[HN Gopher] How WhatsApp became an unstoppable global cultural f...
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       How WhatsApp became an unstoppable global cultural force
        
       Author : insane_dreamer
       Score  : 26 points
       Date   : 2024-12-12 02:14 UTC (2 days ago)
        
 (HTM) web link (restofworld.org)
 (TXT) w3m dump (restofworld.org)
        
       | exabrial wrote:
       | What worries me is FB is in charge. It's allegedly secure, but
       | closed source.
       | 
       | What's their profit model here anyway?
        
         | robertlagrant wrote:
         | I don't think it makes money. My best guess is it just was
         | bought so no-one else bought it and linked a billion users into
         | _their_ social network.
        
         | kobalsky wrote:
         | Whatsapp Business. $0.03-0.06 per conversation / authentication
         | (multiple messages within 24hs) depending if it's transactional
         | or marketing.
         | 
         | SMS providers are unreliable and expensive, it's eating their
         | business.
        
           | IshKebab wrote:
           | > SMS providers are unreliable and expensive, it's eating
           | their business.
           | 
           | Is it actually though? At least in the UK I still get every
           | business message (delivery notifications, booking
           | confirmations etc.) via SMS. I haven't received a single one
           | via WhatsApp. And WhatsApp has 100% penetration here so that
           | isn't a barrier.
        
             | gfarah wrote:
             | I can speak for LATAM, here WhatsApp it's much more
             | reliable and faster than SMS
        
         | insane_dreamer wrote:
         | Drives users to FB, IG, and therefore ... ads.
        
           | asplake wrote:
           | Does it? I'm a regular WhatsApp user and haven't touched any
           | other Meta app in a long time. Easy to forget that they're
           | connected.
        
         | itikasp wrote:
         | Hey, I am one of the editors on this story, and we had the same
         | question. Sharing with you a separate story from this package
         | that explains the math/finance of WhatsApp. Hope this answers
         | your question: https://restofworld.org/2024/how-whatsapp-for-
         | business-chang...
        
         | noprocrasted wrote:
         | It collects people's contacts and social graphs, which are then
         | used to influence ad targeting in Meta's other platforms.
         | 
         | That's why it insists so badly on having full access to your
         | contacts.
        
         | bonzini wrote:
         | They bought WhatsApp to keep businesses on Facebook and to
         | prevent it from being an actual "everything app", though in the
         | end they started offering WhatsApp Business anyway.
         | 
         | A lot of this became public from FTC vs Meta:
         | https://www.businessinsider.com/ftc-facebook-lawsuit-makes-z...
        
         | MangoCoffee wrote:
         | >What's their profit model here anyway?
         | 
         | users data, perhaps? your data feed into FB's machine. I'm sure
         | they will figured out how to make money.
        
       | impish9208 wrote:
       | Posted yesterday: https://news.ycombinator.com/item?id=42375926
        
         | Tomte wrote:
         | And who cares? There are zero comments.
        
         | Gooblebrai wrote:
         | You mean 4 days ago?
        
       | gnabgib wrote:
       | Small discussion (10 points, 13 hours ago, 5 comments)
       | https://news.ycombinator.com/item?id=42387220
        
       | insane_dreamer wrote:
       | What surprises me is that while WhatsApp has become an
       | "everything" app in many parts of the world, much like WeChat in
       | China, it has not done so in the US. In fact, I don't know anyone
       | in the US who uses WhatsApp "internally" (the only times I use it
       | is to communicate with people outside the US).
       | 
       | The description of WhatsApp here is exactly what Elon wanted X to
       | become (which clearly didn't and almost certainly now won't
       | happen). But I'm curious as to why such as "super-app" hasn't
       | taken root in the US like it has elsewhere.
        
         | itikasp wrote:
         | Hi, I am one of the editors of this story, and we have also
         | thought about this. In my opinion, one of the reasons why
         | WhatsApp hasn't become the "everything app" in the US is
         | because Apple/iOS devices are very popular in the country,
         | where as in much of the world, Android is popular thanks to the
         | availability of cheaper devices. Apple offers a suit of apps
         | and features, including Facetime, that's not available for
         | Android users, which adds to the popularity of WhatsApp.
        
