[HN Gopher] WP Engine sent "cease and desist" letter to Automattic
       ___________________________________________________________________
        
       WP Engine sent "cease and desist" letter to Automattic
        
       Direct link to letter: https://wpengine.com/wp-
       content/uploads/2024/09/Cease-and-De...  Related article on
       TechCrunch: https://techcrunch.com/2024/09/22/matt-mullenweg-calls-
       wp-en...
        
       Author : kevmarsden
       Score  : 272 points
       Date   : 2024-09-24 00:21 UTC (22 hours ago)
        
 (HTM) web link (twitter.com)
 (TXT) w3m dump (twitter.com)
        
       | Pet_Ant wrote:
       | This seems like it will be relevant...
       | 
       | https://en.wikipedia.org/wiki/Streisand_effect
        
       | firecall wrote:
       | > Automattic CEO and WordPress co-creator Matt Mullenweg
       | unleashed a scathing attack on a rival firm this week, calling WP
       | Engine a "cancer to WordPress."
       | 
       | In my experience, WordPress itself could be called a Cancer to
       | the Web.
       | 
       | The amount of new clients I've picked up who needed help rescuing
       | broken and malware ridden WordPress sites is... well, it's more
       | than I'd like as I really do not enjoy WordPress LOL
        
         | gjsman-1000 wrote:
         | And yet, reality is that for many companies, an off-the-shelf
         | CMS is all they need, and all they can afford, and all they can
         | figure out without hiring IT.
         | 
         | Which means, if we want to kill WordPress, we need to offer a
         | better solution. Not just for WordPress, but a coherent system
         | that also reimplements the top hundred or so plugins.
         | 
         | If anyone wants to join me rewriting it in Laravel so we could
         | add a WSL-like layer for WordPress cancer plugins... I don't
         | know. I wish someone would have the conversation. I don't even
         | care whether it's Rust.
        
           | iambateman wrote:
           | Statamic for Laravel is pretty great for what it does.
           | 
           | I wrote a WYSIWYG CMS for Laravel called Prodigy that I
           | really enjoy but it hasn't gotten much market pick up.
           | 
           | There's definitely some thinking in this area on how to move
           | WP users toward Laravel.
        
             | gjsman-1000 wrote:
             | Statamic is awesome; watching Jack McDade in person at
             | Laracon last month was great.
             | 
             | However, Statamic is not a WordPress replacement. We need a
             | system that can be installed, with hundreds of themes and
             | plugins available, without touching code. An open-source
             | Squarespace, basically.
             | 
             | Statamic has a role, but not as a WordPress replacement for
             | most people unfortunately...
        
           | bsder wrote:
           | > And yet, reality is that for many companies, an off-the-
           | shelf CMS is all they need
           | 
           | Except they don't. A static website would work for 99.9% of
           | all businesses and could be hosted on a potato.
           | 
           | The problem is that marketing wants a website that "Doesn't
           | look embarassing and has 5 nines uptime."
           | 
           | Translation: "Marketing wants a website that looks completely
           | like our competitors(because reasons)! But make it completely
           | different (because reasons)! And make sure it's on AWS
           | (because reasons)!"
           | 
           | Response from IT: "Our website results in zero revenue to the
           | company and is a gigantic security problem and spam magnet.
           | And because marketing is involved it's also a headache of a
           | political football. Here's the WP Engine credentials. Now
           | fuck off."
        
             | gjsman-1000 wrote:
             | > Response from IT
             | 
             | This is where the mistake was made. Tens, possibly
             | hundreds, of thousands of small businesses do not have an
             | IT department.
             | 
             | Even the business I work in - almost a dozen employees
             | before a single IT guy.
             | 
             | WordPress and Squarespace, and software like them, are the
             | off-the-shelf solutions for them. You sign up for GoDaddy
             | or another shared hosting provider, what do you get? Right
             | now though, Squarespace is eating WordPress' lunch, and (if
             | you don't need plugins) is objectively superior in many
             | ways.
             | 
             | We need a modern replacement for WordPress to fulfill that
             | role which won't make programmers swear, or let closed-
             | source solutions shut out the open ones.
        
             | bongodongobob wrote:
             | Hahaha, I've been in this exact situation. Marketing set up
             | an entire WordPress website unbeknownst to IT. Over a
             | year's worth of effort and they never even mentioned to us
             | they work working on it.
             | 
             | I'm in a monthly directors meeting of all depts and
             | marketing unveils their wonderful website to much applause
             | and oohs and ahhs. They then say, looking at me, "Yes we
             | should be ready to launch in a couple weeks after IT sets
             | up authentication and integrates it with our CRM and mail
             | blast system."
             | 
             | I was so lost for words I just kind of nodded my head,
             | wide-eyed.
             | 
             | The way they had it set up did not allow us to use the same
             | SSO/auth we used for everything else. So users would need a
             | separate account. Their auth system didn't support any kind
             | of MFA. Their plugins were not compatible with our CRM.
             | External accounts would need to be set up manually. They
             | used a different domain thinking they could just change it
             | later but it got so baked into everything that changing it
             | everywhere would be extremely difficult. Their hosting
             | solution was going to cost us a shit ton of money because
             | none of the graphics were optimized for web. Every image
             | was like a 50MB PNG. It did look nice, but nothing was set
             | up in a way that made it compatible with anything we
             | already had in place.
             | 
             | I told marketing there was no way I could make this work
             | and they'd wasted a year's worth of effort by not pulling
             | me in from the get go to at least help them find some sane
             | compatible solutions. "Well, if we can't use SSO, couldn't
             | we just build a spreadsheet with everyone's logins so you
             | could plug that in?" Jfc no.
             | 
             | The CEO/owner sends me a meeting invite and asks me why I'm
             | refusing to work with marketing on their website. I explain
             | that they had decided not mention any of this to me from
             | the get go and explained the reasons why I couldn't make it
             | work.
             | 
             | I said, "well, technically we could make anything work, but
             | you're going to have to hire a small dev team to integrate
             | this with our CRM. We're going to have to pay a lot more
             | monthly for our CRM because now we need API access (we'd
             | need that either way even if the plugins were compatible)
             | and if you want a team to write some custom integrations
             | for this, you'll need some kind of retainer to make sure
             | they can support it when the plugins change and break
             | everything in unpredictable intervals or the plugins are no
             | longer maintained."
             | 
             | He refused to believe me and basically said "Well I'm not
             | sure why I'm paying you if you can't even get a website to
             | work."
             | 
             | I quiet quit and resigned about a month later. You can
             | imagine the other kind of shenanigans that went on if that
             | was considered acceptable.
        
               | johng wrote:
               | This really doesn't sound believable, on your part. You
               | can't run pngquant on the images directory to shrink down
               | the images? Should take 2 seconds of shell script.
               | Honestly a lot of things you mention seem like pretty
               | trivial to do... Wordpress is so well understood and
               | there are so many utilities and integrations for it, it's
               | one of the simplest things to integrate with something
               | else. This comment sounds like you were mad they made
               | something that the rest of the company wanted and got mad
               | and didn't want to play ball.... could just be
               | misinterpretation over text, who knows.
        
               | bongodongobob wrote:
               | * yes the images would be an easy fix
               | 
               | * their CRM plugins did not support Salesforce
               | 
               | * even if it did, they didn't realize that was like an
               | extra $1500/month for API connection (something like
               | that), which was also balked at, but just a plain fact
               | 
               | * they already built everything out and changing plugins
               | was not an option
               | 
               | * I have almost no experience with WordPress and 0 time
               | to figure it out alongside the myriad of other projects
               | on my plate
               | 
               | * 0 thought went into authentication and that was also
               | something I couldn't change
               | 
               | * this was not built by a team with WordPress experience,
               | or any technical experience
               | 
               | They said "it's set up like this, make it work". I
               | couldn't, not without dropping everything and hiring
               | someone to do it, and managing a contractor(s) which was
               | also not an option.
        
               | gnu8 wrote:
               | > He refused to believe me and basically said "Well I'm
               | not sure why I'm paying you if you can't even get a
               | website to work."
               | 
               | I would quit the moment I was spoken to in that way, if
               | not sooner.
        
             | bigiain wrote:
             | > The problem is that marketing wants a website that
             | 
             | ... they can publish and update content without having to
             | get IT involved - just like they did at their last job
             | where the website was WordPress.
             | 
             | Oh, and IT who thinks their company has a marketing
             | department that adds zero revenue to the bottom line needs
             | to go back to they mom's basement or academia. That's just
             | not how the world works.
        
               | bongodongobob wrote:
               | No they can't. You don't roll out technical solutions
               | without IT involvement for obvious security and stability
               | reasons from hosting, bandwidth charges, auth, security
               | maintenance, cert renewals, https, etc, unless you don't
               | care about any of those things. That's literally ITs job
               | and why the dept exists.
        
               | bigiain wrote:
               | Those concerns are kinda the raison d'etre for WPEngine.
               | 
               | For anywhere small enough to not have an IT department,
               | or so large and where the IT department has effectively
               | become obstructionist to other department's jobs, just
               | buy marketing their own WPEngine subscription and let
               | them do their thing.
               | 
               | I think people who work in an "IT Department" sometimes
               | have a too narrow view of the rest of the world. Both
               | ignoring that almost all small and most medium sized
               | businesses do not have an IT department, and also that
               | there are people and departments in their own
               | organisations who's IT needs are real but are not
               | considered a priority by the IT Department.
               | 
               | (Often understandably not the IT departments priority,
               | the people in a bank IT department who're securing
               | financial systems from continuous attacks almost
               | certainly don't consider the HR departments need to set
               | up a quick website for the company bbq or RUOK day to be
               | a prioroty. But someone in HR is getting _super_
               | frustrated at not being able to do the "simple things"
               | they know they could do if IT didn't keep pushing back.)
        
               | bongodongobob wrote:
               | I'll just ignore the "IT pushback comments", as if we
               | don't have real actual reasons for pushing back against
               | the stupid shit people with no experience think is a good
               | idea.
               | 
               | The main problem, security aside, is when shit goes south
               | (and it will at some point), IT will be asked to handle
               | something they didn't set up, don't know anything about,
               | and will be looked down upon when they can't get it
               | working quickly.
               | 
               | As long as there is ownership of any problems by whomever
               | set it up, yeah, go nuts, but experience also tells me
               | that's _never_ how it works.
        
               | gg82 wrote:
               | And then people bypass IT for things that IT would be
               | happy to help them with and end up getting called in to
               | fix some non-standard thing that has become critical to
               | their work.
        
