[HN Gopher] Character.ai CEO Noam Shazeer Returns to Google
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       Character.ai CEO Noam Shazeer Returns to Google
        
       Author : treesciencebot
       Score  : 85 points
       Date   : 2024-08-02 18:06 UTC (4 hours ago)
        
 (HTM) web link (techcrunch.com)
 (TXT) w3m dump (techcrunch.com)
        
       | treesciencebot wrote:
       | Was this an Inflection.ai style acquisition considering C.AI was
       | profitable?
        
         | fnbr wrote:
         | do we know they were profitable? I doubt it, if they pulled
         | this. I think they had high DAU/MAU but low paid users.
         | 
         | this is basically Inflection 2.0.
        
           | jsheard wrote:
           | All public information about their finances only mentions
           | their revenue, not their profits, which means they're almost
           | certainly not profitable.
        
             | beoberha wrote:
             | I would be absolutely floored if any of these new crop of
             | AI companies set profitable
        
         | minimaxir wrote:
         | In contrast to something like Adept.ai, this _appears_ just be
         | the CEO + some key employees exiting, not a complete team
         | poaching that leaves the company a shell of what it was.
         | 
         | It doesn't necessairly imply Character.ai's business isn't
         | doing well, but a CEO leaving is still indeed weird.
        
         | tikkun wrote:
         | They are likely unprofitable.
        
       | tikkun wrote:
       | I'm puzzled. Did Noam get $500mm+ from this?
       | 
       | Character.ai could've been at $100mm+ ARR if they did a bit more
       | of a monetization push based on my very rough estimates. If it
       | was an acquisition I would've been imagining $3b+ price range.
       | 
       | Huge get by Google! (Side note, Gemini 1.5's new alpha release
       | from this week is now at the top of the lmsys leaderboard and
       | sentiment on twitter for it is that it's strong, maybe as strong
       | as sonnet 3.5, so it'll continue to be an interesting race
       | between meta, openai, anthropic, gdm.)
       | 
       | Edit: Okay perhaps it's - Noam keeps his C.ai stock, gets a big
       | pay package from Google ($5mm-$15mm/year kinda range? not sure).
       | Most of the value in C.ai remains, and he keeps his stock.
        
         | riku_iki wrote:
         | > I'm puzzled. Did Noam get $500mm+ from this?
         | 
         | where did you get $500mm number?..
        
           | tikkun wrote:
           | I imagine he still had 15%+ of the company, so if there was a
           | big payout, he would've gotten a big slice. Treat all my
           | estimates with a grain of salt, though, please. I'm imagining
           | he didn't get a huge payout and he actually kept most of his
           | equity?
        
             | riku_iki wrote:
             | I think he just steps down as CEO, there is no company
             | acquisition happening, so no one gets paid. I think company
             | essentially failed to generate revenue and/or get new
             | investment round.
        
               | tikkun wrote:
               | Yes that seems right. Though I think they could've gotten
               | a new investment round if they wanted one, I'd be
               | surprised if that was the cause.
        
               | BoorishBears wrote:
               | https://www.theinformation.com/articles/google-hires-
               | charact...
               | 
               | Investors are being bought at 2.5B valuation
        
               | riku_iki wrote:
               | I don't trust that site. They spread unconfirmable rumors
               | behind paywall.
               | 
               | Base on those numbers, $150M of series A with 1B
               | valuation would be bought now for 375M(which is high for
               | failed startup), my understanding is that such
               | transaction has to be disclosed.
        
               | kkakkx wrote:
               | This is public info. 2.5b and $88 per share for all
        
               | riku_iki wrote:
               | info becomes public when it is officially announced by
               | some of the transaction participants or disclosed in some
               | fillings.
               | 
               | I may be too skeptical, but it is just hard to believe
               | someone (who?) throws 400M (to seed + A investors) plus
               | significant amount to founders into essentially failed
               | startup.
        
         | jsemrau wrote:
         | I suppose a lot of the current batch don't have a business
         | model that is sustainable. Another candidate is stability ai.
        
         | dekhn wrote:
         | Noam is pre-IPO google with extensive work done on the most
         | important infrastructure in the company's history; likely he
         | has large monetary reserves as well as a pool of investors more
         | than happy to give him money _simply to continue doing his
         | research, regardless of future revenue_. You can assume that in
         | returning to google, he will get some base pay which will be
         | prodigious, but also extensive pay in the form of bonuses and
         | stock. From what I know of him, the real motivation is to get
         | more access to large TPUs.
        
