[HN Gopher] The Power of Attraction: How Beauty Influences Start...
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       The Power of Attraction: How Beauty Influences Startup Investments
        
       Author : adrian_mrd
       Score  : 40 points
       Date   : 2024-08-25 20:27 UTC (2 hours ago)
        
 (HTM) web link (www.unisg.ch)
 (TXT) w3m dump (www.unisg.ch)
        
       | pajeets wrote:
       | Race is a big factor whether folks on HN/YC wants to admit it or
       | not.
        
         | bofadeez wrote:
         | You mean affirmative action and DEI based discrimination?
        
           | outlore wrote:
           | i think they mean elizabeth holmes and adam neumann
           | 
           | more seriously, is it even possible to have discussions on
           | race without devolving into talking points?
        
             | TechDebtDevin wrote:
             | Whats sad us we instantly devolve to "talking points" that
             | we didn't even think of ourselves. Zero original thought
             | just repeating what some pundit said your opinion should be
             | on the matter.
        
             | bofadeez wrote:
             | There's no information or content in your reply.
        
       | neilv wrote:
       | > _" It is now up to the venture capital scene to become aware of
       | this challenge and take appropriate measures to create a fairer
       | and more balanced investment environment."_
       | 
       | Won't the VCs' thinking be that the same cortisol-boosting
       | effects on them will also apply to other people with whom the
       | founders interact, increasing likelihood of startup success?
        
         | mgaunard wrote:
         | Depends on the target market.
         | 
         | If they need to sell to other men, that's fine, but if they
         | need to sell to other women (which is actually quite likely),
         | then not so much.
        
           | throwaway22032 wrote:
           | Heterosexual women definitely respond to the physical
           | attractiveness of other women. So do men on men.
           | 
           | All else being equal I'd definitely prefer to work with a
           | more attractive coworker regardless of sex.
        
             | CuriouslyC wrote:
             | Heterosexual women tend to be jealous of other attractive
             | women, and view them negatively as a result. The culture of
             | competition between women is fierce in a way that men
             | typically don't get.
        
               | throwaway22032 wrote:
               | Agree with this; I forgot to include in my post that the
               | directionality isn't necessarily guaranteed!
        
             | broken-kebab wrote:
             | Any sources on this? Personally as a man I don't have a
             | definition of male attractiveness. And it seems even many
             | women don't have it being more attracted by behavior. And
             | women's reaction to women coworkers' beauty is let's say
             | very much non-linear if to judge by my experience
        
         | bofadeez wrote:
         | Of course. VCs exist to generate profit for themselves. They
         | should fund whoever they think will help them get a ROI.
         | Otherwise they can just stop risking their capital and go chill
         | out on a beach instead. They don't exist to give a fair shot to
         | everyone who deserves it.
        
         | EGreg wrote:
         | In finance, this is called a Keynsian Beauty Contest:
         | 
         | https://en.wikipedia.org/wiki/Keynesian_beauty_contest
        
       | amluto wrote:
       | That link has 100% broken scrolling on my device. The actual
       | journal link works better:
       | https://journals.sagepub.com/doi/10.1177/01492063241249699
        
         | mertbio wrote:
         | Try disabling the content blockers.
        
       | mgaunard wrote:
       | It's already well-known that attractive women also do well at
       | sales.
       | 
       | This is the same thing.
        
         | carabiner wrote:
         | And recruiting.
        
       | leshokunin wrote:
       | I mean it's human nature. Much like how most CEOs of Fortune 500s
       | are over 6ft tall (https://www.reddit.com/r/todayilearned/comment
       | s/2d8jwd/til_t...), youre not going to correct for this.
       | 
       | If the decider doesnt have many data points, they're going to
       | find points to support their hunch. This person works out super
       | hard, the did a marathon, super good at chess, being hot will
       | open some doors, anything goes.
       | 
       | The reality is most of the deals are made through friendly
       | intros, and vet you for a certain lingo and overall fitness to be
       | fundable.
       | 
       | Good luck correcting this culture. Are you going to evaluate the
       | deals you missed, and go "eh to be fair the guy was a slob and
       | came from a no name school, and we under estimated grit /
       | timing"?. It's not like the data that shows youre bad at data
       | driven evaluation is going to sway someone who isn't data minded.
        
         | pajeets wrote:
         | and white mostly and almost never East Asian
        
           | leshokunin wrote:
           | There is a long list of biases at play for sure. But I think
           | beyond ideas like structural racism and such, we can look at
           | just how decision making is done and see this isnt solvable
        
             | pajeets wrote:
             | so why do they demand loyalty from East-Asian Americans?
             | 
             | you discriminate against them and expect them to die for
             | your country
             | 
             | how can any individual remain loyal to a country that hates
             | them and constantly sabotages and oppresses them using
             | other groups?
        
               | g8oz wrote:
               | This is quite a MRAZN take.
        
             | jorvi wrote:
             | I mean, since this happens on such a grand scale and is
             | "uncorrectable" doesn't that introduce permanent arbitrage
             | into the market?
        
             | danaris wrote:
             | Even if it is true that it is not a solvable problem,
             | striving toward an unattainable perfection is still a
             | worthy goal.
        
       | trhway wrote:
       | If you know that attractive founders will do better down the road
       | at other rounds/sales/etc, then it is logical to give preference
       | to and invest earlier in such founders. Blame the game, at least
       | in the large part.
        
