[HN Gopher] Zeiss's "Holocam" turns glass windows into cameras
       ___________________________________________________________________
        
       Zeiss's "Holocam" turns glass windows into cameras
        
       Author : toss1
       Score  : 316 points
       Date   : 2024-01-05 17:42 UTC (5 hours ago)
        
 (HTM) web link (www.digitalcameraworld.com)
 (TXT) w3m dump (www.digitalcameraworld.com)
        
       | Comfy-Tinwork wrote:
       | Wonder how long intelligence agencies have had this.
        
         | throwup238 wrote:
         | One comes standard with every shower door.
        
         | forward1 wrote:
         | Implants which modulate and reflect incoming radio signals back
         | to the radar device, especially powered by the radio wave
         | itself, is nothing new in clandestine surveillance.
        
         | i8comments wrote:
         | They'd probably put it in lightbulbs (to get a long lasting
         | power source and good viewing angle).
        
           | 93po wrote:
           | They'd probably pay a contractor $60 million to develop it
           | for the military and not actually wind up with anything of
           | use
        
       | sheepscreek wrote:
       | This is beyond even science fiction. I could have never imagined
       | something like this was even possible - I still can't. Is there a
       | demo of this tech in action?
        
         | a2l wrote:
         | Found this: https://www.youtube.com/watch?v=NORPeCcIXRQ
        
           | dazhbog wrote:
           | holy shit, the glass camera in action.. Scary
        
           | adolph wrote:
           | Rough translation of video transcript (YT transcript
           | translated by deepl.com):                 Lenses.       This
           | year's theme is now holograms       and it's pretty funny
           | that this is       is called a holocam, and it's pretty
           | funny.       If you look at it right now, if you look at the
           | spring right here.       you can see a little bit of blue
           | you can see a little bit of blue, which is actually
           | what is it?       it's actually acting as a camera, so
           | Now, if you listen to the explanation       what we call
           | holography.       is that it's now reflecting light, so we
           | can gather that light       and you can collect that light
           | and act like a camera       like a camera, so for example,
           | you can now       what?       the meat.       it can
           | recognize the blue color       and only recognize the blue
           | part.       Jace's       holocam. It's quite
           | interesting.
        
           | micromacrofoot wrote:
           | great find, this is much better than the article
        
       | pushcx wrote:
       | I spent a few minutes looking for more info, doesn't seem that
       | Zeiss has published anything but a press release yet:
       | https://www.zeiss.com/corporate/en/about-zeiss/present/newsr...
        
         | fourteenfour wrote:
         | Here's their CES page with a video:
         | https://exhibitors.ces.tech/8_0/exhibitor/exhibitor-details....
        
           | airstrike wrote:
           | Thanks for sharing. More of an animation than a proper video
        
             | stronglikedan wrote:
             | A video of an animation is still a video.
        
               | airstrike wrote:
               | Hence why I said "proper" video
        
             | fourteenfour wrote:
             | For sure, was disappointed with the original article for
             | only linking generic keywords back to their own site. At
             | least the CES one is from the horse's mouth.
        
             | ylere wrote:
             | I found a recording of it here (from IAA 2023):
             | https://youtu.be/NORPeCcIXRQ
        
         | junon wrote:
         | https://www.zeiss.com/oem-solutions/products-solutions/multi...
        
         | wiml wrote:
         | It seems to be their "multifunctional smart glass"?
         | https://www.zeiss.com/oem-solutions/products-solutions/multi...
        
       | mikewarot wrote:
       | Having played with light fields and photography, I have
       | questions.
       | 
       | There has to be an imaging sensor somewhere. Where is it?
       | 
       | I strongly suspect most of this "magic" will condense out of this
       | cloud into a puddle of marketing sponsored bovine excrement.
        
         | notaustinpowers wrote:
         | > The Holocam technology "uses holographic in-coupling, light
         | guiding and de-coupling elements to redirect the incoming light
         | of a transparent medium to a hidden image sensor."
         | 
         | It looks like it still requires a sensor, it can just be hidden
         | in the frame of the glass.
        
           | ithkuil wrote:
           | Sure it has a sensor, it's not magic. But OTOH if it can
           | capture the POV of a real line of eye contact with another
           | image projected _through_ the camera, the effects are
           | transformative, it doesn't matter whether ultimately there is
           | a sensor somewhere or not
        
       | beginning_end wrote:
       | That was a truly horrible web-page. Does anyone have a link to
       | the actual technology?
        
       | aftbit wrote:
       | Do a search on "non line of sight imaging" (aka NLOS). Here's
       | just one public paper.[1] If this is what is being published,
       | what do you think the intelligence agencies have?
       | 
       | 1: https://www.pnas.org/doi/full/10.1073/pnas.2024468118
        
       | haswell wrote:
       | > _Given the current fear around hidden cameras in Airbnbs, the
       | idea of every single window (or even shower door) in a rental
       | property being able to spy on you is a little disconcerting._
       | 
       | While there are some really interesting potential applications
       | for this tech, it is also more than a little disconcerting.
       | 
       | The ubiquity of camera phones and the emergence of tech like
       | those Meta glasses is already pushing us to disconcerting (albeit
       | interesting and in some cases very useful) places, but some of
       | these cutting edge concepts worry me. WiFi seeing through walls
       | also comes to mind...
        
         | pedalpete wrote:
         | I'm surprised this isn't the top comment. I'm all for the
         | benefits of this tech, and hadn't even thought about the airbnb
         | style implication.
         | 
         | People didn't like that Google Glass could always be filming,
         | now we don't even have a physical camera.
         | 
         | Rayban/Meta (I believe) have a sensor to detect that the wearer
         | has not attempted to cover the light which shows that the
         | camera is in use, but how will that work when every piece of
         | glass is a camera.
        
