[HN Gopher] Kino: Pro Video Camera
       ___________________________________________________________________
        
       Kino: Pro Video Camera
        
       Author : louis-paul
       Score  : 433 points
       Date   : 2024-05-29 17:06 UTC (5 hours ago)
        
 (HTM) web link (www.lux.camera)
 (TXT) w3m dump (www.lux.camera)
        
       | ChrisMarshallNY wrote:
       | Looks pretty good.
       | 
       | We'll have to see where it goes, from here.
        
       | phren0logy wrote:
       | I didn't see it mentioned here, but is there any support for
       | timecode?
        
         | sandofsky wrote:
         | Not at launch, but it's on the roadmap.
        
           | phren0logy wrote:
           | Thanks - that seems like a must-have for anyone anyone
           | working with this level of tools. Glad to hear it's on the
           | way. I would love to be able to use this with both external
           | mics and storage, but I'm not sure how well the iPhone would
           | handle both of those through a hub.
        
           | OKThatWillDo wrote:
           | Are you going to integrate the Atomos/TCS wireless system?
           | Apogee does for audio in their apps, for example. And Zoom
           | recorders support it. Would be nice to go with the emerging
           | wireless standard for timecode.
        
       | masto wrote:
       | For a video recording app, it's an interesting marketing decision
       | that there's only one video on the page. And at least on my
       | computer, it doesn't play, I only hear the audio.
       | 
       | These folks have a stellar reputation, and I'll be buying this
       | app on that (and the I-was-expecting-more-digits price) alone,
       | but I would have enjoyed seeing some kind of short film "shot on
       | Kino". If only to see some professional work.
        
         | tshaddox wrote:
         | > but I would have enjoyed seeing some kind of short film "shot
         | on Kino".
         | 
         | Funny enough, the website for the app is
         | https://www.shotwithkino.com/, but it also doesn't have feature
         | any videos shot with Kino.
        
         | dylan604 wrote:
         | > These folks have a stellar reputation
         | 
         | The name they've chosen for the app, Kino, is a bit weird to
         | me. When I hear the word Kino, I immediately start to think
         | about lighting as that's how people refer to lights from
         | Kinoflo which gained popularity from their fluorescent lights
         | in the years before LEDs took over.
        
           | stnmtn wrote:
           | I think of the internet "meme" of calling movies you like
           | "Kinography", or saying that a movie you watched was "kino".
           | 
           | Example: Movie XYZ is pure kino
        
             | dylan604 wrote:
             | I get the use of Kino, and that's why I caveated the
             | statement with "weird to me" immediately followed by the
             | specific reasons it is weird to me. I did not say that it
             | is weird because it has nothing to do with anything. It's
             | just when someone that's been in the production world and
             | familiar with equipment names and brands, Kino definitely
             | has a specific meaning on first hearing it.
        
           | janfoeh wrote:
           | Kino is German for "cinema" -- maybe that is the origin of
           | the name?
        
           | keiferski wrote:
           | Kino is directly or extremely similar to the word for
           | _cinema_ in many languages, including German, Polish, Slovak,
           | Czech, Danish, Croatian, and Finnish, to name a few. The word
           | _cinema_ itself is ultimately from the hard-K Greek kinema:
           | 
           |  _Borrowed from French cinema, clipping of cinematographe
           | (term coined by the Lumiere brothers in the 1890s), from
           | Ancient Greek kinema (kinema, "movement") + grapho (grapho,
           | "write, record"). Compare German Kino ("cinema"), ultimately
           | from the same Greek source._
           | 
           | https://en.wiktionary.org/wiki/cinema#English
        
         | sandofsky wrote:
         | We definitely had more video examples planned, but production
         | fell through at the 11th hour, and we decided it was important
         | to ship before WWDC. So it goes.
         | 
         | However, the advertisement in the blog post made by Sandwich
         | Video was entirely shot on Kino.
        
           | dylan604 wrote:
           | Making the decisions like that for getting exposure from an
           | event with a pre-release version is always a scary thing.
           | Luckily, WWDC attendees will be much more understanding of
           | early versions vs the public. Good luck!
        
       | kulor wrote:
       | Complete sidenote but I'm an accidental fan of Sandwich (video
       | production company) and the promo video in this did not
       | disappoint.
        
       | Trung0246 wrote:
       | Unfortunately iOS only.
        
         | luuurker wrote:
         | For RAW recording at least there's MotionCam Pro:
         | https://play.google.com/store/apps/details?id=com.motioncam....
        
       | croes wrote:
       | Kino is also the german word for cinema
        
         | andreygrehov wrote:
         | It's the same meaning in German, Polish, Russian, and Slavic
         | languages.
        
       | amerine wrote:
       | Great app so far. Only taken a couple test shots, but it's great
       | to use. Highly recommend an iPhone 15+ for ProRes support.
        
       | dagmx wrote:
       | I'm glad the page does a call out to the Invisible CG series.
       | 
       | I know it's a quick aside but it's important for people in the
       | trade to stand by each other.
       | 
       | On a different note, I am curious though how the page manages to
       | use so much copyright content though. I always think that's a
       | risky move.
        
         | dylan604 wrote:
         | > use so much copyright content though
         | 
         | It's called fair use. They are static shots and not even close
         | to the magical "8 seconds" rule. They are providing dramatic
         | examples that many people are familiar with. Showing the
         | before/after of something your mom shot means nothing to
         | people. Showing extremely famous examples immediately lets
         | people know what is possible and to what extent.
         | 
         | I see nothing wrong with any of what was used or how it was
         | used but especially why it was used.
        
           | dagmx wrote:
           | Fair use gets tricky when you intermix it like this. Though I
           | must first call out that there's no actual 8 second rule.
           | 
           | Even with fair use, it's still good form to attribute it. But
           | more importantly , those images are intermixed among product
           | clips/videos which can fall on the other side of fair use
           | because it may give the impression that they are associated
           | with the product.
           | 
           | That can be a tight line to walk and so it's again usually
           | best to specifically call out that they are there for
           | illustrative purposes.
        
             | dylan604 wrote:
             | Notice the quotes around the "8 seconds" rule. It's not a
             | rule, but that's what it is known as. I mainly know it from
             | the audio world, but it was a common theme/trope/meme in
             | radio shows about using music without royalties.
             | 
             | Whether or not it's described in the text of copyright law,
             | it is a common concept people are familiar.
        
               | dagmx wrote:
               | Nitpickiest of nits: given your intended description, the
               | quotes should be around "rule" not "8 second". When
               | around "rule", that implies it's not really a rule. When
               | around "8 second" it implies that it's not 8 seconds
               | exactly or it's what it's colloquially called, but it
               | would still be a rule.
               | 
               | Regardless, the fair use laws are very loose and tend to
               | vary depending on the medium type and association with
               | product.
               | 
               | Anyway , I get what you're saying but given it's part of
               | a product page, it should at the very least, call out
               | that they're illustrative and not actually associated.
        
