[HN Gopher] How bad the pizza box is
       ___________________________________________________________________
        
       How bad the pizza box is
        
       Author : kimnamjoon
       Score  : 58 points
       Date   : 2023-01-13 17:46 UTC (5 hours ago)
        
 (HTM) web link (www.theatlantic.com)
 (TXT) w3m dump (www.theatlantic.com)
        
       | paulpauper wrote:
       | Sorta off topics but it's funny or amusing how people continue to
       | eat highly fattening food like pizza despite the consequences of
       | obesity being well publicized. What can explain this.
        
       | technotarek wrote:
       | A $40 pie?!?!
        
         | jrockway wrote:
         | You can definitely spend $40 on pizza in NYC, once you add some
         | toppings, delivery fees, and a tip. For me, ordering pizza is a
         | "special treat" because it's so expensive.
        
           | dublinben wrote:
           | You could make pizza at home from scratch for only a few
           | dollars, and it would be even fresher than anything
           | delivered.
        
             | Sohcahtoa82 wrote:
             | Nobody is surprised by the fact that cooking at home is
             | cheaper than ordering food. I don't know why you think you
             | need to point it out.
        
             | jrockway wrote:
             | Oh I do. The point of ordering food is that you have been
             | working on something for 20 hours and do not feel like
             | cooking.
        
         | bell-cot wrote:
         | At least one "Gourmet" pizza place I know of (Ann Arbor, MI)
         | has a load of $46 to $54 pizzas on their menu.
         | 
         | It's not bad pizza...but when I could have a 14oz. NY strip and
         | drink at a very classy old local restaurant for less? "Sorry,
         | not interested."
        
       | jakub_g wrote:
       | Could someone summarize the article please? At 8 screens of text
       | it seems a bit long but I'm curious what's so bad about it.
        
         | mhb wrote:
         | Forget it. It's not even worth the tldr.
        
         | georgebcrawford wrote:
         | Steam bad - softens crust, ruins cheese.
        
       | gumby wrote:
       | Ultra trivial, but props to the author for understanding the
       | world (emphasis mine):
       | 
       | > Since the introduction of this corrugated vessel, humanity has
       | landed on the moon, _rolled out the internet_ , created
       | cellphones,
       | 
       | OK, technically the idea of the existence of an Internet dates to
       | the mid-late 70s in a couple of papers from Cerf et al but the
       | ARPANET was its natural progenitor, and Lick and Taylor's effort
       | was contemporaneous with the corrugated pizza box.
       | 
       | It always jars me when people write that the Internet (or worse,
       | "the internet") was "invented" in the 90s, or simply assume that
       | the www and the Internet are completely coextensional.
        
       | post_break wrote:
       | I'm frustrated that Dominos proudly proclaims RECYCLE ME written
       | on the box. Except for most people you cannot recycle cardboard
       | like pizza boxes.
        
         | Tagbert wrote:
         | We just put the boxes in the compost bin in our area. Along
         | with any remaining pizza bones.
        
         | valarauko wrote:
         | > Except for most people you cannot recycle cardboard like
         | pizza boxes.
         | 
         | I thought grease stained paper/cardboard can't usually be
         | recycled, but your comment makes it sound like cardboard itself
         | cannot be recycled, which I don't think is the case.
        
         | sciclaw wrote:
         | I'm genuinely curious... If the pizza box is greasy, I tear off
         | the bottom (some boxes are perforated to make this easy even)
         | and toss that in the green bin, which is allowed where I live.
         | I assume anything not greasy/dirty can be recycled. Am I doing
         | it wrong?
        
           | sokoloff wrote:
           | Our municipal recycling is clear that pizza boxes with grease
           | staining _can_ still be recycled. Other places are equally
           | clear that cardboard has to be free of grease, so you 'll
           | have to check with your local waste collection to be sure.
           | 
           | https://www.cambridgema.gov/Departments/publicworks/getridof.
           | ..
        
           | TillE wrote:
           | As always, check with your municipality. But yes generally
           | heavily stained paper should not be recycled, but the rest
           | can.
        
       | Mikeb85 wrote:
       | This journalist doesn't get it. Delivery pizza isn't competing
       | against someone who can make pizza in a $1000 purpose-built home
       | oven. Delivery pizza is cheap, tasty enough and convenient. For
       | $20 or so you can have a pizza delivered with zero effort. Also,
       | if you get a pan-style pizza, the degradation in quality is
       | minimal.
        
       | hammock wrote:
       | No mention of the PFC "forever chemicals" that pizza boxes are
       | soaked in. Not great
        
       | karaterobot wrote:
       | I wouldn't call it a tragedy. Delivery pizza is fine. The best
       | part is they bring it right to my house.
       | 
       | > We can construct better pizza boxes, and we already have. The
       | real issue is cost.
       | 
       | Okay, here's an idea they can just have for free: a restaurant
       | buys 500 of the more expensive boxes, but continues to stock the
       | cheaper ones. They give delivery orders the option to spend more
       | money on the improved box, and tell them all the advantages. If
       | they don't want to spend the extra money, they get the regular
       | box. See how that goes.
        