           | brudgers wrote:
           | Facetime was announced as an intended open standard. Shortly,
           | Apple realized their advantage of keeping it closed.
        
             | Uehreka wrote:
             | Idk how much of an advantage this has turned out to be.
             | Like GP said, FaceTime is not as popular outside of the US
             | because it isn't on Android. Even its US popularity is
             | limited by the fact that it doesn't work with Android/PC
             | users, mandating that you have another app (which likely
             | works as well as FaceTime) on hand for those situations. I
             | think this is more of an example of them shooting
             | themselves in the foot for no advantage, but not caring
             | because they have like 300 feet.
        
             | Jtsummers wrote:
             | A patent lawsuit kept them from opening it up at the time.
             | I think it's only recently been resolved.
        
           | loloquwowndueo wrote:
           | An interesting tidbit is that WhatsApp actually predates
           | FaceTime and iMessage, and thus it was one of the earliest
           | iPhone apps that allowed sending text messages over data as
           | opposed to SMS. Interoperability with Android was a plus.
           | 
           | I was tremendously pissed off when I moved from a BlackBerry
           | (with blackberry messenger and "free over data" messaging) to
           | an iPhone in 2008 and had to go back to paying per sms sent.
           | The moment WhatsApp became available I got it (and paid for
           | it!) and have been using it ever since.
           | 
           | I wonder what other iPhone users did for data messaging
           | before iMessage became available.
        
             | epx wrote:
             | At least here in Brazil, WhatsApp consolidated its position
             | by working well in feature phones that ran J2ME and
             | dominated the low-end market before Android. It took
             | testing and adaptation to each and every available phone
             | (as far as I can remember, J2ME was kind of a loose
             | standard so developing a J2ME on one device did not
             | guarantee it ran well, or at all, in any other). This,
             | coupled with the possibility of eliding the outrageous SMS
             | rates and the availability of EDGE data plans.
        
             | Zak wrote:
             | I found it surprising at the time that instant messaging
             | apps that originated on PCs (ICQ, AIM, Skype, etc...) did
             | not get widely adopted for this role despite most of the
             | well-known ones releasing iOS and Android versions at the
             | time.
        
               | hocuspocus wrote:
               | ICQ and AIM were pretty much dead already.
               | 
               | Microsoft really missed an opportunity, I remember using
               | a third party app for Messenger and the mobile experience
               | wasn't great. Skype was too focused on voice and video
               | calls, not seen as an instant messaging app, even though
               | it could very well have been.
               | 
               | The biggest fumble really comes from Google though. I was
               | using Google Talk as my main messaging app on PC, and
               | Android had pretty much everything ready before iOS,
               | including video chat over 3G.
               | 
               | However Google went through a pointless revamp with
               | Hangouts and never managed a convincing SMS integration.
        
               | Zak wrote:
               | Hangouts was the default SMS client in Android for a
               | while, and it worked well enough as an SMS client that I
               | never heard anybody complain about it. Much like
               | iMessage, it could upgrade to internet-based messaging if
               | both people in a conversation used it.
               | 
               | Where Google went wrong was bowing to pressure from
               | carriers to stop doing that. Carriers had been much more
               | powerful in the past, and I think Google failed to
               | recognize just how fast their influence was waning.
        
               | hocuspocus wrote:
               | I don't buy it. Google just followed iMessage, only two
               | years later, I don't see why carriers would suddenly have
               | an issue with that. Plus Hangouts has never been a
               | mainstream mobile messaging app, and I was a big user at
               | the time. I worked at Samsung then and I'd bet most
               | Android users _never_ launched Hangouts nor even noticed
               | it was preinstalled.
               | 
               | Google killed the integration in 2017 when they started
               | betting on RCS and Google Messages more seriously.
        
