[HN Gopher] What happened when REM went mainstream
       ___________________________________________________________________
        
       What happened when REM went mainstream
        
       Author : johnshades
       Score  : 57 points
       Date   : 2025-02-17 18:36 UTC (4 hours ago)
        
 (HTM) web link (yalereview.org)
 (TXT) w3m dump (yalereview.org)
        
       | autoexec wrote:
       | > But if it once was (or still is) alternative, one might then
       | ask: Alternative to what?
       | 
       | One might ask that, but not if one were very smart. "Alternative"
       | was the dumping ground for anything not playing on the weekly
       | top-40, rap, country, or oldies channels. It's a useless genre
       | 
       | On any given day you could turn the radio to the "alternative"
       | channel and have almost no expectation at all as to what kind of
       | music you'd hear. In that sense REM is perfect for the genre,
       | because their sound changed so much from album to album.
       | 
       | These are all alternative songs, all of which played on the
       | alternative radio stations alongside REM, but good luck finding
       | any kind of common thread beyond "there's usually a guitar
       | involved":
       | 
       | https://www.youtube.com/watch?v=1IqH3uliwJY
       | 
       | https://www.youtube.com/watch?v=4JkIs37a2JE
       | 
       | https://www.youtube.com/watch?v=Wt5EHAqhR1c
       | 
       | https://www.youtube.com/watch?v=xAdLskQtWo8
       | 
       | https://www.youtube.com/watch?v=_PDlGUdDF8Y
       | 
       | https://www.youtube.com/watch?v=gPjPb3nNprg
       | 
       | https://www.youtube.com/watch?v=zBFXFzqIjHM
       | 
       | https://www.youtube.com/watch?v=3GCrzjVdmSg
       | 
       | https://www.youtube.com/watch?v=BzUnqr1t7yI
       | 
       | https://www.youtube.com/watch?v=m39DWVFK-Bw
       | 
       | https://www.youtube.com/watch?v=nDK-wsdEhNE
       | 
       | https://www.youtube.com/watch?v=6Ejga4kJUts
        
         | bmurphy1976 wrote:
         | For those who don't want to watch:
         | 
         | 1. Cherry Poppin' Daddies - "Zoot Suit Riot"
         | 
         | 2. Jamiroquai - Virtual Insanity
         | 
         | 3. Ben Folds Five - Brick
         | 
         | 4. Tangerine Speedo - Caviar? I don't know, never heard this
         | band.
         | 
         | 5. Tori Amos - Winter
         | 
         | 6. Ween - Push Th' Little Daisies
         | 
         | 7. NIN - Mr. Self Destruct
         | 
         | 8. The Presidents of the United States of America - Peaches
         | 
         | 9. Jane's Addiction - Been Caught Stealing
         | 
         | 10. 10,000 Maniacs - What's the Matter Here?
         | 
         | 11. Pearl Jam - Better Man
         | 
         | 12. The Cranberries - Zombie
        
           | bluedino wrote:
           | 1. Ska
           | 
           | 2. Wikipedia says acid funk/jazz
           | 
           | 3. Alternative
           | 
           | 4. ?
           | 
           | 5. Piano light rock
           | 
           | 6. Alternative ish, kind of phish-ish?
           | 
           | 7. Industrial
           | 
           | 8. Alternative rock
           | 
           | 9. Alternative rock
           | 
           | 10. Alternative rock
           | 
           | 11. Grunge
           | 
           | 12. Grunge
        
             | tptacek wrote:
             | I don't know what "Tangerine Speedo" is, but that aside,
             | but all of these are alt acts. I have a weird thing about
             | mid-90s alt rock radio (I very good memories with that
             | soundtrack), and a bunch of playlists pulled from actual
             | alt radio playlists, and all these acts were prominent.
             | "Grunge" is a pure subset of alt; mainstream ska (C.P.D.'s
             | one ill-advised high-rotation song was swing, not ska) and
             | industrial were both offshoots of alt.
        
           | havblue wrote:
           | So it's music that 89x played in Windsor/ Detroit in the
           | nineties.
        
