[HN Gopher] Forbes Marketplace: The Parasite SEO Company Trying ...
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       Forbes Marketplace: The Parasite SEO Company Trying to Devour Its
       Host
        
       Author : greg_V
       Score  : 549 points
       Date   : 2024-09-19 10:44 UTC (1 days ago)
        
 (HTM) web link (larslofgren.com)
 (TXT) w3m dump (larslofgren.com)
        
       | graeme wrote:
       | Very good article. Not clear to me why Google has let parasite
       | SEO become so successful. Possibly they are starved of human
       | generated content kept to a certain quality level. But it's very
       | strange to see sites leveraging a legacy brand to expand far
       | beyond their expertise. Forbes is the most prominent example.
        
         | thmsths wrote:
         | Complacency? Google has such a dominance in search that their
         | name is used as a verb. Combine that with their culture of
         | automating everything to an extreme degree. And the end result
         | seems to be: search that is just good enough that people keep
         | using it and requires little human fine tuning/curation making
         | it cheap at scale.
        
           | fakedang wrote:
           | Not to mention how flawed the current search tool really is.
           | If you search for something, page 1 shows results from page 7
           | to some infinite number. But click on that large number, and
           | you find out that the last page was page 3.
        
             | jajko wrote:
             | That was there for many years
        
         | thrance wrote:
         | Since there is no competition and people will keep using Google
         | whatever happens, might as well push the ad-filled garbage site
         | than the ad-free handwritten blogpost. The former probably
         | makes them more money, everything else humanity holds dear be
         | damned.
        
         | miohtama wrote:
         | On why Google allows bad quality results nowadays:
         | 
         | https://www.wheresyoured.at/the-men-who-killed-google/
         | 
         | Also discussed on HN earlier
         | 
         | https://news.ycombinator.com/item?id=40133976
        
           | nick3443 wrote:
           | One of the commenters on wheresyoured seemed insightful:
           | "wonder if organic search results being worse generates more
           | ad clicks, as the ads are more likely to be more useful than
           | the actual search results".
        
             | morkalork wrote:
             | Someone once described the state of mobile gaming on
             | Android like this. Games that are good make less money.
             | Games that are just good enough to get you to open them but
             | are also just shitty enough that when you hit an ad in-
             | game, you click on it and leave, make more money.
        
               | bee_rider wrote:
               | It is astonishing to me that people click ads in general,
               | but especially ads in a game. At least ads on websites,
               | you were probably just mindlessly scrolling...
        
               | mschuster91 wrote:
               | Some mobile game ads are actually advertising for decent
               | other games. Or a few weeks ago, some shipping company on
               | Instagram closing down one of their locations and selling
               | off stuff at a heavy discount, got about 1200EUR worth of
               | stuff for barely 400EUR.
               | 
               | The key thing is the luck to get shown such ads... about
               | 95% IME are utter garbage, and Google should go and not
               | just mandate that game ads show actual gameplay but also
               | that what the ads show must be _the main_ part in the
               | game, not just some irrelevant side quest.
        
               | adamc wrote:
               | In the short-term. But google is training a whole
               | generation that everything they touch is shit. I know a
               | lot of engineers who won't touch chrome if they aren't
               | testing something. I have the same feeling about android
               | games.
               | 
               | They've toxified their own markets for short-term gains.
        
               | robocat wrote:
               | Conspiracy theory: one or more companies are background
               | manufacturing Google hate.
               | 
               | Chrome is amazingly well engineered and the Chromium team
               | seems to have avoided the worst shittification. Having
               | watched other products dive into the cesspit of
               | advertising I'm not quite sure how the team does it.
               | Somehow Chrome seems to add useful features (while being
               | hated for that). Maybe I'm the fool in the room.
               | 
               | And the code is open source. A gift to humanity yet so
               | strongly hated. So open source that most of the
               | competition uses it! There's some magic going on somehow.
               | 
               | I just don't understand how anyone that calls themselves
               | an engineer could hate Chrome that much. Firefox doesn't
               | feel well engineered, and Mozilla has a strong taint of
               | scuzzy executive vampires. Safari has its good points but
               | when I was developing for it, it consistently had major
               | flaws. Safari certainly has some amazing engineering. But
               | Chromium mostly has better engineering from what I could
               | tell as a JavaScript developer.
               | 
               | Engineers are just as vulnerable to branding and anti-
               | branding as everyone else.
               | 
               | Microsoft, Google, Apple. Try to order them by evilness.
        
               | alephnerd wrote:
               | > Conspiracy theory: one or more companies are background
               | manufacturing Google hate
               | 
               | Personally, I believe that Google's issues are just a
               | general issue of tech debt and creeping complexity that
               | is common in all organizations.
               | 
               | That said, Amazon was a victim of a strategy similar to
               | your conspiracy theory
               | 
               | In 2019, the WSJ [0] exposed how Walmart, Oracle and
               | Simon Property Group were funding and astroturfing anti-
               | Amazon groups.
               | 
               | [0] - https://www.wsj.com/articles/a-grassroots-campaign-
               | to-take-d...
        
               | cynicalsecurity wrote:
               | You are amazed by Chrome, but it's still not good for
               | your privacy. Firefox is way better.
        
               | visarga wrote:
               | > They've toxified their own markets for short-term
               | gains.
               | 
               | Both Google and Apple. If you go to the App Store all
               | games are ad ridden to the point where you can't play
               | more than a minute without interruption or constant
               | nagging to buy. Where are the apps where you pay a sum
               | agreed from the start and use the damn app without
               | restrictions? Some games will even trick people into
               | buying $20/week subscriptions. I can only trust Apple
               | Arcade for my kid. What a wasteland, probably no more
               | than 1000 decent apps in millions. And they have the
               | nerve to pretend App Store is some curated collection of
               | software we can trust. It's no better than "shareware"
               | before 2000's.
        
               | ghaff wrote:
               | Shareware at one point was really try before you buy
               | without restrictions--even if mostly people never bought
               | before software really didn't have trial periods etc.
               | 
               | "Free to play" is really awful in general though. But I
               | guess people won't in general pay up-front for a lot of
               | things.
        
           | fillskills wrote:
           | Google team has long given up its user's needs for
           | incremental revenue goals. See the 10 ads that come before
           | any result
        
             | miohtama wrote:
             | The problem is lack of credible competition. There is no
             | quality wise matching alternative for Google.
        
         | ilrwbwrkhv wrote:
         | Because Google makes money through all this. These move ads.
         | That's all they care about at this stage. I had stated a few
         | years back Google is dying. It will take a while and it's going
         | to be painful but we will get over this soon. 20 years is a
         | good run.
        
           | paulpauper wrote:
           | google search result can be shit and they will still make
           | tons of money from 3rd party/publisher ads and youtube,
           | cloud, gmail, atc.
        
         | scottyah wrote:
         | Nobody has come up with a scalable metric for determining
         | quality that can't be appropriated by SEO. Pagerank was one of
         | the best for awhile (number sites that link to your site,
         | weighted by their rank). Whether it be clicks, time on page,
         | percentage of people who clicked onto the page then ended the
         | session, etc it all gets gamed.
         | 
         | Like it or not, it's what the people want. The "trashy" movies,
         | books, music, etc. all sell like wildfire, why do most people
         | on hn think that the internet should be any different?
        
           | visarga wrote:
           | I think today we can use LLMs to decide what websites are
           | shit. The wheel is turning. SEO artists will have to provide
           | actually useful, non-spammy content. If Google doesn't do it,
           | some uBlock like service will implement it on user side. Or
           | we'll just use chatGPT with search and not see the cesspool
           | at all. You can edit its system prompt to avoid shit in
           | search results.
        
             | disgruntledphd2 wrote:
             | Your comment assumes both that current LLMs can scale to
             | replace Google which seems unlikely from. both a business
             | and compute perspective.
             | 
             | And if they do, you'll get maybe a decade out of them
             | before they succumb to the same problems as Google have.
        
           | 10000truths wrote:
           | > Nobody has come up with a scalable metric for determining
           | quality that can't be appropriated by SEO
           | 
           | Nor will it ever happen, at least as long as search is a
           | Google monoculture. One effective player in the search space
           | means that everyone sets their sight on the same target.
           | Which naturally leads to SEO being an extremely one-sided
           | arms race not in favor of Google - "good content" is hard to
           | quantify, and whatever proxy (or combinations thereof) Google
           | uses to estimate that quality will be ruthlessly uncovered,
           | reverse engineered and exploited to its last inch by an
           | unyielding, unending horde of "SEO optimizers".
           | 
           | The only way that Google maintains search quality is if it
           | properly accounts for the fact that websites will adopt the
           | path of least resistance, i.e. put in the least amount of
           | effort to optimize only specifically the things that Google
           | measures. Which means that the heuristics and algorithms
           | Google uses to determine search rankings _must_ always be a
           | moving target whose criteria needs to be vigilantly updated
           | and constantly curated by _people_. Any attempt to fully
           | automate that curation will result in the cyber equivalent of
           | natural selection - SEO-optimizing websites adapting by
           | automating the production of content that hits _just_ the
           | right buttons while still being royally useless to actual
           | visitors.
        
         | paulpauper wrote:
         | It has to do with these old brands exploiting domain authority,
         | plus buying tons of backlinks. Investopedia.com is another
         | example of this. Google assigns too much weight to authority
         | domains. Google doesn't actually penalize paid backlinks for
         | old domains, I think.
        
         | nickfromseattle wrote:
         | > Not clear to me why Google has let parasite SEO become so
         | successful
         | 
         | This was in response to the millions of SEOs flooding the SERPs
         | with ever increasing amounts of low quality / incorrect /
         | harmful AI generated content. Google didn't know how to keep
         | the SERPs clean except over index on authority. The highly
         | authoritative websites abused that to shill CBD oil, air
         | fryers, mattresses, etc.
        
       | ramesh31 wrote:
       | It's coming for all the old "legacy" web names with strong domain
       | ranking and decades of backlinks. Private equity is snapping them
       | up as fast as possible, loading them with ads, and bleeding the
       | brand dry.
        
         | Animats wrote:
         | Right. I get offers for my decades-old domains every day or two
         | now.
        
         | paulpauper wrote:
         | bingo. this is 100% the reason
        
       | drcongo wrote:
       | This man is surprised that his google results are terrible. I
       | have to assume this is a frog boiling thing and he's only just
       | noticed the water heating up. Having switched to Kagi years ago,
       | I'm immediately horrified by the state of Google if I ever end up
       | on it. It's appalling and has been for a few years now.
        
         | toast0 wrote:
         | Google does a lot of personalization of search results. But if
         | you don't give it your searches, it won't know what you want.
         | So when you come back after switching, it's much worse.
        
         | charlie0 wrote:
         | It's getting closer to the point where we will compare Google
         | to Kagi like web-browsing without an ad-blocker. It's hell
         | surfing the web with ad-blocking off.
        
           | lotsofpulp wrote:
           | Reading this comment just above your comment is funny:
           | 
           | https://news.ycombinator.com/item?id=41594450
        
             | charlie0 wrote:
             | Lol, guess you can't really escape. One benefit of Kagi is
             | you can block websites from appearing. Maybe website
             | blocking lists will appear similar to ad blocking lists.
             | Maybe Kagi already lets you do this.
        
         | burkaman wrote:
         | Try those same search terms in Kagi and you'll see Forbes at
         | the top of the results. I use Kagi and like it a lot but you
         | should be aware that most of their results come from Google.
        
           | bloopernova wrote:
           | You can block Forbes in Kagi search, but not in Google.
        
             | xbar wrote:
             | how to get rid of roaches -site:forbes.com -site:usnews.com
             | -site:nredwallet.com -site:usatoday.com
             | -site:businessinsider.com -site:marketwatch.com
             | -site:bankrate.com -site:money.com -site:fool.com
        
               | magic-michael wrote:
               | What's the issue with all these websites? Is it simply
               | that you have a distaste for affiliate sites in general?
               | 
               | It's worth noting that Lars Lofgren's own affiliate site
               | (the person that wrote this article), hradvice.com, was
               | impacted by a Google update in August, so there might be
               | some personal bias and motive here.
               | 
               | But I'm curious--what exactly are the criticisms you have
               | towards platforms like NerdWallet and Bankrate? Would
               | love to better understand.
        
