[HN Gopher] You Can Be a Great Designer and Be Completely Unknown
       ___________________________________________________________________
        
       You Can Be a Great Designer and Be Completely Unknown
        
       Author : delaugust
       Score  : 242 points
       Date   : 2025-04-24 21:24 UTC (1 days ago)
        
 (HTM) web link (www.chrbutler.com)
 (TXT) w3m dump (www.chrbutler.com)
        
       | snappr021 wrote:
       | If people did not give credit where credit is due.
        
       | DudeOpotomus wrote:
       | This is well written. It also seems to describe society at large,
       | especially our current society. So many things work so well, they
       | become invisible. After time, people dont even realize how much
       | is working behind the scenes to make everything work well and
       | they assume we dont need those things.
        
         | setsewerd wrote:
         | It's the same logic that's behind the declining vaccination
         | rates unfortunately. Things could get pretty bad if that trend
         | doesn't reverse.
        
       | abtinf wrote:
       | In fact, becoming known takes an enormous amount of energy
       | dedicated toward that purpose.
        
         | mattgreenrocks wrote:
         | Yes. And time is zero sum. So you end up with people who see no
         | issue with sinking lots of time into audience building.
         | 
         | I'd rather do the thing than talk about it. Or, frankly,
         | watch/listen/read others.
        
           | famahar wrote:
           | I read an interesting thread about this in relation to game
           | dev. Development is ugly, so a lot of audience building and
           | investor potential comes from creating visually appealing
           | gameplay demos and mechanics. Often they are made separate
           | from the core of the game. All that time spent making
           | engaging content ends up compromising the development process
           | and turning it into more of a show reel, rather than a fully
           | functioning holistic game.
        
           | dagw wrote:
           | _I'd rather do the thing than talk about it._
           | 
           | That is fine if you're doing it for yourself, but rather
           | unhelpful if you hope to make a living out of doing the
           | thing. The people I know who make a living off their art are
           | those who sink a lot of time into selling their art (and
           | themselves). Those who sit and home and just make (often much
           | better) art languish in obscurity.
        
       | ChrisMarshallNY wrote:
       | I think that greatness of mind needs to be coupled with ambition,
       | a certain level of arrogance and self-absorbtion, and a
       | personality that doesn't make you a pariah.
       | 
       | I suspect that combinations like that, are, indeed, as rare as
       | hen's teeth.
       | 
       | Many great talents probably couldn't be arsed to play the rat
       | race game, and keep their domain humble, or they piss off other
       | people so much, that they never get a break.
        
         | handfuloflight wrote:
         | Why does it have to be arrogance and self absorption? Why not
         | simply confidence and vision?
        
           | ChrisMarshallNY wrote:
           | It certainly can be (I'm obviously not the expert on the
           | traits), but arrogance (think Steve Jobs) means that there's
           | less self-doubt, and less openness to outside counsel, which
           | is normally a Very Bad Thing, but, if your own counsel
           | [vision?] is very good, then maybe not so bad.
           | 
           | In my time, I've worked with some top-shelf folks, who had
           | many -but not enough- of the combination, to be mildly
           | successful.
           | 
           | Most of the best were extremely ... er ... _confident_. Some,
           | it came across as rudeness, but others, would politely accept
           | your counsel, and then instantly feed it to the shredder,
           | without you ever knowing.
           | 
           | I preferred the rude ones.
        
             | sublinear wrote:
             | > I preferred the rude ones.
             | 
             | Seeking social cues to describe greatness is exactly what
             | the grift preys on.
        
               | ChrisMarshallNY wrote:
               | Depends.
               | 
               | I'd rather know, up front, that someone isn't open to my
               | PoV, so I don't waste time, trying to give help, where it
               | is not wanted.
        
               | ghaff wrote:
               | I worked for a CEO once and I really disagreed with a
               | decision--admittedly probably too late to take another
               | path. He talked about it with me. Obviously neither was
               | going to change the other's mind. So we agreed to
               | disagree and moved on.
        
               | ChrisMarshallNY wrote:
               | Sounds like a good manager. It's the manager's decision,
               | but also, their Accountability.
               | 
               | One thing that I've learned, over the years, is that
               | folks don't take me seriously. I'm pretty sure that it's
               | my affect. I come across as a bit "goofy," and open,
               | which is often interpreted as "naive," or "stupid." Used
               | to really bug me, but I've learned to deal with it.
               | 
               | Anyway, I'm pretty good at "playing the tape through to
               | the end," and anticipating long-term ramifications. These
               | are often unwelcome observations, in the planning phase
               | of things.
               | 
               | I've learned to start quietly preparing remediations, for
               | when the wheels inevitably come off. I guess that it's
               | nice to be a "hero of the day," but it would have been
               | even better, if we hadn't gotten to this point in the
               | first place. Remediation is not as good as Prevention or
               | Mitigation.
        
               | ghaff wrote:
               | Yeah, he was basically the guy who hired me. They had
               | been small clients in the past and we liked each other.
               | Part of me was saying what's done is done but I felt I
               | had to give it a shot so I emailed him and we had a
               | cordial phone call. Which is more than a lot of CEOs of
               | moderately large companies would do. And it says a lot
               | about the company culture that I never felt I was risking
               | being fired.
        