       | bofadeez wrote:
       | Why do we need a study to explain common sense to adults?
        
         | llamaimperative wrote:
         | Because common sense is so often wrong, duh. Disproving
         | people's intuitions is literally 100% of the value prop of
         | science as a whole. Once we stop being surprised by results, we
         | can stop doing science.
        
         | layer8 wrote:
         | As the saying goes, because common sense is neither common nor
         | sensible. ;)
        
       | zh3 wrote:
       | What's actually needed by investors is knowing whether this is
       | correct in economic terms, i.e. whether it predicts who will
       | ultimately be IPO'd successfully (make money for VC's and friends
       | then bombs) or whether the company ultimately goes on to be be a
       | win for pension funds and (pushing it to the next level) is
       | ultimately better for the planet and those who live on it.
        
         | ibash wrote:
         | It's more nuanced than that.
         | 
         | A lot of VCs aren't incentivized to see their portfolio company
         | ipo. They are incentivized to see their portfolio company get a
         | higher valuation and raise more.
         | 
         | So it would seem that attractiveness leading to a higher chance
         | of fundraising is aligned with their interest.
        
       | Jun8 wrote:
       | "The participants were randomly shown a video pitch of the same
       | startup idea, but with some presented by a more attractive
       | actress and others by a less attractive one."
       | 
       | What objective measure of female beauty have they used? I thought
       | it was a basic axiom of progressive thought that no such thing
       | exists.
        
         | bofadeez wrote:
         | Facial symmetry and body proportions that would indicate health
         | and suitability for reproduction.
        
         | blackeyeblitzar wrote:
         | They chose actresses based on the researchers perception of
         | their relative attractiveness but also had the men who
         | participated rate the attractiveness of the person in the pitch
         | as the final question, so there's a measure of the responder's
         | perception of attractiveness.
        
         | layer8 wrote:
         | You don't need objective measures if you also ask the
         | participants to rate the presenter's attractiveness.
         | 
         | However, Hollywood wouldn't be what it is if subjective
         | measures of beauty were completely random.
        
       | throwaway22032 wrote:
       | It feels like this sort of thing is heavily ideological. A
       | classic "nerd world vs. jock world" thing. But the reality is
       | somewhere in the middle.
       | 
       | Basically, if you take the axiom that physical appearance and
       | genetic qualities should not matter at all, then we need to
       | minimise its' influence.
       | 
       | But you could also easily make the argument that beauty is a
       | proxy for a lot of things that we _do_ want to maximise. It makes
       | sense to reward those that are beautiful, fertile, strong, etc.
       | 
       | Just not above all else. You wouldn't pick a romantic partner, or
       | a friend, or a colleague _solely_ on those qualities, but to not
       | incorporate them at all seems odd.
       | 
       | I mean, on a basic level, you have to be able to get on with your
       | colleagues. A lot of people would find it difficult to get on
       | with someone who's ugly, doesn't shower, has no social skills,
       | etc, even if their code is great and their stock picks too. It's
       | not arbitrary.
        
         | 3np wrote:
         | > It makes sense to reward those that are beautiful, fertile,
         | strong, etc.
         | 
         | In a business context: Why?
        
           | throwaway22032 wrote:
           | Because a business context is not seperate from the personal
           | context. If it were, then sales wouldn't exist.
        
       | cbanek wrote:
       | Same is true for interviews. As a woman who isn't super
       | attractive, nor do I really try to be, some interviewers just
       | have a weird expression when they meet me, and I know it's over
       | from there. Just had this happen last week interviewing for a job
       | where I've done PRs on the tools they were using and have been
       | using the tools they were using for years. By the end of the
       | interview he said he enjoyed talking with me but they won't be
       | moving forward. He said I would struggle in the job due to
       | technology but did not ask any technical questions.
       | 
       | It is what it is I guess. But I also wouldn't want to work for
       | such shallow people either. Note, the person was found on the HN
       | who's hiring, so it's not just random people but also what I'd
       | consider more thoughtful people who should know better as well.
        
       | clbrmbr wrote:
       | Definitely something investors should be aware of so that they
       | can further optimize their decision making.
       | 
       | However, scores of physical attractiveness are going to be
       | strongly influenced by the character & charisma of the speaker.
       | And I think it's undeniable that a highly charismatic and
       | compelling speaker should have a better chance of success in
       | leadership, public relations, and sales.
       | 
       | I would prefer to see independent readings of attractiveness
       | based on photographs alone, so that the attractiveness score is
       | purely visual. Still visual attractiveness may count for
       | something in later success but I would agree with the authors
       | that in an ideal world, we'd be blind to someone's physical
       | characteristics because that is something you're born with.
        
       | atleastoptimal wrote:
       | Also true for male founders. Perusing many of the companies in
       | any YC batch, the founders, especially the nontechnical ones,
       | appear to be far more attractive than average.
       | 
       | It's a mixture of beauty bias (even the smart YC evaluators are
       | not immune), the fact that more attractive people are more
       | willing to take risks because they have a higher chance of ending
       | up on their feet in the event of failure, and the eugenic "smart
       | thus rich/high status dad/mom can marry hotter spouse" effect
       | compounding over generations. Often YC founders come from
       | privilege and physical appearance is certainly a correlate.
        
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       (page generated 2024-08-25 23:01 UTC)