[HN Gopher] Validating your ideas on strangers (2017)
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       Validating your ideas on strangers (2017)
        
       Author : tacon
       Score  : 52 points
       Date   : 2025-10-24 16:48 UTC (2 days ago)
        
 (HTM) web link (jeremyaboyd.com)
 (TXT) w3m dump (jeremyaboyd.com)
        
       | chacham15 wrote:
       | This only works when strangers = target customer because there is
       | no way a stranger would have the understanding of the pain you
       | are relieving for someone when they dont feel that pain.
       | Therefore, it can be better read as "validate your ideas on your
       | target customer" which is kind of obvious.
        
       | zkmon wrote:
       | Actually, you can try seeking out your own brutally honest
       | opinion about your own idea. Act like a stingy investor or a
       | totally down-to-earth common man. You should quickly write down
       | the terse half-line questions that your real childish inner self
       | spits out, before they are drowned by the pitch from your refined
       | outer-self.
        
         | vntok wrote:
         | At this point, why not simply order an LLM to roast the idea,
         | acting as "the arch-enemy of the pitcher" or something akin to
         | that?
        
       | whycombinetor wrote:
       | I'm sure the patrons at dive bars love businesspeople walking up
       | and asking you to listen to their startup idea or review their
       | designs for a corporate rebranding.
        
         | Swizec wrote:
         | > patrons at dive bars love businesspeople walking up and
         | asking you to listen to their startup idea
         | 
         | Honestly why 10 years ago in SF I stopped telling people I'm a
         | software engineer when we chat at a bar. It was relentless.
        
       | politelemon wrote:
       | > private, albeit very loud, conversation
       | 
       | Please don't do what this post says. As someone at a bar I would
       | appreciate you leaving me alone without me having to assert my
       | right to a private conversation.
        
         | lazyasciiart wrote:
         | Weeeeell, as someone else at a bar, I wouldn't mind some
         | negative pressure on the private but very loud conversation
         | style.
        
       | jll29 wrote:
       | You might want to limit this to geek-frequented bars in Silicon
       | Valley only, as it is using strangers for your own financial
       | benefits without reimbursing them for their feedback.
       | 
       | Also consider that disclosing your work in public means
       | subsequent attempts to patent anything are toast (unless each
       | stranger signs you an NDA first).
        
         | pavel_lishin wrote:
         | > _Also consider that disclosing your work in public means
         | subsequent attempts to patent anything are toast (unless each
         | stranger signs you an NDA first)._
         | 
         | Are you suggesting that people trying to have a drink are going
         | to rush out and patent something based on what some asshole was
         | trying to drunkenly describe to them?
        
           | bluGill wrote:
           | propably not but you never know.
        
       | willguest wrote:
       | when he asks you about his new idea for an app, just pretend you
       | didn't hear him. if we all do it, eventually he'll leave
        
       | pavel_lishin wrote:
       | If you try this, be prepared for the bartender to tell you to
       | stop hassling the customers, or to cut straight to the part where
       | they kick you out of the bar.
        
       | vntok wrote:
       | A great shortcut to get banned by the bartender because patrons
       | have told them you're harassing and/or soliciting. Bonus points
       | if you try to make your case to the bouncer.
        
       | sublinear wrote:
       | It should be made clearer that this is from 2017.
       | 
       | I can only speak from my own experience that both the tech scene
       | and bar scene have changed dramatically.
        
         | retrocog wrote:
         | 100%
        
       | Lerc wrote:
       | This is like sending an unsolicited email to someone who might
       | want to buy your product.
       | 
       | A single instance is not a bad thing, but once it becomes a
       | repeated occuance it is terrible.
       | 
       | With this particular case, the threshold is likely to be in
       | expectation. If you approach people and any of them are aware of
       | this concept in advance, they might feel used. If they know what
       | you are going to do before you start talking then the entire
       | atmosphere has already been polluted.
       | 
       | It might be easier to think of it in ecological terms.
       | Sustainability and limiting harms mark the core of what should
       | govern human endeavours. If the bar was considered an ecological
       | environment, the harm would be in negatively impacting the
       | enjoyment of customers. A single query from a stranger might do
       | no harm. It might even enrich their evening experience. Done
       | unsustainably however, results in a progressive reduction in the
       | quality of experience across the ecosystem.
        
         | saulpw wrote:
         | Yeah, notice that the "inspiration" for this tactic was a
         | designer who interrupted their loud conversation. He read the
         | room and realized these guys were spitballing business ideas
         | and took advantage of their drunken egos to get some Man On The
         | Street opinions. That all seems fine. The problem comes when
         | you start doing it to people who aren't talking loudly about
         | their own stupid business ideas.
        