           | drcongo wrote:
           | Interesting! Presumably I've downranked Forbes at some point
           | over the past few years, I get useful results in Kagi.
        
       | itissid wrote:
       | Actually googling some of the terms from his post and seeing
       | Forbes up there is oddly surprising, even after reading it all.
        
       | davidu wrote:
       | This is such a big story and yet most of HN just doesn't care. It
       | should make the WSJ though.
        
         | charlie0 wrote:
         | Yes, this is a big deal, but most of us have simply stopped
         | using Google and moved on to other tools.
        
           | happyopossum wrote:
           | > most of us have simply stopped using Google
           | 
           | Citation needed
        
             | magic-michael wrote:
             | Google has lost a small amount of market share, but nothing
             | too significant to warrant "most of us have simply stopped
             | using Google": https://searchengineland.com/googles-huge-
             | search-market-shar....
        
         | crote wrote:
         | It isn't exactly _news_ , though. This isn't a Forbes issue, or
         | a Google issue. Pretty much every single large company is
         | actively being ruined by parasites. We're dealing with a
         | generation of CEOs / CFOs who were taught to care about nothing
         | except short-term shareholder value. Quality and reputation
         | doesn't matter anymore, so you replace your products with cheap
         | garbage and hope nobody notices. When that inevitably fails,
         | every single part of the company including its name is being
         | torn apart and sold piece by piece, until nothing is left but
         | an empty shell with a lot of debt.
         | 
         | We're intentionally ruining our economies and praising the
         | people doing it. If the "Western" world gets economically
         | steamrolled by Asia in the next couple of decades, we've got
         | nobody to blame for it but ourselves.
        
           | akira2501 wrote:
           | > It isn't exactly news, though.
           | 
           | It's exactly news. It spots the issue, dives into it, exposes
           | the source of it, and details the structure of how it came
           | into existence. That's what news is. That you're not
           | surprised by it is not material.
           | 
           | > we've got nobody to blame for it but ourselves.
           | 
           | Ironically you are the one who characterized this article as
           | "not news."
        
           | Dalewyn wrote:
           | >We're dealing with a generation of CEOs / CFOs who were
           | taught to care about nothing except short-term shareholder
           | value. Quality and reputation doesn't matter anymore, so you
           | replace your products with cheap garbage and hope nobody
           | notices.
           | 
           | There is a line where you really do need to compromise on
           | quality and even reputation to keep costs down, though. If
           | you can't or refuse to do that, you end up stagnant and
           | irrelevant like Japan.
           | 
           | Customers ultimately don't care how much sincerity and effort
           | was infused into a product as long as it's past a certain
           | "good enough" threshold.
        
             | ghaff wrote:
             | Yes, there's a lot of crap out there but I also don't want
             | to pay a huge premium for everything so that it lasts a
             | lifetime (and will probably be outdated or out of fashion
             | long before that).
        
             | crote wrote:
             | I agree, but the economy as a whole seems to have swung to
             | the completely opposite side. Every product is either
             | turning into disposable one-time-use items, or into a
             | subscription. Even "luxury" items aren't providing quality
             | anymore.
             | 
             | I'm not calling for t-shirts that are guaranteed to last 20
             | years, but it would be nice if clothing didn't fall apart
             | after a wash or two just because they saved 5% on material
             | cost.
        
           | cruffle_duffle wrote:
           | > If the "Western" world gets economically steamrolled by
           | Asia in the next couple of decades, we've got nobody to blame
           | for it but ourselves.
           | 
           | Implicit in that statement is that only the "Western world"
           | has that "short erm shareholder value" ethos. I'd say that is
           | quite debatable.
        
             | akudha wrote:
             | While greed, short term vision etc are universal, Asia is
             | not (yet) as bad. Take banks for example, say Singapore.
             | How many Singaporean banks have failed vs American? Asian
             | banks are way more conservative (relatively at least) and
             | don't play aggressive with their customers' money.
             | 
             | My fear is that it is only going to get worse (both in the
             | west and in Asia).
        
           | bsder wrote:
           | > This isn't a Forbes issue, or a Google issue.
           | 
           | That's wrong. This is very much a Google monopoly issue.
           | 
           | Google has _zero_ incentive to improve search for users since
           | there is no competition. Google has every incentive to
           | maximize the amount of money that search makes them.
           | 
           | Simply busting up companies with monopolies would fix 80%+ of
           | the problems.
        
             | stonogo wrote:
             | > Google has zero incentive to improve search for users
             | since there is no competition.
             | 
             | Not sure I buy this. People will overwhemingly choose
             | 'cheap' over all other qualities. Anyone providing the sort
             | of competition to Google will have to 1) do it for free, 2)
             | be better enough to displace users, and 3) stay in business
             | long enough to matter. Even if you broke Google up, who
             | would be in a position to compete with their search
             | platform?
        
               | bsder wrote:
               | > Even if you broke Google up, who would be in a position
               | to compete with their search platform?
               | 
               | You break Google Search out of Google and break Google
               | Search up into two (or more) companies. Now, they have an
               | incentive to compete against one another.
               | 
               | Before Google became a monopoly, SEO optimizations were
               | somewhat restrained because something which was super-
               | optimized for Google would generally hurt your search on
               | Yahoo and vice versa. If the results got too shitty,
               | people would start to switch.
               | 
               | The fact that switching doesn't happen anymore is prima
               | facie evidence that Google is a monopoly.
        
               | carlosjobim wrote:
               | Even if the majority prefer free or cheap, that doesn't
               | mean there isn't a market for better and more expensive
               | search. Those who don't want to pay can stick with Google
               | and get what they pay for. Just like with any other
               | product.
               | 
               | Being a more expensive premium product can even be more
               | lucrative than being the cheaper majority product. Look
               | at Apple, the only company to even try making a high
               | quality laptop i the last 10-15 years. I'd say the same
               | about smart phones, but the latest Samsung phones are
               | actually high quality.
        
           | carlosjobim wrote:
           | > We're dealing with a generation of CEOs / CFOs who were
           | taught to care about nothing except short-term shareholder
           | value.
           | 
           | We're dealing globally and in every industry with almost all
           | shareholders being either retirement funds, elderly
           | individuals, or other organizations controlled by elderly
           | individuals. And the current generation of elderlies want to
           | benefit as much as they possible can from any wealth being
           | created. They haven't much time left to live and they prefer
           | to not leave much of value behind.
        
             | magic-michael wrote:
             | I'm not sure how this applies to the conversation. The
             | challenges being discussed here are centred around managing
             | compliance and long-term sustainability within specific
             | platform ecosystems. It's about navigating policies,
             | ensuring longevity, and minimising risk rather than short-
             | term shareholder gains. The generational divide you're
             | mentioning doesn't really seem relevant in this scenario.
        
               | carlosjobim wrote:
               | Big companies have been owned by shareholders for
               | hundreds of years. Most companies being plundered right
               | now were created by selling shares to initial investors.
               | These shareholders held a sense of responsibility towards
               | customers, towards employees and towards their community,
               | which made the companies long term successful.
               | 
               | Blaming shareholders has no relevance unless you look at
               | what has changed about the shareholders. It's a new
               | generation of elderly who never grew up and never learned
               | to think long term.
        
         | heisenbit wrote:
         | It is a big story if one can make it part of the anti-trust
         | actions. Google having a monopoly which it leaves laying around
         | as a weapon to be picked up by the next most corrupted big
         | player to damage real businesses. The impact on the market is
         | measurable (with naked eye), is distorting the market (which
         | anti-trust is dealing with) and is an instance of escalating
         | (making it actionable) domain reputation abuse. Google failing
         | to police such blatant abuse might also open them to class
         | action lawsuits.
        
       | CM30 wrote:
       | Damn, didn't realise that Forbes Marketplace was run separately
       | to Forbes itself. Knew it was always a parasite SEO operation,
       | but the idea of it being a separate company entirely (and how
       | much they tried to hide the fact) is really interesting here.
       | 
       | But yeah, it's still crazy that this site is even allowed in
       | Google, and that they've shown no signs of cracking down on these
       | types of parasite SEO schemes.
        
         | MitziMoto wrote:
         | To be fair, Google HAS shown "signs" of cracking down on this;
         | but they haven't actually done it in any useful capacity yet.
         | 
         | They call it "Site reputation abuse".
         | https://developers.google.com/search/docs/essentials/spam-po...
        
       | MisterBastahrd wrote:
       | I implemented something similar years ago for the publisher I
       | worked for. Like 2006ish. It was after Katrina, I'd never had a
       | full time dev job, and I created it as a POC to show to my
       | employer that they could invest in me full time as a developer (I
       | was helping put their magazines together when I wasn't working on
       | their CRM).
       | 
       | I created a marketplace with finely tuned SEO for my employer to
       | advertise (and charge) companies in niche industries. My SEO was
       | better than the SEO of the developers who worked on their sites,
       | and our audience was obviously much larger than theirs, so we
       | ranked higher. Any time you would search for the company name or
       | the product type in a certain geographic area, you'd find links
       | to our pages dominating the search results.
       | 
       | One of the interesting things is the shenanigans some of these
       | companies would pull to show up first in our local results. A
       | whole lot of A1 and AAA names began to spring up as they decided
       | that if the list was going to be alphabetical by default, then
       | they needed to be the first in their category.
        
         | JadeNB wrote:
         | > One of the interesting things is the shenanigans some of
         | these companies would pull to show up first in our local
         | results. A whole lot of A1 and AAA names began to spring up as
         | they decided that if the list was going to be alphabetical by
         | default, then they needed to be the first in their category.
         | 
         | This well predates Google, though; it was a common trick for
         | placement in the (physical) phone book.
        
       | cynicalsecurity wrote:
       | So, Google can kill their whole business if they simply stop
       | giving Forbes unfair prioritisation in the search results.
        
         | erehweb wrote:
         | Sure, and Google and FB have killed businesses before by
         | changing algorithms. But what is fair prioritization? Non-
         | trivial Q.
        
         | coliveira wrote:
         | And then get negative press from Forbes for the next few years!
         | Is that something useful for Google? No, better let them keep
         | part of the money.
        
           | roughly wrote:
           | > negative press from Forbes for the next few years
           | 
           | Who the fuck reads Forbes anymore? You seen the garbage
           | they're shilling on their website these days?
        
             | coliveira wrote:
             | This is not just Forbes, most mainstream media sites are
             | using the same affiliate scheme.
        
         | magic-michael wrote:
         | Is it unfair though?
         | 
         | While there's definitely optimization for search, it doesn't
         | appear to be purely about that. A lot of the content,
         | particularly on Forbes Advisor and Forbes Health, seems user-
         | driven and genuinely helpful. If you spend some time exploring
         | those areas, you'll notice well-researched, in-depth guides
         | aimed at offering practical advice.
         | 
         | Just some quick research and Google searching:
         | 
         | https://www.forbes.com/advisor/banking/savings/financial-
         | eme....
         | 
         | https://www.forbes.com/health/nutrition/diet/healthy-life-
         | ex....
         | 
         | https://www.forbes.com/advisor/banking/digital-wallets-payme...
        
       | miki123211 wrote:
       | Is this an US thing? This has to be an US thing, right? How come
       | I've literally never seen this in the EU?
       | 
       | I usually search in English and find SEO spam somewhat often, but
       | never from these brands.
        
         | OvbiousError wrote:
         | Just searched "best pet insurance", am inside Europe. Forbes is
         | #1. I distinctly recall seeing this from time to time.
         | Interestingly they're also the #1 for pet insurance on
         | duckduckgo.
        
           | sweezyjeezy wrote:
           | About 10th in the UK with that search, so probably this isn't
           | across every geography.
        
           | phatfish wrote:
           | For me in the UK "best pet insurance" is squatted by The
           | Telegraph and "best cbd gummies" has Forbes top and The
           | Independent second.
           | 
           | I assume all media companies that have a "trusted domain" and
           | are already involved in aggressive SEO are using this as a
           | revenue generator.
           | 
           | The sites that turned exclusively into link farms like
           | about.com could be whacked by Google eventually and everyone
           | was happy. But if they try that with well known media brands
           | there will be cries of censorship--whether it is collateral
           | damage to some genuine journalistic content, or Google
           | "taking away" a revenue stream.
        
