[HN Gopher] Nobody knows what's happening online anymore
       ___________________________________________________________________
        
       Nobody knows what's happening online anymore
        
       Author : furrowedbrow
       Score  : 90 points
       Date   : 2023-12-19 16:00 UTC (7 hours ago)
        
 (HTM) web link (www.theatlantic.com)
 (TXT) w3m dump (www.theatlantic.com)
        
       | panarky wrote:
       | https://archive.is/wyoId
        
         | neonate wrote:
         | https://web.archive.org/web/20231219190051/https://www.theat...
        
       | segasaturn wrote:
       | Maybe that's a good thing? I remember a few years ago when
       | journalists were outsourcing their reporting to Twitter and we
       | had headlines like "The Internet is Freaking Out About X" when it
       | was really a dozen nobodies on Twitter. The death of Twitter and
       | the re-fragmentation of the internet sounds like a breath of
       | fresh air compared to the purple haze of the last decade's
       | centralized web.
        
         | steveBK123 wrote:
         | Would agree. Some old school journalists from NYT wrote about
         | that phenomenon. Colleagues doing a lot of stories that were
         | basically the groupthink of their friend group or what they saw
         | on Twitter.
         | 
         | Part of it is economics/incentives leading journalists to have
         | to churn out a lot of content. Part of it is laziness as it's a
         | lot easier than going out into the field and actually talking
         | to people.
        
           | steveBK123 wrote:
           | One sourcing was this interview with NYT publisher -
           | https://www.newyorker.com/culture/the-new-yorker-
           | interview/a...
           | 
           | From this part:
           | 
           | Are you saying that's changed? That reporters are just
           | sitting in rooms in front of a screen? I don't think that's
           | the case.
           | 
           | Of course it's the case! It's the least talked-about and most
           | insidious result of the collapse of the business model that
           | historically supported quality journalism.
        
           | makeitdouble wrote:
           | That sounds a lot like how "news" were sourced before that,
           | with random interviews at street corners near the newspaper's
           | office, stuff they heard at parties and from friends.
           | 
           | I don't believe there has been a fundamental shift on how
           | much people are willing to put work into their pieces.
        
         | cogman10 wrote:
         | I tend to agree. Far too many "journalists" are publishing
         | articles like "here's what one reddit user discovered about
         | xyz".
        
           | yamazakiwi wrote:
           | I've seen websites that automate all article creation from
           | social media posts where they don't even check if the title
           | generated makes sense.
        
         | robotsquidward wrote:
         | The article goes into that in depth, and how that hasn't really
         | changed even on newer platforms like TikTok, just gotten harder
         | to follow and understand.
        
         | Dig1t wrote:
         | Traffic is up on X 22% YoY
         | 
         | Not quite death, but certainly agree about news outlets no
         | longer seeing it as okay to say that "The internet is freaking
         | out about X"
         | 
         | https://advanced-television.com/2023/12/18/research-x-twitte...
         | 
         | >Using the data available on Google Trends as well as SEO tool
         | Ahrefs, domain and hosting provider Fasthosts investigated the
         | online presence of X since the announcement of Musk's takeover
         | and his official purchase of the platform, just over one year
         | on from his taking of the reins.
        
           | kurthr wrote:
           | Man, those are some terrible statistics... 142.86% of nothing
           | is still nothing.                  For starters, searches for
           | just the term 'X' have increased by 19.4 per cent,
           | while searches for 'Twitter' have fallen by 26 per cent in
           | the same period.         While plenty of peopke still refer
           | to X as its former title and news outlets         still often
           | follow mentions of X with "formally Twitter", it's clear from
           | this         data that interest in the term Twitter is
           | fading, slowly but surely.        Since the switch, searches
           | for 'create X account' have also risen by 142.86         per
           | cent.
        
             | Dig1t wrote:
             | Yeah I had the same thought about the account creation
             | metric, I agree that X is such a new name that increased
             | searches about its name don't really mean much.
             | 
             | The overall usage stat does line up with X's own claims
             | about traffic though. i.e. X is saying that traffic is
             | higher than it has ever been and this source suggests the
             | same as well.
        
         | paxys wrote:
         | Yup, and it was even worse because you could drive any
         | narrative and reinforce any bias that way. Make up a story,
         | search 3 random Tweets that support it, and now you can report
         | on anything to an audience that will eat it up, no real
         | evidence needed. It is still happening of course, but at least
         | now people rightfully look at Twitter with a little more
         | suspicion.
        
