[HN Gopher] IKEA Catalogs 1951-2021
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       IKEA Catalogs 1951-2021
        
       Author : bookofjoe
       Score  : 261 points
       Date   : 2025-10-07 15:35 UTC (7 hours ago)
        
 (HTM) web link (ikeamuseum.com)
 (TXT) w3m dump (ikeamuseum.com)
        
       | jihadjihad wrote:
       | Where did the Eames chair lookalike disappear to after '68? I
       | want one.
        
         | CGMthrowaway wrote:
         | In corduroy! https://auctionet.com/en/2229425-fatolj-mila-hog-
         | ikea-1960-t...
        
       | ziofill wrote:
       | holy cow I would have never guessed it went back 74 years! @_@
        
       | lysace wrote:
       | I hadn't noticed the lack of printed IKEA catalogs until now.
       | Seems like they stopped making them in 2021. They used to just
       | appear in the mailbox. (I'm in Sweden. They were literally sent
       | to every household in the country every year.)
       | 
       | I'm a fan of print layout catalogs over database driven web
       | sites. Can't AI help with making an appealing paginated layout of
       | a product database? I'd be happy with a 1 GB .pdf.
       | 
       | Edit: Shoutout to the electronics supplier Reichelt in Germany
       | for keeping the catalog alive:
       | 
       | https://cdn-reichelt.de/katalog/01-2025/ (537 MB .pdf)
        
         | WillAdams wrote:
         | No need for AI --- I used to work up automated typesetting
         | systems for a previous employer --- feed in the database as a
         | properly tagged XML file, provide all the graphics in a folder,
         | and a couple of typesetting runs later, one had a fully
         | paginated PDF w/ ToC and Index.
         | 
         | The problem is, no one wants to pay for this since no value is
         | seen in such a paginated view --- even if AI could create such
         | a typesetting routine.
        
           | lysace wrote:
           | I mean, what I'm after is a page layout that is designed with
           | compactness and readability in mind. Going from a product
           | database to that requires quite a lot.
           | 
           | An example:
           | 
           | https://archive.org/details/mouserelectronic00unse/page/190/.
           | ..
        
             | bombcar wrote:
             | A printed catalog also provides discovery that no website
             | has ever matched.
        
               | lysace wrote:
               | Exactly. So, my hope is that AI can rebuild this lost art
               | that is now deemed too expensive.
        
         | Theodores wrote:
         | I don't think you need AI but you do need to think about the
         | audience for the printed catalogue.
         | 
         | A few years ago I did the website for a retailer of clothes for
         | the elderly, and they were doing it old school with the
         | catalogue, printed order form and excellent customer service by
         | phone. Their niche was the demographic every other clothing
         | retailer avoided. Unless you have a similar niche, you have to
         | ask about whether a printed catalogue is worthwhile.
         | 
         | AI could potentially help but how do you plan and budget time
         | for that? It could take anything between two minutes and two
         | years to get right. Meanwhile you could do it old-school with
         | artworkers slaving away. Alternatively, you could automate the
         | process to use print stylesheets where you specify the page
         | size and then populate the content with CSS grid layout. The
         | printed catalogue could then be created on demand (and cached)
         | so that it automatically updates itself. This could be a
         | manageable process that you could plan and budget for.
         | 
         | In your product database you could have fields for layout
         | preferences so that you can specify the featured product for
         | each page and what to downgrade in the presentation. I would
         | say this is definitely viable and one reason this is not done
         | is that any company still invested in print catalogues will
         | have an artworker department and nobody in such a department
         | would invest time into automating their job.
        
       | waltbosz wrote:
       | Very cool. I wonder how much of that 1950s IKEA furniture has
       | survived to today.
        
         | layer8 wrote:
         | Likely more than today's IKEA furniture will survive until
         | 2100.
        