             | slyall wrote:
             | "best cbd gummies" is interesting for me. I get a mix of
             | "health" and vendors with some old media brands.
             | 
             | I get Forbes 4th and 5th
             | 
             | Chicago Magazine is 9th
             | 
             | The Independent, Kirkland Reporter and The Observer are
             | 12th, 13th and 14th
        
         | yas_hmaheshwari wrote:
         | Happens in India as well. Forbes is #1 for "best pet insurance"
        
       | jeffwask wrote:
       | I miss the days of a searchable internet
        
       | neves wrote:
       | Cory Doctorow article nails it https://doctorow.medium.com/the-
       | specific-process-by-which-go...
       | 
       | It is Google "do no evil" to blame.
        
         | tempfile wrote:
         | he really never misses
        
       | vgeek wrote:
       | The same thing happens every 3-5 years. HowStuffWorks, About.com
       | (now like 10 different domains), many IAC acquired properties,
       | RedVenture sites, even random sites like LiveStrong.com will be
       | wildly prominent when the domains historically aren't relevant or
       | authoritative for a given niche.
       | 
       | Even recently, sites like CNN were using subdomains with
       | affiliate offers managed by third parties(1). These sites weren't
       | being de-ranked algorithmically-- someone at Google would have to
       | apply a manual action to remove them from the SERPs. What
       | incentive would there be to do so if a prior agreement was in
       | place?
       | 
       | Google doesn't really care about discoverability for smaller
       | domains that may have good content. They are either being risk
       | averse (avoiding potential spammers, junk AI content) by favoring
       | trusted domains, favoring brands who are likely to spend on
       | display or search ads, or maybe a combination of these.
       | 
       | 1) https://searchengineland.com/google-begins-enforcement-of-
       | si...
        
         | stackghost wrote:
         | >The same thing happens every 3-5 years. [...] Google doesn't
         | really care about discoverability for smaller domains that may
         | have good content.
         | 
         | What's galling is that (ostensibly) they used to care. So much
         | for "organizing the world's information" and "don't be evil".
        
           | Nevermark wrote:
           | Well they are certainly organizing the world's information,
           | and continue to be incentivized to do so. Deeply. For
           | advertisers.
        
         | Animats wrote:
         | It's really frustrating. I currently want to buy a mattress and
         | a refrigerator. The results for those are so awful as to be
         | useless.
        
           | supportengineer wrote:
           | A lot of classic software essentially worked more like a
           | database. In the last 10-15 years it's all moving to an
           | algorithm.
           | 
           | Here is what I mean. Photos apps used to let you search
           | through your photos using filters.
           | 
           | The same kinds of things are happening on the web which
           | already happened to apps (desktop and mobile).
           | 
           | In the modern world, some marketing company wants to tell YOU
           | which of YOUR photos you wanted, so they can sell you some
           | prints, harvest your data, or something.
           | 
           | I would like any apps that have to do with collections of
           | files, photos, music, etc to be more of a deterministic
           | DATABASE and less of a nondeterministic algorithm.
        
             | wolpoli wrote:
             | > A lot of classic software essentially worked more like a
             | database. In the last 10-15 years it's all moving to an
             | algorithm.
             | 
             | You just described what I missed about the older software.
             | Older software gives users control over sorting and show
             | data in a tabular format. Modern software sorts data with
             | an algorithm, with ads mixed in, and shows data in a card
             | format, making it a lot less usable.
        
               | TeMPOraL wrote:
               | Exactly. My related observation: half of the SaaS
               | products I see would be more useful and ergonomic for the
               | user if they were implemented as an Excel sheet.
               | 
               | (I actually worked for one of such "better off as an .xls
               | file" startup in the past, and its main competitor was an
               | incumbent that sold the same stuff _as an Excel
               | extension_. Trying to replace that with a React app is
               | _not_ a worthwhile use of life.)
               | 
               | Algorithms are fine. I'll happily apply the most advanced
               | ones I can get. The problem is with who applies them to
               | what - as you and GP said, it's about user control - or,
               | currently, lack of.
        
               | llm_trw wrote:
               | Excel is great until it you need to do something that
               | takes up more space than a single screen. Then it isn't.
               | 
               | Sending sqlite databases to the users which they can
               | interact with using both sql and a viewer is where it's
               | at.
        
               | jkaplowitz wrote:
               | I wonder if being a more powerful backing data store for
               | Excel is one of the remaining reasonable uses for
               | Microsoft Access, at least for users of the Windows
               | desktop version of Office? Access is still included in
               | many editions of that (although not on Mac or web or
               | mobile). Officially it's even still supported and not
               | deprecated, although of course it's very much not
               | emphasized by MS any more.
               | 
               | Other options might be SQL Server Express or SQL Server
               | Express LocalDB, the latter of which seems conceptually
               | very much like SQLite within the MS ecosystem, and both
               | of which are usable for production purposes at no cost
               | within the technical limitations that differentiate them
               | from paid editions.
        
               | brookst wrote:
               | > Older software gives users control over sorting and
               | show data in a tabular format
               | 
               | I'm old and tend to agree, but I suspect this is similar
               | to "you used to have a knob on the TV that showed the
               | channel it's on".
        
               | watwut wrote:
               | Not every change is for the better. You gotta admit that
               | TVs used to be able to switch channels much faster then
               | they do now. And analogue controls in cars are safer and
               | better then touch screens for everything.
               | 
               | A lot of change is for the better, but quite a lot is a
               | regression.
        
               | brookst wrote:
               | "Better" and "regression" are purely subjective.
               | 
               | I have access to around 1000 "channels", if you include
               | live broadcasts and network-like apps. How exactly were
               | old TVs better at helping navigate that?
        
               | kedean wrote:
               | Modern TV interfaces are way better at navigating 1000
               | channels, but whether or not having 1000 channels
               | available through one TV interface is highly debatable.
               | It's also not a given that the current way most TVs use
               | is anywhere close to the optimal one (especially when you
               | have multiple devices that all have to work together
               | because the cable provider insists on their own box, made
               | even worse when a helpful family member installs a sound
               | system with its own dedicated remote).
        
               | PaulHoule wrote:
               | For one thing, the clicker seems to work instantly for
               | analog TV because it will sync up on the next frame,
               | which is 0.03 sec which is less than the 0.2 sec it takes
               | the human mind to perceive two events as two different
               | events.
               | 
               | With digital broadcast TV and cable whenever you switch
               | to a different carrier there is a long delay (at least
               | 0.5 sec) for the radio and the rest of the processing
               | train to sync up. With streaming you have to do multiple
               | network round trips to establish a stream. Either way you
               | don't have the immediacy that old TVs had.
               | 
               | The question of UI in modern TV is interesting. 15 years
               | ago the 500 channel problem looked difficult, my
               | impression was that Comcast Xfinity (2010) was the first
               | really good STB interface for the digital age.
               | 
               | I have a NVIDIA Shield which has an Android TV interface
               | that convincingly makes FAST services like Pluto, Plex
               | and Tubi look like linear TV on an STB. What you find
               | though is that going "back" from one of those channels
               | can put you, disorientingly, in the app for those
               | channels, and also that you can usually navigate better
               | if you start out with the FAST app (and have a more
               | consistent experience watching FAST on a computer, tablet
               | or XBOX) Except for those things which, for some reason,
               | are easy to find in Android TV but hard in the app.
        
               | robinsonb5 wrote:
               | That immediately made me think of the digital TV
               | switchover. The elderly father of a friend of mine would
               | spend much of his time in front of the TV, and could
               | operate it without assistance, thanks to the simple 1:1
               | mapping between buttons and functions.
               | 
               | After the digital switchover, there was now a set-top
               | box, and electronic program guide and three-figure
               | channel numbers thrown into the mix, as well as stateful
               | aspect such as whether the TV was set to AV or still
               | trying to use its now-obsolete tuner.
               | 
               | For someone with poor eyesight, limited feeling in his
               | fingers and limited ability (and admittedly willingness,
               | too) to build a mental model of how the menus worked and
               | how they can be navigated, it spelled the end of his
               | unsupervised access to TV.
               | 
               | The big difference for me between database-query-driven
               | and algorithmically-driven is that the latter makes it
               | very hard to know when you've completed an exhaustive
               | search. Indeed for the likes of meta and tiktok that's a
               | feature, not a bug, since their goal is to keep you
               | engaged and plugged into "their" content forever.
        
               | dehrmann wrote:
               | The problem is with cataloging and discoverability. After
               | a certain number of photos (or movies, songs, whatever),
               | finding what's relevant is non-trivial.
        
               | _DeadFred_ wrote:
               | Or the problem is what's relevant, such as Spotify's
               | 'what the user likes and is in our bargain bin for
               | plays'. If the photo algo wants you to get multiple
               | prints which mostly happen when you are sending them to
               | others it's going to push group photos and baby pictures
               | not that epic moonrise.
        
             | grugagag wrote:
             | Deterministic software puts the user in control of the
             | product. Nondeterministic algos put the products in control
             | of the user. Naturally companies want the latter and under
             | guises of the 'now better' give the user worse and charge
             | them more. A new generation isn't even aware they're being
             | fleeced because they don't have anything to compare with.
             | And the frog boils slowly...
        
               | knowaveragejoe wrote:
               | This entire thread reads like multiple people circling
               | around product opportunities. There are users out there
               | who want control and will pay for something no-frills.
               | You might not get big VC money to build this, but you
               | could build this.
        
               | robocat wrote:
               | Consumers want lots of things but they don't want to pay.
               | They pay indirectly via advertising.
        
               | underlipton wrote:
               | Consumers can't pay. Part of the grift has been the
               | concentration of capital in the hands of the highest
               | wealth-holders, who all seem to have the same idea as to
               | where to put their money (hence, uncomfortably, the
               | bidding up of tech compensation to where it is now). So,
               | no, you're not going to be able to Adobe/Autodesk-style
               | price gouge. However, if you show customers the value
               | proposition (generally some aspect of longevity or
               | portability that prevents expensive upgrades or lock-in),
               | they'll pay when they can. And until sanity returns to
               | the economy, partnering with a credit facility of some
               | sort might be wise (for you, not the customer).
        
               | vgeek wrote:
               | I think of your suggested idea of objective reviews and
               | classifications quite often, but the problem ends up
               | being discoverability. There have been a handful of sites
               | that were highly useful by aggregating price and consumer
               | sentiment/recommendations from Reddit. They get initial
               | visibility and search traffic, then get penalized by
               | Google. Froogle/Google shopping gets priority and is the
               | only aggregator that Google really wants to include.
               | 
               | Look at defunct sites like Nextag that were moderately
               | useful in the space-- they had free and paid placements.
               | They were steadily growing search visibility until Google
               | started pushing their own product (Froogle, free product
               | listings in 2014ish) and Nextag suddenly "violated
               | Google's policies" and lost 90%+ of their traffic rather
               | quickly (probably 1MM daily visits to under 10k basically
               | overnight). Google shopping technically offers "free
               | product listing placement", hidden well below the ads--
               | likely as a defense to anti-trust on monopolization of
               | that specific space.
               | 
               | Brickseek and CamelCamelCamel are the two most
               | successful/long lived tools in the space-- and they grew
               | their visibility from the now defunct but once huge deal
               | site FatWallet and SlickDeals. Walled garden subreddits
               | frequently disallow posting of specific tools, so it
               | makes organic growth super challenging-- given that
               | pretty much all commercial queries start with Google or
               | Amazon.
        
             | Ekaros wrote:
             | Reminds of Windows and search. I am not anymore even sure
             | if there is some nice dialog where I could put some pattern
             | and folder or list of folder and have it run through it for
             | me...
        
               | zeagle wrote:
               | It's just enshitification. It's pretty funny when I
               | search for putty and get the help doc, or my email client
               | and get some windows setting option. I switched to
               | powertoys search to get around it but wonder if anyone
               | responsible for maintaining this feature actually uses
               | it.
        