         | jojojaf wrote:
         | This comment uses 'X' as a variable, which I found confusing to
         | parse given the recent rebranding of Twitter to X
        
         | cbozeman wrote:
         | X isn't dead, nor is it dying.
         | 
         | Elon Musk took away a bunch of people's status, people who
         | thought they were important somebodies because some nerds in an
         | office met them in person and/or they paid some money to get a
         | verification mark.
         | 
         | That's what happened. It's the election of Donald Trump all
         | over again. One of the few people who actually understood what
         | happened in the 2016 election - and was able to articulate it -
         | was a guy who I actually cannot stand politically, but who
         | happened to be 100% right - Thaddeus Russell. That election was
         | about the common people finally getting one over on the elites,
         | and the elites freaked the fuck out about it.
         | 
         | Well same fucking thing about Twitter / X. A bunch of
         | journalists - a profession generally and historically
         | associated with the lower and middle class - have been / are
         | being absorbed into the elite social classes of America, and
         | they had a special widdle mark that gave them abilities the
         | rest of the hoi polloi didn't have... and Elon Musk came around
         | and he didn't just take it away from them - he did something
         | worse. Same for the academics. Same for the so-called "thought
         | leaders".
         | 
         |  _He gave it to the common people_. He put the elites and the
         | commoners on equal footing... and they freaked the fuck out
         | about it.
         | 
         | X is not dying. It just isn't lorded over by the elites any
         | longer. And they can't fucking stand it.
         | 
         | Good.
         | 
         | The Internet was supposed to be The Great Leveler anyway. We
         | weren't supposed to have gigantic centralized platforms where
         | only approved speech from the Party is allowed. The sooner the
         | rest of these enormous social media platforms either die or
         | radically change, the better.
         | 
         | X didn't die, isn't dying, and won't die. The people _you_ -
         | whoever _you_ is reading this - just don 't post there any
         | longer because Elon took away their toys and they can't stand
         | it.
         | 
         | And yes, the "you" in the above refers to me too... a lot of
         | the people I followed on X no longer post there. Their loss,
         | not mine. Nothing changed except everyone is allowed to use the
         | megaphone now.
        
           | wharvle wrote:
           | Musk said a couple weeks back that the loss of advertisers
           | will "kill" Twitter, but it's ok because "the world will
           | judge them" (the advertisers)
           | 
           | But maybe he was joking. Sure didn't seem to be, but who
           | knows. Or he's wrong.
        
             | vGPU wrote:
             | Musk has enough money to single-handedly pay for the costs
             | of running twitter for the next few centuries, and nobody
             | in their right mind would actually let twitter be "killed".
        
               | wharvle wrote:
               | I dunno. Weird that he said it like it was _going_ to
               | happen, then, instead of saying he wouldn't let it die.
               | But he says a lot of weird stuff, so maybe this is one of
               | those cases where we're supposed to assume he's just
               | saying gibberish that doesn't mean anything.
        
           | gpspake wrote:
           | Who are the nebulous "elites" and are you suggesting that
           | Musk and Trump don't belong in that number? It seems like the
           | argument is that the sheep got one over on the _maybe_ wolves
           | by... rallying behind a couple of _definitely_ wolves who
           | threw on some crummy sheep costumes?
        
             | chankstein38 wrote:
             | Don't you love when people do that? lol "Trump and Musk
             | aren't like the elites!" like oh I didn't realize your
             | normal, everyday, average Joe could just leverage their
             | assets and spend $44bn to buy a platform just to ~destroy
             | it~ sorry, make it better by making sure no one posts
             | there.
        
           | jpalawaga wrote:
           | I'm not sure I agree that this is close to reality.
           | 
           | The reality is much more benign. Musk isn't the savior of
           | free speech, he inserts rules against it constantly, like
           | throttling nyt or saying they'll comply with authoritarian
           | states. He's complains about spam and bots (despite claiming
           | it's an easy problem to solve) then changes verification in a
           | way the makes it difficult know who is actually who.
           | 
           | Separately, you seem very bitter toward people who have left
           | twitter after Elon changed it. Perhaps because with the
           | voices of the elite (a politically loaded term you're using
           | to describe experts or people at the top of their fields)
           | departing, the platform is less valuable and interesting.
           | 
           | The sad thing is, I think Elon could have been a good steward
           | for the platform, but instead he'd rather antagonize
           | advertisers and a subset of his users. That's not being the
           | great leveler though--if people select out, it's no longer a
           | common/shared space for everyone.
        
             | listenallyall wrote:
             | How is throttling the New York Times on X anti-free speech?
             | NYT is its own media platform, among the most powerful in
             | the world, why should it expect a separate outlet to
             | promote it? Further, as a powerful media outlet, the Times
             | itself "throttles" all kinds of voices and opinions with
             | which its editorial board and majority of its employees and
             | readers don't agree.
        
               | digging wrote:
               | The narrative that Musk is "opening" Twitter is false.
               | The game has not changed, he just swapped out some of the
               | rules for ones he personally likes better. For example,
               | deadnaming trans people is now protected speech, but
               | calling a cis person "cis" is punishable. I _do not care
               | what your opinion on trans people is_ - this is a double
               | standard and is not  "free speech absolutism". He also
               | banned an account that was posting public data about his
               | personal jets. He is afraid of absolute free speech
               | (which is reasonable - most people are).
        