       | mintplant wrote:
       | Sounds like this could work great for eye-tracking in VR/AR
       | headset optics?
        
         | saalweachter wrote:
         | I'm curious if we'll finally get videoconference technology
         | that lets you look people in the eye.
        
           | calmworm wrote:
           | Or make eye-contact, rather? Interesting to consider. Though
           | I imagine a camera behind a screen could do this, too.
        
       | KMnO4 wrote:
       | The article is poorly written, as it only discusses the camera
       | component. Strangely, they chose stock images of holographic and
       | optical displays, but didn't mention that even once.
       | 
       | The Zeiss site is a much better read:
       | 
       | https://www.zeiss.com/corporate/en/about-zeiss/present/newsr...
       | 
       | In summary:
       | 
       | 1) ZEISS unveils holographic Smart Glass at CES 2024, both for
       | displays/projection/filtering, but also another component which
       | is a holographic camera
       | 
       | 2) The holocam works by utilizing coupling, decoupling, and light
       | guiding elements to redirect incident light to a concealed
       | sensor, eliminating the need for visible cutouts or installation
       | spaces in visible areas.
       | 
       | 3) ZEISS doesn't plan to be manufacturer, so other companies can
       | use the tech
        
         | lawlessone wrote:
         | >nd light guiding elements to redirect incident light to a
         | concealed sensor,
         | 
         | So you can't just stick on any existing window or pane of
         | glass? That's good.
        
           | buffington wrote:
           | I don't think so. From the article:
           | 
           | > The Holocam technology "uses holographic in-coupling, light
           | guiding and de-coupling elements to redirect the incoming
           | light of a transparent medium to a hidden image sensor."
           | 
           | That suggests, at least to me, that you'll need something
           | more than just a simple sheet of glass. There's probably some
           | engineering required to allow light to be guided and
           | redirected towards what sounds like a typical camera sensor.
        
         | Groxx wrote:
         | > _ESA and NASA space missions have carried this trailblazing
         | ZEISS technology on board for many years. It is also well
         | established in the semiconductor and medical technology
         | sectors._
         | 
         | Huh. Seems like it should be fairly easy to find info on
         | then... though some googling around makes me think they might
         | just be referring to their more general diffraction gratings
         | and whatnot.
        
           | itishappy wrote:
           | Zeiss multifunctional smart glass
           | 
           | Product page: https://www.zeiss.com/oem-solutions/products-
           | solutions/multi...
           | 
           | NASA/ESA mention:
           | https://www.linkedin.com/posts/zeiss_automotive-
           | augmentedrea...
        
             | data-ottawa wrote:
             | This looks really cool.
             | 
             | Could you put a polarizer on this and have that filler out
             | the other side of the display, so a smart window is one way
             | visible? That could make smart glasses and headsets much
             | better.
        
         | wkat4242 wrote:
         | Yeah it sounds like a great option to place a camera invisibly
         | in the middle top half of your screen so you can actually look
         | a person in the eye when videoconferencing. No more weirdly
         | looking down or to the side for everyone.
         | 
         | I'm sure it can be used for creepiness as well but I see the
         | benefits too.
        
           | YurgenJurgensen wrote:
           | But how will people know you've got the latest flagship phone
           | if it doesn't have bigger and more numerous camera bumps than
           | last year's??
        
             | leadingthenet wrote:
             | I'm pretty sure they meant for the front cameras. The
             | camera bumps are here to stay, I'm afraid.
        
             | TaylorAlexander wrote:
             | Quality is probably limited so this would be best for a
             | front facing camera.
        
             | NavinF wrote:
             | I never understood bigger and more numerous camera bumps
             | until I used optical zoom and took photos at night. Image
             | quality with thick lenses is incomparably superior to that
             | of thin lenses and 3 image sensors collect 3x as many
             | photons as 1 so you don't have to hold the phone still for
             | such a long time. Ideally the entire backside of my phone
             | would be lenses
        
               | Psychoshy_bc1q wrote:
               | and your 1500EUR phone still sucks compared to my 500EUR
               | DSLR, lol
        
               | jamiek88 wrote:
               | Yes but I have my iPhone everywhere and the pictures the
               | 15 pro max takes are beyond 'good enough'.
               | 
               | Even the zoom is pretty good nowadays.
               | 
               | Often the choice isn't iPhone photo or DSLR photo it's
               | iPhone or no photo at all.
               | 
               | It's a right faff getting the DSLR out and carrying it
               | around. I brought mine to NYC over Xmas and ended up
               | using my phone mostly.
               | 
               | Also no one I know prints photos out, they look at them
               | on their phone, iPad or maybe TV if they care enough or
               | have a screensaver slideshow.
               | 
               | I'd love to use my DSLR more and every year I tell myself
               | I'm going to but I just... don't.
        
               | Psychoshy_bc1q wrote:
               | I regularly use my DSLR and print photos with my own
               | canon photoprinter. i bought a 70mm-300mm lens for a
               | bronyconvention (galacon) and it is simply impossible to
               | get images of that quality with a phone.
               | 
               | and the 50mm f1.8 is really great considering the low
               | price.
        
               | jamiek88 wrote:
               | Yes and I manually sort through thousands of sunflower
               | seeds every year to get the good ones for my breeding
               | program but our obscure hobbies aren't the norm.
        
               | linux_is_nice wrote:
               | Now I want to know more about your sunflower breeding
               | program :)
        
               | k12sosse wrote:
               | ..until you find out it's for bronycon snack packs
        
               | shinycode wrote:
               | I tried to go on holidays with my dslr... what a pain. So
               | heavy (unless you buy a $3000 mirrorless) for photos I
               | never print and the times I print them no one ever take
               | the time to look at them. They stay in a closet until
               | thrown out. The quality from my iPhone is not that great
               | as a 4K monitor wallpaper compared to my DSLR. But given
               | the fact that it weights nothing and on holidays the
               | iPhone allows me to text, use GPS and google maps, play,
               | read articles, watch videos and allows an immediate
               | editing of my photos in raw and created a shared album
               | right away ... it's a no brainer anymore
        
               | taejo wrote:
               | You're right about the strengths of the phone camera, and
               | I also take many more pictures with it. But printing
               | large prints, framing and hanging pictures is absolutely
               | worth doing, much more than printing 4x5s to flip
               | through. I love having them and everyone who comes into
               | my home takes some time to look at them.
        