         | tclancy wrote:
         | As Joshua Ray Walker might ask, "What even is this?" The first
         | few links are from a decade and a half after REM and others
         | started making lovely music that we called "college" at the
         | time before it got lumped into alternative. Genre names tend to
         | be decided by publishers, not fans, thus Billboard's slow move
         | to "R&B" once they realized "race records" was a little too on
         | the nose. Any genre not deemed "pop(ular)" by publishers tended
         | to be for a certain "special interest", country, soul, race,
         | college. There is power in having a name for things and knowing
         | there are others out there like you, especially in the days
         | when that statement only came from distant FM bands.
        
         | eikenberry wrote:
         | I always thought of alternative radio/music happening due to
         | college radio becoming popular. College radio was always much
         | more eclectic and avoided main stream music. At least it seemed
         | to follow that path where I grew up as the alternative radio
         | stations popping up all seemed to lift their playlists from the
         | local college station's most popular and pop-oriented music.
        
         | francisofascii wrote:
         | Fair question. I kind of agree. The term "alternative" is more
         | about what it isn't rather than what it is. During the early
         | 90's that meant, not traditional rock and roll, not pop, not
         | R&B. So not Van Halen, Def Leppard, Bon Jovi, not Michael
         | Jackson, Madonna, Celine Dion, TLC, etc.
        
         | svachalek wrote:
         | Ah, these were my college years. IIRC the charts were very
         | heavy on hiphop and country at the time (as they still are) so
         | alternative was pretty much where all the other genres went.
         | Not so much the songs that didn't make the charts, as entire
         | genres that were niche.
        
         | jzb wrote:
         | "It's a useless genre"
         | 
         | Today, sure. It wasn't always. Alternative in the 80s was
         | pretty much "rock, but too weird and smart to be played on the
         | AOR/classic rock stations, and not on a major label". That
         | might sound like "dumping ground" as you described, but it
         | wasn't really -- it was a fairly coherent genre for a while,
         | until everything started being called alternative if it wasn't
         | pop or mainstream hard rock, etc.
         | 
         | Classic rock stations would play Guns 'n Roses, Def Leppard,
         | but not R.E.M. or Concrete Blonde, and certainly not Rollins
         | Band, for instance. There were no alternative rock stations, at
         | least in/around St. Louis, excepting the college station (KDHX,
         | 88.1).
         | 
         | Legit alternative: R.E.M., Robyn Hitchcock & The Egyptians, The
         | Replacements, The Smithereens, The Smiths, B52s, XTC, Concrete
         | Blonde, Echo & The Bunnymen, Pixies, Dinosaur Jr, plenty of
         | others. In the late 80s and early 90s, after R.E.M. and others
         | had commercial breakouts, the genre was muddied beyond
         | recognition. Especially with the advent of grunge and more
         | accessible industrial music like NIN.
        
           | tptacek wrote:
           | I mean, Ben Folds Five and Jamiroquai are hard to stick up
           | for, but they're "legit" in the sense that neither would have
           | fit on AOR radio or on the AOR charts.
        
             | jzb wrote:
             | BFF's first album was in 1993, and Jamiroquai was formed in
             | 1992, I think. Both of those were well after the term was
             | muddied beyond recognition. I'm skeptical of the claim that
             | Jamiroquai was being tagged "alternative", same with Cherry
             | Poppin' Daddies (also 90s, IIRC).
             | 
             | Note that by the mid-90s, if not sooner, a lot of 80s alt-
             | rock was seeping into AOR / classic rock / hard rock
             | playlists. (Source: was a DJ on a classic rock station from
             | 1995 through 1998. Played R.E.M., Pearl Jam, bunch of other
             | alternative/grunge stuff alongside 60s/70s/80s classic
             | rock. And a little bit that wasn't _technically_ on the
             | approved list since I was usually working midnight to 6
             | a.m., but that 's another story.)
        
               | tptacek wrote:
               | Right, I'm just saying that "alternative" never had a
               | pure meaning to begin with. Punk had a DIY ethos. Art
               | rock had formal experimentation and also lyrics that
               | don't mean anything. Hard rock had codpieces. Alternative
               | was just a relabeling of a "misc" category, and genre
               | rock was so stultified by the time the label happened
               | that anything good was naturally going to sprout inside
               | that "misc".
        
