[HN Gopher] Twitter will not allow free promotion of certain soc...
       ___________________________________________________________________
        
       Twitter will not allow free promotion of certain social media
       platforms
        
       Author : LordAtlas
       Score  : 151 points
       Date   : 2022-12-18 17:42 UTC (5 hours ago)
        
 (HTM) web link (twitter.com)
 (TXT) w3m dump (twitter.com)
        
       | optionalsquid wrote:
       | The new policy prohibits "3rd-party social media link aggregators
       | such as linktr.ee, lnk.bio".
       | 
       | I imagine that will impact a lot of small content creators. From
       | what I've seen, many streamers, artists, and indie developers use
       | sites like linktr.ee and carrd.co for advertising for their work
       | across different platforms
        
       | FranzFerdiNaN wrote:
       | Im starting to think this Musk dude isn't as smart as he made
       | people believe.
        
         | d23 wrote:
         | The emperor has no clothes, people are realizing it, he banned
         | clothing-related discussions, and he's now banning any site
         | where clothing-related discussions can happen.
        
       | Pxtl wrote:
       | I look forward to Dang booting this news off the site in 20
       | minutes because objective reality is not compatible with being
       | polite and centrist about this absolute wingnut debacle.
        
       | crmd wrote:
       | Whether it's Twitter or the US Supreme Court, I'm amused how the
       | group out of power argues earnestly for restraint of power until
       | the millisecond they gain power and immediately adopt their
       | opponent's previous position for the free exercise of power while
       | their opponents immediately begin arguing earnestly for restraint
       | of power.
        
         | dpkirchner wrote:
         | Same as it ever was. I'm amused at how many people believed and
         | still believe that it was going to be different this time. Hero
         | worship and unrequited love for Musk is just bizarre.
        
         | salawat wrote:
         | What do you mean "the entire point of having power is to avoid
         | exercising it as much as possible to minimize disruption? We
         | worked hard to get here, now you're telling me not to use it?"
         | 
         | Honestly. It's a story old as our collective conception of
         | time. Youth is yearning to power. Being grown up is hoping to
         | $deity that anyone who gets there is too tired or lost to use
         | it to screw things up majorly.
        
         | Pxtl wrote:
         | This is unfair bothsidesism. During the "progressive" era of
         | twitter governance, policy was introduced with countless
         | warnings and slow-walks, and had clear justification. There was
         | nothing as naked as the retroactive bans for location info or
         | as anticompetitive as banning linking to your off-site social
         | media profile.
        
       | d23 wrote:
       | I just don't see how anyone with a modicum of intellectual
       | honesty and consistency can still support this person on anything
       | resembling principles.
        
       | grappler wrote:
       | Using twitter, linking to twitter, giving a twitter as your
       | contact handle... these things are now markers of the Wrong Kind
       | of People.
       | 
       | I wouldn't want to be one of those people, and I hope you
       | wouldn't either.
        
         | paulryanrogers wrote:
         | Sarcasm?
        
           | grappler wrote:
           | Not even a bit
        
       | sidcool wrote:
       | Yep. Put more people on a pedestal and watch them harm society.
        
       | sergiomattei wrote:
       | I'm stunned. This seems to be a hot-headed move out of fear of
       | these platforms.
        
         | [deleted]
        
         | kccoder wrote:
         | Not a sign of confidence in one's own product.
        
         | hairofadog wrote:
         | Same. I'm having a difficult time imagining anything happening
         | other than either (a) Musk removes himself or is forced out, or
         | (b) it slowly fades into obscurity like Yahoo. I just don't see
         | how any of this can continue other than maybe hostile foreign
         | states pouring more money into it.
        