               | dylan604 wrote:
               | Do you really think that this company is implying that
               | they made The Matrix or Dune? It is clearly just an
               | example used to aid in the discussion of the surrounding
               | text. There is no claim of "we used this software to make
               | Dune". If they had, you can assume they would have put
               | that out in some sort of call out in their marketing.
               | 
               | If you were confused by the image as them trying to take
               | credit, then boy, I don't know.
        
               | dagmx wrote:
               | I don't know why you default to being hostile.
               | 
               | I'm just stating that they're intermixing it and that can
               | play into whether it is fair use. I'm not saying that I
               | personally am confused. I'm just saying that intermixing
               | it may give people the wrong assumption if they're not
               | familiar with these films. Remember, the matrix came out
               | 25 years ago. There's many people who will likely never
               | see it but will be working in film/cinema etc and use
               | this.
               | 
               | I'm not ascribing malice either, just that it's good form
               | in the industry to delineate clearly.
               | 
               | Maybe take it down a few notches or step away from the
               | keyboard.
        
               | dylan604 wrote:
               | You are reading way more into these comments than is
               | actually there. Just because someone challenges something
               | you've written does not mean you are being attacked.
               | There's no notches to take it down from.
        
         | sandofsky wrote:
         | On copyright, we go out of our way to generate original
         | graphics for our posts, but if we do use an excerpt of other
         | people's content, we keep it brief and link back to source for
         | the full details.
         | 
         | Are you referring to the shots from the Matrix and Blade
         | Runner? In this case, I think we're commenting on the source
         | material, which falls under fair use. I think the imagery is
         | iconic enough that it feels a bit silly to say "this is from
         | The Matrix," but I could be convinced otherwise.
        
           | dagmx wrote:
           | The matrix, blade runner and the Nicolas cage shot that I
           | can't identify personally. I think it would still be
           | reasonable to have attribution and/or also say that the
           | projects in question weren't shot with Kino.
           | 
           | Of course it's obvious that the Matrix isn't shot with Kino ,
           | but I think it's still good form to caveat that it's there
           | for illustrative purposes.
        
             | artimaeis wrote:
             | You're not asking, but in case anyone is curious - the
             | Nicolas Cage shot is from Con Air.
        
               | dagmx wrote:
               | Ah, thank you. I haven't seen that film in a couple
               | decades now.
        
       | spdustin wrote:
       | Wonder if Kino is an homage to Stargate: Universe
        
         | kgeist wrote:
         | Kino means "cinema" or "movie" in many European languages
        
       | lelo_tp wrote:
       | I don't know much about the company and never used their
       | products, but this article is such a delicious read:
       | https://www.lux.camera/orion-from-idea-to-launch-in-45-days/
       | 
       | Really tells how much they care about their craft
        
         | Yenrabbit wrote:
         | Delicious is the right word, everything (post included) is
         | crafted with care.
        
         | tomw1808 wrote:
         | Oh man, I wish the app was available on the iphone 15 pro too.
         | I keep holding off buying that external HDMI monitor for the
         | A7SIII, and that might be just the solution to keep the camera
         | bag small...
        
       | dylan604 wrote:
       | "Now, it's not always possible for Kino to pick cinematic
       | settings, such as when shooting in bright daylight."
       | 
       | Since the phone's cameras are fixed aperture, you lose one leg of
       | the exposure triangle. Instead, they lean heavily on the shutter
       | speed as ISO is also a function of the chip. Increasing the
       | shutter speed also increase the jello effect from the rolling
       | shutter. Using an ND filter helps. If you find yourself without
       | an ND filter but you have your sun glasses, shoot your camera
       | through a lens on your sunglasses. It'll be awkward but it will
       | help. Bonus points if your sunglasses are polarized. You can
       | rotate your sunglasses to "dial" in the effect similar to a
       | circular polarizer. I'd assume at this point that there are a
       | plethora of lens filters available for cheap.
        
         | SamBam wrote:
         | > Bonus points if your sunglasses are polarized. You can rotate
         | your sunglasses to "dial" in the effect similar to a circular
         | polarizer.
         | 
         | Surely that would only affect polarized light, like glare from
         | reflections, no?
         | 
         | Possibly that's all you're saying (I understand the general
         | purpose of polarized lenses) but it sounded like you were
         | suggesting you could make the whole scene darker -- and thus
         | improve the motion blur effect -- by rotating the lens.
        
           | dylan604 wrote:
           | > but it sounded like you were suggesting you could make the
           | whole scene darker
           | 
           | Did you read over this "Bonus points if your sunglasses are
           | polarized."? I'm not talking about regular polarized lenses
           | in your glasses. I specifically said the world sunglasses
           | multiple times. The entire point of sunglasses is to make the
           | whole scene darker. I really don't know how to describe this
           | any more plainly.
        
           | Terretta wrote:
           | > _it sounded like you were suggesting you could make the
           | whole scene darker -- and thus improve the motion blur effect
           | -- by rotating the lens._
           | 
           | That would be true if the iPhone's lens also has
           | polarization...
           | 
           | https://www.seattleu.edu/scieng/physics/physics-
           | demos/optics...
           | 
           | https://www.youtube.com/watch?v=5SIxEiL8ujA
        
       | th0ma5 wrote:
       | On Android there is https://www.motioncamapp.com/ which has been
       | doing raw video for years.
        
         | flakiness wrote:
         | I wasn't aware of this. Thanks for the call out!
        
         | liminalsunset wrote:
         | In typical Android fashion, this app is essentially the
         | mathematical inverse of the iPhone version.
         | 
         | The UI on the iOS Kino app is beautiful, crafted, and elegant.
         | The UI on MotionCam (even after the update) is functional,
         | brutalist, and purely an engineering driven, unstyled Android
         | 4.4 UI elements style.
         | 
         | But MotionCam Pro gives full control, and even a RAW mode which
         | wouldn't be possible on iPhone. You can even do ProRes (but it
         | doesn't work very well for long unless you have a new phone
         | with good cooling).
         | 
         | For the purpose I use it for (magnifying glass/telescope, using
         | S23 Ultra), it's wonderful. But I always wished that the two
         | worlds of Android and iOS development styles would collide for
         | a moment....
        
           | IshKebab wrote:
           | I've never done any iOS dev but I always assumed it was
           | partly because the Android GUI toolkit (views, fragments
           | etc.) is just _SO_ awful that it just isn 't feasible to make
           | nice UIs. Certainly in the apps I've made there's absolutely
           | no way I would invest time into animations, custom widgets,
           | etc.
           | 
           | Hopefully Flutter will fix that because the difference in
           | usability is night and day. It's just a shame the Dart
           | ecosystem is so dead.
        