         | Spivak wrote:
         | That's not a fair comparison because your observation will be
         | heavily weighted to the status quo. Construct a parallel
         | universe B where the norm is the more expensive boxes and
         | introduce the cheaper ones. I put my lot in with the result
         | that in both cases people don't switch.
         | 
         | In universe A people will be averse to the increase in price.
         | In universe B people will be averse to the decrease in quality.
         | The only thing the experiment will show is humans weigh losses
         | that come as a result of change heavier than gains.
        
         | lukas099 wrote:
         | Do any franchises encourage owners to do small-scale
         | experiments like this and then copy the successful ones
         | throughout the enterprise?
        
           | SoftTalker wrote:
           | Yes, especially with menus. The Big Mac was invented by a
           | franchisee.
        
       | trynewideas wrote:
       | > And yet, the pizza box hasn't changed much, if at all, since it
       | was invented in 1966. Then, boxes were shallow cardboard squares
       | with flaps to lock them into place. Today, boxes are shallow
       | cardboard squares with flaps to lock them into place. You'll see
       | the same design both in dinky spots for drunken college students
       | and in the country's most sought-after Neopolitan joints. Since
       | the introduction of this corrugated vessel, humanity has landed
       | on the moon, rolled out the internet, created cellphones, and
       | invented combination air fryer-instant pots. But none of that
       | matters: Ye olde pizza box refuses to die.
       | 
       | ...
       | 
       | > We've gotten a couple of pizza-delivery innovations in the past
       | few decades: the insulated heat bag--that ubiquitous velcroed
       | duffel used to keep pies warm on their journey--those mini-
       | plastic-table things, and ... well, that is mostly it. No pizza
       | box in widespread use today is significantly better at keeping a
       | pizza fresh than the one Domino's invented all those years ago.
       | 
       | ...
       | 
       | > Your life is different from your grandparents', but this is
       | quite literally your grandparents' pizza box--and also Elon
       | Musk's pizza box, and Joe Biden's, and Oprah Winfrey's.
       | 
       | The Atlantic, 11 years ago: https://archive.ph/K1uJq
       | 
       | > But that's not to say that there hasn't been any innovation in
       | the pizza box space. FAR FROM IT!
       | 
       | > Inside most pizza boxes now, right in the center of the
       | container, you'll find a plastic tripod often shaped like a mid-
       | century modern table. It holds up the center of the pizza box to
       | avoid cardboard smashing down on the cheese on the top of the
       | pizza.
       | 
       | ...
       | 
       | > It was one of a number of tweaks to the pizza box (venting
       | configurations, say) that have improved upon the old designs.
       | Now, some boxes designed for easier recycling, or come with
       | holders for dipping sauces, or transform into plates. Like
       | everything else, pizza boxes have gone niche and they can be made
       | to order for very specific food transport situations.
       | 
       | ...
       | 
       | > The pizza sleeve designs _around_ that constraint. Some
       | designer (who probably worked for Domino 's) said, "Let's
       | separate out the heat retaining and moisture battling components
       | of the box." Vent to your heart's content to control moisture,
       | but keep the pizza in an insulated sleeve, so that the heat stays
       | in. The pizza and the box stay the same, but the system of
       | delivery changes. That's brilliant.
        
       | mberning wrote:
       | This completely misses the boat on pizza, which is funny coming
       | from a self-described pizza aficionado. Nobody gives a shit if
       | their papa johns or dominoes pizza would be imperceptibly better
       | were it transported in a better vessel. That's not why you order
       | pizza delivery.
       | 
       | Not satisfied with ruining beer, bourbon, barbecue, and many
       | other formerly enjoyable "every man" staples, now people have
       | moved on to ruining pizza with a completely unnecessary level of
       | snobbery.
        
         | tempsy wrote:
         | did you read the article? it made the same conclusion so why
         | are you mad?
        
         | eli_gottlieb wrote:
         | >Nobody gives a shit if their papa johns or dominoes pizza
         | would be imperceptibly better were it transported in a better
         | vessel. That's not why you order pizza delivery.
         | 
         | I don't know where you live, but where _I_ live, we can order
         | better pizza than those two horrid chains for delivery.
        
         | figurenagit wrote:
         | [dead]
        
         | jahnu wrote:
         | > Not satisfied with ruining ...
         | 
         | Nothing has been ruined. Mediocre mass produced food and drink
         | is still as widely available as it ever was. This sort of
         | reverse snobbery puzzles me as much as regular snobbery does.
         | Let people enjoy what they enjoy.
        
           | bradleyjg wrote:
           | I used to be able to buy a handle of Weller 12 for $30.
        
             | mberning wrote:
             | Those were the days...
        
             | dylan604 wrote:
             | gasoline used to be $0.99/gallon when i was learning to
             | drive, and it was only $0.05/gallon for my dad. so what's
             | the point? inflation is shocking?
        
               | selectodude wrote:
               | Weller 12 retails for $40 now (inflation) but is
               | impossible to find and is now like $300+ on the secondary
               | market.
        
               | dylan604 wrote:
               | that's like blaming RPi for how expensive they are even
               | though RPi has not changed prices. it's also like blaming
               | the band because the scalpers are charging so much for
               | their ticket prices. it's not the band's fault nor the
               | maker's fault someone buys them all up in bulk and then
               | resells them.
        
               | bradleyjg wrote:
               | Who blames the maker? We blamed snobs and then you came
               | in blazing with this completely inane comment about
               | inflation.
               | 
               | You can stop doubling down now.
        