               | ncpa-cpl wrote:
               | > nice dialog where I could put some pattern and folder
               | or list of folder and have it run through it for me
               | 
               | Everything from Voidtools is a dialog window, accepts
               | patterns and is really fast.
               | 
               | https://www.voidtools.com/
        
               | _DeadFred_ wrote:
               | And Stardock's Start11 adds EveryThing's search to your
               | start menu.
        
           | ghaff wrote:
           | Mattresses have been especially bad for a long time. For
           | refrigerators, you can look at consumer reports and
           | wirecutter--and you can reasonably do some evaluation at your
           | local big box appliance store. I wouldn't buy based on a
           | random web search though.
        
             | groby_b wrote:
             | Wirecutter's gone downhill after the NYT purchase as well.
             | The Spruce seems somewhat better (but is also part of a
             | huge web site family, so caveat emptor)
             | 
             | Either you do deep research, or you find a trusted friend
             | to advise you. The Internet is largely useless at this
             | point.
        
               | ghaff wrote:
               | I think Wirecutter is still a decent source; they
               | probably won't steer you too far wrong if you're not
               | _too_ picky. But nothing, including your trusted friends,
               | is an all-knowing oracle if only because their tastes and
               | priorities are probably different from yours. Certainly
               | pre-Internet there were few enough reliable sources of
               | recommendations--maybe some specialist magazines but even
               | those were far from perfect.
        
               | eitally wrote:
               | I think you hit the nail on the head. They won't steer
               | you far wrong, but they also may neglect excellent
               | options. For example, they recently published a "best
               | water bottle of 2024" list. They chose to rate Hydroflask
               | #1 and mentioned Yeti in a brief comment about "other
               | bottles to consider" near the bottle. No mention of Kleen
               | Kanteen at all. Yet they do cover the current trendy
               | options of Owala & Stanley Quencher. I don't think it's
               | really objective -- not in the same way that rtings.com
               | is for the electronics categories they review.
               | 
               | https://www.nytimes.com/wirecutter/reviews/best-water-
               | bottle...
        
               | Malidir wrote:
               | No affiliate link = less likely to be a star pick?
        
               | flir wrote:
               | That's probably a testable hypothesis, with a little
               | screen scraping and some time.
        
               | ghaff wrote:
               | Probably also hard to test. I was an analyst for many
               | years and, if you generally hated on a company for
               | reasons that you thought were valid, they were unlikely
               | to hire you.
        
               | ghaff wrote:
               | That's almost certainly true. Depending on your
               | preferences, there are just a ton of perfectly
               | serviceable options out there, including what you're
               | handed at trade shows. I have some Nalgenes that are sort
               | of the standard for hiking (and fit my water bottle
               | parkas) and otherwise mostly random stuff I've been
               | given.
        
               | sheepolog wrote:
               | > or you find a trusted friend to advise you
               | 
               | I think there's an opportunity here for a review platform
               | that only shows you reviews from individuals that you
               | personally trust. "Find a trusted friend" but for the
               | internet.
        
               | parpfish wrote:
               | The problem with reviews from individuals (trusted
               | friends or complete strangers), is that for major
               | purposes they only get to deeply evaluate a single
               | product. So they could tell you if they are happy with
               | the fridge they bought, but they wouldn't be able to do a
               | detailed comparison between multiple fridges.
               | 
               | This will lead to you getting a product that's good
               | enough, but there may be a superior quality/value option
               | that you don't know about
        
               | adamc wrote:
               | Yeah, but it might be a satisficing approach. Most of us
               | don't really need to optimize an appliance purchase, just
               | not get screwed.
        
               | bee_rider wrote:
               | Could have been an interesting application for social
               | networking. (Friend of a friend)^n. I'd probably trust
               | most of my friends, and most of their friends, not to be
               | bots. Probably want to see the links, past that.
        
               | groby_b wrote:
               | That review platform is called "the phone", "hanging in
               | the pub", "having a get-together".
               | 
               | Friendship requires regular contact anyway. We don't need
               | somebody to intermediate that.
        
             | frontiersummit wrote:
             | It has always felt to me that Wirecutter focuses on only
             | one end of the Pareto curve ("what is the very best XXXX
             | that money can buy, within reason") and ignores the middle
             | of the curve where most people are actually shopping ("what
             | is the best XXXX that I can get for $XXX"). It also seems
             | to reliably ignore brands from Mainland China (Hisense,
             | Midea, etc). I guess It makes obvious sense to court rich
             | (or at least price-insensitive) readers.
        
               | ghaff wrote:
               | Whether or not it started that way, yes, it makes sense
               | to recommend brands that New York Times subscribers are
               | familiar and comfortable with. I'll buy a GE Profile
               | refrigerator or Bosch dishwasher. Not some Chinese brand
               | I've never heard of and have no idea what the service
               | situation will be with. Makes perfect sense to me and I'm
               | in that demographic. Especially with major appliances and
               | things I can buy at the local big box store seems to make
               | perfect sense to not buy things you have to go to Alibaba
               | to obtain.
               | 
               | It's not about being price insensitive but recommending
               | things that are relatively mainstream and that don't seem
               | risky, especially for major purchases that have to be
               | installed and potentially serviced.
               | 
               | (Did have a service issue on my recent GE Profile
               | refrigerator but it took one phone call and was a no-
               | brainer.)
               | 
               | But you're probably right in general. Wirecutter mostly
               | doesn't recommend unknowns it thinks are potentially
               | bargains. Which I probably wouldn't do in its position
               | either.
        
               | bobthepanda wrote:
               | Their top pick for an air conditioner is a Midea:
               | https://www.nytimes.com/wirecutter/reviews/best-air-
               | conditio...
        
               | brirec wrote:
               | Oh, I had that very model and it very quickly got moldy
               | in places that I couldn't easily clean. Absolutely
               | wouldn't recommend it...
        
               | dghlsakjg wrote:
               | Check out Tech Gear Lab. (I have met the owner)
               | 
               | They are a great review site, and normally do categories
               | like "absolute best", "best value", and "best budget".
               | 
               | They are very thorough, and always buy their own stuff,
               | never take sponsorships or freebies.
        
               | crazygringo wrote:
               | That's not true at all.
               | 
               | They usually have a midrange "top pick", followed by a
               | "budget pick" and an "upgrade pick".
               | 
               | It's not "the best money can buy" at all -- that's what
               | they reserve their "upgrade pick" for. E.g. look at
               | humidifiers:
               | 
               | https://www.nytimes.com/wirecutter/reviews/the-best-
               | humidifi...
               | 
               | Also it's full of Chinese brands. The top two humidifiers
               | are Levoit, from Shenzen. Or if I look at dehumidifiers,
               | Midea is their #1 pick:
               | 
               | https://www.nytimes.com/wirecutter/reviews/best-
               | dehumidifier...
               | 
               | So I don't think anything you said is true. Maybe for
               | some individual products, but certainly not for the site
               | as a whole.
        
               | ghaff wrote:
               | I think it's fair that they don't offer real off-brand
               | budget recommendations. I do think they offer a generally
               | reasonable array of choices.
        
               | crazygringo wrote:
               | Well, nor should they because those items tend to
               | disappear from the market within months and not be widely
               | available. So that's a feature not a bug.
               | 
               | You don't want to research and recommend a product from a
               | random seller on Amazon that won't be available six
               | months from now.
               | 
               | Their budget recommendations are, correctly, products
               | that have proven to be reliable and available.
        
               | ghaff wrote:
               | Totally agree. The budget recommendations tend to be
               | reliable budget and not a questionable "steal."
        
             | Animats wrote:
             | > Mattresses have been especially bad for a long time.
             | 
             | Yes. Refrigerators, at least, are made by a relatively
             | small number of companies with established brands. They
             | have EnergyStar ratings, and there's some objective
             | evaluation.
             | 
             | For mattresses, the whole industry is a scam. Mattresses
             | actually cost about US$50 to US$80 in bulk. Search Alibaba.
             | Almost all consumer-facing companies are resellers. Markups
             | are huge. Essentially all the mattress review sites are
             | paid promotions.
        
               | mschuster91 wrote:
               | > For mattresses, the whole industry is a scam.
               | 
               | Pillows as well. Mike Lindell (the My Pillows guy who
               | sank himself with "election manipulation claims") didn't
               | get his fortune from nothing. The markup is insane there
               | as well... if you want decent pillows go to Ikea.
        
               | ghaff wrote:
               | Eh. I've bought some from a boutique quality down
               | sleeping bag/comforter manufacturer. They've been great
               | and have lasted decades.
        
               | digging wrote:
               | I'm sure it was marked up still, but the best and last
               | pillow I've ever bought is buckwheat hulls. Basically a
               | fancy sack of grain, but I'd guess procurement was more
               | costly than filler plastic fabrics/foams. It was an
               | immediate cure for neck pain from side sleeping and it's
               | quite cool, too. For me, anything stuffed with fabric is
               | going to be a waste of money anymore.
        
               | dghlsakjg wrote:
               | I imagine that the logistics of moving a bunch of
               | stupidly large items is also part of the markup.
               | 
               | Sure, I can buy a mattress from a factory in China, but
               | getting it to my door is a whole other thing.
               | 
               | Last time I bought a mattress, admittedly, an overpriced
               | one. I got to test out a sample at the store, and then a
               | truck with two guys showed up, put on special booties to
               | keep my house clean, carted away the old mattress, placed
               | the new one, etc. I even took advantage of their 90 day
               | guarantee to swap to a slightly less firm mattress, and
               | the whole process was repeated for no cost.
               | 
               | Hiring a truck and two men to deliver a large item, and
               | then haul another large item to the dump, and then pay
               | the dump fee for a mattress (a lot more than standard
               | dump fees), is something that would cost a few hundred
               | dollars otherwise.
               | 
               | I'm sure that they made a profit off of me, but I have my
               | doubts that there are riches to be made in the mattress
               | industry given that there seems to be VERY low barriers
               | to entry.
        
               | ghaff wrote:
               | Yeah, even if there are often explicit
               | delivery/disposal/installation charges, large deliveries
               | are often not just a matter of shipping something to your
               | door sight unseen and no reasonable recourse if you're
               | not happy.
        
             | murukesh_s wrote:
             | if there is a trial period better get cheapest and highly
             | reviewed mattress. Even if it's a scam you get to know it
             | within x days and can return it.
             | 
             | I try to buy natural materials like latex or cotton - which
             | cannot and are not mass produced (difficult to roll and
             | transport from across the world)
        
             | Supermancho wrote:
             | Saatva mattresses raised the bar. They are amazing.
        
             | datavirtue wrote:
             | It's easy, browse to GE on big box hardware website. Select
             | the model you want. Avoid everything else.
        
               | ghaff wrote:
               | I might add a couple other brands but, yeah, you probably
               | won't go too wrong.
        
               | jameshart wrote:
               | One problem with this kind of strategy is that brands
               | often become enshrined when you aren't looking. While the
               | last time I was looking for kitchen appliances GE was
               | pretty good, how do I know that in the past few years
               | they haven't been bought out by a private equity firm and
               | started having their brand slapped on random low quality
               | products?
        
           | lotsofpulp wrote:
           | The only signal I use is warranty. So I tend to go to Costco,
           | and avoid Samsung.
        
             | hansvm wrote:
             | It's not a bad idea to pair that with lawsuits related to
             | such warranties.
             | 
             | Costco and Samsung are big enough that you can achieve
             | reasonable signal.
             | 
             | When your local car dealer offers you a full drivetrain
             | warranty though (assuming it's a full warranty and not one
             | of the other ways people are often fleeced), will they
             | honor it when the lemon they sold you breaks the first
             | time? the 2nd? the 3rd? Will they, instead, note that most
             | people buying that car don't have much money (or, if you
             | used any form of dealer financing, know for a fact you
             | don't have much money) and require you to retain a lawyer
             | and sue them to recover any damages?
        
               | mdorazio wrote:
               | Not sure if your car example was meant to be general or
               | specific, but Lemon Laws are extremely common across the
               | states and are very easy to take advantage of without
               | needing to retain a lawyer. For example, in Texas you
               | fill out a form, pay a $35 filing fee, then bring your
               | evidence to mediation.
        