         | LeifCarrotson wrote:
         | Is there an equivalent to Halide or Spectre (for raw still
         | photos/long-exposure photos) for Android?
         | 
         | My Thinkphone has a pretty awesome camera and native camera app
         | with integrated RAW output, but these apps do often provide
         | some features and polish beyond what's available in that tool.
         | For example, I was just trying to take a long-exposure photo of
         | the aurora (visible a couple weeks ago here in Michgan) and the
         | limits on even the manual controls had ranges that limited what
         | I could do. Spectre (or its equivalent) would have been awesome
         | to have.
        
       | sneak wrote:
       | Insta-buy as soon as I saw the "Data not collected" privacy
       | label.
       | 
       | Thanks for not bundling spyware like everyone does in apps these
       | days. I'm happy to support anyone who isn't spying on users.
       | 
       | I don't use Halide specifically because it _does_ phone home (and
       | is IAP subscriptionware cancer).
       | 
       | Even though I shoot log and use Resolve, this might be fun for
       | quick stuff without a round trip through the desktop computer.
        
         | lynndotpy wrote:
         | Just a heads up, the "privacy label" does not necessarily match
         | the actual privacy policy. It's not required to match, and
         | there is no accountability mechanism when it doesn't.
         | 
         | What you want is the Privacy Policy, which links to
         | https://halide.com/privacy/, which is a 404 page.
        
           | sandofsky wrote:
           | Sorry about the broken link. We're fixing it. To give a
           | summary of our philosophy in the mean time: we don't want
           | your data.
        
         | sandofsky wrote:
         | Hope you enjoy Kino! To clear up a few things about Halide...
         | 
         | The only time Halide communicates with a server is when we do a
         | controlled rollout of a feature, and anonymized reporting when
         | a capture fails. I'd prefer we didn't need either but 1) the
         | App Store model doesn't accommodate safe rollouts and 2) iPhone
         | capture and photo library frameworks regularly break, and
         | sometimes the only way to get a fix escalated is to have
         | numbers in hand.
         | 
         | If you don't want to subscribe to Halide, though, there is a
         | one time purchase option in app.
        
           | sneak wrote:
           | The Halide one time purchase is $60, and I carry a full frame
           | mirrorless (rx1) with me at all times. Also, while I
           | understand your QA issue, I won't spend money on apps that
           | phone home against my will, on basis of principle.
        
             | vile_wretch wrote:
             | So then it objectively isn't "IAP subscriptionware
             | cancer"..
        
               | sneak wrote:
               | Halide is $3 for a month, $12 for a year, or $60 for
               | perpetual. $25-30 for perpetual would be reasonable.
               | 
               | Kino costs $10 for perpetual, for reference.
        
       | z5h wrote:
       | As a long time amateur photographer (using physical cameras and
       | lenses), I have Halide (by the same company) on my iOS home
       | screen for when I need to take a real phono on my iPhone. I use
       | it all the time without issue. And would recommend it to any
       | photographer.
       | 
       | So I paid for Kino without hesitation. Just fired it up, set BNW
       | grade, pressed record, and it immediately crashed. Tried again
       | and it crashed again. Tried AGAIN and it worked... (iPhone 13
       | mini, iOS 17.4.1).
       | 
       | I have faith this will be worked out soon.
        
         | sandofsky wrote:
         | Sorry you ran into that. I distinctly remember testing the 13
         | mini, due to notch layout issues, so this is unexpected. As
         | soon as the crash reports come in, we'll dig into that.
         | 
         | Unfortunately, while we had a QA person on this, and nearly 100
         | beta testers, the iPhone camera APIs are a mine field. We'll
         | get a fix out as soon as we have details.
        
         | col_rad wrote:
         | Same issue with iPhone 12 mini, iOS 17.4.1
        
         | shrew wrote:
         | Same phone and same OS version down to the patch number. I've
         | noticed UI hangs and stutter when changing the grades, and BNW
         | in particular seems to cause the biggest issues. Not yet
         | experienced a crash even if I flick between grades in quick
         | succession.
         | 
         | I did also find manual focus produced odd green visual
         | artefacts in the live view as you move the focus control.
         | 
         | With that said, it's a nice UI, hopefully the bugs can be
         | ironed out!
        
           | sandofsky wrote:
           | The green is focus peaking. In a future update, we plan to
           | make that opt-in in the UI.
        
         | KennyBlanken wrote:
         | I paid for Halide and almost immediately afterward, they
         | announced a policy of locking new features made after whatever
         | version you had bought unless you bought it a second time.
         | 
         | It's the only app I've ever bought whose developer has done
         | that bullshit.
         | 
         | I won't make that mistake again.
        
           | fragmede wrote:
           | why would buying an old version entitle you to a new version?
        
             | zamadatix wrote:
             | For every couple year major versions (with decently
             | advanced notice it's coming and/or a recency allowance) I
             | think it's fair to charge new but for minor improvements
             | over the lifecycle of a major version I think it's fair to
             | want to buy everything that will come in the major version
             | up front if you're making a one time purchase. Tons of
             | software is this way from Sublime to Windows to ZBrush to
             | tons of games. In this model a one time purchase is seen as
             | an alternative to subscription rather than a desire to
             | forego any future features. There is also the "in-between
             | model" e.g. IntelliJ where you get the current version + a
             | period of updates and you can either stay with where it
             | ends at that period or pay a smaller amount for more
             | updates.
             | 
             | I'm not sure which group the Halide changes mentioned above
             | fell into but just on the general topic I think it's a fair
             | expectation.
        
             | Clamchop wrote:
             | "Entitled" seems like an inappropriate word here. OP isn't
             | entitled to the software, and the publisher isn't entitled
             | to repeat customers or the perception of being a good
             | value.
        
           | sandofsky wrote:
           | It sounds like you bought Halide 1. At the time, we had
           | supported Halide 1 for three years of huge feature updates
           | when we launched Halide Mark II. Rather than just drop Halide
           | 1, we gave everyone Mark II and a year of additional updates.
           | 
           | The alternative would have been to just release a separate
           | app called Halide 2 and stop updating Halide 1. In that case,
           | version 1 would probably fall apart pretty quickly due to OS
           | and camera changes year to year.
           | 
           | I'm genuinely curious if you'd have preferred we stopped
           | updating Halide 1, because we're always trying to find the
           | best way to support users while keeping the light on.
        
         | ein0p wrote:
         | One time fee + good software = instant purchase from me as
         | well. Subscription usually means no deal. I don't lease my
         | tools.
        
       | pseudosavant wrote:
       | I'm interested in the benefits of this app for anyone who doesn't
       | have an iPhone 15 Pro that takes video in Apple Log. The post
       | made it seem it seem to me like an iPhone 15 Pro was required.
        
         | icelancer wrote:
         | Yeah, I am quite interested in the app but I would need this
         | cleared up as I have an iPhone 13 Pro.
        