               | ChrisMarshallNY wrote:
               | _> And it says a lot about the company culture that I
               | never felt I was risking being fired._
               | 
               | Yes. I feel that insecure upper managers are a pox on the
               | tech industry (probably other industries, as well). They
               | create a really toxic culture.
               | 
               | I used to work for a Japanese company. My manager didn't
               | speak English, and was 7,000 miles away, but was willing
               | to listen to me. However, I had to deal with the way my
               | interaction developed. Sometimes, the Japanese can be
               | quite ... _strident_ ... when they feel as if they are
               | not being approached with respect.
               | 
               | They had a consensus-based style, which welcomed input
               | from all levels, but would also be pretty brutal, to bad
               | input.
               | 
               | Helped me to develop a habit of making sure all my ducks
               | were in a row, before opening my mouth.
        
               | ghaff wrote:
               | Relationships also matter. I worked directly for people
               | who really feared this senior person for reasons I never
               | really understood. But I knew how far I could push things
               | and tell the exec they were just wrong. Which is probably
               | one of the reasons they hired me. To be honest, I was
               | probably in a position where if I pushed a bit too far
               | I'd probably have been ok.
        
           | vjvjvjvjghv wrote:
           | There is a very fine line between all of these. When you look
           | at famous people like Jobs, Zuckerberg, Musk or Gates they
           | have all these attributes. Another example would be Michael
           | Jordan in basketball or Michael Schumacher in racing.
        
       | mylons wrote:
       | you can be a great <insert w/e here> and be completely unknown.
       | there are a lot of niche opportunities out there. you could be
       | helping michelin star restaurant owners with a new booking
       | website that just charges customers on their reservation and
       | literally be set for life after that interaction.
       | 
       | the last anecdote is a true story. one of the original owners of
       | Alinea (Chicago) did just that and the guy who developed the site
       | is quite literally set for life if he doesn't do anything else
       | but also has this incredible in within the fine dining world now.
        
         | tptacek wrote:
         | I feel like the people in key roles at Tock were generally
         | pretty high profile to begin with. Last time we talked in depth
         | about Tock here on HN, Kokonas showed up.
        
       | motohagiography wrote:
       | to me designers are the real architects of history, however, the
       | cybertruck example as brash i disagree with for specific reasons.
       | 
       | it is a perfect example of what it does without any deference to
       | other design languages. instead of po-mo symbolism, it really is
       | just the sufficient metal and glass to do the thing. an essential
       | truck is unsentimental working capital. its not a duck, its an
       | undecorated shed.
       | 
       | i think the design will age very well because there's nothing to
       | add to it.
        
         | codr7 wrote:
         | It's hands down the ugliest thing I've ever seen.
        
           | pcmaffey wrote:
           | I call it the trash compactor
        
           | BoingBoomTschak wrote:
           | But at least it's not boring. I'd even call it audacious.
           | Most of today's SUVs, you wouldn't be able to guess the
           | brand/model if you took the badges away.
        
             | philipallstar wrote:
             | It's true - they are all looking more and more similar.
        
             | codr7 wrote:
             | True, the same mindset that lead Microsoft to create the
             | Metro UI, which has similar appeal.
        
         | analog31 wrote:
         | I don't disagree with you about its utilitarian aesthetics,
         | even if it seems ugly to me. But an amusing irony is that most
         | customers probably won't ever use it as a truck.
        
         | blt wrote:
         | The design shows a fundamental misunderstanding of sheet metal.
         | Flat sheet metal is weak. Only curved sheet metal can be
         | strong. Designs that lack mechanical sympathy with the
         | materials in use don't tend to age well.
        
         | immibis wrote:
         | Kei trucks are unsentimental working capital. Cybertrucks have
         | been designed to look this way because someone thinks it sells.
         | The panels come unglued and fly off because they glued panels
         | on because they needed the truck to look that way because they
         | thought that attracted customers.
        
           | philipallstar wrote:
           | > Cybertrucks have been designed to look this way because
           | someone thinks it sells
           | 
           | No, I think it's to get the cost of an electric truck down.
           | I've never heard anyone from Tesla say it looks that way
           | because it'll sell better. It doesn't look like the other
           | Teslas, which all look really nice, but are more expensive.
        
             | immibis wrote:
             | You know what's better at getting the cost down better? Not
             | adding extra parts for aesthetics. Gluing on extra panels
             | costs more than not gluing on extra panels. Also, making
             | them smaller makes them cheaper. They're actually too big
             | to fit in standard European parking spaces, so clearly they
             | have no need to be as big as they are.
             | 
             | Their design is all about aesthetics, but a type of
             | aesthetics that is non-conventional in the car industry.
        
             | vonmoltke wrote:
             | > It doesn't look like the other Teslas, which all look
             | really nice, but are more expensive.
             | 
             | No, they're not. The price of a Cybertruck is in line with
             | the price for a Model S or Model X, and significantly
             | higher than a Model 3.
        
             | LightBug1 wrote:
             | Obviously it's subjective, but no ... the model 3 does not
             | look really nice. The new generation with the facelift just
             | crosses the borderline of acceptable, as does the newly
             | face-lifted model Y. But the countless prior generation 3
             | and Y that litter our streets surely must be a marginal
             | drag on the Tesla brand ... they're aging terribly. Which
             | isn't hard considering my initial impression of them.
             | 
             | The model S is literally the only car they got right.
             | 
             | Let's not even talk about the CT. I can't even bring myself
             | to utter that horizontal fridges name ...
        
           | bluGill wrote:
           | Cybertruck looks that way because of compromises. They didn't
           | think the shape would sell, they thought stainless steel
           | would sell. The shape is a function of how hard it is to
           | shape stainless steel. Likewise gluing panels on is required
           | because stainless steel can't be welded. Because they refused
           | to compromise on stainless steel they were forced to
           | compromise elsewhere.
        