               | lotsofpulp wrote:
               | Because WhatsApp was the first with password less-login
               | using SMS login.
               | 
               | It was dead simple to use. You had a phone, installed
               | Whatsapp, it sent you a verification text that it
               | automatically read and verified to ensure you owned that
               | phone number, and that was your "account".
               | 
               | No user names to remember, no passwords, a completely
               | computer illiterate person could use it, especially if
               | their first device ever was a smartphone.
               | 
               | And it worked amazingly well. And there was no spam. I
               | specifically remember sharing contacts being a pain in
               | the ass until WhatsApp came along.
        
               | Zak wrote:
               | I suppose none of the others, which could have leveraged
               | their existing userbase chose to follow suit because the
               | companies that owned them did not have a way to make
               | money from them. WhatsApp didn't either, but startups
               | weren't expected to.
        
           | orf wrote:
           | It's pretty simple: SMS functionality sucked and was super
           | expensive.
           | 
           | Before WhatsApp there was blackberry messenger (BBM). When I
           | was growing up kids were running around with blackberry
           | phones, marketed at businessmen, purely for BBM. WhatsApp was
           | just this, except on a platform that didn't suck.
           | 
           | WhatsApp also predates iMessage and FaceTime.
        
             | lostlogin wrote:
             | > WhatsApp also predates iMessage and FaceTime.
             | 
             | I was surprised to find this accurate. Though the lineage
             | for a Mac user would likely include Messages and iChat,
             | which go back further.
             | 
             | iChat: 2002 https://en.m.wikipedia.org/wiki/IChat Messages:
             | 2007 https://en.m.wikipedia.org/wiki/Messages_(Apple)
             | iMessage: 2011 https://en.m.wikipedia.org/wiki/IMessage
             | WhatsApp: 2009 https://en.m.wikipedia.org/wiki/WhatsApp
        
           | akira2501 wrote:
           | Do you think it could be that general purpose computers tend
           | to exist as household items here moreso than in other parts
           | of the world? I see my phone as a small extension of a much
           | larger and more capable computing base. Is that view even
           | possible in other parts of the world?
        
           | okanat wrote:
           | WhatsApp was there before Apple. There was even Symbian
           | versions of it.
           | 
           | The reason it got so popular in other counties is the
           | extortionate pricing of SMSes. WhatsApp used (and still uses)
           | very little data and with the lowest level data tariff you
           | would still get more messaging quota. Moreover it costed
           | nothing when WiFi on phones became a thing. Then sending
           | pictures for free became a thing too.
           | 
           | They were also a smaller company and it didn't bother people
           | to pay a small amount for all of the benefits they got.
        
           | josu wrote:
           | The US was one of the few countries in the world where there
           | were unlimited SMS plans. So by the time Whatsapp came around
           | instant free messaging was already ubiquitous. This wasn't
           | the case for most other regions, where Whatsapp actually
           | brought free unlimited mobile messaging.
        
             | comprev wrote:
             | WhatsApp was a paid product to start with.
        
               | notahacker wrote:
               | It cost ~$1 (initially a one time fee, later joiners paid
               | annually). Depending on your SMS plan, that might be paid
               | for with the first 10 messages you sent. There was zero
               | additional cost to use to send a lot of messages,
               | including pictures and group messages. This was quite
               | different to most mobile contracts at the time
        
               | viraptor wrote:
               | It wasn't even enforced though. Charged only after a
               | year, but you could reinstall and get another year free.
        
         | deergomoo wrote:
         | It seems to be quite variable over the world. WhatsApp is
         | massive here in the UK but pretty much only as a chat app.
        