               | dylan604 wrote:
               | right, and i just spun it back to being inline with your
               | reselling complaints. nobody doubled down.
        
               | SoftTalker wrote:
               | Why is it so cheap on the primary market? Why are liquor
               | stores/distributors not marking it up to a market
               | clearing price?
        
               | bradleyjg wrote:
               | The distillery doesn't want to set market clearing prices
               | for PR reasons. They also forbid authorized retailers
               | from charging market clearing prices. So liquor stores
               | either break the rules or "allocate" the bottles to their
               | best customers.
        
           | mberning wrote:
           | It absolutely has ruined the market for these things. 10
           | years ago decent bourbon was very accessible from a price and
           | availability standpoint. Now people wait in line on Friday
           | morning just for the chance to see what the distributor
           | brought, and if there is anything decent, it is snatched up
           | to hoard or sell on the secondary market. Of course, this has
           | done nothing to the accessibility of the bottom shelf swill,
           | but few people cared about 10 years ago and few people care
           | about it now, so nothing has changed in that regard.
        
             | juve1996 wrote:
             | There are plenty of good bourbons available off the shelf
             | that aren't "bottom shelf swill." Talk about snobbery...
        
               | bradleyjg wrote:
               | They are getting younger and younger. Lots of no age
               | statements out there, lots of fake brands that don't
               | distill anything. There are still some decent options out
               | there, but I'd hardly say plenty.
        
               | Scubabear68 wrote:
               | It depends on where you are in the Country. When I was in
               | Tennessee in the fall people were asking us to bring
               | Whiskey from where I live (Northeast US, NJ).
               | 
               | We are also getting odd outages, like Fancy Feast cat
               | food selling out? But only the gravy lovers variety....
        
             | klik99 wrote:
             | I am honestly confused by what you are saying here. It
             | sounds like you're saying more people like the good stuff
             | so it's gone quicker? But earlier you said Bourbon was an
             | "everyman" item being ruined, which presumably means it was
             | popular before. Is what was in the market now harder to
             | find, because in my experience there are now more options
             | available.
             | 
             | (EDIT): Oh I see Weller 12 is now incredibly expensive, and
             | this article I'm about to read is about bourbon prices:
             | https://www.pastemagazine.com/drink/whiskey/bourbon-
             | whiskey-...
             | 
             | Well, good for these smaller distilleries that people are
             | now recognizing how good the product they make are. And
             | there seem to be a like more smaller bourbon distilleries
             | popping up to replace the price point that Weller 12 and
             | similar drinks used to live in.
        
               | mansoon wrote:
               | It's called hollowing out the middle.
        
             | njarboe wrote:
             | I does sort of suck when what you like gets popular and
             | then it gets expensive. But that is a constant of life.
             | Hiking gets popular, the trails you used to hike now have
             | crowds and permits. A decent bottle of scotch doubles in 10
             | years. Decent bourbon prices go up. You have to adapt, find
             | alternatives and look on the bright side. Small batch
             | bourbon selling for more lets more people live their dream
             | of running a small distillery. Find a local one you like,
             | get to know the owner, and get discounts on case lots.
        
             | PaulDavisThe1st wrote:
             | So what you're actually saying is that capitalism has
             | caused the asymmetric distribution of financial resources
             | to the point where too many people can act as speculators
             | in the market for all kinds of products, thus driving up
             | prices and limiting availability to the "ordinary folk",
             | and that further, this behavior has been expanded because
             | of a media culture of fetishizing the curation of vaguely
             | artisanal production?
        
               | mberning wrote:
               | I don't know about the first part, but the part about
               | media culture seems manifestly true. I wonder how many
               | bourbon channels there are on youtube that have over 100k
               | subs. Quite a lot I'd have to guess. I think this
               | cultural aspect fuels people to buy things up with little
               | regard to their personal preferences. I know lots of
               | people that picked up "bottle x" based purely on hype,
               | not whether they like it or not.
        
               | bbarnett wrote:
               | _I know lots of people that picked up "bottle x" based
               | purely on hype, not whether they like it or not_
               | 
               | There is a pizza place down the road, "State of Mind",
               | which has all sorts of crazy slices. Mostly, they look
               | good, with taste seemingly taking second place to cool,
               | or wow factor.
               | 
               | I am convinced that the people ordering there, do so for
               | appearances.
               | 
               | I think this makes sense, as a lot of people really have
               | poor taste buds. They often, as in your example, cannot
               | tell the flavour differences betwen burbons, but, want to
               | get the good stuff.
        
             | tedunangst wrote:
             | So everyman bourbon has been ruined by every man trying to
             | drink it?
        
               | yamtaddle wrote:
               | I think this poster's literally just sad the thing they
               | like got popular. Everyman bourbon _is_ the cheap swill,
               | this is the good stuff, the difference is that more
               | people know about it now.
        
             | vidanay wrote:
             | And very very few people could tell the difference between
             | Pappy and Buffalo Trace in a blind taste test
        
               | mberning wrote:
               | Very true. Around where I live the worst is Weller (all
               | variations) and Blantons. Nice bottles, but nothing out
               | of this world. You could easily find them on the shelf
               | years ago. Nowadays it is unheard of to see them for
               | sale.
        
