[HN Gopher] Target Figured Out a Teen Girl Was Pregnant Before H...
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Target Figured Out a Teen Girl Was Pregnant Before Her Father Did
(2012)
Author : Tomte
Score : 12 points
Date : 2024-02-09 18:09 UTC (4 hours ago)
(HTM) web link (www.forbes.com)
(TXT) w3m dump (www.forbes.com)
| 8jef wrote:
| Maybe not as old as _the Italian man who went to Malta_ video,
| but close.
| moioci wrote:
| Story may be apocryphal:
|
| https://medium.com/@colin.fraser/target-didnt-figure-out-a-t...
| add-sub-mul-div wrote:
| It's a quaint sort of headline. By now we take it for granted
| that it must happen a hundred times a day. Someone shows up in
| the Target data warehouse buying or browsing maternity items a
| few weeks after having bought a pregnancy test. Before they've
| told some of the people in their life about the pregnancy.
| TheCleric wrote:
| I'm not sure if this particular story is true, but the spirit of
| it is.
|
| At the time I was working for a marketing technology company who
| helped provide some of the predictive tech for Target and MANY
| other retailers (mostly grocery stores). I worked on the team
| that developed the predictions for the retailers. They were quite
| accurate because (in those naive and lax security days) the
| retailers would send us every transaction including the CC number
| used in the purchase. So the company could develop a pretty
| robust profile of purchases for a customer across multiple
| retailers. Fortunately all the company cared about at the time
| was predictive coupon printing. If you ever got a separate coupon
| printed with your receipt it was that company.
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(page generated 2024-02-09 23:02 UTC)