               | subw00f wrote:
               | Your 500 euros DSLR sucks compared to my 1500 euros phone
               | for gaming. Do you carry your DSLR in your pocket every
               | time you leave the house? These is obviously a matter of
               | specialized vs general use.
        
               | bdavbdav wrote:
               | Your 500EUR DSLR isn't a EUR300 phone, a EUR300 camera, a
               | EUR300 navigation device, a EUR300 Sonos Remote, a EUR300
               | PDA all in one.
        
               | jdietrich wrote:
               | For the everyday needs of the average non-enthusiast
               | consumer, I'd argue that an iPhone is simply _better_
               | than a DSLR or mirrorless - not just more portable or
               | more convenient, but capable of producing reliably better
               | images.
               | 
               | Sure, the DSLR is the obvious choice if you're a serious
               | photographer, but most people aren't serious
               | photographers. If they buy a DSLR or mirrorless camera,
               | they're going to use the kit lens and leave the mode dial
               | on auto. For people who just want to point and shoot, the
               | iPhone's computational brilliance shines through.
               | 
               | The iPhone isn't so much a camera as a generative
               | algorithm that happens to use image sensor data as a
               | prompt. That's infuriating if you're a photographer who
               | just wants full control over a big sensor, but it's
               | tantamount to magic if you don't know what an f-stop is
               | and have no inclination to learn.
               | 
               | I'd bet that if you gave my mother an iPhone and a DSLR,
               | she'd get consistently better images from the iPhone,
               | even if we gave her a one-day crash course on photography
               | first. Sure, she might fluke the odd decent photo with
               | the DSLR, but 90% of the time, the iPhone's algorithmic
               | guesswork is going to beat better imaging hardware with
               | dumber software.
        
               | Psychoshy_bc1q wrote:
               | Phone-cameras produce muddy trash. Ever tried to make a
               | good portrait with difficult light? That was the reason i
               | began photographing seriously, because the photos i made
               | with my phone on the galacon a year prior were trash.
               | 
               | And yeah u have to learn how to properly use a dedicated
               | camera which is why i only shoot with manual settings,
               | for casuals phones are enough.
        
               | digging wrote:
               | Yeah I seriously doubt that. Not without a lens that
               | costs 3x-4x times the camera. If you spent 500EUR on a
               | kit that makes iPhone or Pixel photos look bad... you
               | bought it stolen, lol.
        
               | Psychoshy_bc1q wrote:
               | I bought it new from a camera-store lol. Its the Canon
               | EOS 2000D with the Canon EF 50mm f1.8. (I don't count my
               | other lenses, bought them later).
               | 
               | And yes, it is better than any phonecamera.
        
               | jen20 wrote:
               | The best camera is the one you have in your pocket when
               | you need to take a picture.
        
           | boxed wrote:
           | iPhones solve the camera angle by changing the position of
           | the pupil in software instead.
        
             | NooneAtAll3 wrote:
             | 1986 solution vs cyberpunk solution
             | 
             | how did we even get here?
        
             | marcellus23 wrote:
             | Are you sure? I remember that being present briefly in a
             | beta several years ago, but then it was removed. I don't
             | remember it ever coming back.
        
               | k1t wrote:
               | Some searching says it was trialed in iOS 13 betas, but
               | didn't make it into the final cut. It was released with
               | iOS 14 though.
               | 
               | https://ios.gadgethacks.com/how-to/disable-facetimes-
               | creepy-...
        
               | marcellus23 wrote:
               | Oh, TIL.
        
             | jameshart wrote:
             | Given that this will probably only produce a relatively low
             | res, high SNR image, it might be the sweet spot is to use
             | this tech to capture a true eye-contact perspective from
             | the glass in front of a screen, then neural net combine it
             | with images from offset cameras, to create a 'true'
             | through-the-screen view.
        
               | cushpush wrote:
               | why stop there? one rendering for each eyeball
        
             | bilsbie wrote:
             | It's a bit uncanny valley though, right?
        
               | cal85 wrote:
               | I've never noticed it, so apparently not.
        
             | hammock wrote:
             | Which versions of iphones do this?
        
               | 05 wrote:
               | Any model newer than iPhone X (XR/XS and up).
               | 
               | It's a Facetime exclusive, though - no API so other
               | videoconferencing apps can't use that.
        
         | swyx wrote:
         | Edit: theres an actually good demo video showing the real state
         | of the tech rather than mockups:
         | https://www.youtube.com/watch?v=NORPeCcIXRQ buried below in the
         | comments so just surfacing higher. everything else is artists
         | lying to you.
         | 
         | ---
         | 
         | > Glass surfaces can also generate energy. The microoptical
         | layer in the window pane absorbs incident sunlight and
         | transmits it in concentrated form to a solar cell. This
         | combines the advantages of conventional windows - natural light
         | and an unrestricted view - with the additional benefit of
         | efficient energy production.
         | 
         | what? holy shit?
        
           | IshKebab wrote:
           | Nah, this will only be good enough for sensor-level power
           | (like 5W from a whole window). Only useful in _very_ limited
           | circumstances. It 's not going to replace normal solar power.
        
             | swyx wrote:
             | but like, thats enough for the camera to power itself.
             | pretty cool no? we can deploy this tech without plugging it
             | in.
        