             | rpnx wrote:
             | Stainless steel can be welded... just not easily and
             | cheaply.
        
       | spamjavalin wrote:
       | Remind me of the statement (I'm paraphrasing) 'No one gets the
       | credit for solving a problem that never happened'
        
         | bluGill wrote:
         | This is why I hate the end of project awards. Someone always
         | get great credit for staying late to save the project - but if
         | they had done their job right in the first place the project
         | wouldn't have needed saving.
        
       | pelagic_sky wrote:
       | As a designer, I know some absolutely amazing artists who just
       | hunker down and produce phenomenal art/designs and I am not
       | fluffing here. As a climber, I also know of climbers who are at
       | the best in the world level, but don't post sends on IG or muck
       | about in socially promoting themselves. It's great to know that
       | there are extremely talented people doing their thing and it's
       | not driven by leaderboards or social clout.
        
       | cultofmetatron wrote:
       | reminds me of this video I found the other day
       | https://www.youtube.com/watch?v=lcjdwSY2AzM&ab_channel=Verit...
       | 
       | if I'm understanding correctly the implications of Emily
       | Noether's work, its an absolute travesty that she isn't famous in
       | the same breath as Einstein and Feynman. Yet this video was the
       | first time I had even heard of her.
        
         | esafak wrote:
         | Physicists know her. Einstein was a public intellectual,
         | Noether was not.
        
         | MoonGhost wrote:
         | There are many great scientists you've never heard about.
         | Soviet side of the world was almost as big as western. Yet they
         | got only a very few nobel prices. It was absurd when western
         | derivative got, but not the original work.
        
           | rablackburn wrote:
           | Do you have any recommendations for where we could read more
           | about the soviet originals/western derivatives? I've never
           | heard that before (born after the collapse) and that sounds
           | like a fascinating story.
        
             | bluGill wrote:
             | https://www.royalroad.com/fiction/73052/technomagica-
             | progres... - it is a fiction story so it might or might not
             | be to your taste. The story is a soviet (or just after the
             | fall) scientists it reborn in a fantasy/magic world - like
             | most such stories there is constant comparisons to the old
             | world, but the old world is the soviet one not the western
             | one. It probably isn't a comprehensive list, but it is a
             | good overview of who the soviets saw as important.
        
         | somenameforme wrote:
         | Einstein's discovery explained a centuries old mystery that
         | people, including every major mind of the time, were completely
         | and fundamentally on the wrong track towards. All without being
         | able to find any academic position that would have him - he was
         | working as a low ranking patent inspector at the time. And that
         | discovery completely reshaped physics, which many at the time
         | thought had been mostly 'solved' and was down to a measuring
         | game.
         | 
         | I think a parallel would be if some random guy, outside of
         | academia, completely and cleanly solved the dark energy/matter
         | mystery in his spare time, with a revolutionary way of
         | thinking, and it completely reshaped our understanding of not
         | only the cosmos but of physics itself.
         | 
         | Becoming well known for advanced works in science requires a
         | once in many centuries type level of achievement - which is
         | what Einstein was. Feynman is a great example of this. He was
         | undoubtedly one of the greatest physicists of all time and made
         | many important contributions to science, yet he would probably
         | be relatively unknown if not for his excessive public outreach
         | and his exceptional ability to explain complex concepts in an
         | extremely intuitive and clear fashion. A talent which he put to
         | extensive use.
        
           | Wololooo wrote:
           | Noether was one of a kind communicator and scientist and she
           | should be more widely known because she is a role model for
           | everyone.
           | 
           | Einstein was just not a random person doing something, it was
           | an academically trained person, still in contact with people
           | from academia, with extreme talent and found himself in a
           | situation with a lot more free time and in an environment
           | that was promoting his thinking. Mind you it does not take
           | anything away from the achievements because the overall work
           | was astounding, but it is disingenuous to present him as "a
           | random outside of academia".
           | 
           | Noether was just not correctly widely recognized outside of
           | the field, as much as she should have been at the time,
           | because, let's face it, she was a woman. Her achievements are
           | on par with Einstein's in term of scope and range. Noether's
           | theorem alone is a huge cornerstone of modern physics and
           | guiding the design of Quantum Field Theory and pinning
           | symmetries as the way to tackle the building of physical
           | Lagrangians that lead to the expression of the current
           | standard model.
           | 
           | Her work on algebra is so massive, it is hard to wrap your
           | head around it, the contributions especially to rings and
           | topology are to be mentioned. She has shaped so many parts of
           | mathematics that it boggles the mind and her achievements are
           | well within the once in a several centuries type of scope.
           | 
           | I will not try to compare people because it is pointless
           | because circumstances and "importance of achievements" is a
           | difficult to measure metric, especially for people working
           | outside of the fields where those achievements have been
           | made, but subtly painting Noether as not widely known because
           | she has not achieved "once in many centuries type level of
           | achievement" or that she was not great at communicating, is
           | blatantly false, because she has, in fact, several times over
           | done both of those things.
           | 
           | She was known to be gentle and gracious and always there to
           | offer help and or advice or explanations, sharing her
           | knowledge, and wisdom. She is one of those model scientist
           | that any scientist, regardless of gender or ethnicity, should
           | look up to as a role model, and she embodies what most of us
           | think that science could and should be.
        
