[HN Gopher] Death of the Department Store
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       Death of the Department Store
        
       Author : samclemens
       Score  : 41 points
       Date   : 2024-09-24 19:23 UTC (3 hours ago)
        
 (HTM) web link (www.lrb.co.uk)
 (TXT) w3m dump (www.lrb.co.uk)
        
       | baggachipz wrote:
       | https://archive.is/slouE
        
       | delichon wrote:
       | Seems like they just got so much bigger that we don't even
       | recognize them as a department store. Walmart, Costco, Home
       | Depot, et al. are just variations on the theme. Extrapolate and
       | discover that we'll eventually live and shop in a department
       | store that encapsulates the planet like Trantor.
        
         | ghaff wrote:
         | I think the distinction is between historically urban
         | department stores and big box suburban stores although there
         | was a period when you had (now dying) department stores like
         | Macy's in the suburbs.
         | 
         | I think it's an open question what happens to downtowns with
         | the diminution of brick & mortar retail and people coming into
         | offices (even if the latter has reversed in favor of office
         | work more than some had predicted). A lot of cities have ebbed
         | and flowed over time and there's no guarantee of a specific
         | universal future pattern whatever some individuals may wish
         | for.
        
           | buescher wrote:
           | Suburban malls were really disruptive to the dry goods
           | industry - in the sixties. Well-run stores adapted fast to
           | needing have anchor stores at malls. I wonder how things
           | would have played out differently if the generation that
           | computerized their stores before the personal computer era
           | and finessed the transition to malls had still been calling
           | the shots at these companies during the dotcom boom.
        
             | ghaff wrote:
             | There was a period where you had a lot of white flight from
             | urban centers in the US and a lot retail moved out to the
             | suburbs as a result. Retail pretty much follows the
             | consumers. I'm not sure retail could have (or had the
             | incentive to) keep the consumers in the cities.
             | 
             | As anecdata, when I graduated from grad school in the mid-
             | eighties, other than Manhattan financial people, pretty
             | much no one I knew went to live in a major city. In
             | Massachusetts, none of the computer industry jobs were in
             | Boston any lony longer.
        
             | tivert wrote:
             | > I wonder how things would have played out differently if
             | the generation that computerized their stores before the
             | personal computer era and finessed the transition to malls
             | had still been calling the shots at these companies during
             | the dotcom boom.
             | 
             | A lot of it was bad luck. Sears shut down their catalog
             | operation in 1993, because it was losing money, but if
             | they'd held on for a few more years they'd have been in a
             | prime position to be Amazon.
        
               | buescher wrote:
               | Sears managed to miss both the opportunity to be Amazon
               | and the opportunity to be Home Depot. At some point you
               | have to wonder how much luck was really involved.
        
               | jewayne wrote:
               | The US financial system discourages mature companies from
               | making the kinds of investments necessary to stay
               | relevant indefinitely. Maybe in a Jack-Welch-free world
               | Sears would have become Amazon, but in our world a mature
               | company has to maximize this quarter's profits, over and
               | above all concerns about the future.
        
               | buescher wrote:
               | Well, Amazon was a venture-funded startup, so sure, but
               | Home Depot and Lowes? Other companies managed under
               | similar constraints. Sears, on the other hand, introduced
               | and successfully marketed the Discover card during that
               | era, which is still plugging along. Probably to be more
               | like GE, which used to have a big financial services
               | division. There's nuance here.
        
         | throwup238 wrote:
         | I think the Costco Idiocracy scene is probably going to be the
         | most prescient portrayal of the future:
         | https://www.youtube.com/watch?v=sdNmOOq6T8Y
         | 
         | Trantor is the seat of a galactic empire with thousands if not
         | millions of planets supplying its population. Skynet by
         | Haliburton-Costco-TraderJoes will eat the world long before
         | we're interplanetary.
        
         | buescher wrote:
         | Big box stores are really qualitatively different from what a
         | department store was - although the department store's
         | brilliant marketing innovation of letting customers handle the
         | merchandise as if it was already theirs led to big box discount
         | stores and supermarkets. Merchandising and decor have been
         | going downhill in even the best mall anchor stores for decades,
         | so maybe the gap isn't as big now, but it was a really
         | different shopping experience within living memory.
        