       | BoredPositron wrote:
       | Woah...that brings back some memories. In a whole different
       | timeline 22 years ago I was printing them for literal months. We
       | did all European versions and it was 8 weeks of nothing but IKEA
       | catalogs. They were highly optimized so for a language change we
       | only had to switch the black cylinders. The whole IT was bonkers
       | for the time we used SGI workstations for pre press and had like
       | 100 bonded dial up connections for the mass of data. The pages
       | came as TIF files and a catalogue was around 300GB. We were a
       | rotogravure shop and did around 13m/s of 3-4 meters paper in
       | width and around 4-5 kilometers in length. I think a whole run
       | was 50 metric tons of paper. Good times but incredibly boring if
       | the machine was dialed in.
        
         | supportengineer wrote:
         | I don't think most people appreciate the miracle that is paper
         | publishing.
         | 
         | For decades we used to have _daily newspapers_ delivered to our
         | doorstep, and the price was low enough that almost anyone could
         | afford it.
        
           | nine_k wrote:
           | I still regularly receive printed papers at my (building's)
           | doorstep; they are printed in color, and completely dedicated
           | to ads.
        
           | fragmede wrote:
           | And that they were set by linotype! Whenever I get annoyed at
           | Jekyll or ruby or GitHub pages or whatever not building and
           | needing maintenance, I think back and am suddenly grateful
           | that my problem isn't of sorting funny shaped pieces of metal
           | into exactly the right order.
        
       | dfxm12 wrote:
       | Is there a reason IKEA doesn't bring back all of the classic
       | designs from time to time?
        
         | CGMthrowaway wrote:
         | They bring select designs back ALL the time. What do you mean?
         | 
         | Here is just one example (with historic catalog images
         | included): https://www.ikea.com/global/en/stories/our-
         | roots/vintage-ike...
        
         | criddell wrote:
         | Some would be hard for them to make at a reasonable price today
         | and they wouldn't sell in big numbers at a higher price.
         | 
         | Adam Savage recently posted a video about his favorite IKEA
         | cabinet:
         | 
         | https://www.youtube.com/watch?v=fLAAxxjM_7U
         | 
         | The drawers have box joints which is something I can't imagine
         | IKEA of today doing.
         | 
         | It's on page 311 of their 1997 catalog FYI.
        
           | Ma8ee wrote:
           | The only reason they wouldn't sell a drawer with a box joint
           | today is because they wouldn't be able make the box flat
           | enough. They certainly use even more complex joints even
           | today.
        
           | CGMthrowaway wrote:
           | Good housekeeping wrote as recently as 2023 that ikea kitchen
           | cabinets used dovetail joinery.[1] But this runs counter to
           | my and everyone I know's experience. Not sure how/why they
           | could write that.
           | 
           | [1]https://www.aol.com/best-kitchen-cabinet-brands-
           | according-19...
        
       | ta12653421 wrote:
       | Ah, Sixties are knocking! Steel, Aluminium, Glass & Leather.
       | 
       | Shrugging....
        
         | ta12653421 wrote:
         | one must be very pissed to degrade a comment which lines out
         | explicitly wrongly driven design which never took off (it would
         | be existing today!), which looks and feels cold, which gives a
         | feeling of loneliness, handing over some nice "hey-it-looks-
         | good"
         | 
         | the degrade of design & perception is remarkable.
        
       | drivers99 wrote:
       | LACK is from 1979 according to IKEA but the first one I could
       | actually find (purely out of curiosity) is in the 1981 catalog on
       | page 68 (in 5 colors). It is also on the front cover.
        
       | panzagl wrote:
       | Someone is a Tested viewer...
        
         | Broussebar wrote:
         | My first thought as well
        
         | fragmede wrote:
         | Wait, so you saw this already and didn't share it with the rest
         | of us? How selfish!
        
       | jeffpersonified wrote:
       | The progression of the catalogue and furniture design from 1950
       | through to 1960 is remarkable. What a transformative time.
        
       | rixrax wrote:
       | This is awesome! I wish Omega, Zenith, Seiko and other watch
       | manufacturers would do the same and publish their historic
       | catalogs online! And auto manufacturers, and really everyone who
       | is in the kind of business where catalogs like this exists.
        