               | WesolyKubeczek wrote:
               | I guess it might be not enough if the day is not sunny
               | enough
        
               | fsckboy wrote:
               | > _deploy this tech without plugging it in_
               | 
               | you mean because it can also power a wireless transmitter
               | or a large memory array storage? cuz a hologram that's
               | not "plugged into something" might turn out to not be
               | that useful.
        
             | WesolyKubeczek wrote:
             | 5W is nothing to sneeze at.
        
           | sroussey wrote:
           | That video is pretty cool. Truly an invisible camera.
        
         | 0xNotMyAccount wrote:
         | Thanks for linking to that.
         | 
         | > coupling, decoupling and light guiding elements to divert
         | incident light to a concealed sensor
         | 
         | So, there's a camera in the dash looking up at the windshield
         | and focusing where it expects to see a face, thereby using the
         | windshield as a reflector? And maybe there's some additional
         | etching and deposited films in the windshield to support the
         | angles required?
         | 
         | And perhaps you can put cameras elsewhere, and similarly subtly
         | modify the windshield or other glass to look at other things as
         | well?
        
           | lowdest wrote:
           | It collects through the edge, and the glass can be
           | (apparently) flat:
           | https://www.youtube.com/watch?v=NORPeCcIXRQ
        
         | ChuckMcM wrote:
         | First, holy crap!
         | 
         | Second, #3 is always a red flag for me. It is sometimes code
         | for "we can do this in the lab but we have no idea how one
         | would manufacture it." A similar analogy is "we've got this
         | great idea for a program you can license but no one here knows
         | how to actually code it up."
         | 
         | Third, the impact of this going mainstream would be hard to
         | underestimate. All those people working on transparent displays
         | like they do in sci-fi movies? Yup they could do that. A video
         | conference system with solid eye contact (mentioned in a couple
         | of places) sure you could do that too. A mirror that could show
         | you wearing different clothes? Yup I could see how that would
         | be coded.
         | 
         | That #3 though. That is what tempers my enthusiasm. Did I miss
         | any announcement that they had a display at CES? (or was it
         | just an announcement) If the former I would seriously consider
         | flying over to Vegas to check this out.
        
       | lgkk wrote:
       | Pretty cool and hella alarming lol.
       | 
       | Next someone will tell me they have a way to "ssh" into the
       | universe and get process details on every entity in it including
       | every human and what's happening.
       | 
       | Kind of like in the matrix with The architect.
        
         | i8comments wrote:
         | I guess the closest thing you can get to that -- ssh into
         | somewhere and get details on every human -- is to ssh into the
         | government's database on everyone remotely of interest, or even
         | accidentaly connected, (in essence almost everyone), both made
         | of computer and human agent collection and analysis.
        
       | schainks wrote:
       | So... more mass surveillance tech coming from every window in
       | every building?
        
         | lawlessone wrote:
         | Nah , It would be easier and cheaper just to stick tiny regular
         | cameras everywhere.
        
       | xyzzy_plugh wrote:
       | It's a reverse light guide. We've been beam forming for a long
       | time, it's unsurprising that the reverse is possible (imaging
       | through a light pipe).
       | 
       | The principal issue will be gathering enough energy. A well lit
       | source like a bathroom mirror (mirror behind the light guide)
       | could work pretty well I'd wager. If the light guide is too
       | efficient then it will appear opaque, so there is a trade-off.
       | 
       | I find "turns any window" pretty misleading. Unless I'm missing
       | something this needs very special glass or at the very least a
       | special coating/laminate.
       | 
       | For folks worried about privacy, it will almost always be more
       | convenient and cost-effective to install a tiny spy camera
       | somewhere.
       | 
       | Zeiss isn't going to aspire to sell cheap glass on razor thin
       | margins.
        
         | ysofunny wrote:
         | > Zeiss isn't going to aspire to sell cheap glass on razor thin
         | margins.
         | 
         | why not?
        
           | verall wrote:
           | It's not what they do, like they probably won't start selling
           | lawnmowers either.
        
             | alexchamberlain wrote:
             | Whilst I kind of see where you and the sibling comment is
             | coming from, Zeiss do make glass- they make precision
             | glass. Making cheap glass would be quality diversification,
             | which is not exactly unheard of.
        
               | verall wrote:
               | It sounds reasonable, but if they diversified quality, it
               | would mean making precision glass and then also somewhat
               | less precise glass. They will not start mass producing
               | large panes of low margin glass. It's not what they're
               | good at and it's not a lucrative market. Like Intel isn't
               | going to start making jellybean parts.
               | 
               | They could license their name to some existing glass
               | company, but they still wouldn't really be the ones
               | producing it, and I think Zeiss has avoided diluting
               | their brand name like this so far.
        
               | alexchamberlain wrote:
               | I don't disagree with you, but the way the GP comment
               | made a joke of the idea was unfair IMHO.
        
               | itishappy wrote:
               | I doubt Zeiss makes their own glass. Most optics
               | companies outsource that to one of the big glass fabs:
               | Schott, Ohara, CDGM.
        
               | alexchamberlain wrote:
               | Zeiss and Schott are both owned by the Carl Zeiss
               | foundation; the origin story is somewhat covered by
               | Material World by Ed Conway. It's a fantastic book and
               | well worth a read.
        
               | itishappy wrote:
               | WHAT!? This is my day job, but I'm embarrassed to admit I
               | never realized that!
               | 
               | Thanks for the book rec, I'll probably start digging into
               | it this weekend.
        
           | cududa wrote:
           | I assume if you're on HN you work in tech.
           | 
           | As a side hustle, why don't you start building and selling
           | desktop PC's to local businesses, competing with HP, Dell,
           | etc on margin? That's also tech, right?
           | 
           | While building cheap PCs at razor thin margins is adjacent to
           | whatever your tech job is, and probably something you're able
           | to do, it probably wouldn't be the most profitable use of
           | your time
        
           | itishappy wrote:
           | They don't have to. They're the best in the world, and they
           | know it. They price accordingly.
        