           | mc32 wrote:
           | This is going to sound sexist, or youthist... but... dep't
           | stores used to hire young people for many of the display
           | cases, either gals or guys --of course they had the
           | "patronly" guy for serious things, like suits and so on, but
           | for many things they had something not quite over the top
           | like the buxom and ripped "kids" A&F had, but the guys and
           | gals were not frumpy... these days it's different.
        
             | buescher wrote:
             | For the displays? Rarely. But as salespeople, well, that
             | too. There's probably a whole lot to unpack in the why of
             | that, but there just aren't as many young people, more of
             | them are fat, and on the whole people don't dress as
             | carefully.
             | 
             | As an aside, I've lived away from urban areas for a while
             | now, so maybe I am not the best judge, but I would be
             | dumbstruck today by a first-rate window display in a
             | downtown retail store.
        
               | jerlam wrote:
               | Having a job, any job, as a teenager is now looked upon
               | as something that makes you look poor, and in many states
               | the minimum wage is barely worth the effort. Wealthy
               | parents would rather their children spend their time
               | doing more studying or extracurriculars, since both of
               | those have a better return when applying for colleges
               | than any retail job.
        
               | mc32 wrote:
               | Sorry not the window displays, but display cases: the
               | sales help.
        
             | AStonesThrow wrote:
             | "Captain Peacock, are you free?"
             | https://en.wikipedia.org/wiki/Are_You_Being_Served%3F
        
               | ztetranz wrote:
               | You beat me to it. :)
        
             | dheera wrote:
             | The practice of preferentially hiring conventionally-
             | attractive women for sales is still rampant even if people
             | don't admit to it. In parts of Asia it's unfortunuately
             | often explicit; job postings often specify the race, age,
             | weight of what they are looking for.
        
         | Earw0rm wrote:
         | Not exactly - part of the department store experience is the
         | relative expertise of staff in each department. And the sales
         | pitch is one of high value, you might even say beauty or care.
         | 
         | Costco/Walmart are, from a European perspective, more like a
         | "cash and carry" wholesaler masquerading as retail. There is
         | very little effort made to present the goods, it's all about
         | high volume and the lowest possible price. They're equivalent
         | to our supermarkets/hypermarkets, but even bigger and broader
         | in scope.
         | 
         | This might sound like I'm stanning for department stores but
         | not really. They're way more expensive than Amazon or discount
         | retail, priced more like a specialist, and the quality and
         | expertise doesn't always match the presentation. You can easily
         | end up paying specialist prices for Amazon quality if you're
         | not careful.
         | 
         | Anyway, I think their time is up, perhaps with a few high-end
         | exceptions surviving as a luxury tourist experience. In central
         | London, we've a department store just for toys - like an old-
         | fashioned and upmarket Toys'R'Us - and today's generation are
         | basically un-wowed. Like, sure it has a lot of stock, but the
         | big etail operators have a lot more again. And you don't have
         | to travel 40 minutes to look at it.
        
           | jasode wrote:
           | _> part of the department store experience is the relative
           | expertise of staff in each department. And the sales pitch is
           | one of high value, you might even say beauty or care._
           | 
           | Yes, exactly. To add to that, the salespeople in each
           | department got a percentage sales commission. E.g. at Sears
           | department store, the salesperson in jewelry dept was on a
           | commission structure. The salesman working the Sears
           | appliance center got a commission when the customer bought a
           | washer & dryer or refrigerator; same situation in the Sears
           | furniture department when a customer bought a sofa.
           | 
           | In contrast, the big-box discount stores like Walmart and
           | HomeDepot have hourly paid employees without sales
           | commissions.
        
             | JoshTriplett wrote:
             | That is an excellent reason _not_ to go to such places. For
             | some stores,  "we don't work on commission" is a selling
             | point to the customer.
        
               | dwaite wrote:
               | I think it tends to push to the extremes. Either it
               | provides an incentive structure that retains knowledgable
               | salespeople and provides a huge customer benefit, or it
               | winds up being toxic for both the employees and
               | customers.
        
