmail.com precisely for their unlimited aliases and
| masked addresses.
|
| Since virtually everything now requires creating an account
| (thanks marketers, bots, AI agents), I always use throwaway
| emails + privacy tools.
| unethical_ban wrote:
| These actually don't bother me so much.
|
| What bothers me is when I give an email at a store for receipt or
| refund purposes, and they take that as an opt-in to multiple
| marketing emails per week. And removing myself from the list
| often takes multiple attempts at "unsubscribe".
|
| If I don't explicitly opt-in to marketing, I should never get
| marketing. Ahem, Microcenter.
|
| Having proxy addresses is nice. But I can't just kill an alias if
| I'm using the email for refunds, or if I use the service multiple
| times. Also don't want to generate and read off alias emails when
| I'm at a cash register.
| tamimio wrote:
| Maybe for you it's a problem, I personally know people that if
| they don't get these emails they start calling support services
| to know where's the order or what's the update.
| hmokiguess wrote:
| Apple hide my email was a great solution to this, I feel like we
| need a proper open source alternative. Basically a relay inbox
| that is ephemeral and you can discard once you're done.
| arjie wrote:
| I actually really enjoy getting this sequence of emails but I use
| Gmail's auto categorization so it just goes in the "Updates"
| folder and gets auto-forwarded to my claw-like so it's not super
| interrupty. I prefer to have the full trace on my side rather
| than on the provider side because their site might go down and so
| on.
|
| I can see why people get annoyed. It's just the alternative that
| I really dislike.
|
| This way I can do all analysis on my own side or search for
| status on my side. I prefer to own the data and have it pushed in
| a timely manner.
| dostick wrote:
| Actually, four emails, not ten. Author writes as if it's some
| conspiracy of sellers and shipping companies to maximise the
| number of emails. Each sends with any excuse they have. The email
| is treated as a drop box of transactional notes that business
| sends to customers inbox so customer can always find that info if
| they would have a need. It's not frivolous sending that we need
| to fix but some standard of "receipt" folders, like Gmail auto
| folders in half-assed way. So these emails bypass inbox directly
| to special folder. And it should have a standard name so customer
| service can say "look in your Receipts folder".
|
| And Two "We received your order" is unnecessary, as well as
| "create account". But if they send those it must be working? Or
| they send even is only handful of people click on them?
| SoftTalker wrote:
| Just emails? I get all that plus half a dozen text messages.
| evulhotdog wrote:
| STOP
| variaga wrote:
| Permanently block this number? _[yes]_ [no]
| fmajid wrote:
| Only one "are you happy with your purchase?" follow-up email? He
| should count himself lucky...
| afavour wrote:
| I feel like the author is overly cynical here. You get so many
| updates because there's so much information available about your
| delivery, and I for one appreciate having it! I wish there was as
| standardized format so my e-mail client could just roll it all up
| into one status box but it's hardly the end of the world.
| BeetleB wrote:
| I hate the "Give feedback"/"Review the item you bought ..."
| emails.
|
| I'm sitting here, fantasizing creating an automation where
| whenever one of these hits my inbox, I'll have an LLM agent go to
| the page and give the most negative feedback it can muster.
| pacman1337 wrote:
| pretty soon we won't be reading books or emails. We have have AI
| filters. Maybe we won't even be reading our friends or partners
| message either, mostly fluff anyways?
| patwolf wrote:
| I gave up on inbox zero a long time ago, so it isn't the emails
| themselves that bother me as much as the notifications that I get
| through my phone and smartwatch.
|
| I now run each notification through an LLM and give it
| instructions on what to filter out. I accidentally disabled it
| recently and was startled at the flood of notifications--like
| when you browse the internet without an ad blocker and forget how
| bad it is.
| garciansmith wrote:
| This actually misses some, namely the "your order is out for
| delivery" email which precedes the "your order is delivered one".
| And some places might split up the delivery into parts so you get
| even more despite being delivered together (in some cases in the
| same box!).
|
| Worse is if they require a phone number then text you each and
| every step as well as email you. Some places you can "opt out" of
| texting but then the next order will just repeat the process.
|
| All I want is an order confirmed email, and an order shipped
| email with the tracking number. I get maybe some people want a
| "delivered" email but I don't even want that, I'll see it, it can
| sit there an hour it's ok; if it's something really important
| I'll be looking at the tracking anyhow.
|
| And while I'm complaining, it sure would be great to get rid of
| the syrupy language some use: "Get excited!!! Your order is being
| packed!!!!" Yes, I am glad I will receive a bunch of paper
| towels, but it is, I can assure you, not exciting.