               | pwthornton wrote:
               | I find this very hard to believe if they are drunk at a
               | sipping strength. A lot of bourbon comes at cask
               | strength, which is good for mixers but is too strong to
               | be drunk straight. The recommendation is to add a little
               | water to get it to the proper alcohol percentage. I don't
               | doubt that people will struggle to tell the difference if
               | they are given cask-strength whisky, as the alcohol
               | concentration can be overwhelming when consumed neat.
               | 
               | As for me, the highest I will go neat is 46%, and that's
               | only for certain scotches.
        
               | dannyphantom wrote:
               | My brother accidentally broke (more like destroyed but oh
               | well) my nose as a kid when playing baseball and as a
               | result I lost a lot of ability to discern smell and
               | taste. I've tried so many wine, liquor, beer, and many
               | more food tastings but it never really registers beyond
               | what you'd expect when you lose that ability: salt, fat,
               | the cool sting of liquor, fizzy, etc (if that makes
               | sense).
               | 
               | I've bought some high priced liquors before and while my
               | friends have been able to denote special things about
               | them I just can't seem to; so, since I usually drink for
               | a buzz anyway I've just settled on buying a 1.75L of 190
               | proof Everclear and water it down to 3L since it's
               | essentially a more economic exchange anyway.
               | 
               | Silver linings... _I guess_.
        
               | SoftTalker wrote:
               | I like sipping bourbon and rye whiskey, neat with maybe a
               | splash of water.
               | 
               | My sense of smell is undamaged; I can taste some
               | differences but a $75 bottle is not necessarily "better"
               | than a $25 bottle to my taste. So I usually just buy the
               | cheaper stuff.
        
         | happytoexplain wrote:
         | The notion that snobbery "ruins" the category seems like an
         | expression of drama. There is, as there has always been, an
         | uncountable amount of non-"snobby" beer, bourbon, barbecue, and
         | pizza (even for each individual's definition of "snobby").
         | Additionally, if you are anything like the many people I know
         | who hate "snobby" things, you may be lumping some just-plain-
         | good things under that description simply because of a focus on
         | imagery and identity.
        
           | version_five wrote:
           | As a counterpoint, there times when I'm in a city traveling
           | for work and I'd like to get a normal meal (burger, pizza,
           | comfort food, etc) but all I can find is an overpriced
           | hipster modern riff on said meal, or a really shitty chain
           | version.
        
       | neets wrote:
       | I feel like this is a reaction trying to take advantage of the
       | Andrew Tate / Greta Thunberg fight that happened on twitter.
        
       | r0m4n0 wrote:
       | Personally having Zume pizza in MTV deliver our pizzas at our
       | office on a regular basis, I can confirm that the futuristic
       | pizza box they used did not help them make pizzas that taste
       | good. Honestly their pizza was terrible... but I suppose
       | sogginess was not on the list of adjectives I'd use to describe
       | them so I guess we can't confirm or deny their box tech.
        
       | Zababa wrote:
       | Focusing on the pizza box seems to be the wrong way of looking at
       | the problem. Since we have insulated bags, pizzas don't spend too
       | much time with the pizza box being the only thing standing
       | between the pizza and the outside. What about making the
       | insulated bag some kind of "keep warm oven" that can keep the
       | pizza warm and control moisture? Make the pizza boxes that can
       | still stack in that over but are way more open, use lots of fans
       | to make the air circulate. This way the cost of the individual
       | pizza box doesn't change, but you can still have a better
       | product.
        
       | gnicholas wrote:
       | > _Even Apple--that Apple--has patented its own round pizza box
       | exclusively for its famished Cupertino office workers._
       | 
       | This is what happens when you have an army of patent lawyers at
       | your disposal.
        
       | colpabar wrote:
       | http://archive.today/TlJGc
        
       | MonkeyMalarky wrote:
       | Is this content marketing for those ever so trendy at-home pizza
       | ovens?
        
         | HWR_14 wrote:
         | According to the fine print, while the Atlantic has content
         | marketing, it is marked by tags missing from this article. So
         | almost certainly not.
        
         | twobitshifter wrote:
         | With the blitz in anti-gas stove commentary this week, I wonder
         | if there will be fallout for the home pizza oven market.
        
         | yamtaddle wrote:
         | Trendy? Nah, meeting pent up market demand of all the people
         | who wanted a high-temp oven but not enough to build a janky one
         | outside or spend thousands of dollars on a commercial one.
         | 
         | Granted, I haven't sprung for one yet, but it's probably just a
         | matter of time. The price and/or inconvenience were the reasons
         | I was holding out before, and they've solved those. I can't
         | believe how cheap the options are now. I'd probably spend more
         | building one of those crappy landscaping-block DIY ones, now,
         | while before that was by far the more budget-friendly option.
        
         | georgebcrawford wrote:
         | Is "ever so trendy" a pejorative? Because the Ooni he mentions
         | is _amazing_. Three of my brothers (two of them chefs) have
         | them and they make a huge difference.
         | 
         | I'm sure there's plenty sold to people who can't make a decent
         | pizza with or without them, but in the right hands they're
         | fantastic.
         | 
         | While I can't think of any right now, there are parallels in
         | other markets - great tools that many have diminishing returns
         | depending on the operator. Maybe espresso machines?
        
