[HN Gopher] GeForce RTX 40 Series
       ___________________________________________________________________
        
       GeForce RTX 40 Series
        
       Author : capableweb
       Score  : 332 points
       Date   : 2022-09-20 15:21 UTC (7 hours ago)
        
 (HTM) web link (www.nvidia.com)
 (TXT) w3m dump (www.nvidia.com)
        
       | shostack wrote:
       | Will I be able to use this in a SFF Maingear Turbo chassis with a
       | Corsair SF750 PSU and 240mm AIO cooling?
       | 
       | Unclear wrt space, heat, and power.
        
       | moneycantbuy wrote:
       | Anyone know if/when a 48GB card (4090 ti?) will be released?
        
       | pojzon wrote:
       | IMHO My issue is not with the prices of GPU which will probably
       | be higher than whats here.
       | 
       | But the issue is that games industry derotated into current sore
       | state.
       | 
       | MTX everywhere and rarely you get a full version of a GOOD game.
       | 
       | So yes. My current card will probably wait till gaming industry
       | will reinvent itself.
        
       | Filligree wrote:
       | Nothing above 24GB? Not much point in upgrading, then. Memory
       | size remains the biggest bottleneck.
        
         | fuzzy2 wrote:
         | Is it though? I guess it is for machine learning. But do games
         | require that much memory? Remember that GeForce is the consumer
         | line. I would expect it to mainly target the gamer market.
        
           | Filligree wrote:
           | Realistically speaking, the 3090 targets enthusiasts and
           | hobbyist ML work. There's not much need for a card of that
           | size for gaming, but there's definitely room for a card that
           | can do ML _and_ gaming.
        
         | wellthisisgreat wrote:
         | Yeah, I have the same sentiment.
         | 
         | I hope they come out with 4090TI with more memory though
        
         | blagie wrote:
         | Any clue about how well ML frameworks do with multiple cards?
         | 
         | I'm completely bottlenecked on RAM, but for what I do, even a
         | 3060 would be adequate performance.
        
           | Filligree wrote:
           | For training? The note cards the better, up to a couple
           | hundred. Custom code may be required, but your bottleneck
           | will be the GPU count.
           | 
           | For inference? You can't generally shard an AI across
           | multiple cards, but you can run multiple instances. Depends
           | on what your trying to do.
           | 
           | In no case will it be a simple linear speedup, and you
           | certainly can't add the memory together.
        
             | blagie wrote:
             | I do much more inference than training, but a bit of both.
             | 
             | Speed is generally not a serious issue:
             | 
             | - I'm not trying to scale to millions of users on
             | inference; it's a dev machine
             | 
             | - Training is a bit of fine-tuning; I'm not building big
             | models from scratch.
             | 
             | - Worst-case speed has gone into "annoying" territory, but
             | never into prohibitive. Worst case, I can grab a coffee
             | while things run.
             | 
             | - It's not a lot of coffee, since I'm trying to visualize
             | some interesting things about some data. The majority of
             | that is data cleaning, visualization, data engineering,
             | UI/UX, meetings, and a million other things. My GPU is
             | sitting idle >>95% of the time.
             | 
             | I am constrained by RAM. In the era of GPT2 -> GPT3, Stable
             | Diffusion, etc., RAM becomes a major bottleneck. There are
             | cloud workflows, but they aren't a great fit, both due to
             | data security / regulatory issues, to how we plan to do dev
             | ops / deployment, as well as just to time for integration.
             | 
             | Dropping $8k on 4x 24GB GPUs would be a no-brainer if it
             | let me work with bigger models.
             | 
             | I'm sure people can describe Better Ways to Do Things, but
             | changing workflows, system architecture, etc. to those
             | workflows would be obviously out-of-scope for what I'm
             | trying to do. At that point, I'm better off working with
             | smaller models. They're good enough.
        
         | capableweb wrote:
         | Seems they don't want to eat up market share of their
         | "professional" cards with the consumer cards. Want above 24GB?
         | Better put up money for the data center cards.
        
           | bick_nyers wrote:
           | Just spend $6k on a Quadro to get 4090 performance but with
           | 48GB VRAM /s
        
         | numlock86 wrote:
         | Same here. 3090 Ti but memory is usually the bottleneck. And
         | workstation GPUs like the A100 are just too expensive ...
        
           | capableweb wrote:
           | Guess A6000 is in the middle of those two options, comes with
           | 48GB of memory. Not so cheap if you're just using it for
           | gaming, but if you're using your GPU for professional work,
           | could be worth the price.
        
             | numlock86 wrote:
             | EUR5500 compared to EUR1200 for just double the memory at
             | the price of less performance is not really worth it in my
             | opinion.
             | 
             | > Not so cheap if you're just using it for gaming
             | 
             | I am not even sure if there is any recent game that can
             | utilize 24GB of a 3090.
        
               | ShockedUnicorn wrote:
               | Does VRChat count as a game? In a very populated instance
               | with 50+ people it can take up to about 20gb of vram.
               | 
               | Honestly everything VR takes up huge amounts of vram,
               | it's not possible to run No Man's Sky at max settings
               | with only 8gb vram, and you still might need to dial down
               | some settings with 12gb vram.
               | 
               | This is with a Quest 2, I'm guessing headsets with higher
               | resolution will be even more demanding.
        
               | capableweb wrote:
               | > EUR5500 compared to EUR1200 for just double the memory
               | at the price of less performance is not really worth it
               | in my opinion.
               | 
               | It's not just double the memory, is faster memory as
               | well. Although, less CUDA cores and also doesn't include
               | latest NVENC encoder/decoder, nor AV1 encoder, so...
               | Tradeoffs I guess :) For some people it will be worth it,
               | for others no.
        
         | alkonaut wrote:
         | If we disregard AI/ML applications for a second, are there
         | really cards that are regularly limiting FPS in games between
         | e.g. 12GB and 16GB?
        
           | paulmd wrote:
           | games nowadays won't drop FPS when they hit VRAM limits,
           | they'll just swap in lower-quality assets.
           | 
           | horizon zero dawn, notably, was already VRAM-limited by 10gb
           | cards several years ago and would run lower-quality assets on
           | a 3080.
        
           | philliphaydon wrote:
           | Depends on the game. 4k ultra settings can definitively chew
           | a lot of memory. If you're doing 1440p then 12g is more than
           | enough.
        
         | rejectfinite wrote:
         | >Memory size remains the biggest bottleneck
         | 
         | For what? AI shit? These are for games broski
        
           | lake_vincent wrote:
           | Well, yeah, _broski_. GPUs are just highly optimized matrix
           | multipliers, so they 're _for_ any computation involving
           | matrix multiplication...such computations arise in computer
           | graphics, crypto mining, and machine learning (aka AI shit).
           | And yes, memory size is important for some applications. Is
           | that okay?
        
             | rrss wrote:
             | this simplification to "everything needs matrix multiply
             | and GPUs are matrix multipliers" doesn't really match the
             | actual architecture.
             | 
             | the hardware for low-precision matrix multiplications in ML
             | is mostly independent of the hardware that's typically
             | utilized for vertex and fragment shaders in computer
             | graphics. It really only gets used for graphics if using
             | DLSS. It's not used at all for (integer) computations in
             | cryptomining.
             | 
             | Are they _for_ high-precision scientific simulations
             | because it's possible to multiply matrices on them? These
             | cards are probably quite shit at double-precision matrix
             | multiplications.
        
             | thomastjeffery wrote:
             | And these ones aren't optimized for machine learning, and
             | that's OK, too.
        
             | rejectfinite wrote:
             | >And yes, memory size is important for some applications.
             | Is that okay?
             | 
             | Yes and they make Quadros for those :)
        
           | Filligree wrote:
           | A 24GB card is not for gaming. It can do games, which is
           | convenient, but no game currently made needs that much.
        
             | rejectfinite wrote:
             | You dont buy a high end GPU for TODAYs games, you keep it
             | for a while. Also texture sizes are big now.
        
         | arecurrence wrote:
         | Today is a gaming product announcement and I'm not sure that
         | games have a need even beyond 12 GB today. I suspect that the
         | 4090 price not budging much is telling as far as what ram
         | amount demand has been focused on for games.
         | 
         | I assume they will soon have a professional card announcement
         | that includes 48GB+ cards. Assuming that the high ram cards
         | have improvements similar to this generational leap in the
         | gaming market, they will be in high demand.
        
           | rejectfinite wrote:
           | >today
           | 
           | Sure, but you dont buy a high end GPU and then buy the best
           | one next generation... I mean some do sure but a high end GPU
           | like this you keep for a few years...
        
             | arecurrence wrote:
             | I believe part of the problem is they went with 24 GB
             | gaming cards a couple years ago and the need for that
             | didn't materialize. Hence, cold feet for launching with 48
             | GB because there still isn't a need for more than 12 GB and
             | 48 GB impinges on their high margin professional market.
        
               | vanchor3 wrote:
               | > I believe part of the problem is they went with 24 GB
               | gaming cards a couple years ago and the need for that
               | didn't materialize.
               | 
               | To be fair the ability to easily purchase the cards
               | didn't materialize either until recently. Why develop for
               | what your consumer can't get?
        
       | mdorazio wrote:
       | 450 watt TDP? I feel like a crazy person every time a new
       | generation of GPU comes out and raises the bar on power
       | consumption and heat generation. How is this ok?
        
         | thamer wrote:
         | This is not a new development with the 40 series. The RTX 3090
         | Ti already had a 450W TDP: https://www.techpowerup.com/gpu-
         | specs/geforce-rtx-3090-ti.c3...
         | 
         | What you describe is accurate, the 3090 Ti produces a
         | tremendous amount of heat under load in my experience and I
         | would expect the same with these new cards.
        
         | anonporridge wrote:
         | It's quite funny seeing this and the 2000 watt society on the
         | HN frontpage at the same time.
         | 
         | https://news.ycombinator.com/item?id=32899656
        
           | cjbgkagh wrote:
           | When I first saw that headline I thought it was a society for
           | people who have 2000 watt PSUs.
        
         | jltsiren wrote:
         | It's good to remember that you don't have to buy the most
         | powerful GPU model just because you can afford it.
         | 
         | Some people are probably in the target audience for the 4090.
         | Others may prefer the 4080 models, which have a slightly lower
         | TDP than the 3080 models but still get a nice performance boost
         | from much higher clock rates.
        
         | capableweb wrote:
         | I'm not sure what else to expect? Is it so crazy that they make
         | the card even faster and bigger than before, and it uses more
         | power? What else is the next generation of cards supposed to
         | do, have the same performance but make them more energy
         | efficient? Not sure how many people would buy cards that have
         | the same performance but less TDP.
        
           | msk-lywenn wrote:
           | It is. I remember when I bought my GTX 260. It was crazy how
           | much power hungry it was at the time for a mid market card. I
           | had to buy a _drumroll_ 450W PSU. Years later, I upgraded to
           | a GTX 960. At first I thought  "I probably need an even
           | bigger PSU now...". I was shocked and then very happy to
           | learn that the GTX 960 consumed _less_ than my 7 generations
           | older GPU. They can do it right when they care.
        
             | addaon wrote:
             | The GTX 260 was build on a 65 nm process, the 960 on a 28
             | nm process. This is one and a half full nodes apart, on
             | similar planar processes with a full node really was a
             | doubling of density. While the transistor count increased
             | by more than that (1.4B to 5.2B), leading to a larger die
             | size, it can't be overstated how much the improved process
             | and decreased Vth helped power usage in this era. It would
             | have been a challenge to use more power across those
             | processes.
        
           | disconcision wrote:
           | i mean, the option is there depending on what your
           | requirements are. i recently went from a 980ti to a 3070,
           | doubling performance while decreasing TDP... as someone who
           | has the card for casual use (only really make use of it a few
           | times a month), i actually did just look for the fastest card
           | that ran less hot than my current one (i've come to value
           | quiet a bit more)
        
             | tepmoc wrote:
             | I actually did same just couple months ago, 980ti->3070.
             | Though TDP claimed to be 220 but depend on vendor it seem
             | it can peak to 250. Also one thing i liked after upgrade
             | that 3070 have fan off when you aren't have load on it like
             | desktop apps.
        
           | perryizgr8 wrote:
           | Power is a non issue for most people buying these cards for
           | gaming. I couldn't care less if my desktop draws 500W or
           | 1000W while gaming. If I get 144 fps vs 100 fps, I'll gladly
           | accept the extra power consumption.
        
             | Retr0id wrote:
             | I assume you live in a country where electricity is still
             | cheap. This is not universally true.
        
               | potatolicious wrote:
               | Not "just" energy prices (which is important!) but even
               | things like your home. Pulling >1KW through a single
               | power socket (or 1.5-2 KW once you account for CPU,
               | monitor, etc.) is non-trivial for a lot of people.
               | 
               | At that level you're really in the territory where people
               | will trip breakers in their home. This is "you have to
               | hire an electrician and rewire part of your house" level
               | of power consumption, which doesn't seem sustainable? Or
               | at least "don't turn the stove on at the same time",
               | which seems like an awfully disruptive way to ask people
               | to live.
               | 
               | Heck, at that level for homes/cities with older electric
               | service at lower amperages, the computer is now a
               | significant fraction of the _total service capacity_ of
               | your connection to the city grid.
               | 
               | What's the response then? "Sorry you're not living in a
               | new build home, forget about gaming"?
               | 
               | For me the wall-power isn't a huge issue but now you have
               | to think about air conditioning. 1-2KW dissipating in a
               | closed room heats the room up _fast_. This is already a
               | problem with the RTX 2000-series that I 'm running now
               | and it seems like it'll be even worse.
               | 
               | "Glad you want to game, now please evaluate your home's
               | electrical and HVAC systems to ensure they are compatible
               | with a giant box pumping 2KW of power and converting it
               | directly to heat"
        
               | BitwiseFool wrote:
               | >"Or at least "don't turn the stove on at the same time",
               | which seems like an awfully disruptive way to ask people
               | to live."
               | 
               | While reading this I felt a tinge of nostalgia for back
               | when I had to ask my mother to stay off of the phone
               | while I was online.
        
