[HN Gopher] Apple fined $8.5M for illegally collecting iPhone ow...
       ___________________________________________________________________
        
       Apple fined $8.5M for illegally collecting iPhone owners' data for
       ads
        
       Author : nixcraft
       Score  : 267 points
       Date   : 2023-01-08 14:38 UTC (8 hours ago)
        
 (HTM) web link (gizmodo.com)
 (TXT) w3m dump (gizmodo.com)
        
       | readingnews wrote:
       | Wait up, I am not sure what the company worth is now, I keep
       | reading two or three _trillion_ dollars, so let me get this
       | straight:
       | 
       | Company valuation: 2*10^12
       | 
       | Your fine for some wrongdoing: 8.5*10^6
       | 
       | So, they were fined roughly 4.25*10^-6 (or 0.00000425) _of their
       | worth_. This sounds like a pretty small fine. Not sure if that
       | even stings, a little.
        
         | robocat wrote:
         | Equivalently every time you forget to pay for a parking ticket,
         | and every other equivalent law infraction, you should be fined
         | your total annual disposable income?
         | 
         | Maybe with some punitive disincentive on top I guess. If you
         | have a ten percent chance of being caught, then fine you 10
         | years of your "profit" seems a good appropriation. Just make it
         | a year's salary - that is a fair approximation that everyone
         | would understand. You certainly would learn to pay more
         | attention to the many thousands of minor laws you need to
         | personally adhere to.
         | 
         | Edit: I especially want to see some of those rich-ass software
         | devs working for letters from ACRONYMS get taken down. I'm
         | safe: I live in New Zealand and I can't easily work at a letter
         | of an ACRONYM.
        
         | [deleted]
        
         | reachableceo wrote:
         | I would wager they spend more than that a week globally on
         | coffee and plastic ware in the cafeteria . Or other similar
         | incidental expenses.
         | 
         | This is nothing.
        
       | boplicity wrote:
       | Rant: I'm so sick of the Apple App store. It absolutely pales in
       | comparison to app stores like Steam, Epic Games or GOG. On those
       | stores, you can buy a license, and then use that license almost
       | anywhere. (Except, of course, on Apple Devices.) These stores
       | compete with eachother, so they also sometimes have very good
       | deals. (Hello actually good free games from Epic.)
       | 
       | On the horrible Apple App store, you buy a piece of software and
       | you can _only_ use it on _some_ Apple devices. If a developer
       | stops updating their software, odds are you 'll no longer be able
       | to use the software at some point in the future.
       | 
       | Even worse, most apps are listed as _free_ , but of course,
       | they're not free. They charge you for them, but only in some way
       | that is completely hidden to everyone who doesn't download and
       | install the software. Either that, or they _are_ free, but you
       | 're overwhelmed with huge numbers of ads.
       | 
       | I've come to resent our overpowered iPad. I'd love to install
       | games that I own on other devices, but Apple has chosen to make
       | this impossible. That's extremely disrespectful to me, their
       | customer. They sell me a device that is completely locked down.
       | It's horrible, and in no way the dream of computing that almost
       | everyone had when I was growing up.
        
         | [deleted]
        
         | jacquesm wrote:
         | So stop buying their stuff. It's a simple as that. As long as
         | everybody keeps buying it the ratchet will be tightened another
         | couple of notches.
        
           | amelius wrote:
           | I stopped buying from them.
        
           | [deleted]
        
       | nakedrobot2 wrote:
       | How do they come up with these silly fines?
        
       | gigatexal wrote:
       | Apple getting into ads is not what Steve would have wanted. And
       | all teh "well wall st." responses can stop typing because Steve
       | didn't give an f about wall street.
        
       | andrew-ld wrote:
       | https://news.ycombinator.com/item?id=34272298
        
       | mrfox321 wrote:
       | Just look at Apple's recent job postings. Here's one, but simple
       | searching reveals the pattern:
       | 
       | https://g.co/kgs/tV5rGG
       | 
       | They need
       | 
       | 1. Recommendation systems experience
       | 
       | 2. Machine Learning
       | 
       | 3. Auction theory
       | 
       | 4. Ads pacing
       | 
       | 5. ML / Reinforcement learning
       | 
       | Gee, I wonder what they're scaling out...
        