             | philipallstar wrote:
             | > because, let's face it, she was a woman
             | 
             | I don't think this is at all true. The reason you've heard
             | of Grace Hopper or Ada Lovelace is precisely _because_ they
             | 're women. No man who achieved similar levels of
             | significant work is remembered outside of some niche
             | publications.
             | 
             | > subtly painting Noether as not widely known because she
             | has not achieved "once in many centuries type level of
             | achievement" or that she was not great at communicating, is
             | blatantly false, because she has, in fact, several times
             | over done both of those things
             | 
             | It just seems unlikely that Noether has several times done
             | what Newton and Einstein did and she's so unknown. Why do I
             | know about much less prolific women and not her, if sexism
             | is the actual reason, and not just a thought-terminating
             | word?
        
               | sfn42 wrote:
               | Maybe the people who decide which woman to hype haven't
               | heard of her yet?
        
               | philipallstar wrote:
               | I'd say that's a lot more likely, yes.
        
               | Reefersleep wrote:
               | Could it be that her work in pure, abstract mathematics,
               | while important and foundational for some fields, remains
               | too unrelatable for a wide audience?
               | 
               | Maybe the same could be argued for Einstein's work, but
               | knowledgeable people, recognizing its importance, have
               | found ways of explaining it in a relatable way... ?
        
             | somenameforme wrote:
             | You are mistaken on Einstein's past. He went from taking a
             | 4 year teaching program to searching for an academic
             | position for [literally] years. Nobody wanted him. He'd
             | independently published one paper that he himself would
             | describe was rubbish, and that was the extent of his
             | academic experience. Even with his position at the patent
             | office - he only managed to get that job through a friend,
             | and even there was passed up for promotion due to apparent
             | lack of competence. If you were to rank people who were
             | likely to influence, let alone revolutionize science, he
             | absolutely would not have been on the list.
             | 
             | And you can't really compare Einstein's achievement to
             | anybody else, literally. The reason is not even because of
             | the science itself, which really isn't that complex in
             | hindsight, but a mixture of him solving such a pressing
             | question that nobody else had "seen" as a possibility,
             | alongside with its impact expanding far outside the
             | academic world. Before Einstein our understanding of the
             | universe was one of relative normality. He made it clear
             | that the universe is unimaginably weird.
             | 
             | I do think the comparison with dark energy/matter is
             | appropriate. Imagine a complete unknown, outside of
             | academia, came out with something that not only completely
             | cleanly explained these mysteries, but did so in a way that
             | essentially required discarding everything we thought we
             | knew about the universe. And by we I don't mean some people
             | working in an abstract esoteric field that 99.999% of
             | people have no idea even exists, but humanity. That is
             | literally the level of what Einstein achieved, and it may
             | not even be possible again - because it's sort of a 'right
             | time, right place' type combination.
             | 
             | ---
             | 
             | And this gets back to the point. Science, so far as
             | persisting in the public mind, isn't about pushing some
             | esoteric field forward, but about advancing humanity. If
             | Einstein instead lived today, it's entirely possible he'd
             | be just another competent academic making some advances,
             | mostly of academic value, in some abstract and esoteric
             | field. And people in 100 years would be none the wiser he
             | even existed. The only way to escape this fate is to engage
             | extensively in outreach. E.g. - Carl Sagan lives on not
             | because of his achievements, but because of his public
             | outreach. To a lesser degree the same is true of Feynman.
        
       | spiritplumber wrote:
       | This was my experience in the "maker movement" in the 2010s. You
       | may know me from OpenRov, RobotsAnywhere/CellBots, and the NAVCOM
       | AI autopilot. But you probably don't.
       | 
       | Who got attention? People who spent 20% of their time making and
       | 80% self-promoting.
        
       | forrestthewoods wrote:
       | I'll go a step further. If someone is well known it's more likely
       | than not that they're a charlatan. Not always of course. But if
       | someone gives 6+ conference talks a year it's like 80%+ chance
       | they're a dingleberry.
       | 
       | The world is full of amazingly talented and hard working people.
       | Almost all of them are not on social media.
        
       | eddieh wrote:
       | You can be a great X and be completely unknown
       | 
       | Where X is any vocation, skill, talent, etc...
        
       | wanderingmind wrote:
       | One of the reasons I love listening to 99% Invisible podcast[1].
       | Not just a great designer is unknown, but the hallmark of a great
       | design is that its almost invisible unless you look for it.
       | 
       | [1] https://99percentinvisible.org/
        
       | rglover wrote:
       | This is the paradox of the post social media world. I see a lot
       | of mid-tier talent--in all sorts of disciplines/industries--being
       | elevated, while what I personally consider the "greats" get a
       | fraction of the attention (e.g., this designer who I love and
       | have bought stuff from but seems to be a relative unknown [1]).
       | 
       | The book "Do the Work" explained it well: "The amateur tweets.
       | The pro works." People who fit into the Shell Silverstein "I'm so
       | good I don't have to brag" bucket aren't as visible because
       | they're working, not talking about working.
       | 
       | Something fairly consistent I've observed: the popular people you
       | see tweeting and on every podcast are likely not very good at
       | what they're popular _for_.
       | 
       | Sometimes there's overlap, but it's the exception, not the rule.
       | 
       | [1] https://xtian.design/
        
         | pixl97 wrote:
         | I mean advertising is advertising. You could have the best
         | program in the world but if no one knows about it chances are
         | you're not going to get rich.
         | 
         | Now I'm not much for salespeople in general, but I do
         | understand their purpose.
        