               | devilbunny wrote:
               | Commissions work best when the customer and sales staff
               | have long relationships and a decent knowledge of their
               | markets. That's rarely the case at retail and pushes more
               | hard-sell types.
               | 
               | In B2B, it's about a relationship and trust. My FIL sells
               | clothes. He's the middleman between the manufacturers and
               | the stores. He has a territory and based on what's
               | happening in other stores in the region he can steer them
               | toward the right stuff for _their_ store. I.e., what 's
               | this store's target age range, how affluent is the area,
               | and so on. In return, when he does a good job with them,
               | they will learn to trust his advice on what will
               | generally sell well, and he ends up getting better
               | commissions. He sells about a dozen lines from about six
               | manufacturers, though about three or four of the lines
               | tend to make up the bulk of his income.
               | 
               | Since he's very good at his job, he can demand higher
               | commissions than other salesmen just to take a line on.
               | He's got the on-the-ground relationships, and a
               | manufacturer will give him a bigger cut because he's not
               | going to have canceled orders, returns, or headaches for
               | them.
        
               | Earw0rm wrote:
               | Yep, and they trade on reputation, thinking that will let
               | them off on other factors.
               | 
               | We have a store here, John Lewis, whose tech department
               | sells lots of Macs and high-end TVs.
               | 
               | So when they got in some 17 inch HP android tablets, I
               | figured, surely they can't be _too_ bad? This was before
               | iPad Pros, and I liked the idea of a large tablet.
               | 
               | The thing was absolute garbage, stuck on an already-
               | obsolete Android release. At least their returns policy
               | was accommodating, but that's half a day I'll never get
               | back.
        
             | vector_spaces wrote:
             | I realize you aren't saying this, but note that while
             | commissions are common among larger department stores, it
             | doesn't hold true in general across specialist retailers
             | that every staff member is on commission. For instance, if
             | you go to a specialty cheese or wine shop, or a fishmonger
             | or supplement store or even smaller local department
             | stores, it's entirely possible to meet a sales clerk on
             | commission, but it's also (perhaps more) likely that you
             | won't.
             | 
             | Also, RE staff commissions -- this isn't always bad for the
             | customer as some here are implying. Although there are
             | stores where commissions can come directly from the
             | manufacturer, or where some manufacturers offer staff
             | commissions but some don't -- this tends to be bad, nearly
             | always.
             | 
             | On the other hand, if the commission comes from the
             | employer, this can incentivize staff to build deeper
             | product knowledge and awareness of tradeoffs between
             | different brands and products (not to mention: mindfulness
             | of trends, customer feedback and return rates, etc), which
             | IME leads to better service and better sales for everyone
             | involved. I mean, yes, sure, it can also lead to employees
             | simply parroting whatever they learned from the
             | manufacturer brochure. YMMV
             | 
             | Brick & mortar retailers that don't provide commissions at
             | all often still allow manufacturer led trainings of staff
             | -- the retailer views this as essentially free staff
             | development and morale building by increasing staff product
             | knowledge while often providing free product or steep
             | discounts. Sometimes manufacturers will straight up give
             | away prizes unrelated to the products they sell (I've seen
             | supplement vendors give away iPhones or cash prizes, for
             | instance). Sales reps sometimes build personal
             | relationships with certain retail workers they know have
             | influence over purchasing or merchandising decisions. Often
             | this is explicitly forbidden, but in practice virtually
             | every company that has rules like this also rarely enforces
             | them
             | 
             | In any case, my point is that commission structures do not
             | imply that you're getting bad/misleading information from
             | sales staff, and lack of commission structures don't mean
             | that sales staff are free of undue influence from sales
             | reps and manufacturers or that they otherwise aren't
             | incentivized somehow to push a particular product on you.
        
               | RGamma wrote:
               | It's probably a good idea if you can find a self-employed
               | expert for that specialty (like a decorator or kitchen
               | builder) and have them make recommendations on what to
               | get where. There's a (real, _ahem_ ) risk that you'll get
               | a bad in-store salesperson that only cares about your
               | card swipe.
        
           | galleywest200 wrote:
           | > Costco/Walmart are, from a European perspective, more like
           | a "cash and carry" wholesaler masquerading as retail
           | 
           | Costco _is_ wholesale, they just allow "members" to buy some
           | of it too. Costco supplies quite a lot of things to
           | enterprises such as office supplies and food.
        