             | mensetmanusman wrote:
             | Babylon Bee isn't banned for wrongthink anymore, so that's
             | a plus.
        
           | segasaturn wrote:
           | I feel like you may be overvaluing the importance of the blue
           | checkmark icon.
        
             | wharvle wrote:
             | To the extent people were bothered by the change, I think
             | it was mostly because the blue check is primarily a benefit
             | _to Twitter_ to make it easier to spot people impersonating
             | folks who are worth impersonating. Making it pay-to-play
             | defeated the whole reason for its existence.
        
           | mcphage wrote:
           | > a lot of the people I followed on X no longer post there.
           | Their loss, not mine. Nothing changed except everyone is
           | allowed to use the megaphone now.
           | 
           | That's a weird take. The people whose posts you wanted to
           | read no longer post on X, but also nothing has changed? It
           | would seem you're describing a personally significant change
           | _right there_.
        
           | chankstein38 wrote:
           | I only have a few anecdotal pieces of evidence but I know of
           | two people, who didn't give a damn about checkmarks, who have
           | stopped using twitter because it's unusable now. They were
           | die-hard twitter users who were on it every day but now they
           | don't even open it. They were also the only two twitter-
           | obsessed folks I know and now both of them have no interest.
           | 
           | Again, just anecdotes but I feel like that's more evidence
           | than you're sharing in this comment.
        
         | the_doctah wrote:
         | "Death of Twitter" why are people so deluded and so eager for
         | Twitter to fail? You were a big fan of the previous regime's
         | censorship?
        
           | Retr0id wrote:
           | "Twitter Has Complied With Almost Every Government Request
           | For Censorship Since Musk Took Over, Report Finds" - https://
           | www.forbes.com/sites/katherinehamilton/2023/04/27/tw...
        
             | the_doctah wrote:
             | Do you think it is more or less censored than before?
        
               | JohnFen wrote:
               | If that Forbes article is correct, then it's about the
               | same amount of censorship as before.
        
               | the_doctah wrote:
               | That implies government requests were the sole source of
               | Twitter's censorship.
        
               | JohnFen wrote:
               | Yes indeed. It's only "censorship" when the government
               | demands it. Engaging in voluntary moderation is not
               | censorship in a meaningful sense. It is, in fact, an
               | aspect of freedom of speech that people should not be
               | compelled to engage in speech that they don't want to
               | engage in.
        
               | the_doctah wrote:
               | I don't agree with your definition of censorship. A
               | government doesn't have to be involved to qualify.
               | Moderation is a subset of censorship.
        
               | JohnFen wrote:
               | Strictly speaking, you're correct -- but it also
               | highlights that not all censorship is wrong or bad. It
               | can very easily be a valid exercise of free speech
               | rights.
               | 
               | Twitter (or any social media) moderating people's posts
               | isn't wrong, for instance. Nobody's rights are being
               | infringed when they do this. You might disagree with
               | their moderation policies, but that's a different thing
               | altogether.
               | 
               | Legally speaking in the US, it's only censorship when the
               | government is doing it.
        
               | swayvil wrote:
               | That's some fine semantic tapdancing.
        
             | vGPU wrote:
             | > Forbes reached out to Twitter for comment, and received
             | an automated poop emoji, which the company has been using
             | to respond to press requests for at least a month.
             | 
             | You gotta admit, the kind of shenanigans Musk pulls are
             | hilarious. The definition of F-U money.
        
             | zo1 wrote:
             | Call me when we've had a verified audit and report and
             | detailed breakdown of all censorship. I want database
             | dumps, SQL statements, verifiable guids and URLs, etc.
             | Until then that's just a grey blob of hearsay and may very
             | well be "true" but doesn't represent reality. We need to
             | see the raw data.
        
               | frabbit wrote:
               | Failing that it is probably worth listening-to/reading
               | Matt Taibbi:
               | 
               | https://twitterfiles.substack.com/p/the-censorship-
               | industria...
               | 
               | https://public.substack.com/p/censorship-leaders-accuse-
               | us-o...
        
           | JohnFen wrote:
           | Twitter was a dumpster fire before Musk, but Musk has decided
           | to pour gasoline in that dumpster.
           | 
           | I don't care if Twitter succeeds or fails, but I think that
           | if the media and other entities stop using Twitter as their
           | sole method of communication, that can only be a great thing
           | for everybody.
           | 
           | If people stopped using Twitter as a source for reporting,
           | that would also be a great thing. Twitter is a unique world,
           | not representative of the larger world.
        
           | segasaturn wrote:
           | I've never been a Twitter user, never have and never will, so
           | I can't comment on whatever the previous regime was doing,
           | but I see people talking about Twitter _much_ less than they
           | did a year ago, which is kind of what the headline article is
           | about.
        