       | fishtoaster wrote:
       | As with many simple ubiquitous consumer products from pizza boxes
       | to mouse traps, the answer to the question "why hasn't someone
       | invented a better one of these?" is "they have, but it it's more
       | expensive."
       | 
       | Many things in life could be better. The reason they're not is
       | the same reason airplanes are uncomfortable and broadcast TV has
       | obnoxious ads: the revealed preferences of consumers for those
       | things is the cheaper version, not the better version. The same
       | is true for pizza boxes.
        
         | mindslight wrote:
         | > _the revealed preferences of consumers for those things is
         | the cheaper version, not the better version_
         | 
         | I really hate the framing that puts this on consumers as if
         | they're just stingy. The reality is that we have an economy
         | that strongly discourages most people from choosing any option
         | besides the cheapest. When someone comes up with a less
         | expensive way of doing something, the Fed interprets this as a
         | _problem_ and creates enough new currency to make sure the cost
         | of living gets more expensive regardless. So rather than a
         | choice between less expensive and more expensive, what
         | consumers are actually confronted with is a choice between
         | slightly more expensive and much more expensive.
        
           | tshaddox wrote:
           | I made the same argument recently when someone repeated the
           | line "air travel is bad because consumers will always choose
           | the cheapest option." I'm pretty skeptical that almost any
           | "race to the bottom" scenarios are easily attributed to
           | consumer behavior, except perhaps in cases of commoditization
           | where consumers reject attempts to differentiate products
           | based on things like branding.
        
             | Sohcahtoa82 wrote:
             | > I'm pretty skeptical that almost any "race to the bottom"
             | scenarios are easily attributed to consumer behavior
             | 
             | I'm not.
             | 
             | Most consumers are fickle, irrational, and often price-
             | sensitive. They buy the $20 blender from Walmart that has a
             | motor that will release the blue smoke in 6 months rather
             | than the $50 blender that will last 5 years of frequent
             | usage. Sometimes this is because of the whole "being poor
             | is expensive" thing, but many times it's not.
             | 
             | > except perhaps in cases of commoditization where
             | consumers reject attempts to differentiate products based
             | on things like branding.
             | 
             | I think this applies to airlines.
             | 
             | I roll my eyes when someone says "I will never fly
             | Delta/United/Alaska/etc again" because if you joined in
             | every person's boycott because of one or two bad
             | experiences they had, you'd never fly. They all will have
             | delays, cancellations, and lost luggage.
             | 
             | I have absolutely zero loyalty or avoidance to any airline.
             | I just go to Google Flights and pick who has the cheapest
             | itinerary that doesn't suck too bad.
        
               | anonymouskimmer wrote:
               | Walmart could stock two or three price-differentiated
               | models. With internet shopping available now (and catalog
               | shopping in the last century and a half) Hobson's choice
               | is less of a factor, but it's still a factor.
        
             | yamtaddle wrote:
             | Part of the trouble with these is that, due to companies
             | desiring to maximally exploit price discrimination or
             | because of lack of economies of scale or whatever, the
             | better thing is often _unreasonably_ more expensive, so you
             | don 't really get a signal of what people would want
             | without that price-gouging or other price-increasing
             | effects.
             | 
             | Take refrigerators. There are a few little things they
             | could add to every single fridge that'd make them nicer,
             | probably for $20 or so per unit, call it $100 by the time
             | it hits retail. So your $1,100 fridge could be $1,200 but
             | quite a bit nicer. Instead, you can't get that stuff unless
             | you spring for the $2,000+ fridge (think: things like
             | rollers on drawers and shelves, slightly nicer finishes,
             | that kind of thing). Do consumers not "want" that since
             | only a tiny minority buy fridges with those features? No,
             | of course that's not the case. But because there is no
             | "cheap, but with all the cheap bonuses included, so just
             | slightly more expensive" option, it looks that way.
        
               | tshaddox wrote:
               | I agree with that, and I think it aligns with the claim
               | that customer preferences ought not be blamed.
        
         | gumby wrote:
         | Tying this insight back to a popular and insightful HN trope:
         | https://dreamsongs.com/WorseIsBetter.html
        
         | TradingPlaces wrote:
         | The perfect pizza box has been invented, but Apple hoards that
         | IP, and keeps it from The People.
         | 
         | https://patentimages.storage.googleapis.com/78/74/d5/3374ac3...
        
           | ohgodplsno wrote:
           | In typical Apple fashion, this pizza box only holds perfectly
           | round pizzas, churned in a factory to all look the same,
           | ignoring the work of craftsmen and artisans that make non-
           | round pizzas.
        
             | microtherion wrote:
             | For the benefit of readers who may not realize you're
             | joking, it may be worth pointing out that this box was
             | designed for use in Apple's cafeterias, which serve
             | artisanal pizzas baked in wood fired ovens:
             | https://www.vice.com/en/article/pa784v/sources-apples-
             | pizza-...
        
           | trynewideas wrote:
           | https://designawards.core77.com/Packaging/62804/Zume-
           | Pizza-P...
           | 
           | Zume, which pivoted from kitchen robotics and IoT to pizza:
           | https://archive.ph/TP9nb
           | 
           | To food packaging: https://www.linkedin.com/pulse/how-zume-
           | become-packaging-inn...
           | 
           | Zume no longer lists the Pizza Pod in their catalog:
           | https://docsend.com/view/gxeeruv7mi3mbg4p
           | 
           | There are knockoffs going for $1.25/unit (uline's equivalent
           | traditional square cardboard box is $0.78/unit, Pratt sells
           | square cardboard boxes custom-printed for $0.84-$1.48/unit):
           | https://www.goodstartpackaging.com/pizzaround-pizza-
           | box-12-1...
        