         | Veserv wrote:
         | Payments. The sticky part of "everything" app is the payments
         | platform. With a payments platform you have a internal "funded"
         | ecosystem. Anybody who can not take payments from the
         | "everything" app has a incentive to get inside so they can get
         | paid. In many countries, the "everything" app contains, what in
         | the US would be called, a bank.
         | 
         | This is basically illegal in the USA. US Banks are extremely
         | stringently regulated to the point where many international
         | banks do not even want to take US customers because that would
         | subject them to US laws about banks. That is how insanely
         | challenging it is for literal banks with decades of past and
         | current experience to manage the regulations. "Move fast and
         | break things" would get "Go directly to jail, do not pass go".
         | Even money transmitter licenses like Paypal and Venmo are
         | extremely challenging. And even those companies try really hard
         | to make sure they do not get classified as a bank.
         | 
         | Trying to graft on a social platform onto a bank or a money
         | transmitter would make the _entire_ social platform subject to
         | bank /money transmitter business restrictions which is almost
         | certainly doomed legally. It is not like these companies do not
         | know to add payments, it is just so insanely hard that even the
         | 900 pound gorillas do not want to mess with Godzilla.
        
           | orf wrote:
           | Nope - nobody in Europe uses WhatsApp as a payments platform.
           | Does it even have one?
           | 
           | It succeeded because it was around at the time where SMS
           | messages where expensive, but smart phones where exploding in
           | popularity.
        
             | Veserv wrote:
             | WhatsApp is not a "everything" platform in most of Europe.
             | Do you open WhatsApp to play music, games, order takeout,
             | order online, pay for rent? It is just a very popular chat
             | application in most of Europe in contrast to a "everything"
             | app like WeChat where you do all of those things.
             | 
             | [1] https://www.whatsapp.com/payments/in
        
               | orf wrote:
               | Nope, but by that definition almost no countries have an
               | "everything app". There's like, one example in a very
               | unique market?
               | 
               | It's the "everything app" for messaging, friends and
               | groups.
        
               | dheera wrote:
               | In China, WeChat supports messaging, payments, as well
               | as:
               | 
               | - Booking trains on the national railway
               | 
               | - Booking flights
               | 
               | - Booking hotels
               | 
               | - Paying all your bills
               | 
               | - Buying stuff
               | 
               | - Ordering food
               | 
               | - Renting a bike
               | 
               | - Getting a rideshare
               | 
               | - Seeing a doctor
               | 
               | - Donating to charities
               | 
               | - Investing
               | 
               | - Reading e-books
               | 
               | - Pretty much everything else
               | 
               | A lot of it is done through their HTML5 "mini-app"
               | ecosystem but it's all under one everything app.
        
               | orf wrote:
               | Yes, but the question was "does this exist anywhere other
               | than in China?"
               | 
               | China is a pretty specific and unique market. Perhaps the
               | existence of such an "everything app" is related to that,
               | explaining why it doesn't exist elsewhere?
        
               | out_of_protocol wrote:
               | Telegram moving in this direction very fast. At this
               | moment, telegram is used as news, blogs, file transfer
               | app, chat etc. Recently added miniapps with real payments
               | integration, "stars" as internal currency
        
               | wenc wrote:
               | Yes, they exist elsewhere. Check out Grab (southeast
               | Asia), Line (Japan, Taiwan), Kakao (Korea), Gojek
               | (Indonesia), PayTm (India) or any number of everything-
               | apps.
        
               | rrr_oh_man wrote:
               | Kaspi in Kazakhstan
        
               | Veserv wrote:
               | Yes, very few countries have a app where you can do
               | "everything" in it. "This clear definition is really hard
               | to achieve, therefore it must mean something different"
               | is not a counter-argument.
               | 
               | I observe that these applications which are everything
               | apps almost always have integrated payments platforms.
               | This is not always the case, but seems to be the
               | stickiest part of the offering. My thesis is that a
               | competitive application with a integrated payments
               | platform will eventually outcompete the ones without.
               | Payments are possible in China with WeChat which is
               | dominant. Payments are possible in India and Brazil with
               | WhatsApp which are their dominant markets.
               | 
               | Counter-examples would take the form of markets/countries
               | where there are multiple-domain applications with
               | payments platforms that rapidly lose or lost marketshare
               | to multiple-domain applications without payments. Markets
               | where no popular application has payments provide no
               | information as to the relative value of a integrated
               | payments platform.
        