               | bsder wrote:
               | > Oh, and IT who thinks their company has a marketing
               | department that adds zero revenue
               | 
               | Please reread. I said the _website_ brought zero revenue.
               | 
               | The website for our company never broke 5 digits in
               | _total_ views. I could almost precisely correlate who was
               | looking at our website with who marketing was currently
               | talking to. Scaling was useless. Dynamism was useless.
               | etc.
               | 
               | All resource spent on the website was _worse than
               | useless_ as it took marketing away from doing _anything
               | else_ which would could result in revenue.
               | 
               | A _lot_ of businesses are in the same boat where the
               | website brings in zero revenue. A static website would be
               | more than good enough but somebody in mangement chain has
               | a  "Must Keep Up With The Joneses" streak. And then you
               | wind up on WordPress.
        
           | ksenzee wrote:
           | Drupal is trying for basically this with its Starshot
           | project. It might just work, if they can get enough people to
           | build third-party themes.
        
           | bigiain wrote:
           | > Which means, if we want to kill WordPress, we need to offer
           | a better solution. Not just for WordPress, but a coherent
           | system that also reimplements the top hundred or so plugins.
           | 
           | And a solution for which a typical non-tech business can ask
           | around their family/friends/employees and find someone who's
           | experienced enough to come in for a few hours out a few hours
           | a week to to typical CMS admin/editorial stuff. And for which
           | there are heaps of easy to find tutorials and youtube videos
           | which can get someone up to speed enough to keep their own
           | site running, while still spending 95+% of their time making
           | widgets or selling trinkets or whatever their actual business
           | is.
           | 
           | I'm not _that_ much of a fan of WordPress, but WordPress on
           | WPEngine is 100% my initial recommendation for anyone asking
           | about how to run their business website.
           | 
           | (I'd be curious to see a Rust backend API replacement for the
           | WP + top 100 plugins that uses the standard html/frontend, to
           | have the type safety and security Rust is famed for, while
           | being identical in use to WordPress so all the people
           | currently admin-ing WP site wouldn't have to even know it's
           | different. But not curious enough to expend any effort to
           | make it. )
        
         | MathMonkeyMan wrote:
         | I wonder to what extent that can be attributed to its ubiquity
         | versus its quality. I've never worked with WordPress.
         | 
         | For example, I notice that most of the automated "attacks" on
         | my server are WordPress related. Is its defect rate
         | significantly higher than other systems', or is it just that if
         | you're going fishing you should bait for the most common fish?
         | PHP and Apache come up a lot too.
        
           | dylan604 wrote:
           | It's like any other system designed to be used by people that
           | are not technically savvy. Lots of things have default values
           | that are not sane. That's why the script kiddies hit every
           | server they can with known defaults and vulns. Otherwise,
           | it's like any other publicly facing internet server in that
           | it takes maintenance with patches and updates and being
           | informed on what you're running and changes being made.
           | 
           | So because the majority of users are not savvy, it's become a
           | cesspool. Then you read about it on a tech forum like HN and
           | it is derided as an inferior product rather than allowing
           | improper use by the user/operator.
        
             | lnxg33k1 wrote:
             | I've had an interview last week for a company doing
             | WordPress stuff, and their tech lead, computer science guy,
             | said their next project was a monitoring tool running unit
             | tests in production to understand the health of the app
             | 
             | It's not only the non-tech-savvy, even CS guys become trash
             | when they go too close to WP
        
           | smt88 wrote:
           | > _I wonder to what extent that can be attributed to its
           | ubiquity versus its quality_
           | 
           | Its quality is astonishingly bad. It was clearly developed by
           | someone who didn't even have a basic understanding of
           | relational databases. Unless something has changed, plugins
           | and themes can run arbitrary PHP on the server.
           | 
           | Anything ubiquitous is going to be hated. I agree. But
           | WordPress is bad from a fundamentals perspective.
        
             | joe_g_young wrote:
             | I think your response can be said of any application made
             | before now.
        
               | smt88 wrote:
               | There are degrees of bad. All code bases are bad.
               | 
               | But I've been writing web software for 30 years and
               | WordPress is among the worst mainstream applications.
               | It's worse than its PHP competitors at the time, and it's
               | worse than Ghost and many of the competitors that came
               | after it.
               | 
               | You can't just dismiss all criticism of the past because
               | it was the past. Some people wrote worse software than
               | others in the past, just as they do today.
        
               | manuelmoreale wrote:
               | Personally I'm think a big issue is the insistence of
               | wanting to keep everything as backwards compatible for as
               | long as possible. It becomes a burden. At some point you
               | have to accept to make substantial changes in order to
               | improve the situation but it's not going to happen in the
               | WP ecosystem because that's one of their selling points.
        
               | ipaddr wrote:
               | It shows the code base rarely matters compared to user
               | adoption.
        
               | rurban wrote:
               | Excuse me. phpwiki did exist before mediawiki and
               | wordpress, and allowed no custom php in plugins and
               | themes. It was all safe. Already 20 years ago.
               | 
               | And as worse is better predicted, all new ones went
               | insecure, with less features, but nicer looking themes.
        
           | firecall wrote:
           | Way back in 2013, Matt Cutts from Google said in a talk:
           | 
           | "WordPress takes care of 80-90% of the mechanics of Search
           | Engine Optimization (SEO)"
           | 
           | Agencies really latched onto that!
           | 
           | SEO was the new hotness.
           | 
           | An industry was then built around WordPress.
           | 
           | Clients would hear that it was the best at SEO, and they
           | wanted a CMS they could update themselves.
           | 
           | Agencies could churn out variations of the same WordPress
           | site and plugin stack, and then charge clients for ongoing
           | hosting and maintenance fees to keep it updated.
           | 
           | Then there are all the plugins that get added depending on
           | the whims of the 'developer' at the time.
           | 
           | The WordPress website then languishes when the agency or dev
           | vanishes, WordPress gets hacked, and the client gets charged
           | again.
           | 
           | The WP GUI builder plugins are a whole separate hellscape all
           | to themselves!
        
           | ufmace wrote:
           | I run my own Wordpress server for a blog, and IMO it's
           | basically fine if you use reasonable deployment management
           | practices and don't install 500 random crap plugins and
           | themes. The basic install is about as bulletproof as it gets
           | in the mainstream web software business.
           | 
           | I don't particularly love PHP, but you don't need to touch it
           | if you don't try to write any plugins. Yes, some of its
           | practices are pretty wacky, like every plugin has full access
           | to the filesystem and database to do basically anything, and
           | the system expects to be able to update code files in place
           | from web requests, but meh, just give it it's own $5 server
           | and let it do its thing, and definitely be very careful which
           | plugins you use and how you get them.
           | 
           | What you get in return for this is a perfectly fine CMS that
           | anyone with basic computer skills can run. Yeah, static site
           | generators are cool and all that from a tech expert's
           | perspective, but nobody who isn't a tech expert can actually
           | do anything with them, and oh, by the way, the ability to
           | make any changes at all typically involves at the very least
           | SSH access to the host server with full write permissions.
        
         | econcon wrote:
         | We had that problem in barebones WP with no plugins at all.
         | 
         | Once we installed a few security plugins, it worked out just
         | fine!
        
         | chris_wot wrote:
         | I personally don't like block themes.
        
           | lightlyused wrote:
           | Similar experience here. Poorly documented and inflexible.
        
         | theyknowitsxmas wrote:
         | Yeah I run wp2static on clients, cancel the hosting then push
         | the files to vercel/cloudflare pages/github pages.
         | 
         | A PHP version is vulnerable. If you upgrade it, some plugin
         | breaks. If you manually upgrade the offending plugin, the pesky
         | developer now wants a subscription. Just a nono. I build on
         | Hugo.
        
           | anonzzzies wrote:
           | Many (some very large) companies would not allow that route;
           | their marketing team is trained on wp and they specifically
           | implemented it (in the EU this is per country generally) to
           | sidestep the head office enterprise cms that is unusable and
           | takes days of workflow steps to get anything published; they
           | want more dynamic, not less and they want less techy not
           | more.
        
             | theyknowitsxmas wrote:
             | Why? Hugo is Markdown, child's play. You can use GitHub as
             | a CMS.
        
               | anonzzzies wrote:
               | Yes, I know, I use it too. But github is hardly usable by
               | non technical users , nor is markdown. We are talking
               | about marketing deps of billion$ companies.
        
               | joenot443 wrote:
               | I think your question answers itself if you look from the
               | perspective of a non-technical marketing person who's
               | used to WYSIWYG tools, rather than a programmer who's
               | reading a site called Hacker News.
        
               | vundercind wrote:
               | "I need to add an image gallery"
               | 
               | "I need to add and edit multistep forms that send an
               | email to me"
               | 
               | "I need to change one of our social media links"
               | 
               | That can be mostly or entirely self-serve for marketing
               | folks on Wordpress, with all the work happening in their
               | browser. Plus tons of other stuff.
        
           | stvltvs wrote:
           | There are other plugins that generate static sites. Not sure
           | if they would work for your use case, but worth looking into
           | if you haven't.
        
             | theyknowitsxmas wrote:
             | Must clarify: not wp2static, but a random plugin breaking
             | on php upgrade, sometimes requiring a subscription in new
             | versions.
        
         | breck wrote:
         | I'd love to get your feedback on https://hub.scroll.pub/.
         | Create new sites in 0.1 seconds. No signup required.
         | 
         | It's a new stack, but it's pretty revolutionary foundation, and
         | as we get some good templates and imrpove the UX, I think it
         | should bring a lot of joy to people who currently suffer with
         | wordpress. It's all open source/public domain. Having started
         | my programming career in Wordpress ~17 years ago, I have been
         | able to take my favorite parts from it and get rid of all the
         | annoying parts (like requiring a database, php/javascript
         | hybrid, etc).
        
         | anonzzzies wrote:
         | > as I really do not enjoy WordPress LOL
         | 
         | me neither but it pays; when we get called, bad things already
         | happened, so it's always an emergency which means we can ask
         | for 400-500$/hr to fix it. And there are _so_ many bad wp sites
         | that we can retire on that alone. But let me tell you about
         | OpenCart, Drupal, etc which also are all lovely targets and
         | more niche so higher hourlies!
         | 
         | As someone with a formal verification and static typing
         | background, it is the most terrible crap there is, but it is
         | very good business.
        
           | mmarian wrote:
           | Any recommendations on how you can find that kind of work?
           | I'd personally enjoy it, but I don't know how to break into
           | it without working as a WP dev at an unsustainably-low wage.
        
           | DaiPlusPlus wrote:
           | > As someone with a formal verification and static typing
           | background, it is the most terrible crap there is, but it is
           | very good business.
           | 
           | May I ask how you find this kind of work? The kinds of orgs
           | with hacked/broken/incompetently-run WP installs don't tend
           | to be the type of orgs you'd find via professional
           | networking, but by going through the dregs of Craigslist's
           | gigs pages, no?
        