       | ahartmetz wrote:
       | Crazy how few of their decades old designs look "wrong" today.
       | Their combination of high quality design, low price, and
       | (depending on price...) workable to good build quality is pretty
       | unique.
        
         | andrelaszlo wrote:
         | I just renovated an Ikea table from 1980-something. Actually
         | found it in the catalog too.
         | 
         | It's solid wood, so it'll probably last another 40 years at
         | least.
        
         | atombender wrote:
         | Mind you, a _lot_ of their designs are cheap knock-offs of
         | contemporary designs.
         | 
         | * The POANG chair is a copy of Alvar Aalto's 406.
         | 
         | * Nakamura's earlier POEM copied both the 406 and a chair by
         | Bruno Mathsson.
         | 
         | * FROSTA (now discontinued) is a copy of Aalto's Stool 60.
         | 
         | * KROMVIK copied Bruno Mathsson's Ulla bed frame.
         | 
         | * BORE copied Mathsson's Karin chair.
         | 
         | And so on. Ironically, some of these also have become classics
         | of their own, or at least sought-after vintage objects.
         | 
         | IKEA sometimes comes up with original, sometimes novel designs,
         | but generally they copy better designs with worse manufacturing
         | quality rather than coming up with original ones.
         | 
         | And they are genuinely worse in terms of construction. For
         | example, if you compare the wood quality of a FROSTA with
         | Aalta's stool it's night and day. FROSTA is just plywood cut to
         | size. The Aalto stool is solid birch, with a plywood top and an
         | elegant solid birch veneer for the edge band, and the legs use
         | a unique plywood-like join that is a thing of beauty [1].
         | 
         | [1] https://www.alvaraalto.fi/wp-
         | content/uploads/2017/10/l-jalka...
        
         | BizarroLand wrote:
         | The more striking thing is checking them against each other.
         | 
         | The 1959 catalog had thin, svelte, curved and up angled
         | designs. The Mid 80's had plump, puffy, overstuffed and was
         | quite tame-loud, whereas the 2020's has "I'm not here, white-
         | black-pop of color" aesthetics.
        
       | nosrepa wrote:
       | Was it only the English ones that got the dog penis?
        
       | NaOH wrote:
       | Previously:
       | 
       |  _The IKEA catalogue through the ages_ -
       | https://news.ycombinator.com/item?id=28997461 - Oct 2021 (64
       | comments)
        
       | galfarragem wrote:
       | I'd happily pay for the traditional physical IKEA yearly catalog.
       | I suspect that if they sold it in-store for a few euros (EUR2?)
       | just to cover printing costs, many people would buy it. It's more
       | than a product list, it's a cultural artifact, offering a window
       | into the aesthetics, values, and lifestyle of its time. I still
       | keep their old catalogs, and I'm not alone.
        
         | ruszki wrote:
         | It was one if not the most effective advertisement which I've
         | encountered in my life. We got it freely every year with post,
         | and I dreamed as a kid to have such houses and flats which
         | could be seen in them. The brand stuck me so well, that it's my
         | go to furniture store, since I moved out from my parents. I
         | wanted to read it again last year to have some ideas for my new
         | flat, and I was devastated when I've figured out that it's not
         | printed anymore. Even as I've been continuously online for
         | 24-25 years, a digital "version" of it will never be the same.
         | I won't ever read it just for fun, which we did back then so
         | many times (my whole family), that it became utterly damaged
         | until the next year's edition came. I would easily pay for it.
        
         | freddie_mercury wrote:
         | > And behind the scenes, work on the next catalogue had already
         | begun - a process lasting several months and involving
         | planning, construction of interiors, photography and filming,
         | all led by catalogue manager Mia Olsson Tuner.
         | 
         | It is naive to assume printing costs are the only costs
         | involved.
         | 
         | I feel comfortable assuming IKEA had a better understanding of
         | the economic fundamentals of the catalogue than HN commenters.
        