           | dylan604 wrote:
           | The ability to record in log is very important. Without log,
           | you're never going to get the results as advertised on the
           | box. You can attempt to grade any footage from any camera
           | with any color grade software, but with a huge amount of
           | limitations. When recording in a format that is not "log",
           | you will have already trashed the majority of data an app
           | like this needs to make those subtle adjustments. In log, the
           | highlights tend to be preserved better as well as details in
           | shadows have not be crushed into oblivion. If your non-log
           | footage is brought in, the same knobs/buttons will be
           | available, but the data it is needing has been lost and it
           | just will not have the same effect. You will not be satisfied
           | with "its abilities" as you are now in the "you're doing it
           | wrong" with your workflow
        
             | icelancer wrote:
             | Unfortunately that's what I figured was likely to be the
             | case.
        
       | frankus wrote:
       | Kind of a tangent but I'm worried that "Kodiak" is not going to
       | pass the "a moron in a hurry" test
       | (https://en.wikipedia.org/wiki/A_moron_in_a_hurry) and could get
       | them in trouble. I for one read it as "Kodak" the first few
       | times. Hopefully they cleared it with the owner of the trademark.
        
         | hatthew wrote:
         | The design of the Kodiak card (logo? icon? not sure if there's
         | a better word) also seems like it's intentionally mildly
         | reminiscent of the Kodak logo, without being close enough that
         | it's obvious at first glance.
        
       | lxhrstn wrote:
       | Looks very cool - but will be curious to see how the results from
       | this end up comparing to Blackmagic's excellent (and free) pro
       | iOS video app
       | (https://www.blackmagicdesign.com/products/blackmagiccamera)
        
         | dylan604 wrote:
         | I don't see a way to grade the footage from within the BMD app.
         | Their app seems more designed to take advantage of the
         | ProRes/log captures intended to be used in Resolve Studio. This
         | app allows you to do the grading on your device. So that's a
         | pretty obvious difference. If you're someone using Resolve,
         | you'll probably be enticed by the BMD app as it fits your
         | existing workflow. If you're someone looking to stay on device
         | or just don't have a computer, this gets you to a similar
         | ability right there
        
           | fassssst wrote:
           | You can apply a LUT to the capture. They also have a good
           | Davinci Resolve iPad app; maybe they'll make an iPhone
           | version in the future.
        
             | dylan604 wrote:
             | Applying a LUT is not the same thing as color grading. It's
             | simply applying a LUT. The app that was specifically linked
             | to is not Resolve. It is an app tapping into the new
             | features introduced with the newest model device. If you
             | use the linked app to acquire footage with your phone, you
             | would still need to make that data available to the iPad
             | version of Resolve. Again, this app does not require that
             | at all.
        
               | caseyy wrote:
               | How is color grading applied if not with LUTs? You know
               | that when you do color grading with apps like Resolve, it
               | is stored in memory as a LUT, right?
        
               | dylan604 wrote:
               | > How is color grading applied if not with LUTs?
               | 
               | No absolutely not. In Resolve specifically, you have
               | nodes that you apply to the video where each node allows
               | for specific settings to be applied as part of the grade.
               | In a true grading session, you dial in the settings for
               | black levels, white levels, contrast, saturation as
               | primaries. Then there's secondaries which start
               | finessing. You can then draw windows/mattes to isolate a
               | specific area or specific color range (think color image
               | where everything is B&W except the red rose/red car/red
               | dress style) to apply the grading. There's also tracking
               | of those windows. There's so much more going into color
               | grading than "apply LUT here". Just look at the control
               | surfaces for Resolve and the number of
               | knobs/buttons/rollers. Would something that just applied
               | LUTs need all of that?
               | 
               | > You know that when you do color grading with apps like
               | Resolve, it is stored in memory as a LUT, right?
               | 
               | Source? That's a very gross oversimplification of what a
               | color session is like. LUTs don't do tracking. LUTs don't
               | do keys. LUTs don't do mattes.
               | 
               | You are doing colorists a disservice if you think grading
               | is just LUTs.
        
               | lukevp wrote:
               | I also thought grading was just LUTs. Does kino let you
               | do all of the things you mentioned directly in the app?
        
               | dylan604 wrote:
               | Might I ask why this is all you thought a grading session
               | involved? Clearly, this is a touchy subject for me as I
               | spent a few years as an assistant to a very talented
               | colorist. The plethora of YouTube videos saying color
               | correct using my amazing LUTs available when you join my
               | Patreon blah blah nonsense is really sad.
               | 
               | There are some truly amazing colorists, and then there
               | are people that claim they are colorists when they just
               | applied a LUT. I would be embarassed to call myself a
               | colorist that way. With my experience, I still do not
               | call myself a colorist. I also don't go around calling
               | myself a DP because I own a camera and make pretty
               | pictures, yet people go around with no real training
               | calling themselves that because it's cool.
        
               | th0ma5 wrote:
               | This is all I ever hear though. It isn't (just) LUTs, a
               | bunch of posturing, and then "but it is magic that I
               | can't share or you wouldn't understand."
        
         | lxhrstn wrote:
         | The app is obviously targeting a different audience, but having
         | bought it and recorded some test footage on it now, it has
         | considerably fewer features than Blackmagic Cam for
         | videography/cinematography pros - no zebras, focus peaking,
         | stabilisation settings, anamorphic de-squeeze, etc - even
         | commonly-expected framerates like 23.98fps / 29.97fps and
         | settable aspect-ratios like 2.39:1 aren't available as far as I
         | can see.
         | 
         | Would hope to see them address these missing features in future
         | updates, but at the moment there's nothing here to make me move
         | away from Blackmagic for "serious" iPhone videography.
        
           | burntwater wrote:
           | I for one would love to see us drop the fractional frame
           | rates (29.97, etc). They're an archaic technical relic that
           | cause trouble when working with timecode. At Sphere we
           | debated standardizing on 30/60/120fps but ultimately decided
           | it was a battle we didn't want to fight in an already
           | complicated building.
        
             | voltaireodactyl wrote:
             | FWIW, I truly hope 24fps never goes away entirely.
             | Something about it is the key to making movie stars look
             | like legends and regular people look like a stars, imo.
        
       | beezlebroxxxxxx wrote:
       | > With AutoMotion, Kino automatically _choses_ the best exposure
       | settings for cinematic motion blur.
       | 
       | The part I've italicized above should be "chooses".
       | 
       | Great looking app though!
        
         | jihadjihad wrote:
         | It's not the only typo, either (not a big deal, but I noticed
         | it too)
         | 
         | > For one, there are artists who _sculpts_ the contrast and
         | color
         | 
         | emphasis mine
        
       | ValentineC wrote:
       | As a former happy Halide user, I bought their previous new app
       | Spectre on launch, but sadly haven't found a good chance to use
       | it.
       | 
       | (Why "former"? I switched over to Apple's Camera app for the bulk
       | of my casual photography when Apple introduced Live Photos, since
       | I really like the added vividness of having a video moment
       | attached.)
       | 
       | I don't do many videos, and the Camera app (along with their
       | Action Mode software video stabilisation) seems to do everything
       | I need it to, so I'm not sure if I would be able to use any of
       | the "pro" features here at all.
        
