[HN Gopher] Fracking eyeballs at the turn of the 20th century
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Fracking eyeballs at the turn of the 20th century
Author : samclemens
Score : 63 points
Date : 2024-01-12 18:27 UTC (2 days ago)
(HTM) web link (asteriskmag.com)
(TXT) w3m dump (asteriskmag.com)
| aaronharnly wrote:
| The author is affiliated with the Friends of Attention, a very
| thoughtful and interesting collective of artists, academics, and
| others who are dedicated to helping reclaim our attention from
| its relentless "slicing, dicing, and pricing" by the Internet and
| media economy.
|
| They have a terrific trove of artifacts and guides on their
| website:
|
| https://friendsofattention.net/attention_trove
| aaronharnly wrote:
| Many wonderful paragraphs here, but to pull out perhaps a crux:
|
| > If you were advertising a car, was it better to show a picture
| of a car, or of a pretty woman? If one was selling shirt collars,
| was it better to do so under the headline "Murder!" or the
| headline "Quality Shirt Collars"? To make a long story short (and
| to skip over the proto-pataphysical techniques by which Nixon
| established what we might call a "science of irrelevancy"), Nixon
| found that "irrelevant illustrations do attract more attention
| and hold interest longer than do relevant ones." 8 Which is to
| say: systematically doing violence to sense raised revenue. This
| could be proven in his laboratory. Would it be wrong to say that
| we live, in many respects, in the world evolved from that
| finding?
| rubslopes wrote:
| Maybe that's why there's a trend in mobile games ads in which
| the ad shows a gameplay that has nothing to do with the actual
| game.
|
| For instance:
| https://old.reddit.com/r/assholedesign/comments/co8m3b/garde...
| joshspankit wrote:
| That tells you what works short-term, but fails at telling you
| happens after people acclimate. Look at web ads: at first they
| grabbed attention, but now everyone ignores them out of habit
| which imo is a net negative.
| mathgeek wrote:
| I recommend trying to actively watch just about any ad out
| there and trying to find one that doesn't show or sell you
| the idea of something unrelated to that product. They are
| rare.
|
| For example: most ads for prescription medicine these days
| try to show you folks or cartoons of people doing irrelevant
| activities. They do that because it makes folks feel a lot
| more positive than actually talking about the drugs.
| FooBarBizBazz wrote:
| Figure 4 is absolutely fantastic.
|
| I'm getting real Adam Curtis vibes from this piece.
| samstave wrote:
| Holly carp! I just realized I was subconsciously reading in his
| voice - specifically when thinking about eye movements.
|
| The two documentaries to watch back to back are Human Resources
| and Century of Self.
|
| Utterly depressing truth about the source of PR.
|
| -
|
| Great article.
|
| --
|
| I wonder if one could wear uniform and seemingly opaque
| contacts which would prevent determining exact eye
| position/gaze?
| Snow_Falls wrote:
| Maybe colour lenses that have different colours and "stretch"
| out random lengths in different directions. Colour to
| confound determining what the pupil is and random stretches
| to make it harder to determine where to eye is looking.
| thfuran wrote:
| Aviators are more readily available.
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