[HN Gopher] Do any startups still use WordPress after 20 years?
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       Do any startups still use WordPress after 20 years?
        
       Author : catsarebetter
       Score  : 41 points
       Date   : 2023-06-01 18:06 UTC (4 hours ago)
        
 (HTM) web link (autopitch.ai)
 (TXT) w3m dump (autopitch.ai)
        
       | syntheticnature wrote:
       | This seems like a bit of the perennially-linked "Choose Boring
       | Technology" bit. Your corporate landing page/blog is unlikely to
       | need anything fancy. This is true especially if you aren't in
       | tech, while the article focuses on YC startups, so a tech subset
       | of (or subset of tech) startups. The categories listed do seem
       | most likely to be cases where there isn't much need for anything
       | fancy on the website front.
        
         | catsarebetter wrote:
         | I chose YC startups bc they tend to be locked into early
         | technology trends specifically bc 1. everyone tries them out on
         | each other and 2. they need to leverage every advantage to make
         | great product, being a tech early adopter is one of them.
         | 
         | It's true, choosing boring tech works. I analyzed some data to
         | show that most YC companies in the last few years prefer
         | Webflow by far. They seem to prefer it for their marketing
         | sites. But I do think that it's impressive that some people in
         | this tech-obsessed niche chose WP still.
        
           | lobochrome wrote:
           | Never heard of Webflow before.
           | 
           | My god 11 years old. 335M$ funding. 600+ employees.
           | 
           | Not public.
           | 
           | How on earth would you make a call to rely on something like
           | this? All the runway they might have had last summer will end
           | soon...
        
       | ttul wrote:
       | WordPress is dominant because it's the Lingua Franca of the web
       | design world. Despite PHP sucking, WordPress is well known by
       | everyone in the industry and competitors - even with far superior
       | technology - have an impossible task disrupting something with
       | such platform dominance.
       | 
       | For comparison, Microsoft Windows still holds about 75% market
       | share, a figure that has barely budged in the last five years,
       | despite Apple making major inroads.
       | 
       | https://www.statista.com/statistics/218089/global-market-sha...
        
       | babuloseo wrote:
       | Its a good honeypot.
        
       | o_____________o wrote:
       | Recently tried Wordpress again, thinking maybe it has matured.
       | 
       | Terrible idea, terrible platform. For example, you want metadata
       | on posts, you install ACF. You want to filter on that metadata,
       | good luck if it's over a couple filters simultaneously, the SQL
       | queries will time out. You're guaranteed to need different tweaks
       | that get dumped into a scripts file, feels like patterns from 20
       | years ago. There are some people trying to untangle the Wordpress
       | trash pile by refactoring and bolting Laravel onto it[1], but
       | every layer is just a nightmare; the authors of different parts
       | can barely assess why things randomly break.
       | 
       | You might find WP appealing for the plugin ecosystem, but the
       | plugins are completely random in implementation, so you're likely
       | to get a bloated scramble of CSS and JS pushed to your users.
       | 
       | I moved to Directus and Astro, but I would probably use a
       | Laravel-based CMS like October or Statamic for more generalized
       | PHP deployment.
       | 
       | [1]: https://roots.io/
        
       | PeterCorless wrote:
       | I used WordPress at my last job. We don't at my new job and I
       | miss it terribly.
        
       | EGreg wrote:
       | We use it:
       | 
       | https://rational.app
       | 
       | https://teaching.app
       | 
       | Just as two examples
        
       | koromak wrote:
       | Yes. Keep the real application on a subdomain, and make your
       | marketing website a simple wordpress install. Minimal effort, and
       | works great if you don't care about authorization / integration
       | between the two.
        
         | daveslash wrote:
         | Yes.
         | 
         | Put the Wordpress on a completely separate server so the
         | WordPress instance is properly firewalled from your main
         | application/database. But don't leave it on a subdomain -- set
         | up a reverse proxy so you can route to a subdirectory on your
         | main domain. Better SEO. I'm not an SEO hawk, but if the point
         | of Wordpress is marketing, then it's important.
         | 
         | Edit: All good replies regarding cookies. Thank you for the
         | correction. It is not "properly firewalled". The server side
         | code is on a different machine, but this doesn't get you
         | "proper firewall".
        