       | atan2 wrote:
       | "one simple principle: make good products and charge money for
       | them."
       | 
       | Thank you for the one-time purchase option. It's a win already on
       | today's software world.
        
         | ertgbnm wrote:
         | I give it 2 years before they have regressed to a subscription
         | model.
        
           | ashton314 wrote:
           | Their other apps are much older than 2 years and still have a
           | buy-once model. This company has a good track record. (There
           | is a subscription for some long-running services if I'm not
           | mistaken.)
        
           | dghlsakjg wrote:
           | They have been around successfully selling apps with this
           | business model for a lot longer than 2 years, why do you
           | think they plan on changing it?
        
             | Kerrick wrote:
             | FiLMiC Pro, another pro camera app for iPhone, also existed
             | for years [0] and sold with the one-time-purchase business
             | model. They're now a subscription [1] and owned by Bending
             | Spoons / Evernote. (Plus, more bad news [2]...)
             | 
             | [0]: http://web.archive.org/web/20111130073123/http://www.f
             | ilmicp...
             | 
             | [1]: https://www.cined.com/filmic-pro-is-joining-forces-
             | with-bend...
             | 
             | [2]: https://www.theverge.com/2023/12/3/23986187/filmic-
             | staff-lai...
        
               | dghlsakjg wrote:
               | That kind of proves that one time sales can be a
               | successful business model, doesn't it?
               | 
               | They were a successful business employing 23 people after
               | more than a decade on the one time sales model!
        
               | bowsamic wrote:
               | No one said it's not possible to be successful with it
        
             | colechristensen wrote:
             | What happens is you run out of new people to sell your
             | niche app to (or hit a long rather thin tail) while
             | continuing to provide updates for your existing userbase.
             | So you either have to release arbitrary new versions from
             | time to time leaving the old ones neglected and eventually
             | unsupported (or with the overhead of supporting several
             | versions) or you switch to a subscription model.
             | 
             | It's happened with so many businesses.
             | 
             | Maybe the solution here is to stop supporting _new_ phones
             | with old versions. So your app works forever but if you
             | upgrade your phone you have to buy the software again. It
             | 's hard to find what feels fair.
        
               | volleygman180 wrote:
               | Subscription fatigue is very real today, but to your
               | point, as a business you can't provide eternal updates
               | (work) for free.
               | 
               | In the old days, you'd buy a new version of Mac or
               | Windows or any software that you run on it (Office,
               | Parallels, etc.) when you wanted the new features each
               | year.
               | 
               | I think Apple's App Store has a lot to do with why
               | everything is now subscription-based. They used to offer
               | developers a smaller Apple-commission (15%) for
               | subscription sales instead of the typical 30% for in-app
               | purchase sales and paid-apps.
               | 
               | This was great for businesses, but in my opinion, only
               | service businesses should be subscriptions - this
               | transition would help reduce subscription fatigue. Normal
               | software should mostly go back to just issuing new
               | versions each year (or whatever frequency), so that
               | consumers re-frame the purchase cycle to something that
               | feels more reasonable again.
               | 
               | In order for this to occur, however, Apple may need to
               | adjust the App Store algorithms. If you were to launch a
               | new app (ex. "Kino v6"), you'd start all over again from
               | day 1 with 0 app ratings and reviews, and not rank well
               | on any keywords nor in the top apps charts.
               | 
               | Some apps simply rename their app with each new version,
               | but that introduces similar complexities, especially for
               | users who already paid & downloaded the previous
               | "version". So in a big way, the App Store de-incentivizes
               | any kind of transition away from a subscription-based
               | business model.
               | 
               | The "new versions" business model vs. subscription may be
               | similar cost to consumer (it wouldn't support monthly
               | users), but it would allow consumers to only update when
               | their _ready_ and could continue using an old app version
               | (especially on older devices) as long as they 'd like. If
               | a customer really likes the software, they'd likely buy
               | the new version to access new features & device support
               | before too long anyhow
        
               | sunnybeetroot wrote:
               | What do you mean used to take 15% commission, that has
               | never stopped since the small business plan became
               | available.
        
               | RajT88 wrote:
               | > Normal software should mostly go back to just issuing
               | new versions each year (or whatever frequency), so that
               | consumers re-frame the purchase cycle to something that
               | feels more reasonable again.
               | 
               | One way which feels fair that I have seen companies do is
               | provide "Maintenance".
               | 
               | Premium paid support offerings which also includes
               | upgrades to any versions released during your contract
               | duration. It's enterprisey, and maybe weird for a camera
               | app (how much support could you possibly really need?).
        
               | KoftaBob wrote:
               | What about releasing new features as in-app purchases?
               | This way you can make money from existing users too.
        
           | tonetegeatinst wrote:
           | Personally, even if I don't personally purchase this, I hope
           | your wrong because I am strongly against subscriptions in
           | most cases.
           | 
           | I see cases where it makes sense...but I also see the need
           | for development to get paid their salery, and once you have
           | reached all the users you can....their is no new user
           | growth....and if your just selling based off a one time fee
           | then that means you got very little income except the random
           | guy who might donate, but a company shouldn't rely on
           | donations to keep products alive.
           | 
           | If the thing needs updates or changes regularly say once very
           | 6 months....due to changes in standard or just keeping things
           | updated....this stuff costs money to keep developers paid.
           | 
           | My crude C program I wrote that converts an input between
           | celcius or Fahrenheit is not really going to change. Unless I
           | want to also support data inputs other than floating point
           | numbers, I don't need to update or modify anything. But other
           | stuff is more complex and might change due to standards,
           | advancements, and the needs of the users.
        
             | earthnail wrote:
             | The real problem is that people are afraid of paying high
             | one time prices. Subscriptions allow you to lower your
             | prices, which lowers the barrier of entry.
             | 
             | On iOS, it gets even worse as there never were high prices
             | to begin with. Which means that the OTP model was never
             | very sustainable.
        
               | mewpmewp2 wrote:
               | I don't understand what people have against
               | subscriptions.
               | 
               | To me that's the fairest. First, it incentives them to
               | make a good product, and keep developing it as opposed to
               | just throwing it out there and then not updating.
               | 
               | And secondly it's also fair for the customer. If I don't
               | find something useful I might stop using it after a week,
               | but I paid the full price, same as if I found it useful
               | for years.
        
         | tekeous wrote:
         | That's what I said about Halide, before they moved it to a
         | subscription model.
        
           | ezfe wrote:
           | Only for new features right?
        
           | Jeremy0 wrote:
           | You must be confusing Halide with Filmic Pro.
        
         | klysm wrote:
         | It's so much harder to sustain the business though. Obviously
         | it's better for the consumer, but way harder to run
        
         | baby wrote:
         | I just looked at two pomodoro apps on the app store, one had a
         | one-time purchase fee, the other had a subscription only model.
         | It's a freaking pomodoro app! I can't believe I have to pay for
         | that in the first place (why doesn't the countdown app of Apple
         | not have a widget =.=) but a subscription? People are greedy
         | af.
        