           | tough wrote:
           | This is more true for indie hackers or solo team founders i
           | guess, if you're just a designer in a big corp, you don't
           | usually handle marketing beyond trying to build/design a
           | marketeable product, devrel and other positions are more
           | marketing like
        
           | godelski wrote:
           | Honestly, that seems like a solvable problem. Certainly not
           | easy, certainly tremendously difficult, but I'm not sure it
           | is impossible nor that we can't make strides in that
           | direction. We're fundamentally talking about a search
           | algorithm, with specific criteria.
           | 
           | I doubt there would be good money in creating this, but
           | certainly it would create a lot of value and benefit many
           | just from the fact that if we channel limited resources to
           | those more likely to create better things, then we all
           | benefit. I'd imagine that even a poorly defined metric would
           | be an improvement upon the current one: visibility. I'm sure
           | any new metric will also be hacked but we're grossly
           | misaligned right now and so even a poorly aligned system
           | _could_ be better. The bar is just really low.
        
           | rf15 wrote:
           | > you're not going to get rich
           | 
           | which shouldn't be a goal onto itself, unless you really want
           | to get completely detached and insane like every other
           | billionaire.
        
           | Mawr wrote:
           | Advertising is easy, making the best program is hard. If you
           | have the best program already, solving the advertising
           | problem is a non issue.
        
         | spondylosaurus wrote:
         | There's the old paradox about self-help gurus and how they're
         | rarely successful because they take their own advice, but
         | because they get paid to _share_ their advice... I feel like
         | the  "mid-tier creative who's famous on socials" phenomenon is
         | similar, although I couldn't exactly say how.
        
           | motorest wrote:
           | > There's the old paradox about self-help gurus and how
           | they're rarely successful because they take their own advice,
           | but because they get paid to share their advice...
           | 
           | That's not a paradox. It's plain old fraud, or to put it
           | mildly it's marketing and self-promoting. The self-help gurus
           | that get paid are those who convinced people who see help to
           | pay them instead of the next guy. What gets the foot in the
           | door is not substance, but the illusion and promise of
           | substance.
        
           | dustincoates wrote:
           | I learned recently that Tony Robbins set out to be a
           | motivational speaker in his teens. I was connected to someone
           | on LinkedIn who listed himself as a "thought leader" one year
           | into his career!
           | 
           | How can you be either of those without any experience under
           | your belt?
           | 
           | But, of course, at least for the motivational speaker, a back
           | of experience doesn't matter, because that's not what people
           | are paying for. They're paying for a few hours where they can
           | get pumped up, and give them an energy which will carry them
           | until the next session, not requiring them to actually do any
           | of the hard work to change their lives.
        
         | jjmarr wrote:
         | The Giving Tree (by Shel Silverstein) came out in the same year
         | my dad was born. But my parents still read it to me.
         | 
         | I still don't understand why I have such a strong reaction to
         | the book. It feels like the message is "take care of your
         | parents instead of just taking from them".
        
         | begueradj wrote:
         | It's not hard work or talent that brings fame, recognition or
         | promotion at any workplace of any industry.
        
           | zombot wrote:
           | It happens, but it's rare.
        
             | guappa wrote:
             | Surely completely by mistake
        
         | motorest wrote:
         | > People who fit into the Shell Silverstein "I'm so good I
         | don't have to brag" bucket aren't as visible because they're
         | working, not talking about working.
         | 
         | It isn't as much as "talking about working" but putting the
         | bulk of their effort in self-promotion.
         | 
         | If you hire someone because they excelled at self-promotion,
         | the reason you hired them is because they excelled at self-
         | promotion. Not because they are great or even good, but because
         | they are good at convincing the likes of you to hire the likes
         | of them.
         | 
         | In business settings this sort of problem ends up being a
         | vicious cycle. Anyone that hires a self-promoting scrub is
         | motivated to make that decision look like a success as well,
         | otherwise the scrub's failure will also be their own failure.
         | If these scrubs output passable work instead of great or even
         | good, that's something you as a manager can work with.
        
         | zombot wrote:
         | The majority has exceedingly bad taste, that's why mediocrity
         | and bad taste always seem to win.
        
         | marklubi wrote:
         | Make Something People Want. Have the poster framed on the wall
         | in my office. It's part of the ethos I've lived my life by.
         | 
         | Changed an industry, made a lot of money, and pretty much
         | nobody knows who I am (which I'm completely fine with). Not
         | looking for fame, don't want it.
        
         | LambdaComplex wrote:
         | I like live music. I've seen plenty of famous bands play
         | before.
         | 
         | But the best live band I've ever seen was an almost completely
         | unknown local band from Florida (that almost never played
         | outside that state, as far as I'm aware).
         | 
         | I'm willing to believe that there's an even better band out
         | there somewhere that's never even played outside of a garage.
        
           | hellotheretoday wrote:
           | Music is subjective, of course, but I know a lot of people
           | who dedicated an extreme amount of their lives to it. Went to
           | conservatory, practiced for literally hours a day since they
           | were young children into their now late 30s, write music
           | constantly for decades, etc. Some of the best music I've ever
           | heard in my life has come from these people and they're all
           | unknown. They teach music, they gig, they work in other
           | career paths, some still do part time stuff hoping it will
           | eventually pan out, but none of them have any kind of fanbase
           | or recognition really. I think the biggest one has like 800
           | streams a month on Spotify with 2k listeners? It's nothing,
           | like a few dollars a month
        
             | ghaff wrote:
             | There's an incredible amount of luck involved in making it
             | big in the arts. Some of it is talent. Some of it is hard
             | work. But a lot is luck. Almost certainly compared to
             | professions where reasonable competence and work mostly
             | guarantee a decent living.
        