           | chadd wrote:
           | this is dangerous because then a rogue piece of content in
           | your wordpress instance can exfiltrate user cookies.
           | subdomains are much safer, if worse for SEO.
        
           | vermilingua wrote:
           | And then a malicious/compromised plugin has access to your
           | primary sites cookies. I think that'd be worse for SEO.
        
             | jansommer wrote:
             | Couldn't one set the path of cookies to be for your app?
             | Then a malicious plugin shouldn't be able to read your apps
             | cookies, since they won't be sent to Wordpress
        
           | xp84 wrote:
           | The thing is, your real app doesn't need any SEO. just your
           | marketing site. That's what they need to find (and if they're
           | customers they go for that Login button that takes them to
           | the app).
           | 
           | Marketing site on www
           | 
           | Real app on app.example.com or similar
        
           | hobobaggins wrote:
           | Warning, that's _NOT_ "firewalled" from your main
           | application/database.
           | 
           | If it's just part of the path on the same domain, then almost
           | any Wordpress security vulnerability can leak over into your
           | main application (i.e., cookies, credential stuffing, xss,
           | etc)
        
         | kerblang wrote:
         | Worked at a company that combined the two, which eventually led
         | to half the dev team working for... the marketing dept.
         | 
         | It was a horrible mess.
        
           | anotherhue wrote:
           | Yup, I've seen that. Catastrophic.
        
           | ssss11 wrote:
           | Reminds me of when IT reported to Supply Chain in a company I
           | was at. For some strange reason supporting supply chain
           | systems and initiatives made up 60% of our work...
        
       | kylecazar wrote:
       | I've noticed some which only offer an app use WP for their basic
       | web presence/brand landing page.
        
       | xp84 wrote:
       | I beg of you, if you use Wordpress, and don't have some reason
       | you can't do this:
       | 
       |  _Use a static site generator plugin for Wordpress_ , host it
       | completely behind IP restrictions or firewall rules, for only
       | whoever needs to actually update it. The static site plugin will
       | regenerate/update plain HTML files out of your WP instance
       | whenever you tell it to; then it transfers those to your location
       | of choice where they'll just be hosted statically.
       | 
       | Wordpress is a pile of garbage from a security standpoint and
       | having it exposed to the internet is basically asking to be
       | hacked _constantly_ by spammers and script kiddies. But it is
       | useful as an easy content generation tool anyone can use, and at
       | the cadence most people actually update it, the regeneration
       | compute time is trivial.
        
       | WheelsAtLarge wrote:
       | Wordpress has value in its ability to get a site up very quickly.
       | If I, one person, want to I can get a pretty professional site up
       | in a day. That's a powerful. I can then come back to it later and
       | improve it given my needs. Startups are all about limited
       | resources and Wordpress is a good tool to use. What's a better
       | alternative?
        
       | paulpauper wrote:
       | WordPress is great for finding site and hosting/config
       | vulnerabilities, which you can fix and then delete WordPress.
       | it's like outsourcing for free a bug bounty.
        
         | robotnikman wrote:
         | Hah! I laughed too hard at this.
        
         | catsarebetter wrote:
         | Could you link me some info about this? I'd like to update the
         | article with this ^
        
       | donutshop wrote:
       | WordPress? That's too simple. We use a static webpage, served up
       | through kubernetes.
        
         | CharlesW wrote:
         | WordPress is a CMS, but it doesn't have to also your site
         | runtime. Many people use WordPress as an SSG using tools like
         | Simply Static.
        
         | devoutsalsa wrote:
         | Coming soon, running Kubernetes as a Wordpress plugin.
        
       | donohoe wrote:
       | At one point The New Yorker, with its 90 year archive, was on
       | WordPress.
       | 
       | It only moved off that because Conde Nast (parent company) had
       | their own CMS and wanted to unify what all their brands used.
       | 
       | Many publishers (large and small) use it quite reliably at an
       | enterprise level.
        
         | nkozyra wrote:
         | > Many publishers (large and small) use it quite reliably at an
         | enterprise level.
         | 
         | Not out of the box, and the things they have to do to make it
         | scale would make most devs cry.
         | 
         | I've seen it up close and personal.
         | 
         | WordPress out of the box is good for a low traffic blog. Even
         | then it's not well designed software.
        
