[HN Gopher] Restructuring Announcement
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       Restructuring Announcement
        
       Author : markx2
       Score  : 104 points
       Date   : 2025-04-02 18:34 UTC (4 hours ago)
        
 (HTM) web link (automattic.com)
 (TXT) w3m dump (automattic.com)
        
       | refuser wrote:
       | Not especially surprising, but there's an awfully large elephant
       | in the room that likely directly contributed to this necessity
       | that goes completely unmentioned.
        
         | uoaei wrote:
         | Is the elephant in the room with us now? (Mind filling in?)
        
           | maccard wrote:
           | https://www.bbc.com/news/articles/cm2y7eyp3zpo
        
           | 65 wrote:
           | Matt Mullenweg is the elephant.
        
             | wiether wrote:
             | Since Matt regularly comments here, and given the
             | expression chosen; I'm pretty certain that they know who
             | the elephant is.
        
               | chris_wot wrote:
               | Matt commenting here was part of the reason he is in the
               | mess he is in.
        
               | foobarchu wrote:
               | His account has been inactive for almost all of 2025, I
               | think his legal team must have taken away the password.
        
           | alphager wrote:
           | The legal threats against WPEngine and their customers, the
           | lawsuits between WP/Automatic/WPF and WPEngine, the banning
           | of several contributors, the takeover of WP Plugins on
           | WP.org, the shenanigans with several check boxes on the login
           | pages of WP.org.
        
           | xd1936 wrote:
           | https://mullenweg.wtf/
           | 
           | https://web.archive.org/web/20241026031947/https://bullenweg.
           | ..
        
             | stevage wrote:
             | Holy moly.
             | 
             | I never heard of this drama before.
             | 
             | This was crazy:
             | 
             | https://www.reddit.com/r/WPDrama/comments/1hlp08d/what_dram
             | a...
        
               | ornornor wrote:
               | That was wild.
        
         | mgdev wrote:
         | Matt's only real problem is not owning his ambition openly.
         | 
         | Trying to publicly argue the moral high ground was a stupid,
         | unforced error.
         | 
         | It didn't need to be moralized at all. Just make the changes
         | you want to make, piss off a vocal minority, then get back to
         | winning and making boatloads of money by executing
         | exceptionally.
         | 
         | The problem, I suspect, is that Matt values how certain people
         | perceive him more than he values winning. It's unfortunate,
         | because he's clearly a very good executer and strategist. He's
         | getting in his own way.
        
       | zem wrote:
       | on the positive side, it's a small thing monetarily, but
       | retention of company laptops is a nice goodwill gesture
        
         | bmulholland wrote:
         | Eh, from the company's perspective this is logistically easiest
         | --the laptop's value is hardly worth the effort.
        
           | zem wrote:
           | a lot of companies ask for equipment to be returned due to
           | security concerns, or just on principle
        
             | igleria wrote:
             | klarna allowed us to buy our work phone and macbook paying
             | only the tax value. We had to give them the devices so they
             | would be wiped out by a third party, then they mailed them
             | to my home.
        
               | runako wrote:
               | This is a G move, without a doubt the best way I've heard
               | of this being done.
        
               | OptionOfT wrote:
               | MacBooks and iPhones are amongst the easiest to wipe
               | remotely.
               | 
               | You can wipe them fully (which would be the
               | recommendation for MacBooks) and remove just work-
               | installed apps on an iPhone.
        
               | kstrauser wrote:
               | Absolutely. I was in charge of that at a previous job,
               | and telling Jamf to nuke the device did the job the next
               | time it was turned on.
        
             | deelowe wrote:
             | When I left microsoft, I kept everything EXCEPT data
             | bearing devices. I got the sense they REALLY didn't want to
             | have to collect the laptops either, but the VPs were forced
             | to by compliance.
        
             | jelder wrote:
             | A company which is even moderately "OK" at IT will already
             | have the means to instantly lock and securely wipe devices
             | of any employee at a moments notice. Doing this during a
             | RIF is a hell of a lot better than making the mail room
             | deal with a bunch of filthy laptops.
        
               | oblio wrote:
               | A large bunch of big companies, including some of the
               | biggest on the planet don't even sell past-end-of-life
               | laptops to their current employees.
               | 
               | Let that sink in. They're not even willing to <<sell>>
               | old laptops, they would rather scrap them and contribute
               | to pollution and overall waste.
        