               | orf wrote:
               | > I observe that these applications which are everything
               | apps almost always have integrated payments platforms
               | 
               | But this is essentially a sample size of 1?
               | 
               | There's definitely an advantage to having integrated
               | payments if you want to do "everything" (most of which
               | requires or is related to payment of some kind).
               | 
               | But IMO you're missing the forest for the trees: adding a
               | payment button to an app is essentially integrated from
               | the PoV of the user - you can do it with Apple Pay or
               | google wallet seamlessly. So why isn't this good enough?
               | 
               | That lacks payments between friends, so that's the most
               | important factor? But then in most first-world countries
               | you're now competing against banks (old and new), who
               | solve this really well, and a myriad of country-specific
               | shit. That's why they don't exist.
               | 
               | So really, it's not just "payments" - it's _becoming the
               | common digital medium of exchange_ , and that can only
               | happen now for very large, single currency markets that
               | are starting to transition from an unbanked cash based
               | society to a banked one.
               | 
               | You can't just shove payments onto WhatsApp and expect
               | people to use it to pay their utility bills in a market
               | that has established and seamless ways to do this
               | already.
        
             | Swizec wrote:
             | > It succeeded because it was around at the time where SMS
             | messages where expensive, but smart phones where exploding
             | in popularity.
             | 
             | Not sure that's true everywhere. In Slovenia we had
             | unlimited texting way before we had smartphones.
             | 
             | By around 2005 all carriers offered a "teenager" plan with
             | unlimited texting and near zero phone minutes. Data was not
             | yet a selling point.
        
               | conradfr wrote:
               | SMS is one part of the story, group messaging is the
               | other one.
        
             | Zak wrote:
             | WhatsApp appears to support payments in India, and nowhere
             | else.
        
               | Veserv wrote:
               | India and Brazil [1]. Only their two biggest markets [2].
               | 
               | [1] https://faq.whatsapp.com/1293279751500598
               | 
               | [2] https://worldpopulationreview.com/country-
               | rankings/whatsapp-...
        
               | meiraleal wrote:
               | The usage of the payment feature in Brazil is very, very
               | low. I never heard about anyone using it. The Central
               | Bank launched a national payment system (Pix) at the same
               | time whatsapp wanted to launch their solution so they
               | made Meta wait a few more months to get authorization.
               | Now everybody uses Pix.
        
         | Barrin92 wrote:
         | >But I'm curious as to why such as "super-app" hasn't taken
         | root in the US like it has elsewhere.
         | 
         | because there's a lot more traditional banking and business
         | infrastructure in the US or Europe than there is in China or
         | India, so the latter just leapfrogged over it and the
         | experience of using Alipay or running your business of Whatsapp
         | is just much better than any legacy institution in those
         | countries. People in countries with more established ways of
         | doing things are both too used to and don't have that much of
         | an incentive to switch because most stuff works sort of okay.
         | 
         | Same reason why WhatsApp adoption itself is lower in the US and
         | sms based messaging held out so long. The US had cheap sms
         | plans earlier so people were less eager to switch while
         | everyone else just jumped to internet based messaging.
        
         | Zak wrote:
         | I'm reasonably confident WhatsApp never caught on in the USA
         | because most American phone plans had unlimited SMS in the
         | early 2010s when WhatsApp's popularity was growing elsewhere.
         | International messaging was probably also a big driver in
         | Europe, but less relevant in other markets.
        
           | hocuspocus wrote:
           | International messaging is still relevant in many parts of
           | the world that don't necessarily need to message neighboring
           | countries, but have a big diaspora.
        
             | Zak wrote:
             | Sure. Americans with close or many international contacts
             | almost certainly use an internet-based chat/voice app with
             | those contacts. That's not a large enough percentage than
             | any one messaging app is a viable option for a group chat
             | involving a dozen randomly-selected Americans. Almost every
             | time, one or two of them will steadfastly refuse to install
             | any app and insist on using MMS.
        