           | gopher_space wrote:
           | > There were no alternative rock stations, at least in/around
           | St. Louis, excepting the college station (KDHX, 88.1).
           | 
           | In the Seattle area around that time "alternative" was just
           | whatever CKMU (also a college station) happened to be
           | playing.
           | 
           | "Alternative to what, being popular?"
           | 
           | Yes. Exactly the point.
        
         | mbostleman wrote:
         | In the 80s, college stations were all I listened to other than
         | WXRT when I was visiting friends in Chicago.
        
         | tptacek wrote:
         | "Alternative" makes more sense when you remember:
         | 
         | * The name "Alternative" is a rebrand of "Modern Rock" (modern
         | wasn't superseded by alternative; it became known as
         | alternative).
         | 
         | * "Alternative" is an alternative to AOR and hard rock/metal.
         | You can dunk on it by pointing to bands like Alice in Chains,
         | which is basically a drop-tuned Motley Crue with harder-to-
         | understand lyrics, but really the whole point of it as a
         | "genre" was as a catch-all for acts that sounded neither like
         | Guns n' Roses nor Fleetwood Mac.
         | 
         | Cherry Poppin' Daddies is unforgivable, though. I'll give you
         | that. But without a playlist like yours, you never could have
         | gotten the BNL bit on Community:
         | 
         | https://www.youtube.com/watch?v=AfdTnpV03p8
        
         | PaulHoule wrote:
         | I picked up a few years worth of _Rolling Stone_ from the late
         | 1970s which chronicle dissatisfaction with Rock as a genre. It
         | started out with classically trained musicians who went into
         | directions such as progressive rock and arena rock that
         | eventually drifted away from critics and audiences.
         | 
         | You got a new generation of people who learned to strum the
         | guitar because they liked rock music and they gave us punk and
         | other simplifications of rock. Punk had no commercial potential
         | and thus gave rise to post-punk and new wave which, after a few
         | years that everybody (even Barry Manilow) had to make disco
         | records if they wanted to get play, had a backlash. First
         | synths became a "new sound" (even Neil Young!) but soon they
         | became mandatory as they were the basis for "music word
         | processors" and once the old musicians switched to them people
         | quit caring about their new albums.
         | 
         | Alternative came out in the 1980s as a reaction to that whole
         | mess.
        
         | miunau wrote:
         | I agree- the label was always about marketing more than
         | anything. If you were under 30 and your songs were in any way
         | vaguely different from the status quo of pop and rock, you too
         | could be "alternative".
        
       | relaxing wrote:
       | Can't comment on the Microsoft comment below since it's dead,
       | but... I wonder if there's parallels to be drawn...
       | 
       | Gates and Allen went from Harvard to being founders in
       | Albuquerque in '75 to Seattle '79 and becoming a corporate
       | behemoth. Berry, Buck, Mills and Stipe went from the University
       | of Georgia in '80, bootstrapping their first record then signing
       | with IRS records in '82, to being a corporate behemoth under
       | Warner in '88. And if their first ~$10M Warner deal was a seed
       | round, their next $80M deal was an exit.
        
         | smcin wrote:
         | Sounds like 'spurious correlations', a la Tyler Vigen
         | [https://www.tylervigen.com/spurious-correlations] - compare to
         | the cost of butter or the number of pirates in Maine, et al.
         | 
         | Anyway there's going to be co-causation: did Gen-X college-grad
         | hipsters fuel the rise of alt-rock, or did the boom in alt-rock
         | bands conform to the tastes of Gen-X college-grad hipsters and
         | their increasing wealth (via the boomm in tech companies), and
         | how much of that was mere social signalling about trying to be
         | cool, vs musical tastes and intentional curation?
        
       | fallinditch wrote:
       | "My father gave me Monster a week after buying it, calling it
       | "the most pretentious piece of shit I've ever heard." This is
       | funny because the whole point of Monster was a shot at
       | unpretentiousness." [1]
       | 
       | I never got into REM, I preferred The Fall, The The, The Smiths,
       | Pixies, Pavement.
       | 
       | [1] https://www.treblezine.com/out-of-time-r-e-m-s-generation-
       | ga...
        
         | 4ndrewl wrote:
         | We can be frenz.
        