         | busterarm wrote:
         | That's on the customers. I used to work at a shop that used WP
         | and it was a huge force multiplier. We were WP Engine customers
         | and at some point we moved to Pantheon.io and then we moved to
         | a static site with an internal-only WP frontend for content
         | editors.
         | 
         | We had 2 developers, a PM, 20-30 content writers and $5B ARR.
         | Websites were strictly for marketing/leadgen. Even when we
         | switched to building a static site, we still had our content
         | editors write markdown in WordPress because it was easier to do
         | that and pull all of the content from the database on deploy
         | than train them.
         | 
         | The absolute worst part of being a WP Engine customer was being
         | on Linode and the yearly Christmas Eve DDOS.
        
           | nottorp wrote:
           | > Websites were strictly for marketing/leadgen.
           | 
           | So they weren't web sites but spam.
           | 
           | What I'm curious about though is if your former workplace
           | still exists or is now AI generating the spam...
        
             | manuelmoreale wrote:
             | That's pretty unfair. Most of the work I do can be
             | considered "marketing" since it's corporate sites and
             | portfolios. Businesses need to have an online presence of
             | some sort and someone has to create one for them. Not
             | everything is SEO spam.
        
               | nottorp wrote:
               | > it's corporate sites and portfolios
               | 
               | Oh wait. You used "corporate sites and portofolios". The
               | OP used the generic "content" though. There's a
               | difference.
        
               | manuelmoreale wrote:
               | OP said "Websites were strictly for marketing/leadgen"
               | which is just marketing sites. But pretty much all
               | business sites are marketing. If you don't have an
               | e-commerce and you're not a saas of some sort, you have a
               | marketing site. It's there for visibility and to provide
               | information.
        
             | busterarm wrote:
             | Not spam at all. I just don't want to be so obvious about
             | what the business was, even though I've mentioned it in the
             | past.
             | 
             | Think top 10 keywords space and spanning about 4-5 of them.
             | 
             | It's the largest business in its space and a major national
             | advertiser both digitally and traditionally. You have seen
             | their ads on the street, on TV, on websites and on Youtube.
             | 
             | Even internationally, you have seen their ads on TV. Big
             | hint.
        
               | nottorp wrote:
               | :) I don't watch TV and run ad blockers online, sorry.
               | 
               | When you're using terms like marketing, leads and content
               | writers, it sounds like a content mill with zero
               | substance. Even if it's "top 10 keywords".
        
           | manuelmoreale wrote:
           | > That's on the customers
           | 
           | No that's on the various design agencies that sell "custom
           | websites" and instead they just slap together a 59$ theme and
           | a dozen plug-ins. Most customers don't know shit about the
           | web and they just trust the agency to do a professional job.
           | And in my 10+ years of experience as a freelancer I've seen
           | plenty of agencies taking advantage of clients.
        
             | pluc wrote:
             | WordPress has the same problem as PHP: it's too easy to do
             | what you want the wrong way. The right way is great, but
             | the wrong way is easier, cheaper, more common, more
             | documented, etc.
        
               | manuelmoreale wrote:
               | Totally agree.
               | 
               | Wordpress used as a CMS where you build everything from
               | scratch using built in functions and the absolute minumum
               | number of plugins (in my experience it was exactly 1,
               | ACF) can generate sites that are solid.
               | 
               | I have projects I built a decade ago that are still
               | online, are still running and haven't been hacked.
               | 
               | The problem is that the overwhelming majority of WP sites
               | aren't built like that. Because "there's a plugin for
               | that". And you end up with these monster sites with dozen
               | of plugins, each importing their own scripts and styles,
               | all injecting their own crap, all bringing in their own
               | issues. And you use those on kitchen-sink style themes
               | that are designed to do everything and end up doing
               | nothing well.
               | 
               | But that's the inevitable result when you lower the
               | barrier to the point where one can just click buttons and
               | install whatever.
        
             | busterarm wrote:
             | Supply and demand.
             | 
             | These businesses exist and operate the way they do because
             | of customer desires. The customers could hire better
             | agencies but for a number of reasons don't.
        
               | manuelmoreale wrote:
               | Sorry but saying that it's "customer desire" is nonsense.
               | Most customers don't have the skills to judge the work
               | they receive. They know they need something done. They
               | trust someone. How are they supposed to know if what they
               | got was subpar? It's like that in every profession. You
               | have to trust that the person on the other side is
               | professional and more often than not they're not.
        
           | andruby wrote:
           | > 2 developers, a PM, 20-30 content writers and $5B ARR
           | 
           | Please tell me that these 30 people weren't the full company
           | generating $5B in annually recurring revenue?
        
         | sixtyj wrote:
         | And so nice it looked at the beginning...
         | 
         | Instead of WordPress, what solutions do you use?
         | 
         | Wix, Squarespace, Webflow, Webnode and other wysiwyg ones are
         | even worse imho.
         | 
         | Are there any non-Nodejs or non-React open source CMS that
         | don't vendor lock you?
         | 
         | Because I feel that WP somehow sucks in details and
         | maintenance, but I can't find anything comparable without being
         | sucked into development hell. :)
         | 
         | Thanks for suggestions.
        
           | pjerem wrote:
           | Are the good old PHP CMS dead ? Things like Joomla, Dotclear,
           | Drupal ...
        
             | sixtyj wrote:
             | They are not dead. The reason why WP took web by storm and
             | Joomla and Drupal became less visible is that WP did a lot
             | of work in instant usability - their 2 minutes'
             | installation changed the game imho.
        
           | manuelmoreale wrote:
           | After a few years building on WP I switched to
           | https://getkirby.com/ and never looked back.
        
             | sixtyj wrote:
             | Thanks. It seems really good. PHP, files and folders
             | instead of db, easy templating, plugins, admin interface
             | built on Vue.js, open source at GitHub and a commercial
             | license as well. Since 2012.
             | 
             | The only issue is to have more themes available, at
             | getkirby-themes_com there are 22 only.
        
               | manuelmoreale wrote:
               | Because it's not designed with a theme approach. It's
               | designed to build custom sites. Themes aren't really a
               | thing inside kirby because of the tight relationship
               | between content itself and admin interface. I like to
               | think at it as an in between something like Laravel and
               | WordPress.
        
               | sixtyj wrote:
               | I got it. But explain this to people who are spoiled by
               | $59 themes :)
               | 
               | More themes that you can choose from -> more Kirby users
               | -> stability -> more users coming from other solutions
               | etc...
        
               | manuelmoreale wrote:
               | It's an entirely different target audience. Kirby is a
               | tool that's designed mostly for developers, and not
               | really for end users. There's no one-click install,
               | there's no pressing a button to install plugins. And
               | that's by design.
        
               | sixtyj wrote:
               | Well, in fact it was two clicks install :) I've
               | downloaded it, unzipped into a folder and with PHP
               | running I was ready... No Nodejs and React needed. These
               | are so painful to maintain.
               | 
               | So Kirby is really nice to run.
               | 
               | And I understand your point.
        
         | arp242 wrote:
         | WordPress isn't that bad. Okay, the code is kinda messy in some
         | places, but which 25 year old project isn't? And yes, in the
         | early days it was cowboy coding, but those days have been over
         | for more than 15 years.
         | 
         | What "broken and malware ridden WordPress site" typically means
         | is "customer installed a bunch of random plugins from random
         | sites written by teenagers or bozos who don't know what they're
         | doing". And yes, that can screw things up, but that's not
         | really WordPress's fault IMHO.
         | 
         | Maybe it can do more to protect users from this; I don't know.
         | But obviously the plugin ecosystem is a hugely important part
         | of the WordPress platform and you can't just lock that down
         | technically. Just make sure you only install plugins from
         | authors who aren't teenagers or bozos.
         | 
         | I'll add that personally I don't especially like WordPress for
         | various reasons. But at the same time I don't think this is
         | really a fair criticism.
        
       | Kye wrote:
       | My slightly earlier submission with a direct PDF link for people
       | who aren't able to view Twitter:
       | https://news.ycombinator.com/item?id=41631920
        
       | CPLX wrote:
       | Without additional context the letter does read as persuasive.
       | 
       | Is there significant additional context? Having looked at Matt's
       | comments in the speech I'm not seeing any actual substance of
       | what's wrong with WP Engine.
        
         | gjsman-1000 wrote:
         | It's kind of perverse of Matt considering:
         | 
         | A. He accuses "WP Engine" for being confusing branding. He
         | literally owns WordPress.com; which confuses tens of thousands
         | of people on a daily basis. ("Are you on the WordPress login
         | page?" "I swear that I am!")
         | 
         | B. He complains about the post revisions not being limitless.
         | But until recently, WordPress.com had a limit of 25.
         | 
         | C. If post revisions matter, surely plugins matter, right?
         | WordPress.com requires going up _two_ tiers to use any
         | unapproved plugins.
         | 
         | D. Matt was an investor in WP Engine, and _even appeared on
         | their podcast last year_ , even though this revisions system
         | limitation has been in place for a decade?
         | 
         | E. This is the same Matt who wrote the _WordPress Bill of
         | Rights_ , complete with specifically saying "The freedom to run
         | the program, for any purpose" and "The freedom to study how the
         | program works, and change it to make it do what you wish."
         | 
         | F. The same Matt who wrote in the WordPress trademark policy
         | that "WP" _is not_ a WordPress trademark and _anyone_ may use
         | it however they wish?
         | 
         | G. The same Matt who forked B2, and if B2 was still around,
         | would be quite vulnerable to B2 potentially complaining about
         | Matt's lack of contribution to _them_?
         | 
         | It goes on. I hate to say it, but every sign points to Matt
         | being a hypocrite. Even an extortionist.
        
           | johng wrote:
           | Not to mention his text messages. It's clear that if they
           | were willing to pay, he was willing to not even mention them
           | in his keynote. It looks quite clear that he wanted money and
           | was willing to let everything slide if they got it.
        
             | keane wrote:
             | (1) The WPE C&D is, in my opinion, sloppily written, full
             | of equivocation/fallacious reasoning. The situation is not
             | "clear". (2) We haven't heard Matt's explanation of the
             | text messages. (3) The WordPress name was registered in
             | 2006 by Matt's company Automattic. In 2010 it was
             | generously (no good deed is unpunished) transferred to a
             | 501(c)3 and Automattic was given a license to the mark (at
             | least in WordPress.com). According to WPE themselves: "the
             | payment ostensibly would be for a 'license' to use certain
             | trademarks like WordPress, even though WP Engine needs no
             | such license". That's a potentially disputed claim: they
             | very well may need a license as they are (currently)
             | possibly in violation of the (generous) trademark policy by
             | advertising services they've titled "Essential WordPress",
             | "Core WordPress", and "Enterprise WordPress". It's unwise
             | to malign Matt publicly - a court will be sorting out the
             | necessity of the license.
        