         | [deleted]
        
       | [deleted]
        
       | 31337Logic wrote:
       | [flagged]
        
       | Beaver117 wrote:
       | Imagine the fine for robbing a bank was $100
        
         | asah wrote:
         | It's actually more like $8.50 fine...
         | 
         | ($100B annual income vs $100K personal income)
        
         | gruez wrote:
         | When you rob a bank, you're presumably getting at least a few
         | thousand dollars. If the fine were actually $100, then the ROI
         | is on the order of 10x-100x. How much money do you think apple
         | got for "illegally harvesting iPhone owners' data for targeted
         | ads without proper consent"? Do you think apple made $85M to
         | $850M from it?
        
       | atonse wrote:
       | What exactly did they do?? I'm very curious.
       | 
       | I have this sick feeling that in the past year, Apple is
       | experiencing a brain drain and again the assholes with the
       | spreadsheets (the bozos as Steve Jobs called them) are showing up
       | and starting to chip away at things like privacy or in-app
       | purchases for an extra .5% of profit.
       | 
       | My son was surprised to see an ad or in app purchase in an Apple
       | Arcade game. But I still have to verify whether that's what he
       | saw.
       | 
       | But the rest of the games on the App Store are so disgustingly
       | sly in how they prey on their users to buy more more more.
       | 
       | And Tim Cook doesn't do anything while talking about curation.
       | Where's the curation?
        
         | gavanwilhite wrote:
         | Yes, they do this! I called support and they agreed that it was
         | in opposition to their website description of Apple Arcade, but
         | that there was nothing they could do.
         | 
         | It pops up on the top of the screen every time you open the
         | game.
         | 
         | They were very cagy about it, but their excuse seemed to be
         | that it was up to the game publisher whether to include it, and
         | that I should complain to them (even though it was sent as an
         | Apple Arcade notification).
         | 
         | https://imgur.com/a/KOYSyTm
        
           | hutzlibu wrote:
           | So it seems, there is a market right now, for quality adfree
           | phones, since Apple has given up on that? Or rather they feel
           | too secure in their entrenched space. I hope they are wrong
           | about it.
        
         | orangepanda wrote:
         | > My son was surprised to see an ad or in app purchase in an
         | Apple Arcade game.
         | 
         | They probably call it "included promotions" instead of ads, and
         | pretend it's okay.
        
           | kaba0 wrote:
           | https://news.ycombinator.com/item?id=34301509
           | 
           | It seems to be much less serious than the headline implies,
           | as is common
        
             | dmix wrote:
             | I checked what "Apple's Personalized Advertising privacy
             | setting" actually means and this is the data that is
             | collected to target ads:
             | 
             | - account information like name/address
             | 
             | - app downloads and subscriptions in App Store
             | 
             | - what news articles you looked at in Apple News/Stocks
             | 
             | - podcasts/movies/books/etc you downloaded via iTunes/TV
             | 
             | - which ads you clicked on previously
             | 
             | https://www.apple.com/legal/privacy/data/en/apple-
             | advertisin...
        
         | harywilke wrote:
         | "With iPhones running iOS 14.6 and below, Apple's Personalized
         | Advertising privacy setting was turned on by default, leaving
         | users to seek out the control on their own if they wanted to
         | protect their information. That violates EU privacy law,
         | according to the CNIL. It doesn't cross the Europe's GDPR,
         | though; the violation falls under the more obscure ePrivacy
         | Directive of 2002."
         | 
         | They had the wrong default setting. They changed it after 14.6
        
         | detourdog wrote:
         | Apple failed to "obtain the consent of French iPhone users (iOS
         | 14.6 version) before depositing and/or writing identifiers used
         | for advertising purposes on their terminals," the CNIL said in
         | a statement.
         | 
         | Apple claims they were using a previously approved process and
         | their search ads on the AppStore prioritizes user privacy and
         | will appeal.
        
         | meindnoch wrote:
         | Tim is the chief bozo to be frank...
        
           | jjtheblunt wrote:
           | have you interacted directly with him? (I have, and he was
           | not a bozo.)
        