           | sschueller wrote:
           | I see a lot of other things that can happen. What ever
           | happens it will be interesting to watch from the side lines.
           | Some other possibilities :
           | 
           | (c) Twitter's server stack collapses as changes are rolled
           | out and it can't be fixed In a reasanble amount of time
           | resulting in a mass exadus.
           | 
           | (d) they can't make their debt payments and can't pay their
           | workers which will then all leave. Twitter is already behind
           | of paying rent in some places.
           | 
           | (e) Twitter's board members have to show up to congress
           | because of some scandal that playd out on the platform
        
       | [deleted]
        
       | cramjabsyn wrote:
       | Time for a mass exodus. Seriously.
       | 
       | Anyone sticking around is hanging on to what they had in the old
       | system.
       | 
       | That's dead and gone. its time to move on.
        
       | anigbrowl wrote:
       | _The acid test for any two competing socioeconomic systems is
       | which side needs to build a wall to keep people from escaping?
       | That's the bad one!_
       | 
       | June 25 2022
       | 
       | https://twitter.com/elonmusk/status/1533616384747442176
        
       | rlt wrote:
       | Incredibly shortsighted and disappointing, and I say that as
       | someone who respects Elon and had hope for what he'd do with
       | Twitter. Any and all credibility to his "free speech" mission has
       | evaporated.
       | 
       | The only way I could possibly steel man this decision is if they
       | had data showing this kind of promotion was an imminent
       | existential threat to Twitter, which would jeopardize the broader
       | mission, but I think this is obviously the wrong solution and
       | just digging his grave deeper.
        
         | Pxtl wrote:
         | Because free speech was always about the kind of speech that
         | _Musk_ wanted to be free: transphobia and COVID conspiracy
         | theories. He saw people he agreed with being silenced, but
         | never cared otherwise.
        
           | d23 wrote:
           | Finding out his daughter is trans put his public transphobia
           | in a particularly cruel light for me.
        
             | phonix wrote:
             | From his point of view, he probably sees it as his son
             | being groomed by an online cult, and will do anything in
             | his power to vanquish it.
        
         | orange_fritter wrote:
         | I thought "the broader mission" of Elon's purchase of Twitter
         | at this point was to be radically dedicated to free speech,
         | even if he loses money.
        
       | almog wrote:
       | I used to think of Facebook's attempt to control, own and lock
       | our social graph as a manifestation of the Fahrenheigt 451
       | approach to dystopian society.
       | 
       | In that sense, Twitter/Musk idea of of society borrows its ideas
       | from 1984 instead.
        
       | madars wrote:
       | So https://help.twitter.com/en/rules-and-policies/social-
       | platfo... explicitly lists "username@mastodon.social" or "check
       | out my profile on Facebook - facebook.com/username" as examples
       | (!) of tweets that will be deleted, and posting "instagram dot
       | com/username" will be treated as obfuscation. Oh, and repeat
       | "offenses" result in permanent suspension.
        
         | esperent wrote:
         | I'm curious if this is legal - at least in the EU it seems like
         | banning discussion of competitors by a media company is
         | something that would already be legislated against.
        
           | fredley wrote:
           | Apple apply this logic to apps though. You cannot publish an
           | app on the App Store that even mentions Android.
           | 
           | This came to promenance when the Apple Watch launched and
           | Apple started banning apps that mentioned Pebble.
        
       | laveur wrote:
       | This sure sounds like a good way to get an
       | antitrust/anticompetitive lawsuit launched against you.
        
         | [deleted]
        
       | Kye wrote:
       | A lot of people called this descent into self-parody well in
       | advance. I understand how reality distortion fields work, so I
       | don't fault people who bought into Elon Musk's myth. I just hope
       | people who did will develop an allergy to others so they aren't
       | duped again. And I especially hope people who mocked and demeaned
       | people who said all this was going to happen will be less
       | reactive and more thoughtful in the future.
        
         | lbeltrame wrote:
         | Am I the only one who thought that there were no changes in
         | Twitter due to the acquisition and the platform was pretty bad
         | all time around? A question that seems loaded but I've seen
         | people lamenting the "good old times", but these times were
         | indeed old, but not good, especially if you tried to have a
         | nuanced position in debates.
        