               | Mawr wrote:
               | I want to believe that but I've never seen any compelling
               | concrete examples. Got any music that's way better than
               | its popularity/recognition would indicate?
        
               | ghaff wrote:
               | There are a number of singer/songwriters/folk who I've
               | really liked who were pretty obscure like Heather
               | Alexander, Kathy Mar, etc. may not be to your taste but
               | I've liked and certainly not well known.
        
               | circlefavshape wrote:
               | https://open.spotify.com/artist/2aO9679RPKtDZhaVAOvIWZ?si
               | =iN...
               | 
               | https://open.spotify.com/artist/4pD0TDma5JQSsb8aVN4Orb?si
               | =Fv...
               | 
               | https://open.spotify.com/artist/2Mp29qv5usMDjpbCc5E33w?si
               | =p3...
        
               | sp1nningaway wrote:
               | I gotta say expected the usual type of "good musicians
               | that can't catch a break," talented but can't write a
               | song with any sincerity or personality. Instead I loved
               | all three! I regret my cynicism and I'm glad I took a
               | listen. I went and bought a couple albums on bandcamp.
               | Thanks!
        
               | GuinansEyebrows wrote:
               | it depends entirely on your taste but there are some
               | genres that actively avoid broad recognition which
               | include some of my favorite bands (many metal and punk
               | subgenres for example).
        
               | luqtas wrote:
               | beyond luck, _lots_ of famous artists have  'non-famous'
               | composers arranging/composing after their demo stuff
        
           | brulard wrote:
           | We had once an awesome unknown band from Belgium coming to
           | play in our local club. I was the only person that came to
           | the concert. For an hour they didn't start to wait for more
           | listeners and they invited me to their table. No one showed
           | up so they played for me and my brother whom I have summoned
           | in the meantime. The best concert I have ever attended.
           | 
           | The band was L.T.D.M.S.
           | (https://thomasturine.com/bands/ltdms/)
        
             | tfeldmann wrote:
             | They have oceansize vibes. Must have been a great evening!
        
           | nonrandomstring wrote:
           | The world is filled with brilliant people.
           | 
           | My experience is with sound designers. The nub of the art is
           | to remain invisible, unobtrusive. A good sound designer is
           | never noticed.
           | 
           | Many created the synth patches for famous music keyboards
           | like the Korg M-series or Yamaha DX-series, and they hear
           | their sounds on the radio/Spotify every single day attributed
           | to someone else... some band name or whatever.
           | 
           | I'm sure there are folks here who designed amazing VFX
           | plugins/algorithms and recognise their work in Hollywood
           | blockbusters, and know that the VFX "artist" simply used the
           | default settings.
           | 
           | So I'd go further: _most_ of the designers whose work forms
           | part of our daily lives are people  "you've never heard of".
           | Like people who design road layouts for traffic safety,
           | design road signs, public information. They're hardly
           | household names.
           | 
           | If working in human fields of arts, design and entertainment
           | has taught me anything it's that even though some extreme
           | egos can drive success, self-advancement and skill are on
           | absolutely orthogonal axes.
           | 
           | And as the (very good) discussion here yesterday about
           | billionaire lottery winners went.... most "successful" tech
           | names also are nothing but the arbitrary outcomes of the
           | slings and arrows of outrageous fortune and hindsight
           | "winner" bias. There were ten other garage computer builders
           | who had better products than Woz and Jobs, and a dozen better
           | search engine designs than Page rank... But we need a
           | narrative that makes a few people "heroes", because that's
           | what keeps the show running.
           | 
           | We've yet to design/discover a way of being that celebrates
           | the bottom part of the iceberg - the thousands of enablers of
           | every "star", often whose work is plundered. "AI stealing
           | Art" is the natural outcome of this blindside.
        
             | robertlagrant wrote:
             | > and a dozen better search engine designs than Page rank
             | 
             | Which search engine was better than Google when Google came
             | out?
        
           | -__---____-ZXyw wrote:
           | As someone who has played a fair amount of music with
           | different people in different places, and who has attended
           | quite a few odd little gigs and band practices and playing-
           | in-your-friend's-house type things, as well as other types of
           | mad musical moments, this is to be expected.
           | 
           | The idea of album sales or concert sales or youtube views or
           | whatever being indicitave of music "quality" is a horrid
           | historical perversion which is antithetical to the role music
           | has played and still could maybe play in human life.
           | 
           | The worst thing about the modern commercial music industry,
           | from my perspective, isn't the music that gets produced, but
           | rather this made-up binary of professional music-salespeople
           | ("musicians") on the one hand, and music-consuming plebs on
           | the other.
           | 
           | The professional musician is measured by their album sales
           | and ticket sales and spotify/chart success and their views on
           | the big platforms, and that's it, end of story. The public is
           | allowed an "opinion" on which "superstar" is "better", i.e.,
           | they pick kendrick or drake, or one k-pop band or the other,
           | and that's it, you vibe to your type of playlist on spotify
           | and fork over the money for the big shows and that's your
           | musical existence.
           | 
           | I'm not sure how to say it in a way that doesn't sound like
           | stale traditionalism or toothless hippie nostalgia, but I
           | mean it in a real hard sense: "real music" happens when real
           | people express themselves musically, on their own or in a
           | communal setting.
           | 
           | It can be a kid doing her fifth piano class and you play two
           | chords repeatedly and ask her to pick something in the room
           | and say something about it and then you both take turns
           | throwing out a melody and see where you end up. It can be
           | three people hungover around a kitchen table who swap
           | instruments for a few tunes, 5 friends in a garage screaming
           | about their feelings, 10 friends in a cacophonous and smoky
           | practice studio somewhere.
           | 
           | Your friend who never played any instrument who came along to
           | hang out who starts chanting melodically and repetitively
           | into a spare microphone at some stage can be the one who
           | pushes the thing to some new level no one saw coming, and
           | then there you all are, in this new musical moment.
           | 
           | Anyway. I didn't mean to rant there, but maybe you get my
           | point.
        