       | jchonphoenix wrote:
       | This is another inflection style "acquisition." Highly unethical
       | of the founders and screws over all your employees and investors
       | who are left holding the bag.
       | 
       | For those asking, c.ai has very high cost and looks like a
       | typical consumer company that burns money for use, so they were
       | decent on revenue but not near profitability.
        
         | nextworddev wrote:
         | don't forget Adept
        
         | hankchinaski wrote:
         | Everybody has a price
        
         | alphabetting wrote:
         | > Character's leaders told staff on Friday that investors would
         | be bought out at a valuation of about $88 per share. That's
         | about 2.5 times the value of shares in Character's 2023 Series
         | A, which valued the company at $1 billion, they said.
         | 
         | https://www.theinformation.com/articles/google-hires-charact...
        
           | pton_xd wrote:
           | > investors would be bought out at a valuation of about $88
           | per share. That's about 2.5 times the value of shares in
           | Character's 2023 Series A, which valued the company at $1
           | billion
           | 
           | Those investors almost certainly have a liquidation
           | preference. How much did employee shareholders get? I'd guess
           | zero.
           | 
           | "I am confident that the funds from the non-exclusive Google
           | licensing agreement, together with the incredible
           | Character.AI team, positions Character.AI for continued
           | success in the future," Shazeer said in a statement given to
           | TechCrunch."
           | 
           | That's a pretty hilarious statement from a Founder/CEO, given
           | the circumstances.
        
             | fngjdflmdflg wrote:
             | >liquidation preference. How much did employee shareholders
             | get? I'd guess zero.
             | 
             | But they aren't filing for chapter 11? I assume all
             | shareholders will be bought out, including the employees,
             | and this will be paid for by Google who will license their
             | models, presumably as a scheme to pay off of the investors
             | as I doubt they actually need those models at all.
             | 
             | (assuming the linked source is correct.)
        
         | hobofan wrote:
         | I'm also wondering how much money they spend on legal fees,
         | given that they are copying then likenesses of many celebrities
         | without their permission (that's the only way I've heard abot
         | them before).
        
         | mafuyu wrote:
         | To do better by the employees, the CEO really should have
         | fought harder to have the whole company get acqui-hired, even
         | if Google would have shut down the service. Maybe there were
         | some other considerations that I'm not seeing (ie. There are
         | good reasons the company should be kept going, and there's a
         | good path to success even without Noam. The article doesn't
         | specify how many employees are going over, so it's hard to
         | tell.) Landing the employees a relatively cushy Google SWE gig
         | after helping build your company is the least you could do for
         | them.
        
       | simonw wrote:
       | Key quote (from Character.AI):
       | 
       | "Over the past two years, however, the landscape has shifted;
       | many more pre-trained models are now available. Given these
       | changes, we see an advantage in making greater use of third-party
       | LLMs alongside our own. This allows us to devote even more
       | resources to post-training and creating new product experiences
       | for our growing user base."
       | 
       | My interpretation is that Character.AI realized they don't
       | actually need to train their own foundation models from scratch
       | to support their product - they can build cheaper, faster and
       | probably better if they use LLMs trained by other companies
       | (could be GPT-4o/Claude/Gemini via APIs, could be Llama 3.1 self-
       | hosted).
       | 
       | If they're not training foundation models any more, the talents
       | of people like Noam Shazeer aren't so important to them. They
       | need to focus on product development instead.
        
         | htrp wrote:
         | I'd argue that their own foundational models are getting
         | outperformed by the Llama finetunes on HF and at this point
         | they're shifting cost structures (getting rid of training
         | clusters in favor of hosted inference).
        
         | zoogeny wrote:
         | I think this highlights the winner-take-all stakes of
         | intelligence. It also suggests that there is little to be
         | gained by specialization. Building a brand might actually be
         | more short-term profitable since you can swap in the latest AI
         | models as they become available. In other words, if advancing
         | the SOTA AI is your dream, a product company may not be the
         | right place. And if building a product company is your dream,
         | then building foundational AI might not be the best strategy.
        