           | degrews wrote:
           | No one is assuming printing costs are the only costs to
           | produce the catalogue. The point of pricing the catalogue at
           | printing costs is to cover the marginal cost of offering the
           | catalogue for sale. The fixed costs of producing the calendar
           | are incurred either way.
        
       | superfist wrote:
       | One of these catalogs is connected to an interesting story that
       | happened to me not long ago. The situation took place in Poland.
       | I recently visited a friend's house, and there my attention was
       | caught by an old chest of drawers that must have been made during
       | the communist era (the PRL period). I asked my friend if he knew
       | what model it was, since there weren't many such pieces made in
       | those days -- there are catalogs and auctions, so these things
       | must be documented somewhere. He told me that he had already
       | searched for it online but couldn't find anything.
       | 
       | Out of curiosity, we moved the chest of drawers and looked behind
       | it. There we found a small label with a production date (probably
       | 1963) and the name of one of the Polish state-owned furniture
       | factories. There was also the model name - quite enigmatic - and
       | when I searched for it online, nothing came up.
       | 
       | The mystery intrigued me so much that I spent several hours going
       | through old PRL-era catalogs and online auctions. After quite
       | some time, I finally came across a photo on an auction site where
       | someone was selling a similar piece - another item from the same
       | furniture set. The description was very detailed; the seller even
       | claimed it was a unique piece and included an extensive history
       | of these furniture items.
       | 
       | It turned out that they were designed by Marian Grabinski, and
       | the set was originally a wedding gift for Ingvar Kamprad, the
       | founder of IKEA. Kamprad liked the gift so much that the
       | furniture went into mass production - but only in Sweden. They
       | were never available in Poland!
       | 
       | The auction also included scans from one of the old IKEA catalogs
       | from 1964 (pages 111-114, see thread link). But how did these
       | pieces end up in Poland? I don't know if the Polish company
       | actually produced them for IKEA, but according to the
       | description, at least prototype series was made in Poland and
       | distributed among some communist party officials in limited
       | number. This was never available to buy in Poland.
       | 
       | As I later found out from my friend - his aunt actually was a
       | communist party member and even held a fairly high position there
       | so it made perfect sense.
        
         | robin_reala wrote:
         | Poland was a core manufacturing hub for IKEA for much of the
         | 1960s, after Swedish manufacturers started to boycott them:
         | https://ikeamuseum.com/en/explore/the-story-of-ikea/czesc-po...
        
       | rossant wrote:
       | I never realized that IKEA was over 80 years old.
        
         | yreg wrote:
         | They were founded during WWII and they don't like to think
         | about what their founder was doing during those years.
        
       | driese wrote:
       | What a coincidence to see this on the HN front page. I want to
       | use these catalogs for a project of mine, but I first wanted to
       | speak to one of the people of the IKEA museum or IKEA itself to
       | inquire about permissions (outside of the ones on the website). I
       | have been trying to get a hold of them for weeks now, but with no
       | luck so far. If anyone here knows someone at those places, please
       | let me know.
        
         | ikeamuseumreal wrote:
         | In this age of extreme AI scraping, and an actual need for fun,
         | whimsical projects built around IKEA catalogs, I give you
         | permission.
         | 
         | (I am obviously not the ikea museum, sorry - but what's your
         | project?)
        
           | driese wrote:
           | Haha cheers. Despite this being a fun project, I'd still like
           | to be the first to do it, so forgive me for not telling yet.
           | I will try another round of outreach tomorrow and post it on
           | HN as soon as I get permission.
        
         | alpinemeadow wrote:
         | DM me!
        
           | driese wrote:
           | I'd love to, but your profile gives no way to contact you?
           | You can find one on mine, otherwise I'd be happy about a
           | link.
        
       | Aardwolf wrote:
       | Other than the flower patterns on the sofas, 1976 looks pretty
       | modern actually...
        
       | walthamstow wrote:
       | For the Brits here I spent an hour or so last Christmas looking
       | at old Argos catalogues from before and during my childhood.
       | Great fun.
        