           | rahimnathwani wrote:
           | If you don't mind a PWA, I like this:
           | 
           | https://qoomon.github.io/time-timer-webapp/
        
           | runeb wrote:
           | iOS and macOS ships with Pomodoro. Open Shortcuts and you
           | should see it.
        
           | yumraj wrote:
           | > People are greedy af.
           | 
           | Personally, for smaller developers, I attribute this more to
           | ignorance than malice (greed). Pricing is hard so they just
           | look around and pick what they see happening around them
           | without taking a moment even to think, forget about doing
           | actual research.
        
             | hiatus wrote:
             | These smaller developers go through the trouble of building
             | an app and getting verified for distribution on the App
             | Store but don't give even a moment's thought to pricing?
             | Surely the easiest option is free compared to some
             | arbitrary monthly price and having to set up payments, etc.
        
               | mewpmewp2 wrote:
               | But why should people do apps for free?
        
               | Zambyte wrote:
               | People should be paid to do something, rather than be
               | paid for something they did.
        
               | mewpmewp2 wrote:
               | What? I create something, and I shouldn't be able to sell
               | it? What?
        
               | yumraj wrote:
               | Obviously they want to be paid.
        
           | runako wrote:
           | > People are greedy af.
           | 
           | Putting on my Older Person hat for a moment, software from
           | indie publishers used to cost in the ballpark of $40 in the
           | late 1980s (that's ~$100 in 2024 dollars after adjusting for
           | inflation). $100 for a single version of a single app. When
           | the next point release comes out, the publisher might give
           | you a discount of 50%, so it might only cost you $50. A major
           | release was often required for compatibility with a new OS
           | version.
           | 
           | All the software we used back in the day? We spent
           | significant money on it.
           | 
           | Do you think apps like these pomodoro apps would sell in
           | sustainable quantities if it were $100 for major releases and
           | $50 for point releases? What if it were $100 to get the
           | current version every time iOS did a major version upgrade?
           | 
           | Or is it more likely that these apps would simply not exist?
           | 
           | People say they want one-time purchases, but the small $
           | subscriptions are more consumer-friendly than is immediately
           | apparent. And they support a vastly more comprehensive
           | software ecosystem.
        
             | cooper_ganglia wrote:
             | You could almost use this argument to convince me for a
             | complex software like the Adobe products that is constantly
             | getting new, major updates, but for a Pomodoro app?
             | Honestly, $1 seems reasonable.
        
               | runako wrote:
               | I should have been clearer. Apps from big publishers were
               | more expensive than the indies in the 1980s. And indie
               | shops that were charging ~$40 ($100 in 2024 dollars) for
               | their titles. This is a direct comparison to the type of
               | pomodoro app mentioned in the upthread comment.
               | 
               | The thing is, all software constantly needs new updates.
               | If not platform-driven, then security, bug fixes, etc.
               | 
               | The more niche (like a pomodoro app), the fewer users
               | over which to amortize the dev costs. A lifetime fee of
               | $1, sold to a huge audience of 100k paid users, will pay
               | for ~1 year of a single dev in the US, perhaps 2-3 years
               | of a developer in a low-cost country. And then where does
               | the money come from for updates in year 4 and beyond?
               | 
               | Subscription payments recognize the realities that a)
               | development never ends for most apps that are in use and
               | b) developers are not going to be free in the future just
               | because the publisher only charged once.
        
           | 1123581321 wrote:
           | That doesn't seem odd to me. Pomodoro/focus apps are a
           | category where people start casual, but end up developing
           | very specific desires that narrow their options. Someone
           | catering to that can charge a bit.
           | 
           | Whether it's ethical for developers to cater to that kind of
           | helpless behavior is another question.
        
           | gdubs wrote:
           | People are so used to the zero interest rate period of tech
           | that everyone expects the pricing model of VC backed startups
           | that can burn money forever and maybe figure out a business
           | model at some point.
           | 
           | Software costs time and money. People complain that they
           | don't want the same uninspired corporate created junk - and
           | then they balk at paying indie developers a reasonable amount
           | for apps.
           | 
           | So much work goes into this stuff! It's so tempting for indie
           | devs to just take the high paying job, and then congrats - no
           | more unique and interesting apps like this.
        
             | ricardobeat wrote:
             | I'm not sure what your point was. Is this in defense or
             | against IaP?
             | 
             | Most people don't balk at paying fair prices for an app,
             | but the definition has drifted so far that EUR7/month
             | (EUR84/year) is described as "fair" for a simple timer, and
             | that is plain absurd.
             | 
             | For that money, you can buy several physical devices that
             | are far more complex and collectively took 100x the human
             | effort to design and build, so no, those are not fair
             | prices.
        
       | MaximilianEmel wrote:
       | What's the font they're using for the UI?
        
         | sandofsky wrote:
         | Halide Router, a custom typeface we commissioned.
        
       | Uehreka wrote:
       | > Speaking of accidental taps, when gripping the side of your
       | phone to keep things stable, we found it too easy to accidentally
       | tap buttons.
       | 
       | I have this problem CONSTANTLY with the iPhone 15 Pro Max, not
       | when filming, but when doing everyday tasks. Something about the
       | edge of the phone is such that a bit of my palm goes over just
       | enough of the screen to trigger gestures, and now the YouTube
       | video I'm watching is double speed or something I'm reading
       | scrolls to the top for no reason.
       | 
       | I'm generally good about not dropping my phone (knock on wood) so
       | I'd rather not get a case just to fix this weird touch
       | sensitivity issue. As far as I recall this wasn't an issue with
       | my iPhone 12 Pro Max.
        
         | MillionOClock wrote:
         | I frequently have exactly the same double speed issue on
         | YouTube, nice to know I'm not the only one
        
           | Uehreka wrote:
           | I will say I love this feature on my iPad (touch the screen
           | and hold without moving, the video will be 2x until you let
           | go) but I wish it could be turned on on a per-device basis.
        
       | tamimio wrote:
       | But blackmagicCam is free..
        
       | alin23 wrote:
       | This is great! Just yesterday I was looking for a way to get a
       | daylight 5500k white balance on videos the same way I do in
       | Halide but it seems there's no way to do that in the built in
       | camera app.
       | 
       | I know you can "lock white balance" but it is still nudging it
       | towards neutral before locking.
       | 
       | Unfortunately there's no white balance option in Kino, but I
       | already love its Auto Motion and manual focus. Maybe you'd be
       | open to adding a white balance control too?
       | 
       | I also think it would make sense to have an option to persist the
       | chosen white balance even after the app is quit. Same on Halide.
       | I prefer "daylight" on all my shots [1], but I have to switch
       | from AWB every time.
       | 
       | Sorry for the premature feature request, Kino is awesome anyway,
       | the UI is so so good! and thank you for launching it with 50%
       | off!
       | 
       | [1] https://m.youtube.com/watch?v=eQPPa_8Z13o
        
       | localfirst wrote:
       | is there something like this but for DJI action 4/pocket 3
       | camera? doesn't seem like this app will run on iphone se
        
       | TheJoeMan wrote:
       | "Opening a LUT file directly from an app will give you an option
       | to open in Kino...even works in Messages!" - Anyone able to test
       | how tapping on a .cube in iMessages opens in Kino? Last time I
       | tried to code something like this, Messages is the holdout in not
       | working properly. This StackOverflow I found requires a QuickLook
       | extension: https://stackoverflow.com/questions/22826978/custom-
       | extensio... So does Kino open directly or is there 2 taps to open
       | from iMessage?
        