         | jzb wrote:
         | "Monster" is the only R.E.M. album from the Bill Berry era that
         | I never listen to. Not quite sure why, but I gave it the
         | requisite three listens when it came out and shelved it. Nearly
         | wrote R.E.M. off at that point, but "New Adventures in Hi-Fi"
         | brought me back. Was disappointed when Berry left and they
         | didn't break up then as they had always said they would.
         | (They'd said many times that if anybody left, it wouldn't be
         | R.E.M. any more and they wouldn't carry on... but then they did
         | anyway.)
         | 
         | Got to see them live on the Green tour in 1989. Still one of my
         | top-five concerts of all time, and I've been to more shows than
         | I can count since.
        
           | LastTrain wrote:
           | It has an extremely grating guitar tone. Love REM. Love all
           | kinds noisy guitar rock, that album just hurts my ears.
           | [edit] Also saw them on the Green tour Oct '89 :-))
        
       | fumar wrote:
       | As an elder millennial, I like early REM. I can place them on the
       | alt indie history timeline. Yet unlike sonic youth or pavement or
       | my bloody valentine, REM made it well into top 40 territory. I
       | don't have a strong attachment to the band. Compared to Radiohead
       | or Interpol who seem to be engrained in my core memories. I don't
       | know if college aged people today have major exposure to music
       | from 98-2008.
        
         | tptacek wrote:
         | I will never understand Pavement. I was born without the
         | nervous system structure required to understand Pavement.
        
         | The_Blade wrote:
         | i just remember MTv being seismic in 91. Smells Like Teen
         | Spirit, that video of Even Flow live in Seattle, Magic has HIV
         | and Kurt Loder is wearing a CON-DOM shirt before spinning Ain't
         | Too Proud to Beg where Left Eye is wearing a condom in her
         | right eye. 120 Minutes was the best, Matt Pinfield got me
         | through some crappy papers about Ethan Frome and any one of
         | those books that uses red on the body as a symbol of whatever
         | 
         | there was that day the video for Losing My Religion came out
         | and it seemed like a harbinger of both the beginning and end of
         | the dual pillars of 80s college / grunge. bless you Murmur,
         | bless you Meat Puppets, bless you MTv. touch me i'm sick,
         | everybody, i wanna dip my balls in it!
        
       | ithkuil wrote:
       | A few minutes ago I picked up a dusty CD at random, after
       | possibly multiple years of not listening to my CD collection. It
       | was a REM album.
       | 
       | Then I open HN and I see this title. Serendipity
        
         | sosogroovy wrote:
         | That's a "Coincidence". "Serendipity" refers to learning new
         | unexpected knowledge while searching for some other knowledge.
         | _pushes glasses back up nose, makes nerd snort_
        
           | jgilias wrote:
           | If we're going down that route, here's an actual definition:
           | 
           | serendipity /,ser@n'dIpIti/ noun
           | 
           | - the occurrence and development of events by chance in a
           | happy or beneficial way.
           | 
           | Seems like parent's use is Ok.
        
             | sosogroovy wrote:
             | In the modern sense. I'm a bit of a stickler. Kinda like
             | how many feel about Morrisette's use of Irony.
        
         | usrusr wrote:
         | Similar here, long time R.E.M. listener/collector who had just
         | listened to some last week, then surprisingly heard Stand
         | played quietly at a bar on the weekend (even misidentified it
         | as Nirvana at first, it was really barely hearable, the kind of
         | happy bar where people are louder than music, not the reverse)
         | and now "Then I open HN and I see this title".
         | 
         | I do start to wonder if there's some sub-threshold attention
         | wave going on.
        
       | sosogroovy wrote:
       | This is a really good synopsys, not too fawning, not too
       | critical. REM was an early college band that was sincere and
       | handled pop fame with tact and restraint (counterpoint: U2, of
       | the same era). They sort of did exactly what a "normal" band
       | should do: write music, find fans, expose people to a new style
       | of music, become very popular, don't try to push it past the
       | cultural shifts, and gracefully exit without any scandal are
       | smarminess. Who does that anymore, or even gets the chance? I
       | think the only bummer is that they influenced so many alt
       | musicians that their style is in everything non-pop these days.
       | 
       | Of course, I'm pretty biased, though: I was a senior in
       | highschool when the day after REM played my city half my
       | graduating class was wearing the concert shirt.
        
