[HN Gopher] Show HN: Text a photo to send as a postcard
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       Show HN: Text a photo to send as a postcard
        
       Author : traviswingo
       Score  : 112 points
       Date   : 2023-06-17 15:41 UTC (7 hours ago)
        
 (HTM) web link (postcardbot.com)
 (TXT) w3m dump (postcardbot.com)
        
       | amelius wrote:
       | Have you though about how malevolent people will abuse this? E.g.
       | sending a pic from a shocksite to someone you don't like? You'd
       | have to set up a content moderation department to deal with this
       | sort of thing.
        
         | themanmaran wrote:
         | Can't malevolent people already pay the post office to mail
         | someone a shock picture? Does the post office have a content
         | moderation department?
        
           | whiplash451 wrote:
           | Except now they can do it at scale
        
             | berbec wrote:
             | yes, at $2.99 a postcard.
        
               | whiplash451 wrote:
               | Fair.
        
         | MattGaiser wrote:
         | You can do this currently with a printer and stamps for much
         | cheaper.
         | 
         | It can also be done much more anonymously.
        
       | sinkasapa wrote:
       | This is fun. I worked at a company that did something very
       | similar around 2008. We had too much fun testing it out and I
       | remember getting lots of ridiculous post cards in the mail from
       | co-workers. I don't know that it was ever something that was
       | likely to make much money, just one project among many at the
       | company. Unfortunately, 2008 was a bit of a wrecking ball and we
       | never got to find out. We had an iPhone app back then and my boss
       | was skeptical that Android would ever really compete.
        
       | ludwik wrote:
       | Nice idea, but the fact that it requires sending to a US-specific
       | phone number makes it unusable for most of the world.
       | 
       | For me, the ideal implementation of this would be a simple app to
       | which you could send the photo using the "share" functionality
       | built into iOS/Android.
        
         | prepend wrote:
         | The US is a big market. And is the most likely country that
         | people will be able to send to. So it's a great place to start.
         | 
         | I use voip accounts and have been able to send to international
         | numbers for years.
         | 
         | I think the phone interface is great and allows use from lots
         | of international feature phones.
         | 
         | I just used it and think it's way better than having a custom
         | app or web site.
        
         | naetius wrote:
         | I think that's addressed in the FAQ:
         | 
         | > Currently, we only have a US based phone number that can be
         | used to interact with our service. We understand that this can
         | be expensive in some countries, so we will be working on a
         | WhatsApp integration for the future.
        
           | rvba wrote:
           | Why not email
        
             | moffkalast wrote:
             | Why not Zoidberg?
        
             | xenomachina wrote:
             | Or a web app?
        
               | colecut wrote:
               | Why an app if it can be done without
        
               | 6510 wrote:
               | POST seems fine(?)
        
       | Jun8 wrote:
       | The biz case here is interesting: I had no idea what the postage
       | rates are from the US, so checked and saw that they _start_ at
       | $1.45. Maybe you can get bulk rates from the USPS but let's
       | assume that's the shipping cost. Let's assume  <50c for printing
       | so roughly $2 per postcard. That only leaves $1 for profit & op
       | expenses which sounds a bit low.
       | 
       | What am I missing here?
       | 
       | Additionally, I would not be OK to enter friends' addresses in a
       | random app.
        
         | notpeter wrote:
         | My assumption is that they are not handling mail pieces and
         | just outsourcing everything via the PostGrid API. Public
         | pricing for a domestic 4x6 full color postcard $0.74. [1]
         | There's no international pricing listed, but given that a
         | domestic postcard stamp is $0.48, printing is ~$0.26 so add
         | international forever stamp ($1.45) so $1.71/card. Stripe is
         | 2.9% + $0.30 ($0.39 on $2.99). They are using Twilio so that's
         | $0.01 for an inbound/MMS and just under $0.01 for the outbound
         | SMS with a stripe link.
         | 
         | Profit per card would be $1.84/card domestic and $0.98/card
         | international. Excellent margins for a $2.99 product with no
         | need to handle inventory.
         | 
         | Seems like a great side project creating glue between three
         | REST APIs (PostGrid, Stripe, Twilio) and I'd expect it'd
         | generate sufficient free cash flow to cover its server costs
         | and buy a few beers.
         | 
         | [1]: https://www.postgrid.com/pricing-print-mail/#perunit
        