               | hansvm wrote:
               | It's a bit of both. Generally the idea holds. The example
               | isn't that bad either. O(100k-1M) people have dealer-
               | fraud related problems every year in the US, usually
               | without happy outcomes. A few ways this might happen
               | relating to my use of the word "lemon" include:
               | 
               | 1. Colloquial use of "lemon" differs from the legal
               | definition. In the given example, this might include a
               | 15yr old vehicle (far outside any normal "manufacturer's"
               | warranty) with numerous defects both known to the dealer
               | and lied about to the consumer. The dealer would likely
               | lose any civil complaint, but in Texas, and most states,
               | this doesn't count as a "lemon." You're protected, if at
               | all, by the fact that the salesperson warranted a thing,
               | and perhaps any actual written "warranty" (really
               | insurance, not that it necessarily matters) the dealer
               | might have sold you. You usually waive the warrant of
               | merchantability, so the fact that the car is a dud isn't
               | enough by itself for you to have any damages (all state-
               | specific, consult a lawyer in your jurisdiction).
               | 
               | 2. Picking on Texas, since you brought it up, if you only
               | bring the car in 3 times for a major defect covered under
               | the lemon law, it's not a lemon yet. If the dealer
               | refuses to deal with you on the 3rd instance then you'll
               | have to sue with some other justification.
               | 
               | 3. In the vast majority of states, you don't have an
               | automated (minus filing fees) hearing process pertaining
               | to lemons. Even in those which do, you're much more
               | likely to succeed with the help of an attorney. In either
               | case, in most states, attorney's fees are not part of the
               | damages you can claim, and when squabbling about a $5k
               | used car it can easily cost more in attorney fees (plus
               | incidentals like renting a car and missing work for the
               | actual hearings -- usually not covered even in states
               | granting damages for incidentals (including rentals and
               | missing work in other contexts) arising from the lemon),
               | often making it not even worth pursuing.
               | 
               | ...
               | 
               | Usually, even with moderate legal protections, you don't
               | want to enter into an agreement where you expect to have
               | to rely on those protections. Your best-case scenario is
               | that you waste a bunch of time and still have only as
               | many resources as you started with. You'll usually do
               | even worse. Why take a losing gamble?
        
             | tacocataco wrote:
             | Samsung appliances are awful. I'd rather do my own dishes
             | or put my food in a cooler.
        
           | perks_12 wrote:
           | Try naplab.
        
             | Krasnol wrote:
             | How do we know you're not an ad?
        
           | brendoelfrendo wrote:
           | Having bought a mattress recently, it might be worth going to
           | a mattress store. The sales process sucks, but if you want to
           | find a mattress you like, it's hard to beat actually laying
           | down on one.
        
             | Loughla wrote:
             | It also can help you identify the kind you like (coil,
             | latex, etc) and composition you like (layer style and
             | thickness).
             | 
             | Then you just search for those two things online.
             | 
             | That's how I found an amazing natural latex cooling
             | mattress online.
             | 
             | And the best part is that most online mattress retailers
             | have 90 day try out periods. We didn't like our first one,
             | and instead of having us ship it back they told us to
             | donate it and sent us the next to try. So now we have a
             | really nice spare bedroom mattress as well as the perfect
             | mattress in our bedroom.
        
               | jihadjihad wrote:
               | I like how you donated it to the spare bedroom lol
        
               | Loughla wrote:
               | In my defense, we did call multiple agencies that work
               | with low-income folks on finding housing and household
               | goods. Due to the possibility of bedbugs, none of them
               | are taking bedding or mattresses anymore.
        
               | underlipton wrote:
               | This is common. Most online retailers don't have the
               | means to recover and remediate used mattresses (if it's
               | even legal). Most are essentially just branded drop-
               | shipping companies hocking products manufactured in Asia
               | (often from the same factories, with minor differences
               | between "models"). If you have the money to purchase the
               | mattress initially, then you can just keep doing 90-day
               | trials until you get one that the seller asks you to
               | dispose of yourself when you try to return it. Bam, free
               | mattress. Manufacturers and retailers can afford to do
               | this because the markup on materials+labor+shipping is
               | insane.
               | 
               | I'm surprised that people haven't caught on yet. Maybe
               | something to do with the nature of the purchase. In a
               | better world, even a "luxury" mattress would cost a
               | couple hundred bucks, at most, but then be _extremely_
               | difficult to return.
        
           | Hnrobert42 wrote:
           | I got a mattress last year using Consumer Reports rec for
           | most the mattress with the least synthetic chemicals. I am
           | not going to say its name lest it look like I am shilling for
           | them. I will say, it has been great.
        
             | Larrikin wrote:
             | If it's in a verifiable external source (Consumer Report
             | for instance, not some lady's Amazon affiliate links blog),
             | then I would say it's never shilling.
        
           | heintmyer wrote:
           | May I ask why you use search engine for buying something like
           | a mattress or refrigerator? I dont mean to sound that as an
           | insult. I'm genuinely curious. I or anyone I know of will
           | just go to a nearby store and checkout these items to buy.
           | For things like these one would already know who sells these
           | items, even online. So why not directly checkout those
           | stores, either online or physical?
        
           | froglets wrote:
           | If I want to buy something like that I set an alert on
           | slickdeals.net Like everything else it used to be better
           | years ago, but there are still some genuine great deals and
           | lots of insight if you're willing to sift through the
           | comments.
           | 
           | When I was looking for a fridge a year or so ago I heard that
           | Samsung was trying to fix their bad appliance rep and quality
           | of parts had gone up, but I went with a different brand.
           | 
           | There's been an issue the last few years of fiberglass
           | escaping through the cover on memory foam mattresses. If I
           | was mattress shopping I'd probably still get foam, but look
           | for one without fiberglass or find some kind of allergy cover
           | to at least contain it.
        
           | infecto wrote:
           | sleeplikethedead.com
        
             | joenot443 wrote:
             | Fantastic site. There's a Mattress Selector which seems
             | just grand [1] Will definitely be using this next time I'm
             | in the market.
             | 
             | [1] https://www.sleeplikethedead.com/mattress-selector.html
        
           | pembrook wrote:
           | It's the same for pretty much any product category now.
           | Affiliate marketing and Google using its monopoly to
           | prioritize ads over search results has basically ruined
           | search. It's in their best interest to lower the quality of
           | results because the ads get more useful comparatively.
           | 
           | Gmail is next I predict. They have a monopoly over consumer
           | email, so it's revenue growth just waiting to be unlocked
           | when times get tough. A higher percentage of your inbox is
           | going to become paid Gmail ads and there's nothing you're
           | going to do about it. Nobody wants to go to the hassle of
           | changing their email address (the amount of boomers still on
           | Yahoo mail is staggering).
        
           | devjab wrote:
           | I got so frustrated trying to find some shelves recently that
           | I ended up building them myself. It used to be that I could
           | use Google to find some furniture stores, but now they all
           | require me to throughly vet them to make sure they aren't
           | just reselling stuff from China or scam sites. Ikea still
           | works, but that's about it unless I go to big designer brands
           | where a shelf will cost me a gazillion DKR. Unfortunately
           | Ikea didn't have any shelves that I liked, which is why I
           | build them out of some wood I purchased in the local hardware
           | store.
           | 
           | It's so annoying that it's almost impossible to find a
           | legitimate store. Well maybe that's not the correct way to
           | word it. It's so frustrating that it's almost impossible to
           | know whether or not the top shops you get in your search
           | results are stores you want to use or not.
        
             | PaulHoule wrote:
             | It's bad enough that manufacturers in China might start
             | complaining about it as the best manufacturers there have a
             | reputation to protect.
             | 
             | There is a mushroom grower in Shanghai, for instance, which
             | grows very inexpensive but tasty beech mushrooms in a giant
             | vertical farm where workers only touch the mushrooms with a
             | forklift (see https://www.finc-
             | sh.com/en/about.aspx#fincvideo)
             | 
             | There are numerous photography equipment vendors in China
             | that make innovative and value-conscious products (like
             | this inexpensive manual focus lens which takes pictures
             | like you've never seen:
             | https://7artisans.store/products/50mm-f1-05) that excel in
             | customer support. They post _real manuals_ to their web
             | sites where you can easily find them, they correspond to
             | you with email and not a ticket system behind a CAPTCHA,
             | they don 't have a huge list of unauthorized vendors for
             | whom they won't support your product if you bought from
             | them, etc. I hear back from them in 24 hours most of the
             | time compared to an Italian vendor that makes great tripods
             | but takes more like four days to respond.
             | 
             | If Chinese vendors are working that hard to get my business
             | I very much want to support them.
        
               | Kye wrote:
               | I borrowed a Laowa 100mm macro lens (Venus Optics) for a
               | little while. The only reason I didn't buy one is it
               | disabled TTL since it lacked the required electronics.
               | 
               | https://www.venuslens.net/product/laowa-100mm-f-2-8-2x-ma
               | cro...
               | 
               | There are also several Chinese graphics tablet companies
               | that Wacom still doesn't realize it's in competition
               | with.
        
               | PaulHoule wrote:
               | It depends what kind of shooting you are doing. I depend
               | on autofocus for a lot of the work I do (sports) but I
               | have more fun shooting with my manual 7Artisans lens with
               | the aperture ring than I do with a Zeiss 55mm/1.4. The
               | 7Artisans lens has weaknesses that show up when you try
               | astrophotography with it (definitely some light goes the
               | wrong way and bright stars turn into weird shapes) but it
               | also takes great shots like
               | 
               | https://mastodon.social/@UP8/111077882869934997
               | 
               | (freakin' at night!) I bought this ring flash
               | 
               | https://godox.com/product-d/MF-R76.html
               | 
               | which requires manual metering to save more than $100 off
               | one which has TTL metering as I am using it for studio
               | work where I am going to set it up once and take 20
               | shots.
        
             | darth_avocado wrote:
             | > they aren't just reselling stuff from China
             | 
             | At this point everything you buy is from China in some way
             | or the other. From iPhones to Nikes, from your electronic
             | batteries to garlic. At this point stuff from China isn't
             | exactly a bad thing, considering how poorly things made
             | elsewhere are doing. I have had so many issues with
             | American made things that I almost prefer items made
             | elsewhere. From cars to refrigerators.
        
             | sirsinsalot wrote:
             | I was looking for a product recently. I wanted to buy from
             | a UK business.
             | 
             | I found countless Web stores pretending to be UK businesses
             | complete with founder stories and convincing copy... All
             | turning out to be Chinese fronts.
             | 
             | They know the tide is against them and see starting to
             | employ some shady tactics to get sales.
             | 
             | At the same time the big money in China is buying
             | westernised historic brands to trade through.
             | 
             | I'm not anti-China for goods and services, but I am against
             | the deceptive practices I've been seeing.
        
           | boringg wrote:
           | I want to add in case people think this is strictly a Google
           | thing. DDG is equally terrible at finding this kind of thing.
           | I didn't realize until I read this thread that I was
           | suffering this same kind of issue. Its so painful trying to
           | find on the internet.
        
             | klyrs wrote:
             | Is DDG not just a whitelabel Bing?
        
         | Workaccount2 wrote:
         | I get flashbacks to the exodus of Digg, when the admins
         | basically said "Look, we get a lot of junk content and a lot of
         | common source content so we are going to start fast tracking
         | the common source content from trusted providers"
         | 
         | We all know how that went over.
        
           | underlipton wrote:
           | And then the exodus ruined Reddit. Eternal September
           | dominoes.
        
         | paulpauper wrote:
         | Investopedia is another one. Same for bankrate.com Other ones
         | included wikihow and genius.com
        
           | smcin wrote:
           | ??? I've always found wikihow superbly curated, clear,
           | direct, readable, with simple clear diagrams and almost no
           | fluff. At least for how-to-do guides, not buying.
           | 
           | Can you post a link to a low-quality wikihow article or two?
        