           | adfm wrote:
           | Fred Armisen wrote the forward to Jason Lamb's "NoMeansNo:
           | From Obscurity to Oblivion: An Oral History" (PM Press 2024)
           | 
           | https://pmpress.org/index.php?l=product_detail&p=1505
        
         | marginalia_nu wrote:
         | At least in my personal experience, the combination of doing
         | interesting things and talking about them in a somewhat public
         | setting is something almost all really successful people do,
         | and what few don't have a friend who is a hype man for them.
         | 
         | While there are charlatans that are all talk, it's extremely
         | common among genuinely brilliant people to work too much and
         | don't do enough talking about it. Talking about what you're
         | doing opens doors. It connects you with other people. It gets
         | you funded. Being brilliant in obscurity does not.
         | 
         | Richard Feynman and Julian Schwinger won the nobel prize the
         | same year. Both are fairly brilliant theoretical physicists and
         | the prize was well deserved, but only one of them was
         | charismatic and loved to talk about himself and what he was
         | doing, and as a result, is much more of a household name even
         | today.
        
         | criddell wrote:
         | Maybe you have it backwards. The social media post isn't about
         | the work, rather the work _is_ the social media post.
         | 
         | In that context, doing the work would refer to creating social
         | media posts and the subject of those posts is secondary.
        
         | slightwinder wrote:
         | > This is the paradox of the post social media world. I see a
         | lot of mid-tier talent--in all sorts of disciplines/industries
         | --being elevated, while what I personally consider the "greats"
         | get a fraction of the attention (e.g., this designer who I love
         | and have bought stuff from but seems to be a relative unknown
         | [1]).
         | 
         | Attention comes mainly from understanding. And all people are
         | in the mid to low-tier of understanding things outside their
         | own specialization, and too often even within their own
         | specialization.
         | 
         | So to understand something great, you have to have enough
         | insight into that area to see the greatness. And on the other
         | side, there is also the false perception of thinking something
         | is great, while you are just too low in your understanding, to
         | see why it's just mid. Isn't this also basically what Dunning-
         | Kruger-effect is about?
        
           | hammock wrote:
           | Bell curve meme
           | 
           | Neanderthal: "I know I'm a great designer but no one
           | understands me"
           | 
           | Midwit: "If I tweet enough I'll get well known and become
           | great"
           | 
           | Monk: "I know I'm a great designer but no one understands me"
        
         | mclau157 wrote:
         | Honestly some of the best content I have been seeing is MIT
         | application videos (both accepted and rejected), it is high
         | school level but it leads to a lot of interesting discussions
        
         | kens wrote:
         | The comments consistently describe the victory of self-
         | promotion over real greatness. I had a strange thought: what if
         | that applies to da Vinci too, and we don't know who the real
         | greats of the Renaissance are. You might say, "What about the
         | Mona Lisa?" It turns out that the Mona Lisa wasn't especially
         | famous until it was stolen from the Louvre in 1911.
        
         | nitwit005 wrote:
         | I don't see it as particularly social media related. That's
         | just the cheapest way to get attention these days. I recall
         | Benjamin Franklin famously pushing paper around town in a
         | wheelbarrow to seem like a hard working young printer:
         | 
         | > I sometimes brought home the paper I purchased at the stores
         | thro' the streets on a wheelbarrow. Thus being esteemed an
         | industrious, thriving young man, and paying duly for what I
         | bought, the merchants who imported stationery solicited my
         | custom
         | 
         | He went out of his way to get positive attention, and it
         | worked.
        
       | codr7 wrote:
       | Fame quickly becomes an obstacle to progress, it's the last thing
       | I need in my life.
        
       | ilaksh wrote:
       | People just don't know the difference between popularity and
       | merit. Similarly, they don't know the difference between someone
       | who is successful or good at what they do versus one who makes a
       | lot of money.
        
       | bdangubic wrote:
       | works for SWEs too - I've had the pleasure working with a bunch
       | of amazing SWEs in my almost 3 decades in the industry, 9 out of
       | top 10 if I rank them do not have a Github account or blog or
       | post sh _t on "X" or wherever... Just do amazing sh_t at work and
       | go home to their families :)
        
         | listenallyall wrote:
         | Absolutely. And there are plenty of occupations where even a
         | Michael Jordan level talent would go totally unknown and
         | unappreciated. Accountant. Plumber. Chemist. Many more.
        
           | ghaff wrote:
           | And contrarywise fairly mid-level professional athletes in a
           | lot of sports are known at some level by a lot of people.
           | Likely actors too. I assume if you look at Wikipedia you'll
           | find a lot more articles about journeyman actors than you'll
           | find about CEOs of major companies.
        
       | econ wrote:
       | It's easy. You just compare your thing to everything similar and
       | keep at it until you are convinced yours is miles ahead. Other
       | opinions are irrelevant.
        
