[HN Gopher] 90s VR Sainsbury's [video]
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       90s VR Sainsbury's [video]
        
       Author : wildpeaks
       Score  : 52 points
       Date   : 2022-12-22 10:46 UTC (12 hours ago)
        
 (HTM) web link (www.youtube.com)
 (TXT) w3m dump (www.youtube.com)
        
       | icepat wrote:
       | Not sure why, but there's something deeply depressing about this.
       | Likely a combination of the VR graphics style and the bleakness
       | of the inside of the store. But it gives me _backrooms_ vibes.
        
         | zanderz wrote:
         | slogging across that giant parking lot doesn't help...
        
       | [deleted]
        
       | carl_dr wrote:
       | I distinctly remember waking past a Sainsbury's (and in the north
       | west of England) in probably 1992 or so with a few friends -
       | Peter Allan, Paul Lea, if you read this say hi - and we were
       | speculating that in the not to distance future that this is how
       | shopping would be.
       | 
       | Weird how this video is just a couple of years after that, and
       | also that 30 years later, it's not!
        
       | kingsloi wrote:
       | wow, fun/interesting concept especially for the time, and at
       | Sainsbury's of all places. Watching videos that old kinda reminds
       | of me when I found this video from someone who mapped our small
       | college in CounterStrike
       | https://www.youtube.com/watch?v=8wckshGR7uU, cool to see places
       | you know in a game!
        
       | foobarbecue wrote:
       | Hm. I actually would like a VR library or VR bookstore.
        
       | kxrm wrote:
       | I've always been highly skeptical of VR and as someone who was a
       | teen in the 90's these demonstrations of what could be were a big
       | reason why. I am sure there are really good applications for VR
       | but this just isn't it. It's just not complicated to solve
       | shopping convenience from the home. I think we have nailed it
       | very well. The only thing that still needs work is AR. Virtually
       | placing an item I am interested in somewhere in the home to try
       | it out before I buy. (I realize that there are apps that do this
       | now, but I feel like we have more work to do to really get the
       | full benefit of it)
        
       | ibejoeb wrote:
       | Man, this really makes the '90s look like a relic. Everything
       | about it. The office space, short-sleeve point-collar shirts,
       | wide floral ties... kinda miss it.
        
       | afandian wrote:
       | That opening sentence in the news report:
       | 
       | > With the cabling of our streets...
       | 
       | In the 90s there was a sudden push to lay cable (TV and
       | Internet). Suddenly large chunks of the UK could get copper
       | broadband at home. It felt very exciting.
       | 
       | https://en.wikipedia.org/wiki/Telewest
       | 
       | Parts of the UK are still waiting...
        
         | Philip-J-Fry wrote:
         | What's funny is that the UK could have been covered in fibre by
         | the early 2000s. https://www.techradar.com/news/world-of-
         | tech/how-the-uk-lost...
         | 
         | BT knew in the 70s that fibre would be the best way forward,
         | spun up factories to manufacture it, made it cheaper to lay
         | than copper at the time. By the start of the 90s they were
         | ready to start rolling it out locally, presumably in a FTTP
         | configuration since it was cheaper than copper.
         | 
         | Thatcher didn't like that BT had a monopoly on the UK network,
         | a monopoly she created by privatising them. So it was deemed
         | anti-competitive for BT to roll out fibre nationwide, since she
         | wanted to encourage private American companies to start
         | building networks.
         | 
         | Makes you wonder what our internet would be like today, perhaps
         | as good as South Korea.
        
       | tomduncalf wrote:
       | Ha I didn't expect to see a clip from BBC Northwest Tonight on
       | here! Any others from the Northwest of England?
        
       | jonplackett wrote:
       | I would genuinely love to shop like this.
       | 
       | I really like walking around a supermarket seeing what I might
       | like to buy - shopping online is so boring, just relying on their
       | useless algos to show me things I might not have thought of yet.
       | 
       | Same with most online shops. I want to browse damn it!
        