           | atonse wrote:
           | I think Tim seems like the type that would be a bozo but he
           | is really admirable in that he recognizes what he's good at
           | and what he isn't. And has been willing to change the
           | leadership to find the right people.
           | 
           | There have definitely been product missteps and the typical
           | nickle and diming of storage but it hasn't seemed like the
           | quality has suffered too much as you'd expect if he was a
           | true bozo.
        
           | w1nst0nsm1th wrote:
           | From what I read about him, he's more like the supply chain
           | guy.
        
           | yreg wrote:
           | I don't think so. Yes, he led Apple to become a $1T company,
           | but making money doesn't make someone a bozo alone.
           | 
           | If anything compromises Apple products, in 90% of cases it's
           | Apple's design philosophy or (stubborn?) ideals. Not a push
           | from the spreadsheet bozos.
           | 
           | For better or worse, I think Tim managed to keep the product
           | side of the company very close to what Steve wanted.
        
             | jhickok wrote:
             | One of the concerns I have, and I believe Steve shared, is
             | the dilution of their offerings. I'm frankly having a hard
             | time navigating their iPad and Mac offerings. It isn't
             | clear where each of their products sit, and it's certainly
             | going to be very confusing to non-enthusiasts who have the
             | grit to swim thru it all. Similarly, someone explain the
             | 13in Macbook Pro? Why is it still here and getting updates?
             | It seems to me that they are just making all possible
             | combinations of their products, and Steve _hated_ that.
        
               | dmix wrote:
               | iPhone 14 Pro Max sounds anti-Apple to me for some
               | reason. Like a tamer version of "Mountain Dew Ultimate
               | Extreme"
               | 
               | I'm not sure personally what a better name scheme would
               | be to differentiate it but "Pro" and "Max" together
               | sounds funny.
        
               | yreg wrote:
               | I'm with you on that, but it's very far from how bad it
               | could be - just take a look at the other computer
               | manufacturers.
               | 
               | And the trend of making the product lineup more
               | convoluted doesn't seem to be steep (it happens slowly
               | and over time), so I'm not too worried. It seems there is
               | time to steer it back before it gets too ridiculous.
        
               | ghaff wrote:
               | It seems to be mostly a case of, as various product sets
               | evolve, you sometimes end up with adjacent products that
               | are probably too similar. This has happened with the
               | MacBook Air and MacBook Pro at various times. In general,
               | Apple seems a lot more guilty of being slow to upgrade
               | niche segments (smaller laptops, high-end desktops,
               | smaller phones) than the other way around.
        
               | threeseed wrote:
               | MKBHD perfectly describes Apple's product strategy and
               | why it has been so profitable for them.
               | 
               | https://www.youtube.com/shorts/XeDPwpIFs-I
        
         | lotsofpulp wrote:
         | > My son was surprised to see an ad or in app purchase in an
         | Apple Arcade game. But I still have to verify whether that's
         | what he saw.
         | 
         | What game was this? I assumed Apple Arcade games would not have
         | the ability to do in app purchases.
        
           | [deleted]
        
         | kornhole wrote:
         | This video by Mysk shows it in action.
         | https://www.youtube.com/watch?v=8JxvH80Rrcw
        
         | [deleted]
        
       | wintermutestwin wrote:
       | I don't use Stocks or News and I don't use the App Store for
       | discovery so I don't see ads. I am fully bought into the Apple
       | ecosystem. The second I see an ad, I am dumping all of it.
       | 
       | Obligatory Bill Hicks:
       | https://www.youtube.com/watch?v=tHEOGrkhDp0
        
         | falcolas wrote:
         | Don't open settings then? They advertise for TV, drive, and
         | arcade there all the time.
        
         | mixmastamyk wrote:
         | I really liked the George Carlin that came up after that one.
        
         | lostlogin wrote:
         | > The second I see an ad, I am dumping all of it.
         | 
         | Where will you go?
        