         | Ylpertnodi wrote:
         | Being a teenageer, those _big_ catalogues sure
         | were...educational.
        
         | situationista wrote:
         | Argos is great, but doesn't have a patch on the old SkyMall
         | catalogues you'd find in US carriers up to around 2010
        
       | vintagedave wrote:
       | Was IKEA furniture always self-assembled for the entire time? The
       | catalogues are wonderful for how fashion changed, but I'd love to
       | see the evolution of user-facing design in terms of simple,
       | explained engineering.
        
       | elygre wrote:
       | I was 13, delivering advertisement to mailboxes (basically a
       | newspaper boy, but delivering to every mailbox).
       | 
       | Most weeks it was one bag for my route. Except when the ikea
       | catalogue arrived... I went back and forth and back and forth --
       | that thing was thick and heavy!
        
       | situationista wrote:
       | I recall being told the IKEA catalogue is the only publication
       | ever to surpass the Bible in terms of annual print run (200
       | million at its peak)
        
       | 112233 wrote:
       | A bit OT, but why is ikea internet store (any country) designed
       | to be so unusable? Lists of available components hidden in pdfs
       | tucked in obscure menu, no way to find compatible components,
       | search flooded with tens of thousands of "combinations" -- I
       | mean, they obviously know what they are doing. What is the goal
       | of making it such way?
        
         | kace91 wrote:
         | This is completely anectodal, but I have a friend who works
         | there and he talks about a very change-averse culture.
         | 
         | He has to sit through talks about how Ikea is a bussiness that
         | already works very well and the most important thing is to
         | avoid any changes that have even a 0.001% chance of making it
         | not work. Many relatively trivial deployments have to be
         | approved by a lengthy international bureaucracy, with a focus
         | on preventing any automation that can eventually result in
         | workforce not being needed. Things like that.
        
         | silvestrov wrote:
         | Also: why can't they show all sizes of a product jusst like
         | when choosing t-shirt size on a normal shop?
         | 
         | e.g. this dresser is available in many sizes but you wouldn't
         | know from the product page:
         | https://www.ikea.com/us/en/p/storklinta-3-drawer-chest-white...
         | 
         | At best you can then search for "STORKLINTA" but the result
         | list has the other sizes mixed with all sorts of other products
         | such as beds: https://www.ikea.com/us/en/search/?q=STORKLINTA
        
         | Reason077 wrote:
         | IKEA likes to find ways to get you into their physical stores
         | because they know you're going to end up buying more than just
         | the items you came for.
         | 
         | So they have a website that sort of teases you, but isn't
         | actually good enough to replace the physical stores.
         | 
         | You'll start on the website, but get frustrated with it and
         | eventually just drive over to IKEA to find the items you want.
         | And you'll also come home with some candles, picture frames,
         | and a couple packs of frozen meatballs.
        
         | makeitdouble wrote:
         | I'm probably part of that problem.
         | 
         | While I don't shop that much at Ikea, I still remember their
         | product lines, will sift through the dozens of combinations and
         | PDFs, and take notes while looking at the building instructions
         | to see what could be done with a product.
         | 
         | Most of us will choose Ikea for the flexibility, and will
         | happily do some amount of research anyway.
         | 
         | Until reading your comment it didn't hit me that the site was
         | so different from other brands, like Apple for instance. And I
         | sure don't enjoy Apple's site. But then Ikea shops aren't
         | traditional shops either, if sifting through pages of products
         | isn't your thing, walking through sinuous paths all around the
         | shop won't be either.
         | 
         | It's a fundamentally different public.
        
         | gertlex wrote:
         | The 'Acquired' podcast episode on Ikea speculates that their
         | "buy in person" was historically a cost advantage (especially
         | over pre-assembled furniture that cost $$$ to deliver), as they
         | didn't have to pay shipping/delivery. In the modern era of
         | "expect free shipping as long as some minimum amount is spent",
         | online sold and delivered sales have less profit margin, and
         | one could imagine an intentional business decision to try and
         | keep the in-person experience the "preferred" one for
         | customers.
        
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