           | ProjectArcturis wrote:
           | There were good pockets. If you followed the right people and
           | set it to chronological display, it was quite useful.
        
             | lbeltrame wrote:
             | Currently the only one I've found that is even remotely
             | decent is a sub-set of Japanese content creators that
             | sticks only to what they are doing (a little obsessively,
             | perhaps) and little else.
             | 
             | Everything else, a dumpster fire. Especially after these
             | three years.
        
           | indemnity wrote:
           | I follow mostly tech people (makers, not influencers), and
           | it's been great.
           | 
           | All I needed to do was mute political threads when they
           | happened (left or right), and I got a lot of interesting
           | stuff out of it.
           | 
           | Now it's a lot of tribal bullshit.
           | 
           | I wish I could mute Elon Musk and what he does across the
           | entire Internet.
           | 
           | And that's speaking as someone right of centre. I'm just
           | tired of his antics.
        
             | lbeltrame wrote:
             | Personally I don't get either the Musk cheering, or the
             | hatred. I cared little about him.
             | 
             | And about muting, I put myself on a smallish Mastodon
             | instance but I've had to mute, filter and block loads of
             | people these days to prevent any inch of politics from
             | appearing in the feed. I hope like this I can have a
             | "curated" experience that is more enjoyable (I used to have
             | an account somewhere else, then the instance turned into
             | political activism and I just deleted it).
        
               | WeylandYutani wrote:
               | The reality is that Musk is a billionaire leading a cult
               | which has a lot of powerful people in it.
               | 
               | You can ignore things but that doesn't make them go away.
               | See 1933.
        
               | lbeltrame wrote:
               | I didn't ignore this at all. In fact, I raised my
               | (little) voice against the widespread loss of civil
               | liberties (those who live in the USA have no idea,
               | really) that were carried out in the past three years all
               | across the world, following a foolish move by a poor,
               | incompetent PM. And EM had nothing to do with this.
               | 
               | The press, the journalists, and the "civil society" that
               | prided itself to be the only barrier against the "dangers
               | to society" happily complied. And those who weren't
               | conspiracy theorists were considered at the same level as
               | the true loons (which were always there, but a minority).
               | 
               | All of this with widespread support from the society at
               | large, including the social media platforms like Twitter.
               | I'm not talking about the Twitter Files. I'm talking
               | about a "law of unintended consequences" where
               | independently, most people shared the same mindset and
               | acted accordingly (no conspiracy at all, IOW).
               | 
               | Those journalists that lament the loss of freedom with
               | EM, they may have a point. However, where were they back
               | then? I have a _hard_ time believing them due to this.
               | There are however some exceptions, which I happen to
               | know, that were always consistent in their views,
               | luckily.
        
           | Kye wrote:
           | It's been a pit since around 2014, ramped up to the garbage
           | heap in 2016, then went absolutely off the rails in 2020. All
           | Musk did before now is formalize how bad it was by decree.
           | This is different because it essentially undid what a lot of
           | holdouts were using it for. I don't think most creators were
           | as dependent on it as they believed, but it wasn't entirely
           | learned helplessness. It's going to take work to weave their
           | platforms back together now that they can't link to anything
           | on Twitter.
        
             | lbeltrame wrote:
             | To be honest, I experienced what it meant to be on the "bad
             | side of the fence", in my little universe (20 following, a
             | few hundred followers of which mostly I don't know who they
             | are) well before Musk. It was pretty stressful if you chose
             | to engage with the platform.
             | 
             | But I decided that my account has basically zero value and
             | it will be phased out after August 2023 (long story on
             | why).
        
           | d23 wrote:
           | The site had its problems and employees made mistakes. The
           | "twitter files" revealed something mundane and human behind
           | the scenes: multiple people working on difficult moderation
           | problems and trying to solve them as best they could. There
           | was at least an attempt to do the right thing. That's gone
           | out the window.
        