           | robrenaud wrote:
           | > if advancing the SOTA AI is your dream, a product company
           | may not be the right place.
           | 
           | Does Meta get in the way of this?
           | 
           | It's hard to compete with a company that is dead set on
           | spending billions and seemingly wants to drive your SOTA AI
           | product revenue to 0.
           | 
           | If you are OpenAI or Anthropic right now, it seems like
           | trying to run a great restaurant at a reasonable price right
           | next to a good (great?) restaurant that is serving everyone
           | for free.
        
             | simonw wrote:
             | Yes. Meta's current strategy is extremely disruptive to
             | other companies that are trying to build a business in the
             | foundation model space.
             | 
             | Presumably this is because Meta desperately want to avoid
             | becoming dependent on other companies in this new
             | generative AI world. Mark Zuckerberg talks about not
             | wanting a repeat of the Apple tax in his post about Llama
             | 3.1 here: https://about.fb.com/news/2024/07/open-source-ai-
             | is-the-path...
        
             | zoogeny wrote:
             | My take is that this has more to do with the coming years
             | than the current climate.
             | 
             | I think it is just a consequence of the cost of getting to
             | the next level of AI. The estimates for training a GPT-5
             | level foundational model are on the order of 1 billion. It
             | isn't going to get cheaper from there. So even if your
             | model is a bit better than the free models available today,
             | unless you are spending that 1 billion+ today then you are
             | going to look weak in 6 months to 1 year. And by then the
             | GPT-6+ model training costs will be even higher, so you
             | can't just wait and play catch up. You are probably right
             | as well, in that there is a fear that a competitor based on
             | an open source model gets close enough in capability to
             | generate bad publicity.
             | 
             | I imagine character.ai (like inflection) did calculations
             | and realized that there was no clear path to recoup that
             | magnitude of investment based on their current product
             | lines. And when they brainstormed ways to increase return
             | they found that none of the paths strictly required a
             | proprietary foundational model. Just my speculation, of
             | course.
        
         | nickfromseattle wrote:
         | > If they're not training foundation models any more, the
         | talents of people like Noam Shazeer aren't so important to
         | them.
         | 
         | Why is the CEO important to model development regardless of
         | talents? They've raised $150m+, have $15m+ ARR and ~200
         | employees, etc. Shouldn't the CEO be CEOing?
         | 
         | Edit: reading the comments below, it seems like maybe he
         | thought the expected value of attempting to clear the hurdle of
         | their valuation/liquidation preferences at a $250k/year salary
         | as CEO was lower than a $5m+/year salary/RSUs from Google?
        
       | htrp wrote:
       | >Character.AI co-founder Daniel De Freitas is also joining Google
       | with some other employees from the startup. Dominic Perella,
       | Character.AI's General Counsel, is becoming an interim CEO at the
       | startup.
       | 
       | So basically leaving a shell of a company and the GC to try and
       | run it / wind it down.
        
         | bogwog wrote:
         | Is this a cheat code for doing an acquisition without FTC
         | scrutiny?
        
           | tsunamifury wrote:
           | And screw investors
        
             | agnokapathetic wrote:
             | per The Information -- investors don't get screwed, the
             | board repurchased all shares at $88/share ($2.5B
             | valuation).
        
               | blackhawkC17 wrote:
               | The money to repurchase shares must be coming from an
               | external source?
               | 
               | I assumed Character.AI wasn't profitable, like most AI
               | startups.
        
               | tsunamifury wrote:
               | These two stories are hard to rectify unless the Google
               | licensing deal is a lump sum of several billion dollars.
               | Which feels borderline impossible. Even Microsoft didn't
               | do that with open AI and the AI trade is cooking very
               | fast.
        
               | fnbr wrote:
               | They raised ~$200M total, and $150M at the series A. So
               | if they're just paying back investors, they'd "only" need
               | $500M.
        
           | ko_pivot wrote:
           | Yes. Character.ai usage is way down from the peak and it is
           | only getting easier for startups to compete in the space.
           | However, the plausibility of an actual FAANG acquisition is
           | almost zero, so this is the next best option... at least for
           | certain stakeholders. Microsoft did this with Inflection.
        
             | tikkun wrote:
             | What was the peak? I see estimated 211 million visits in
             | June 2024, vs 86 million in Feb 2023.
        