               | etchalon wrote:
               | You don't end a trademark dispute with a blog post
               | claiming a host utilizing a feature any sane host would
               | utilize is a violation of some core tenant of WordPress.
               | 
               | You end it with lawyers talking to lawyers quietly.
        
           | keane wrote:
           | Have you taken a look at wpengine.com? The name WordPress is
           | everywhere with them declaring they are "The most trusted
           | WordPress platform", "The Most Trusted WordPress Tech
           | Company", "[WordPress's] #1 managed provider" and that "WP
           | Engine is the #1 platform for WordPress". The WP Engine C&D
           | insists they're allowed to use 'WP' (as you echo) but the
           | dispute could be partly related to this broader marketing,
           | which possibly creates confusion (a court will likely have to
           | decide).
           | 
           | Edit: To your first point, Automattic, who originally
           | registered the trademark, apparently has a license from the
           | trademark owner (the Foundation) to use the mark (at least
           | for that domain). https://wordpress.org/book/2015/11/the-
           | wordpress-foundation/ WP Engine, by their own admission, does
           | not have a license. It also seems odd to call Matt perverse
           | in what seems to be a trademark dispute without any
           | acknowledgment that he is the inventor of the software, as
           | such the founder of the community, that his friend Christine
           | Tremoulet coined the name, and that his company originally
           | registered the trademark.
        
             | gjsman-1000 wrote:
             | WordPress's own trademark policy states:
             | 
             | > For example, a consulting company can describe its
             | business as "123 Web Services, offering WordPress
             | consulting for small businesses," but cannot call its
             | business "The WordPress Consulting Company." Similarly, a
             | business related to WordPress themes can describe itself as
             | "XYZ Themes, the world's best WordPress themes," but cannot
             | call itself "The WordPress Theme Portal."
             | 
             | If WordPress specifically says that using the tagline "the
             | world's best WordPress themes" is okay, it's hard to show
             | anything WP Engine has done as being unacceptable.
             | 
             | https://wordpressfoundation.org/trademark-policy/
             | 
             | Edit, because I'm responding too fast or some nonsense:
             | That's an interesting point; but if that were true, Matt
             | should have used that as his argument, after sending a
             | polite letter first explaining that was going too far. This
             | did not happen; and considering Matt was on their podcast
             | and didn't give a darn until lately, it appears to not be a
             | real problem.
        
               | keane wrote:
               | The paragraph prior:
               | 
               | >All other WordPress-related businesses or projects can
               | use the WordPress name and logo to refer to and explain
               | their services, but they cannot use them as part of a
               | _product_ , project, _service_ , domain name, or company
               | name and they cannot use them in any way that suggests an
               | affiliation with or endorsement by the WordPress
               | Foundation or the WordPress open source project.
               | 
               | At https://wpengine.com/plans/ they appear to offer _a
               | product /service_ titled/branded "Essential WordPress"
               | with others to choose from being "Core WordPress" or
               | "Enterprise WordPress". (mirror: https://web.archive.org/
               | web/20240921160743/https://wpengine....)
        
               | mthoms wrote:
               | Thats covered by Nominative Fair Use. It's the same body
               | of law that allows a repair shop to advertise that they
               | are a "Volkswagen Repair Shop" (as long as there is no
               | implication that they are officially endorsed by the car
               | company).
        
               | keane wrote:
               | Attempt to sell a product titled "Essential Disney(r)" or
               | a service titled "Enterprise Outlook(r)" and it's not
               | going to go well for you.
        
               | Stratoscope wrote:
               | > Edit, because I'm responding too fast or some nonsense
               | 
               | It probably isn't you.
               | 
               | There is a short timeout of a few minutes on the Reply
               | link in a thread. I think this to discourage hasty and
               | unthoughtful arguments.
               | 
               | But if you click the timestamp on the comment, it takes
               | you a page where you can reply immediately.
        
           | sureIy wrote:
           | You hit the nail on the head. Who knows what put a chili up
           | his, but this debacle has started out of nowhere and he's not
           | the good party here.
        
         | _hmry wrote:
         | There's possible context (unknown veracity) from this comment 2
         | days ago: https://news.ycombinator.com/item?id=41614406
        
           | cldellow wrote:
           | I don't use WP Engine or WordPress, so I don't have a side in
           | this fight.
           | 
           | As an outsider, that context seems a bit dubious to me.
           | 
           | @photomatt has tweeted [5135]: "[...] Please let me know if
           | any employee faces firing or retaliation for speaking up
           | about their company's participation (or lack thereof) in
           | WordPress. We'll make sure it's a big public deal and that
           | you get support. [...]"
           | 
           | If this was true, I would think that @photomatt's twitter
           | feed would be loudly boosting this disgruntled employee's
           | story of WP Engine-imposed limits and subsequent retaliation.
           | Yet @photomatt's twitter feeds seems silent to me. This makes
           | me skeptical of this context.
           | 
           | [5135]: https://x.com/photomatt/status/1836862087320195174
        
             | mthoms wrote:
             | Meanwhile, right now over on Reddit there are WordPress
             | Core developers posting about this anonymously for fear of
             | retaliation from Matt.
             | 
             | He has... a bit of reputation.
        
           | ufmace wrote:
           | That, and the whole thing about Matt M going on a scathing
           | rant about how bad WPEngine supposedly is[0], supposedly
           | because they don't support WP page revision control as well
           | as he'd like. Seems a bit over-the-top and breathless to me.
           | 
           | I figure the whole thing is a corporate whine-fest over who
           | makes more money from actually hosting Wordpress sites.
           | 
           | [0] https://wordpress.org/news/2024/09/wp-engine/
        
           | x0x0 wrote:
           | Seems unlikely though? Matt wrote a post on the web, ie he
           | had unlimited length available to him. If the dispute is over
           | employee contributions, then he should have made that the
           | focus of his complaint.
        
       | Aloha wrote:
       | Disclaimer WP Engine Customer -
       | 
       | I read the comments from Matt M yesterday, and it felt like a hit
       | piece.
       | 
       | I run a website for a couple scifi like conventions, we need
       | cheap reliable hosting without me having to deal with the
       | vagaries of running wordpress myself.
       | 
       | I would have bought a product like WP Engine directly from
       | Automattic, but AFAIK they dont offer one, this feels like
       | lashing out at a competitor because they failed to enter a market
       | segment, and now feel their lunch is being ate.
       | 
       | I ran websites for a long time without any version control, and
       | would have no problem doing it again, the benefit of WordPress is
       | the semi-WYSIWYG editor and the plugin ecosystem.
        
         | philistine wrote:
         | Could you enlighten me as to what WP Engine does differently
         | from Automattic that you can't buy from them? Looking at the WP
         | Engine, it's the exact same thing, with the numbers filed off,
         | as Automattic offers.
        
           | Aloha wrote:
           | Which particular service of Automattic?
           | 
           | Like Wordpress.com in hindsight seems to offer it, but its
           | not clear to me that I'm their customer target.
        
             | x3sphere wrote:
             | Wordpress.com would be the equivalent. That said, they
             | don't exactly offer an unmodified WP experience either at
             | least not without upgrading to the higher tier plans. The
             | base plan has plugins disabled for example. Not even sure
             | how it's different from what Matt is accusing WP Engine of.
        
           | deepfriedchokes wrote:
           | WP Engine offers headless WP CMS to static, for one, and it's
           | pretty slick. I don't believe Automattic offers that, yet.
           | But I bet Automattic builds it in, in the near future, and
           | that's probably what this WP Engine beef is really all about:
           | money.
        
           | partiallypro wrote:
           | Wordpress.com is very limited and locked down relative to the
           | .org variant hosts like WPE.
        
           | x0x0 wrote:
           | They offered many features that wordpress.com copied (staging
           | sites with one-button cloning; easy backup and restores;
           | automated updates of php and wp code; tweaks to prevent
           | security issues; automatic cdn) and others like serious
           | engineers answering support tickets to help you sort out
           | whatever fragile, insecure wordpress crap your marketing
           | team, or their wordpress contractors, installed on your site.
           | 
           | We shouldn't overrate a lot of those features, because I
           | think they were pretty obvious things to want. But WPEngine
           | was, afaik, the first to market with all of the above in a
           | pretty-cheap and seamless package.
        
             | authorfly wrote:
             | Jason Cohen has done a number of talks on the origin of WP
             | engine as being reliable/fast/secure in terms of
             | preferences at the time of launch;
             | 
             | But I think you are right, the features you listed
             | naturally contributed and strengthened those needs.
        
         | sceptic123 wrote:
         | > cheap reliable hosting
         | 
         | I can't speak to the reliability, but it's definitely not cheap
        
       | muglug wrote:
       | Sad to see Matt M behaving in such a childish manner. The initial
       | wordpress.org blogpost looked pretty bad, but the quoted text
       | messages are so much worse.
        
         | keane wrote:
         | It's not uncommon for a license being required to use a
         | registered trademark. WPE denies they need one. Matt apparently
         | disagrees.
        
           | bastawhiz wrote:
           | If this is indeed true, that ship has sailed. WP Engine was
           | founded nearly fifteen years ago. You need to enforce your
           | trademark for it to be valid: you don't get to decide
           | fourteen years later that you're actually not happy about it.
        
       | oldstrangers wrote:
       | This is funny considering WP Engine has been the only thing that
       | kept me developing wordpress sites for years.
        