           | wongarsu wrote:
           | Zeiss isn't in the business of selling cheap stuff on thin
           | margins, no matter the product.
        
         | MadnessASAP wrote:
         | > It's a reverse light guide. We've been beam forming for a
         | long time, it's unsurprising that the reverse is possible
         | (imaging through a light pipe).
         | 
         | Beamforming in RF frequencies is old, beamforming at optical
         | wavelengths is pretty new shit. Doing the reverse, that is
         | receiving a signal, is brand spanking new fresh out the cow hot
         | shit at any frequency.
        
           | xyzzy_plugh wrote:
           | No, it's not really new. Small form factor is relatively new
           | but even then the issue lies in yield and quality control.
           | 
           | Projector light engines include potentially many light-beam
           | forming condensing and projection lenses precisely to
           | concentrate light into a uniform quadrilateral. That's not
           | new. The industry continues to advance, though.
           | 
           | Even holographic projection isn't new. This is just that,
           | except the light is (sort of) taking the reverse path.
           | 
           | Technically there is no reason why it can't also project
           | light outwards simultaneously. However light guides aren't
           | really reversible like that: the light usually exits through
           | a small fraction of the guide's external surface area.
           | Reversing that means the entire external surface area is
           | potentially collecting light, which would result in some
           | undesirable caustics in all scenarios I can imagine. Light
           | engines are in part designed to account for this (by
           | reflecting or sinking light into an absorber) but this is
           | still pretty different from what Zeiss is promoting.
           | 
           | For a small permanent installation where you are in control
           | of the lighting I could see this working relatively well, but
           | I have a hard time imagining you could get close anything
           | resembling photo quality without a lot of environmental
           | treatment. Conversely holographic projection is pretty doable
           | on a mobile platform like a headset.
           | 
           | This is pretty new only in that it's probably at least an
           | order of magnitude more difficult to accomplish and thus
           | hasn't been viable up until now. Fundamentally none of the
           | concepts are new, as far as I can tell.
           | 
           | As an example look at your nearest window and imagine it
           | divided into a grid of uniform pixels. Each pixel is a small
           | mirror that reflects a point of focus (wherever you are) to a
           | another, smaller point on an imaging sensor somewhere in the
           | frame. This would look pretty jarring (and jagged) to most
           | people, until you layer a complimentary piece of glass on top
           | of it to make the exterior flush. The two pieces of glass
           | would be high enough precision that once you put them
           | together they are effectively one piece of glass. Ta da.
           | 
           | This is effectively the same process as making any other
           | multi-lensed glass, and that's Zeiss's wheelhouse.
        
         | buffington wrote:
         | > Zeiss isn't going to aspire to sell cheap glass on razor thin
         | margins.
         | 
         | Especially true since Zeiss isn't planning on selling these at
         | all. They're selling licenses to the tech.
         | 
         | I doubt that undermines your privacy argument in any meaningful
         | way however. Even if the license was free, the cost of
         | producing the components is certainly magnitudes higher
         | compared to the cost of current tech that accomplishes similar
         | goals.
        
         | samstave wrote:
         | jiminy christmas!!!
         | 
         | I lit (pun) came to gripe about light pipes...
         | 
         | However here is you solution:
         | 
         | 3D print lenses in a header for threads to be arbitrarily
         | placed in a [COMPOUND] lens and pull that feed with AI spatial
         | mapping (yes these are easy now)... EYE
         | 
         | And you can make these in many increments - micro even... _"
         | Hey NSa, super simple optical prince Rupert drops on a
         | composite eye"_ (self destrucing fiber lens when discovered)
        
         | raphman wrote:
         | As I posted below, Microsoft's Applied Sciences Group did
         | something similar (I guess) back in 2011:
         | 
         | https://www.microsoft.com/applied-sciences/uploads/publicati...
         | 
         | https://www.microsoft.com/applied-sciences/projects/the-wedg...
        
       | mrandish wrote:
       | After some searching I found a patent I _think_ may be related to
       | this https://patents.google.com/patent/WO2020225109A1/en because
       | it uses the phrase "Holocam", is German and was filed by Audi
       | (the press release mentions automotive applications as the
       | primary initial use case). It's a translation from German which
       | makes it a bit tougher to parse than the usual patent.
       | 
       | The total lack of any deeper information beyond the bold yet
       | vague claims in the press release is frustrating. The PR makes it
       | sound like a miraculous breakthrough destined to change
       | everything. The source release on the Zeiss site only adds two
       | bits of info.
       | 
       | > _" The transparency of the holographic layer has only a minimal
       | effect on the brilliance of the image reproduction. It is also
       | possible to detect spectral components as additional information
       | to complement the visible image. The resulting data provide
       | insights into environmental contamination such as air pollution
       | and UV exposure."_
       | 
       | However, experience shows that in reality bold+vague claims like
       | this inevitably come with significant trade-offs and constraints
       | which limit its applications (little things like cost, power,
       | fidelity, size, speed, etc). This is especially true in early
       | implementations of new tech. That said, it may still be both
       | interesting and useful. Unfortunately, we have no way to even
       | think about how it might be useful because Zeiss marketing has
       | chosen to play 'hide the ball' instead of just releasing a
       | technical explainer outlining relevant trade-offs, limitations,
       | etc.
       | 
       | If I was talking to someone from Zeiss my first questions would
       | be about how much the additional components impact the optical
       | characteristics of the glass, what the resolution of the
       | resulting image data is, how large are the components needed at
       | the edges and how far away can they be from the capture zone?
       | Then, of course, how the output of the resulting imaging system
       | maps into traditional camera/lens metrics like f-stops, aperture,
       | imager size/density, gain, focal length, etc. Zeiss is an optics
       | company after all.
        