               | __david__ wrote:
               | Perhaps, but you're probably not buying a >$1000 graphics
               | card if you can't afford your electricity bill.
        
               | robin_reala wrote:
               | I'm in southern Sweden, which is seeing stupid
               | electricity prices at the moment. My current daily
               | electricity price tops out at 6.62 SEK per kW/h, so a
               | 450W card would cost me a US dollar for a four hour
               | gaming session.
        
               | bslqn wrote:
        
               | robin_reala wrote:
               | It's reasonable to do both?
               | 
               | (although in this case I'm not blaming my government too
               | much, beyond failing to anticipate Germany's need for our
               | excess energy, and for not setting a country-wide pricing
               | model for electricity. With Putin's current stupidity, a
               | lot of the previous energy planning goes out of the
               | window, and all we can do is hold on for the ride.)
        
               | eitland wrote:
               | Southern Norway crossed the 10NOK/kWh threshold earlier
               | this year.
               | 
               | It is kind of mind boggling how this can happen for a
               | country with almost infinite supply of hydro power, but
               | here we are.
               | 
               | Of course, Norway being Norway, since the start of
               | September we now get a 90% refund for everything above
               | 0.7NOK (based on the average price of each 24 hours) so
               | for most of us will survive.
               | 
               | Oh, and since most power plants are owned by the public
               | this doesn't affect budgets as badly as it could have
               | done.
               | 
               | (It is even more complicated but I don't have more time
               | now. Someone please fill in if I got something really
               | wrong. Also, yes, this is a wild tangent but thinking I
               | know HN I guess it will the day a little less boring for
               | someone : )
        
               | not_the_fda wrote:
               | The most expensive electricity is Germany at $0.40 / kwh
               | vs the average of $0.15 / kwh. A 40 hour game will cost
               | $10 extra.
        
               | Semaphor wrote:
               | > The most expensive electricity is Germany at $0.40 /
               | kwh
               | 
               | That's not true, my contract is for 0.41 (EUR, but that's
               | kinda the same right now) and I've seen far higher
               | prices. Unless you are talking wholesale, which might be
               | true but is useless for a consumer comparison.
        
               | seanp2k2 wrote:
               | >The most expensive electricity is Germany
               | 
               | In California with PGE we pay $0.49/Kwh on peak if you're
               | using above "baseline"
               | 
               | https://www.pge.com/pge_global/common/pdfs/rate-
               | plans/how-ra...
               | 
               | Our power bill for a <2000sqft single-family home is
               | about $800 per month right now, and CA + PGE keep trying
               | to do things like this to prevent solar from being worth
               | it: https://www.solarpowerworldonline.com/2022/08/cpuc-
               | proposed-...
        
               | swid wrote:
               | Even if power is expensive, it only uses that power when
               | you are using it. The whole card is 450W, so maybe 3
               | hours of intense could be a dollar? The card isn't going
               | to be running 100% for any game I know. Compared to a
               | slower 250W card, the premium is 1/2 that. With that it's
               | like you agree to pay an extra dollar for 6 hours of
               | gaming. With expensive electricity. I feel like this is
               | conservative and doesn't seem to bad for people
               | considering the most expensive consumer card on the
               | market.
        
             | TuxSH wrote:
             | Most countries in Europe don't have AC in homes. Power
             | consumption absolutely is an issue because of heat
             | dissipation.
        
             | nicolaslem wrote:
             | Assuming you don't care about energy prices, climate change
             | and fan noise, there is still thermal throttling that can
             | lead to cycles of boost-throttle-boost-throttle that can
             | result in uneven frame pacing.
        
               | perryizgr8 wrote:
               | Of course my assumption is that the system will be cooled
               | adequately, avoiding any thermal throttling at sustained
               | maximum load. That's true for the current hardware
               | generation too.
        
             | guhidalg wrote:
             | I'm sure that for gaming, power is not an issue, but I will
             | continue to lament that Intel and Nvidia do not give a shit
             | about making power-efficient designs. They push the
             | increased cost and headaches to consumers and OEMs who need
             | to spend time and money cooling their computers.
             | 
             | Maybe that's the genius of their plan? The chip designers
             | continue to put out better & hotter processors and expect
             | someone else to figure out cooling. Thermal design failures
             | are not attributed to Intel and Nvidia, instead to OEMs and
             | consumers.
        
               | perryizgr8 wrote:
               | I don't understand. If you are unable to cool it
               | properly, you can under-clock it, or run less intensive
               | programs on it, or just get a last gen card.
               | 
               |  _Offering_ a more powerful GPU /CPU for people and use-
               | cases that demand it is not a problem. Most games these
               | days run well even on mid-tier cards of the 20 series,
               | that's two generations ago. So people have all the choice
               | in the world.
               | 
               | Just because a 1000 bhp LaFerrari exists in the market,
               | doesn't mean you cannot buy a ~100 bhp Corolla. People
               | who buy the Ferrari will need to take special care of
               | their car to get the most out of it. That's a pleasure in
               | itself for some.
        
               | guhidalg wrote:
               | Your car analogy is missing the fuel aspect. If I can get
               | 1000HP with 50MPG, instead of 1000HP at 5MPG, I would buy
               | a Ferrari.
               | 
               | At the high-end, Nvidia is making more powerful cards
               | (HP) with the same fuel efficiency as before. Maybe they
               | are making more efficient cards at the lower end but
               | those don't get attention on HN it seems.
        
               | paulmd wrote:
               | > At the high-end, Nvidia is making more powerful cards
               | (HP) with the same fuel efficiency as before.
               | 
               | No, perf/w is still climbing every generation. It'll
               | climb hugely this generation too.
               | 
               | NVIDIA's marketing number is 2x perf at the same wattage
               | as last gen, obviously needs to be validated by third
               | party testing but they're shrinking two nodes at once
               | here, it's a bigger node jump than Pascal was.
               | 
               | People have been primed to react negatively by a couple
               | of twitter rumormongers like kopite7kimi. Yeah 4090 has a
               | high TGP, but it's more like 400W TGP (450W TBP) and not
               | the 800W TGP / 900W TBP that he was shouting from the
               | rooftops about. There is still a huge gain in efficiency
               | here, it's just also a very large (and expensive) chip on
               | top of the higher efficiency.
               | 
               | But people don't discard their incorrect mental frames
               | when the information used to build them is falsified.
               | Actually they just tend to retrench and dig deeper ("450W
               | is still too much even if it is 2x perf/w!"). Ada is a
               | power hog, "everybody knows it".
               | 
               | https://videocardz.com/newz/flagship-nvidia-ada-sku-
               | might-fe...
               | 
               | People said they wanted a balls-out big chip on a
               | competitive node, that's exactly what the 4090 is, it's
               | highly efficient and very large, this is much closer to
               | the cutting edge of what the tech can deliver than
               | Samsung 8nm junk or little baby 450mm2 dies. Now people
               | are complaining about the TDP and the cost, even if it's
               | more efficient that's not good enough. Unfortunately the
               | TDP is a matter of physics, thermal density is going up
               | every generation and a big chip on a modern node pulls a
               | lot of power.
               | 
               | There are lower models in the stack too and those will
               | maintain that efficiency benefit. It's a larger-than-
               | pascal node shrink, efficiency is going up _a lot_ here.
        
               | dotnet00 wrote:
               | Their lower more efficient tiers of hardware haven't just
               | disappeared because the halo product emphasizes
               | performance over efficiency.
        
           | bentcorner wrote:
           | In a generation or two we're going to start bumping up
           | against regular US outlet limits. Gamers might start setting
           | up their rigs in the kitchen to use the 20A outlets.
        
             | hbn wrote:
             | I've already started moving my desk into the laundry room
             | so I can unhook the washer from the 240V outlet whenever I
             | want to play Stardew Valley
        
               | glitchc wrote:
               | Hilarious!
        
           | ollien wrote:
           | > What else is the next generation of cards supposed to do,
           | have the same performance but make them more energy
           | efficient? Not sure how many people would buy cards that have
           | the same performance but less TDP.
           | 
           | This is what Intel did for a while with their "tick tock"
           | strategy
           | https://en.wikipedia.org/wiki/Tick%E2%80%93tock_model
        
             | malfist wrote:
             | They still do, basically, it's just tick tock tock, with
             | the finally one specifically focused on efficiency.
        
           | caycep wrote:
           | unless you're Apple and have your cake and eat it
           | too...sometimes I wonder if maybe the design goals at NVIDIA
           | and AMD are misplaced a bit
        
             | capableweb wrote:
             | Most cards that come out seems to sell relatively well, so
             | seems they are doing what consumers want: better
             | performance in favor of everything else.
        
             | smoldesu wrote:
             | Except Apple doesn't really have their cake and eat it too.
             | Their most powerful GPUs can be more than 10x slower than
             | similarly priced Nvidia cards, particularly for ML and
             | rendering workloads. At least in Nvidia's case, I think
             | they've got their ducks in a row. Their 7nm GPUs get better
             | performance-per-watt than Apple's 5nm ones. 'Nuff said.
        
           | tepmoc wrote:
           | Nowadays i found that watt per fps is better metric. And
           | nvida is just milking performance by power draw more current
           | (less efficient)
        
             | seanp2k2 wrote:
             | Not NVidia, Intel. Intel has been unable to do a die shrink
             | for years because they own their own fabs instead of using
             | TSMC, GlobalFoundries, or Samsung to actually produce their
             | chips. The new 4090s are supposed to be about 2x
             | performance of a 3090 with the same power draw because of
             | the smaller process (5nm TSMC vs 8nm Samsung).
        
             | kllrnohj wrote:
             | > And nvida is just milking performance by power draw more
             | current (less efficient)
             | 
             | You'll be hard pressed to find a generation where power
             | efficiency actually decreased. That didn't happen with the
             | RTX 30xx series, for example. Even though power
             | skyrocketed, performance increased by more than power did.
             | Meaning efficiency still increased. That's been true for
             | every generation I can think of, certainly all the more
             | recent ones anyway. Maybe AMD had a few like that where
             | they just re-rev'd the same architecture multiple times in
             | a row.
        
         | izacus wrote:
         | As a gamer... Should I care?
        
           | rimunroe wrote:
           | I have bigger things to worry about personally as far as my
           | energy consumption is concerned, but the main way this
           | impacts me is that my wife and I probably need to get some
           | electrical work done in order to support our devices being in
           | the same room. Our two gaming computer towers theoretically
           | have a maximum combined power draw of 1800 Watts, which is
           | well above the 1450 W which I think is the maximum sustained
           | (not burst) load for a 15 A residential circuit in the US.
           | This is ignoring the few hundred extra watts for monitors,
           | speakers, laptops, and a couple lamps.
        
             | snarfy wrote:
             | Your 15A circuit will support 15A * 125V = 1875W
        
               | rimunroe wrote:
               | My understanding is that the maximum should only be used
               | for short periods of time, like for microwaves and hair
               | dryers, rather than for sustained loads like a heater or
               | computer. I think sustained loads are supposed to be 80%
               | of the maximum load the breaker can handle.
        
           | TylerE wrote:
           | Depends, do you like your PC sounding like an airplane from
           | all the fans spinning up?
        
             | izacus wrote:
             | Nope, the triple fan setup in a big case is fine - if
             | anything, the 3xxx gen cards are quieter than previous
             | ones.
        
             | [deleted]
        
             | ghosty141 wrote:
             | Running games that put my GPU (rtx 3080) usage at 90-100%
             | doesn't even make my PC audible when having (open back)
             | headphones on with ingame sound a normal levels. If you
             | invest in good components and focus on quietness you can
             | get great performance without much noise. In my case,
             | without any watercooling.
             | 
             | With watercooling and a big rad, it can get even quieter.
        
           | aordano wrote:
           | If you're on 110V you should care about the current limits
        
           | jaimehrubiks wrote:
           | Some people might need to upgrade the PSU
        
           | leetcrew wrote:
           | imo people get a bit too worked up over the peak power draw
           | of parts that are going to be fully loaded only a couple
           | hours per day.
           | 
           | the bigger issue is where all that additional heat is going
           | and how. I'll be paying close attention to the SPL metrics
           | for this generation.
        
             | danuker wrote:
             | What is SPL? "Sound Pressure Level"? Of the cooling fan?
        
               | leetcrew wrote:
               | yes, there are limits to how much heat can be removed by
               | a dual-slot blower without making it extremely loud. open
               | coolers can do a bit better, with the trade-off that they
               | dump most of the heat inside your chassis rather than out
               | the back.
        
         | aseipp wrote:
         | The 3090 Ti series was already pushing 450W so this isn't
         | new.[1] And it's because they clock these things incredibly
         | high, well beyond the efficiency curve where it makes sense.
         | Because that's what gaming customers expect, basically. On the
         | datacenter cards they quadruple or octuple the memory bus
         | width, and they drop the clocks substantially and hit iso-perf
         | with way, way better power. But those high-bandwidth memory
         | interfaces are expensive and gaming workloads often can't
         | saturate them, leaving the compute cores starved. So they
         | instead ramp the hell out of the clocks and power delivery to
         | make up for that and pump data into the cores as fast as
         | possible on a narrow bus. That takes a lot of power and power
         | usage isn't linear. It's just the nature of the market these
         | things target. High compute needs, but low-ish memory/bus
         | needs.
         | 
         | This isn't necessarily a bad or losing strategy, BTW, it just
         | is what it is. Data paths are often very hot and don't scale
         | linearly in many dimensions, just like power usage doesn't.
         | Using smaller bus widths and improving bus clock in return is a
         | very legitimate strategy to improve overall performance, it's
         | just one of those tough tradeoffs.
         | 
         | Rule of thumb: take any flagship GPU and undervolt it by 30%,
         | saving 30% power/heat dissipation, and you'll retain +90% of
         | the performance in practice. My 3080 is nominally 320/350W but
         | in practice I just cliff it to about 280W and it's perfectly OK
         | in everything.
         | 
         | [1] Some people might even be positively surprised, since a lot
         | of the "leaks" (bullshit rumors) were posting astronomically
         | ridiculous numbers like 800W+ for the 4090 Ti, etc.
        