       | jackcosgrove wrote:
       | I don't think it's just about doing vs talking.
       | 
       | There are people who are great at something not because they do
       | novel work, but because they redo known work that's really hard.
       | 
       | Not everyone has the luxury of knowing where the frontier lies
       | and working at it. Many, many people reinvent the wheel simply
       | because they don't know that what they're trying has already been
       | done. And they can redo the work in a great way.
       | 
       | Of course they'll never get credit for this.
        
       | Mathnerd314 wrote:
       | Hot take but you can be a terrible designer and be completely
       | unknown too. I've been getting into music and there are a lot of
       | wannabes and very few "gems hidden in the dirt" or whatever - if
       | your music is good you'll at least be able to get some decent
       | bookings.
        
       | alissa_v wrote:
       | Butler's piece is spot on. It reminds me of those core open-
       | source tools we all depend on daily but rarely think about the
       | people behind them. Like, who actually knows the name of the
       | person who maintains requests in Python? Probably very few, yet
       | their work is fundamental. That quiet contribution feels like the
       | real definition of impactful design, way beyond the noise of
       | social media.
        
       | tasuki wrote:
       | This is almost too obvious to write a blog post, no?
       | 
       | Many great artists died in complete obscurity (eg van Gogh). Some
       | have found their fame posthumously (eg van Gogh). I'm sure many
       | who were even more ahead of their time remain in obscurity.
        
       | yeyeyeyeyeyeyee wrote:
       | so who would be the great unknown artists of today ?
        
       | lordnacho wrote:
       | In fact, part of the reason for the current cacophony is that
       | everyone has discovered this fact. Better to invest your time
       | being seen than being good.
       | 
       | It's a kind of tragedy of the commons. Instead of our attention
       | being taken up by creatives who are mostly competent, it is taken
       | up by everyone who wants to short circuit the system. (This would
       | be even more interesting if I could find that article that
       | suggests our taste in music is actually created by exposure.)
       | 
       | There used to be editors of various sorts, whether it be in
       | writing, art, or music, who would be the arbiters of taste. You
       | could indeed take issue with who they decided to elevate, but
       | they definitely provided a useful function.
        
         | ghaff wrote:
         | They probably did recognize diamonds in the rough. I'll also
         | say that the one time I did a book through a publisher it was
         | because I happened to be seated next to the managing director
         | and followed up with the acquisitions editor over coffee in
         | London. Would probably never have happened had I sent in a
         | proposal cold. Didn't make me much money but was a nice
         | addition to the resume.
        
       | ofrzeta wrote:
       | You can be a great X and be completely unknown. The history is
       | full of people who only got famous after they were dead.
        
       | Arisaka1 wrote:
       | I had a similar train of thought like the author has, but it
       | happened while I was playing Expedition 33, which is a game made
       | by former Ubisoft developers who decided to go indie, and made
       | something that is really cool.
       | 
       | It made me realize that there's an innumerable amount of talented
       | people out there, who are most definitely capable enough or
       | willing to grow enough, that can produce something that makes you
       | think that Ubisoft could have made it, because those people were
       | always right there!
       | 
       | And if they weren't motivated enough to risk it all, because
       | you're only starting from a mere idea, we would never have seen
       | the fruits of their labor.
       | 
       | I'm not claiming that they're comparable with the greatest
       | artists of our time but, the probability of someone out there
       | becoming great will be silenced and squashed before it even has a
       | chance to show up, either because they must conform to the job
       | market to survive day to day, or because of office politics, or
       | out of their own temperament avoiding risks. Especially if that
       | risk is unemployment and homelessness.
       | 
       | As a fan of John Carmack, for example, I have to wonder if he
       | would've ever hit the status he achieved if Doom wasn't this fun
       | to play, or if he kept shipping monthly video games by mail
       | instead. I'm not talking about whether he would be this
       | intelligent or not, but whether he would be known.
        
       | hipinspire wrote:
       | I 100% agree. e.g. https://hipfolio.co
        
       | nelblu wrote:
       | This is a life fact, I realized this early on. I grew up in part
       | of India which is close to the famous Ajanta caves. There are
       | several local artists there, who literally carve a stone into an
       | absolutely beautiful images of Buddha. A lot of times the tools
       | they used were so crude, imagine what they would do if they had
       | access to modern tools. Similarly, when we look at some of the
       | most beautiful ancient artifacts we can hardly say with
       | confidence who actually built them and whether they were truly
       | the greatest of their times. Personally, I find this very
       | satisfying, there is no need of recognition, all one needs is to
       | enjoy what they do.
        
       | thomastraum wrote:
       | "the correlation between quality and fame is weak at best, and
       | that we should be suspicious of any definition of design
       | excellence that depends on visibility."
       | 
       | everyone needs to internalize this. its similar to the "Gell-Mann
       | Amnesia effect." (https://en.wikipedia.org/wiki/Gell-
       | Mann_amnesia_effect) if someone in your domain is famous but
       | their "quality" is weak, assume by default this is true for all
       | other type of famous.
        
       | FrameworkFred wrote:
       | I love this line in the post: "The next time you use something
       | that works so well you barely notice it, remember that somewhere,
       | a designer solved a problem so thoroughly that both the problem
       | and its solution became invisible."
       | 
       | There a things that I immediately replace when they break or get
       | lost: bolt cutters, dremel, leatherman. There's software like
       | IDEs, Zim, Inkscape.
       | 
       | It's very much like losing a limb when any of it is unavailable
       | and it's absolutely true that there are folks out there who did
       | their job so well as to make them indispensable.
       | 
       | Great post.
        
       | amai wrote:
       | "What, so young and already unknown?"
       | 
       | -- Wolfgang Pauli
        
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