             | vlexo1 wrote:
             | They never can yet complain all the time based on the
             | perception of the brand and people complaining - same thing
             | as those on Twitter/x
        
             | flp619 wrote:
             | https://www.reddit.com/r/disneyvacation/
        
               | smcin wrote:
               | Sure, people can submit low-grade garbage or vandalize
               | pages, but that doesn't mean the site doesn't also have
               | useful content, like:
               | https://www.wikihow.com/Category:Computers-and-
               | Electronics
        
             | cynicalsecurity wrote:
             | Wikihow is crap.
        
               | smcin wrote:
               | No it isn't, not in the moderated sections with lots of
               | viewers: https://www.wikihow.com/Category:Computers-and-
               | Electronics
        
           | vlexo1 wrote:
           | Sorry but what are you talking about?
        
       | EcommerceFlow wrote:
       | BlackHat SEO's have insiders at many of these companies that'll
       | publish your article for $X amount of money. Or edit existing
       | articles and insert your URL.
        
         | janesvilleseo wrote:
         | You don't need an insider for you know where to just buy the
         | link. They hang their shingle out on at least one link buying
         | marketplace.
        
         | kevin_thibedeau wrote:
         | I suspect that's how geeksforgeeks got so dominant with their
         | student written drivel.
        
       | ericmcer wrote:
       | "So we have $29M in annual revenue on an average of 3.4M searches
       | per month in 2021." Is this real? That averages out to 40m
       | searches, so .75 per. It seems insane to get close to $1 per
       | search. I figured the return was closer to a penny or even a
       | fraction of one.
        
         | 55555 wrote:
         | Many types of sites get ~$1 per visitor from search engines.
         | Quite possible, yeah.
        
         | cyost wrote:
         | Seems likely that the articles in question include affiliate
         | links to the products they're advertising
        
         | rwmj wrote:
         | When I did search (AdWords) for Thomas Cook, a now defunct but
         | then major travel agency, we'd pay PS10 or more to Google for a
         | single click sometimes. (Full story:
         | https://news.ycombinator.com/item?id=21046731)
        
         | ren_engineer wrote:
         | if they are doing affiliate marketing than it's realistic
        
       | OptionOfT wrote:
       | This is not that different from this guy who posted how he
       | 'stole' CEO traffic from his competitor.
       | 
       | https://news.ycombinator.com/item?id=38433856
       | 
       | And it is not that different (albeit at a smaller scale) from
       | what websites like mini partition wizard has been doing. Their
       | sitemaps are full of articles that don't relate at all to their
       | tool:
       | 
       | https://www.partitionwizard.com/news_en_sitemap.xml
       | 
       | https://www.partitionwizard.com/partitionmagic_en_sitemap.xm...
       | 
       | All these 'articles' pollute search engines.
        
       | EricE wrote:
       | One of the best things about Kagi search (https://kagi.com) is
       | you can ban domains from search results. Forbes was one of the
       | first I entered!
        
         | zeusk wrote:
         | and pinterest; scourge of the web
        
           | kstrauser wrote:
           | I had honestly forgotten it existed until you mentioned it.
           | Thanks, Kagi!
        
           | insane_dreamer wrote:
           | quora is even worse
        
         | gman83 wrote:
         | You can do a similar thing for Google with the uBlackList
         | extension:
         | https://chromewebstore.google.com/detail/ublacklist/pncfbmia...
        
           | ClassyJacket wrote:
           | This should come preconfigured with pinterest and quora
           | blacklisted.
        
             | yas_hmaheshwari wrote:
             | Haha :-)
             | 
             | I always feel bad if I click on any of those sites.
        
           | noisycarlos wrote:
           | Indeed, but AFAIK you can't do the opposite (make results
           | from certain sites show up higher in the results), which you
           | can do with Kagi.
        
         | TeMPOraL wrote:
         | The second best feature is that you can specify rewrite rules
         | for URLs in results, using regular expressions. The example one
         | is the most important one for me: rewriting reddit.com to
         | old.reddit.com.
        
           | rafram wrote:
           | You can disable New Reddit in reddit's preferences. That puts
           | old reddit back on reddit.com. No need for a redirect.
        
             | TeMPOraL wrote:
             | If you have an account. Rewrite works always.
        
         | maples37 wrote:
         | Even without having Forbes explicitly blocked or downranked,
         | their article shows up well below the fold on Kagi:
         | https://kagi.com/search?q=best+pet+insurance&r=us&sh=ac3i1h1...
         | (shared link, you don't need your own subscription for this
         | preview)
         | 
         | Their "collapse listicles" setting is probably one of the best
         | features when trying to search for products, they squeeze all
         | the listicles together in their own list (usually just below
         | the fold). If you want them, they're there, and if you don't,
         | they take up hardly any space.
        
         | underlipton wrote:
         | Kagi boosters:Google articles::SEO spam:Google searches
        
       | ghaff wrote:
       | Forbes as a whole basically sold its soul for clicks. It used to
       | be one of the three top business magazines depending on your
       | preferences. After the web became dominant, at some point after
       | Malcolm Forbes died, you ended up with a ton of blog writers--
       | with plenty of biases and axes to grind--and essentially
       | advertorial content.
        
         | paulpauper wrote:
         | fortune.com too. same thing . these brands realized they can
         | cash in on their domain authority to create content farms full
         | of ads. scales really well too
        
           | ghaff wrote:
           | Fortune's case was mostly the whole Time-Life magazine empire
           | going to the dogs partly by way of TWB. Forbes just kind of
           | faded away post-Malcolm (and with a distracted Steven
           | Forbes).
           | 
           | But, in general, the magazine and journalism businesses
           | aren't what they were so most of the relatively mass market
           | magazines pretty much cashed in on their brands to the degree
           | their owners decided to keep them around.
        
         | roughly wrote:
         | Bit of a microcosm of the entire business world nowadays.
         | Forbes made something - a magazine that produced enough good
         | content to gain a reputation. In the new school of business,
         | that's an asset, and assets are things we turn into cash as
         | quickly as possible, so now Forbes sells CBD, and now anyone
         | who sees "forbes.com" in the URL knows it's useless crap, but
         | hey, someone made some money, and now they can go find the next
         | thing to flip for a couple bucks.
        
           | marcus_holmes wrote:
           | I was talking to a friend about this recently.
           | 
           | I bought a pair of Doc Martens boots a while back. And
           | they're shit. I remember them from the 80's and they were
           | really solid, good leather, well made, etc. The modern ones
           | are crappy leather and fell apart after only a few months.
           | But they still cost a decent amount because they're Doc
           | Martens.
           | 
           | My friend pointed out that Doc Martens are primarily worn by
           | teenage girls these days, and are almost "fast fashion". My
           | expectations based on the brand are not matching with
           | reality, because the brand has moved on from being the de
           | rigeur footwear for the entire 80's alternative scene.
           | 
           | From this, I have come up with the "reverse Vimes" theory of
           | boots. That actually the most cash-efficient approach to
           | footwear is to buy cheap K-mart shoes, expecting them to last
           | for a year, instead of buying expensive branded shoes which
           | are actually made just as badly as the cheap ones and still
           | only last a year.
           | 
           | The point being that Doc Martens, like Forbes, are trading in
           | their reputation for quality. In ten years time they will be
           | known as shitty boots that used to be worn by edgy teenage
           | girls, and the brand will be worthless. But the shareholders
           | will have made significant bank from the destruction of that
           | brand. Late-stage capitalism win, I guess.
        
             | senkora wrote:
             | I think that the trick is to try to find new and upcoming
             | brands that have a reputation for quality, and learn what
             | high quality looks like so that you can confirm personally
             | that the product is good.
             | 
             | This is difficult and requires ongoing work. Fashionable
             | young people tend to do it but I certainly don't blame
             | anyone who decides that it isn't worth the effort.
        
               | marcus_holmes wrote:
               | This used to be what brand was all about - that you could
               | trust the brand to produce high-quality stuff because it
               | was a quality brand. All Doc Marten boots were well-made
               | and solid, would last a decade at least, because it was a
               | quality brand and the price tag came with that.
               | 
               | I know what high quality looks like; I wore my first Doc
               | Martens for a decade. I trusted the brand when revisiting
               | my youth and buying a new pair.
               | 
               | It seems someone figured out that the price tag goes with
               | the brand, not the quality. So you can charge high prices
               | for cheap boots if you put the DM tag on them. And make
               | bank.
               | 
               | I think this will accelerate, and the "new and upcoming"
               | brands will get shit at exactly the point where people
               | like me discover them. Because, as you say, it's not
               | worth the effort to keep up with this rapid churn.
               | 
               | Hence the Inverse Vimes solution: stop trying to buy
               | quality and instead accept that everything is shit and
               | deal with that reality; buy cheap and often.
        
               | lotsofpulp wrote:
               | I prefer the Costco solution 90% of the time. If and when
               | the Costco solution does not work, then I do the research
               | to figure out what might be better.
               | 
               | For example, I like to wear $30 Costco shoes. I can
               | usually get at least a year out of them, but even if not,
               | they're only $30. I can buy 3 in a year and come out
               | ahead. And I don't waste time researching shoes.
        
               | ZephyrBlu wrote:
               | This is only a problem with really big and popular
               | brands, where they leverage their brand at scale to
               | generate more revenue.
               | 
               | You can find smaller brands that have been doing high
               | quality stuff for a while, and they're unlikely to blow
               | up in popularity or to reduce quality.
               | 
               | Docs are not my style so I don't know a good small brand
               | that does boots like that, but I like Buttero, Crown
               | Northhampton and John Elliott for boots/shoes. Beckett
               | Simonon is a good brand for more formal shoes. Morjas is
               | another brand for more formal shoes that looks really
               | good, though I haven't bought anything from them yet.
        
             | citizenpaul wrote:
             | Its not late state capitalism. Its hidden inflation. The
             | market for actual high quality boots is much smaller than
             | you are thinking. Including your own desire. The reality is
             | doc martins are selling for <$180 max, basically mid-high
             | sneaker (non collectable) territory. Actual quality boots
             | like the doc martins of the 80's probably cost over $1000
             | dollars now. Are you willing to pay over $1000 for boots?
             | Because that is what quality boots cost now.
             | 
             | Doc martin didn't sacrifice the brand. They realized that
             | people would never pay $1000 for doc martins so they just
             | jettisoned the company name by rebranding into fast fashion
             | before they totally disappear. It was probably the only
             | choice by the time it was decided. There were probably some
             | missteps along the way where they may have been able to
             | keep their prices up enough to keep the quality but they
             | missed it.
        
               | marcus_holmes wrote:
               | I think I paid $300AUD for mine. I was very poor in the
               | 80's, I would not have been able to afford the equivalent
               | of $1000USD. I have vague memories of them costing around
               | 80 GBP, which would be ~350 GBP now, so about half that
               | $1K (but definitely more than I paid for them now, so
               | your point is at least partially true).
               | 
               | And yes, I would be willing to pay that kind of money now
               | for a pair of boots that would last me a decade again.
               | 
               | It was also kinda the point back in the 80's; your Docs
               | were an investment. They cost decent money, but they'd
               | last a decade and became part of your identity.
               | Practically a physical extension of your body; I had a
               | flatmate who regularly fell asleep in his and eventually
               | developed trenchfoot from doing that. The boots were
               | fine, his feet weren't. Most of my friends back in the
               | day had one pair of shoes; their Docs. It was worthwhile
               | investing in them because that was all you needed.
               | 
               | I think you're also right that the brand itself has
               | changed and moved down-market, so they're charging less
               | than they used to for a lower-quality product. But this
               | is kinda my point; the brand is now being cannibalised
               | and turned into a low-quality fast-fashion product
               | marketed with a high-quality brand. This is obviously not
               | going to work long-term, as people realise that Docs are
               | now shite. As I said, in ten year's time the brand won't
               | be worth anything.
        
               | chris_armstrong wrote:
               | Although Docs have almost given up making in Northampton,
               | you'll still find a number of shoemakers producing good
               | quality boots that should last a decade or more. You'll
               | be paying PS250-PS500 as you guessed.
        
               | eitally wrote:
               | High quality boots definitely don't cost >$1000, and
               | definitely not boots that are on par with the quality of
               | DM from the 80s. DM from the 80s were "fine", but they
               | still weren't really high quality and their soles were
               | definitely not very durable.
               | 
               | Even today you can find excellent quality, resoleable
               | boots, for $200-300. Just look at Redwing, Thursday,
               | Wolverine and many, many others.
        