           | derwiki wrote:
           | http://directmailers.com is less a little expensive at $0.65
        
         | morpheuskafka wrote:
         | Domestic postcards cost $0.48 and international costs $1.45
         | (which is not any discount from 1oz letter, unlike domestic).
         | 
         | They could also mail them from another country (which might
         | also have cheaper print costs), especially since this is all
         | first-class and there is no guarantee of delivery speed.
         | 
         | For example, it looks like sending an airmail postcard from
         | China is 5 CNY which is about $0.70, less than half the US
         | rate. If you can find a printer there of equal or lesser cost,
         | that's a huge savings. If you want to really stretch things,
         | you can use surface mail (which USPS does not offer) for 3.50
         | CNY/$0.49 which is less than the cost to send it domestically
         | within the US.
        
           | Symbiote wrote:
           | From Korea the rate is 430 won, roughly 33C/, and I suspect
           | this is faster than sending from the PRC.
           | 
           | According to some site, only Taiwan, Sri Lanka and Swaziland
           | are cheaper for an international postcard.
        
         | beardicus wrote:
         | what you're missing is that not everything has to be a serious
         | profit-making venture. sometimes humans can have fun.
        
       | naetius wrote:
       | Despite some of the negative comments here - as a postcard fan -
       | I love this!
        
       | Waterluvian wrote:
       | [flagged]
        
         | sjoerger wrote:
         | FAQ says Stripe payment links. I don't think that is phone
         | billing.
         | 
         | > We use Stripe payment links to collect payments for
         | postcards. In doing so, we are unable to see any sensitive
         | information about your payment methods.
        
           | Waterluvian wrote:
           | That's good. Though phone numbers are so opaque. How can I be
           | sure that's actually where it's going? How do I know if it'll
           | cost me an MMS fee? Etc.
           | 
           | Why not just an upload form with a checkout for paypal/credit
           | card/etc.?
        
             | sjoerger wrote:
             | > Why not just an upload form with a checkout for
             | paypal/credit card/etc.?
             | 
             | <shrug> not my service
        
         | naetius wrote:
         | I've just tried the service all the way through and there's no
         | phone billing whatsoever.
         | 
         | It'll just shoot you a Stripe link.
        
           | Waterluvian wrote:
           | Thanks! Since you've tried it, do you have a better sense of
           | why it requires this step and isn't just a normal web form?
        
             | prepend wrote:
             | I just used it too. And I think it's actually faster to go
             | back and forth via text than to enter data in a web form.
             | 
             | I can text faster than form enter. And the transaction is
             | saved for reference.
             | 
             | It's probably also cheaper to build since you don't have to
             | design and host a web site.
        
               | Waterluvian wrote:
               | Welp... now I have to try it too because intuitively I
               | can see that being true.
        
             | naetius wrote:
             | No clue but I'd speculate it's just meant to be something
             | quirk and different/fun.
        
       | naetius wrote:
       | As a side note I must confess a certain degree of uneasiness
       | reading some of the borderline-toxic comments, which - to be fair
       | - are nothing new.
       | 
       | This time around though it seems there's a certain obvious
       | difficulty in certain commenters to contextualize what's being
       | shown here.
       | 
       | I understand that "oh but that could be an app/website/whatever"
       | or that "it's an US phone number, I ain't gonna use that" or
       | "ahhhh, this is gonna be abused soooo bad" and so on and so
       | forth... but folks: this clearly is meant to be something quirky
       | and - I think - a v1.
       | 
       | Have we perhaps become a bit of a boring grumpy bunch around
       | here? My 2c.
        