           | karaterobot wrote:
           | I'm eager for Twitter to fail because I think it's been a net
           | negative influence on the world almost since its inception,
           | but it has not seemed realistic to hope that it could go away
           | until now. Certainly, it will be replaced by something, and
           | that thing may be just as bad, but I'm happy for the
           | possibility that it might be better too.
        
         | highspeedbus wrote:
         | I think this is a bad thing for the way it was implemented.
         | 
         | Twitter for a brief moment used to work like a Global Broadcast
         | Radio, where everyone could hang out to get a sense of What Is
         | Going On, even if results skewed towards the interests of
         | terminally online people.
         | 
         | Current siloed content feels more like hyper-personalized
         | newspaper. The content is there, but there is limited
         | opportunity or common ground to share and discuss it with
         | _friends_.
         | 
         | That siloing, along with Instagram's discouragement of user
         | generated content, appears to suggest that Big Tech don't want
         | to deal with opposing users (or any user at all) interacting
         | with each other. IMHO.
        
           | emodendroket wrote:
           | They got so sick of hearing about political bias they decided
           | they didn't want to be news sources after all, is my
           | impression. Too bad they only came to their conclusion after
           | getting news publishers to totally reorient themselves around
           | social media though.
        
         | emodendroket wrote:
         | So you think that the fragmentation of Web communities is going
         | to lead to people having a LESS blinkered perspective?
        
           | zebomon wrote:
           | Maybe not the fragmentation itself, but the general awareness
           | of that fragmentation, yes. It sounds like a healthy thing
           | for none of us to feel like we have a sense of "the internet"
           | as a whole. I for one look forward to again being genuinely
           | surprised to learn people's batshit insane opinions and
           | theories, as I was in the early 2000s the first time I
           | stumbled upon AboveTopSecret.
        
         | dylan604 wrote:
         | I can't decide if I dislike these more than the articles that
         | just list items on Amazon where they just quote the reviews
         | like they interviewed them. I assume they generate enough money
         | through the link click throughs that make these articles worth
         | while? I find these more repugnant than listicles. But twitter
         | quotes, amazon review summaries, and listicles have to be the
         | top 3 least favorite for me.
        
       | JohnMakin wrote:
       | > The very idea of popularity is up for debate: Is that trend
       | really viral? Did everyone see that post, or is it just my little
       | corner of the internet?
       | 
       | This is _exactly_ it.
       | 
       | Consider a scenario that's likely fairly common given experiments
       | I've done in the last several years. Say a site people still use
       | to talk to/keep in touch with friends sometimes like IG/FB
       | decides a user is "toxic" and either shadowbans them, or starts
       | hiding their posts from friends. Maybe it isn't even because of a
       | bad interaction, maybe the algorithm just decided their "content"
       | wasn't suitable to be towards the top of this user's followers'
       | feeds.
       | 
       | What would that look like to this user? It'd look like their
       | friends were ignoring them, weren't interested in them, etc.,
       | possibly leading to depression (which has been proven pretty
       | undeniably that high levels of social media use in teens results
       | in higher levels of anxiety and depression).
       | 
       | The fact that people en masse are not pointing out how ridiculous
       | this is, that a social media site can have such enormous
       | influence on one's perception of "reality" is staggering and it
       | should die and die quickly.
        
         | actionfromafar wrote:
         | The trick is to auto-tune the algorithm just short of total
         | depression, and give them a glimmer of hope and interaction
         | with friends. Then it's back to the ads for a new cycle. What's
         | great about AI is that the we don't even need anyone to code
         | this explicitly, it will just happen automatically.
         | 
         | This way it's not malicious at all! /s
        
         | terminous wrote:
         | > that a social media site can have such enormous influence on
         | one's perception of "reality" is staggering and it should die
         | and die quickly.
         | 
         | You say this as if humanity has not been fighting over the
         | long-distance communication of information for literally the
         | entire history of human civilization since the invention of
         | language. Even before written language, storytellers decided
         | what oral traditions they would or would not pass on, changing
         | it each time they told it. Replace "social media" with
         | "broadcast networks" or "newspapers" or "scientific journals"
         | and it is the same issue.
         | 
         | You don't have a world in which 8 billion people are connected
         | (or even 1 billion, or even 1 million, or even 1000) without a
         | few intermediaries whose purpose is to distribute some but not
         | all descriptions of reality to a public audience, and who gain
         | immense power through that.
        
           | JakeAl wrote:
           | On this note, the invention of the printing press led to The
           | Reformation with the first printing of the Bible, which up
           | until that point had been duplicated by monks by hand, and
           | The Word controlled and interpreted by the Church, who
           | wielded their power like modern governments and institutions
           | deciding what is or is not mis- or disinformation.
        