           | lucb1e wrote:
           | Android?
           | 
           | I'm surprised every time I see an ad somewhere.
           | TrackerControl seems to be an accidentally fantastic ad
           | blocker (I got it just to block trackers) and it's super rare
           | that an app doesn't use one of the known ad networks. It
           | probably also helps to use apps from F-Droid whenever
           | possible, which is surprisingly often (most of my apps are
           | from F-Droid, some are stock like camera, dialer, and home
           | screen, and then there's a couple like Spotify and NS/DB that
           | are required for valid digital national rail tickets and I
           | unfortunately can't get outside of Google Play).
        
           | fxtentacle wrote:
           | Yeah, I'm wondering, too. Android is a lot worse by design.
           | 
           | I would love to use a Linux phone, but my bank's 2FA doesn't
           | support any.
        
             | jeroenhd wrote:
             | Depending on your bank, Anbox or Waydroid may help you run
             | your bank's app on your Linux device. Probably a no-go for
             | most banks, but worth a shot to see if it'll work. You can
             | just try it out on a Linux computer/VM first, no need to
             | actually buy a Linux phone just to end up disappointed.
        
               | sobkas wrote:
               | > Depending on your bank, Anbox or Waydroid may help you
               | run your bank's app on your Linux device. Probably a no-
               | go for most banks, but worth a shot to see if it'll work.
               | You can just try it out on a Linux computer/VM first, no
               | need to actually buy a Linux phone just to end up
               | disappointed.
               | 
               | I use LineageOs and without Magisk magic I couldn't use
               | contactless payments (still no Google Pay, but regional
               | Blik contactless is good enough)
        
       | NelsonMinar wrote:
       | Everyone's focussing on the small fine but the bigger story here
       | is it's _Apple_. They 've gotten the reputation for being the
       | user privacy company, for protecting you from ad companies like
       | Google/Alphabet or Facebook. Turns out they're acting like
       | another invasive ad company themselves. The fine may not be big
       | but the symbolism of it is.
        
         | ocdtrekkie wrote:
         | Eh, this is a massive false equivalence. Yeah, it'd be really
         | preferable if Apple didn't do ads. They also are the hot dog
         | stand of ad vendors; everyone else is way, way bigger.
         | 
         | The difference is so obvious: Apple Maps doesn't even associate
         | locations or directions to your Apple ID. Google stores your
         | location at five minute intervals. The difference in privacy
         | attitudes is _vast_.
        
           | 2OEH8eoCRo0 wrote:
           | This behavior is expected from Google. Not Apple.
        
           | sebow wrote:
           | You're right, but in the grand scheme of things whataboutism
           | is irrelevant. As per some analysis in a paper of this on
           | android & iOS (the name of which i don't recall, but can
           | search for it), the main difference between the collection is
           | not that big: Google collects more quantity whereas Apple
           | collects every kind of data, but not as frequently.
           | 
           | People talked as if Apple did not and would not ever do such
           | things, which was obviously false. Both companies profit by
           | the fact that we keep pointing fingers in this sadistic
           | duopoly and not look at the actual issue of privacy. I wished
           | people showed more interest when in was more "fashionable" to
           | talk of such issues, but back when snowden/assange/smaller
           | individuals did it, the discussion always ended up with ad
           | homiminems and irrelevant points directed to the messenger.
           | The only difference between back then & now are the
           | perpetrators: it used to be the governments, nowadays is
           | companies (and governments colluding with them, which is
           | arguably worse as corporations cannot be as easily held
           | accountable).
        
         | [deleted]
        
         | ericpauley wrote:
         | An alternate interpretation might be that the laws are so
         | strict and arcane than even Apple, who seems to be trying to do
         | everything right, is fined.
        
           | neon_electro wrote:
           | Can we give a multi-national company worth billions of
           | dollars with a staff dedicated to legal compliance a bit less
           | benefit of the doubt?
           | 
           | It seems like Apple clearly violated the policy it rightly
           | should establish for any software on iOS. They deserve the
           | penalty.
        
             | ericpauley wrote:
             | This was an opt-in issue in one OS component (albeit an
             | important one) in one version that has since been fixed.
             | For sure apple should not have let this happen, but I don't
             | see this as indicative of some evil anti-privacy plot.
             | Apple made a mistake and paid a fine for it.
        
               | neon_electro wrote:
               | We agree.
        