       | mdotk wrote:
       | I'm no fan of WP Engine and their outrageous prices for very
       | average performance, but this is a terrible look for Matt M if
       | true. reply
        
       | ChrisArchitect wrote:
       | Related:
       | 
       |  _WP Engine is not WordPress_
       | 
       | https://news.ycombinator.com/item?id=41613628
        
       | tptacek wrote:
       | I'm not a lawyer, as you will soon realize. This is just water
       | cooler talk, which is what HN is for.
       | 
       | I sort of directionally think that if WPE had a strong case here,
       | their opening bid wouldn't be a C&D (I've noticed C&Ds frequently
       | include a "preserve documents" section, presumably as
       | punctuation, but for what it's worth that's an implicit threat
       | they might sue).
       | 
       | The meat of this C&D seems to be a section towards the middle
       | where they describe Mullenweg's keynote speech. It makes,
       | according to WPE, these claims (numbers mine):
       | 
       | 1. Claiming that WP Engine is a company that just wants to "feed
       | off" of the WordPress ecosystem without giving anything back.
       | 
       | 2. Suggesting that WP Engine employees may be fired for speaking
       | up, supporting Mr. Mullenweg, or supporting WordPress, and
       | offering to provide support in finding them new jobs if that were
       | to occur.
       | 
       | 3. Stating that every WP Engine customer should watch his speech
       | and then not renew their contracts with WP Engine when those
       | contracts are up for renewal.
       | 
       | 4. Claiming that if current WP Engine customers switch to a
       | different host they "might get faster performance."
       | 
       | 5. Alleging that WP Engine is "misus[ing] the trademark"
       | including by using "WP" in its name.
       | 
       | 6. Claiming that WP Engine's investor doesn't "give a dang" about
       | Open Source ideals.
       | 
       | Under a US defamation analysis, claims (1), (3), and (6) appear
       | to be statements of opinion. Statements of opinion, even when
       | persuasively worded and authoritative, are generally not
       | actionable as defamation. It might depend on the wording; in
       | corner cases, an opinion can be actionable if it directly implies
       | a conclusion made from facts known to the speaker and not
       | disclosed to the audience --- but the facts involved have to be
       | specific, you can't just imagine that I've implied I have secret
       | facts (or my audience expects me to) because I'm Matt Mullenweg.
       | 
       | Claim (4) seems like it's probably just a fact? Is WPE assuredly
       | the fastest possible provider at any given price point? The
       | "might" also seems pretty important there.
       | 
       | That leaves (5) the allegation about the trademark dispute, which
       | doesn't sound like an especially promising avenue for a lawsuit,
       | but who knows? and (2) the bit about employee and former employee
       | reprisals. The thing about (2) is if there's a single example of
       | a disgruntled WPE employee who thinks they missed a promotion
       | because they stuck up for the WordPress Foundation or whatever,
       | WPE might have a hard time using that claim.
       | 
       | You'd think that before WordPress/Automattic started directly
       | demanding funds from the board of WPE, they probably had some
       | kind of counsel review this stuff and figure out what they could
       | and couldn't safely say?
       | 
       | Maybe there's tortious interference stuff here that gives these
       | claims more teeth than a typical defamation suit (I've come to
       | roll my eyes at tortious interference, too; unless you're
       | alleging really specific fact patterns I've come to assume these
       | interference claims are also a sort of C&D "punctuation").
       | 
       | This is one of those times where I'm saying a lot of stuff in the
       | hopes that someone much more knowledgeable will set me straight.
       | :)
        
         | akerl_ wrote:
         | I assume the real goal here is to have the letter exist and be
         | public, as a counterpoint in customer conversations.
        
         | aimazon wrote:
         | Matt is predictable. WPE wrote this letter for the community.
         | They knew Matt would throw a fit and they would be able to take
         | the high ground while also releasing an assassination of Matt's
         | character. The Wordpress community doesn't care about
         | Wordpress.com, Matt just blew what little credibility he had
         | left. Worthless as a legal letter, brilliant as a response for
         | the Wordpress community. Matt will inevitably step down within
         | a few weeks, and a few years from now, this will be seen as a
         | pivotal moment enabling WPE to dominate Wordpress.com. Matt
         | could not have played this worse.
        
           | manuelmoreale wrote:
           | I don't follow the WP ecosystem very close since I left it
           | years ago when I found better tools but I very much look
           | forward to see if your confident prediction holds true.
        
           | onli wrote:
           | Matt has no reason to step down. He will explain where the
           | monetary claim is coming from - probably the development time
           | promised and not delivered, or the use of the trademark - and
           | then you have two competing narratives. One by the Foss
           | software maker, one by a big enterprise. Why would a relevant
           | part believe wp engine? And even if, how would that harm
           | internal automattic structures in a way that he loses
           | control?
           | 
           | Also, I see no way how this going forward even in front of
           | courts could end up with wp engine replacing WordPress.com.
        
             | aimazon wrote:
             | Automattic benefits greatly from their close relationship
             | to Wordpress. Using the power they have to threaten a
             | commercial competitor that has a good reputation in the
             | community will push the Wordpress community to reevaluate
             | that relationship. The contributions Automattic makes to
             | Wordpress are valuable but valuable contributions do not
             | excuse bad behaviour. Souring the relationship between
             | Automattic and Wordpress is a major blunder, which Matt
             | will be responsible for. If Automattic lose their
             | preferential treatment and are forced to compete with WPE
             | based only on service then they will be crushed because
             | Automattic's offerings are not as good -- there's a reason
             | Matt is so sensitive about WPE. Automattic are just as
             | dependent on venture capital as WPE, even more so because
             | of how their business has been losing focus. Automattic's
             | value is based on its relationship with Wordpress, whereas
             | WPE's is entirely based on the service. Matt is threatening
             | Automattic's most valuable asset, removing him may be seen
             | as the only option to rescue the relationship.
             | 
             | As an aside, people don't usually act like this when things
             | are going good. Perhaps Matt is lashing out because of
             | pressure he is already under.
             | 
             | edit: and to close the loop, Matt is demanding benevolence
             | from WPE that Automattic themselves don't engage in.
             | Automattic own the Wordpress.com domain and promote their
             | hosting service through Wordpress.org (which causes the
             | exact confusion Matt accuses WPE of benefiting from). The
             | money Automattic spend on supporting Wordpress project is
             | not a donation, it's quid pro quo. Would WPE pay $10m a
             | year to own all that? Of course, any rational company in
             | the space would... but that's not what Matt is offering.
        
             | jarito wrote:
             | 8% of revenue in perpetuity seems like a licensing deal,
             | not payment for services. WP is arguing that they don't
             | need a license deal to deliver their service which seems to
             | be true? Therefore, the 8% just seems like a shakedown to
             | get money - good old blackmail.
        
           | pxtail wrote:
           | > Matt just blew what little credibility he had left
           | 
           | Just "lol", it's really funny line when taking into
           | consideration all the years how he manages WP, cares about
           | direction it moves, fosters and cares about OSS, directs
           | funds and all of other countless things AND putting on the
           | other chalk some WP hosting which happened to grow for one
           | reason or another and is contributing peanuts compared to
           | what it gains from the WP. No, he still has a lot of
           | credibility.
        
           | Matticus_Rex wrote:
           | Maybe my view into the Wordpress community (mostly via
           | Twitter) isn't representative, but it does not seem like WPE
           | represents the community's views from what I'm seeing.
        
             | slouch wrote:
             | Take a look at the votes on Matt's reddit comments
             | https://www.reddit.com/user/photomatt/
        
               | Matticus_Rex wrote:
               | In a sub that size with a subset of people who are quite
               | pissed, those scores don't look that bad to me. The OP
               | only has +17. We'll see, I guess.
        
         | bastawhiz wrote:
         | The most damning claim, I think, is that Automattic put a
         | banner in every WordPress dashboard on the subject, including
         | WordPress instances hosted by WPE. Automattic is a direct
         | competitor to WPE (by way of WordPress.com). I'm no lawyer but
         | I expect there's at least some argument to be made that there's
         | some abuse of Automattic's position in doing so (though I don't
         | know enough about the law to know whether they have a chance of
         | winning such an argument). If Automattic was purely producing
         | open source software with no vested interest in profit, that
         | would be a different story perhaps.
        
           | tptacek wrote:
           | "Abuse of position" is not generally an actionable claim.
        
             | uudecoded wrote:
             | Generally, but also especially when the position is
             | "WordPress".
        
             | eastbound wrote:
             | Yes, but being the editor of the software used by your
             | competitor is certainly funny.
        
             | sfmike wrote:
             | just for monopolies right? And for hosting online and
             | software that does it(two verticals of wordpress) there are
             | hoardes of options.
        
               | Terr_ wrote:
               | > just for monopolies right?
               | 
               | I suspect that's still not actionable in the way the
               | parent poster means, since AFAICT there no private right
               | of action: _You_ can 't sue, only petition some
               | government agency to bring their own lawsuit.
        
               | throwup238 wrote:
               | US antitrust laws grant private rights of action for
               | monetary damages and injuctive relief. They're unlikely
               | to apply to Automattic/Wordpress though.
               | 
               | (Most other governments don't grant these rights though)
        
             | DannyBee wrote:
             | Unfair competition is, particularly in California, which
             | interprets it's UCL very broadly.
             | 
             | Let's set aside all other claims (there are others), and
             | take a look at "Unlawful, Unfair, and Fraudulent Business
             | Acts" under that.
             | 
             | We'll also throw out unlawful business acts (I don't see
             | anything unlawful so far).
             | 
             | Unfair: "An "unfair" business act or practice, as defined
             | by the UCL, is typically committed by either a company or a
             | business competitor. ... In the context of a business
             | competitor, it is considered an unfair business act when
             | the company does something that broadly undermines
             | competition in the marketplace."
             | 
             | Additionally, they consider " immoral, unethical,
             | oppressive, and unscrupulous" business acts to be unfair.
             | 
             | Banners on wp engine sites probably not a good thing under
             | this. Threatening your competitors with bad keynotes unless
             | they pay you, also probably not a great practice.
             | 
             | (I do think you'd be fine to say they suck. I just don't
             | think you can get away with basically extorting them)
             | 
             | Fraudulent: "The UCL also prohibits "fraudulent" business
             | acts or practices, which means any conduct that misleads or
             | deceives consumers."
             | 
             | Note that it does not have to be defamation, or malice, or
             | illegal. Just misleading or deceptive. More exactly, it
             | does _not_ have the elements of common law fraud - Intent
             | is not a requirement, and negligence can be a violation.
             | 
             | So pure opinions without intent or with negligent intent
             | that actually deceive consumers, while not defamation or
             | common law fraud, are quite possibly a fraudulent business
             | practice.
             | 
             | Overall, I think they have a stronger case than you might.
             | Not on defamation, but on other things.
             | 
             | Regardless of the outcome, the approach i see taken by the
             | Automattic CEO here seems remarkably stupid.
             | 
             | Don't mix your roles unless you want a court to mix your
             | roles.
             | 
             | When he threatens to ban them from wordcamp[1] in what
             | capacity is he doing it in?
             | 
             | 1. Which, btw, the central website totally avoids
             | mentioning who is in charge or paying overall anywhere i
             | can find. I hope it's not the foundation (or him or
             | automattic) and he's not mixing roles further while
             | threatening his competitors.
        
               | tptacek wrote:
               | I'm just happy to have successfully baited you into
               | commenting. You're obviously more authoritative than I am
               | on this.
        