         | madelyn wrote:
         | Absolutely. This project is super cool!! I'll likely use this
         | to send a postcard to some friends.
         | 
         | Such a cool little website to start and it feels so indie!
        
         | j45 wrote:
         | A lot of folks forget just because they don't understand or
         | agree with it doesn't mean there isn't understanding or
         | agreement in it.
        
         | rozenmd wrote:
         | We are the folks that said Dropbox could be done with a few
         | bash scripts, after all.
        
         | duxup wrote:
         | Not quite the same thing but I have meetings when I roll out a
         | new feature that are "No suggestions" meetings.
         | 
         | We still allow for enhancements / added features that in other
         | ways, but some meetings are for learning, not the peanut
         | gallery peppering people with ideas that occurred to them in
         | the last 20 seconds and that believe it or not we know...
         | 
         | We get it out and in customers hands and it is like magic how
         | all these ideas sometimes prove to not be 100% necessary on day
         | 1 ... sometimes never.
        
       | FredPret wrote:
       | I love this. Will this have the postage stamp from a particular
       | country though? That's probably hard to implement, but it's
       | what's magical about postcards to me
        
       | arjvik wrote:
       | Is MMS compression an issue? I typically never text photos from
       | my android and instead rely on WhatsApp so they don't get
       | compressed
        
         | throwaway462910 wrote:
         | FYI, they are still compressed, just not to such a massively
         | noticeable level
        
         | [deleted]
        
       | jrmg wrote:
       | You should add a 'tap to add to Contacts' link - I think a vCard
       | would work?
       | 
       | I don't want to send a postcard right now, but I'd definitely
       | like to store the number for later use. It's actually kind of
       | hard to do that, though, on iOS at least. Tapping opens up
       | Messages, where there isn't an easy way to add to contacts
       | without sending a message, and long-press doesn't seem to contain
       | 'add to contacts' option. I'm stuck copying the number, launching
       | Contacts, and creating a new contact by hand.
       | 
       | [Edit: Uh, and this is cool! Sorry to be the first commenter with
       | a slightly negative post! I love it.]
        
         | croisillon wrote:
         | from Messages: tap the phone number, then "info", then "add
         | contact"
        
       | playingalong wrote:
       | It's totally not sure whether a snail mail made-of-paper postcard
       | is meant. Or just some HTML email with a fancy border. I hope
       | it's the former.
        
         | anaganisk wrote:
         | If you check their FAQ section, there is a sample in it.
        
           | themanmaran wrote:
           | To save a click, it is a real paper postcard
           | 
           | https://postcardbot.com/assets/sample_postcard-76c114432a210.
           | ..
        
       | sneak wrote:
       | Can we see a sample postcard? The link to a sample postcard is a
       | render, not a photograph of a postcard.
        
         | benburleson wrote:
         | Yes, curious about this too. Maybe a quick video handling it to
         | show the weight/quality.
         | 
         | Really cool idea for a product though, love it!
        
       | rpastuszak wrote:
       | I don't have much time so excuse my brevity, but:
       | 
       | I love the idea. It's simple, it's solves a user problem. You can
       | explain it in 1-2 sentences. Setup = adding your number to the
       | contact book.
       | 
       | Tips/ideas:
       | 
       | Consider adding a CTA pointing to a .VCF file so people can
       | "install" your app with 2 clicks.
       | 
       | Consider changing the design/bg photo a bit so the copy is more
       | visible.
       | 
       | Q: Could you share any details regarding your stack (tech or
       | services)?
       | 
       | I was thinking about building a slightly similar tool, but as a
       | site where you could drag and drop a photo and then pay with
       | Apple Pay. I think I like text more though.
        
       | disqard wrote:
       | What a lovely idea! OP, did you make this?
        
       | schemescape wrote:
       | Is the resolution of MMS high enough to make a good postcard?
        
       | duxup wrote:
       | I gave this a spin and sent a few cards.
       | 
       | It was great, very low friction and easy to use.
       | 
       | In the age of ChatGPT showing how easy a chat interface CAN be
       | this seem really on point.
        