           | mqus wrote:
           | maybe strict but arcane? It's pretty much the same "law" that
           | apple put facebook under: Make personalization of ads
           | optional and turn it off by default or at least make it
           | equally easy to opt out and opt in (=forced choice).
           | 
           | And this "arcane rule" is pretty much 50% of everything you
           | read about GDPR (heard of cookie dialogs? they are not just
           | banners anymore due to GDPR). Hardly arcane to me.
        
           | lucb1e wrote:
           | > who seems to be trying to do everything right
           | 
           | They chose to use tracking tokens in the first place. By
           | default a computer does nothing, someone was tasked to write
           | this. Apparently they did something wrong, maybe it was an
           | honest mistake, but I find it a stretch to just assume or
           | expect they are necessarily choosing what's best for users
           | (and leaving money on the table) without more info than is
           | public.
        
           | CoastalCoder wrote:
           | Reminds me of an EULA then.
        
       | reustle wrote:
       | > In 2021, the company made $3.05 billion from ads in the US, and
       | that figure is expected to grow to $4.24 billion in 2022,
       | according to Insider Intelligence.
        
         | bestnameever wrote:
         | Outside of the App Store, where does Apple display ads?
        
           | ccouzens wrote:
           | The laptop setup screens that push you to iCloud.
           | 
           | The toast that tells you to use Safari when using another web
           | browser.
        
           | MikusR wrote:
           | Settings.
        
           | doctoboggan wrote:
           | Apple News
        
           | mabbo wrote:
           | They have plans. Now that they've locked Google and Facebook
           | out of all that app tracking data, they can make a killing
           | off it.
        
           | warkdarrior wrote:
           | Apple does not display ads in many places, but they make
           | money by selling the data they collect to other advertisers.
        
         | [deleted]
        
       | rvz wrote:
       | Pathetic fine. More like a tap on the wrist out of the millions
       | Apple makes every day. Surely they are sorry and they won't do it
       | again! /s
        
       | curiousgal wrote:
       | I'm always interested in knowing _how_ they got caught but there
       | usually does not seem to be any information about that.
        
       | JohnGB wrote:
       | Wow, that's going to teach them a lesson! A whole $8.5M - That's
       | literally only 23 minutes of 2022 revenue lost (I did the maths).
       | I'm sure they will never do it again, despite the fact that they
       | likely made way more than $8.5M from doing it.
       | 
       | If we want companies to stop doing illegal things, then the
       | punitive consequences need to be so high that they prioritise not
       | doing it. If a person steals $100, they could spend a decent
       | amount of time in jail for it. Time that is worth a lot more than
       | then $100 benefit they received. Companies want all the benefits
       | of being a "person", so let's apply the same principles to them.
        
         | still_grokking wrote:
         | It needs to hurt more than just costing the company money.
         | 
         | Finally people from high management need to land in jail on a
         | regular basis for the missteps of big companies. Because those
         | people actually don't care if they loose money they don't own
         | themself anyway.
        
           | gtvwill wrote:
           | ^^^this. Apple illegally collected data. How many kids did
           | they just commit that crime against? Jail time for c-suite
           | management needs to happen. This whole crime is the cost of
           | doing business is gross af.
        
           | null_object wrote:
           | > Finally people from high management need to land in jail on
           | a regular basis for the missteps of big companies
           | 
           | Amazing number of people baying for prison time for this
           | pretty trivial mis-step.
           | 
           | As I said in another comment, just finished reading a book
           | where one of the chapters was about the Diamond Alkali works
           | near Newark, where executives knowingly covered-up the
           | intentional leaking of dioxin (the most lethal chemical known
           | to man - the smallest dose will cause cancer) for _decades._
           | 
           | But people on HN want to put Apple employees in prison for
           | some trivial, minor EU law contravention.
        
             | still_grokking wrote:
             | Something worth at least $8.5M is a minor trivial
             | "misstep"?
             | 
             | What do you need to do as a private person to get fined at
             | least $8.5M? Kill somebody by accident? No, that does not
             | cost so much usually (even if you would count all your time
             | lost in jail).
             | 
             | My proposal would be: Calculate the daily rate of an
             | average Apple employee (this includes the poor people in
             | some Chinese factories), divide the fine by that, and this
             | will result in the days the responsible C-level staff gets
             | jailed. This would be simple and _very effective_.
        