           | trog wrote:
           | I have never thought of WPE as a competitor to WordPress.com
           | but perhaps weirdly I think of WordPress.com as a competitor
           | to WordPress.org.
           | 
           | For example, if I have a WordPress site I've built from
           | scratch out of WordPress.org, I am just going to assume
           | trying to put it on WordPress.com will be annoying (and
           | possibly even impossible?), because of issues with themes or
           | plugins or whatever due to the fact that WordPress.com is a
           | separate, hosted SaaS-style CMS, and not a hosting
           | environment for WordPress sites.
           | 
           | WPE, by contrast, is Just Another Webhost to me, with some
           | special bells and whistles for WordPress.
        
             | fhd2 wrote:
             | It's quite possible to host a "normal" WP installation with
             | custom themes and plugins on WordPress.com (on the more
             | expensive plan), I've done it a few times. But as much as I
             | want to like it, I can't wholeheartedly recommend it. Some
             | stuff that should be easy is just ridiculously difficult,
             | like pulling logs programmatically. I think the main
             | audience it caters to is people hosting a basic site with
             | off the shelf themes.
        
           | camgunz wrote:
           | Isn't this completely fine? If you and I both make aspirin,
           | but we both put a little something extra in it (me vanilla,
           | you salt) and I put banners on my web page saying
           | "bastawhiz's salty aspirin puts the ass in aspirin", doesn't
           | this just seem like typical rivalry? My point here is that
           | defamation is defamation no matter the scale. I think scale
           | is relevant re: damages, but not as to whether or not rivalry
           | escalated to defamation in the first place.
        
             | chrisandchris wrote:
             | > Automattic put a banner in every WordPress dashboard on
             | the subject, including WordPress instances hosted by WPE
             | 
             | > I put banners on my web
             | 
             | There's a large difference between putting up a banner on
             | _your_ site and abusing your position to put a banner on
             | _every_ site you can.
        
               | malermeister wrote:
               | If you sell my aspirin in your shop, you will have to
               | accept what I put on the packaging or stop carrying my
               | product.
        
               | chrisandchris wrote:
               | That's true, but does not apply to this situation.
               | 
               | Automattic is not the owner of WordPress, the WordPress
               | Foundation is. Even though many employees of Automattic
               | work (maybe full-time) on WordPress [1].
               | 
               | So I sell your aspirin in my shop, and a friend of yours
               | helped you package your aspirins and while doing that put
               | some stickers onto your aspirin.
               | 
               | [1] https://www.df.eu/blog/wer-steckt-hinter-wordpress-
               | ueber-die... (German)
        
               | Matticus_Rex wrote:
               | Does WPF take issue with this operational decision by
               | Automattic? If so, they have the avenues to deal with it,
               | and they're the party who can claim to be aggrieved, if
               | it violates some duty Automattic has to WPF. I seems more
               | like this, from my understanding:
               | 
               | You sell a brand of aspirin in your shop. The brand has
               | outsourced most of the production and decision-making to
               | another company. That company puts messages on the
               | bottle. If those messages bother me, I can bring it up
               | with the brand and see if they'll address it, or stop
               | carrying the brand, but the question of whether they've
               | overstepped is for the brand owners rather than me.
        
               | FireBeyond wrote:
               | > and they're the party who can claim to be aggrieved, if
               | it violates some duty Automattic has to WPF
               | 
               | Tortious interference - where one party (Automattic)
               | interferes with a contractual relationship between two
               | parties (WPengine, their customers), in this case by
               | means of disparagement pushed to the dashboard of
               | WPengine instances.
        
               | mthoms wrote:
               | Here's the thing. Guess who is the head of the WordPress
               | Foundation?
               | 
               | Matt Mullenweg. CEO of Automattic.
               | 
               | Now guess who The WordPress Foundation granted sole
               | rights to sub-license their trademarks? You guessed it.
               | Automattic.
               | 
               | Yeah, it gets worse the more you look at it.
        
               | keane wrote:
               | Automattic originally registered the trademark WordPress.
               | They donated it to the WordPress Foundation while
               | retaining a commercial license to the marks.
               | https://wordpress.org/book/2015/11/the-wordpress-
               | foundation/
        
               | camgunz wrote:
               | One person's "abuse" is another person's "I have this
               | platform and can use it however I like." For another
               | example, whenever cable companies (dish, etc.) have
               | licensing disagreements with content creators, they put
               | up a bunch of ads that are like, "ESPN's unfair
               | negotiations mean you may lose access to this channel,
               | call this number to complain". That's never been found to
               | be defamatory--it occurs to this day.
        
             | justinclift wrote:
             | Nah. Putting disparaging claims directly on the dashboard
             | of my customers seems pretty abusive, and if it happened to
             | me I'd be looking at legal options too.
        
               | tasuki wrote:
               | Automatic are publishing a blog post and syndicating it
               | to RSS, and some other software (WP.org) is displaying
               | that feed.
               | 
               | If you choose to use the WP.org software as is, it's kind
               | of your fault, isn't it?
        
               | camgunz wrote:
               | What about regular, non-disparaging claims? Isn't it a
               | fact that WP Engine turns off the backup stuff? Truth's a
               | defense to libel.
               | 
               | This seems to me plainly like regular old competition.
               | Can you point to something that's clearly defamatory?
        
             | bastawhiz wrote:
             | No, it would be like if Google started using Google Tag
             | Manager to put banners on websites that use Plausible
             | Analytics saying "this website uses analytics that might
             | not be accurate!" Or if Cloudflare started putting banners
             | on websites that use S3 saying "downloads might be slow
             | because this website doesn't use Cloudflare R2"
        
           | __jonas wrote:
           | Sorry could you expand on this, how can they "put a banner in
           | [...] WordPress instances hosted by WPE"?
           | 
           | I was under the assumption that WordPress is OSS, and
           | WPEngine is running this software on their platform, so there
           | was an update to this software, contributed by Automattic
           | developers which included a banner denouncing WPE, and the
           | WPE people decided to just deploy that update to their
           | platform?
           | 
           | I don't think that means they "put the banner on their
           | instance" does it? If they are unhappy with the management of
           | the open source software they are using on their platform
           | they presumably could fork it, or decide to not deploy the
           | version that includes this banner, no?
        
             | pluc wrote:
             | There's a widget on the default WordPress dashboard that
             | displays a RSS feed of WordPress.org, where Matt posted his
             | rant, making it show up everywhere.
        
               | __jonas wrote:
               | Ah I see, thanks for clarifying!
               | 
               | I have seen the mentioned blog post now [1] the whole
               | thing is starting to make more sense to me.
               | 
               | [1] https://wordpress.org/news/2024/09/wp-engine/
        
         | crashbunny wrote:
         | I'm also not a lawyer, pleased to meet you.
         | 
         | > I sort of directionally think that if WPE had a strong case
         | here, their opening bid wouldn't be a C&D
         | 
         | I believe, as a non lawyer, in some places to be able to sue
         | for defamation you must first contact the defamer and demand
         | they take it down.
         | 
         | I have no idea and no opinion if there is a case. If there is a
         | case a C&D might be a necessary step.
        
         | mintplant wrote:
         | People in this thread seem to be focused on the defamation
         | angle, but is the more important allegation not the alleged
         | demand for large amounts of money to not destroy WP Engine's
         | business? Matt sounds like a wannabe mob boss in the
         | screencapped texts, sending photos of the crowd before his
         | keynote and talking about how he could still "very easily" make
         | it just a Q&A session if WP Engine agrees to pay up.
        
           | Kye wrote:
           | Agreed. I'm confused by a lot of the discourse in this
           | thread. The extortion seems like the important thing. I would
           | think (paraphrasing) "I'm going to destroy your business if
           | you don't pay me" is extortion regardless of the merits of
           | the claims used in carrying out the threat.
        
             | BobaFloutist wrote:
             | I mean if a business if built on top of your business, is
             | it actually illegal to say "Pay me if you want continued
             | access?" Is it the wording that makes it illegal?
        
               | Kye wrote:
               | Who built what business on whose business? It's not clear
               | what you're referring to.
        
               | FireBeyond wrote:
               | ... to the open source project WordPress? 1) it'd be hard
               | to forbid any one entity from using it, based on the
               | licensing, and 2) the announcements and banners pushed to
               | users referenced WP.com, Matt's for-profit competitor
               | which WPengine doesn't use, and brings about elements of
               | tortious interference.
        
             | tptacek wrote:
             | Extortion does not look like an easy case to make. Pull up
             | some of the state statutes: they all seem to have intent
             | and malice requirements, and/or, like California, require
             | the threat to be of an _unlawful_ injury. Threatening to
             | ruthlessly exploit capabilities you lawfully have, like the
             | bully pulpit of leading the WordPress project or the
             | strictness with which you license your trademark, is
             | unlikely to meet that standard.
             | 
             | (But see below for the 'DannyBee comment on how UCL unfair
             | competition might work even if you can't make a case under
             | the extortion statute itself).
        
           | chuckadams wrote:
           | Exactly, the extortion is the most serious allegation, but
           | WPE isn't providing a lot of background in terms of what and
           | how much Mullenweg was demanding, only texts that came well
           | after the demand was made. My guess is if there's a really
           | damning email, WPE's lawyers served them a legal hold
           | privately rather than make it public.
           | 
           | Alexa, order ten cases of popcorn...
        
             | slouch wrote:
             | Matt admitted on reddit that he asked for 8% of annual
             | revenue or ~40 million. https://www.reddit.com/r/Wordpress/
             | comments/1fnz0h6/comment/...
             | 
             | He posted this after receiving the C&D.
        
               | chuckadams wrote:
               | Cool, thanks for the link. I wonder how much of
               | Automattic's board is made up of Matt's personal friends.
               | He'd best hope it's a majority.
        
               | gibrown wrote:
               | No need to wonder: https://automattic.com/board/
        
               | duskwuff wrote:
               | Out of five board members, one _is_ Matt, one was the CEO
               | of Automattic before Matt took over the role, and a third
               | was an early investor. The other two are harder to pin
               | down.
               | 
               | https://automattic.com/board/
        
               | mthoms wrote:
               | Notably, Matt demanded that would need to be paid to
               | Automattic instead of the WordPress Foundation. (that's
               | according to WPEngine).
               | 
               | Automattic is Matt's private, for-profit company and a
               | direct competitor to WPE.
        
               | tptacek wrote:
               | There are things in that WPE C&D that make me question
               | how candid they're being; for instance, the trademark
               | dispute seems an awful lot more complicated than the
               | letters "W" and "P".
        
               | chuckadams wrote:
               | Perhaps, but as I mentioned elsewhere, MM is putting on a
               | master class on how not to resolve such disputes.
        