         | tptacek wrote:
         | Were they all that restrained? I'm thinking about Stipe's
         | cringe-y activism, and the starfucker galaxy of Stipe, Courtney
         | Love, and Billy Corgan; even the idea of "meeting [grunge] on
         | its own turf" is a reframing of the band not as an authentic
         | artistic endeavor but as a pop culture trend artifact.
         | 
         | How much influence did REM have? What's a well-regarded indie
         | musician you'd say was prompted largely by REM itself, rather
         | than Patti Smith and Big Star?
        
           | sosogroovy wrote:
           | >> cringe-y activism,
           | 
           | That subjectivity depends on what side of the political
           | spectrum you fall.
           | 
           | >> starfucker galaxy
           | 
           |  _eyeroll_
           | 
           | Love/Corgan are still trying to ride their 15-mintues TO THIS
           | DAY. Love is like a venereal disease, she just keeps coming
           | back. And Corgan groomed some teen-aged fan to be his bride
           | and is currently performing 7 hour meditation synthloop
           | pieces to select audiences.
           | 
           | Where's Stipe? Off being a normal human.
           | 
           | >> meeting [grunge] on its own turf"
           | 
           | Uh, when did REM say this?
        
             | tptacek wrote:
             | I'm on REM's side of the political spectrum, and have
             | always found Stipe's activism to be performative; in fact,
             | a lot like Morrissey's activism, except Morrissey put his
             | money where his mouth was (more's the pity for all the rest
             | of us). I think of REM and immediately flash back to a high
             | school friend that had "DIRECT" "PEACE" "NOW" "REM" buttons
             | on her coat, and presumably no idea what those words
             | actually meant (except for the REM bit) --- much like Stipe
             | himself.
             | 
             | I'm not saying Stipe is morally equivalent to Corgan
             | (though: be careful how much research you do here). I'm
             | saying that, in the grim span from "Out of Time" to
             | "Monster", Stipe was approximately as authentic as Corgan,
             | and was a social scenester in the same way. It alarms me to
             | realize that Corgan was a more formally interesting
             | songwriter in that period than Stipe was.
             | 
             | REM didn't say they met grunge on its own turf; the article
             | did. But I vividly remember the launch of Monster, and it
             | was in fact an answer to grunge. The author of this piece
             | is not making that up.
             | 
             | I think REM's first couple records (and, probably,
             | Automatic) are basically unimpeachable. I'm not cynically
             | dunking on REM.
        
               | bsder wrote:
               | > I'm on REM's side of the political spectrum, and have
               | always found Stipe's activism to be performative
               | 
               | I don't think it's performative, but it was definitely a
               | later-stage add-on. The blame for that (positive or
               | negative) falls squarely on Natalie Merchant.
        
               | sosogroovy wrote:
               | >> It alarms me to realize that Corgan was a more
               | formally interesting songwriter in that period than Stipe
               | was.
               | 
               | "formally interesting". I'm a native English speaker and
               | composer and don't understand your phrasing.
               | 
               | >> I'm on REM's side of the political spectrum, and have
               | always found Stipe's activism to be performative;
               | 
               | I disagree, but it entirely rests on what one person's
               | definition of "cringey" is. I think your awkward attempts
               | at sounding intellectual are alarmingly cringey and less
               | formally interesting.
        
           | AntiRush wrote:
           | I think you're underestimating the influence of R.E.M. on
           | their peers and those that follow. The first 3 that come to
           | mind:
           | 
           | Nirvana - Cobain famously said "If I could write just a
           | couple of songs as good as what they've written".
           | 
           | The National - Toured with, worked with, still bring Michael
           | Stipe onstage every once in a while.
           | 
           | Radiohead - Thom Yorke: "I've ripped them off left, right and
           | centre for years and years and years and years."
        
             | tptacek wrote:
             | I concede Radiohead (though, of course, not Nirvana). First
             | time I saw Radiohead was at an REM show (Patti Smith made a
             | surprise appearance). I'd still go to bat for the argument
             | that REM's influences are more influential than REM itself
             | is.
        
               | cglace wrote:
               | Some other bands that list them as an influence are
               | Pavement, Pearl Jam, Live, Collective Soul, Alice in
               | Chains, Better Than Ezra, Liz Phair, The Decemberists,
               | Wilco.
        