               | simondotau wrote:
               | > Something worth at least $8.5M is a minor trivial
               | "misstep"?
               | 
               | For a company with probably ten million affected
               | customers within the relevant jurisdiction, yes. The fine
               | itself categorises this matter as a trivial misstep.
               | 
               | Also your logic is weird. You're using the assessed
               | punishment as justification for why the assessed
               | punishment is insufficient.
        
               | null_object wrote:
               | > this will result in the days the responsible C-level
               | staff gets jailed. This would be simple and very
               | effective.
               | 
               | I really recommend you transfer your hatred and sense of
               | injustice to companies that are _right at this moment_
               | poisoning environments - even in the US - and actively
               | covering-up chemical leaks, or the pollution of people's
               | drink-water, or allowing workers to use carcinogens that
               | executives deny are dangerous.
               | 
               | Some pathetic technical contravention of a trivial rule
               | by Apple here is not worth your energy and passionate
               | hatred.
        
         | gruez wrote:
         | >That's literally only 23 minutes of 2022 revenue lost
         | 
         | Right, because apple is a conglomerate that does much more than
         | just serve ads.
         | 
         | >despite the fact that they likely made way more than $8.5M
         | from doing it.
         | 
         | What makes you think that?
         | 
         | > If a person steals $100, they could spend a decent amount of
         | time in jail for it.
         | 
         | Realistically speaking in most parts[1] of the US you won't get
         | any jail time unless you're a repeat offender.
         | 
         | [1] saying this as a hedge in case there's some crazy
         | judge/sheriff somewhere that's bucking the trend.
        
         | [deleted]
        
         | daveguy wrote:
         | It will cause more damage to their brand than $8.5M ... Apple
         | has been positioning themselves as "privacy focused" for years.
         | They're obviously still better than Google in this respect, but
         | it will hurt them more than $8.5M.
        
           | rendaw wrote:
           | Repeated anti-privacy moves, like CSAM scanning, haven't
           | affected public discourse yet. And I'd imagine that a small
           | fine would instead convince people that it wasn't a serious
           | violation.
        
           | eldaisfish wrote:
           | No, this will not make a noticeable dent.
           | 
           | Apple's branding and marketing are too powerful for that to
           | happen. An obscure court ruling matters to people on HN. To
           | the average consumer, it never happened.
        
           | still_grokking wrote:
           | > They're obviously still better than Google
           | 
           | Really? Google spies on their users. But everybody knows
           | that.
           | 
           | Apple lies to their users telling them they not spying on
           | them despite doing exactly that.
           | 
           | So who's more dishonest?
           | 
           | (This question is independent from the question whether it's
           | morally OK to spy on people in the first place.)
        
           | FireBeyond wrote:
           | > It will cause more damage to their brand than $8.5M
           | 
           | You say that, but a non-negligble number of comments here are
           | outright defending Apple saying "just a wrong default
           | setting", "nothingburger", etc.
        
           | Mikeb85 wrote:
           | > They're obviously still better than Google in this respect
           | 
           | Are they? Google is probably the most open company about what
           | they collect and how they use it and I've never seen any
           | evidence whatsoever that they ever sell you out ie. do more
           | than simply link you to contextual ads.
           | 
           | All their apps and services also ask for permission pretty
           | explicitly.
        
             | snupples wrote:
             | That's always been Google's "problem".
             | 
             | It seems like they bend over backwards to be open and
             | precise about their data collection and the risks you incur
             | by accepting it. And gives you tools to view and manage the
             | data (at least some of it).
             | 
             | Meanwhile everyone else is doing similar or worse, while
             | just staying silent -- in Apple's case hypocritically
             | seeming to position itself as a leader of the "privacy"
             | movement, when it really appears to primarily be about
             | Apple's privacy first, then yours (maybe).
             | 
             | But how IS your privacy really better under Apple's control
             | versus Google's? One could argue it's worse under Apple
             | because you're left in a state of not knowing what they're
             | collecting, only reading about violations in court
             | judgments and such. Although it would be prudent in that
             | case to just assume the worst, instead it seems we often
             | prefer not knowing, and living in blissful ignorance.
        
