[HN Gopher] TV is watching you - Companies inventing new ways to...
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TV is watching you - Companies inventing new ways to make money off
your data
Author : rmason
Score : 27 points
Date : 2025-03-28 20:37 UTC (2 hours ago)
(HTM) web link (www.vox.com)
(TXT) w3m dump (www.vox.com)
| mikestew wrote:
| https://archive.is/p6vbz
| m463 wrote:
| Naive writer. "personalized ads" doesn't mean he will see ads he
| likes. It means advertisers will pay to show ads to him because
| of his age, income or behavior, and they can be ads he doesn't
| like.
| kulahan wrote:
| The goal of any advertising service is to match people with
| relevant ads, and collecting data is a major part of how you do
| that. That's what the author is referring to.
| mjevans wrote:
| Or they could base it on the content that's next to the ad.
| Terretta wrote:
| NYT among others found ads placed with content outperformed
| ads attempting to target users. Also avoided awkwardly
| advertising things that shouldn't be advertised alongside
| certain content.
| recursive wrote:
| What's the difference? Ads are valuable to advertisers for a
| number of factors, _including_ the estimated likelihood that
| the targeted user will pay money for $PRODUCT.
|
| An increase in relevance isn't exactly the same thing as an
| increase in favor, but it's hard to believe they're not
| correlated.
| pyrale wrote:
| Advertising is not limited to companies trying to sell an
| innocuous product.
| rightbyte wrote:
| "Ads I like" would be like informative commercials about
| workshop tools, like how they were in the 70s.
|
| Not emotion focused ads, which is what The Man wants me to
| see to make me buy his stuff.
|
| I don't watch ads but if I did I would prefer a "what, how,
| price" setup.
| hammock wrote:
| There is little difference if we are talking cost per click.
| But many ads are still sold on cost per view
| xnx wrote:
| The general public has little concept how much personal
| information ISPs, TV makers, car companies, websites (cross-site
| tracking), and shady mobile apps are collecting and selling.
| Google and Apple look like saints by comparison.
| tcfhgj wrote:
| Can you expand and provide sources?
| rmason wrote:
| It isn't just TV. All household appliances are adopting the same
| business model - add wifi, sell your data and profit.
|
| Even dishwashers: https://www.jeffgeerling.com/blog/2025/i-wont-
| connect-my-dis...
|
| Is there an opening to have appliances that lack connectivity as
| a selling feature?
| hammock wrote:
| What data does my dishwasher have that someone would buy?
| BLKNSLVR wrote:
| I'm the linked article it says that specific features of the
| dishwasher require an app to run. Apps can generally find out
| other information about you and your habits from your phone.
|
| It's gross.
| maximus-decimus wrote:
| You really have to wonder if they put microphones/cameras in
| those to spy on you.
| add-sub-mul-div wrote:
| Roku's video ad experiment is the thing that got me to finally
| set up AdGuard. Now every one of my devices is improved. Thanks
| Roku?
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