         | mannykannot wrote:
         | Thanks for finding this.
         | 
         | The paper mentioned in the Description section can be read
         | here:
         | https://www.academia.edu/52566311/_title_Volume_phase_hologr...
         | 
         | My guess is that each of the items in patent diagram labeled 20
         | and 22 are gratings of this sort, perhaps with the fringes
         | angled at 45 degrees.
         | 
         | Some additional info may be gleaned from the one patent citing
         | this one, invented by one of the co-inventors of the latter:
         | https://patents.google.com/patent/DE102019206354A1/en
        
       | bcherny wrote:
       | Are there any numbers on how many megapixels the camera is, and
       | how many DPI the display is? (What are the upper bounds for these
       | over time?)
       | 
       | The demo looks greyscale, and super low res and low FPS.
        
         | lawlessone wrote:
         | >The demo looks greyscale, and super low res and low FPS.
         | 
         | I think then intention is it just needs to be enough to know
         | where the users face is and project a HUD at them.
        
       | teeray wrote:
       | > This means that everything from the window in your car to the
       | screen on your laptop to the glass on your front door can now
       | possess an invisible image sensor.
       | 
       | Retailers, marketers, and data brokers are salivating.
        
         | autoexec wrote:
         | I can't wait until the windows in our homes plaster ads over
         | everything every time we look outside.
         | 
         | It'll sure be distracting when it's the windshields of our
         | cars, but I do look forward to the legal drama when companies
         | get sued for painting their "holographic" ads on top of the
         | adspace other people already paid to pollute with their own
         | advertisements.
        
           | from-nibly wrote:
           | how would an image sensor display ads?
        
             | autoexec wrote:
             | > Holographic 3D content permits more design, _branding_ ,
             | guidance and information functions. For example, side and
             | rear windows can be used for eye-catching Car2X
             | communications. It is also possible to black out window
             | glass or make projected text and images visible only from
             | the inside or outside. Video content is also supported.
             | (https://www.zeiss.com/corporate/en/about-
             | zeiss/present/newsr...)
        
           | ProfessorLayton wrote:
           | I'm not sure where you live, but in many places there's
           | strict city/county level ordinances restricting signs
           | (Particularly lit up signs) and advertising. There's a reason
           | people's backyards aren't littered with billboards.
           | 
           | Anyone that's experienced a cracked windshield understands
           | that this won't be going anywhere outside of some very niche
           | and expensive cars.
        
           | dr_kiszonka wrote:
           | I think it may be more cost effective to put ads in
           | subsidized smart glasses and contact lenses. (A little
           | dystopian, I know.)
        
       | LegitShady wrote:
       | It honestly doesn't seem that useful to me.
        
       | m3kw9 wrote:
       | If you look at it where does it show your eye looking once
       | captured?
        
       | iamthepieman wrote:
       | They're specifically marketing to car manufacturers in the press
       | release video. Which is unfortunate because I don't need more
       | non-haptic buggy interfaces in my car. The technology itself is
       | amazing even though the holo-cam appears to be just greyscale and
       | rather blurry right now. The ability to embed the optics in/near
       | (hard to tell from the marketing) the edge of the glass is
       | awesome as you don't need a projector that is separate (by much)
       | from the display surface.
        
       | wil421 wrote:
       | Years ago I was able to visit Zeiss in Oberkochen. They had a
       | fantastic headquarters with a few older lithographs. I think a
       | couple of the instruments were 80 millions dollars or so.
       | 
       | There's a facility across from the Autobahn that was so sensitive
       | trucks going by would throw off their machines. They had to put
       | padding on the autobahn to prevent it. This was after they put
       | the foundation on some kind of suspension. My coworker said they
       | hire the most PHDs in Europe.
        
         | stronglikedan wrote:
         | Sounds like LIGO, but they're in the US. They had to put the AC
         | unit for their entire facility on suspension because their
         | instruments were so sensitive. And they ask people to not
         | accelerate or decelerate so quickly when driving around the
         | campus.
        
         | fnordpiglet wrote:
         | Feels like it would be easier to buy land not next to a highway
         | :-)
        
           | wil421 wrote:
           | You need to attract PHDs and account for logistics. If you
           | want to attract top talent you need to be in a desirable
           | place or be a desirable place with access to desirable
           | places.
        
           | mannykannot wrote:
           | None of the PhDs are in Facilities Management.
        
       | tqi wrote:
       | "Webcams that enable you to look anywhere on your screen."
       | 
       | Minor aside, but does anyone actually care about this? Forever
       | ago, I was told to try and look into the camera in order to
       | project eye contact during video calls, but now that just seems
       | like a cultural hangup that arose from people not being familiar
       | with video calling. Now that it is more ubiquitous, I feel like
       | we all have collectively agreed that the eye contact thing is
       | unnecessary?
        
         | toomim wrote:
         | It's not just cultural. We've evolved to recognize eye-contact.
         | Newborn babies immediately know when you look at them. Eye
         | contact with a dog communicates dominance.
         | 
         | You've just acclimated to losing that signal during video
         | chats. Bring it back, and you'll have a richer experience.
         | 
         | More generally, we have evolved special neural hardware to
         | recognize _gaze_ , with a special case for when gaze is
         | directed at our eyes. Gaze is important because it's a sign of
         | where people are attending. And as Herb Simon said: "in the
         | information age, attention is the scarce resource."
        
         | hn8305823 wrote:
         | No, and I'm absolutely not willing to give up the mechanical
         | camera shutter I have on my laptop for that feature. They could
         | add a mechanical shutter to the hidden camera in the frame but
         | why do all of this.
         | 
         | Edit: Should have said "mechanical lens cover" instead of
         | "mechanical camera shutter"
        
           | asow92 wrote:
           | Just so you know, in photography, "mechanical camera shutter"
           | can mean something very different from what I think you mean.
        