             | thrashh wrote:
             | People really hate on Google but I don't think a lot of
             | people separate what something or someone does from how
             | they do it
             | 
             | Google collects a lot of data but I know they're not going
             | to sell it, they're not going to let it leak (probably at
             | least -- their security engineering is on another level),
             | and in all of their years, the only thing they've done is
             | shown contextual ads or suggestions in extremely mundane
             | places. They're also such an extremely slow moving ship so
             | it makes them extremely predictable, which is the most
             | critical requirement for trust
        
               | simondotau wrote:
               | Google doesn't need to sell your data to anyone else
               | because they also run the business which can extract the
               | most (legal) monetary value from your data.
        
             | killjoywashere wrote:
             | This. I have a home full of Google Home devices. I have
             | been thinking about switching to Apple (a fairly expensive
             | proposition given the payoff) but this sort of news makes
             | me rethink the value prop of pouring more money into Apple
             | products.
        
               | fsflover wrote:
               | You could probably consider switching to MyCroft instead.
        
           | notatoad wrote:
           | people like news stories that reinforce their perceptions,
           | not news that tells them they're wrong. this isn't going to
           | be widely reported on, because "you were wrong to like that
           | company that everybody likes" isn't a nice story.
           | 
           | if the fine was huge, it would be news. but this fine is an
           | amount that's easily ignored, so it will be.
        
       | atkailash wrote:
       | [dead]
        
       | robofanatic wrote:
       | Who is held responsible if a company gets fined or sued? Does
       | someone get fired?
        
         | sobkas wrote:
         | > Who is held responsible if a company gets fined or sued? Does
         | someone get fired?
         | 
         | In the past shareholders were loosing money because their
         | shares lost some value. Then they could fire CEO/take actions
         | to put some pain on people responsible. But now shares don't
         | loose value or even gain it, because how absurdly small fines
         | are. CEOs have golden parachutes and only people who get fired
         | are nameless minions who were forced to do it. Everyone above
         | is blameless because every decision is made by committee, so no
         | single person is responsible for anything.
        
         | ocdtrekkie wrote:
         | I think the only justification for the outrageously high pay
         | CEOs get should be personal liability for corporate
         | malfeasance. We should put CEOs in prison.
        
           | null_object wrote:
           | > We should put CEOs in prison
           | 
           | So in an obscure settings toggle, in one version of iOS that
           | was immediately fixed, some developer probably unknowingly
           | set a toggle default to a setting that contravened an EU
           | law... and you think Tim Cook _should go to prison??_
           | 
           | I just finished reading a book where one of the chapters was
           | about factories in north New York where the executives
           | covered-up systematic leaking of dioxin into the local
           | environment for _decades._
           | 
           | But sure - Tim Cook should go to prison to appease your Apple
           | hatred.
        
             | ocdtrekkie wrote:
             | I'm responding from an iPhone, as it happens. I'm not super
             | fond of Apple, but there are far worse actors out there.
             | 
             | This specific case may not warrant prison, but CEOs are in
             | a problematic space: They get massively well paid to make
             | decisions that they suffer no ill effects for. They reap
             | the rewards of success but do not face any repercussions if
             | they do something wrong. They won't get fired, and they
             | won't face penalty for illegal actions. Even if they make a
             | decision that hurts the business financially, it tends to
             | be other employees who get let go.
             | 
             | We should hold CEOs personally liable for the violations of
             | the law of their companies, because it's the best way to
             | ensure CEOs are motivated to ensure their companies behave
             | legally, not just profitably.
        
               | pocketarc wrote:
               | CEOs being held personally liable might not fix anything
               | - one goes to jail, the board hires the next. And before
               | you say "CEOs just won't agree to do risky things", if
               | they won't, they get fired, and some other CEO will. Same
               | as what happens with programmers that refuse to do
               | unethical work. They'll just get replaced.
               | 
               | The company goes on as normal. The issue is harder to
               | solve than "just arrest the CEO". But I'd like to see it
               | solved, too.
        