             | lbeltrame wrote:
             | I don't agree: there were so-called respectable (because no
             | one saw them as loons, nor sociopaths) people spreading
             | lies and misinformation to fuel panic and subsequent
             | engagement, without any sanction. Not the former POTUS, nor
             | the people quoted in the Twitter Files. I'm talking about
             | professional fear-mongers like Dr.Eric Feigl-Ding.
             | Personally I wouldn't want a removal of said posts (nor of
             | the others), but the dissonance, at least with these
             | people, was great.
        
       | thinking4real wrote:
       | So you can't use twitter as a tool to promote your social media
       | accounts on other platforms.
       | 
       | This sounds completely reasonable, just as you wouldn't expect
       | walmart to let you hold rallies to promote Target while you're
       | shopping in their store.
       | 
       | Yet again, I'm dismayed at the efforts folks will go through to
       | hate Elon and paint him into this bumbling idiot. Hubris is
       | abound.
        
         | benj111 wrote:
         | Does Walmart depend on people bringing toilet roll in to share
         | with others?
         | 
         | It's a different business model, the metaphor doesn't work.
        
         | dorkwood wrote:
         | Is it really the equivalent of holding a rally? I think it's
         | closer to being walked out of Walmart for wearing a Target
         | shirt.
        
       | j1elo wrote:
       | Wait so, according to the rules stated at
       | https://help.twitter.com/en/rules-and-policies/social-platfo...
       | 
       | We wouldn't be able to post something like "follow Jamie Oliver
       | to learn more about cooking https://linktr.ee/jamieoliver" ??
       | 
       | Doesn't that have quite an excessive totalitarian feeling?
        
         | t0mas88 wrote:
         | > Doesn't that have quite an excessive totalitarian feeling?
         | 
         | It does. Basically we just learned that "radical free speech"
         | is newspeak for "only things Elon likes today"
         | 
         | And we already knew Elon is completely mad, so whatever he does
         | or doesn't ban can change by the minute.
        
       | h2odragon wrote:
       | Even I can't think up a devil's advocate argument for this one.
       | This is stupid.
       | 
       | If Twitter isn't to be the place for media platforms of all sizes
       | to announce their publications in whatever media, then what is it
       | to be? AOL again?
        
       | kart23 wrote:
       | If there ever was a example of anti-competitive practices, its
       | this.
       | 
       | from https://www.ftc.gov/enforcement/anticompetitive-practices:
       | 
       | > It is unlawful for a company to monopolize or attempt to
       | monopolize trade, meaning a firm with market power cannot act to
       | maintain or acquire a dominant position by excluding competitors
       | or preventing new entry.
       | 
       | Seems pretty freaking clear that this would prevent new entries
       | to the social media space, e.g. mastodon.
        
       | drumhead wrote:
       | Will the platforms he's censoring also block links to twitter?
       | Seems only fair.
        
         | rchaud wrote:
         | why twitter when you can nitter?
         | 
         | https://nitter.net
        
         | kccoder wrote:
         | I'm sure Elon would take that tradeoff.
        
       | electrondood wrote:
       | Is linking to your own content "free promotion" of the platform?
       | No. An individual user isn't stealing "free promotion" for the
       | business that owns the competitor platform. They're sharing
       | additional information in a link.
       | 
       | You know, in a free-speechy kinda way?
        
       | KennyBlanken wrote:
       | > We still allow cross-posting content from any social media
       | platform. Posting links or usernames to social media platforms
       | not listed above are also not in violation of this policy.
       | 
       | Read between the lines and you'll see that this doesn't mean
       | they're backing down from hiding links to popular mastodon
       | servers behind warnings that the links might be dangerous or
       | inappropriate.
       | 
       | For a while now Twitter has been reacting in various ways to
       | people posting links to their mastodon profiles in their twitter
       | bios or making tweets linking to mastodon profiles and
       | tweets...shadowbans, warnings that links are to
       | sensitive/dangerous content, and so on.
       | 
       | It's clearly a targeted action, as people have noticed only links
       | to popular servers were being affected.
       | 
       | Elon is _such a child_.
        