               | preinheimer wrote:
               | If you scrap a laptop you get a nice, auditable, chain of
               | custody from the end user to the company that will
               | certify it's been destroyed. If you sell someone their
               | old laptop you need to ensure that it's actually been
               | wiped, not just "I copied my files over and started using
               | the new one". I've seen a few IT departments be not great
               | at "Sam got their new laptop two weeks ago, someone
               | should follow up now to see if the wipe on the old one
               | happened".
               | 
               | One choice won't get you fired, the other might save you
               | a bit of cash.
        
               | oblio wrote:
               | I'm talking about some companies that should have the
               | best IT departments on the planet.
        
               | johannes1234321 wrote:
               | If they sell to (ex-)employees they sell to consumers.
               | This then includes consumer warranties etc.
               | 
               | However what large companies do is to get an agreement
               | with a refurbishing company, which will collect and
               | refurbish them and and pay the corporation some share.
               | 
               | This works in some mix calculation - the well treated
               | machines can be sold well, some machines can be used to
               | reuse some parts and some machines are nothing but cost
               | for disposal.
        
             | AlotOfReading wrote:
             | One former employer had this policy, and also refused to
             | provide a way to ship said equipment back. No one was happy
             | with my alternative solution: leaving it at the police
             | station instead.
        
               | kstrauser wrote:
               | Is that what you proposed or what you actually did? I
               | want a story!
        
               | AlotOfReading wrote:
               | I actually did it. This was back in the times when you
               | could get a job the next day, and my new employer didn't
               | want me keeping anything from the old employer by the
               | time I started. Old employer was dragging their feet on
               | the shipping label and made it clear that failure to
               | return the equipment would be considered theft. I gave
               | them a week of daily reminder emails with an approaching
               | deadline (no response), then handed it to the cops as
               | abandoned property. Got a few HR calls immediately
               | afterwards asking how to pick it up, and an annoyed
               | police call asking me not to do it again.
        
               | kstrauser wrote:
               | I love this. Bravo.
        
           | javawizard wrote:
           | And yet only one company I've ever worked for went this way.
           | 
           | I wish more did; it really is such a small goodwill gesture
           | to departing employees.
        
           | etchalon wrote:
           | We always let our ex-employees keep their laptops because a.
           | why not? and b. I don't need laptops for positions that no
           | longer exist.
        
             | gopher_space wrote:
             | "Welcome to your new job at HighSpeed TopFlight. Here's an
             | old, used laptop."
        
               | ornornor wrote:
               | I've had that happen to me at a new job. It disnt make my
               | new employer shine.
        
             | MDGeist wrote:
             | I was at a company that let people keep laptops (after they
             | were wiped) largely because the severance was so meager it
             | seemed they expected people to sell the laptops for some
             | extra cash. :p
        
         | slt2021 wrote:
         | companies that collect their laptops from laid off => where do
         | these laptops go? how they recycle them?
        
           | viraptor wrote:
           | It's a huge "depends". Different areas have different
           | recycling opportunities. Some hardware providers have their
           | own buyback/replacement programs. Also some companies may
           | want to reimage and reuse the returned hardware. Finally you
           | want some stock of temporary laptops available for people who
           | are waiting for repairs so some functioning used ones are
           | great for that.
        
             | sgerenser wrote:
             | Yeah at the BigCorps I was at, old laptops (as long as they
             | weren't more than 3-4 years old) were usually reimaged and
             | kept on hand as spares or for interns, etc. But I imagine
             | after a large layoff they ended up with way more than
             | they'd ever actually need.
        
         | icedchai wrote:
         | Many of them are fully depreciated and worth nothing, or nearly
         | so, on paper anyway. Any new employees won't want an old
         | laptop. And it will cost time and money to deal with shipping,
         | storage, cleaning, re-imaging, etc. On average, the bean
         | counters must figure it's cheaper to let people keep them.
        
       | sidcool wrote:
       | This is well handled.
        
       | mrcwinn wrote:
       | Tough break for Matt Mullenweg, who unfortunately was caught up
       | in this reduction in force. I am sure this unexpected change will
       | afford him new opportunities. Wishing him the best!
        
         | swyx wrote:
         | for others who took this at its word, this sarcasm. matt is
         | unaffected.
        
           | jsheard wrote:
           | As a great man once said: _" some of you may die, but it's a
           | sacrifice I am willing to make"_
        
       | anthomtb wrote:
       | > This restructuring will result in an approximately 16%
       | workforce reduction
       | 
       | Probably the most salient detail for non-Automattic employees.
       | Everything else was generic fluff.
        
