[HN Gopher] 60% of Legal Searches Now End Without a Click
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       60% of Legal Searches Now End Without a Click
        
       Author : atreeleaf
       Score  : 13 points
       Date   : 2026-01-18 18:40 UTC (4 hours ago)
        
 (HTM) web link (talk24.ai)
 (TXT) w3m dump (talk24.ai)
        
       | tcfhgj wrote:
       | Maybe people should install AdNauseam to make up for the lost
       | clicks?
       | 
       | https://adnauseam.io/
        
         | gruez wrote:
         | AdNauseam's fake clicks are so detectable that it's hard to
         | imagine any ad networks are fooled by it.
         | 
         | https://news.ycombinator.com/item?id=46188039
        
       | ChrisMarshallNY wrote:
       | I'm assuming that this applies everywhere, but this is a law-
       | centered site, so that's their focus.
       | 
       | I confess to "not clicking," myself. Also, I often use ChatGPT to
       | answer questions I used to put to Teh Google.
        
       | analog31 wrote:
       | >>>> For law firms that built their entire client acquisition
       | strategy on Google, this is an existential shift.
       | 
       | Oops. I guess it's back to billboards along the freeways.
        
         | atreeleaf wrote:
         | haha, fwiw this is (surprisingly) still very effective. I
         | imagine we will also start seeing ads on robotaxis soon once
         | they figure out they have "unexplolited" eyeballs
        
           | rkomorn wrote:
           | Maybe they'll adjust routes to optimize driving by certain
           | sponsored locations.
        
       | dfajgljsldkjag wrote:
       | Companies doing SEO for lead generation have been ruining search
       | results for years now. I've searched for basic car questions so
       | many times and gotten low effort articles from some random
       | dealership in Kentucky or Ohio [1]. No, Toyota of Louisville, I
       | am not a lead and I don't want your opinion any more than I want
       | the opinion of any of the other 9000 local car dealerships in the
       | country. And this pattern applies to home maintenance[2], legal
       | questions, etc. Screw those guys.
       | 
       | We don't click because those guys have made it so there's nothing
       | worth clicking on.
       | 
       | 1. https://www.google.com/search?q=how+often+to+do+oil+change
       | 
       | (this particular search has a few high quality results ranked at
       | the top, but it illustrates what random dealerships from who
       | knows where are doing to ruin the results.)
       | 
       | 2. https://www.google.com/search?q=how+to+wash+upstairs+windows
        
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       (page generated 2026-01-18 23:00 UTC)