         | Finnucane wrote:
         | He fears John Mastodon.
        
           | cesarb wrote:
           | > He fears John Mastodon.
           | 
           | Context for those who don't know of this meme, given that
           | it's something like 1 day old:
           | https://mastodon.social/@mattsheffield/109530309049677792
           | 
           | "[someone] misread the Twitter account @joinmastodon as "John
           | Mastodon," and said that the open source social media
           | software was named after this imaginary person."
        
       | wilg wrote:
       | This really is such a crazy policy there's not much else to say
       | about it.
        
       | wildpeaks wrote:
       | I'm surprised Reddit isn't in the list
        
       | mid-kid wrote:
       | Isn't this an anti-trust violation?
        
         | salawat wrote:
         | From my viewpoint, this is anti-competitive. IANAL, just read
         | lawyerly things, and maintain a capacity for independent
         | thought.
        
       | exabrial wrote:
       | I'd actually really like to log back into my Twitter account, but
       | I can't get ahold of their customer service dept :( I lost my 2fa
       | key and I stupidly didn't have a backup one installed.
        
       | davidbarker wrote:
       | This is stunning.                 What is a violation of this
       | policy?            At both the Tweet level and the account level,
       | we will remove any free promotion of prohibited 3rd-party social
       | media platforms, such as linking out (i.e. using URLs) to any of
       | the below platforms on Twitter, or providing your handle without
       | a URL:            Prohibited platforms:            - Facebook,
       | Instagram, Mastodon, Truth Social, Tribel, Post and Nostr       -
       | 3rd-party social media link aggregators such as linktr.ee,
       | lnk.bio       - Examples:         - "follow me @username on
       | Instagram"         - "username@mastodon.social"         - "check
       | out my profile on Facebook - facebook.com/username"
       | 
       | (https://help.twitter.com/en/rules-and-policies/social-platfo...)
        
         | hef19898 wrote:
         | Truth Social as well? That could be interesting to watch...
        
           | KZerda wrote:
           | Truth Social is a modified Mastodon instance. Given Musk's
           | recent actions against Mastodon, I imagine that the automated
           | tools he's using to find Mastodon instances also detects
           | Truth Social, and he doesn't want to have to deal with
           | exceptions to his rules.
        
         | ArekDymalski wrote:
         | > Prohibited platforms: Facebook, Instagram, Mastodon, Truth
         | Social, Tribel, Post and Nostr
         | 
         | I wonder why only these and not LinkedIn, Sina Weibo or Wechat
         | for example?
        
           | bmarquez wrote:
           | TikTok is also an interesting omission.
        
             | willcipriano wrote:
             | Lacking Gab stood out to me as well.
        
         | KennyBlanken wrote:
         | What I don't understand: they posted a second tweet that
         | directly contradicts that rules and policies document.
         | 
         | >
         | https://twitter.com/TwitterSupport/status/160453126849379532...
         | 
         | > We still allow cross-posting content from any social media
         | platform. Posting links or usernames to social media platforms
         | not listed above are also not in violation of this policy.
        
           | anigbrowl wrote:
           | What's better than 1 clear rule? 2 ambiguous ones that you
           | can use to keep most people confused and paralyzed.
        
           | davidbarker wrote:
           | This confused me too, but I believe they're saying "if you
           | upload (for example) a photo to Instagram, we'll still allow
           | you to upload it to Twitter also, but you're not allowed to
           | link to it".
           | 
           | I find it strange they explicitly mention this, though. As if
           | they might decide only completely original media is allowed
           | on Twitter.
        
             | rhaway84773 wrote:
             | What it indicates to me is that they considered blocking
             | apps that make it easy for someone to post something on
             | multiple social media platforms at the same time.
             | 
             | Which is why they specifically mentioned that this is
             | allowed, since it was something that was top of the mind of
             | whoever made the decision.
        