       | andry_ad wrote:
       | Did they make only $8.5mil? I doubt. Why not fine them for their
       | profit? At this point, fines like this are treated as expenses.
        
         | Someone wrote:
         | It's such a small amount because it's a small infringement
         | (incorrect default for a privacy-related setting that was
         | corrected, I guess fairly rapidly because of the height of the
         | fine)
        
         | CamperBob2 wrote:
         | Exactly. "Illegal with a fine" is "Legal for a price." If the
         | fine is less than the profit, then it's just another cost of
         | doing business.
         | 
         | Edit: What's controversial about this statement? It's patently
         | obvious, especially when you factor in the odds that your
         | behavior will go unnoticed or unprosecuted. Do you people think
         | I'm _advocating_ this?!
        
           | gtvwill wrote:
           | Remember kids. If the punishment is a fine not jail time it's
           | only a law for the poor.
        
           | getToTheChopin wrote:
           | The fine should be equivalent to profit plus a hefty penalty
           | on top of that. Other wise there's no dis-incentive against
           | repeat behaviour.
        
             | null_object wrote:
             | > The fine should be equivalent to profit plus a hefty
             | penalty on top of that.
             | 
             | So this was a toggle in an obscure preferences setting
             | toggled incorrectly and therefore a minor infringement of
             | EU law - but you want the court to fine Apple _their entire
             | profit?_ plus some random extra amount?
             | 
             | Wow. Aside from this being completely stupid to anyone who
             | doesn't share your irrational level of Apple hatred, how
             | would you deal with a really serious offense?
        
               | CamperBob2 wrote:
               | They should be fined the profit that they made from the
               | feature. _All_ of it, plus an additional percentage as
               | punitive damage. Nobody said they should have their
               | entire annual profit garnished, their corporate charter
               | revoked, their CEO arrested, or their headquarters raided
               | by the Wagner Group. Sheesh.
               | 
               | The problem is that the threatened fine is nowhere near
               | the anticipated profit. So there is a rational incentive
               | to ignore the law.
        
               | twblalock wrote:
               | > Nobody said they should have their entire annual profit
               | garnished, their corporate charter revoked, their CEO
               | arrested, or their headquarters raided by the Wagner
               | Group. Sheesh.
               | 
               | Read the other comments here and you will see a number of
               | people saying those things should happen (ok maybe not
               | the one about the Wagner group...).
        
       | nipponese wrote:
       | > Apple failed to "obtain the consent of French iPhone users (iOS
       | 14.6 version) before depositing and/or writing identifiers used
       | for advertising purposes on their terminals"
       | 
       | Why is it so specific to that dot version?
        
         | nipponese wrote:
         | Ok, I rtfa...
         | 
         | >With iPhones running iOS 14.6 and below, Apple's Personalized
         | Advertising privacy setting was turned on by default, leaving
         | users to seek out the control on their own if they wanted to
         | protect their information.
         | 
         | >The newer versions of the iPhone operating system corrected
         | the problem, presenting users with a prompt before the
         | advertising data was collected.
         | 
         | So they fixed it without government pressure or not?
        
       | maddynator wrote:
       | lol that's like saying the fine for speeding is $.2
        
         | ttoinou wrote:
         | It's for the french market
        
       | pensatoio wrote:
       | This is a nothingburger. I'm surprised to see such shallow
       | responses here.
       | 
       | A giant company made a small regulatory misstep in one country.
       | Laws change constantly, missteps likely happen all the time. It's
       | a tiny fine for a small mistake.
        
       | NicoJuicy wrote:
       | To all down voters and apple fanatics .
       | 
       | Told ya 7 years ago :
       | https://news.ycombinator.com/item?id=10303190
       | 
       | "Think different" is just a slogan
        
       | 1vuio0pswjnm7 wrote:
       | (2021)
        
         | dang wrote:
         | Article looks recent to me
        
       | Proven wrote:
       | [dead]
        
       | fmajid wrote:
       | Any firm making more than zero in advertising revenue is
       | automatically untrustworthy when it comes to privacy and data
       | collection. Apple is no exception, and their stance is more
       | hypocritical than most.
        
         | [deleted]
        
       ___________________________________________________________________
       (page generated 2023-01-08 23:01 UTC)