               | tptacek wrote:
               | You hear Pearl Jam in that list the way you hear Nirvana,
               | but I think that has more to do with the chronology and
               | with REM's unofficial role as the bellwether/popularizer
               | of alt radio (which I think is overblown) than any actual
               | artistic influence. Whatever Liz Phair wants to say about
               | Exile, her real influences (besides the Stones) are
               | simply REM's influences.
               | 
               | I concede The Decemberists. Basically a band that blended
               | the Athens Elephant 6 sound with 80s college rock. Sure:
               | the Decemberists were more influenced by REM than by
               | Patti Smith or the Velvets or Television.
               | 
               | Wilco is a weird one. I have a suspicion that Wilco, or
               | at least Jay Bennett-era Wilco, is more influenced by
               | mainstream early-90s alt rock than anybody is comfortable
               | admitting. Heavy Metal Band is basically 1979 off Mellon
               | Collie, which: what Chicago band is going to admit that
               | influence?
               | 
               | Collective Soul, Better Than Ezra, Live: these are bands
               | that kind of prove my point. The lead guy from Live once
               | wrote Stipe a letter asking for advice on how to become a
               | rock star.
        
       | tptacek wrote:
       | _Your Nirvanas and Pavements and Radioheads--behemoth alt-rock
       | bands that seem to be endlessly rediscovered by newer generations
       | as a source of credibility--have kept their cultural capital,
       | while R.E.M. remains marooned in Alternative Muzak-land._
       | 
       | The irony of this being published in The Yale Review is too much
       | for me. If REM had stopped after Reckoning the way Television did
       | after Adventure, the only way anyone would be able to talk about
       | them would be in hushed reverential tones. The article scoffs at
       | the notion of "selling out", but then tells a story of an
       | esteemed band doing exactly that, and the inevitable outcome, of
       | "Losing My Religion" playing in the background at every
       | supermarket.
       | 
       | (For calibration purposes: Murmur is a top 5 album for me, and my
       | top 5 REM albums would include Automatic).
        
         | kasey_junk wrote:
         | All credibility is gone if you, in 2025, still have Murmur over
         | Reckoning in your REM rankings.
        
           | tptacek wrote:
           | Silence, Out Of Time-liker.
        
             | kasey_junk wrote:
             | There is one song on that album that is problematic and
             | that's because it was played _too much by everyone_.
        
       | freetime2 wrote:
       | > Not since the Muzak corporation has there been an institution
       | that soundtracks drugstores, supermarkets, and shopping malls
       | more readily than R.E.M.
       | 
       | Wondering if other people agree with this? Because it doesn't
       | really match my experience at all. I wouldn't say I've heard REM
       | in stores often enough for them to be noteworthy in that regard,
       | much less infamous.
        
         | UtopiaPunk wrote:
         | I've definitely heard REM in grocery stores and stuff, but not
         | considerably more than other rock bands. I think popular older
         | rock music of almost any genre is kind of the go-to background
         | music these days. People are nostalgic for the old tunes they
         | grew up with, so 30-40 year olds shopping for milk kind of like
         | it, or at least find it inoffensive. That's my sense for it
         | anyway.
         | 
         | Heck, I remember once stopping in my tracks in a grocery aisle
         | because I heard War Pigs by Black Sabbath playing over the
         | sound system. No one else in the store seemed to be paying
         | attention, though.
        
       | harry8 wrote:
       | Way back when, the big story about REM was that the world's
       | richest man, Bill Gates, wanted "It's the end of the world" for
       | his advertising blitz for windows 95. REM, they said, told him to
       | take a hike so he had to settle for the Rolling Stones "Start Me
       | Up" instead. Windows 95 was culturally pretty big.
       | 
       | Turning down a very large sum of money suggests you believe
       | something in a way that simply lecturing others doesn't.
       | 
       | I don't know what the members of REM believe, probably not all
       | the same thing. But whatever it is, maybe they do really believe
       | it. That counts for something. Contrast Mick Jagger & Keith
       | Richards.
        
         | tptacek wrote:
         | That was plausibly a commercial decision as much as anything
         | else. I mean, Tom Petty famously refused to license his music,
         | too. You can read in this article a good description of why a
         | band might not want to dilute themselves that way: once you
         | hear a band playing in the background at a department store,
         | you can't un-hear that.
        
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