           | danaris wrote:
           | Until 2029, when the patent expires and anyone can make
           | one...
        
         | RcouF1uZ4gsC wrote:
         | This is also the same reason why so many newspapers and
         | magazines are filled with fluffer BS articles such as this one
         | instead of real investigative journalism: these types of
         | articles are much cheaper and quicker to produce than
         | investigative journalism. These empty complaint type articles
         | are basically the website doing the minimum to fill space and
         | get clicks.
        
         | xg15 wrote:
         | Fully agree except for the "the consumer wants it that way"
         | take.
         | 
         | The consumer "wants" this in the same way they "want" ad
         | breaks, sugar-swamped food or addictive phone apps: It's the
         | most shitty version of a product that a sufficient part of the
         | population is still willing to pay money for, likely because
         | there are _other_ advantages that just so make up for the
         | shittyness (or in the case of addictiveness because the product
         | just manages to hack the consumer 's brain).
         | 
         | This is all about serving the lowest possible quality for the
         | highest possible price, nothing about that has to do with
         | "preferences".
        
           | savanaly wrote:
           | >This is all about serving the lowest possible quality for
           | the highest possible price, nothing about that has to do with
           | "preferences".
           | 
           | Competition leads to the opposite, and I don't see any
           | tangible argument for why it would be otherwise in this case.
           | Like with the cranks you run into online who claim they've
           | discovered flaws in the paradigms of physics, it's the burden
           | of the internet commenter to provide evidence alongside their
           | claim, in my view.
        
             | danaris wrote:
             | Competition leads to the opposite _in an idealized free
             | market_.
             | 
             | What we have is not a spherical market cow in a vacuum; it
             | is a real live market with all kinds of non-ideal aspects
             | to it. The biggest one of those is the gradual transfer of
             | wealth from the poorest among us to the richest over the
             | past several decades. This means that the poorest X% of
             | consumers are _vastly_ more price-sensitive than they would
             | be if the productivity-to-wage ratio had remained the same
             | since the mid- '70s.
        
           | rizzom5000 wrote:
           | > This is all about serving the lowest possible quality for
           | the highest possible price, nothing about that has to do with
           | "preferences".
           | 
           | I'm trying to follow this logically. Are you saying that if
           | there were two options for a burger right next to another;
           | say a McDonald's and a 5 Guys - the choice to buy a
           | cheeseburger from 5 Guys instead of McDonald's has nothing to
           | do with my preferences? I can come up with at least a dozen
           | criteria for which the 5 Guys burger is objectively superior
           | to the McDonald's offering, but choosing to pay more for that
           | objectively superior product does not reveal preference?
        
             | yamtaddle wrote:
             | You gonna pick McDonald's instead because the Five Guys
             | burger box is cheaper and doesn't function quite as well?
             | Should we take your still choosing Five Guys as a sign that
             | you prefer that box?
        
               | kuboble wrote:
               | Yes. exactly. Quoting GP:
               | 
               | > the revealed preferences of consumers for those things
               | is the cheaper version, not the better version.
        
               | marcosdumay wrote:
               | Well, with non-diversified commodities, in a market with
               | instant arbitration and universal complete knowledge
               | about the products the Econ 101 models work.
               | 
               | On the real world, they don't.
        
               | yamtaddle wrote:
               | No, you _cannot_ pick out the preference for one
               | component of the offering that way. If there 'd been a
               | 5-cents-higher option with the better box, they might
               | have chosen that. You can only compare the entire
               | offerings--convenience, quality of all components
               | combined, cost, customer service, and so on, and say that
               | that _entire bucket_ was what they preferred to the other
               | _entire bucket_.
        
             | anonymouskimmer wrote:
             | This reminded me of the 1/3 pounder burger. The actual
             | preference of consumers was for a larger burger (or cheaper
             | relative to size). The so-called "revealed preference" is
             | that half of the consumers were bad at fractions.
             | 
             | https://culinarylore.com/food-history:aw-1-3-pound-burger-
             | fa...
             | 
             | "The firm conducted a focus group and found that around
             | half of the people surveyed thought that the A&W 1/3 pound
             | burger was smaller than McDonald's 1/4 pounder! "Why should
             | we pay the same amount for a third of a pound of meat as we
             | do for a quarter-pound of meat?" they said."
        
           | _tom_ wrote:
           | And all of the problems he talks about with the pizza are the
           | result of this process applied to the pizza itself, not the
           | box. Ingredient quality has plummeted, and the amount of
           | sugar added is unbelievable. Some chain pizzas smell more
           | like donuts that pizza.
        