       | sixhobbits wrote:
       | I would love an email bot. I sent a message to the number from a
       | prepaid EU sim, it told me to send an image, I sent an image, I
       | got a "mms not supported" error. I remember mms from around 10
       | years ago, not sure if they are still standard in US?
        
         | berbec wrote:
         | I just sent a photo from a US sim, using MMS, and it accepted
         | the photo.
        
         | unixhero wrote:
         | Probably some imessage only business. Typical if US
         | entrepreneurs, US only and only iphone.
        
           | mahathu wrote:
           | They should call it iMessage then and not SMS/texting.
        
           | morpheuskafka wrote:
           | You can't receive iMessages via an API, except for "iMessage
           | Business Chat" which can't be started by inputting a phone
           | number and isn't all that widely used.
        
             | mwlp wrote:
             | Not an API, but still doable to a certain scale. I've
             | gotten image input to work with my bot. Apple once
             | temporarily banned me for suspicious activity but after a
             | quick call to support they lifted it. If I got more traffic
             | maybe they'd ban it again, I'm not sure.
             | 
             | You can text !help to sue [at] robertism.com to demo if
             | you're interested.
        
       | ericpauley wrote:
       | Cool! Why does it require texting a phone number, though? Why not
       | just put a form right there on the site?
        
         | prepend wrote:
         | Texting to a number makes it accessible from more devices. It's
         | surprising how there's still places that don't have web but can
         | send sms.
        
           | stavros wrote:
           | Texting a number makes it accessible from more devices out of
           | 336 million, uploading a photo makes it accessible from fewer
           | devices out of 7 billion.
        
             | prepend wrote:
             | 7 billion people don't have web access.
        
               | stavros wrote:
               | They don't need to. You only need 336 million of them.
        
           | ericpauley wrote:
           | The flow still requires Internet access to complete the
           | purchase, though. Also, even in the US, all the legacy
           | networks are gone and SMS (especially MMS) is being routed
           | over LTE++ anyway.
        
         | Swizec wrote:
         | Unlike us HackerNews weirdos, most people don't really do
         | websites on their phone all that much. They text a lot tho.
         | 
         | The other day my mom said she can't figure out ChatGPT because
         | she made an account but there's no icon on her desktop or phone
         | and she doesn't understand where it went.
        
           | XCSme wrote:
           | Did you suggest installing the PWA? Or it doesn't have one?
        
           | 13th_yc_acct wrote:
           | Seriously? I thought everybody used their phone for their
           | primary web browser. Only time i really use a browser is at
           | work (or very occasionally while at home -- why walk across
           | the room when a large part of the internet is in my back
           | pocket?)
        
             | Swizec wrote:
             | From what I've seen normies browse the internet, not the
             | web. Partially because that's what companies encourage.
             | 
             | Links are for sharing only and even that is primarily for
             | those annoying friends who aren't on the app you're using.
             | My girlfriend for example can go hours without ever leaving
             | instagram or tiktok. If the content isn't natively in
             | there, it doesn't exist.
             | 
             | And nobody ever clicks links I send them. Have had to start
             | texting (iMessage) screenshots of articles and images or
             | they just get ignored lol
             | 
             | When I publish an article, most readers read it because it
             | lands inside their email app. Short email with link? Nobody
             | clicks that. Long email you can read without leaving gets
             | way more engagement.
        
           | 6510 wrote:
           | Then you wanted to add the website icon to their iphone but
           | it was intentionally made to complicated to remember how to
           | do it. The onlookers make the _computers are hard_ facial
           | expression. You explain it was intentional. They think you
           | are just not very good with computers.
        
         | dylanz wrote:
         | I'm assuming it's so once you have that number in your
         | contacts, you can just text photos to that number anytime
         | without having to go to a website.
        
         | ezconnect wrote:
         | They are trying to replicate WeChat or the other web based text
         | services.
        