         | SuurRae wrote:
         | It's sort of a PITA. Click on the name of the person who sent
         | you the LUT in iMessage and scroll down to "Documents". Tap on
         | the LUT file. Use the Share button in the lower left corner and
         | then, where it lists the apps, tap "More". You'll see Kino
         | listed. If you tap it, it will automatically import it.
         | 
         | Again, PITA, but given the iOS infrastructure, I'm surprised it
         | works at all.
        
       | tonetegeatinst wrote:
       | On graphene is so I'm unsure how well this could work...but I
       | might recommend this to my family members that only buy iphones.
       | 
       | Question I do have though: is the purchase done through the app
       | store or your website, and if its done via the app store or
       | website, can I use it on as many of my own devices attached to
       | the account? Or is it more of a 1 liscense per device?
       | 
       | Second: the presents you have sound nice and you mention that "Of
       | course you can turn off Instant Grade to save the original Apple
       | Log footage, allowing you the flexibility to change your look in
       | our video reviewer. " does this support saving the original apple
       | log footage, then opening that footage in the app and being able
       | to preview how the different effects would look? And can I export
       | the effected footage as a copy of the original that way I can
       | have both the original and graded footage without overwriting the
       | original data?
        
         | ihuman wrote:
         | It's a paid-up-front app, so you buy it through the App Store,
         | which means you can use it with any device you have that's
         | signed into the same App Store account. I don't see any in-app
         | purchases.
        
       | al_borland wrote:
       | I'm tempted to buy this while it's discounted, but if I'm a
       | realist, I've taken 7 videos this year for a total of 2 minutes
       | 47 seconds. I'm probably not the target market, but I'm glad to
       | know options like this exist.
        
         | malshe wrote:
         | I am with you on this one. I looked through my photo library
         | and realized that the last video I took was from the New Year's
         | Eve :)
        
       | littlestymaar wrote:
       | The editorialized title should probably be changed. I get that
       | the original one ("Introducing Kino") is not descriptive enough,
       | but at the same time "Kino: Pro Video Camera" is misleading since
       | it's not a camera (let alone a professional one) but a camera app
       | for iPhone.
        
       | nerdjon wrote:
       | Is it just me or does the marketing seem to disagree with itself
       | a bit?
       | 
       | On the one hand it is talking about how until the iPhone 15 Pro
       | one of the issues is that you were stuck with whatever version of
       | the video your iPhone decided to record, but then it is talking
       | about how this recording app is not just recording straight log
       | and doing its own magic? What am I missing here, arn't they doing
       | the exact thing that they were saying was bad in the first place?
       | 
       | Related to that, they seem to talk about LUT's but if with this
       | we are saying that we can use these prebaked LUT's what exactly
       | does that get me over using prebaked LUT's in my video editor?
       | 
       | I am curious how this compares to BlackMagic Camera.
       | 
       | Also curious how this will standup when Final Cut Pro Camera
       | launches later this year (but that is obviously only valuable if
       | you use FCP).
       | 
       | For $10, I may download it and give it a shot. But I am not fully
       | sure I am seeing the value proposition here and I feel like there
       | has to be something I am really missing here. If it isnt
       | targeting the pro market as some commenters are saying, then what
       | is the point of this over the built in camera app?
       | 
       | For context, I do my recording on an iPhone 15 pro max so maybe
       | this isnt targeted at me?
        
       | janandonly wrote:
       | I did some quick testing. On my iPhone 15 pro it did not crash as
       | some reported.
       | 
       | But the app did create a video file that has audio backed in at
       | 2x the speed. So halfway true the video the audio stops already.
       | 
       | I guess this is an interesting app to keep eyes on after a few
       | updates.
        
       | vorprokuror wrote:
       | Hi, I've just bought the app, congratulations on your release!
       | Wishing for real time de-squeeze for anamorphic lenses users. And
       | one more thing. If there's any way to make it compatible with
       | various gimbals and I mean like actually compatible with
       | zoom/focus controls etc, it'd be a killer feature.
        
       | kentf wrote:
       | Take my money.
        
       | blehn wrote:
       | Does it disable (or allow for disabling) iPhone's dreadful
       | dynamic tone mapping? (It makes exposure-locked footage look like
       | auto-exposure is on)
        
       | bigdict wrote:
       | > let's walk through a few of the tent-pole features
       | 
       | Hehe nice job on the Apple lingo signaling
        
         | tptacek wrote:
         | Standard marketing language, used especially in the features
         | and series film industry. The Avengers is MCU tentpole IP.
        
           | bigdict wrote:
           | Never heard it in any context in tech other than Apple.
        
             | tptacek wrote:
             | https://en.wikipedia.org/wiki/Tent-pole_(entertainment)
        
               | bigdict wrote:
               | https://www.nytimes.com/2024/05/10/business/apple-siri-
               | ai-ch...:
               | 
               | > a tent pole project -- the company's special, internal
               | label that it uses to organize employees around once-in-
               | a-decade initiatives
               | 
               | https://news.ycombinator.com/item?id=13305285
        
               | tptacek wrote:
               | Pretty sure they lifted that from the features industry.
        
       | drewbeck wrote:
       | This looks cool but the line about "show don't tell" is followed
       | by a LOT of telling.
        
         | ape4 wrote:
         | You're also not supposed to say "show don't tell"
        
         | OKThatWillDo wrote:
         | ...and accompanied by an image that shows a camera oriented the
         | wrong way for video
        
         | l33tbro wrote:
         | The copy is atrocious.
        
       | OKThatWillDo wrote:
       | A "filmmaking" app prominently features a camera turned the wrong
       | way (for video) on its homepage.
        
       | 999900000999 wrote:
       | Cries in Android.
       | 
       | Realistically I don't blame em, but it sucks to see IOS get all
       | the cool apps. With emulators coming to iOS I know my next phone
       | will probably be an iPhone
        
         | xster wrote:
         | A bunch of Android OEMs already baked into the OS's default
         | camera. The Honor Magic6 Pro for instance just lets you shoot
         | log or preview (or bake in) any number of lut while capturing.
         | I think they had it for 4 product cycles already.
        