           | dredmorbius wrote:
           | Americans might be more familiar with FAO Schwartz, an
           | iconic, up-market toy store formerly with a flagship in New
           | York City on Fifth Avenue, which featured in several films
           | including _Big_ (starring Tom Hanks).
           | 
           | The company has been through several ownership changes and
           | bankruptcy in the past quarter century, and was at one point
           | in fact owned by Toys "R" Us. Since 2016 it's been owned by
           | ThreeSixty Group, of which also presently owns Sharper Image
           | and Vornado.
           | 
           | <https://en.wikipedia.org/wiki/FAO_Schwarz>
        
           | buescher wrote:
           | >part of the department store experience is the relative
           | expertise of staff in each department
           | 
           | That's been unusual in the United States for at least a
           | generation. Nordstrom is a notable exception. Department
           | stores have shed departments, too. The camera counters hung
           | on for a while after other electronics and toys had gone to
           | big box stores, but they've gone the way of the candy and nut
           | counter.
        
         | tivert wrote:
         | > Seems like they just got so much bigger that we don't even
         | recognize them as a department store. Walmart, Costco, Home
         | Depot, et. al. are just variations on the theme.
         | 
         | I don't think so. Home Depot is _clearly_ a big hardware store
         | / lumber yard. Costco may carry many kinds of merchandise,
         | shelved roughly according to type, I don't think it really
         | qualifies as it has unspecialized staff (and very few of them),
         | little selection within each type of item, and probably its
         | only true "department" is the tire department.
         | 
         | The only thing you list that could arguably be a department
         | store is Walmart, and I think the reason it's not recognized as
         | one isn't because of its size, but because it's been drained of
         | _all_ glamor.
         | 
         | And none of them (at least in their non "super" sizes) are
         | subjectively much bigger than the old mall department stores.
        
           | buescher wrote:
           | Walmart and Target are discount department stores, which is a
           | different niche. K-mart is closing their last store,
           | incidentally. There used to be more of them, too, and more
           | regional ones.
        
         | adamc wrote:
         | The experience of something like Walmart is so much degraded
         | from, say, the Marshall Field's I grew up with in Chicago,
         | that... no. They are nothing like classic department stores.
         | They are more like a modern K-mart.
        
       | ScienceKnife wrote:
       | I buy about 99% of what I consume online, so yeah, I would guess
       | that old, large, and wasteful ventures will eventually die out.
        
       | atourgates wrote:
       | While "a major department store in every town" is probablty a
       | thing of the past, my impression is that at least in major
       | European capitals, the "national" department stores are still
       | going strong.
       | 
       | I make it a point to try and visit them when I can. A couple
       | hours in Selfridges in London, Galeries Lafayette in Paris,
       | Stockmann in Helsinki, Nordiska Kompaniet in Stockholm or Magasin
       | du Nord in Copenhagen will tell you something about the country
       | you're visiting, and keep you well entertained. I never buy
       | anything outside of maybe a snack from their over-the-top food
       | halls (most recently Moomin-shaped-gummies in Helsinki), or a
       | sometimes surprisingly affordable lunch at one of their lunch
       | counters (it's hard to beat the view you get along with your
       | lunch or apero at the top Galeries Lafayette on their terrace).
       | 
       | But in any case, none of these flagships have ever seemed empty
       | or disused. On the contrary, I'm always surprised that while I
       | might be astounded by the prices on display, there are always
       | hundreds of local shoppers who seem to be quite happy to pay
       | them.
        
         | tpm wrote:
         | I also enjoy El Corte Ingles in Spain.
         | 
         | Sadly the German department stores seem to be dying and in the
         | eastern countries the stores died in the 90's after the fall of
         | communism.
        