               | citizenpaul wrote:
               | You can get boots that function as boots for $300. The
               | thing is everyone has forgotten what high quality
               | actually is. High quality boots are north of $700
               | starting price and can last 20 years.
               | 
               | This is of course a massively opinionated subject about
               | price/quality so no one will ever agree but there are
               | plenty brands north of $1000 now that probably are around
               | as big market as doc martin was in the 80s. I'd consider
               | that to be the more accurate comparison.
        
               | ghaff wrote:
               | I have a pair of custom-made boots I bought a few decades
               | ago for $500 and which have been repaired once. Don't
               | wear them much now because they're so heavy. So, yeah,
               | they're not really for me today but that's what high
               | quality is.
        
               | roughly wrote:
               | It's also late stage capitalism.
               | 
               | https://www.epi.org/productivity-pay-gap/
               | 
               | Since the late 70s, policy changes and the modern
               | management movement have caused worker pay to drop in
               | real terms. Cut forward another decade or so and the
               | entire retail landscape discovers people can no longer
               | afford their products.
        
               | AnthonyMouse wrote:
               | > Since the late 70s, policy changes and the modern
               | management movement have caused worker pay to drop in
               | real terms.
               | 
               | This isn't well established as the cause and there is
               | reason to expect that it isn't. To start with, the
               | Housing Theory of Everything fits better.
               | 
               | If this was about management practices then in
               | competitive markets things would still be fine, you would
               | only need one company to not do that and everybody would
               | buy from them. But things still kind of suck even there,
               | so what's that about? Housing costs would explain it.
               | People spend more money on rent so they have less money
               | to spend on other things, meanwhile companies have to pay
               | higher rents too, so their customers have less money and
               | simultaneously their business has higher costs. Somehow
               | they have to lower prices while covering higher costs and
               | the somehow is by enshitifying their products, i.e. that
               | is the symptom rather than the cause.
               | 
               | But the Housing Theory of Everything is slightly off,
               | because the real problem is a generalization of the
               | theory. Housing is expensive because supply is
               | artificially constrained, and it's artificial supply
               | constraints -- insufficiently competitive markets -- that
               | are the general underlying cause. Housing is a major
               | example of this, probably the largest and most important,
               | both because it's such a large proportion of personal
               | expenses and because the restrictive zoning that imposes
               | the constraint is so widespread.
               | 
               | But it's the same problem when you need a medical imaging
               | scan and there are Certificate of Need laws that
               | expressly prohibit new competitors from providing the
               | service when the incumbents are charging inflated prices,
               | and then those high costs get incorporated into health
               | insurance premiums and Medicare taxes and reduce real
               | wages by increasing the cost of living.
               | 
               | Regulatory capture has to be undone or it will be our
               | undoing.
        
             | smcin wrote:
             | Sure but that seems to have been predictable from:
             | 
             | - 2003: DM came close to bankruptcy, moved all production
             | from UK to China and Thailand, laid off UK workers
             | 
             | - 10/2013: private equity company Permira acquired R.
             | Griggs Group Limited (owner of DM brand), for PS300m. Hired
             | former brand president of Vans as CEO.
             | 
             | - 2019: declining quality reported for previous years
             | 
             | - 1/2021: floated on London Stock Exchange for PS3.7
             | billion.
             | 
             | https://en.wikipedia.org/wiki/Dr._Martens#History
        
               | marcus_holmes wrote:
               | Thanks, useful detail :)
        
               | smcin wrote:
               | 9/20/2024: the stock is currently worth PS51.65, market
               | cap is PS617m. That's 80% down from the IPO. Downward
               | trend for last 3 years.
               | 
               | https://www.londonstockexchange.com/stock/DOCS/dr-
               | martens-pl... https://www.barrons.com/market-
               | data/stocks/docmf
        
             | mschuster91 wrote:
             | > From this, I have come up with the "reverse Vimes" theory
             | of boots. That actually the most cash-efficient approach to
             | footwear is to buy cheap K-mart shoes, expecting them to
             | last for a year, instead of buying expensive branded shoes
             | which are actually made just as badly as the cheap ones and
             | still only last a year.
             | 
             | The problem is, it may be cash efficient in theory for an
             | individual, but for society at large it's a significant
             | cost - animal lives (for the leather), fossil fuel
             | consumption (for the plastic parts and synthetic leather,
             | also transport), human time lost in production and sales...
        
             | malfist wrote:
             | Project Farm on youtube does a lot of comparison videos
             | between a bunch of brands of the same type of tool. He's
             | sometimes able to snag an antique craftsman (before Sears
             | sold it to china) and includes it in his tests. It's always
             | amazing how much better US made craftsman tools are
             | compared to anything currently made in china (including the
             | current version of craftsman).
        
         | bongodongobob wrote:
         | Well what did you expect them to do? Magazine subscriptions
         | fell off a cliff as the Internet matured and no one wants to
         | pay for online content.
        
           | ghaff wrote:
           | Some magazines have been able to maintain quality better than
           | others. Especially if there was outside funding from someone
           | who had a real connection/passion. I'm not sure there was
           | anyone at the helm of Forbes who cared at that point.
        
           | smcin wrote:
           | Consumer reports that you pay for, or at least websites that
           | have a policy of avoiding or declaring conflicts-of-interest,
           | seem to be the reasonable middle-ground.
        
           | cynicalsecurity wrote:
           | Not to become villains and scammers, obviously. That's the
           | bare minimum of what you should not become no matter how bad
           | your business is going.
        
         | somethoughts wrote:
         | It's a really good example of why one should not name your
         | company after your surname. At some point if you sell your
         | company, you are putting the surname of all your descendants in
         | the hands of some other entity outside of your/their direct
         | control.
        
           | BobaFloutist wrote:
           | If they really care about it they can just change their name
           | though.
        
             | ackbar03 wrote:
             | The Forbes family tree or the publication?
        
           | jm20 wrote:
           | I'm pretty sure in the grand scheme of things the Forbes
           | family is still perfectly OK with the association
        
             | FatalLogic wrote:
             | >I'm pretty sure in the grand scheme of things the Forbes
             | family is still perfectly OK with the association
             | 
             | The writers, editors and other business partners who built
             | their reputation by contributing to Forbes previous good
             | reputation are probably very not OK with it
        
               | Dylan16807 wrote:
               | The question was whether to name it after a person or
               | not. Those people would be equally upset if it was named
               | Bisclock, so them being upset at the current site is not
               | relevant to the naming discussion.
        
           | Loughla wrote:
           | For the amount of money involved, and all joking aside, you
           | can have my first and last name. You can name a horrible
           | flesh eating disease after me. It doesn't matter.
           | 
           | I get the feeling the family doesn't care while they lounge
           | around on their stacks of cash?
        
           | FatalLogic wrote:
           | >It's a really good example of why one should not name your
           | company after your surname.
           | 
           | That relationship can work in the opposite way sometimes.
           | John McAfee seemed to be getting a gleeful kick out of
           | embarrassing the security company that had invested in the
           | right to use his name.
           | 
           | Usually because he was doing zany and sketchy and potentially
           | criminal, while expertly courting media attention. But he
           | also used that power for good sometimes by criticizing their
           | bad products.
        
             | specproc wrote:
             | For anyone in the thread that's not seen "How To Uninstall
             | McAfee Antivirus" by John McAfee, you are very, very
             | welcome [0].
             | 
             | Content warning: it was made in his Alpha-PHP era, and
             | contains a lot of sex and drug references. It's mostly sex
             | and drugs IIRC.
             | 
             | [0] https://www.youtube.com/watch?v=bKgf5PaBzyg
        
               | cynicalsecurity wrote:
               | It's crazy how in our modern world people still might get
               | offended because of something as common and natural as
               | sex.
        
               | refulgentis wrote:
               | I don't think OP is offended, just, there's a lot of us
               | who are in locations where we can't be watching someone
               | yap about sex and drugs
        
           | smcin wrote:
           | Jardine is still a name in trading, at least in the west, not
           | China, where they are not fondly remembered for their 19th-
           | century "import activities".
           | 
           | https://en.wikipedia.org/wiki/History_of_Jardine_Matheson_%2.
           | ... https://en.wikipedia.org/wiki/Jardines_(company)
        
         | rgovostes wrote:
         | One of the Forbes "contributors", Gordon Kelly, used to
         | generate an enormous volume of posts for every single minor
         | Apple software release, in addition to regurgitating every
         | rumor published by Mark Gurman and other journalists.
         | 
         | Apparently he passed away last year, after "authoring 2,511
         | articles in sum and accumulating over 174 million page views in
         | just one year, 33 million of which were gained within a single
         | month."
         | 
         | https://www.forbes.com/sites/paulmonckton/2023/10/05/tribute...
        
           | underlipton wrote:
           | Apple-focused journalists have historically been especially
           | egregious. Nilay Patel and Josh Topolsky took their maddening
           | approach of covering the Engadget homepage in inane, separate
           | articles for every minute detail of a product announcement
           | (starting with the iPad) to The Verge, and its "success"
           | caused the strategy to propagate onward. No more concise
           | write-ups; it's all about keeping you in a deathloop on the
           | platform. Gotta milk those cult clicks, you know.
        
             | ghaff wrote:
             | Certain topics, and Apple is certainly one of them, can be
             | essentially guaranteed to generate a ton of traffic. HN is
             | by no means immune. And some writers have made a career of
             | taking advantage of that fact.
             | 
             | Meanwhile, a founder of one of the major 80s-era
             | minicomputer companies that even had a book written about
             | them passed away a few weeks ago and I would have not even
             | known except for my Facebook groups.
        
               | bartekpacia wrote:
               | What person do you have in mind?
        
               | ghaff wrote:
               | Edson de Castro (Data General as in Soul of a New
               | Machine). But you could name just about any luminary from
               | important commercial computer companies from that era and
               | it would be the same story. The computer industry just
               | wasn't in the public spotlight at that time.
        
       | coliveira wrote:
       | It's not just Forbes that is using this strategy. Many
       | traditional media sites, including CNN and USA Today are running
       | the same type of content. And of course they'll not report on
       | this issue, which might just well be why Google is doing this, a
       | kind of kickback for traditional media.
        
         | seo-throwaway wrote:
         | The dirty secret is those are also run by Marketplace, it's the
         | same team under the hood once you get past the handful of
         | people dedicated to each brand.
         | 
         | The model has proven very successful and these brands are happy
         | to lease their reputation for a cut of the profit and none of
         | the work.
        
           | plewd wrote:
           | Is there a source for this?
        
             | seo-throwaway wrote:
             | I work here.
        
               | vlexo1 wrote:
               | What do you do there? And how would you know all this? I
               | find it hard to believe this to be the case
        
               | seo-throwaway wrote:
               | As you can see this is a throwaway since I don't want to
               | identify myself, but a wrote a lengthy comment elsewhere
               | in the tree describing how the company has changed here:
               | https://news.ycombinator.com/item?id=41590466#41598797
               | 
               | The aforementioned companies in the parent comment have
               | partnerships with Marketplace to replicate the Forbes
               | model. I didn't mean to imply everyone who does this
               | thing is using Marketplace.
        
               | vlexo1 wrote:
               | Ok understood and read that now.
               | 
               | > I wanted to share some insight into our world and get
               | stuff off my chest as it's been disappointing to watch go
               | down, if not all that unique or surprising.
               | 
               | I guess what benefit do you get out of ratting out the
               | company you work for?
               | 
               | Is it that you don't feel you have enough of a voice to
               | change anything or to help improve things?
        