         | zer0zzz wrote:
         | There's MotionCam Pro for android:
         | https://play.google.com/store/apps/details?id=com.motioncam
         | 
         | I myself feel the same, with emus on iOS the only missing class
         | of software at this point is like... Blink+V8 instead of
         | WebKit+JSC as a browser choice.
        
       | sonium wrote:
       | Literally every color grading example shows log footage as the
       | "before". Of course this lacks contrast and vibrancy because it's
       | not meant to be watched "as is". Please show me regular footage
       | as a baseline so it's a fair comparison.
        
         | tiptup300 wrote:
         | I didn't read this as a comparison against normal iPhone output
         | 
         | normal iPhone output is great looking just not "the look"
         | 
         | I prefer without a comparison of iPhones version.
        
           | IshKebab wrote:
           | It's a meaningless comparison. They're showing a "before and
           | after" but the "before" is something that nobody uses.
        
         | IshKebab wrote:
         | Yeah talk about disingenuous.
        
       | bambax wrote:
       | I like the still from Con Air (sporting Cyrus 'The Virus'), but
       | do people actually use a phone to shoot 'serious' movies? Even
       | amateur, super low-budget ones? When so many cameras that can be
       | bought used for dirt cheap, shoot D-Log, and many have
       | interchangeable lenses, and an actual shutter button, and
       | removable SD cards, etc.
       | 
       | Taking pictures with a phone is unpleasant enough, but shooting
       | movies is another world of pain.
        
         | tshaddox wrote:
         | I don't think the overall goal here is to increase the
         | frequency at which you choose an iPhone when you're carefully
         | considering which camera to use from a large selection of
         | available cameras.
         | 
         | Instead, I think the overall goal is to increase the video
         | quality for times when you _don't_ have the chance to carefully
         | consider which camera to use from a large selection of
         | available cameras. Your iPhone is already in your pocket.
        
       | justinator wrote:
       | I wish they just said, "color grading made easy on the iPhone 15"
       | in their copy. And then if they wanna dive in a explain it, fine.
        
         | sandofsky wrote:
         | The submitter linked to the announcement on our blog, which
         | goes into greater detail than our marketing.
         | 
         | https://www.shotwithkino.com
        
         | mewpmewp2 wrote:
         | Yeah, I may be stupid, but I initially thought it's a camera
         | that I can buy, kind of like GoPro, but for cinematic effects,
         | and I was trying to understand what the price is.
        
       | uxcolumbo wrote:
       | It's refreshing to see you kept the website simple. No stupid
       | scroll jacking or fancy (read distracting) transitions or scroll
       | effects.
       | 
       | I like supporting independent software studios like yours who try
       | not to sell out, so bought it without hesitation, even though I
       | don't shoot a lot of video with my iPhone. This will probably
       | make me experiment more with video.
        
       | willseth wrote:
       | When I upgrade my iPhone I will buy this immediately.
       | 
       | It's unclear if you already support this, but I would love an
       | option to automatically bake graded footage back down to HEVC. I
       | will never edit most of the video I take, I just want to dial in
       | the look I want.
        
       | qwertox wrote:
       | That animation with the comparison swipes below "What if you
       | could use all that powerful extra color data and get a cinematic
       | look with one tap?" looks highly misleading. I've never seen
       | original videos as bad as the ones used in the "before"-state. Am
       | I wrong? I'm not into filming, so I might be.
        
         | zamadatix wrote:
         | As mentioned immediately prior to the comparison/line:
         | 
         | > Out of the box, Apple Log footage looks really flat. It's not
         | meant to look good. It's meant to be edited later.
         | 
         | The before/after is about how you can apply each of those
         | different prebuilt LUTs immediately with a tap, not about
         | comparing how much better edited log looks than unedited log.
        
         | CaptainOfCoit wrote:
         | > Am I wrong? I'm not into filming, so I might be.
         | 
         | Yes, it's because you haven't seen raw log video before. It'll
         | look very washed out when filming in log (and typically when
         | previewing recent shots) but then in post-processing you'll
         | actually tune the colors (called "color grading", in case you
         | wanna seek out more about it).
        
       | GaryNumanVevo wrote:
       | The original Matrix wasn't color graded like that! They only
       | pushed the green levels in the subsequent home video release!
        
       | KennyBlanken wrote:
       | If you want to say "lets you do color grading", then fine. But
       | claiming/implying this can make "pro video" or stuff that looks
       | like it came out of a cinema camera is _absurd_. I know they don
       | 't say that outright, but it is heavily implied that the only, or
       | major, difference is just color space and grading. And the name
       | is just...laughable.
       | 
       | > On a technical level, why does video shot on an iPhone look
       | different than one shot on a big Hollywood camera?
       | 
       | ...and then they launch into color grading and whatnot.
       | 
       | The real answer:
       | 
       | Because the pixel pitch on a cinema digital camera is _four
       | times_ the area of the pixels on an iPhone which allows for much
       | greater light gathering which means lower noise, and the sensor
       | is far less limited by diffraction.
       | 
       | Because the iPhone lens, being so tiny, has almost zero depth of
       | field and that looks like shit.
       | 
       | Because the people operating the camera are very good at
       | cinematography.
       | 
       | ...not because of some software.
        
       | Exuma wrote:
       | I love this landing page, excellent work. Steps me through lots
       | of examples with clean and efficient writing. Nice work!
       | 
       | Edit: i just bought it
        
       | zamadatix wrote:
       | I really appreciate that the app is just an up front price! I
       | probably don't really need it but at that price and
       | straightforwardness it's not really a big loss if I don't use it
       | much so I grabbed it. I looked at the other apps and realized
       | they had made Halide as well which I tried out for a bit, for
       | some reason thought it was subscription only and decided I didn't
       | want it that much while clearing out subscriptions, and just
       | noticed they say you can buy it outright too (initially I
       | probably saw a high price tag and wanted to see how long I'd
       | really like it for). Going back into the app I can't seem to find
       | the straight purchase option (perhaps because my initial year
       | subscription hasn't expired?) which means I can't find how much
       | it is.
       | 
       | Perhaps I'm just uneducated and there is a place to still see it
       | in the app or on the app store but even then it's all just a pain
       | compared to "It's $9.99, wanna buy?" in your face at the app
       | store and article.
       | 
       | The only other (very minor) thing that gave me a startle was the
       | onboarding process asks if you want to go "starter" or some other
       | more advanced category and I thought I missed that it would try
       | to upsell you until I reread and saw it meant I could select
       | either layout type out of the box. Not sure that's really the
       | apps fault as much as my paranoia after having just checked
       | through all the above and being left thinking I missed something.
        
         | selectodude wrote:
         | Halide has a lifetime IAP for $60 in there.
        
       | frognumber wrote:
       | At the $9.99 price point, I'd buy an Android version in an
       | instant.
       | 
       | At a subscription or a significantly higher price point, I
       | wouldn't.
       | 
       | Plural of anecdote isn't data, but anecdote is better than
       | nothing, so there you have it.
        
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