               | slouch wrote:
               | That's because Matt's Foundation gave Matt's Automattic
               | the exclusive commercial trademark license.
               | https://x.com/photomatt/status/1838671002529665394
        
               | keane wrote:
               | Matt gave away the software he invented and founded a
               | commercial venture to monetize his efforts despite this.
               | Automattic originally registered the trademarks. Years
               | later they donated them to the foundation, to make the
               | marks available for noncommercial use and limited
               | commercial use. In the process Automattic _retained_ the
               | exclusive commercial license to the marks.
        
               | arp242 wrote:
               | Matt's message reads:
               | 
               | > They had the option to license the WordPress trademark
               | for 8% of their revenue, which could be delivered either
               | as payments, people (Five for the Future .org
               | commitments), or any combination of the above.
               | 
               | So they could have "paid" by just hiring a few WordPress
               | devs to work on it. That is: not necessarily by
               | transferring dollars to Automattic.
               | 
               | IMHO this is an important bit of nuance missing in this
               | thread.
        
         | bravetraveler wrote:
         | There is simply no need to preserve documents given how public
         | this was. If pressed the grievance can be corroborated
         | externally.
         | 
         | The letter in entirety is a warning of potential legal action.
         | That _is_ the next action if the other party neither ceases or
         | desists.
         | 
         | Maybe this is normal, but we're glorified animals trying to
         | find justice out of a made up process. It's arbitrary, hence
         | arbitration. Not a lawyer either. You probably know more
         | terminology than I do; I just deal with them a lot :/
         | 
         |  _edit:_ I think it 's a little strange to be placing
         | _judgements_ at this stage. We 'll hear the facts if this goes
         | to court. There's enough to know several are upset. Another
         | consideration: by placing the numbers you're kind of trying to
         | make their argument. Why? Let them.
        
           | akerl_ wrote:
           | It seems pretty likely that there's communications internal
           | to Automattic or the Wordpress Foundation where they talked
           | about their objectives and plans, assuming the details in the
           | claim are accurate.
           | 
           | That's what they're talking about preserving.
        
             | bravetraveler wrote:
             | I can see that, I'm saying it's superfluous
        
               | akerl_ wrote:
               | Why?
        
               | presspot wrote:
               | Because he's never litigated a case in court.
        
         | FireBeyond wrote:
         | > Maybe there's tortious interference stuff here that gives
         | these claims more teeth than a typical defamation suit (I've
         | come to roll my eyes at tortious interference, too; unless
         | you're alleging really specific fact patterns I've come to
         | assume these interference claims are also a sort of C&D
         | "punctuation").
         | 
         | This is the big one to me, actually. If Matt used the
         | announcement feature in the WP.org codebase to place an
         | announcement in WPEngine customers consoles telling them they
         | should not support WPEngine, but instead his for-profit
         | competitor, WP.com, it's pretty hard to argue that that is
         | anything but tortious interference.
        
         | DannyBee wrote:
         | The defamation angle is not interesting.
         | 
         | They are pretty clear they will go after them for torturous
         | interference, unfair competition, etc.
         | 
         | California's UCL is much broader than you may think here - it
         | is consistently interpreted very broadly by california courts,
         | and has fairly low requirements (IE fraudulent business
         | practices under the UCL do not have meet the same requirements
         | as fraud)
        
         | DonHopkins wrote:
         | >6. Claiming that WP Engine's investor doesn't "give a dang"
         | about Open Source ideals.
         | 
         | But dang is not theirs to give!
        
       | pluc wrote:
       | Well, there's that context we were all asking for.
        
       | mrwyz wrote:
       | I'm hopeful Automattic will win this one; WP Engine repackages
       | WordPress and delivers it as a service. Fine. Software license
       | allows for that. That does not give them the right to describe
       | their service as "[the] Most Trusted WordPress Hosting and
       | Beyond". They clearly say so in their policy:
       | https://wordpressfoundation.org/trademark-policy/
        
         | anomaly_ wrote:
         | Eh, sounds like mere puffery to me.
        
         | jmull wrote:
         | The policy says,
         | 
         | ...a business related to WordPress themes can describe itself
         | as "XYZ Themes, the world's best WordPress themes," but cannot
         | call itself "The WordPress Theme Portal."
         | 
         | It sounds like "[the] Most Trusted WordPress Hosting and
         | Beyond" would be allowed.
        
           | mrwyz wrote:
           | To me, it seems they have been using the mark to describe a
           | product and the policy says clearly:
           | 
           | > but they cannot use them as part of a product
           | 
           | I mean, just go to wpengine.com and look at the first menu
           | item: Products --> WordPress Hosting.
        
             | patmcc wrote:
             | >>All other WordPress-related businesses or projects can
             | use the WordPress name and logo to refer to and explain
             | their services
             | 
             | I think the policy is somewhat vague on this; does
             | 'Wordpress Hosting' refer to and explain the offered
             | service? Clearly. Is 'Wordpress Hosting' a "product" WP
             | Engine is selling? Kind of, yah?
             | 
             | My understanding of trademark is also that "we've been
             | doing this for ages and you didn't say anything" is a
             | pretty solid defense, and "Wordpress Hosting" is about the
             | most generic hosting service offered on the internet at
             | this point, everyone and their dog offers it.
        
             | echoangle wrote:
             | It doesn't matter what the policy says if there is no legal
             | basis for it. WordPress can't prevent Nominative Use,
             | everyone can call the thing they are doing "WordPress
             | hosting" if it is WordPress hosting. If the policy doesn't
             | allow that, the policy can be ignored.
        
               | chuckadams wrote:
               | Even if WordPress could suppress nominative use, do they
               | really want a world where everyone selling wordpress-
               | based services and products avoids saying "WordPress"
               | like it was the name of The Dark Lord Himself? Maybe it's
               | time for some malicious compliance by way of a hard fork
               | that strips the word "WordPress" everywhere except where
               | legally required.
               | 
               | Even if Mullenweg somehow had 100% of the facts and law
               | on his side, he's still an embarrassment to both the
               | company and the foundation.
        
           | bawolff wrote:
           | Not to mention, wouldn't this be allowed generally? Like you
           | are allowed to use trademarks if it is the correct
           | description of the products you sell.
           | 
           | https://en.m.wikipedia.org/wiki/Nominative_use
           | 
           | [Ianal]
        
           | sfmike wrote:
           | exactly the link was cited and that citation directly refutes
           | the claim
        
         | sureIy wrote:
         | You're making no sense. Those words are just marketing, they're
         | not shitting on Automattic like Automattic is doing.
        
         | sfmike wrote:
         | could someone articulate that wordpress.com is more trusted
         | then wpengine?
        
         | echoangle wrote:
         | You can't prevent someone from using your Trademark as a
         | description with your trademark policy. Everyone can use your
         | Trademark to identify the thing, they don't need your
         | permission. I could call myself the best Linux admin ever and
         | the Linux Mark Institute can do nothing.
        
           | mrwyz wrote:
           | That's not how U.S. trademark law works.
        
             | mthoms wrote:
             | Yes it is. Go ahead and Google "nominative fair use".
        
             | echoangle wrote:
             | Do you want to explain how it does work? And what exactly
             | that I said is wrong?
             | 
             | Here's the Wikipedia article on the subject:
             | https://en.wikipedia.org/wiki/Nominative_use
        
               | mrwyz wrote:
               | The law is not black-and-white. Absolutes like "Everyone
               | can use your Trademark to identify the thing" don't fit
               | in this context. Your reliance on Wikipedia to summarize
               | a doctrine further demonstrates you don't have a firm
               | grasp on the subject. Of course none on HN should listen
               | to legal interpretations (including mine) because it's
               | often not that simple. You can get a glimpse of the issue
               | by reading this commentary from the American Bar: https:/
               | /www.americanbar.org/groups/intellectual_property_law...
               | 
               | I think (and that's my opinion) that a jury would see
               | that what wpengine is doing is not fair use and that
               | their offering is creating confusion among consumers, but
               | that's not for me (or you, or anyone else here on HN) to
               | decide.
        
               | echoangle wrote:
               | Well I'll be ready to watch the lawsuit for trademark
               | infringement then. Except there won't be one because
               | there's no chance that's trademark infringement. All the
               | statements on the website of WP engine (as I currently
               | see it of course) don't imply any affiliation with the
               | Wordpress trademark owners and are pretty factual. Do you
               | have some more explicit reasoning for statements on the
               | website that you find infringing?
        
       | partiallypro wrote:
       | I know it's not considered "contribution" in the sense that Matt
       | was talking about, but WPEngine owns and maintains some of the
       | most popular and powerful Wordpress plugins on the planet. I'm
       | not sure why he chose to pick a fight with them. My best guess is
       | that he wants Wordpress.com (hosting) to be what WPEngine became.
        
       | riffic wrote:
       | in the court of public opinion I think I know who I'm going to
       | side with.
        
         | manuelmoreale wrote:
         | I'm going to side with chaos: let both fail, let new products
         | come up.
        
       | seydor wrote:
       | This reads more like a blog post than a cease and desist. Why do
       | they take so long to get to the point of their demands. Matt is
       | entitled to have opinions , and they should stick to the opinions
       | they find unlawful instead of rambling on about everything he
       | said
        
       | Spivak wrote:
       | This is a pretty bad look for Matt, it comes off as yet another
       | CEO who's mad that there's no first-party advantage to hosting
       | OSS. Thanks to the GPL and no CLA he can't take it proprietary
       | like others before him. When you're mad at someone for using
       | their freedom-to-run and freedom-to-modify it doesn't come off as
       | pro-OSS as you think.
       | 
       | Weaponizing the trademark that's more strongly associated with
       | the software itself than the company Wordpress is a pretty low
       | blow. WP Engine is hosting Wordpress, full-stop. There's maybe a
       | discussion to have about when modifications constitute a fork
       | that warrants a different name but we're about as far away from
       | that as you can be.
       | 
       | I honestly don't know why Matt cares. His competitor is owned by
       | PE, just wait for them to eat the business and offer a one-click
       | migration. Play the long game.
        
       | etchalon wrote:
       | It sounds like Automattic was desperate for money and played a
       | desperate hand badly.
       | 
       | The receipts in the C&D don't leave one with a positive
       | impression of Matt.
       | 
       | I'll wait for Matt's response, but I can't imagine it's anything
       | more than "well, we deserve the money I was demanding!"
        