           | kazen44 wrote:
           | yes, roaming coasts where still a thing inside the EU, so
           | messaging relatives or friends while on holiday sucked
           | because of the enormous pricing for roaming. (even while
           | using SMS!. I remember paying rougly 30 euros to send a
           | couple of hundred text messages and have a couple of minutes
           | ( like half an hour or something) while on holiday in france.
           | 
           | thankfully, roaming got abolished in the first half of the
           | 2010's thank to an EU directive, but at that time whatsapp
           | was already very large across the EU.
        
         | Mond_ wrote:
         | This isn't really what an "everything app" is. WhatsApp is a
         | chat app (+ some barebones community stuff, which Telegram and
         | Discord also have).
         | 
         | To be an everything app, it needs to have, at the very least, a
         | built-in payment system, fully featured social media content
         | (ie. proper feeds and comments, at least on the level of
         | Twitter), and non-trivial integration with other apps,
         | businesses, and/or government entities. (This isn't even
         | getting into eg. paying rent, ordering takeout, playing games,
         | etc.)
         | 
         | Calling WhatsApp is just kind of missing the point of the
         | definition.
        
           | spookie wrote:
           | Yeah I fear this is the case really. At most, WhatsApp is a
           | way to communicate with businesses while keeping a separation
           | of concerns for those running them.
           | 
           | It is simply better than SMS and is dead simple. You can have
           | a business app that makes this be a separate thing from your
           | personal life while using the same phone.
           | 
           | I have seen it used as a way to contact restaurants or local
           | stores, order stuff, but that was the extent of it. Just
           | communication, nothing else.
           | 
           | For me, at least, it has only been the messaging app I'm
           | willing to use to be in touch with non-techie friends.
        
         | dheera wrote:
         | For one, in other countries, people are perfectly okay with
         | doing real business over a messaging app. I saw a doctor in
         | Indonesia once and everything from appointment scheduling to
         | follow up with the doctor was done on WhatsApp. They were okay
         | sending medical tests, records, and bills on WhatsApp as well.
         | 
         | In China, same thing, on WeChat.
         | 
         | In the US, they want you to register some stupid MyHealth
         | thing, sign some paper documents, and mail follow up shit to
         | your residential address. They won't give you medical records
         | on anything other than a fucking CD-ROM, even in 2024. Somehow
         | in the US, a messaging app isn't "official" enough, and there's
         | going to be the one first amendment brat* that doesn't want to
         | install WhatsApp for privacy reasons.
         | 
         | * I say this jokingly, and do think we need to be harsher on
         | corporations. However, my point is that in collectivist
         | countries like Indonesia/China, if you don't install
         | WhatsApp/WeChat or whatever is the chosen national app, you'll
         | be the outcast and nobody will help you. The collectivist
         | societies tend to embrace these apps for their convenience,
         | rather than question their terms and conditions.
        
           | tuna74 wrote:
           | "In the US, they want you to register some stupid MyHealth
           | thing, sign some paper documents, and mail follow up shit to
           | your residential address. They won't give you medical records
           | on anything other than a fucking CD-ROM, even in 2024.
           | Somehow in the US, a messaging app isn't "official" enough,
           | and there's going to be the one first amendment brat* that
           | doesn't want to install WhatsApp for privacy reasons."
           | 
           | That is because you don't have any good online ID
           | authenticator. Something like BankId in Sweden is so
           | incredibly practical in a lot of ways.
        
             | dheera wrote:
             | bankid.com: "To get a BankID, you must have a Swedish
             | personal identity number"
             | 
             | What do non-citizens use in Sweden to get around?
             | 
             | The "everything apps" of places that have them aren't
             | usually restricted to only citizens (though some admittedly
             | have shitty UIs for non-citizens)
        
               | wasmitnetzen wrote:
               | Everyone who's a permanent resident in Sweden gets a
               | personal identity number, it's not tied to your
               | citizenship. That would be illegal anyway, at least for
               | citizens of other EU countries.
               | 
               | There's a lower-level, different number, which is less
               | powerful, but easier to get.
        