               | seo-throwaway wrote:
               | Nothing specifically. Just maybe give some context to the
               | post here, since this article is rightly pretty harsh and
               | I used to be somewhat proud the work I did with the
               | company.
               | 
               | I wouldn't say I'm ratting them out because these
               | partnerships aren't literally a secret, just that they
               | aren't widely known and are similarly obfuscated like the
               | relationship with Forbes. Ultimately like I said
               | leadership does everything in a silo and unless you're
               | high up in the ladder you're not really getting a say. So
               | probably yeah just felt a bit powerless
        
               | magic-michael wrote:
               | sounds like things have changed a lot over the years
               | you've been there? Interesting hearing how editorial and
               | business teams have interacted--always feels like a tough
               | balance when growth kicks in.
               | 
               | do you think the culture shift was just bound to happen
               | as the company got bigger, or were there some key moments
               | where things really started to shift?
               | 
               | I'm on the Editorial team at RV - so know the finance and
               | insurance space well, and we deal with similar dynamics
               | with the sales side, so I get where you're coming from.
               | I've seen stuff like this play out before, but curious to
               | hear how it unfolded on your end.
        
               | seo-throwaway wrote:
               | I don't think it was bound to happen. The company did a
               | pretty good job maintaining the culture as we grew.
               | Obviously as more layers of bureaucracy are added and
               | things settle into more standardized procedures, you're
               | going to lose some of that scrappy feeling. Up until the
               | end of last year, at least the energy really hadn't
               | changed too much.
               | 
               | I think the algorithm change mentioned in the article
               | precipitated a lot of the culture shift. I think it was a
               | failure of leadership to not have planned for something
               | like this, and two rounds of layoff really shattered a
               | lot of the energy that had been cultivated over the
               | years. There isn't much discussion these days about brand
               | integrity or responsibility, especially from the top
               | down. It's very clearly coming from leadership to pursue
               | growth and SEO is steering the ship with everyone else on
               | the sidelines, subject to their whims. I hear from my
               | colleagues in edit and data about some truly wild pieces
               | they're told to write/research. It doesn't help with
               | leadership being, as mentioned before, basically
               | invisible outside of quarterly town halls (which are
               | hilariously lacking in transparency, they refuse to even
               | show revenue numbers to the employees).
               | 
               | There's been other aspects too that contributed. They've
               | built up a massive operation in India which offshored a
               | lot of company functions. I had colleagues who had their
               | growth paths with the company essentially halted because
               | they decided to hire new people in India to build out
               | teams rather than advance them and have to pay them more.
               | There were a lot of issues last year with hiring where
               | management basically refused to do US hires because the
               | UK had lower labor costs, even though a significant
               | portion of the existing company was US based. This caused
               | some of the cross-functional breakdown because it made it
               | more difficult for teams to collaborate across the major
               | timezone gaps. The India buildout exacerbated this too so
               | stuff generally began to take longer.
               | 
               | It all ultimately stems from what is Leadership's stated
               | "growth above all" mindset. I can't say they're wrong
               | from a business perspective. Obviously they're doing
               | extremely well and taking in a ton of revenue (little of
               | which makes it into our paychecks based on our raises
               | last year lol). It definitely wrung whatever joy or spark
               | people had to try and put together something good. It's
               | an SEO machine at this point.
        
       | aaa_aaa wrote:
       | In Turkey, all searches hits to newspaper sites. Its like a sad
       | joke. Related page is full of repetitive garbage where
       | information is hidden somewhere.
        
       | throwawayl3ll wrote:
       | Just start browsing search results from the second page.
        
       | skeeter2020 wrote:
       | I need the author to tell me again who runs Forbes Marketplace. I
       | assume it's Forbes. It's not?
        
       | scarface_74 wrote:
       | I just did the "best pet insurance" search and once reputable
       | sites came up.
       | 
       | - US News and World Reports
       | 
       | - CBS News
       | 
       | - Forbes
       | 
       | - Motley Fool
       | 
       | The entire web is a shit show.
        
       | smusamashah wrote:
       | There are 2-3 very detailed articles on how only a few media
       | companies that own top few hundred domains have spammed SEO and
       | hijacked top spots in search results. I made a list of block-able
       | domains (dot dash meredith sites only). I have roughly explained
       | how I searched these domains.
       | https://gist.github.com/SMUsamaShah/6573b27441d99a0a0c792431...
       | 
       | Just copy paste this list to UBlacklist (or other tool). Need to
       | sit down and search and add more sites including forbes someday.
        
       | darby_nine wrote:
       | Google basically destroyed itself when it decided to become an ad
       | network rather than a dumb pipe you pay to access. You have to
       | pick a base to sell to. Selling to two different bases at once
       | (advertisers/seo and actual users) means both resent you and
       | neither respect you.
       | 
       | When google gets split up the whole world will cheer.
        
         | thfuran wrote:
         | >Google basically destroyed itself when it decided to become an
         | ad network rather than a dumb pipe you pay to access.
         | 
         | It didn't destroy itself, it became one of the largest and most
         | profitable companies ever.
        
           | darby_nine wrote:
           | Right! Imagine how big they'd be if they hadn't given up on
           | microtransactions in the 90s. I'd guess not trying to be
           | broken up by the DOJ.
        
             | thfuran wrote:
             | Probably they'd have closed shop long ago, because someone
             | else would've done ad-funded search, and it's nearly
             | impossible to compete with free.
        
       | seo-throwaway wrote:
       | I've worked here a while. He's a bit aggressive about it but a
       | lot of what he says is on point.
       | 
       | The relationship with Forbes has always been a weird one. The
       | understanding I've had was the company was spun off from an
       | effort that kind of started in Forbes but they didn't really want
       | to deal with themselves.
       | 
       | It was always an SEO driven content strategy but for a while we
       | had a pretty sizable content apparatus. Really big editorial
       | teams for each vertical, a bigger cultural emphasis on the
       | quality of the content and more collaboration across teams. The
       | editorial teams had a lot of voice in what got published and
       | tried to respect that we were using the Forbes brand and what
       | that meant when we made recommendations or wrote about something.
       | The only thing I'll say to our (meagre) defense is there are
       | panels of experts that are consulted for recommendations on a lot
       | of products, and the teams that do research for the actual
       | written content (not the affiliate/partner garbage that often
       | takes up sponsored slots) do try and work hard to provide data to
       | meet the demands of the SEO and BD teams.
       | 
       | A lot of that has changed over the years. The company has grown
       | explosively in the time that I have been here. The company
       | something like tripled its size last year alone. I went from
       | being a newbie on a team of less than ten to a senior member on a
       | team in the mid double digits in the space of a year. The culture
       | has become increasingly bureaucratic and disconnected. We've
       | always been a fully remote team but it used to be much more
       | collaborative and cross-functional.
       | 
       | We don't hear much at all from leadership. It's always been a
       | fairly insulated operation from one vertical layer to the other.
       | There have been two pretty big layoffs this year which came out
       | of the blue. Editorial teams have been gutted across every
       | vertical and the strategy has pivoted more and more towards
       | shovelware content and partner posts. The latter being especially
       | frustrating because they are handled by a completely separate
       | team from the editorial team but are formatted to look like our
       | written content even though they're actually sponsored posts. At
       | a team meeting after the last layoffs the CEO answered a question
       | about the company's plans and said something to the effect of "if
       | we're not growing we are dead" which I think is obviously seen in
       | how the company is re-shaping itself.
       | 
       | It's been disappointing to say the least. I don't think any of us
       | ever operated under the illusion we were doing important
       | journalism or anything, but we all seemed to strive to make
       | something good of the system we were working in. I've seen and
       | heard of a lot of things I find commendable of my co-workers.
       | Editorial and mid-level leadership have worked for a long time to
       | ensure a separation of biz dev and edit so that they don't have
       | influence over the written content. I heard of times when BD
       | really tried to push, however indirectly, for partners to get
       | higher rankings in content. As edit gets increasingly sidelined
       | in the business by the SEO content teams I'm not sure how much
       | this is being maintained but I don't work in that side of the
       | business so I can't speak specifically.
       | 
       | All of this is to say. He's right, we are just ultimately doing
       | our jobs. Unfortunately, I've outlasted a lot of people who were
       | hired after me, and up til the layoffs it was very rare for
       | someone to quit. Now more and more of the people who have been
       | here since the early days (even before me) are peeling away.
       | Those of us who stay are seeking more and more checked out.
       | Honestly the benefits are excellent and I think that's what keeps
       | most of us around but no one is passionate these days.
       | 
       | That was a super rambling post, but I don't ever see anyone
       | talking about this place I've been at for a while. I wanted to
       | share some insight into our world and get stuff off my chest as
       | it's been disappointing to watch go down, if not all that unique
       | or surprising.
        
         | stickfigure wrote:
         | Thank you for the inside view.
         | 
         | It is interesting that there's a huge rush to grow; the bigger
         | and lower quality you get, the more incentive Google has to
         | change the algorithm. The business could completely evaporate
         | overnight.
        
       | krick wrote:
       | > As for oversight, Forbes only has 2 board seats. And really it
       | only has one.
       | 
       | It doesn't matter though. They have permission to use the name
       | and domain, Forbes clearly knows what they are doing and why. If
       | it wouldn't be ok with them, they'd revoke the permission (I'm
       | not sure, but I assume they can, right?) So, yes, you can claim
       | there is an oversight. If anything, Google's definition is a bit
       | clunky, since it doesn't grasp the essence of the problem. But it
       | also shouldn't matter, since it should be pretty obvious there is
       | a problem indeed.
       | 
       | Now, why Google is ok with that (or didn't notice that) is
       | another and very valid question. I mean, great, Forbes can host
       | whatever bullshit they see fit, but then it would be appropriate
       | for the whole domain to never appear on the first page of Google.
       | Or second. Or tenth.
       | 
       | But then again, it doesn't seem like Google really tries to
       | battle other, lesser doorways and LLM-generated content. And it's
       | easy to see why.
        
       | LarsDu88 wrote:
       | Damn this opened my eyes to a whole 'nother world of online
       | marketing
        
       | JumpCrisscross wrote:
       | Meta comment: I consider myself pretty adept at finding things
       | people don't want to be found in securities filings, registration
       | records, _et cetera_. The author is uniquely competent at this as
       | well.
        
         | not_math wrote:
         | Do you happen to have a blog? This type of investigative
         | journalism is really interesting and would love to read more.
        
         | lo0dot0 wrote:
         | Why would they not want what to be found?
        
       | visarga wrote:
       | When I am using Chrome on the phone to read the Google Discover
       | news feed I am often horrified how shitty the experience is.
       | Popups, cookie warnings, almost no article is visible initially,
       | and some of them actively make it hard to scroll to the text. It
       | looks like there is no use friendly news site left in Google's
       | feed. I prefer LLM slop, thank you very much. The only attractive
       | proposition is the fresh and targeted feed. Probably Google is
       | not allowed to offer a reading mode that hides the cruft.
        
         | yas_hmaheshwari wrote:
         | Try Brave on iOS. It is a much better experience than Chrome (
         | Maybe because Brave comes with Ad blocker installed, but not
         | 100% sure )
        
       | talkingtab wrote:
       | In the past I have wondered why Hacker News had so many articles
       | from Forbes. Now I know.
       | 
       | And this from 2016: https://news.ycombinator.com/item?id=10871410
       | 
       | [Edit, add link to article about Forbes and Hacker News]
        
       | fredgrott wrote:
       | People, Google is not in the Tech business....
       | 
       | Its tech powering an search and ad monopoly....
       | 
       | Things only change when ctr of ads and amount of ads displayed go
       | down.
        
         | thfuran wrote:
         | To zero, I hope.
        
         | chiefalchemist wrote:
         | To your point, my theory is that all their other tech efforts -
         | that are very often sunset'ed in a couple+ years - are merely a
         | smokescreen of the ad monopoly. Worst case, if they have to:
         | "Tech is hard and competitive. Look at how many other
         | businesses we started and were unable to be successful at.
         | Search + ads is one click away from slipping away from us.
         | We're not a monopoly. We're alone and very scared for our
         | future..."
        
       | arn3n wrote:
       | An aside about Forbes: I used to be subscribed to a few of their
       | newsletters. About two years ago, I would notice that nearly all
       | the newletter content would say something along the lines of "as
       | reported by The Information" and I realized that a huge portion
       | (>60%) of the newsletter content was just summarizations or
       | rephrasing of articles from The Information. Which, I mean, great
       | that you're citing your sources, but are you really providing a
       | service here?
       | 
       | I just read The Information, now.
        
       | joshdavham wrote:
       | Is there a way I can blacklist Forbes from my google search
       | results?
        
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