               | tsunamifury wrote:
               | Visits is an entirely meaningless metric
        
       | crowcroft wrote:
       | The new VC playbook could be.
       | 
       | 1. Find an unhappy senior AI exec from who's published a few
       | papers who's published a few papers. 2. Start a new org around
       | them and hire a few key people with crazy salaries (which you can
       | offer cause the time horizon for the company isn't that long). 3.
       | Train a few models, release some good looking benchmarks (bonus
       | points if big tech lend you their GPUs as part of some
       | 'accelerator deal'). 4. Maybe find PMF and become incredibly
       | rich. 4. If that fails, sign a massive but undisclosed licensing
       | deal for your tech with big tech and give them your staff.
       | 
       | Seems like a good way to take big bets in AI, while hedging most
       | of the risk.
        
         | m_ke wrote:
         | In the CNN boom days after alexnet the playbook was: take your
         | research lab, slap a c crop and new logo on it, keep doing your
         | research and get acquired by FANG for high 8 figures.
         | 
         | Only difference in this cycle is that you can't do real LLM
         | research in academia these days so all of the top researchers
         | are already at FANG.
        
         | candiddevmike wrote:
         | This isn't #4, there's no acquisition happening.
        
       | beoberha wrote:
       | AI is quickly becoming a commodity which is awesome for
       | consumers. I think we're going to see a huge shakeout of
       | companies who dazzled with the initial allure of LLMs being
       | replaced by the "killer AI apps" where we really start to rethink
       | modern computing.
        
       | bentoboox wrote:
       | This is likely an aqui-hire structured to not trigger an anti-
       | trust probe.
       | 
       | If there was any real intent to give c.ai a chance as a real
       | business they would have hired a new ceo before the announcement.
        
       | moralestapia wrote:
       | >In a big move, Character.AI co-founder and CEO Noam Shazeer
       | [...]
       | 
       | It's like those rich guy/poor guy jokes.
       | 
       | Poor guy leaves his job, tries bootstrap its own company and
       | fails, comes back to its old job. "What a loser".
       | 
       | Rich guy leaves his job, gets 150M to start a company in a blue
       | ocean with a significant competitive advantage over 99.99% of
       | humans alive. Still manages to fail and comes back to its old
       | job. "What a bold move!"
        
         | SXX wrote:
         | > gets 150M to start a company
         | 
         | Oh there is a place where rich guys can "get" $150M, but poor
         | guys couldn't.
        
       | philip1209 wrote:
       | Seems like a way to do an "acquisition" while avoiding the brand
       | risk of buying a mostly-porn company.
        
         | atlasunshrugged wrote:
         | And I'm sure Google is hopeful that it also carries low
         | regulatory risk from the FTC/DOJ
        
       | stephencoyner wrote:
       | Here's their press release: https://blog.character.ai/our-next-
       | phase-of-growth/
        
       | dekhn wrote:
       | Noam Shazeer is a long-time googler who worked on machine
       | learning for quite some time (take a look at his patent history,
       | for example https://scholar.google.com/citations?view_op=view_cit
       | ation&h...)). He was a favorite of Jeff Dean and did some of the
       | most impressive work on ML that I saw at Google. I think at some
       | point in the past, Noam saw that google wasn't supporting his
       | work very well (google research went through a dark time where
       | many researchers with creative ideas were shut down, either for
       | business or reputation reasons, see
       | https://www.businessinsider.com/google-ai-characterai-ceo-no...)
       | and I figure he made a startup because it was a more convenient
       | position for him to do research, even if there wasn't a strong
       | revenue model. Now he returns to Google in a position of deep
       | strength and will be able to continue to pursue extremely
       | ambitious ideas with far less restraint.
        
         | tsunamifury wrote:
         | I think your strongly strongly overestimate how fast Google
         | Forgets about you. Deep strength is a very rosey way to Put it.
        
           | underdeserver wrote:
           | They forget about most people quick. Noam Shazeer is not most
           | people.
        
       | tsunamifury wrote:
       | Have some familiarity with the players here. The founders are
       | core model nerds and accidentally happen upon success as a
       | majority sex chat product. They have little interest in that and
       | investors are likely saying they won't support any more core
       | model research. The Google deal lets the founders go back to
       | doing core model work for Google and the company to focus on a
       | consumer only product that uses third party models.
        
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