               | messe wrote:
               | > Everyone who's a permanent resident in Sweden gets a
               | personal identity number, it's not tied to your
               | citizenship
               | 
               | Same in Denmark too. You get a "CPR" number, and can
               | login to most government services (as well as some
               | commercial ones) with "MitID" (my ID). It's quite
               | convenient. I can even use my MitID to buy alcohol
               | without having to interact with another human being in
               | Rema 1000 using their self-checkout app.
               | 
               | Ireland--where I moved from--has a similar "PPS" number
               | that all residents can get, although the online aspect is
               | not nearly as well integrated as it is here in Denmark;
               | it's slowly improving.
        
         | NoLinkToMe wrote:
         | It's the first time I hear that Whatsapp is already an
         | everything app. Ive used Whatsapp for about 14 years or so on a
         | daily basis as my main app. But it's just chat for me, and
         | about 30% of my non-professional calls. And I use the share
         | location feature a lot when meeting friends. But that's about
         | it.
         | 
         | But banking, social media, ID/login, maps, albums, browsing etc
         | I all do outside of whatsapp.
        
         | richardw wrote:
         | Honestly, it was just what it enabled. U.S. had cheap/free
         | texting, so the network effect of just staying where you are
         | was huge. Outside the US, there was only expensive texting so
         | there was a latent need.
         | 
         | A friend asked me to use it first. She's not a techie, but she
         | wasn't earning much and my first instinct was a mild annoyance
         | that she was being cheap and trying to get me to use this other
         | weird thing. What I had "worked" and had everyone on it. But
         | ok, I'll try it. Became an early-ish adopter, spoke with her
         | and a few people, over time it grew and utterly replaced texts.
         | For friends, work, groups. If you try texting there, you're a
         | dinosaur. We had no sense of social stigma of blue/green ticks.
         | Everyone had the same ticks.
         | 
         | Moved to Australia and now I have to check. It's mostly
         | WhatsApp but still some texts, and I have to check if someone
         | is on WhatsApp rather than assume. Once or twice I've had to
         | send on both channels. But there are WhatsApp groups
         | everywhere, so no idea why this texting thing is still alive.
         | 
         | Notice and compare your own instincts when you read this. You
         | might have the opposite reaction depending on where you are.
         | 
         | And for startups, it's whether you can land and enable a
         | benefit before the existing company builds it. Speed vs
         | distribution. Texting was so big a source of revenue that the
         | local network providers kept the price high and basically lost
         | it all. They could have dropped the price to where network
         | effects prevented movement. The comfort of having the buttons
         | and features and network where you expect them is massive.
        
         | wenc wrote:
         | This is why travel is so important -- it gets us out of our
         | bubbles.
         | 
         | Once I was brainstorming with a German colleague about a new
         | business chat feature, and he said we should target WhatsApp as
         | a channel. My American colleagues were like, "No one uses that
         | these days."
         | 
         | But Americans have little idea how popular WhatsApp really is
         | in Europe, and Brazil (where it's colloquially called Zappy
         | Zappy), and vast swaths of the world. The American experience
         | isn't as normative as we assume. I only know this because I'm
         | part of a diaspora network and I have contacts from all over
         | the world -- FB Messenger and iMessage are not as popular as we
         | think outside of certain high GDP countries.
         | 
         | Conversely, some suggested targeting iOS in Germany, but my
         | German colleague immediately said that iOS marketshare in
         | Germany is actually fairly low. That surprised me but he was
         | right.
         | 
         | https://www.statista.com/statistics/461900/android-vs-ios-ma...
         | 
         | Even France, with its reputation for liking premium products,
         | does not have a high iOS market share.
         | 
         | Japan does have a very high iOS market share however because
         | they appreciate craftsmanship, and due to Softbank's efforts in
         | the country.
         | 
         | I remember the early days of WhatsApp -- it was _the_ non-SMS
         | messaging platform of choice in an era when phone plans changed
         | for texting.
        