       | iakh wrote:
       | Should probably replace the address in the sample postcard. While
       | most here will probably get it's intent, I imagine your target
       | audience will not appreciate any associations to "hackers"
        
         | Etheryte wrote:
         | I don't really see the problem, what's wrong with using a real
         | address for the sample postcard?
        
           | mahathu wrote:
           | OP didn't criticise the choice of address not because it's
           | not a real address but because of the associations of the
           | term "hacker" outside of spaces such as here.
        
       | jerzmacow wrote:
       | Trying this out, I'll report back in a couple weeks!
        
       | Havoc wrote:
       | >STOP to unsubscribe
       | 
       | Confused. Is this charged per shot or subscription?!?
        
         | DANmode wrote:
         | "Required" verbiage when sending automated SMS.
        
       | pixel3234 wrote:
       | Czech Post has an app that does. Local price is like a $1. It
       | works worldwide regular international price.
        
         | rvba wrote:
         | Does that czech website have an address?
        
           | faeyanpiraat wrote:
           | Maybe this is the one (cant use translate on my phone):
           | https://www.ceskaposta.cz/cs/ke-stazeni/mobilni-aplikace-
           | poh...
        
             | Symbiote wrote:
             | * * *
        
           | 2b3a51 wrote:
           | UK is private enterprise rather than Royal Mail
           | 
           | https://www.photowire.uk/
           | 
           | One example I just found. PS2 to address in UK and PS3
           | international.
           | 
           | A thought has crossed my mind: if these kinds of site are
           | quite common across the world and charge lower rates for
           | sending cards within their local country, perhaps there is an
           | opportunity for someone to set up a central Web site that
           | finds you a local service? Add a small percentage?
        
           | croisillon wrote:
           | Seems to cost EUR2 internationally on this french website :
           | https://www.merci-facteur.com/tarifs.php
        
         | _trampeltier wrote:
         | Switzerland has it too, since a long time.
         | 
         | https://www.post.ch/en/sending-letters/sending-letters/postc...
        
       | peter_d_sherman wrote:
       | While I haven't tried this service and thus cannot vouch for it,
       | I can say that:
       | 
       |  _" I love your business model!"_
       | 
       | It's simple, it provides a lot of value for a little bit of money
       | (yet still allows you, the owner, to make a tiny profit on each
       | transaction), and it doesn't require a complex database driven
       | website...
       | 
       | Also, I'm guessing (but not knowing!) -- that a business like
       | this could be started for $50 or less... the only thing you'd
       | really need is a good enough postcard printer (OK, so maybe a bit
       | more than $50 if you include that), some cardstock, and the
       | willingness to make a trip to the post office (or local mail
       | drop-off point) every day (or when orders were received...)
       | 
       | Again, I reiterate, _" I love your business model!"_
       | 
       | The only real thing that a business of this sort would need then
       | is some online advertising...
       | 
       | Google ads would be too expensive relative to the cost to acquire
       | new customers -- so you'd have to advertise via single links
       | posted here and there on public forums...
       | 
       | Well, I upvoted you and favorited you here on HN -- which might
       | generate a teeny tiny bit more traffic for you -- or so I hope!
       | 
       | Wishing you and your business well, whoever you are!
        
         | heartbreak wrote:
         | They're running the print and mailing through lob.com
        
           | peter_d_sherman wrote:
           | Interesting!
        
       | andirk wrote:
       | [flagged]
        
         | dang wrote:
         | " _Please don 't post shallow dismissals, especially of other
         | people's work. A good critical comment teaches us something._"
         | 
         | https://news.ycombinator.com/newsguidelines.html
         | 
         |  _Don 't be gratuitously negative._
         | 
         | https://news.ycombinator.com/showhn.html
        
         | Racing0461 wrote:
         | unlike spam, this has a cost per message ($3)
        
       | nickphx wrote:
       | That's a cool use of lob.com. I used their 'send a check' feature
       | to automate sending payments for sweepstakes and contest prizes.
        
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       (page generated 2023-06-17 23:01 UTC)