         | blatantly wrote:
         | Plus severance will be paid but didn't say how much.
         | 
         | I was thinking this is a boilerplate firing email though!
        
           | duskwuff wrote:
           | I wonder if it's better or worse than the voluntary
           | termination deal they offered to employees last year (first 6
           | months, then 9 months pay).
        
           | Jare wrote:
           | > how much
           | 
           | With so many countries and legal frameworks to comply with,
           | there's never going to be a single answer for this.
        
         | jihadjihad wrote:
         | > non-Automattic employees
         | 
         | non- _Automatticians_. Yes, they literally used this term in
         | TFA.
        
           | munificent wrote:
           | I know this really bugs some people but every tech company
           | these days has a demonym for its employees.
           | 
           | It doesn't mean that employees have some cultlike adoration
           | for the company. It's just very convenient inside the company
           | to have a single short word to refer to all employees of the
           | business.
        
             | rchaud wrote:
             | Just say "all employees" then. Lots of companies use
             | contractors who don't have employee benefits, do they count
             | as "Googlers" or whatever the stupid stand-in moniker is?
        
             | jihadjihad wrote:
             | I get it, it's just kind of a meme at this point after a
             | couple years of these boilerplate RIF announcements. Cmd-F
             | for "difficult decision" + whatever the demonym is and
             | you're basically guaranteed hits.
        
             | tylerrobinson wrote:
             | > a single short word
             | 
             | > "Automattician"
             | 
             | The word you're looking for is employee.
        
               | munificent wrote:
               | I checked my list, and the fact that employees of
               | Automattic are called "Automatticians" did not make my
               | list of things to be outraged about. Maybe next week.
        
             | ithkuil wrote:
             | Some companies even have a name for people after they left
             | the company, like "xooglers" for Google and "outfluxers"
             | for InfluxData
        
               | eppsilon wrote:
               | get hired back to become a refluxer, train as a hardware
               | engineer to become a flux capacitor...
        
       | FlamingMoe wrote:
       | Mentioning "our revenue continues to grow" seems quite out of
       | place in an announcement like this.
        
         | Arainach wrote:
         | I disagree - it's not properly addressed, but it's nice to see
         | it at least brought up.
         | 
         | Layoffs are always awful, but seeing companies talk about
         | "changing economic realities" amongst continuing revenue and
         | profit growth - often all time highs - is a real morale killer
         | for those who are left behind.
         | 
         | Microsoft/Amazon/Alphabet/Google are trillion dollar megacorps
         | who are insanely profitable, but they're firing people because
         | they no longer have to pretend we care about you at all and
         | will instead try to cater to Wall Street (who will never be
         | happy - if I had $10000 for every quarter where a big tech corp
         | "beat expectations" and the stock dropped anyway I'd retire).
         | It's a hard pill to swallow and will increase bitterness and
         | cynicism in the remaining workforce and kill any chance of your
         | employees caring about your vision or putting in any extra
         | effort.
        
           | fwip wrote:
           | I might agree with you, if the "why we're making changes"
           | section had listed even one reason to lay people off.
        
           | scarface_74 wrote:
           | When was anyone naive enough to think their company cared
           | about them?
           | 
           | On the other hand, why should a company keep people around
           | that they don't need?
           | 
           | And the last point, speaking more about
           | Microsoft/Amazon/Google, if you have worked for either
           | company for any length of time, there is no excuse for you
           | not to have a nice nest egg to tide you over especially
           | considering the severance amounts they give you.
           | 
           | You might be forced to sully yourself and become an
           | "enterprise developer" and make around what most of the 2.8
           | million developers in the US.
           | 
           | And yes, I did a bid at Amazon and within three years, I paid
           | off some debt, saved a chunk of change, got my 3.5 months
           | severance package and found another job quickly that was my
           | target compensation (not enterprise dev).
        
         | altairprime wrote:
         | If opex is growing at a faster rate than revenue, and it's not
         | a VC situation, then layoffs are a popular way to curtail opex
         | -- typically business leadership cannot effect changes that
         | would eventually impact themselves, so, the board and executive
         | layer prefer to mass-layoff workers _and_ middle management
         | first and then let the remaining leadership fight for their
         | life to present optimized plans. This is of course a terrible
         | approach, because -- as Taskmaster quite enjoyably demonstrates
         | -- even the smartest people tend to make a lot of asinine
         | judgment calls under duress and deadlines; but when the
         | alternative is to admit weaknesses of _leadership_ , it's
         | certainly a logical enough course of action.
        