           | seanp2k2 wrote:
           | Yeah, I thought those leaks were pretty insane, like are we
           | really going to all need 1KW+ PSUs to run flagship GPUs? I
           | picked up an 850W Seasonic Prime a few upgrades ago and even
           | running benchmarks on an OC 12900KS + 3090 with 8 case fans
           | it's totally fine. I was hoping to not have to upgrade PSUs
           | for another few years.
        
           | PragmaticPulp wrote:
           | > The 3090 Ti series was already pushing 450W so this isn't
           | new.[1]
           | 
           | Every time this comes up, people forget that:
           | 
           | 1) Flagship cards like the 3090 Ti and 4090 consume
           | significantly more power than typical cards. You should not
           | buy a flagship card if power is a concern.
           | 
           | 2) You don't have to buy the flagship card. Product lineups
           | extend all the way down to tiny single-fan cards that fit
           | inside of small cases and silent HTPCs. It's a range of
           | products and they all have different power consumption.
           | 
           | 3) You don't have to run any card at full power. It's trivial
           | to turn the power limit down to a much lower number if you
           | want. You can drop 1/3 of the power and lose only ~10-15% of
           | the performance in many cases due to non-linear scaling.
           | 
           | 4) The industry has already been shipping 450W TDP cards and
           | it's fine.
           | 
           | If power is an issue, buy a lower power card. The high TDP
           | cards are an _option_ but that doesn 't mean that _every_
           | card consumes 450W
        
         | nfRfqX5n wrote:
         | Market doesn't seem to care yet
        
         | ftufek wrote:
         | For what it's worth, you can power limit them and I'd highly
         | recommend it if you plan on running a few of these. In the past
         | we've power limited RTX 3090s to 250W (100W lower than
         | original) while losing negligible amount of performance.
        
           | Melatonic wrote:
           | Do you just limit using something like MSI Afterburner?
           | 
           | I was undervolting and underclocking my Titan XP for a long
           | time (with a separate curve for gaming) but lost the config
           | and have been lazy to go back. I mainly did this because it
           | has a mediocre cooler (blower design that is not nearly as
           | good as the current ones but also not terrible) and even at
           | low usage it was producing a lot of heat and making some
           | noise (the rest of my system I specifically designed to have
           | super low noise).
        
             | ftufek wrote:
             | I just used `nvidia-smi -pl 250` on linux, it's built into
             | the driver itself, I'm sure there's equivalent tools (or
             | maybe even nvidia-smi itself) for Windows as well.
        
               | Melatonic wrote:
               | Interesting - going to look into this - do you set custom
               | fan curves at all? Wondering basically if I can use a
               | command like this to set a ceiling on wattage and then a
               | second command to set an increased lower limit on fan
               | speed.
        
               | ftufek wrote:
               | Nope, I don't touch anything else. This is essentially
               | telling the GPU, don't use more than this power at all,
               | it'll automagically figure out the best configuration and
               | all that. I've ran those power-limited rigs for 24/7 for
               | many weeks, no issues at all and reduced heat is a nice
               | side effect.
        
               | smoldesu wrote:
               | I'll also add that Nvidia's drivers are fairly good at
               | keeping wattages relatively low, at least for desktop
               | cards. My 3070 will idle ~10 watts when decoding video or
               | just accelerating my desktop environment. You only see
               | that 300-watt TDP take effect when doing consecutive
               | renders or local ML like Stable Diffusion, and you'll
               | definitely want the extra power.
        
               | Melatonic wrote:
               | The fan curves though kinda suck for the default nvidia
               | drivers - especially on the blower it will run them super
               | low to try to make it silent (which is not very efficient
               | heat wise) and then not start spinning it up until it is
               | really under load. Whereas there is a level that is
               | barely an increase in perceptible noise that cools the
               | GPU significantly more and for many mid range loads will
               | not end up with with the GPU temp (and the fan) going
               | through lots of highs and lows.
        
             | kllrnohj wrote:
             | There's literally a power slider now. So yeah just fire up
             | Afterburner, take the power slider, and lower it as much as
             | you want until performance falls off too much for you. I
             | think you can drop all the way to 50% or something somewhat
             | asburdly low (at which point you should probably have just
             | bought a cheaper, lower-power card in the first place)
        
         | amelius wrote:
         | Hardware designers produce more Watts where software developers
         | create more bloat.
        
         | paulmd wrote:
         | Dennard Scaling/MOSFET Scaling is over and it's starting to
         | really bite. Power-per-transistor still goes down, but density
         | is going up faster. Meaning an equal-sized chip on an old node
         | vs a new node... the power goes up on the newer chip.
         | 
         | Physics is telling you that you need to let the chip "shrink"
         | when you shrink. If you keep piling on more transistors (by
         | keeping the chip the same size) then the power goes up. That's
         | how it works now. If you make the chip even bigger... it goes
         | up a lot. And NVIDIA is increasing transistor count by 2.6x
         | here.
         | 
         | Efficiency (perf/w) is still going up significantly, but the
         | chip also pulls more power on top of being more efficient. If
         | that's not acceptable for your use-case, then you'll have to
         | accept smaller chips and slower generational progress. The 4070
         | and 4060 will still exist if you absolutely don't want to go
         | above 200W. Or you can buy the bigger chips and underclock them
         | (setting a power limit is like two clicks) and run them in the
         | efficiency sweet spot.
         | 
         | But, everyone always complains about "NVIDIA won't make big
         | chips, why are they selling small chips at a big-chip price"
         | and now they've finally gone and done a big chip on a modern
         | node, and people are still finding reasons to complain about
         | it. This is what a high-density 600mm2 chip on TSMC N5P running
         | at competitive clockrates looks like, it's a property of the
         | node and not anything in particular that NVIDIA has done here.
         | 
         | AMD's chips are on the same node and will be pretty spicy too -
         | rumors are around 400W, for a slightly smaller chip. Again, TDP
         | being more or less a property of the chip size and the node[0],
         | that's what you'd expect. For a given library and frequency and
         | assuming "average" transistor activity: transistor count
         | determines die size, and die size determines TDP. You need to
         | improve performance-per-transistor and that's no longer easy.
         | 
         | [0] an oversimplification ofc but still
         | 
         | That's the whole point of DLSS/XeSS/Streamline/potentially a
         | DirectX API, get more performance-per-transistor by adding an
         | accelerator unit which "punches above its weight" in some
         | applicable task and pushes the perf/t curve upwards. But,
         | people have whined nonstop about that since day 1 because using
         | inference is a conspiracy from Big GPU to sell more tensor
         | cores, or something, I guess. Surely there is some obvious
         | solution to TAAU sample weighting that doesn't need inference,
         | and it's just that every academic and programmer in the field
         | has agreed not to talk about it for the last 20 years, right?
        
         | jackmott42 wrote:
         | People want to render more triangles. What are you gonna do?
        
         | behnamoh wrote:
         | Apple M1 showed us that it's possible to increase performance
         | while keeping the power consumption low--laptop level low.
        
           | cma wrote:
           | They bought out exclusive access to the most efficient node,
           | making it impossible for others rather than showing it is
           | possible for them (though it presumably would have been
           | possible if they outbid Apple at the time).
        
       | [deleted]
        
       | haunter wrote:
       | I'm on an 1070 right now and feels like it's time for upgrading
       | but then I need a new CPU too so a new mobo as well etc. Oh well
       | but always exciting to get a new PC!
        
         | rejectfinite wrote:
         | Same. 1070ti gang
         | 
         | Still works great at 1440p
        
       | jessfyi wrote:
       | These prices are beyond insulting and frankly I'm glad they're
       | going to take a hit competing with the flood of miner cards
       | entering the market.
       | 
       | Also note that nothing is preventing Optical Flow Acceleration
       | [0] (and subsequently the DLSS 3.0 models that they claim are
       | exclusive to the 40 series) from running on either 2/3 RTX cards.
       | Just like RTX Voice and other gimmick "exclusives" I expect it to
       | be available to older cards the moment they realize their backlog
       | of 30 series cards aren't clearing as quickly as they thought.
       | 
       | They're competing against an over-bloated secondhand market, AMD,
       | Intel, much better integrated GPUs, and comparatively cheaper
       | consoles that maintain sky-high demand with subsidized games via
       | new subscription programs. They're vastly overestimating their
       | brand loyalty (think Microsoft v Sony after the 360) and EVGA's
       | exit makes more sense now than ever.
       | 
       | [0] https://developer.nvidia.com/opticalflow-sdk
        
         | ftufek wrote:
         | While I do wish they priced lower, I think when you put things
         | into perspective, it blows my mind that I can buy a card with
         | 76 billion transistors(!) for just 1600$. I suspect the demand
         | for top of the line RTXs will come from enthusiast gamers and
         | ML researchers/startups. Most gamers would be more than fine
         | with 3090 which handles almost anything. The market will be
         | very interesting to watch.
        
           | mechanical_bear wrote:
           | > handles almost anything
           | 
           | What is something it can't handle?
        
             | ftufek wrote:
             | Gaming-wise, I think the 3090 struggles at 8k and 4k 144hz
             | gaming, which is very high end gaming experience and people
             | that spend the money on those monitors will spend the money
             | on the 4090.
             | 
             | For other purposes (like scientific computing/ml), while
             | 3090 can do a lot of things that 4090 does, it's half the
             | speed (or even slower) and a lot less energy efficient, say
             | 1x4090 = 2x3090, 4090 uses 450W, dual 3090 uses 700W, of
             | course you can power limit both of them further, but you
             | still get best bang for your buck out of the 4090.
        
               | paulmd wrote:
               | Also VR. I know VR people with a 3090 who grumble about
               | it not really being fast enough for them.
        
               | edude03 wrote:
               | What games are they running?! While I know not top of the
               | line - I can run the HTC VIVE pro 2 at 5k@120hz at max
               | visual settings in beatsaber on a 2060 based gaming
               | laptop.
        
               | ahoho wrote:
               | For ML, the bottleneck is often memory, which is the same
               | between those cards.
        
         | forrestthewoods wrote:
         | I think it's great the high end keeps getting bigger and
         | faster.
         | 
         | Nvidia has primarily been associated with gaming. With Machine
         | Learning that's starting to change. With tools like Stable
         | Diffusion every single artist is going to want a $1600 GPU and
         | honestly that's a bargain for them!
         | 
         | I think it'd be sweet if you could spend $100 to $10,000 and
         | get a linear increases in cores, ram, and performance. That's
         | not how it works. But philosophically I have no problem with
         | it.
         | 
         | Hopefully AMD steps up and brings some real competition.
        
           | ChuckNorris89 wrote:
           | _> With tools like Stable Diffusion every single artist is
           | going to want a $1600 GPU and honestly that's a bargain for
           | them!_
           | 
           | Most artists who are not tech savvy to spin up their local
           | Stable diffusion instances are probably going to pay and use
           | one of the online services like DALL-E 2 or something.
        
             | forrestthewoods wrote:
             | It's already been turned into single-click installers and
             | Photoshop plugins.
             | 
             | Packaging Python is a dumpster fire of local environment
             | complexity. But this is an extraordinarily solvable
             | problem. I won't call it solved today. But we have Proof of
             | Life of solutions.
        
               | int_19h wrote:
               | If by "packaging" Python you mean vendoring it, it's very
               | easy on any platform that I can think of.
        
             | fxtentacle wrote:
             | Plus if there's enough demand for running it locally,
             | someone will make a shiny GUI to bundle with AMD cards.
        
             | novok wrote:
             | If they already have an m1 pro or max macbook pro it works
             | well enough.
        
             | jnwatson wrote:
             | There are already nice GUIs and plugins. It really is plug
             | and play now.
        
         | kllrnohj wrote:
         | > They're competing against [..] Intel
         | 
         | No they aren't. All signs point to ARC's first outing being a
         | swing & a miss, and Intel themselves didn't even have any plans
         | to come anywhere close to competing at the top end. Intel's
         | highest end ARC card, the A770, was positioned against the RTX
         | 3060. And Intel is both missing any semblance of a release date
         | it set for itself, but the drivers are also a disaster and
         | rumors are Intel is going to shutter the entire division,
         | focusing only on data center compute cards only.
         | 
         | So used cards yes are a factor, yes, but if this really is a 2x
         | performance jump then those aren't going to be a factor here.
         | None of the $1000+ GPU buying market is going to care about
         | saving $100-300 to get half the performance after all.
         | 
         | That just lives AMD as competition, and only if RDNA 3 comes
         | out a winner. Which the rumor mill is saying it will be, but
         | AMD's graphics track record is spotty to put it mildly. I'm
         | sure Nvidia's internal plan is to just cut prices if RDNA 3
         | surprisingly competes at the top end instead of just the
         | midrange, but in the meantime is happy to take those fat fat
         | margins.
        
           | meragrin_ wrote:
           | > That just lives AMD as competition, and only if RDNA 3
           | comes out a winner.
           | 
           | The RX 6650 XT is in the same price bracket as the RTX 3050.
           | I'm not sure they would be considered competition even if RX
           | 77whatever were in the same price bracket as the RTX 3050.
           | Nvidia just seems to push just the right buttons on the
           | software features which AMD just cannot seem to get.
           | 
           | Don't get me wrong. I would love AMD to be competition. They
           | should frankly team up with Intel. AMD has the hardware and
           | Intel can provide the software. Don't see that happening
           | considering AMD went alone on their FP8 proposal and everyone
           | else joined up on a separate paper.
        
         | tehsauce wrote:
         | Hard to blame them for pricing when they can sell the exact
         | same chip to a datacenter for $30k.
        
           | belval wrote:
           | Bingo, Nvidia isn't making enough A100, A10G to fill demand
           | from GCP/Azure/AWS. The idea that they are worried about
           | their position in the gaming industry is off mark.
           | 
           | What's happening is that with mining dying they know the
           | gaming market won't magically expand, there will be a few
           | years of reduced interest. The only way they can make it look
           | good on their balance sheet is if the entreprise segment
           | grows and that means reassigning their capacity towards it
           | even if it means reducing volume on the consumer side.
           | 
           | From a business point of view this makes perfect sense.
        