         | Aurornis wrote:
         | > This is like sending an unsolicited email to someone who
         | might want to buy your product.
         | 
         | It's worse than that. It's interrupting people who are trying
         | to enjoy their night out and demanding they review your
         | homework for you.
         | 
         | If people don't flat out tell you to go away, they're going to
         | try to make up something simple as quick as possible to fulfill
         | your task in the hopes that it will make you leave them alone.
        
       | bloodyplonker22 wrote:
       | One guy at our company once had this brilliant idea as well. Go
       | to a bar and validate the idea with strangers. After all, our
       | business idea was related to sports and they would surely be
       | interested. I thought this was a great idea. All three of us
       | agreed it was. Later that night, in high spirits, we went to the
       | bar to execute our plan. We sat at the bar for two hours and
       | talked to a grand total of zero people because we were all afraid
       | to approach anyone and bother him or her about our frivolous,
       | idiotic idea.
        
       | yard2010 wrote:
       | People would use it for sex.
        
         | LoganDark wrote:
         | Teens will use anything for sex.
        
       | Aurornis wrote:
       | This is a 2017 blog post. It's a throwback to earlier hustle
       | culture writings, before writing like this on LinkedIn became a
       | pop culture meme.
       | 
       | Like most of the hustle culture writing, it's based on a single
       | experience that may or may not have actually happened: The author
       | approached someone in a bar and had a conversation, and now
       | they're preaching this method as some groundbreaking business
       | technique.
       | 
       | Cold approaches like this are not, in my opinion, a good idea if
       | you want valid feedback. When you approach random people in a bar
       | and interrupt them with some request, many people will go into
       | defensive mode where they try to tell you what you want to hear
       | to de-escalate and get you to go away.
       | 
       | Note their reaction:
       | 
       | > Their reaction was notably disturbed!
       | 
       | The author noticed they didn't appreciate his question but
       | pressed on anyway, demanding they give him some feedback. Many
       | people will play along for a few minutes and try to deliver
       | something that fulfills the request and lets them get away from
       | the situation.
       | 
       | That doesn't mean it's good advice. Like most hustle culture
       | writing pieces, I don't think this advice to go to bars and
       | interrupt random people and demand their feedback is a good idea.
        
         | thw_9a83c wrote:
         | I've been working on a few ideas in my free time for several
         | years, and I'm also a frequent bar visitor. I live in a central
         | part of a European city that is quite tourist-heavy, and I
         | don't have a problem talking to strangers, whether they're
         | locals or tourists. I never initiate discussions about my hobby
         | projects, but if enough beer is consumed, such discussions are
         | inevitable.
         | 
         | I have a clear impression that you can't get much reasonable
         | feedback this way. Most people just don't know what you're
         | talking about and will either support or dismiss your idea
         | without knowing anything about the topic. They mostly react
         | based on likeness to previous discussions or on a human
         | likability level. Getting feedback this way has never worked
         | for me.
        
           | Aurornis wrote:
           | > I never initiate discussions about my hobby projects, but
           | if enough beer is consumed, such discussions are inevitable.
           | 
           | Bringing up a business idea as a conversation topic after
           | getting to know someone over beers is one thing.
           | 
           | This blog post isn't about that, though. It's about ambushing
           | people at a bar and demanding they review your startup idea.
        
             | thw_9a83c wrote:
             | > ...It's about ambushing people at a bar and demanding
             | they review your startup idea.
             | 
             | That sounds even worse to me. That needs a very friendly
             | bar to afford to be that annoying. :)
        
       | petalmind wrote:
       | "The Mom Test" book seems to be about this exactly:
       | https://www.momtestbook.com/
        
       | tunesmith wrote:
       | I went to a bar a few years ago and there was someone set up at a
       | table in the corner with a weird-looking deck of cards and a sign
       | that said, "help me test my game design!" That particular
       | approach worked really well, but I think particularly because
       | playing a game in a bar is fun.
        
         | thw_9a83c wrote:
         | In this case, it might work because you're not only asking for
         | feedback; you're also (hopefully) contributing to people having
         | fun.
        
           | mhb wrote:
           | $10 if you give me your opinion about my idea...
        
       | neilv wrote:
       | > _Their reaction was notably disturbed! I apologized, saying I
       | had a pitch coming up, and would really like their opinions.
       | Well, they were much more negative toward my idea than I thought
       | they would be!_
       | 
       | Because you interrupted their social outing with techbro baggery,
       | including being kinda disingenuous about "a pitch coming up".
       | 
       | > _Focus grouping. The only real difference is it is FREE._
       | 
       | A non-consensual focus group, in a venue where people are going
       | partly to get away from biz BS they have to tolerate during the
       | workday.
       | 
       | But if you're going to do it anyway, there is a convention in
       | bars, of offering to buy a person a drink. Especially when it's
       | an ambitious approach. No longer FREE.
        
       | vasilzhigilei wrote:
       | I think that the author needs to read "The Mom Test".
        
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       (page generated 2025-10-26 23:00 UTC)