         | anon7000 wrote:
         | I think it's just saving face. That statement could be true if
         | revenue was growing at 1% or 10% or whatever.
        
       | chris_wot wrote:
       | This might not have happened if Mullenweg hadn't sued his
       | competitor, then went off the deep end and hurt _everyone_.
        
         | 1shooner wrote:
         | Another interpretation would be a common cause for both this
         | and the litigation, i.e. pressure to improve financials.
        
         | ceejayoz wrote:
         | It may also have been part of his _reason_ for doing so. Panic
         | /desperation.
        
       | lenerdenator wrote:
       | Given what I know of the situation (which admittedly isn't much),
       | wouldn't the best course of action be to shitcan the CEO?
        
         | wmf wrote:
         | With apologies to Louis XIV, Matt is Automattic.
        
           | lenerdenator wrote:
           | wait, did he put his name in the company name?
           | 
           | if so, that's what we in the narcissist-identifying business
           | call a "tell".
        
             | duskwuff wrote:
             | > wait, did he put his name in the company name?
             | 
             | Yes.
        
             | Jare wrote:
             | Or it just sounded like a fun joke for a good company
             | name... I mean you are not wrong, but pretty much any
             | successful young entrepreneur must have some degree of
             | excessive appreciation for themselves, and this one was
             | already achieving that status at 19.
        
         | dangrossman wrote:
         | From Reddit discussions, if they can be trusted, there is
         | nobody who can remove Matt from any position. It's a private
         | company and the investors were given non-voting shares.
        
           | mritchie712 wrote:
           | he'd already be out if it was simple to force him out
        
             | lenerdenator wrote:
             | Let this be a lesson to anyone investing in a startup:
             | don't give any cash unless there's real corporate
             | governance.
        
               | toomuchtodo wrote:
               | Same with trading your time for stock options (that you
               | hope are eventually negotiable shares); trust is earned
               | in drops and lost in buckets.
        
               | SJC_Hacker wrote:
               | Dilution is a real problem. If they want you to act like
               | a Founder, you should have protected equity like one.
        
           | ValentineC wrote:
           | > _It 's a private company and the investors were given non-
           | voting shares._
           | 
           | My understanding is that the investors signed proxy voting
           | rights over to Matt. They are mostly ordinary shares, and may
           | be revocable. [1]
           | 
           | [1] https://ma.tt/2021/08/funding-buyback-hiring/
        
       | phendrenad2 wrote:
       | I wonder if the CEO throwing a tantrum that another company was
       | using "their" open-source (thus, not theirs) code wasn't the real
       | problem, but it made investors take a closer look, and they
       | noticed that Automattic has less of a moat then they thought.
        
       | Kye wrote:
       | There's a parallel timeline where he admitted he messed up,
       | stepped down, hired a real CEO, put someone else in charge of the
       | nonprofit, and the downward slide he caused started to reverse.
        
       | kstrauser wrote:
       | > They also have our enduring gratitude for their time with the
       | company.
       | 
       | I hope the RIF'd employees can pay rent with that gratitude.
       | 
       | If I were considering using Wordpress for anything, which I am
       | not, this would end those plans. If they're laying off and
       | keeping the CEO, they must be in dire financial straits. That
       | message says "we're doing all the right things and have good
       | leadership with a track record of making good decisions, but we
       | have no alternative but to fire a sixth of our employees". That's
       | not a good sign.
        
       | melbourne_mat wrote:
       | From an alternate universe:
       | 
       | I apologize for my erratic behavior which has tarnished our brand
       | and created unnecessary turmoil within our organization.
       | Regrettably, we will need to implement a 16% reduction in
       | headcount to address the financial challenges we now face. I have
       | decided to step aside and hand over control to my deputy, who I
       | believe will provide the steady leadership needed to rebuild
       | trust and restore our company's vision.
        
       | gregoryl wrote:
       | Huh.
       | 
       | >> There are no layoffs plans at Automattic, in fact we're hiring
       | fairly aggressively and have done a number of acquisitions since
       | this whole thing started, and have several more in the pipeline.
       | 
       | https://old.reddit.com/r/Wordpress/comments/1hxnh73/automatt...
        
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