|
| P.S. edit: I just got two emails a few minutes ago (both for the
| same single order) stating that my order was on the way and would
| arrive... in twenty minutes. Which I think is a new one, I don't
| think I've gotten an "your order is less than half hour away"
| email before.
| rsync wrote:
| Almost all order flows (like shoply, for instance) have phone
| number as a required field... But they do no validation.
|
| You can just enter a fake prefix+number with plausible NPA.
|
| You should use a fake prefix because you don't want some poor
| random person getting your delivery updates...
| SunshineTheCat wrote:
| Doordash has become better, but they use to do the same thing
| with notifications:
|
| Your order has been placed! > Your order is being prepared! > Bob
| is on route to pick up your order! Bob is waiting for your order!
| Message from Bob: I'm waiting for your order! > Your order has
| been picked up! > Message from Bob: I'm on my way! > Your order
| is approaching! > Your order has arrived! > Your order was
| dropped off! > Please rate your dasher! > etc etc etc
|
| The only reason I never completely turned off notifications was
| because there was one I actually needed: my order was dropped
| off...
| bluefirebrand wrote:
| > The only reason I never completely turned off notifications
| was because there was one I actually needed: my order was
| dropped off...
|
| And of course there's no way to manage your notifications
| granularly to only get the ones that you actually want and
| filter the rest
|
| Companies want to publish marketing about how they empower
| users but they absolutely do not actually want to empower users
| if they can help it
| ishtanbul wrote:
| Your notifications about your orders are bundled with their
| marketing notifications (on iphone at least). So if you dont
| want ads, you have to turn off order updates too
| gubo97000 wrote:
| problem that would be solved if clients were a little better at
| grouping emails
| CrzyLngPwd wrote:
| The trustpilot begging emails are the worst IMO. I didn't agree
| to TP having my email address, so why are they contacting
| me...again and again and again???
| miki123211 wrote:
| Poland is _always_ like this, for "good" reasons. The American
| shopping experience is a breath of fresh air in comparison.
|
| Our workflow is often something like this:
|
| 1. "Verify your account" (before you buy).
|
| 2. Order has been accepted.
|
| 3. [From the payment gateway, we typically don't do credit cards
| for online transactions]: Payment required.
|
| 4. [Your bank, via a push notification]: Please confirm this
| transaction, typical EU overregulation 3D Secure crap.
|
| 5. [Your bank, Push]: Card payment.
|
| 6. [Payment gateway, after you're redirected to their site and
| complete payment] Payment succeeded.
|
| 7. [Store]: We have received your payment.
|
| 8. [Store, one business day later]: Here's the invoice you
| requested. Spoiler, no invoice was actually requested.
|
| 9. [Store]: Here's the tracking number for your parcel.
|
| 10. [Parcel Delivery app, you practically need one to open parcel
| lockers, our favorite method for getting almost anything, if you
| don't want to deal with the hassle of SMS]: Your parcel has been
| registered.
|
| 10. [Parcel app]: Your parcel is on the way.
|
| 11. [Parcel app] Your parcel is ready for collection.
|
| 12. [Store]: Your package has been delivered.
|
| Most of these are no-opt-out.
|
| That list doesn't include any marketing, "how did you like your
| Order" or "Please review this Seller" emails. If there's another
| intermediary in the mix, like Allegro (our local Amazon / eBay
| alternative that most people order from), there can sometimes be
| a bunch more.
| medvidek wrote:
| Interesting how you need a separate app to open parcel lockers
| in Poland. In the Czech Republic the locker provider just sends
| you an email/SMS (as a part of the "ready for collection"
| message) with a code that you type on the locker's keyboard,
| which is sometimes physical, sometimes a touch screen, and the
| locker opens, no app needed.
| szatkus wrote:
| I don't use the app (I guess it's about InPost). I usually
| just scan a QR code that I recieve to my inbox. Code from SMS
| also works just fine.
| plorg wrote:
| I'm particularly fond of the senders who know there are nominally
| laws about spam, so they just label every piece of marketing and
| customer retention garbage as pertaining to your user account, or
| they layer some subscription-related language over a promotion al
| email. I uploaded photos to a printing service over a decade ago
| and long since unsubscribed from their marketing lists. Two
| months ago they started sending me bi-weekly "reminders" that my
| old photos would be purged soon but offering me a discount
| subscription to their cloud storage. They then sent me at least
| three weekly reminders. The thing is, none of the links in the
| email would send me to the page to download old information
| (which it turns out I had already done years ago, presumably on
| prompt of some other spam) or information on deleting that
| content myself.