             | heleninboodler wrote:
             | This is an odd, almost _reverse_ nitpick. The word
             | "shutter" is general-purpose. It's literally a thing that
             | shuts the opening. There's one inside an SLR camera, as you
             | point out. There's often one on a webcam. They are common
             | on windows on houses.
        
               | asow92 wrote:
               | All words are general-purpose, but when we arrange them
               | they adopt new meaning. I'm not nitpicking, and just
               | pointing out that the meaning of those words as arranged
               | may not be perceived as the author originally intended.
               | 
               | Alternatively, I'd suggest a different arrangement of
               | words like "lens cover", "webcam cover", "webcam cover
               | slider", or "webcam privacy shield" to be more accurate.
               | 
               | Of course we were able to grock what "mechanical camera
               | shutter" meant in this context, although at first I was
               | confused and wondered if in fact there were webcams with
               | mechanical focal plane or leaf shutters.
        
         | cududa wrote:
         | Idk, I've noticed when I'm on sales calls, some sales people
         | make a very conscious effort to look into their webcam, and the
         | effect of them "looking at me" in the video feels:
         | 
         | A)Initially, a little bit odd, because 98% of people don't do
         | it/ I'm not use to seeing that
         | 
         | B) Then feels pleasantly good/ natural.
         | 
         | I'm not going to make a decision on a performative behavior
         | like looking at the webcam - at least, not consciously - but
         | I'm sure if/ when this becomes the norm, webcams NOT focused on
         | eyes will seem very "off"
        
         | krisoft wrote:
         | > but now that just seems like a cultural hangup that arose
         | from people not being familiar with video calling.
         | 
         | Eye contact is about as old as humankind. So maybe in 300,000
         | years we can check if we get over it with video calls.
         | 
         | It is not that communication is not possible without it. It
         | just removes an additional layer.
         | 
         | Eye contact conveys all kind of useful meta data. Depending on
         | the circumstances and other verbal and non-verbal cues it can
         | mean "I'm listening to you", "oh, maybe let's push more on this
         | topic", "have you also caught that?", "perhaps it would be
         | wiser to not talk about that", "i'm specifically addressing
         | you" or "can you help me out here?". And these are just the
         | ones immediately applicable in business settings. Let's not
         | even talk about all the ways it can be used during flirting.
         | 
         | And it works on a subconscious level. I regularly DM role
         | playing games, both online and in-person. The lack of eye
         | contact is a serious impediment in online games. One can use
         | eye contact, or the lack of it to judge engagement. One can
         | signal with eye contact turns or who an NPC is talking to. It
         | can also be used to help less talkative players seize amazing
         | role playing moments.
         | 
         | Can we get by without it? Sure. We can communicate anything
         | using a 1-bit communication channel using morse code. It is a
         | bit like dancing in shackles. Can be done, just leaves
         | something extra on the table.
        
           | tqi wrote:
           | To clarify I didn't mean that all eye-contact is cultural, I
           | meant specifically during video calls. I was told that if I
           | didn't look into the camera during my interview, it would be
           | perceived as rude or unprofessional.
        
         | layer8 wrote:
         | No, we haven't agreed that. I continue to feel somewhat rude
         | when not looking at the camera during a conversation. And it
         | matters to nonverbal communication.
        
           | tqi wrote:
           | I also still habitually look at the camera (due to said
           | training early in my career), but I think that the important
           | thing is I don't think it is rude when other people don't do
           | it. And in my experience, the vast majority of people I
           | interact with don't either, which is why it feels like we
           | have agreed that it is not important.
        
         | jameshart wrote:
         | Consider the possibilities when the screen-glass camera view
         | could be different for each of the participants on your
         | videoconference screen - so as you shift your eyes from one to
         | another, they get _different_ experience of eye contact.
         | 
         | Staring into your camera on a multiparty call means everyone
         | feels like they are getting your eye contact, which devalues
         | it. Eye contact moving between participants is the gel that
         | holds conversations together and it's why video calls are still
         | stuck in the conference call era in terms of talking over one
         | another.
        
       | from-nibly wrote:
       | I'm just excited to have a cheapish webcam embedded in my
       | monitor. That way I can look at people while I'm on zoom. That's
       | it.
        
       | JumpCrisscross wrote:
       | > _Glass surfaces can also generate energy. The microoptical
       | layer in the window pane absorbs incident sunlight and transmits
       | it in concentrated form to a solar cell. This combines the
       | advantages of conventional windows - natural light and an
       | unrestricted view - with the additional benefit of efficient
       | energy production._
       | 
       | This is pretty cool.
        
       | bouvin wrote:
       | Looks pretty cool, though it is not quite Slow Glass [1].
       | 
       | [1] https://en.wikipedia.org/wiki/Light_of_Other_Days
        
       | thr0waway987 wrote:
       | The telescreen received and transmitted simultaneously. Any sound
       | that Winston made, above the level of a very low whisper, would
       | be picked up by it; moreover, so long as he remained within the
       | field of vision which the metal plaque commanded, he could be
       | seen as well as heard. There was of course no way of knowing
       | whether you were being watched at any given moment.
        
       | _the_inflator wrote:
       | Apple rejoices, I guess. This brings their vision of getting rid
       | of the notch closer to reality.
        
       | 1letterunixname wrote:
       | Reads like press-release wank. So not a Lytro, but imagining the
       | possibilities of reflection-based computed image reconstruction.
       | They accomplished getting their brand out there without offering
       | anything new. Check out their about us:
       | 
       | > From time to time we also publish advertorials (paid-for
       | editorial content) and sponsored content on the site.
       | 
       | https://www.digitalcameraworld.com/news/about-us
        
       | biomcgary wrote:
       | Given that Zeiss proposes this technology for vehicles, windows,
       | etc., I'm curious about the effects of water droplets in direct
       | contact with the surface changing the index of refraction locally
       | (vs air).
        