           | spookie wrote:
           | Apple devices cost more in Europe, a jump high enough that
           | you might as well consider the competition. I'm taking VAT
           | into account.
           | 
           | That and, well... Google has been more supportive of EU
           | countries than Apple. Apple maps was useless in the EU for a
           | long time. Plus horrendous support across the EU. If you are
           | in a big city, yeah you will find an Apple Store, otherwise
           | tough luck.
           | 
           | It has nothing to do with craftmanship.
        
         | narrator wrote:
         | [delayed]
        
       | crop_rotation wrote:
       | Whatsapp is such a big cultural force that many of my non
       | technical friends and family members refuse to use anything else.
       | No mail for full res photos is one thing, but you can't make them
       | use anything else. Everything lives in Whatsapp. Todos, notes,
       | reminders, sharing stuff (airdrop is the only exception if
       | everyone involved has iOS). It is less because of whatsapp
       | features (Nobody uses any features like payments), and more
       | because of the simplicity and ease of use.
        
         | RustySpottedCat wrote:
         | Uuh, where do you live? I haven't met a single person
         | (technical or non technical) with such an attachment to a
         | single app in my life.
        
           | Kiro wrote:
           | The question is where you live where this is not the case.
           | You're the outlier here.
        
             | nemomarx wrote:
             | I think it's not as prominent as this in the US - probably
             | because the equivalent is Apple messaging systems, if your
             | family / friend group is all in that?
        
               | crop_rotation wrote:
               | Yes the US is one of the only rare places where Whatsapp
               | is not omnipresent (and it is the only presence where RCS
               | has any meaningful chance of ever being used.
        
           | bryant wrote:
           | There are many examples all over the world. Plenty of
           | countries have people that have attachments to apps like
           | whatsapp, telegram, etc.
           | 
           | All of my friends in brazil, for instance, are entirely
           | attached to whatsapp.
           | 
           | I agree with the other reply. Where do you live? I'm
           | surprised that you haven't encountered any. Every city in the
           | US that I visited and every city that I visited
           | internationally has people that attach themselves to one of
           | either whatsapp, telegram, imessage, etc.
           | 
           | (I'm kind of excluding wechat here because wechat seems to be
           | forced, but there are plenty of people who have this
           | attachment to wechat as well because of its status as an omni
           | app)
        
         | titanomachy wrote:
         | I didn't even know it could do things other than send messages.
         | How do they do all that other stuff? Bots? Plain text chats?
        
           | crop_rotation wrote:
           | Plain text chats only, pinned chats for todos. Named empty
           | groups for notes. The fact that Whatsapp has no features is a
           | plus for such users as they find doing whatever they want
           | very simple.
           | 
           | The above are just two examples but people really do almost
           | everything within Whatsapp without using any special
           | features.
        
       | gmuslera wrote:
       | ... and one ring to bind them.
       | 
       | Even if it were an open source app with open governance, the
       | shaping of culture happens at a different layer. And that shaping
       | sometimes is guided and not in the best interest of the users.
        
       | nashashmi wrote:
       | I still feel like WhatsApp had a stronger position to do better
       | in both developing countries and developed countries. But for
       | some reason unknown, it did not roll out plans and positions fast
       | enough.
        
       | dang wrote:
       | Recent and related:
       | 
       |  _How WhatsApp for business changed the world_ -
       | https://news.ycombinator.com/item?id=42366753 - Dec 2024 (163
       | comments)
        
       | elAhmo wrote:
       | I feel like I am missing something. It is a chat app, one of
       | many, with some features like communities (which feel like
       | extremely large groups) and status updates (which almost every
       | other app does).
        
       | Beijinger wrote:
       | I was surprised when I returned to the US that not everybody uses
       | WhatsApp. I was also using WeChat a lot in Asia. What has become
       | very powerful in my opinion, and it used a lot by larger groups
       | is Telegram.
        
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