           | fishtoaster wrote:
           | Ah, I was using the term "revealed preference" which has a
           | slightly more nuanced meaning[0].
           | 
           | In the colloquial sense, yeah, we all have a preference for
           | "good pizza" and "cheap pizza." But those two things are
           | generally a tradeoff: better pizza costs more. There exists
           | some equilibrium point in the middle where either making the
           | pizza better + more expensive _or_ making the pizza cheaper +
           | worse will reduce sales (within a given population), and
           | pizza shops will tend to coalesce around providing pizza at
           | that equilibrium.
           | 
           | The position of that equilibrium point is the "revealed
           | preference" of a population. We might _say_ we want better
           | pizza than is currently being provided, but when we vote with
           | our wallets, we (collectively) tend towards pizza that costs
           | as much as it does and is as good as it is.
           | 
           | [0] https://en.wikipedia.org/wiki/Revealed_preference
        
             | setr wrote:
             | But we can also pay for good, or expensive pizza, and we
             | will find the box remains the same. If it were simply
             | consumer preferences, then we'd expect this to no longer be
             | the case as we enter more price-agnostic tiers of
             | consumerism.
             | 
             | Unless of course no one cares about the box, so the
             | increased cost literally does nothing, but that just means
             | the improved boxes are not actually an improvement.
             | 
             | More specifically, don't look at the market as a single
             | unit, but as various buckets with various equilibriums. We
             | expect Mercedes to target the equilibrium point... but not
             | of the entire market (that's what Jettas and Camrys are
             | for) but rather their niche.
        
         | anonymouskimmer wrote:
         | > "and broadcast TV has obnoxious ads"
         | 
         | Did consumers truly have a choice here? Yes, in many cases
         | revealed preferences caused a slippery slope, but in other
         | cases consumer choice is effectively non-existant - it's all on
         | the producers.
        
       | waltbosz wrote:
       | Semi-related, this is an excellent song about the woman who
       | invented the pizza table to prevent flimsy pizza box lids from
       | falling into the cheese:
       | 
       | https://soundcloud.com/otterintheflightdeck/carmela-vitale
       | 
       | originally mentioned on HN in 2016
       | https://news.ycombinator.com/item?id=13163970
        
       | EarthLaunch wrote:
       | I'm more worried about PFAS in pizza packaging [0]. It's used to
       | make papers more water-resistant. Including some pizza boxes, or
       | the paper they put between the pizza and the box.
       | 
       | My favorite places use thin aluminum foil instead of oil/water-
       | resistant PFAS infused papers. This is particularly important to
       | me given the volume of pizza I consume...
       | 
       | 0: https://www.theguardian.com/us-news/2019/may/23/pfas-
       | everyda...
        
       | contingencies wrote:
       | _After smoking a lot of weed, I have come up with a lot of ideas
       | for a better box," said Bellucci_
       | 
       | Poor journalism to include this quote without a summary of the
       | ideas engendered.
       | 
       |  _John Correll, a pizza-packaging inventor with 43 patents_
       | 
       | https://patents.google.com/?inventor=John+Correll with his most
       | recent box patent at
       | https://patentimages.storage.googleapis.com/94/5f/ba/91947c3...
        
         | readthenotes1 wrote:
         | Maybe the weed induced ideas weren't worth the effort?
        
           | contingencies wrote:
           | Indeed. In all seriousness, in my reading so far the patents
           | largely relate to vaguely inferred logistical and
           | manufacturing process efficiencies which are difficult to
           | fully grasp without a background in packaging design and
           | manufacturing (I have a few years of experience but am no
           | expert). Specific economic benefits are not discussed,
           | probably a purposeful exclusion. Ballpark it seems the
           | patents are talking about what will probably amount to
           | roughly single digit percentage gains in material cost,
           | manufacturing and shipping at most. Yet total box cost is
           | such a small factor in each transaction that the gains are an
           | invisible rounding error for all but the very largest
           | operator (Dominos). From a design perspective, it seems that
           | once you have flatpacked your boxes, if you require
           | effectively untrained staff to perform assembly operations,
           | the maximum complexity threshold for design (largely due to
           | assembly process speed, training and error-potential) becomes
           | the limiting factor.
        
         | Oxidation wrote:
         | I do so love patent language:
         | 
         | > However, it is essentially non-functional when incorporated
         | within a box that has slanting, or obliquely-angled, walls. In
         | this situation, the cup-holder strap assumes an abortive-
         | looking non-level disposition within the corner section of the
         | box....
        
       | sokoloff wrote:
       | I bought a pizza delivery bag (holds two large pies in boxes) and
       | that seems to help quite a bit to cover the pizza for the five
       | minutes from the local pizza joint to the kitchen counter.
       | 
       | I will sometimes have pizza delivered, but far prefer to go pick
       | it up myself and make sure that I'm paid and ready to drop the
       | pizzas in the bag the minute they're ready, so we can be eating
       | well inside of 10 minutes from when the pizza came out of the
       | oven. The article talks about "after 45 minutes, [the pizza has
       | deteriorated]". Well, no shit...that's not the box's fault.
        
         | InCityDreams wrote:
         | >a pizza delivery bag (holds two large pies in boxes)
         | 
         | It took me a few seconds, but i guess where you're from they
         | (pizzas) are called 'pies'.
        
           | bbarnett wrote:
           | They're called pies everywhere (pizza pies), but as with many
           | things, the pie part is now unspoken.
           | 
           | Such as gas for gasoline, and so on.
           | 
           | EG, it's not an alias, but the dropped, rest of the name.
        
             | Sohcahtoa82 wrote:
             | "soda pop" is an interesting one. Some regions dropped the
             | soda, others dropped the pop. Some dropped neither and
             | still use "soda pop".
             | 
             | And then some Neanderthal regions decided to drop both and
             | use "Coke" as a generic term for carbonated soft drinks.
        