           | dogcomplex wrote:
           | Yep and the solution then is the same as it is now -
           | democratizing the means of production and communication,
           | insulating it from the influences of capital and profit.
           | Socialism is the boring age-old answer to every one of these.
        
         | 1970-01-01 wrote:
         | I'm coming around to just ignoring the Atlantic. Their opinions
         | have a rambling and stream of consciousness flow because they
         | attempt to make something big out of something very small.
         | Amplification of problems can be important, however when it's
         | done in this style, you still have lots of disconnected
         | problems and overall garbage as output.
        
           | Lamad1234 wrote:
           | I don't know. I think it's a really good article. The most
           | watched Netflix show that nobody's heard of is such an
           | thought-provoking thing to bring up.
        
             | 1970-01-01 wrote:
             | >The most watched Netflix show that nobody's heard of
             | 
             | The oxymoronic style of this sentence reflects why I now
             | ignore reading the Atlantic. Clearly it cannot be true, yet
             | they claim it is to continue their narrative. Their next
             | sentence, a citation of "one person posted" is also
             | unpalatable.
        
         | jeremyjh wrote:
         | They should be teaching about algorithmic social media feeds in
         | health class.
        
         | JohnFen wrote:
         | > It'd look like their friends were ignoring them, weren't
         | interested in them, etc., possibly leading to depression
         | 
         | If my friends seemed to be ignoring my tweets, I'd certainly
         | ask them what's up with that through a different mechanism (in
         | person, through texting, whatever). If the only interaction I
         | have with a person is through Twitter, then it's a real stretch
         | to call them "friends" in the first place.
        
           | JohnMakin wrote:
           | Ok, sure, but the parent comment doesn't really mention
           | twitter at all. It's entirely normal for friends to
           | communicate mostly via IG/FB, especially when separated by
           | distance.
        
       | boredumb wrote:
       | Reads like an out of touch journalist with a vendetta against
       | elon musk before I got pay walled.
        
         | actionfromafar wrote:
         | Maybe, but that's the point. Who knows who's out of touch
         | anymore? Is there any general "touch" left?
        
         | jsbisviewtiful wrote:
         | > with a vendetta against elon musk
         | 
         | I am assuming I was paywalled in the exact same spot as you and
         | it's baffling from that small snippet that you came up with
         | this claim. This is the exact quote and the only mention of
         | that clown:
         | 
         | > the collapse of Twitter--now X--under Elon Musk,
         | 
         | Arguably, Twitter collapsed into... X?... and X's value has
         | tanked in the last 12 months. That less than 10 word phrase is
         | not the focus of the intro - It's the overall collapse of the
         | centralized-on-social-media internet.
        
       | M4v3R wrote:
       | There's an awesome recent Film Theory episode called ,,How
       | YouTube broke your brain" that covers a very similar topic that I
       | highly recommend watching:
       | https://youtu.be/RXiLAn3vUKg?feature=shared
        
       | maerF0x0 wrote:
       | > Popular content is being consumed at an astounding scale, yet
       | popularity and even celebrity feel miniaturized, siloed. We live
       | in a world where it's easier than ever to be blissfully unaware
       | of things that other people are consuming.
       | 
       | I've long been trying to communicate this trend to anyone who
       | will listen, once needs are saturated the trend becomes building
       | specialization that produces the most hedonism/value for the
       | individual (per unit of inputs). Taken to the limit the outcome
       | is a product perfectly attuned to your feel good chemical
       | receptors in your body and brain.
       | 
       | Given a download of your brain, the future looks like generated
       | content that is attuned to you alone, and is suboptimal for
       | everyone else (relative to their own generated content). There
       | will be a minor amount of novelty added to stimulate those
       | circuits (and check the gradient for optima), but will mostly be
       | a remix of what you already respond to.
       | 
       | So instead of Nike choosing to produce 10, err 100, colors of
       | shoes, they will simply make exactly the color you want, just for
       | you (and whoever collides).
       | 
       | Part of this will be an explosion in creativity because as an
       | individual you will be able to express what you want and create
       | it without the years/decades of training required to learn Script
       | writing, or film, or the guitar, or how to sew etc.
       | 
       | Will it be good for us or society? That's a moral argument I'm
       | not making here. Just an observation and extrapolation of what
       | seems to be happening.
        
         | keybored wrote:
         | People have been telling sci-fi stories about society
         | evolving/devolving into people locked into their individual
         | pleasure boxes for decades, friend.
        
           | haswell wrote:
           | And for the first time in the history of those stories,
           | reality is extremely close to that fiction.
           | 
           | The reasons those stories are told over and over is because
           | we're highly susceptible to things that use our pleasure
           | centers in ways that lead to maladaptive outcomes. You could
           | reframe this to say we've collectively warned ourselves about
           | this for decades, and we're still plunging headlong towards
           | this future despite realizing how badly it can turn out in a
           | worst case.
        