             | dageshi wrote:
             | My guess is, the problem is the lower end. I'm guessing
             | they bought a lot of fab capacity for the 40 series given
             | fab capacity was highly constrained over the recent years
             | and they couldn't produce graphics cards fast enough.
             | 
             | Now masses of 30 series are being dumped onto the used
             | market from a combination of ex-mining card and ex-gaming
             | cards being sold in preparation for the 40 series. Gamers
             | who were looking for 3060/3060ti/3070's can probably pickup
             | a used 3080 for comparable money on ebay.
             | 
             | So what does the demand for the 4060 look like? I'm
             | assuming a 4060 is a binned down part that didn't make the
             | cut for higher models? You wonder if nvidia is left with a
             | lot of chips that would've gone to the 4060 which they
             | can't sell.
        
           | bitL wrote:
           | In that case AMD should blow them out of the water in gaming
           | as they have the RDNA for gamers and CDNA for datacenters.
        
             | TomVDB wrote:
             | AMD's decision to have different architectures for gaming
             | and datacenter is still a major mystery. It's clear from
             | Nvidia's product line that there's no reason to do so.
             | (And, yes, Hopper and Ada are different names, but there
             | was nothing in today's announcement that makes me believe
             | that Ada and Hopper are a bifurcation in core
             | architecture.)
        
               | adrian_b wrote:
               | Moreover, CDNA is not a new architecture, but just a
               | rebranding of GCN.
               | 
               | CDNA 1 had little changes over the previous GCN variant,
               | except for the addition of matrix operations, which have
               | double throughput compared to the vector operations, like
               | NVIDIA did before (the so-called "tensor" cores of NVIDIA
               | GPUs).
               | 
               | CDNA 2 had more important changes, with the double-
               | precision operations becoming the main operations around
               | which the compute units are structured, but the overall
               | structure of the compute units has remained the same as
               | in the first GCN GPUs from 2012.
               | 
               | The changes made in RDNA vs. GCN/CDNA would have been as
               | useful in scientific computing applications as they are
               | in the gaming GPUs and RDNA is also defined to
               | potentially have fast double-precision operations, even
               | if no such RDNA GPU has been designed yet.
               | 
               | I suppose that the reason why AMD has continued with GCN
               | for the datacenter GPUs was their weakness in software
               | development. Until today ROCm and the other AMD libraries
               | and software tools for GPU computational applications
               | have good support only for GCN/CDNA GPUs, while the
               | support for RDNA GPUs was non-existent in the beginning
               | and very feeble now.
               | 
               | So I assume that they have kept GCN rebranded as CDNA for
               | datacenter applications because they were not ready to
               | develop appropriate software tools for RDNA.
        
               | dragontamer wrote:
               | Some guy on Reddit claiming to be an AMD engineer was
               | telling me a year or so ago that RDNA took up 30% more
               | area per FLOP than GCN / CDNA.
               | 
               | That's basically the reason for the split. Video game
               | shaders need the latency improvements from RDNA
               | (particularly the cache, but also the pipeline level
               | latency improvements, each clock an instruction completed
               | rather than once every 4 clocks like GCN).
               | 
               | But supercomputers care more about bandwidth. The once
               | every 4 clocks on GCN/CDNA is far denser and more power
               | efficient.
        
               | terafo wrote:
               | Nvidia have been making different architecture for gaming
               | and datacenter for few generations now. Volta and Turing,
               | Ampere and Ampere(called the same, different
               | architectures on different node). And Hopper with
               | Lovelace are different architectures. SMs are built
               | differently, different cache amounts, different amount of
               | shading units per SM, different rate between FP16/FP32,
               | no RT cores in Hopper and I can go on and on. They are
               | different architectures where some elements are the same.
        
               | Melatonic wrote:
               | AMD as well. The main difference being that Nvidia kills
               | you big time with the damn licensing (often more
               | expensive than the very pricy card itself) while AMD does
               | not. Quite unfortunate we do not have more budget options
               | for these types of cards as it would be pretty cool to
               | have a bunch of VM's or containers with access to
               | "discrete" graphics
        
               | skuhn wrote:
               | Nvidia's datacenter product licensing costs are beyond
               | onerous, but even worse to me is that their license
               | server (both its on-premise and cloud version) is fiddly
               | and sometimes just plain broken. Losing your license
               | lease makes the card go into super low performance
               | hibernation mode, which means that dealing with the
               | licensing server is not just about maintaining compliance
               | -- it's about keeping your service up.
               | 
               | It's a bit of a mystery to me how anyone can run a high
               | availability service that relies on Nvidia datacenter
               | GPUs. Even if you somehow get it all sorted out, if there
               | was ANY other option I would take it.
        
               | TomVDB wrote:
               | I don't agree.
               | 
               | Turing is an evolution of Volta. In fact, in the CUDA
               | slides of Turing, they mention explicitly that Turing
               | shaders are binary compatible with Volta, and that's very
               | clear from the whitepapers as well.
               | 
               | Ampere A100 and Ampere GeForce have the same core
               | architecture as well.
               | 
               | The only differences are in HPC features (MIG, ECC),
               | FP64, the beefiness of the tensor cores, and the lack of
               | RTX cores on HPC units.
               | 
               | The jury is still out on Hopper vs Lovelace. Today's
               | presentation definitely points to a similar difference as
               | between A100 and Ampere GeForce.
               | 
               | It's more: the architectures are the same with some minor
               | differences.
               | 
               | You can also see this with the SM feature levels:
               | 
               | Volta: SM 70, Turing SM 75
               | 
               | Ampere: SM 80 (A100) and SM 86 (GeForce)
        
               | terafo wrote:
               | Turing is an evolution of Volta, but they are different
               | architectures.
               | 
               | A100 and GA102 DO NOT have same core architecture. 192KB
               | of L1 cache in A100 SM, 128KB in GA102 SM. That already
               | means that it is not the same SM. And there are other
               | differences. For example Volta started featuring second
               | datapath that could process one INT32 instruction in
               | addition to floating point instructions. This datapath
               | was upgraded in GA102 so now it can handle FP32
               | instructions as well(not FP16, only first datapath can
               | process them). A100 doesn't have this improvement, that's
               | why we see such drastic(basically 2x) difference in FP32
               | flops between A100 and GA102. It is not a "minor
               | difference" and neither is a huge difference in L2
               | cache(40MB vs 6MB). It's a different architecture on a
               | different node designed by a different team.
        
               | dragontamer wrote:
               | GCN/CDNA is denser with more FLOPS.
               | 
               | RDNA has more cache and runs with far less latency. Like
               | 1/4th the latency of CDNA/Vega. This makes it faster for
               | video game shaders in practice.
        
               | TomVDB wrote:
               | Density, I can accept.
               | 
               | But what kind of latency are we talking about here?
               | 
               | CDNA has 16-wide SIMD units that retires 1 64-wide warp
               | instruction every 4 clock cycles.
               | 
               | RDNA has a 32-wide SIMD unit that retires 1 32-wide warp
               | every clock cycle. (It's uncanny how similar it to to
               | Nvidia's Maxwell and Pascal architecture.)
               | 
               | Your 1/4 number makes me think that you're talking about
               | a latency that has nothing to do with reads from memory,
               | but with the rate at which instructions are retired? Or
               | does it have to with the depth of the instruction
               | pipeline? As long as there's sufficient occupancy, a
               | latency difference of a few clock cycles shouldn't mean
               | anything in the context of a thousand clock cycle latency
               | for accessing DRAM?
        
               | dragontamer wrote:
               | > thousand clock cycle latency for accessing DRAM?
               | 
               | That's what's faster.
               | 
               | Vega64 accesses HBM in like 500 nanoseconds. (https://www
               | .reddit.com/r/ROCm/comments/iy2rfw/752_clock_tick...)
               | 
               | RDNA2 accesses GDDR6 in like 200 nanoseconds.
               | (https://www.techpowerup.com/281178/gpu-memory-latency-
               | tested...)
               | 
               | EDIT: So it looks like my memory was bad. I could have
               | sworn RDNA2 was faster (Maybe I was thinking of the
               | faster L1/L2 caches of RDNA?) Either way, its clear that
               | Vega/GCN has much, much worse memory latency. I've
               | updated the numbers above and also edited this post a few
               | times as I looked stuff up.
        
               | TomVDB wrote:
               | Thanks for that.
               | 
               | The weird part is that this latency difference has to be
               | due to a terrible MC design by AMD, because there's not a
               | huge difference in latency between any of the current
               | DRAM technologies: the interface between HBM and GDDR
               | (and regular DDR) is different, but the underlying method
               | of accessing the data is similar enough for the access
               | latency to be very similar as well.
        
               | dragontamer wrote:
               | Or... supercomputer users don't care about latency in
               | GCN/CDNA applications.
               | 
               | 500ns to access main memory, and lol 120 nanoseconds to
               | access L1 cache is pretty awful. CPUs can access RAM in
               | less latency than Vega/GCN can access L1 cache. Indeed,
               | RDNA's main-memory access is approaching Vega/GCN's L2
               | latency.
               | 
               | ----------
               | 
               | This has to be an explicit design decision on behalf of
               | AMD's team to push GFLOPS higher and higher. But as I
               | stated earlier: video game programmers want faster
               | latency on their shaders. "More like NVidia", as you put
               | it.
               | 
               | Seemingly, the supercomputer market is willing to put up
               | with these bad latency scores.
        
         | bfgoodrich wrote:
        
         | jackmott42 wrote:
         | Where do you work? Does your company set prices to be nice, or
         | do you set them to maximize profit?
        
           | bornfreddy wrote:
           | Sarcasm?
        
         | fsn4dN69ey wrote:
         | I think it's fine honestly - remember we have inflation,
         | semiconductor shortage, and 3090s retailed at the same price
         | like two years ago. Nobody honestly needs this level of
         | hardware for "gaming", like honestly 12-24gb vram? I'm not
         | saying you shouldn't buy it if you want it but it's definitely
         | a luxury product or for non-partnered AI work.
        
           | dudeinhawaii wrote:
           | This is not true unfortunately. For high-end 4k gaming you
           | can easily become memory throttled on 8 or 10GB of VRAM. This
           | is the performance cliff you see on cards like the RTX 3070
           | 8GB card. Granted, it's not for everyone, but it's certainly
           | something 4k gamers would want.
        
             | vanviegen wrote:
             | So.. you're confirming it's a luxury product? One doesn't
             | need 4k to enjoy a game.
        
               | mechanical_bear wrote:
               | One doesn't need to game.
        
           | njdvndsjkv wrote:
           | I think this hits the nail its head. Nobody "deserves" a top
           | of the line gaming GPU. And if most gamers can't afford it,
           | game developers will not develop for it as a minimum.
           | Especially for multiplayer games where the total number of
           | players in integral to the game being played at all (which is
           | why many are free to play).
        
         | iLoveOncall wrote:
         | > These prices are beyond insulting
         | 
         | ? There are no prices.
        
           | neogodless wrote:
           | https://www.theverge.com/2022/9/20/23362653/nvidia-
           | rtx-4080-...
           | 
           | RTX 4090 $1,599
           | 
           | RTX 4080 16GB $1,199
           | 
           | RTX 4080 12GB $899
        
           | capableweb wrote:
           | 4080 12GB: $900
           | 
           | 4080 16GB: $1200
           | 
           | 4090: $1600
           | 
           | When you click on "Learn more" at the bottom.
        
           | [deleted]
        
           | liquidise wrote:
           | Prices are on the individual card pages[1][2].
           | 4090 - $1600       4080 (16GB) - $1200       4080 (12GB) -
           | $900
           | 
           | 1. https://www.nvidia.com/en-us/geforce/graphics-
           | cards/40-serie...
           | 
           | 2. https://www.nvidia.com/en-us/geforce/graphics-
           | cards/40-serie...
        
             | tibbon wrote:
             | The 3090s were more than the 4090s, and there's been a
             | great deal of inflation in that time. I won't call them
             | cheap, but it seems like a reasonable price trajectory?
        
               | anotherman554 wrote:
               | For what it's worth on October 2 2020 I was lucky enough
               | to get a 3080 for a retail price of 699.99. (This was
               | only possible due to using a bot for personal use since
               | Covid may everything nuts). Adjusted for inflation this
               | would be around $800 today. There's two more months until
               | launch so the 4080 card is maybe 80 to 90 dollars above
               | inflation.
        
               | ct520 wrote:
               | my thoughts too. As someone that has been buying
               | generations of video cards from matrox, riva tnt and
               | onward. This doesn't exactly seem off to me, I hope AMD
               | brings some competition with RDNA3 this time around.
        
               | Nursie wrote:
               | 3090 launch price in the uk was 1399, US $1499
        
               | cma wrote:
               | Inflarion adjusted launch price $1750 or so for the US.
        
             | bitL wrote:
             | Europe:
             | 
             | 4090 - 1949EUR
             | 
             | 4080 16GB - 1469EUR
             | 
             | 4080 12GB - 1099EUR
             | 
             | LOL
             | 
             | I think NVidia decided to write off European market
             | completely.
        
               | Ekaros wrote:
               | Maybe I'm just poor, but I'm really starting to think
               | that prices for top end electronics have reached stupid
               | levels. Be it phones or GPUs and CPUs...
        
               | bitL wrote:
               | Yeah, a 4090 is still cheaper than a full-spec iPhone 14
               | Pro Max ;-)
        
               | CrazyStat wrote:
               | > I think NVidia decided to write off European market
               | completely.
               | 
               | Those prices are basically US price + VAT (US prices
               | don't include sales tax).
               | 
               | $1600 + 21% VAT (Median EU VAT) gives $1936.
        
               | bitL wrote:
               | It used to be the same price in EUR as in USD, i.e. 3090
               | was $1499 and 1499EUR. So they decided to forfeit the
               | market I guess.
        
               | chao- wrote:
               | For most of that time, the Euro was worth more than USD.
               | The exchange has been dancing around the parity line
               | since June. It may still be roughly the same price in
               | USD->EUR.
        