             | KennyBlanken wrote:
             | I think you might be right. If they're refusing to allow
             | you to post something on one network and then link to it on
             | Twitter, that is hilariously petty.
             | 
             | All this is going to do is drive creators to
             | mastodon...which means at least for the popular ones,
             | they'll end up gladly giving mastodon a lot of extra
             | visibility.
        
             | cywick wrote:
             | I find the language itself to be pretty clear, but since it
             | would be absolutely insane* if crossposting the same
             | content was prohibited, you think that they simply must
             | have meant something else with that statement. Hence the
             | confusion.
             | 
             | [*] To us, but apparently not to them, so let's see where
             | this train is headed next.
        
             | kccoder wrote:
             | > As if they might decide only completely original media is
             | allowed on Twitter.
             | 
             | Pretty sure that is precisely where things are headed. A
             | viable alternative can't come soon enough.
        
           | electrondood wrote:
           | What everyone has to understand, is that Elon's companies
           | work by decree. Tesla engineers see a tweet that went out to
           | 100m people about what they're going to deliver in two weeks
           | and go "ohhh shit."
           | 
           | All of these changes are coming directly from Elon,
           | impulsively.
           | 
           | Another core tenet is to remove components and try things
           | until something breaks, and then add those components back
           | once they've been proven to be necessary.
           | 
           | This is fine for a startup, but it's quite disruptive for a
           | mature platform with 450m users.
        
         | tzs wrote:
         | That same page continues:
         | 
         | > What is not a violation of this policy?
         | 
         | > We recognize that certain social media platforms provide
         | alternative experiences to Twitter, and allow users to post
         | content to Twitter from these platforms. In general, any type
         | of cross-posting to our platform is not in violation of this
         | policy, even from the prohibited sites listed above.
         | 
         | I'm not sure what that means.
         | 
         | Does it mean that I can post a link on Twitter to Facebook,
         | etc., if the link is to content I have posted on Facebook,
         | etc.?
         | 
         | Or does it just mean I'm free to copy/paste the text of my
         | Facebook, etc., post to Twitter?
         | 
         | Or something else?
         | 
         | Also, they say
         | 
         | > Additionally, we allow paid advertisement/promotion for any
         | of the prohibited social media platforms.
         | 
         | So if Facebook wants to pay me to promote Facebook on Twitter
         | that is OK? :-) That's awfully generous of Mr. Musk.
        
           | davidbarker wrote:
           | > Or does it just mean I'm free to copy/paste the text of my
           | Facebook, etc., post to Twitter?
           | 
           | This is what I've taken it to mean, but I could be wrong.
           | It's certainly not clear.
        
         | electrondood wrote:
         | So, is it "free promotion," or are the platforms "prohibited"?
         | 
         | This is kettle logic.
        
           | simplotek wrote:
           | Sounds like they acknowledge Musk turned Twitter into a
           | dumpster fire, and they're desperately trying to limit
           | anything that can remotely support the ongoing exodus from
           | Twitter.
        
             | WeylandYutani wrote:
             | Deliberately. This reminds me of Japan where cults have
             | successfully terrorised mainstream media of even mentioning
             | them.
             | 
             | Don't say anything bad about Musk or link to a negative
             | because you'll be banned from Twitter.
        
       | neatze wrote:
       | It is funny/sad to how similar it is to what happened with
       | freenode.
        
         | d23 wrote:
         | I wish there was as turnkey of an alternative available when it
         | happened, but his ongoing immolation might give the
         | alternatives time to catch up.
        
           | noaheverett wrote:
           | Been working on one since last year https://glue.im/noah
        
       | [deleted]
        
       | throwaway128128 wrote:
       | Another asterisk on Free** Speech Absolutism.
        
       | michelb wrote:
       | There is always a tweet:
       | https://twitter.com/elonmusk/status/1533616384747442176
        
       | thinkingemote wrote:
       | Twitter needs to add OnlyFans and other porn sites to their list.
        
         | dvngnt_ wrote:
         | ah the tumblr move. let's see how that works out for him
        
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       (page generated 2022-12-18 23:02 UTC)