             | keybored wrote:
             | > The reasons those stories are told over and over is
             | because we're highly susceptible to things that use our
             | pleasure centers in ways that lead to maladaptive outcomes.
             | 
             | That's an outdated and primitive view. People who are rich
             | aren't fat simply because they have easier access to food.
             | Non-illicit addictions (like smoking) don't happen to
             | people uniformly simply because nicotine is at the same
             | supermarket that everyone goes to. If people are about to
             | "amuse themselves to death" then that is because they are
             | leading an unbalanced life in some way, like being
             | overworked or not having their needs met (like "social
             | needs", which I hear is a thing (cannot confirm or
             | disconfirm)).
             | 
             | And if a lot of people have those problems? Yeah, then it
             | becomes a societal problem.
             | 
             | But to talk about that you would have to look beyond the
             | symptoms. But I guess worrying about Zappaesque sex robots
             | is more fun.
        
           | maerF0x0 wrote:
           | correct, but few people seem able to grok it.
        
       | happytiger wrote:
       | Perhaps the problem is that most of the "news" on the Internet is
       | now behind a paywall. Audience fragmentation is the inevitable
       | result of steady audience segmentation. What we are looking at is
       | the inevitable result of incredible amounts of monetization
       | effort, which inevitably empties the commons so that audiences
       | can be properly extracted.
       | 
       | This very article _about the phenomenon is unreadable by the
       | majorly of Earth_ because it's behind a paywall.
        
       | lloydatkinson wrote:
       | Reddit is a good way of knowing
        
         | scottyah wrote:
         | Reddit is just another segregated community, it is one that
         | just somehow attracts the type who perplexingly think they can
         | understand and speak for everyone.
        
         | s1artibartfast wrote:
         | Reddit is a good way to know what is happening on Reddit, but
         | this feeds into the point.
         | 
         | there are lots of things happening online but off reddit, and
         | also lots of people that actively don't care what is happening
         | _on Reddit_.
        
         | dfgfek wrote:
         | I know of so many communities that are banned from reddit and
         | that had to move to other hosts...
        
       | Pxtl wrote:
       | The paywall on the article is ironic since the collapse of free
       | reputable news is likely another aspect of that.
       | 
       | I keep hoping the Fediverse will win. After what's happened to
       | Twitter and Reddit and Facebook, it seems self-evident that our
       | main means of public discourse needs to be something
       | decentralized.
       | 
       | But the Fediverse is struggling. UX is a disaster, every instance
       | admin is holding on by their fingernails to stay solvent and
       | sane, product development is comparatively slow, and bad actors
       | have only barely gotten started attacking them.
        
         | maerF0x0 wrote:
         | They even mention it
         | 
         | > the ascension of paywalls that limit access to websites such
         | as this one, t
        
         | hotpotamus wrote:
         | Why would reputable news be free? Would you expect anyone
         | reputable to just give away their product? I have no doubt
         | propaganda will remain free at least.
        
           | Pxtl wrote:
           | When did I say I expected it to be free? Obviously, it's
           | paywalled because that's their only economically viable
           | option now that advertising revenues have lowered too far for
           | them.
           | 
           | I'm just stating reality: reputable news sources used to have
           | free access to their articles on their websites. Now they do
           | not.
        
         | bobsmooth wrote:
         | You can either have free or you can have reputable. Real
         | journalism costs money. You know people used to buy the
         | newspaper for a few bucks everyday right? Now people can't be
         | bothered to spend the same amount for a whole month's worth of
         | news.
        
       | mouzogu wrote:
       | > "Consider TikTok....Try to imagine which posts might have been
       | most popular on the site this year. Perhaps a dispatch from the
       | Middle East....Or maybe something lighter, like a Gen Z dance
       | trend....Well, no: According to TikTok's year-end report, the
       | most popular videos in the U.S.--clips...aren't topical at all.
       | They include makeup tutorials, food ASMR, a woman showing off a
       | huge house cat, and a guy spray-painting his ceiling to look like
       | Iron Man."
       | 
       | so the normies finally won.
       | 
       | i think it makes sense that virality now is totally controlled by
       | algorithms. there's revenues to be made. such a thing can't be
       | left to chance, that was a blip of early internet history.
       | 
       | to me its all become boring, too much content and all of it seems
       | the same, bland and unoriginal. i know there's good stuff but
       | it's not easy to find among the noise.
        
         | scottyah wrote:
         | I'm beginning to like the revenue driven algorithms. I rarely
         | get the BigCo ads anymore, it's usually small scrappy startups
         | building niche products for the niche activities I enjoy.
         | "Sponsored athletes" are now "influencers" and they're getting
         | paid even more money to push the boundaries of the
         | sports/lifestyles that I dream of, and now I get to experience
         | them both viscerally during the week, and now the barriers to
         | entry are lowered during the weekend now that the ecosystems
         | are growing.
         | 
         | The pace at which hobbies like paragliding, base jumping, foil
         | boarding, mountain biking, hiking, etc are growing is
         | incredible to watch. Engineering talent dedicated towards "fun
         | stuff" (aka top of Maslow's hierarchy and not influential on
         | human survival (in my case the sports are very against raising
         | the rates of survival lol))gets rewarded at paces never before
         | seen.
        