               | bitL wrote:
               | Sure, but the salaries in the EU didn't go up 20% in the
               | same time so Nvidia is clearly not targeting the same
               | segment of the population anymore, but a 20% richer
               | segment now. Companies adjust pricing to different
               | markets all the time, but for some reason Nvidia didn't
               | do it this time and EU consumers are much more price
               | sensitive than US ones, so EU will likely turn red or
               | blue in the near future and green will lose its hold.
               | Also with crypto gone and cost of living increasing
               | sharply I think this is a huge miscalculation on Nvidia's
               | side and this will burn them.
        
               | paulmd wrote:
               | NVIDIA not giving you a 20% discount on their hardware to
               | adjust for currency exchange rates isn't really the
               | scandal you think it is. I really really wish during the
               | last 20 years when the euro was higher that I would have
               | gotten a "USD discount" on all my purchases from the EU,
               | but that's not how it works.
        
               | bitL wrote:
               | Nvidia's manufacturing is in Taiwan. US has traditionally
               | much lower prices on electronics than the EU, now with
               | this change EU is completely priced out. SWengs don't
               | earn 800k there, but typically plateau at around 100k at
               | late stages of their careers. This will have a major
               | impact on Nvidia's ability to service EU market. If you
               | tried to buy something from EU in the past, you probably
               | had to pay large import duties which likely skewed your
               | perception.
        
               | ChuckNorris89 wrote:
               | People buying expensive GPUs never really struggled with
               | increased cost of living. For the budget sector the
               | difference between a 300 Euro card and a 500 Euro card is
               | significant but for the enthusiasts or business owners it
               | doesn't matter if it's 1800 euros instead of 1500 Euros,
               | they'll still buy it.
               | 
               | Nvidia wants to be the Porsche of cards, not the VW, so
               | they're pricing themselves accordingly.
        
               | bitL wrote:
               | I am in their "Porsche buyer" category as I bought 1x RTX
               | A6000, 1x Titan RTX and 4x RTX 3090 for Deep Learning,
               | but I am staying away from 4090 until they get some sense
               | with pricing.
               | 
               | From my point of view, 2x NVLinked 3090s give me the same
               | benefit as one 4090 at 150W higher power consumption and
               | nothing is super appealing about 4090 until drivers on
               | Linux and PyTorch/TensorFlow implementation get stable
               | enough for production use which took like 6 months last
               | time, so there is no pressure in buying it.
        
               | riversflow wrote:
               | Yes, and Salaries in the US didn't go down 20%.
               | 
               |  _Software_ companies adjust prices all the time.
               | Manufacturers don't have the luxury of 0 marginal cost.
        
               | [deleted]
        
               | nivenkos wrote:
               | More than my mortgage payment, utter insanity.
               | 
               | And to think you can get an Xbox Series X for around 500
               | EUR now.
               | 
               | PC Gaming is dead.
        
               | andybak wrote:
               | Why do you need a 4xxx for PC gaming? A 1070/1080 is
               | still a very decent card. There's no game released that
               | won't run at reasonable res/fps on 1xxx series cards.
        
               | bitL wrote:
               | 10x0 are old, they are starting to break down due to wear
               | already.
        
           | [deleted]
        
         | quacker wrote:
         | _These prices are beyond insulting_
         | 
         | The 3080 released for $800 USD in Jan 2021 which one
         | calculator[1] says is $905 USD with inflation. So a 4080 is
         | $900. At least they are consistent.
         | 
         | edit: 3080 12 GB, that is. The original 3080 was $700 USD in
         | Sep 2020 which is $800 in 2022. So the base 4080 is priced
         | above that.
         | 
         |  _They 're competing against an over-bloated secondhand market,
         | AMD, Intel, much better integrated GPUs_
         | 
         | For the 4080/4090 pricing, the only competition is AMD.
         | 
         | Just glancing at some benchmarks, the Intel ARC A380 is worse
         | than a GTX 1650[2] and the best integrated graphics I know of
         | is the Ryzen 7 5700G which is worse than a 1050[3]. I don't see
         | why these would affect 4080/4090 pricing at all.
         | 
         | 1. https://www.bls.gov/data/inflation_calculator.htm
         | 
         | 2. https://www.pcgamer.com/official-intel-arc-380-benchmarks/
         | 
         | 3. https://www.tomshardware.com/reviews/amd-
         | ryzen-7-5700g-revie...
        
           | enlyth wrote:
           | The $900 one is the 12GB version, which is basically a 4070
           | compared to the 16GB version, because the memory is not the
           | only difference, but also a different core count, memory bus
           | size and clock speed, which is frankly even more insulting.
           | 
           | The "actual" 4080 16GB is $1200.
        
             | quacker wrote:
             | The 3080 (10GB) and 3080 (12GB) also had a core count
             | difference, although they did not release simultaneously.
             | 
             | But I realized I did give the price for the 3080 (12 GB)
             | model, which I corrected in an edit. So I think you're sort
             | of right in the sense that the 4080 (12GB) is priced above
             | the 3080 (10GB) in real terms, and that the 4080 (16GB) is
             | priced way above the 3080 (12 GB) in real terms.
        
         | thefz wrote:
         | > competing with the flood of miner cards entering the market.
         | 
         | Remember: don't buy miner cards and let them rot. They
         | artificially generated scarcity thus raising the prices for
         | everybody during the pandemic. And don't believe that a card
         | that has been on 24/7 is safe to use. "but it was undervolted!"
         | means nothing.
        
           | Melatonic wrote:
           | This is a horrible take and I will definitely be buying a
           | card at rock bottom prices once miners start dumping them big
           | time.
        
           | zokier wrote:
           | > They artificially generated scarcity
           | 
           | I don't think there was anything artificial about the
           | scarcity generated by miners; the demand was genuine.
           | Scalpers are a different matter....
           | 
           | > And don't believe that a card that has been on 24/7 is safe
           | to use
           | 
           | Are you claiming that it is somehow _unsafe_ to use?
        
             | thefz wrote:
             | > Are you claiming that it is somehow unsafe to use?
             | 
             | For your wallet, yes. Do you have any information about the
             | environment in which a card was used? Temperature, dust,
             | air moisture were like in a home or there operated in an
             | industrial warehouse? Fan bearing status after all these
             | hours? Voltage applied? Stock BIOS? were they in an
             | enclosure or in a sort of a case? Thermal paste has been
             | changed? Ever been disassembled?
             | 
             | I would not trust a miner's card even if it was a gift.
             | 
             | Miners screwed the market over and now they want you to
             | think that their used crap is such a bargain. Let them deal
             | with their waste, don't help them.
        
               | TomVDB wrote:
               | I'd be more than happy to by a 3080 (or similar) for a
               | bargain price, knowing that it has been run at lower
               | voltages and power levels.
               | 
               | As for waste: I very much hope it will not become waste.
               | Why would you be advocating for that?
        
               | drunkendog wrote:
               | > Do you have any information about the environment in
               | which a card was used?
               | 
               | That would be even more true for cards owned by non-
               | miners; most miners will operate at a large enough scale
               | to use some best practices, which definitely isn't true
               | about most people who buy GPUs for personal use.
        
           | belthesar wrote:
           | This is but one test, but Linus Media Group did some testing
           | and found that mining GPUs worked just fine. Fan time and
           | thermal pad degradation are about the only real detractors
           | from buying a used GPU.
           | https://www.youtube.com/watch?v=hKqVvXTanzI
           | 
           | Of course, if a card's running at thermal throttle for long
           | periods of time, that has a chance to damage the card, but
           | given that most cards are running underclocked, the
           | likelihood that you'll run into that problem is low.
        
           | iforgotpassword wrote:
           | Just let them become e-waste and buy something new. Turn on
           | the stove and open all Windows when not at home while you're
           | at it. SMH.
           | 
           | And that "not safe to use"? You think it's gonna explode?
           | Worst case it doesn't work, but even that's probably pretty
           | low risk. Hardware doesn't "wear" that way that quickly.
        
             | thefz wrote:
             | The environmental argument crumbles a bit when defending
             | miners, don't you think?
        
               | bufferoverflow wrote:
               | He is not defending miners.
        
               | TomVDB wrote:
               | They're defending taking advantage of a miner's forced
               | fire sale. Less waste, lower price for a good GPU. What's
               | not to like?
        
               | effie wrote:
               | His argument is that by buying a miner card, you're
               | validating strategy of miners, which are considered "bad
               | actors" by gamers and environmentalists. If you
               | intentionally decline buying a miner card, you're helping
               | to make miner activity less profitable, thus doing the
               | "right thing".
        
               | thefz wrote:
               | Why don't you go to a beach and scoop up some oil from
               | the BP spill? It's good oil after all.
               | 
               | Let them clean up their environmental disaster.
        
               | njdvndsjkv wrote:
               | >Why don't you go to a beach and scoop up some oil from
               | the BP spill? If it was trivial, why not? If you told him
               | "don't buy any GPUs" then it would make sense. But either
               | way he will be using _some_ "oil" (GPU) in this case so I
               | don't see why he should waste perfectly good "oil." I
               | suppose you would rather leave the oil in the ocean?
        
               | jdhendrickson wrote:
               | I have never understood this argument. How much
               | environmental damage is done by the mere creation of all
               | television shows cumulatively, the creation of plastic
               | tat given away at conventions, plastic wrapping at
               | grocery stores?
               | 
               | But graphics cards are what we REALLY need to focus on
               | and you better believe you are tuning in for the next big
               | show. It's almost manufactured.
        
               | TomVDB wrote:
               | Holy false equivalence, batman!
        
               | unethical_ban wrote:
               | Look up "sunk cost".
               | 
               | GPU mining is poised to be permanently done. There is no
               | "lesson" to teach miners, because there is no expected
               | repeat of such a run on GPU mining again.
               | 
               | Meanwhile, the implication from your post is that it is
               | better that the tens or hundreds of thousands of GPUs
               | miners currently own and may offload would be better in a
               | dump, just for retribution.
        
               | effie wrote:
               | Nicely said. Actually there is a point - vengeance and
               | moralizing. But you're right this probably wouldn't have
               | much effect on GPU availability and reduction of
               | pollution in the near future.
        
             | super256 wrote:
             | Exactly. The thing that stresses silicon the most is
             | extreme change of temperature. Guess what doesn't change
             | during mining: Temperature. When mining, you want a steady
             | rate and will most likely downclock and undervolt it in
             | order to get maximum efficiency out of your card.
             | 
             | The only thing I could imagine to break are capacitors, but
             | I still have to run into anyone who has issues like that.
        
           | mckirk wrote:
           | I would actually be quite interested in seeing some numbers
           | to back that up, but I'm not sure if there have been studies
           | on the damage of mining yet.
           | 
           | In some ways, letting a GPU run at a constant load (and thus
           | constant temperature) is less damaging than a typical gaming
           | workload I imagine, where the temperature fluctuates often.
           | In other ways it probably isn't (e.g. atoms of the chip
           | 'migrating' over time with the constant electron flow, though
           | I have no idea how much of an issue that is with modern
           | chips).
        
             | thefz wrote:
             | Do you have any idea about where these were kept? Not all
             | mining operations are commercial-like white rooms with
             | people going around in sealed suits. Maybe someone had half
             | a dozen cards in his chicken coop, exposed to dust and
             | moisture and energy fluctuations. You will never know.
             | Would you happily buy that at say, 50% MSRP?
        
               | phil21 wrote:
               | > Would you happily buy that at say, 50% MSRP?
               | 
               | Yup, assuming it works and checks out the first 24 hours
               | I have it.
               | 
               | Solid state electronics are pretty robust. If they
               | survive whatever torture you put them through plus being
               | shipped to my door, chances are it will work just fine.
               | In my experience there are some problematic GPU models
               | that are more prone to early failure under heavy use
               | (HD6990 I'm looking at you!), but they are more rare than
               | legend may lead folks to believe.
               | 
               | At an appropriate discount it's far cheaper to just buy
               | these at pennies on the dollar and just be alright with
               | self-insuring for a rather rare early failure. When you
               | can buy 2 or 3 for the price of new, it starts to get
               | rather compelling.
        
               | sanguy wrote:
               | Yes.
        
               | 0x0f_4 wrote:
               | same
        
               | seanp2k2 wrote:
               | As long as there isn't any corrosion that will lead to
               | premature failure, I don't care. Dust is easy to clean
               | off and I would expect anyone trying to sell a $500+ GPU
               | to at least try to clean it up a bit. Even if not, I have
               | an air compressor and a blow gun. "Energy
               | fluctuations"...what? Power supplies and VRMs are built
               | to deal with this. Check your home with a power analyzer
               | with a high sampling rate and see what happens when your
               | AC kicks on. At the same time, measure the 12v rail going
               | into your GPU when that's happening.
        
               | genocidicbunny wrote:
               | How do you tell there's no corrosion though? You need to
               | at the very least take off any coolers on the card and
               | look at the PCB itself to have some level of confidence
               | that there's no damage, and even then I've seen corrosion
               | sneak under components where you need to pay really close
               | attention to notice it.
               | 
               | If I can inspect a card in person, I would be plenty
               | happy to buy an ex-mining card, but most of these are
               | going to be sold online sight-unseen. This isn't a
               | problem exclusive to mining cards though; people have
               | been selling damaged GPUs as 'working' for years.
        
             | kllrnohj wrote:
             | > I would actually be quite interested in seeing some
             | numbers to back that up, but I'm not sure if there have
             | been studies on the damage of mining yet.
             | 
             | The few investigations have generally found mining cards
             | are perfectly fine and if anything above-average in used
             | quality. Because yes the primary damage is from thermal
             | cycles, not just being on. And since mining is a constant
             | load & constant environment, it has very few thermal
             | cycles. And miners primarily care about efficiency, so
             | they're power-limiting them[1] which further reduces strain
             | on the cards.
             | 
             | Fans might be closer to death than a typical used card
             | would be, but on pretty much any GPU those are cheap & easy
             | to replace. That's really the only "risk"
             | 
             | 1: And before someone inevitable scoffs at this, it's
             | common enough that this is built into tools like nicehash.
             | It's literally "click 1 button" territory, not exactly
             | something a miner wouldn't attempt.
        
           | saati wrote:
           | So, generate artificial scarcity?
        