           | unwind wrote:
           | US English speakers consider pizza to be a kind of pie, yes.
           | 
           | It"s quite confusing for the rest of us (or at least to me)
           | but that's how they talk. :)
        
             | _tom_ wrote:
             | It's regional. Most of the country does _not_ call pizza a
             | pie.
        
               | yamtaddle wrote:
               | I once volunteered for a political campaign in rural
               | Kansas (Senate campaign, IIRC, this was just a local
               | campaign office) and they brought in some young New York
               | political consultant and he called pizza "pie" (it came
               | up because he was ordering some "pies" for the
               | volunteers). The first time he did it everyone looked at
               | one another and started laughing--not to be mean, it was
               | just so unexpected that no-one could help it. I felt
               | kinda bad for him, seemed really taken aback. NOBODY says
               | that in rural Kansas. You don't order a pie, or a pizza
               | pie, you order a pizza.
               | 
               | For most of us in the room it was the first time we'd
               | heard someone in real life call a pizza a pie, except
               | when doing a bad Italian accent and talking about "a
               | pizza-a pie-a" as a joke.
        
             | tshaddox wrote:
             | I wouldn't say that American English speakers actually
             | consider pizza to be a member of the same pie family as
             | apple pie. We will refer to pizzas as "pies," but without a
             | very clear context of pizza, "pie" is almost always going
             | to be interpreted as the family of sweet round desserts.
        
               | unwind wrote:
               | Aha, thanks, that's even more confusing! :) Also
               | interesting (from a sibling comment) to learn that it's
               | regional; I guess I'm suffering from some kind of
               | confirmation bias; whenever US folks who do not call
               | pizzas pies write about pizza online, I don't notice. :)
        
               | tshaddox wrote:
               | I think in practice any English speaker even at like an
               | A2 level wouldn't get confused, because the context has
               | to be extremely clear in order for "pie" to be used in
               | reference to a pizza. In any conceivable case I can think
               | of, pizza is either going to be explicitly named
               | immediately before saying "pie," or the context will be
               | undeniable (like when you're ordering from a pizza
               | restaurant). There would never be a case where someone
               | would ask "what do you want to eat?" and someone would
               | respond with "pie" when they mean pizza.
        
               | anonymouskimmer wrote:
               | > "There would never be a case where someone would ask
               | "what do you want to eat?" and someone would respond with
               | "pie" when they mean pizza."
               | 
               | Friends or colleagues who are used to eating a pizza
               | together excepted. Maybe rarely someone could say
               | "pepperoni pie" or "cheese pie" without being confused,
               | but as you said the context makes the case in these
               | examples.
        
           | jcampbell1 wrote:
           | Pie and slice are units of measurement for the concept pizza.
           | Much like you don't order "two pastas" saying "two pizzas"
           | sounds stupid to people in the parts of US famous for pizza.
           | Bread works the same way, it comes in loaves and slices. You
           | don't buy "two breads" without sounding stupid.
        
             | pessimizer wrote:
             | > saying "two pizzas" sounds stupid to people in the parts
             | of US famous for pizza.
             | 
             | This definitely isn't true. Pizza pies are what they are,
             | but it's fine to call it a pie (in obvious context), and
             | most people call them pizzas. You wouldn't dare accuse My
             | Very Educated Mother of being stupid for Just Serving Us
             | Nine Pizzas.
             | 
             | And I'm a Chicago pizza guy, where pizza _looks_ like a
             | pie.
        
               | moloch-hai wrote:
               | The correct conclusion is that Chicago is not among the
               | cited "parts".
        
               | mansoon wrote:
               | https://www.youtube.com/watch?v=jCgYMFtxUUw
               | 
               | Sir, you are in violation of the ontology. Chicago pizza,
               | while erroneously linguistically linked to the
               | categorical foodstuff, is not, in fact, pizza.
        
         | MrFantastic wrote:
         | You would get a better result popping your pizza into your oven
         | at home.
         | 
         | The steam in the pizza bag probably softens the crust.
        
       | rwha wrote:
       | I enjoyed the linked 1949 article introducing pizza more:
       | 
       | https://cdn.theatlantic.com/media/archives/1949/10/184-4/132...
        
         | kimnamjoon wrote:
         | lol yes
         | 
         | "plural pizze but no one ever uses it"
        
       | pg_bot wrote:
       | Why can't we just poke a few holes in the existing box to let the
       | steam escape?
        
         | brk wrote:
         | Some of them do have vents in the lid, which works for personal
         | carry-home in your car. But for delivery, the driver usually
         | has 3 or 4 pies at a minimum, in an insulated bag, so nowhere
         | for the steam to go.
         | 
         | The obvious solution is a pizza oven on a vehicle chassis,
         | where the pie is cooked en-route and delivered to you literally
         | as it comes out of the oven.
        
           | contingencies wrote:
           | _Zume_ (died) tried that and _Wonder_ (fleet of 500 vehicles)
           | just ~failed ( "Layoffs. Phasing out trucks. Searching for
           | cost-efficient operating model."). _Stellar Pizza_ (2-3
           | vehicles or so) is apparently still trying, their capex seems
           | to be around ~$250K /unit.
        
         | prepend wrote:
         | This is what my local pizza place does and the pizza arrives
         | pretty good.
        
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