         | gglitch wrote:
         | >> makeup tutorials, food ASMR, a woman showing off a huge
         | house cat, and a guy spray-painting his ceiling to look like
         | Iron Man
         | 
         | > so the normies finally won.
         | 
         | I think I get your general point and I think I agree with it;
         | but I have to point out that when I compare "food ASMR" and "a
         | guy spray-painting his ceiling to look like Iron Man," to what
         | was broadcast back when we only had three channels, it makes me
         | think the "normies," have either most definitely not won, or
         | that I'm way, way out of touch on what "normal," is now.
        
       | chrisallenlane wrote:
       | I can't read the "Nobody Knows What's Happening Online Anymore"
       | article because it's behind a paywall.
        
         | gavin_gee wrote:
         | bravo
        
       | gorgoiler wrote:
       | The peak of this, for me, was _pizza rat_ (late 2015) which felt
       | like the last time everyone on the internet had seen the same
       | thing. Kind of like the old days of TV where the whole nation
       | would watch the same episode of something in the same evening.
       | 
       |  _Dat boi_ (early 2016) was the first time I missed out on the
       | meme zeitgeist and it's been slipping further from my grasp ever
       | since.
       | 
       | I suspect I am also getting old.
        
         | mattlondon wrote:
         | Never heard of pizza rat, so there you go: not everyone.
         | 
         | I think the internet - and just life in general - has always
         | been what this article is fretting about. Stuff happens, some
         | people see it, some don't. Nothing to see here.
        
         | supportengineer wrote:
         | I've never heard of "pizza rat" or "dat boi". I probably spend
         | around an hour on Reddit every day since maybe 2006.
        
       | liotier wrote:
       | What is happening online ? Easy answer: everything. The online
       | world is now just as complex, both globalized and fragmented at
       | the same time in different dimensions, as humanity itself... The
       | tools of our social interactions, public and private, can only be
       | homomorphic to them.
        
         | blueridge wrote:
         | https://www.youtube.com/watch?v=k1BneeJTDcU
        
       | keybored wrote:
       | > Popularity and virality aren't the only metrics to determine
       | what's important, but without an understanding of what is
       | happening online, we're much more likely to let others take
       | advantage of us or to waste precious time thinking about,
       | debunking, and debating issues and controversies that are
       | actually insignificant or have little impact on the world around
       | us.
       | 
       | Believe that something trending is significant? Fake News because
       | it is overblown and was only chuckled at for five seconds by two
       | million people--most of whom housewives in New England--and then
       | promptly forgotten. _Don't_ believe that something trending is
       | significant? Same deal.
       | 
       | The "people are saying" headlines are already a thing. The ones
       | where you find out that it's three tweets with a cumulative like
       | (or retweets? idk) of 57. Of course now they can justify them
       | since it might be hundreds of thousands.
       | 
       | > A shift away from a knowable internet might feel like a return
       | to something smaller and purer. An internet with no discernable
       | monoculture may feel, especially to those who've been
       | continuously plugged into trending topics and viral culture, like
       | a relief. But this new era of the internet is also one that
       | entrenches tech giants and any forthcoming emergent platforms as
       | the sole gatekeepers when it comes to tracking the way that
       | information travels. We already know them to be unreliable
       | narrators and poor stewards, but on a fragmented internet, where
       | recommendation algorithms beat out the older follower model, we
       | rely on these corporations to give us a sense of scale. This
       | might sound overdramatic, but without an innate sense of what
       | other people are doing, we might be losing a way to measure and
       | evaluate ourselves. We're left shadowboxing one another and
       | arguing in the dark about problems, the size of which we can't
       | identify.
       | 
       | No self-aware closing joke about how a media writer pines for a
       | time when they had a clear role as a meta-commentator? Ugh, too
       | sincere.
        
       | night-rider wrote:
       | > Or maybe artificial intelligence is flooding the internet with
       | synthetic information and killing the old web.
       | 
       | Relevant: https://en.m.wikipedia.org/wiki/Dead_Internet_theory
       | 
       | > The dead Internet theory is an online conspiracy theory that
       | asserts that the Internet now consists mainly of bot activity and
       | automatically generated content that is manipulated by
       | algorithmic curation, marginalizing organic human
       | activity.[1][2][3][4] Proponents of the theory believe these bots
       | are created intentionally to help manipulate algorithms and boost
       | search results in order to ultimately manipulate consumers.[5]
       | 
       | This is not a new thing. SEO types have been running 'spinner'
       | tools for a long time. A spinner is a tool/technique to make
       | copied content look fresh and new, and non-verbatim. Then we have
       | the advent of LLMs which I have no doubt is being leveraged right
       | now to spam the web with synthetic content.
        