           | Ekaros wrote:
           | I don't think there was anything artificial with demand...
           | Just somewhat combining demand from limited other spending
           | and mining.
           | 
           | For Nvidia it made no sense not to produce as many ships as
           | they could.
        
         | foobarian wrote:
         | Say, where might one be able to get one of these cheap miner
         | cards? Asking for a friend.
        
           | tonightstoast wrote:
           | eBay. Make sure the seller has a long history of good reviews
           | and is in your country/region. There are some sellers with
           | over 100 cards they're trying to offload.
        
         | rndmize wrote:
         | IMO they still have too many 3xxx cards and don't want to
         | cannibalize sales, hence adding them to the top of the stack
         | instead of replacing the 3080/ti (and renaming their 4070 as
         | 4080 12gb).
         | 
         | The feeling I get from the whole thing is NV doesn't care that
         | much about consumer graphics anymore, and doesn't care about
         | providing competitive value. More of their revenue is coming
         | from business applications, all of which is growing, and gaming
         | looks like its down to 1/3 and shrinking.
        
           | ChuckNorris89 wrote:
           | _> gaming looks like its down to 1/3 and shrinking_
           | 
           | Me and most of my PC gaming friends gave up on this hobby in
           | the past two-three years due to the insane GPU prices. I
           | moved to the Oculus Quest 2 and they moved to PS5 and
           | Steamdeck since the price of a modern GPU alone buys you a
           | whole stand-alone gaming console today. Crazy stuff.
           | 
           | I assume the 4000 series is basically a paper launch designed
           | to make the existing 3000 inventory look attractive and make
           | the people who were waiting on the 4000 series being good
           | value rethink and just buy a 3000 instead.
        
             | 7speter wrote:
             | Even at 300 dollars, a 350w 3080 still looks pretty bad.
             | I'd much rather watch prices of the 6800xt, at least until
             | AMD makes their RDNA3 announcement. It also runs (well) on
             | linux too :).
        
             | pizza234 wrote:
             | > Me and most of my PC gaming friends gave up on this hobby
             | in the past two-three years due to the insane GPU prices.
             | 
             | Why give up? Modern games are perfectly playable at 720p/no
             | AA, reaching 60+ FPS also on pre-GTX 2000 cards.
             | 
             | I've moved to 1080p just because I bought my latest card
             | before the price hike, but I still don't mind playing at
             | 720p/no AA.
        
               | refulgentis wrote:
               | As presented, the choices then are:
               | 
               | - buy a $800 GPU, keep PC gaming and all the fun
               | maintenance associated with that
               | 
               | - buy a cool new toy like a Xbox Series X/PS5/Steam Deck
               | 
               | - don't do anything, game at 720P with no AA (this sounds
               | sort of like when I had lunchables for dinner yesterday)
               | 
               | Your alternative isn't wrong but they weren't looking to
               | optimize for staying on a PC, but rather, for gaming, and
               | were already thinking in terms of "how much of my
               | disposable income do I want to spend on my hobby?" rather
               | than "should I spend my disposable income on my hobby?"
        
               | cercatrova wrote:
               | I had a PS5. I sold it after playing a few exclusives
               | because there was just nothing else to play. Games are
               | more expensive on consoles than PC, no mods, have to pay
               | to play online, and so on.
               | 
               | Plus, the very fact that it's a general purpose computer
               | I can use for work, programming, and cool GPU stuff like
               | Stable Diffusion are what made me get a PC over a
               | console. In other words, I'm gonna need a computer
               | anyway, why not get one that can play games over getting
               | a computer or laptop and also a games console that
               | doesn't do everything as well as a gaming PC?
               | 
               | I'm sure in the long term one would actually spend less
               | on a PC than a console, given all these constraints.
        
               | novok wrote:
               | Couch experience is overall much nicer. Dual classing one
               | pc as a tv and desk thing is just plain annoying.
               | 
               | PC -> TV experiences are also not great in general.
               | 
               | Also many will not buy a desktop computer, their compute
               | device is a phone at most.
        
               | anotherman554 wrote:
               | Dual classing a pc as a tv and desk PC can be pretty nice
               | once you get it set up. Something like Nvidia Shield,
               | Moonlight Gamestream software (if you have an Nvidia
               | card), and Playnight launcher can work great if you can
               | hook it all together with ethernet or MOCA over COAX.
        
             | jakebasile wrote:
             | This is my story. I've been a PC-first gamer since I was a
             | kid. Diablo was my first "big" game. The pricing of PC
             | components and GPUs in particular have forced me to take a
             | step back and move to console first with a Steam Deck
             | supplementing.
             | 
             | For the price of one mid level 40 series card I can buy two
             | consoles (Xbox Series X + Digital PS5). I know that the
             | games themselves end up costing more, but I don't really
             | care about the majority of new games coming out and the
             | ones I do are often on game pass.
        
               | msikora wrote:
               | "I know that the games themselves end up costing more"
               | 
               | Just got PS5 and the PS Extra membership whose library
               | has almost every game I wanted. Maxed out my SSD storage
               | on day 1. And I think the XBox subscription is even
               | better. I mean PC is still cheaper but the difference is
               | not that big anymore.
        
             | pclmulqdq wrote:
             | I occasionally play games, including some recent AAA
             | releases. Everything plays fine at 1k/medium-high settings
             | or 4k/medium-low settings on my GTX 1060. No AA, but I
             | don't care that much. The age of needing a new graphics
             | card to play the new games is basically over. IIRC the GTX
             | 1060 is still the most popular GPU on steam. I just
             | "upgraded" to a Radeon Pro VII (for RoCM), with basically
             | equivalent graphics performance, and everything still plays
             | very well.
        
           | dcow wrote:
           | Tom at MLID pretty much confirmed as much in his recent two
           | broken silicon podcasts. Nvidia is pricing this way so they
           | can run the 4k and 3k lines concurrently.
        
             | nomel wrote:
             | Jensen layed this out in the Q2 earnings call:
             | https://youtu.be/15FX4pez1dw
        
         | zokier wrote:
         | Is market bearing pricing really beyond insulting?
        
           | varelse wrote:
        
           | tyjen wrote:
           | Seems like it's higher than it "should" be with GPU mining
           | winding down due to difficulty maintaining profitability.
           | Then again, companies will generally behave with an
           | asymmetric pass-through if they figure it will not impact
           | sales enough by pricing out consumers--prices increase like a
           | rocket, fall like a feather type deal.
           | 
           | Let's see though:
           | 
           | - 1080 TI (2017) = $699 = $845 (22' price counting inflation)
           | 
           | - 2080 TI (2018) = $999 = $1,178 (22' price counting
           | inflation)
           | 
           | - 3080 TI (2021) = $1199 = $1,311 (22' price counting
           | inflation)
           | 
           | - 4080 16GB (2022) = $1199
           | 
           | I don't know when GPU mining really started to popularize,
           | but there was a significant leap in pricing from the 1080 TI
           | and the 2080 TI. When you roughly account for inflation, it's
           | about on par with current pricing.
           | 
           | Looks like they could trim prices to 1080 TI levels, but I
           | don't see that happening unless sales slow a bit.
           | 
           | Also, I'd like to add, I used general Consumer Price Index to
           | figure this out, so it could vary if inflation did not impact
           | the GPU supply, manufacturing, transport, and other
           | influencing factors similarly.
        
             | ksec wrote:
             | Both 3080TI and 4080 are roughly 600mm2+ Die Size. 2080 has
             | a 700mm2+ on a mature node.
             | 
             | 1080TI, the only outliner in your example has less than
             | 500mm2 of die size.
             | 
             | And all of that are before taking account of GDDR memory
             | costing, the board, higher TDP requirement and heatsink
             | differences.
             | 
             | While I dont think 4080 pricing is good value or cheap by
             | any standard. I also dont think it is ridiculously
             | expensive. From a transistor stand point, you are getting
             | 2.7x the transistor between 3080Ti and 4090. With 4090 You
             | are buying 76 billion transistor, with 24GB of GDDRX for
             | only $1600.
        
             | kalupa wrote:
             | My experience buying my last GPU (1080ti) leads me to fill
             | in the blanks. GPU mining became popular shortly after the
             | 10xx was released. I know this because I couldn't find one
             | in stock and even when I did, it was much more expensive
             | than the launch price.
        
             | jsmith45 wrote:
             | Is it actually reasonable to be comparing the TI pricing
             | rather than original version pricing? Are they skipping a
             | TI release this series or something? If not then the launch
             | version table looks like this:
             | 
             | - 1080 (2016) = $599
             | 
             | - 2080 (2018) = $699
             | 
             | - 3080 (2020) = $699
             | 
             | - 4080 12GB (2022) = $899
             | 
             | - 4080 16GB (2022) = $1199
             | 
             | Doubling the price of the flagship version of the launch
             | product over just 6 years is well, a pretty large jump.
        
             | jsmith45 wrote:
             | Is it actually reasonable to be comparing the TI pricing
             | rather than original version pricing? Are they skipping a
             | TI release this series or something? If not then the launch
             | version table looks like this:
             | 
             | - 1080 (2016) = $599 - 2080 (2018) = $699 - 3080 (2020) =
             | $699
             | 
             | - 4080 12GB (2022) = $899 - 4080 16GB (2022) = $1199
             | 
             | Doubling the price of the ?080 version of the launch
             | product over just 6 years is well, a pretty large jump.
        
           | neogodless wrote:
           | Cannot wait to see if the market _bears_ these prices without
           | ETH mining!
        
             | jackmott42 wrote:
             | It may not, then the price will come down. The invisible
             | hand of the free market isn't perfect but in the world of
             | GPUs it works fine.
        
         | glitchc wrote:
         | Sorry, what are the prices exactly? When I attempt to buy I
         | just get an option to be notified. Do I need to sign up just to
         | see the price?
        
           | babel_ wrote:
           | $1599 for 4090, $1199 for 4080 16GB, $899 for 4080 12GB (aka
           | 4070). See Nvidia's News page for the announcement.
           | 
           | Edit: Apologies, got the 4080 numbers wrong, accidentally
           | used GBP, corrected above. For the curious, the 4080 16GB is
           | PS1269, the 4080 12GB is PS949. Meanwhile, the 4090 is
           | PS1679.
        
             | UberFly wrote:
             | I suspect there will be a lot of voting with your wallet
             | this time around.
        
             | highwaylights wrote:
             | RDNA 3 it is then I guess.
        
               | cbg0 wrote:
               | Why do you assume those will be cheap?
        
               | 7speter wrote:
               | Not the person you responded to, but rumors, and also,
               | none of AMD's board partners have come out and said they
               | are gonna stop making AMD boards, especially none of the
               | AMD exclusive board partners like EVGA did last week.
        
               | meragrin_ wrote:
               | Because the demand for AMD graphics cards has never been
               | all that great. AMD cards languished on the shelves when
               | there was no RTX card to be found. I mean the RX 6650 XT
               | can be found for the price of an RTX 3050. They have been
               | that price for a bit now. If price to performance were a
               | thought to the majority of people buying cards, there
               | would be no way that would be the case. Obviously, gaming
               | performance is not the only consideration. I've been
               | wanting a new graphics card for some time now. I won't
               | pay the Nvidia/miner tax and AMD does not provide one
               | with easy machine learning access.
        
               | COGlory wrote:
               | Well for starters, they can't run CUDA which hugely
               | limits their enterprise market
        
               | belthesar wrote:
               | During the shortage, AMD kept their reference units at
               | MSRP (I was able to pick up a 6800 XT at $649 through
               | sheer luck when others I knew were spending upwards of
               | $1200 on GPUs). With supply loosening up, I expect AMD
               | will continue to play the good guy to steal market share
               | and keep prices sane in comparison to Nvidia's play.
        
               | paulmd wrote:
               | NVIDIA kept founders edition cards at MSRP too.
               | 
               | what implication are you trying to draw from that as far
               | as whether MSRP is good or not?
        
               | spookie wrote:
               | You could buy GPUs directly from AMD, which also had
               | measures in place to ensure no scalpers had the upper
               | hand. This would happen at a certain time of a certain
               | day almost every week, so you could get one if you were
               | patient enough.
               | 
               | Meanwhile NVIDIA stopped production pre-holiday season
               | last year in an attempt to bolster their company value to
               | 1 trillion dollars. Quite a risky play that didn't pay
               | off [1].
               | 
               | [1] https://www.notebookcheck.net/Nvidia-allegedly-
               | halting-RTX-3...
        
               | paulmd wrote:
               | AMD outsources it to DigitalRiver, NVIDIA has done that
               | in the past but this time they outsourced to BestBuy
               | (with contractual requirements to sell at MSRP). Both
               | BestBuy and AMD take some nominal measures against bots
               | but it's always been a problem for both sites.
               | 
               | > Meanwhile NVIDIA stopped production pre-holiday season
               | last year in an attempt to bolster their company value to
               | 1 trillion dollars. Quite a risky play that didn't pay
               | off [1].
               | 
               | The source for that article MLID and wasn't borne out by
               | actual production numbers. Actually there was a nominal
               | rise in shipments in holiday '21.
               | 
               | https://www.jonpeddie.com/press-releases/q421-sees-a-
               | nominal...
               | 
               | Also, we're currently in a huge glut so obviously there
               | was no availability problem in early Q1 '22 or Q2 '22
               | either - like, why is pulling back production for 2022 a
               | bad thing, when you're already sitting on a huge
               | stockpile of chips? Were they supposed to keep cranking
               | and make the glut even worse?
               | 
               | People take these techtubers as gospel and a lot of what
               | they say just ends up somewhere between slanted
               | perspective and factually incorrect. But people are
               | willing to believe literally anything as long as it
               | paints NVIDIA in a bad light - just like people went from
               | being absolutely sure that partners were scalping gpus
               | and selling right into mining farms, but then the EVGA
               | CEO says he didn't make any money at all during the
               | mining boom and NVIDIA was capping prices and forcing him
               | to sell at a loss suddenly everyone forgets about the
               | board partners selling $2,000 3080s in their first-party
               | stores. Or the "800-900w TGP" rumors for 4080 that ended
               | up being off by double.
               | 
               | https://videocardz.com/newz/flagship-nvidia-ada-sku-
               | might-fe...
               | 
               | There is just a ton of anti-nvidia sentiment in general
               | and it completely distorts everyone's perception of
               | reality. People will believe any random thing, even if it
               | disagrees with common sense, or their own personal
               | observations, as long as it scratches that "green man
               | bad" itch. And there is a whole little cottage industry
               | of people like MLID and kopite7kimi who thrive on
               | catering to it for clicks. Once those negative frames get
               | started, they don't go away, even if the information used
               | to construct them later turns out to be false.
               | 
               | But people rushing to the defense of poor board partners
               | who say they didn't make _any money at all during the
               | crypto boom, heck we actually lost money_ really takes
               | the cake imo, like that 's either actual goldfish-tier
               | memory or massive "green man bad" brain, take your pick.
               | They're the ones who handle sales of all the mining cards
               | too - NVIDIA doesn't run that directly either, it's all
               | partners.
               | 
               | https://videocardz.com/newz/first-nvidia-cmp-crypto-
               | mining-p...
        