|
| The other classic of the genre is mailing list software that
| stores opt-out preferences separate of customer account data such
| that when they move to a different marketing service or their
| retention policy tolls out you start getting spam again, exactly
| 5 years after you opted out.
| Esophagus4 wrote:
| That is likely a violation of CAN-SPAM.
|
| Dual purpose emails (transactional + advertising) are generally
| still considered as commercial and are usually covered.
|
| It would have to be enforced, but still.
|
| Sometimes for those I just log in and switch my email to some
| throwaway or I setup a rule in my inbox to immediately junk it.
| a3w wrote:
| Machines write emails, people don't.
|
| So it is just "mark as read" every day or week, and move on
| skimming mail senders, and rarely any headings, and nearly never
| message bodies.
|
| Or for such a company, make a filter and clear out the subfolder
| every half year or when check only there is an issue with an
| order.
| aorth wrote:
| I highly recommend using an email alias service. The author
| mentions SimpleLogin. I've been using Firefox Relay for a few
| years and it's great!
| NotGMan wrote:
| Another reason for this is for the seller to protect themselves
| and give themselves proof against scumbag customers who then lie
| to get the product for free etc...
|
| The more emails and info you can demonstrate that you sent to the
| customer the more proof you have in case they try to scam you.
| mrock wrote:
| For most of ecom you lose money acquiring a customer, and can
| only hope to break even by emailing them and going for repeat
| purchases.
|
| A few ecom folks manage to acquire customers without losing
| money.
|
| Typically it's via a "welcome kit" that costs $150+ to cover ads.
| gib444 wrote:
| [delayed]
| dlcarrier wrote:
| Assuming the message actually contains information, and not a
| login link, lots of email updates is great. It means I
| automatically get a local copy of the message stored, so if I
| want to look it up, I have it immediately available, regardless
| of my current network connectivity.
|
| I use Gmail's support for aliases, by putting a '+' symbol after
| my user name, followed by a alias, so that the messages can be
| easily filtered. I then add the alias to Gmail's server-side
| filtering to move the message to an IMAP folder for messages from
| vendors/distributors.
| unfitted2545 wrote:
| I love the combination of Posteo and Bitwarden. Any email I use
| has a "+random letters and numbers" generated for that entry to
| combat spam. If I need better privacy separation, I have my
| main email with my name, then an alias with random letters and
| numbers.
| Night_Thastus wrote:
| I make a habit of training the spam filter to catch all the non-
| important emails produced on a purchase.
|
| Tracking link for shipment? Thank you!
|
| Random email about how to 'best use' my purchase (advertise other
| products) - instant spam flag.
|
| This has worked quite well, though occasionally the filter gets
| it wrong.
| ge96 wrote:
| Friend of mine told me they bought some music-related item and
| they got several emails but also an AI generated video of the CEO
| or something like that personally thanking them for their
| purchase. Super weird.
|
| The video said something along the lines of "Hey {name} I am the
| CEO... I want to personally thank you for your purchase".
|
| I can't remember if they bought whatever it is from Instagram
| through an ad on there so a super social/ad heavy space anyway.
| iamwpj wrote:
| I'll just suggest -- I don't think they have A/B tested the right
| amount of emails. There was a time when companies optimized this
| sort of stuff, but the cost of researching that vs. just sending
| every opportunistic email possible is too great. This doesn't
| really matter except that we give companies too much credit for
| stuff like this. They're just kind of...doing stuff, for better
| or worse.
| bigbuppo wrote:
| It's better than it was back in the 90s. Imagine that, but as
| physical mail. Oh, and they sent a separate copy to your billing
| contact, which was at the same address, and was also you.
| jasonpeacock wrote:
| Just wait until you _don't_ buy something...
|
| Throw some items in your cart and enjoy all the emails reminding
| you to check out, look at similar items, share with your friends,
| and use discounts before they expire!
| linsomniac wrote:
| I just ordered a dishwasher from Lowes, and that translated to 16
| text messages from them, including asking if my address was
| correct, asking 3 times if the delivery date worked for me. I
| appreciated 2 of them: Your delivery window is 9:30-1:30, you are
| stop 7, the driver just finished the delivery before you and is
| headed your way.
|
| There's a right number of times to text me about a delivery that
| is going exactly as planned, and 16 is not that number.
| daft_pink wrote:
| The issue is that I want to see the email that says my order
| shipped so I can drop the tracking number into parcel.
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