[HN Gopher] Instant Pot and Pyrex Maker Instant Brands Files for...
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       Instant Pot and Pyrex Maker Instant Brands Files for Bankruptcy
        
       Author : kamaraju
       Score  : 26 points
       Date   : 2023-06-12 21:43 UTC (1 hours ago)
        
 (HTM) web link (www.bloomberg.com)
 (TXT) w3m dump (www.bloomberg.com)
        
       | Mistletoe wrote:
       | I don't see how they managed to mess this up. The entire world
       | bought an Instant Pot a few years ago when they were all the rage
       | on Reddit, etc. We bought my brother one for a gift.
        
         | awaythrow483 wrote:
         | Modern consumer brands have essentially nothing to do with
         | selling consumer goods. They are financial vehicles for private
         | equity to lever up on.
         | 
         | In a decreasing liquidity environment many of these schemes
         | will blow up. They could have sold 100x more insta pots and it
         | wouldn't have mattered, it's pure financial gambling under the
         | hood
        
         | yumraj wrote:
         | Perhaps everyone who wanted one already bought one, so the
         | demand must have crashed.
         | 
         | We have 2, but the 2nd one has never needed used.
        
         | dataveg wrote:
         | That's part of the problem with durable or semi-durable
         | businesses. You sell a ton - one to everyone- and then you only
         | sell to people coming of age or to those who have failures. If
         | you want to play with the math look up Bass models or diffusion
         | models. Fascinating but quite sobering. Once a market is
         | saturated it's very hard to grow.
        
       | h2odragon wrote:
       | Take a well known, respected brand; remove all the things that
       | made it respected, sell shoddy replacements instead (and throw
       | the name at everything else it might stick to); and when you've
       | milked it dry, walk away from the debts.
       | 
       | I wish I could still easily buy real borosillicate glassware.
        
         | [deleted]
        
       | 6sp wrote:
       | That's too bad I love my Instant Pot it's my favorite kitchen
       | accessory behind my cast iron skillet.
        
         | CoastalCoder wrote:
         | Maybe this won't seriously impact the product line. Looks lime
         | they're filing for Chapter 11, not Chapter 7.
        
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       (page generated 2023-06-12 23:01 UTC)