       | keane wrote:
       | Just as an observation this reminds me of the dynamic that other
       | open-source software distributors are tasked with defending.
       | 
       | Let's say you were distributing a browser, let's call it Firefox.
       | You might have a corporation and a nonprofit and call them the
       | Mozilla Corporation and the Mozilla Foundation.
       | 
       | Maybe in this scenario you would allow certain commercial uses of
       | your registered trademarks so that the software could be
       | distributed by others. Parameters in this policy might only allow
       | the commercial use of the trademarks in certain ways, enabling
       | others to advertise their product like "Grammarly for Firefox" or
       | even their service "Download Firefox from CNET" without
       | infringement. But these parameters would go on to disallow one
       | from using the terms in a way that implied a direct connection to
       | the Mozilla Foundation or caused confusion with regards to the
       | root product such as advertising your site, CNET, as "The Firefox
       | Store".
       | 
       | Then let's say someone renamed their CNET site FFXSource. And
       | then advertised themselves as "The Most Trusted Firefox Tech
       | Company" and that their download was "The most trusted Firefox
       | build". They might be told this violated the terms that don't
       | allow implying official connection to the wider project. (And
       | then let's say the download they were offering had the browser
       | History pane feature stripped out.)
       | 
       | In this scenario, it seems it would be the duty of the trademark
       | owner, the Foundation, to seek that FFXSource either come into
       | compliance or, to continue use that exceeded the blanket
       | guidelines, to acquire a dedicated, more-expansive commercial
       | license. (Of course none of my thoughts on this are legal
       | advice.)
        
         | ipaddr wrote:
         | I don't think any of those issues you raised passes the bar.
         | ffxsource.. no. The most trusted build. no many people build
         | their own and it could be trusted more because someone is
         | testing the official build and making changes and ensuring it
         | works. The most trust Firefox Tech company is accurate. It
         | implies many firefox tech companies exist and they are the best
         | one.
        
         | echoangle wrote:
         | First, I'm not sure your example comes close to infringing the
         | trademark, but even if it does: Wouldn't the correct step be to
         | inform the infringing party that you see it as infringement and
         | give them a date by shich they have to rebrand, and give it to
         | your lawyer after that? Why would you make threats about
         | destroying their reputation by doing a keynote about them if
         | you are legally in the right? That's just childish.
        
         | ptx wrote:
         | > _Then let 's say someone renamed their CNET site FFXSource._
         | 
         | This is addressed on page 5, where they quote the trademark
         | policy[0], which until a few days ago said: "The abbreviation
         | 'WP' is not covered by the WordPress trademarks and you are
         | free to use it in any way you see fit".
         | 
         | The current policy[1] has since been modified to specifically
         | mention WP Engine and make seemingly irrelevant accusations
         | towards them, but it still retains the part about "WP" not
         | being covered by their trademarks.
         | 
         | > _And then advertised themselves as "The Most Trusted Firefox
         | Tech Company" and that their download was "The most trusted
         | Firefox build"._
         | 
         | Using that sort of phrasing would clearly be misleading and
         | looks like it would have been disallowed by the trademark
         | policy, but is that what WP Engine actually did?
         | 
         | [0]
         | https://web.archive.org/web/20240912061820/https://wordpress...
         | 
         | [1] https://wordpressfoundation.org/trademark-policy/
        
           | keane wrote:
           | That is what they did, their actual current advertising
           | includes: "The most trusted WordPress platform", "The Most
           | Trusted WordPress Tech Company", "[WordPress's] #1 managed
           | provider", "WP Engine is the #1 platform for WordPress". They
           | also have service plans on offer explicitly branded by them
           | Core WordPress, Essential WordPress and Enterprise WordPress.
        
       | jeanlucas wrote:
       | semi-off-topic: Does anyone have alternative links to twitter?
       | I'm in Brazil and don't wanna go around and risk a fine just for
       | a tweet...
        
         | urban_alien wrote:
         | nitter
        
           | jeanlucas wrote:
           | thank you very much
        
       | malthaus wrote:
       | some of the comments here are exceptionally biased towards the
       | party that does the "open source washing".
       | 
       | just look at the childish way automattic acted. that's not a way
       | to lead an organization or deal with your competition. you
       | compete by building a better product, take legal action in an
       | adult way if you think they are warranted and in general take the
       | high road - not display your immaturity.
       | 
       | the conflict of interest around the governance of wordpress is
       | icky on top. so he just puts on his "open source" hat to gain
       | favour for his for-profit company?
        
       | 820jf98ajow wrote:
       | "I'm literally waiting for them to finish the raffle so my talk
       | can start, I can make it just a Q&A about WP very easily"
       | 
       | If I were attending a conference I'd hope that the keynote
       | speaker would put more thought into his talk than this. Not only
       | is it childish, it's disrespectful to his audience.
        
       | mrkramer wrote:
       | Automattic invested in WP Engine in the early days, why didn't
       | they acquire it, or WP Engine didn't want to sell. But why did
       | Matt choose the open source license that he chose, it seems like
       | that at the end of the day he only cares for money and not the
       | WordPress community.
        
         | markx2 wrote:
         | The fact that he wants money for Automattic suggests that
         | Automattic are now hurting financially in some way.
        
           | mrkramer wrote:
           | They are both "hurt" financially but that's the competition
           | which is normal and which should drive more innovation and
           | lower the prices for customers.
        
           | trvr wrote:
           | Where does it say that the money he is asking them to
           | contribute would go to Automattic?
        
             | mrkramer wrote:
             | He is throwing things around like: "it's tragedy of the
             | commons", "they are evil capitalists" etc. etc. In another
             | words he wants to "hijack" their market share as they
             | supposedly "hijacked" WordPress' brand, logo or whatever.
        
       | torginus wrote:
       | I'm just confused about the whole thing. Aren't WP hosts a dime a
       | dozen? And if you don't like how they conduct their business,
       | just set up one yourself. I set up one for a friend on AWS, and
       | while it requires some tech savvy, it's not exactly hard for
       | someone with basic tech literacy and ability to follow
       | instructions.
        
       | mk89 wrote:
       | When I read the title I was wondering "strange, wasn't Automattic
       | the company behind wordpress? Who knows maybe they split and now
       | they sued them for XYZ". Crazy.
       | 
       | Instead of going through all this, can't Automattic do like what
       | most companies are doing now? Dual License (e.g., Redis, etc).
        
       | nikolay wrote:
       | I love it! WP Engine showed its true colors. I also agree with
       | Automattic, and I know customers who got tricked into using WP
       | Engine and were later sorry for doing so! Sending C&D over this
       | stuff is something that bans them for life in my book!
        
       | markx2 wrote:
       | WP Tavern Articles That Recently Went Missing Following WCUS
       | Keynote
       | 
       | https://old.reddit.com/r/Wordpress/comments/1fofdpy/wp_taver...
        
         | ncr100 wrote:
         | Wow
         | 
         | https://wptavern.com/matt-mullenweg-identifies-godaddy-as-a-...
         | 
         | .. interesting how the phrasing is repeating ("cancer" today)
         | -- calling a competitor a "parasitic company" in 2022.
         | 
         | There has to be a more intelligent descriptor for competitors
         | to WordPress.com ?
        
       | supermatt wrote:
       | WP Engine calls itself the worlds #1 wordpress hosting (with over
       | 1.5m clients), but they aren't even in the top 10 material
       | contributors to wordpress. Although they have pledged to support
       | wordpress development, is is only to the tune of 40 hours a week.
       | Their pledge is miniscule given their usage of wordpress and
       | isn't even in the top 25 pledges made. It seems they were called
       | out on this, and told to resolve it or it would get highlighted,
       | and highlighted it was.
       | 
       | Sure, the license allows them to do whatever they want, but
       | there's nothing wrong with publicizing that they don't give much
       | in return. With over $400M ARR, thats something they could easily
       | resolve.
        
         | FlamingMoe wrote:
         | 100%. WP is GPL and they can use it how they like. And others
         | are also allowed to call them out if they want to.
        
         | imiric wrote:
         | Nice try, Matt.
         | 
         | In all seriousness, if this whole thing is about some false
         | marketing claim from WPE, then call them out specifically on
         | that in a tweet or something. Why does it deserve the "scorched
         | earth nuclear approach", which equates to blackmailing them
         | into giving you millions to prevent you from disparaging them
         | in all media outlets? The claims Matt made go far beyond WPE
         | not contributing to WP development as much as they say they do.
         | 
         | This corporate mudslinging paints WP.com in a much worse light
         | than WPE. IANAL but I think there's a case here for a
         | defamation lawsuit at the very least, if not for outright
         | blackmailing.
        
       | bdzr wrote:
       | Does anyone know why WP engine doesn't actually support multiple
       | post revisions by default? I worked with WordPress significantly
       | quite a while ago and found it to be an absolute dumpster fire of
       | a codebase. It wouldn't surprise me in the slightest if running a
       | scalable WP host required tamping down on some things.
        
         | etchalon wrote:
         | Revisions significantly bloat the size of the primary table
         | (wp_posts) and secondary meta tables. Because WordPress's
         | database architecture is hilariously simple and under-
         | engineered, that bloat ends up slowing down every query.
         | 
         | So, to keep WordPress performant, you either need to regular
         | prune wp_posts, or you need a continually beefier database
         | instance to handle the installation.
         | 
         | Sane DevOps teams just limit revisions to something like "last
         | 5" to keep things under control.
        
       | namedia wrote:
       | As a software developer, I can understand the point Matt is
       | making but it's sad to see him calling another competitor a
       | "cancer" to the web. I like Wordpress and was inspired by it a
       | lot but with many years hosting Wordpress sites for our
       | customers, I find its plugin and theme architecture very
       | vulnerable and often be the backdoors for hackers/scammers to
       | launch attacks on servers hosting Wordpress sites. Whoever
       | hosting Wordpress sites must do a good jobs securing their
       | servers to prevent exploits through the Wordpress plugins and
       | theming system. I dont know much about WP Engine but they should
       | be credited for securing their massive Wordpress installations.
       | In my opinion, Matt should focus more on fixing the weaknesses of
       | Wordpress architecture than bashing his competitor, Wordpress is
       | really a pain point to those providing hosting for it. We used to
       | provide Wordpress hosting and did customize it as a website
       | builder but due to its fragile architecture, we have decided to
       | develop our own CMS system, with 3rd party plugin and theming
       | system inspired by Wordpress but have built-in protection
       | mechanism to prevent backdoors potentially exist in 3rd party
       | code.
        
       | aussieguy1234 wrote:
       | As a former WordPress engineer that built one of the worlds
       | largest commercial WordPress deployments, I have a secret to tell
       | you.
       | 
       | WordPress, out of the box, if you throw even a portion of traffic
       | that you would expect form a large media site at it, will fall
       | over.
       | 
       | We modified WordPress, took advantage of all the hooks, basically
       | rewrote the post authoring and search system and introduced
       | caching and databases on top of the default MySQL, such as
       | ElasticSearch for content storage and searching content. We also
       | had a network level CDN in front of it at all times.
       | 
       | By the end of it all, what we had was not fully WordPress
       | anymore.
       | 
       | You'll find that alot of organisations doing WordPress are doing
       | similar things.
        
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