               | mechanical_bear wrote:
               | > ...green man bad...
               | 
               | That is indeed the most succinct way of putting it.
        
         | Timshel wrote:
         | And those are the Founder edition prices ...
         | 
         | Partner prices were like 200$ more I believe last time.
        
       | brendaninnis wrote:
       | I am just hopeful that I will be able to buy my first new video
       | card in over 10 years.
       | 
       | Last year I was bored in the hospital with little to do, so I
       | decided it was time to build a new PC after upgrading my last
       | build from 2009 for many years. I was completely out of touch
       | with the parts buying experience and the shortages/price-hikes. I
       | was genuinely baffled when I found out I could not buy a video
       | card from any PC part store. I managed to snag a 2070 super
       | secondhand for a not ridiculous price, and I was lucky for it.
       | 
       | I've waited a long time and I'm just excited that I might be able
       | to get a 4070 some time in the new year.
        
       | EugeneOZ wrote:
       | DLSS 3 is their main "achievement"? Pathetic. Posting "2-4x times
       | faster WITH DLSS" is just cheap cheating.
       | 
       | "Good enough to improve Portal and Skyrim" - exciting news in
       | 2022.
       | 
       | Also, games demos in 1080p stream... 4k is just must-have for it.
       | Apple can do it, so can you, Nvidia.
        
         | lostmsu wrote:
         | > "Good enough to improve Portal and Skyrim" - exciting news in
         | 2022.
         | 
         | When you mentioned Skyrim, you got me going.
        
           | Ekaros wrote:
           | Maybe Bethesda will release RTX edition of Skyrim for these
           | cards...
        
       | Arrath wrote:
       | Looking forward to seeing some realistic benchmarks against
       | hardware people might actually have, not just the 3080/3090Ti
       | 
       | My 2070 Super is still getting me along pretty well, we'll see if
       | an upgrade is worth it.
       | 
       | E: At those MSRP's posted by other commenters....not likely,
       | goddamn.
        
       | checkyoursudo wrote:
       | I have had a hard time feeling like it would have been worthwhile
       | to upgrade through all these generations from my current 1080. Am
       | I just no longer an enthusiast? Am I getting old?
        
       | phaistra wrote:
       | Mining boom prices without the mining boom.
        
       | oblak wrote:
       | I am going to sit this one out, though very much looking forward
       | to RDNA3.
       | 
       | Absolutely hate how 4080 16GB and 4080 12GB are completely
       | different products under the same name. That's good old nvidia
       | for you.
        
       | Kim_Bruning wrote:
       | 'Access Denied
       | 
       | You don't have permission to access "http://www.nvidia.com/en-
       | us/geforce/graphics-cards/40-series..." on this server.
       | 
       | Reference #18.3df06e68.1663689222.96a3b41'
        
         | capableweb wrote:
         | https://archive.ph/XQlQU
        
       | ianbutler wrote:
       | Disappointed that VRAM isn't going up. May have to pick up server
       | cards and rent colo for some of the things I'd like to do. Or I
       | guess the 4090 TI is rumored to have 48GB so I'll wait and see.
        
       | jiwidi wrote:
       | Nvidia needs a GPU generation where they focus only on power
       | consumption. These power increases aren't sustainable
        
         | dougmwne wrote:
         | It's actually a 2x performance per watt increase. The 450w
         | power consumption of the top card is the same as the previous
         | generation's top card, 3090ti.
         | 
         | Why decrease overall power consumption of the top of the line
         | cards? PSUs and cooling can handle it and it's for the customer
         | that wants top performance. There are plenty of other cards in
         | the line at lower total wattage with a good performance per
         | watt.
        
       | kuschku wrote:
       | Aaaand the page has disappeared again, did someone manage to
       | screenshot or archive it?
       | 
       | EDIT: Ah, archive.org has it:
       | http://web.archive.org/web/20220920152158/https://www.nvidia...
        
         | placatedmayhem wrote:
         | Looks like it's back, at least for me. Wayback Machine has a
         | copy, just in case:
         | https://web.archive.org/web/20220920152158/https://www.nvidi...
        
           | kuschku wrote:
           | The German version still says
           | 
           | > Ab XXX,XX $ > Verfugbar ab Monat XX.
           | 
           | So I believe it'll get removed soon again.
        
       | causi wrote:
       | _NVIDIA has unleashed its next-gen GeForce RTX 4080 series
       | graphics cards that come in 16 GB & 12 GB flavors at $1199 & $899
       | US pricing._
       | 
       | Welp it looks like I'm buying a Series X because _fuck that
       | noise_. PC gamers get put through hell for the last two years
       | because Nvidia preferred selling to Chinese crypto miners and
       | _this_ is our reward?
        
         | izacus wrote:
         | I'd you want 3050 level performance, you can get that cheap as
         | well?
        
         | PartiallyTyped wrote:
         | NB: 4080 12GiB has 9720 cuda cores and 2.21/2.51 base/boost
         | clock (in GHz), whereas the 8GiB version has 7680 and 2.31/2.61
         | (in GHz).
         | 
         | In other words, the name is utter bollocks because the 12GiB
         | model has approximately 1.26 times the cuda cores of the 8GiB
         | version for approx 0.96 times the core clock. Assuming no other
         | bottleneck exists, the 12GiB version should be 1.21 times
         | faster. This is supposed to be the xx70 and xx80 difference.
        
         | nvllsvm wrote:
         | Why not just buy a less powerful GPU? The 4080 is likely far,
         | far more powerful than the series X.
        
           | groovybits wrote:
           | As a PC gamer who's slowly losing interest in favor of
           | console gaming...
           | 
           | I don't mean to sound ignorant, but how is any GPU comparable
           | to a console.
           | 
           | For $500, I can get: a Series X and a controller, ready to
           | play out of the box. With GamePass (currently $1 first
           | month), I get instant access to a large library of games.
           | 
           | A current GPU (20, 30, or 40 -series) costs more than that,
           | and I also need to purchase the additional components to put
           | it all together.
           | 
           | I built a PC in college because it used to be the most cost
           | effective option. But that doesn't seem to be the case
           | anymore. These 40-series prices will define the cost for the
           | next generation of cards, and IMO its too much to justify for
           | casual gaming.
        
             | kllrnohj wrote:
             | > A current GPU (20, 30, or 40 -series) costs more than
             | that, and I also need to purchase the additional components
             | to put it all together.
             | 
             | No it doesn't. An RTX 3060 brand new is under $500. So is a
             | 6700 XT. If we're talking used, RTX 2060's are $200.
             | 
             | Now, are consoles cheaper if all you care about is playing
             | games and nothing else? Sure. But that's always been true.
             | Usually the pro-PC argument is either because you want the
             | flexiblity of PC gaming (that is, your games last longer,
             | you've got things like steam sales, mod support, you want
             | better-than-console quality & performance, etc...), or you
             | already were going to have a PC at which point take the
             | money you would have spent on a console and just add it to
             | the PC in the form of a GPU. In a world of increasingly
             | fewer PCs as a household item, being replaced with laptops
             | & phones, that's less true than it used to be. But ymmv.
             | 
             | > With GamePass (currently $1 first month), I get instant
             | access to a large library of games.
             | 
             | You get that on PC, too https://www.xbox.com/en-US/xbox-
             | game-pass/pc-game-pass
        
             | izacus wrote:
             | Not sure what you're asking here? Consoles these days use
             | midrange AMD GPUs. Getting a comparable rig is price wise
             | perhaps a 100-200$ of price difference for (arguably) more
             | flexibility.
             | 
             | What's not computing for you?
        
               | groovybits wrote:
               | Can you show me a build that you can make from off-the-
               | shelf parts today for $700 that is comparable to the
               | 6700XT in the Series X, without carrying over existing
               | parts?
               | 
               | PC Part Picker doesn't seem to think so:
               | https://pcpartpicker.com/builds/#X=0,70000&sort=price
        
               | causi wrote:
               | Don't forget console optimization, at least for triple-A
               | games, makes the hardware punch well above its weight
               | class compared to the PC version. Halo 5 on the Xbox One
               | looks about as good as anything I run on my GTX 1070
               | despite it having the hardware equivalent of a GTX 750.
        
               | kllrnohj wrote:
               | Kinda mostly not a thing anymore. DX12 / Vulkan closed up
               | the last remaining notable gap here. Particularly as
               | consoles became more PC-like in OS-level restrictions to
               | combat piracy, and PCs added more low-level interfaces to
               | improve performance.
               | 
               | Console optimizations these days is mostly just dialing
               | in the settings & using liberal amounts of up-scaling
               | (which the PC versions also often support, but is
               | disabled by default)
        
             | quacker wrote:
             | _how is any GPU comparable to a console._
             | 
             | For perspective, a PS5 is about the performance of a GTX
             | 1070, give or take. So a 3080/4080 are far far better
             | performance than that.
             | 
             | If you already have PC parts, you could potentially upgrade
             | to a 3060Ti for $400 (minus whatever you can sell your
             | current GPU for) and get better perf than a console.
             | 
             | Otherwise, you're right. Starting from scratch, consoles
             | are a better value, unless you really really want the best
             | performance.
        
             | __david__ wrote:
             | The PC is for high end gaming. It's not cost effective
             | (contrary to what you said I'm not sure it's _ever_ been
             | cost effective[1]) compared to consoles. It typically only
             | gets close to consoles at the end of a console cycle
             | because they have such a step-function and the pc has a far
             | more granular cost /performance curve over time.
             | 
             | PC is really the only place where you get super high end
             | framerates+resolution+graphics-fidelity combinations. It's
             | only really cost effective if you upgrade slowly--a new cpu
             | here, a new GPU there, amortizing the costs over the years.
             | And the nvidia xx80/xx90 models are never the ones you'd
             | buy if you are trying to be cost-effective. They are high
             | end damn-the-money-just-give-me-all-the-graphics cards.
             | 
             | [1] maybe back in the era where the PS3 was $600, but even
             | then a xbox 360 was cheaper and mostly just as good
             | fidelity-wise.
        
           | causi wrote:
           | Sure, but with console optimization the series x is roughly
           | equivalent to a 3070 in real-world performance and I get the
           | value-add of a controller, a UHD blu-ray drive, and
           | compatibility with my library of 360 games. My GTX 1070
           | already plays 90% of my game library at the highest details
           | and framerate on my 60fps TV. Also, never having to deal with
           | Steam's screwed-up gamepad framework again is probably worth
           | two hundred bucks in frustration alone.
        
         | raydev wrote:
         | The Series X performance is roughly equivalent to an Nvidia
         | RTX2080. Why would you compare it to a 4080?
        
         | balls187 wrote:
         | Try Xbox Cloud Gaming on your PC over your browser.
        
         | Arrath wrote:
         | I briefly flirted with the idea of going back to console town,
         | but I just love modding my games too much.
        
       | Jackson__ wrote:
       | 900$ for a card rumored to be a rebranded 4070 is a pretty steep
       | ask.
       | 
       | Note that the 3070 had a launch MSRP of 500$.
        
       | izacus wrote:
       | Hmm... what happened to memory bus width on 4080s?
       | 
       | It seems like they went from 384/320 bit width (on 3080) down to
       | 256/190? Anyone know the story behind it?
        
         | jlouis wrote:
         | Much larger L2 cache on the GPU.
         | 
         | The 30xx cards needs a wide bus to feed it, but with the L2
         | cache on the GPU, you can get away with a smaller bus width
         | (and faster memory on top, things shifted in the last couple of
         | years and DDR6(X) memory is even faster now than it was).
         | 
         | Some of this also has to do with what kind of memory
         | configurations you want to offer, as they are tied to the bus
         | width. So if you widen the bus, you are looking at using more
         | memory chips and having more memory. This pushes the price
         | point upward, and you want it to tier somewhere in the middle
         | of it all.
         | 
         | One "mistake" on the 30xx (Ampere) series were that the 3080
         | was much too powerful for its price point, and you couldn't
         | really cram too much more power out above it due to its memory
         | config. With this change, you can introduce a 4080Ti in between
         | the 4080 16Gb and the 4090 as a mid-seasonal upgrade, and widen
         | the bus a bit to satisfy it.
        
         | packetlost wrote:
         | Hiding performance compromises for the sake of cost savings in
         | the most difficult to determine/understand way for laymen.
        
         | Tuna-Fish wrote:
         | They greatly increased cache sizes, and cut down the bus width.
         | Same what AMD did on RDNA2.
        
       | ihuman wrote:
       | The 4080/4090 pages have the prices.
       | 
       | 4080 12GB: $900
       | 
       | 4080 16GB: $1200
       | 
       | 4090: $1600
        
         | Beermotor wrote:
         | Yeah I'm going to call this a hard pass until I see third-party
         | benchmarks, power draw numbers, and what AMD has with RDNA3.
         | 
         | This is starting to look like a repeat of Geforce FX vs Radeon
         | 9700 Pro all over again.
        
         | blagie wrote:
         | That specs make it seem like these wouldn't be quite worth it
         | at launch.
         | 
         | Ampere specs: https://www.nvidia.com/en-us/geforce/graphics-
         | cards/compare/
         | 
         | This looks like a smaller bump than Ampere. 3090 seems cheaper
         | and better than 4080. As people have pointed out, what I'd
         | really like is more / upgradeable RAM. NVidia is trying to not
         | compete with their higher-end cards, but ML tools are
         | increasingly consumer.
        