       | yawnxyz wrote:
       | Does anyone use Headless Wordpress here?
       | 
       | It's been quiet since they launched that, and I've never used it
       | but it sounds like a good option for those who never really
       | learned PHP
        
         | karaterobot wrote:
         | I did some consulting work for a name-brand online retailer who
         | uses headless WordPress for managing at least some of their
         | content. I didn't work on it to the level where I know all the
         | places it touched, though.
        
       | JohnFen wrote:
       | I don't. I dropped Wordpress years ago, because I got tired of
       | dealing with all of the security problems.
        
         | EGreg wrote:
         | Can you list the main ones?
         | 
         | I know they exist, I just need the info so we can assess our
         | own platform
        
         | donohoe wrote:
         | I am guessing the issues were mostly plugin related, thats the
         | main vector and where people get sloppy by installing unvetted
         | code.
        
           | aidos wrote:
           | Unfortunately eventually everyone gives in to the marketing
           | team installing plugins. And to be fair, they're just trying
           | to do their job and you get sick of saying no. We all know
           | how it ends though...it's a sea of issues waiting to happen.
        
           | JohnFen wrote:
           | Yes, but Wordpress is substantially less useful if you avoid
           | using plugins. I dropped wordpress because it was more effort
           | than it was worth to deal with the issue.
        
         | edmundsauto wrote:
         | I found Wordpress worked best when it wasn't publicly
         | available. I always cached/proxied the content via a CDN and
         | then restricted access to the backend via an internal network.
         | Helped a lot, if anyone is going through something similar
        
       | frizlab wrote:
       | Yes we do in (both) my startups. And I know a friend who does
       | too. Interestingly we're actually coming back to WP after a time
       | w/o it!
        
         | catsarebetter wrote:
         | Interesting! What kind of products are you building and what
         | were the tradeoffs that you made with other similar tools?
        
       | poomer wrote:
       | Quite a few do - here is databricks https://www.databricks.com/
        
       | throwaway106382 wrote:
       | [dead]
        
       | pacifika wrote:
       | The article misspells the product
        
       | ramesh31 wrote:
       | I'm certain there are still endless amounts of little lifestyle
       | businesses out there doing a few million in revenue on the same
       | WP installation they've been configuring since 2011. I know
       | because I built them back then and literally nothing has actually
       | changed. I honestly can't say I'd reccomend anything else to
       | someone intent on self hosting even today.
        
         | icelancer wrote:
         | Yep. Mine does. Works fine.
        
         | catsarebetter wrote:
         | It's hard to argue against the technology that's been around
         | forever. Have you tried new tech recently ie. Vercel?
        
       | singingfish wrote:
       | we were looking at this the other day while trying to assess what
       | the standard tools are for ecommerce these days. We were using
       | google trends.
       | 
       | There is still a lot of interest in wordpress, compared to say
       | joomla which had its day in the sun but is now on the way out.
       | However there seems to be a big move towards people using more
       | SAAS (e.g. your broucure site being instagram) and less
       | maintaining your own kit.
       | 
       | Also anecdote: my sax repair guy is moving off woocommerce onto
       | an offering provided by his PoS vendor. PoS integration is also
       | quite common - a local non profit I'm involved in also does this.
        
         | catsarebetter wrote:
         | If you want, you can email me with a few ecommerce domains. I
         | can generate some data and send you a report with the custom
         | tech I used for this article.
        
           | singingfish wrote:
           | Not really relevant to our problem tbh. At our scale (b2b)
           | the answer seems to be there's a big trend away from places
           | owning their own IP and using partnerships instead. Which is
           | a problem when your competitive advantage is closely linked
           | to owning your own IP, as it's hard to get external partners
           | to advise you well in a way that's going to get the dev team
           | and the execs aligned. However there have been many attempts
           | to kill our code over the years, all of which has been
           | unsuccessful to date because someone's got to route around
           | the horrors of the ERP and the rest of the enterprise stack.
        
             | catsarebetter wrote:
             | Agh we're facing the same problem at my job, build vs buy
             | conversation a long time ago that resulted in a buy
             | decision that we're suffering from. Even worse is no one
             | involved in that decision is around today
        
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       (page generated 2023-06-01 23:01 UTC)