       | nefrix wrote:
       | Let the mass surveillance begin!
        
         | sumtechguy wrote:
         | too late
        
       | AnarchismIsCool wrote:
       | For the people kinda worried: this is a highly specialized piece
       | of glass that is extremely complicated to manufacture at present
       | and must, due to the laws of thermodynamics, not be 100%
       | transparent. It's not going to allow surveillance through
       | existing glass installations in any form, just possibly new ones
       | if there's room for the support equipment and through the use of
       | 4-5 digit piles of cash.
       | 
       | Any camera glass like this will have at least a mild tint and
       | will be used in specialty applications. It'll also have pretty
       | horrible SNR, resolution, and low light performance.
       | 
       | Currently the structural component of this tech is mainly used in
       | extremely high end aerospace applications (various heads up
       | display type systems) so it's unlikely you'll ever run across one
       | of these within the next decade.
       | 
       | Nasty remote sensing tech people can be worried about right now:
       | RF surveillance from various combinations of mmWave, wall
       | penetrating radar, and wifi interferometry. Add in the fact that
       | your IPhone has mac randomization but every other device you own
       | including your car's TPMS doesn't. Also Geiger mode lidar is fun,
       | one company I worked for mapped the inside of a random person's
       | house with it as a demo.
        
         | sroussey wrote:
         | I agree with everything you said, but the example on the CES
         | floor does not have an apparent tint.
        
           | xyzzy_plugh wrote:
           | I assure you it is semi opaque. A one way mirror is a
           | primitive example of this. You can make the reflection
           | increasingly transparent but it will be tinted up until the
           | point it doesn't reflect anything.
           | 
           | It may not be noticeably visible to the human eye under most
           | lighting conditions, though.
        
           | hnbad wrote:
           | Neither do most storefront windows and yet they're often made
           | to reduce the transmission of UV light to protect displayed
           | goods from sunlight or intentionally darkened so they're less
           | transparent when the display is not lit up. You just don't
           | notice it normally or dismiss it as an effect of ordinary
           | glare, which is the point.
        
         | neallindsay wrote:
         | I agree that this shouldn't be anywhere near the top of
         | people's privacy concern list. A $1 traditional digital camera
         | can already be hidden very easily and this probably costs
         | thousands of dollars at least if you could even get it.
         | 
         | It's still creepy though.
        
         | nonrepeating wrote:
         | Thanks. The original description made this seem like far-future
         | technological magic. A system that can somehow analyze a random
         | pane of glass and derive all the transformations needed to use
         | it as a high-precision waveguide? I actually had a manager ask
         | me to develop such a thing, and I asked him how many dozen
         | optics PhDs I could hire to accomplish this feat.
        
           | shrx wrote:
           | Apparently the number is finite.
        
         | Krasnol wrote:
         | So what you say is: this early prototype might be hard to see
         | if it's not close up?
         | 
         | I mean, this will be worse if the tech advances no?
        
         | thfuran wrote:
         | >and must, due to the laws of thermodynamics, not be 100%
         | transparent.
         | 
         | It's perhaps worth noting, however, that it wouldn't be unusual
         | for a window to have only ~60% transmittance in visible
         | spectrum.
        
       | i8comments wrote:
       | Is there on the market any device that should be able to detect
       | this tech if it is used as hidden cams?
        
       | neilv wrote:
       | Get legislation against all hidden cameras.
        
       | sroussey wrote:
       | Is it just me, or does their car stuff look a lot like the BMW
       | Neue Klasse stuff?
        
       | nickpinkston wrote:
       | This video seems to show what they're talking about better than
       | that article:
       | 
       | https://www.youtube.com/watch?v=NORPeCcIXRQ
        
       | xyproto wrote:
       | Changing rooms will never be the same.
        
       | erikpukinskis wrote:
       | I've said many times, eye contact will be the killer app of VR...
       | 
       | ... but it will be ironic if 2D beats the VR companies to it,
       | using technology like this.
       | 
       | What an utter failure on the part of Meta that would be. With
       | such a huge head start and they still don't sell eye contact
       | (except on their Pro device? Maybe?)
        
       | ChrisMarshallNY wrote:
       | Looks cool. The unfortunate thing, is that, whenever an "exciting
       | new camera tech" is announced, the image quality is often
       | debatable.
       | 
       | But even relatively poor image quality might be cool, if you had
       | a camera built into your monitor, so you could do direct-eye-
       | contact video calls.
        
       | justinl33 wrote:
       | Can some correct me in saying that this is equivalent to having a
       | 20+ inch sized sensor? The focal length would be extraordinary
        
       | raphman wrote:
       | Microsoft's Applied Sciences Group did something similar (I
       | guess) back in 2011:
       | 
       | https://www.microsoft.com/applied-sciences/uploads/publicati...
       | https://www.microsoft.com/applied-sciences/projects/the-wedg...
        
       | emmelaich wrote:
       | ... Does _not_ turn glass windows into cameras. From the headline
       | I thought this might be a possibility.
       | 
       | Requires Zeiss Multifunctional Smart Glass(tm)
        
       | olivermarks wrote:
       | Would be good to have a formal notification on glass stating
       | 'this window/screen/etc contains a camera that may broadcast your
       | image'
        
       | jack_riminton wrote:
       | Am I alone in thinking this is cool but not inherently useful?
       | The only use case where this might be useful is in video calls to
       | make 'eye contact' more realistic but I'm sure there are software
       | fixes (altering pupils)
       | 
       | In most cases such as the windscreen you can just have a camera
       | on the frame. Why does it need to utilise the glass itself?
        
       ___________________________________________________________________
       (page generated 2024-01-05 23:00 UTC)