         | heikkilevanto wrote:
         | Couple of years ago I went to Helsinki for my birthday, and got
         | a gift card for Stockmann department store. I was so
         | disappointed. I found the "department" for cooking things. But
         | I did not find a section for frying pans or scissors. I found a
         | section for Fiskars brand, and others. Fiskars had frying pans,
         | scissors, and everything they make, up to and almost including
         | their wood splitting axes. Other brands had their frying pans,
         | pots, cutting boards, aprons, salt shakers, and whatever. I
         | felt that I was supposed to decide first on what brand I
         | wanted, and then what kind of thing. Maybe some people shop
         | that way, but for me it certainly didn't work. Same thing with
         | Magasin du Nord in Copenhagen. All about brands. A little bit
         | of friendly service, but nothing special. But yes, they are
         | busy with tourists and even some locals shopping. Glad we still
         | have a few shops that specialize in the kind of things they
         | sell, and can provide good service. That is the kind of shops I
         | want to support, even at a bit higher prices.
        
       | mullingitover wrote:
       | This isn't terribly surprising: it's an inferior business model
       | to online sales.
       | 
       | They put too many obstacles between the customer and the checkout
       | counter. The customer had to travel, potentially long distances.
       | Then they had to wander the aisles looking for the product,
       | compare it without any unbiased third party reviews. Then they
       | had to travel back home. This all added friction, not to mention
       | the overall price of the products.
       | 
       | All the opulence of those stores came from high operating costs,
       | which were ultimately borne by the customer.
       | 
       | The sales staff expertise came with commission-based sales, which
       | meant you could never _really_ trust the salesperson because they
       | had a vested interest in making a sale whether the product was
       | good or not.
       | 
       | Mourning the loss of department stores is like bemoaning the loss
       | of fancy horse carriages.
        
         | com2kid wrote:
         | Compare that to todays model where I get to spend hours
         | scrolling through Amazon listings of mostly the same product
         | sold by different vendors, except occasionally there are small
         | (but significant) differences. I don't get to see or touch the
         | product until it arrives. For the product categories that still
         | have recognizable brands (fewer and fewer every day it seems
         | like) I am 100% reliant upon online reviewers, many of whom are
         | biased and paid by the brands they are supposed to be
         | reviewing.
         | 
         | Amazon makes a lot of money by showing ads on their own site,
         | so they are incentivized to keep me scrolling through page
         | after page of listings crammed with ads, for as long as I can
         | tolerate before I actually do make a purchase.
        
         | willismichael wrote:
         | unbiased third party reviews
         | 
         | Where can I find these unbiased third party reviews?
        
       | iso8859-1 wrote:
       | Department stores are doing great in Mexico.
       | 
       | For example, the high rise Mitikah in CDMX was recently
       | completed, and it has a mall complete with metro access, cinema
       | and a giant department store chain called Liverpool. Pictures
       | from the opening[0].
       | 
       | Another new mall, Portal Norte is under construction in
       | Naucalpan, a suburb.[1] Not sure whether it will feature a
       | Liverpool but I would almost be surprised if it wouldn't.
       | 
       | I went to Puebla last month and it has a whole neighborhood of
       | malls called Angelopolis, including bike paths to connect
       | them.[2] The last mall opened in 2018.[3]
       | 
       | I love malls because they are car free, pretty plants and have
       | armed guards. It feels safer than being in the street.
       | 
       | [0]:
       | https://www.facebook.com/liverpoolmexico/posts/liverpool-m%C...
       | [1]: https://www.eluniversal.com.mx/edomex/portal-norte-es-un-
       | mon... [2]: https://www.corazondepuebla.com.mx/descubre/parque-
       | lineal/ [3]:
       | https://www.e-consulta.com/nota/2017-12-14/ciudad/abre-soles...
        
       | openrisk wrote:
       | The department store embodies middle-class consumerism of the
       | 20th century. While consumerism is going stronger than ever, the
       | same cannot be said about the middle class.
       | 
       | The shopping experience of the department store (pleasant
       | environment, individual attention by knowledgeable salespeople
       | etc.) is now only to be found in upmarket boutique shops, whereas
       | hoi polloi are being served by goods distribution systems that
       | are essentially automated.
        
       | hinkley wrote:
       | The whole time I grew up Department Stores were not functioning
       | like old school department stores. With the exception of the
       | cosmetics area in Macy's and Penny's that's still pretty true.
       | 
       | Meanwhile Best Buy is looking more like an old school department
       | store, with sections for one vendor.
        
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