[HN Gopher] Cooler Screens
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Cooler Screens
Author : kevincox
Score : 41 points
Date : 2023-10-23 06:11 UTC (2 hours ago)
(HTM) web link (computer.rip)
(TXT) w3m dump (computer.rip)
| pimlottc wrote:
| Some images in this article for those who haven't seen them:
|
| https://www.businessinsider.com/cooler-screens-make-it-harde...
| skrebbel wrote:
| Thanks. I thought the article was some sort of future fiction
| thing but apparently this is real?
| lucideer wrote:
| I've seen these in bars for a few years now - the beer bottle
| fridges behind the bar will run animated ads for the beer
| brands in the fridge (mostly Heineken)
| skrebbel wrote:
| Sounds like a bar with a great atmosphere.
| arc-in-space wrote:
| Like the other commenter I also had to look this up to realize
| this isn't some sort of weird fiction.
| hellotheretoday wrote:
| advertising industry continues its march as a cancerous growth on
| society, news at 11. Why not waste a bunch of resources to bother
| people and make the experience objectively worse? It's okay, we
| have some cherry picked market research we conducted that says
| 90+% of people like not seeing if the fridge is actually stocked
| before opening it. Definitely no shenanigans there!
|
| If this catches on I'm sure they'll eventually have them make
| sound too, noise pollution is no big deal right? Why not
| eventually make you watch a 5 second ad to open the freezer to
| force engagement? Itll be like YouTube except at the end you get
| eggs and Gatorade. How fun! Maybe you can get a coupon for 5
| cents off if you watch 10 ads on the door. Then it's like they're
| doing you a favor!
| lopis wrote:
| This sort of thing is just so horrible and inhumane for anyone
| with sensory issues. Going grocery shopping can already be a
| struggle to some people. I think this hasn't crossed the Atlantic
| yet, but I'm ready to stop going to any supermarket that
| implements this sort of aggression on customers eyes...
| kleene_op wrote:
| Delightful read, thank you!
|
| What a Kafkaesque world we found ourselves stepping into.
| thih9 wrote:
| To be fair, this technology could have been introduced in a way
| that benefits the customer.
|
| Some products are smaller than the others, making them harder to
| spot. Having a well organized and clearly visible directory that
| is also a guiding system might help.
|
| Then again, stores like this are already doing their best to
| confuse, with those screens or without. No reason to believe
| screens have been introduced to help the customer.
| Nextgrid wrote:
| On the other hand, displaying products in a uniform size with a
| front 2D view means you lose a lot of the context that you
| subconsciously use to spot a product, so while it might make
| otherwise hard-to-notice products easier to spot the first
| time, it makes it way harder to find it again because
| everything kinda just blends in together.
| alias_neo wrote:
| My wife stopped into a local supermarket (in the UK) a couple of
| weeks ago to grab some things, she came out slightly puzzled and
| said to me; something along the lines of "what a pain in the
| arse; all of the freezers have black glass now and I had to open
| each one to find out what was in them".
|
| I was equally puzzled at why on earth they might have done this;
| It finally occurs to be, having read this, that they must have
| been screens, but they were off.
|
| Fantastic.
| m463 wrote:
| Is anyone else repulsed by this stuff?
|
| The gas pumps that play advertisements while your car fills are
| incredibly obnoxious and makes me regret being a customer.
|
| I think of "tax what you want less of".
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(page generated 2023-10-23 09:00 UTC)