       | haswell wrote:
       | Regarding "Is that trend really viral?", I also think some people
       | have stopped assigning value to things that go viral. It's not
       | just a question of whether or not something went viral, but
       | whether or not I should care even if it did.
       | 
       | People are starting to understand that engagement for the sake of
       | it isn't necessarily desirable. The virality of something doesn't
       | indicate its importance, just that it went viral. In some cases,
       | it's a negative signal.
       | 
       | Over the last 1.5 years, I've intentionally reduced my
       | interaction with social media significantly. I've become less and
       | less aware of the viral trends of the week. I've stopped going to
       | most of the content aggregators (HN is one of the last holdouts),
       | and I've spent more time reading books and doing things in
       | person.
       | 
       | My life is much better for it, and as someone who found
       | tremendous value in Internet communities and credit them for
       | helping me navigate a tumultuous childhood in the 90s, it now
       | feels like the time to leave it mostly behind.
       | 
       | Not just because the Internet has changed, but because it is
       | changing the people who use it. For all the good in the
       | beginning, it was changing me in ways that I did not like. I was
       | becoming more reactionary, less tolerant, and more pessimistic
       | about other humans.
       | 
       | It seems to me that we're just not mentally equipped (or at least
       | I'm not) to handle the Internet in its current form in the long
       | run. It's fine for awhile, but degrades rapidly. I hope the next
       | generation of web technology and communities will find ways to
       | solve this, but I'm starting to think that part of the solution
       | is to stop using it for the important stuff.
       | 
       | It turns out to be very possible, and very pleasant.
        
       | photochemsyn wrote:
       | Legacy corporate media outfit bemoans loss of organized narrative
       | control due to rise of uncontrolled unmonitored information
       | sources, fears future without panoptic observation of popular
       | opinion trends:
       | 
       | > "This might sound overdramatic, but without an innate sense of
       | what other people are doing, we might be losing a way to measure
       | and evaluate ourselves. We're left shadowboxing one another and
       | arguing in the dark about problems, the size of which we can't
       | identify."
       | 
       | Suggested reading: > "The detailed and engrossing 2008 book, The
       | Mighty Wurlitzer: How the CIA Played America, by Hugh Wilford
       | investigates the CIA's ideological struggle from 1947 to 1967 to
       | win "hearts and minds" for US capitalism and to prosecute the
       | Cold War."
       | 
       | That effort to control the media narratives being fed to the
       | American public did not end in 1967 of course, it's alive and
       | well today (although the organizations responsible are more
       | nebulous, ranging from government bureaucracies to non-profit
       | foundations to corporate ownership umbrellas).
       | 
       | It's true that the siloing of information due to the self-
       | reinforcing effects of social media optimization algorithms
       | (related to the desire to generate captive audiences for targeted
       | advertising) is a problem, but having multiple independent social
       | media accounts devoted to different topics is one way around it.
        
       | javier_e06 wrote:
       | Maybe the Internet is becoming the place where good ideas used to
       | thrive and now is where good ideas die. If some info is worth
       | keeping or reading, it belongs in a private network where access
       | implies accountability.
        
       | Apreche wrote:
       | I think we never knew. There was just an illsuion of knowing with
       | trending tags and such. You could maybe know what some subset of
       | people were doing in a particular community. But there are just
       | so many communities, platforms, and languages out there. We never
       | had, and still don't have, the capability to know.
        
       | workfromspace wrote:
       | And some part of this is intentional, such as:
       | 
       | - paywalls like in this website
       | 
       | - e-commerce searches (i.e. amazon) increasingly omitting some
       | brands and some other filters
       | 
       | - google, youtube, facebook (i.e. events) searches being crippled
       | 
       | The knowledge is being limited for the sake of advertisers and
       | marketing
        
       | zem wrote:
       | i feel like this is simply due to the increasing ubiquity of the
       | internet, such that it isn't "the internet" any more but a bunch
       | of people doing a bunch of things, some of which happen to use
       | the internet. replace "online" with "in the world" and the
       | absurdity of trying to keep up with it all as though it's a
       | single entity becomes more obvious.
        
       | h0l0cube wrote:
       | What's interesting is going from cultural scarcity to the
       | cultural abundance of the internet has led to silos. But this
       | time on subcultural lines instead of geography.
        
       | daveslash wrote:
       | I'm going to get this quote wrong, but there was an author
       | (Clarke, Bradbury, Asimov? one of those folks) who said something
       | along the lines of " _We were lucky to be the last generation to
       | be able to read all science fiction that was published. But
       | considering that 80% of what is written is garbage, perhaps we
       | weren 't so lucky_"
        
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