       | VanillaCafe wrote:
       | Love the demo jitters as he picks up the frosted flakes, "Well
       | that's working. That's good."
        
       | vyrotek wrote:
       | And, how Walmart envisions shopping in the metaverse. (Jan '22)
       | 
       | https://www.youtube.com/watch?v=u6UYGwPaLf8
        
         | helloplanets wrote:
         | That's not a satire? The vibe of that is just so eerie,
         | especially the transitions between departments. And the player
         | literally having to aim and throw the jug of milk back to its
         | place?
         | 
         | What on earth.
        
           | thinkingemote wrote:
           | its like the shopper is totally powerless, worse than a
           | robot, but a kind of trapped slave in the machine. You can
           | almost see them looking at their hands like "what am i doing,
           | what's going on?"
        
         | phatfish wrote:
         | Made as much sense in 1995 as it does in 2022.
        
         | jimmySixDOF wrote:
         | Thats a little dated and you should really point to the kmart
         | in vrchat to see how the kids are doing it but fwiw Shopify are
         | doing a few interesting lab things with AR this is just one
         | example there are several....
         | 
         | https://twitter.com/DavidMarakXR/status/1586997483049287680?...
        
         | jgalt212 wrote:
         | Did Walmart actually think this was worth their time, or did
         | they fear FB would raise their ad rates if they did not at
         | least make an effort on the metaverse?
        
         | bitmover wrote:
         | It's telling that they turned the comments off.
        
         | danjc wrote:
         | This really showcases the ridiculousness of the metaverse.
         | Mimicking the world in VR is good for games but inefficient for
         | productive tasks.
         | 
         | We already solved efficient online shopping, without needing to
         | implement constraints like physics.
        
           | dale_glass wrote:
           | I think it more showcases that everything needs adapting to a
           | new medium.
           | 
           | Amazon doesn't draw a 2D plan of a virtual shop and make you
           | browse the shelves. Spotify doesn't pretend to be a tape
           | deck. I'm not sure what a VR shop should look like, but it's
           | almost certainly not a VR version of a real one, because a
           | real shop is built around real world constraints and
           | conveniences.
           | 
           | I think there are cases where VR shopping could make a lot of
           | sense. Shopping for clothes, for instance. You can take your
           | own measurements, put them into your profile, then test what
           | it would look like. Shopping for furniture could also make
           | sense if you could generate a quick map of your house. You
           | can then see how the sofa will look like, and whether you'll
           | get it through the door.
           | 
           | But a plain virtual Walmart, yeah, that's silly.
        
             | foobarbecue wrote:
             | Right. From Microsoft Bob to VR supermarket, skeuomorphism
             | is mostly a bad idea.
             | 
             | Another example like your clothes shopping: AR furniture
             | shopping on the other hand, where you can visualize how a
             | new couch would fit in your living room, is already quite
             | useful.
        
         | pkage wrote:
         | All the worst parts of shopping with the added benefit of a
         | headache afterwards.
         | 
         | Also I'm very uncomfortable with Walmart knowing what's in my
         | fridge and recommending putting the gallon of milk back.
        
       | LordNibbler wrote:
       | reminds me of (a precursor to) Hyper-Reality by Keiichi Matsuda
       | [1] (from about minute 2). This was done in AR and more like
       | Black Mirror :)
       | 
       | [1]: https://www.youtube.com/watch?v=YJg02ivYzSs
        
       | meindnoch wrote:
       | 28 years in, VR shopping is still as ridiculous a proposition as
       | ever.
        
         | rwmj wrote:
         | At least the University of Salford didn't spend $10s of
         | billions on this.
        
       | beefman wrote:
       | Press release was October 1995:
       | https://sainsburyarchive.org.uk/catalogue/search/sapr213063-...
       | 
       | Details:
       | https://techmonitor.ai/technology/sainsburys_looks_to_make_v...
       | 
       | Ran on an SGI Onyx: https://en.wikipedia.org/wiki/SGI_Onyx
        
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       (page generated 2022-12-22 23:01 UTC)