           | omegalulw wrote:
           | I would like to see independent benchmarks for 4090 before
           | making judgements. "2-4x" as claimed over 3090 Ti is not a
           | small bump.
        
             | Jackson__ wrote:
             | 2-4X in video games, when using DLSS with their new frame
             | interpolation technique.
             | 
             | It kinda feels like cheating.
        
               | noahtallen wrote:
               | If it's not visually distinguishable, it won't matter. I
               | hear recent versions of DLSS are very good at 4k despite
               | earlier versions having some bad artifacts. I guess we'll
               | have to wait for the reviews :)
        
           | [deleted]
        
       | julienchastang wrote:
       | I've been working with NVIDIA GPU VMs of late with the intention
       | of running GPU enabled TensorFlow and PyTorch. I find working
       | with NVIDIA software incredibly frustrating. In particular,
       | installation instructions for CUDA / cuDNN simply do not work.
       | The biggest culprit is missing or incorrectly versioned shared
       | object libraries. Forums are loaded with developers having
       | similar problems never with any viable solution. I've had better
       | luck with NVIDIA distributed docker containers. There at least I
       | can make it as far as running GPU enabled TensorFlow sample code.
        
         | bick_nyers wrote:
         | My guess is SR-IOV will still be locked to Quadro cards this
         | gen, which is necessary for effectively sharing GPU resources
         | across MULTIPLE VMs.
        
         | ftufek wrote:
         | I'd recommend using docker or conda environments. Much easier
         | to setup and to replicate.
        
       | aemoron wrote:
       | The European prices are ridiculous. 4090 starting 1999EUR. I
       | guess I'll be skipping another generation of cards...
        
         | dougmwne wrote:
         | You do realize that it's about 350 euro in added 22% VAT,
         | right? That makes it about $/EUR50 different. You expecting a
         | massive discount or something? I'm not saying euro pricing
         | isn't usual higher, but everyone always forgets the tax.
        
           | aemoron wrote:
           | Yes, I do realize the tax. The price is ridiculous
           | nevertheless. I do not expect anything else but reasonable
           | pricing.
           | 
           | Stop being a corporate apologist. Nvidia is known for anti
           | consumer behaviour since forever. This is just another
           | Turingesque launch. i.e. bad.
           | 
           | I swear you "but the tax" people always crawl out the
           | woodwork whenever someone is discontent with pricing.
        
             | dougmwne wrote:
             | The tax is literally the problem with quoting the price in
             | Euros.
             | 
             | As far as the price, the equivalent card from the 3 series
             | was the 3090 RTX, which released at $1499 msrp 2 years ago.
             | Given the inflation over past few years, $100 increase is
             | not an increase in constant dollars. This new top of the
             | line card has twice the performance for effectively the
             | same price.
             | 
             | Yes these top of the line cards are crazy expensive, but it
             | doesn't seem like this is actually worse than the 3 series
             | pricing. You are talking about more than 6 Xbox's worth of
             | compute here for an ultra enthusiast market.
        
       | unixhero wrote:
       | It seems that they are not catering to what the consumer
       | marketing wants anylonger.
        
       | colpabar wrote:
       | Ask HN: I am still using a 980. What should I get? I do not care
       | at all about having the latest/greatest, I just want an upgrade.
        
         | clawlor wrote:
         | I upgraded from a 970 to a 2080 a while back and have been very
         | happy with it. Still plays modern games at good frame rates,
         | though not with max settings.
         | 
         | Obviously your choice depends greatly on budget + availability
         | of hardware, as well as your desired resolution, but I'd
         | suggest the 2070 or 2080 (maybe 2080ti?) as a good starting
         | point.
        
         | not1ofU wrote:
         | Whats your use case?
        
         | npteljes wrote:
         | I think your local prices matter the most. Here in Hungary,
         | right at the moment, looking at one specific large retailer,
         | the 2060 makes the most sense, if we look at price/value.
         | Compared to the 980, it offers <50% extra speed. It really
         | depends on your circumstances, to judge whether that works for
         | you or not.
        
         | pornel wrote:
         | Go down this list until you reach performance level you'd like:
         | 
         | https://www.videocardbenchmark.net/gpu_value.html
        
           | kuschku wrote:
           | Alternatively look at https://www.logicalincrements.com/
        
         | wellthisisgreat wrote:
         | Get the 4090 and forget about upgrading for a long while.
         | 
         | Or even 3090
        
           | Sohcahtoa82 wrote:
           | I would not get a 3090 for gaming. It's only 10-20% faster
           | than a 3080, yet is significantly more expensive. Games won't
           | use the extra VRAM.
        
             | wellthisisgreat wrote:
             | Parent didn't mention gaming, so I assumed general use,
             | hobbyist ML etc.
             | 
             | Even for gaming though wouldn't 3090 be more future-proof?
             | 4K is really the way to experience games in 2021 and beyond
        
               | Sohcahtoa82 wrote:
               | 10-20% faster isn't a lot of future proofing. Certainly
               | not worth paying double.
               | 
               | You certainly don't need a 3090 for gaming in 4K.
               | nVidia's claim of the 3090 being a "4K" card is marketing
               | bullshit. If a game can't be run in 4K on a 3080, then
               | the 10-20% performance increase of a 3090 isn't likely to
               | change that.
        
         | terafo wrote:
         | I think you should wait until late November for dust to
         | settle(budget segment won't change that much because of it if
         | you don't consider buying used). By then both Nvidia and AMD
         | will release their cards(it is likely that Intel too, but
         | Alchemist is a joke), mining cards will hit the market in large
         | quantities and pricing for everything will change drastically.
        
         | sergiotapia wrote:
         | It depends on your resolution. If you have a 1080p monitor,
         | look for a great 1080p card. same for 1440p, etc.
         | 
         | https://www.tomshardware.com/reviews/gpu-hierarchy,4388.html
        
         | danielodievich wrote:
         | I upgraded my wife's 2015 workstation from 980ti to 2080sc of
         | some sorts. The limit is pci bandwidth of the MB, anything
         | later made no sense. My kids use that as gaming PC and the
         | happiness index on the latest titles (valorant, halo) went way
         | up. It cand compare to the 3080 that I have in the latest
         | gaming PC, but it does great. Bonus is that I sold the 980 to
         | someone for 70 dollars, I was going to trash it but apparently
         | it is still worth something
        
         | Sohcahtoa82 wrote:
         | IMO, get the best 3000-series card you can afford.
         | 
         | You might be able to pick up a card that was used for mining
         | super cheap.
        
           | skunkworker wrote:
           | A week or so ago 3090s were going for < $1000, which is a
           | steal if you need the memory for ML or other intensive apps.
        
           | colpabar wrote:
           | I've considered this, but I'm not sure. Is there any concern
           | about cards used for mining being too "beat up"? They say you
           | shouldn't buy a used car from someone you know was using it
           | for racing. Does that apply to graphics cards used for
           | mining?
        
             | bongobingo1 wrote:
             | _Apparently_ mining cards are ok because they suffer a
             | constant load, sometimes run at a capped peak performance
             | (?), vs games which can be very spikey.
             | 
             | Whether this is just misdirection thrown around by crypto
             | miners looking at a hole of sunk assets or not, I could not
             | say. Personally I'd just buy new, but I have also probably
             | never spent over 300usd on a card.
        
               | tpxl wrote:
               | My previous card (Radeon 7970HD) was used for BTC mining
               | in a gaming PC and lasted until about 2018 (So about 6
               | years). My current GPU is a 1080Ti that used to be in a
               | mining rig and shows no signs of damage at about 4 years
               | of age.
               | 
               | I'm looking forward to buying a used crypto mining card
               | when the current one dies.
        
             | wongarsu wrote:
             | The major concerns would be the thermal paste degrading or
             | the fan dying. Both are easy and cheap to remedy, and are
             | probably worth preventively fixing when you buy the card.
        
         | Meekro wrote:
         | I have a 980, too, and it's great. It plays most stuff on Steam
         | without any problems. I'm only considering an upgrade because I
         | want to play Flight Simulator and Cyberpunk on max graphics.
         | I'll be getting a 3080-- they're fairly mainstream and a great
         | value. I love ultra-quiet hardware so I'll be getting the Asus
         | 3080 Noctua, which is the quietest version by a huge margin.
        
         | wongarsu wrote:
         | Depending on how much you want to spend, a 1080ti, 2080ti and
         | 3080ti are all good upgrades (roughly doubling in price with
         | each step). All of them come with 11GB or more memory, making
         | them very usable for not only gaming but also "average" ML
         | (e.g. stable diffusion runs great on my 2080ti, and it's very
         | usable for developing tensorflow models).
        
           | behnamoh wrote:
           | M1 runs SD in a few seconds. Is 2080ti faster than that?
        
             | cageface wrote:
             | I've seen 30-60 seconds for M1 / M1 Pro. Is that what you
             | mean by a few seconds?
        
             | terafo wrote:
             | It is hard to tell since you don't provide exact numbers.
             | I've seen SD generating 50 samples 512x512 image on 2080 Ti
             | in 8 seconds, but it is almost certain that there is a
             | faster version out there.
        
               | jeffbee wrote:
               | A 2080 Ti, which requires a supporting platform, seems
               | like a really bad deal compared to a 16GB M1, which you
               | can get factory refurbished for $1000.
        
               | wongarsu wrote:
               | A used 2080TI goes for around $500, with the remaining
               | $500 I can get a computer with a 6x3.6GHz Ryzen 5 and
               | 16GB RAM. Which is something completely different than a
               | Macbook Air, so that's kind of an apples to oranges
               | comparison, but I don't see the big price advantage. And
               | presumably GP already has the "supporting platform",
               | since they are upgrading, making the 2080TI upgrade half
               | the price of a switch to an m1?
        
               | lostmsu wrote:
               | Stable Diffusion is but 1 project. M1 gonna be a huge
               | bottleneck for anything that takes time. That "Ultra" for
               | $4k is about 5 times slower than a single 3090. It will
               | be nearly 10 times slower than 4090.
        
               | terafo wrote:
               | It is VASTLY slower than 2080Ti. There is no competition
               | at all. I don't know exact performance numbers, but I
               | would estimate that M1 takes more than a minute to
               | generate one image.
               | 
               | UPD: asked a friend to generate image on m1 with
               | diffusion bee. It took 4 minutes 30 seconds to generate
               | one 25 sample image. It is not even close and much worse
               | than I thought.
        
               | jeffbee wrote:
               | Must have been an 8GB model. On my 16GB it takes a few
               | seconds.
        
               | capableweb wrote:
               | Could you provide the exact settings you use for
               | generating the image? Settings matter a lot in terms of
               | it/s. Also please share the exact it/s you're getting :)
        
               | terafo wrote:
               | It was on 16GB model. Can you provide details how do you
               | run them and how fast it can run.
        
               | wongarsu wrote:
               | I just tried it, on my 2080ti I get a 50 sample 512x512
               | image in 7.0 to 7.5 seconds (using PLMS, DDIM or k_lms).
               | Or at 256x256 with 8-image batches about 1.15 seconds per
               | image.
        
           | lostmsu wrote:
           | For ML you need a card that supports bfloat16, which rules
           | out 1080Ti, and probably 2080ti.
        
             | wongarsu wrote:
             | The 2080ti supports bfloat16 in the sense that it (mostly)
             | runs, but to get any speedup over fp32 you need a
             | RTX3000-series GPU.
        
       | eis wrote:
       | The Portal 2 image comparison seems pretty dishonest to me.
       | 
       | You can clearly see the graphics details have been reduced in the
       | RTX off version. Check how the outline of the portal or the gun
       | look like for example, completely different textures.
        
         | madamelic wrote:
         | They also added a texture pack. Notice how the walls went from
         | concrete to shiny white metal.
         | 
         | The window above also changed textures. It's _very_ dishonest.
        
       | balls187 wrote:
       | After moving to the Steam deck, I'm not sure I care about my PC
       | GPU anymore.
       | 
       | The combination of the Steam Deck w/ Xbox Cloud Gaming, has
       | changed how I will move forward with PC gaming.
       | 
       | I think in the future, I'd want to use steam deck w/ an external
       | GPU when driving my large monitor, and then cloud streaming, SoC
       | gpu for handheld mode.
        
         | int_19h wrote:
         | If I remember correctly, Valve said that external GPU is not a
         | supported scenario for Deck.
        
         | bullen wrote:
         | The problem with cloud streaming are 2 fold:
         | 
         | 1) The latency will always be a problem, and for me low latency
         | gameplay IS the reason I play games.
         | 
         | 2) When the cloud providers electricity contract runs out the
         | cloud service will cost 10x.
        
           | selectodude wrote:
           | > When the cloud providers electricity contract runs out the
           | cloud service will cost 10x.
           | 
           | Location matters greatly here. There are tons of data centers
           | in my area due to stable electricity prices due to a high
           | nuclear base generation capacity. I paid the same ten years
           | ago as I do now.
        
             | bullen wrote:
             | Ok, interesting in what country are you if you don't mind
             | the question? I'm guessing US?
             | 
             | I think marginal prices are going to shuffle the board
             | pretty harshly from now on though!
             | 
             | Energy does not create itself out of thin air. (except from
             | the sun, and that takes millions of years to get stored as
             | coal, oil and gas) so it's just a matter of time before the
             | nuclear plants margins are going to break too.
             | 
             | I was for nuclear after I discovered uranium has
             | 1.000.000.000x the energy contents per weight of batteries
             | but now I realize without cheap marginal coal, oil and gas
             | nuclear is too risky.
             | 
             | As I see it now the only solution is to reduce consumption,
             | yeasterday voluntarily or tomorrow (today in EU) dragged by
             | our hair.
        
           | MikusR wrote:
           | The funny thing is that GeforceNow 3080 tier can have lower
           | latency than local console + TV
        
             | bullen wrote:
             | No, you need to look at motion-to-photon latency.
             | 
             | Press button -> see the light coming out of the TV.
             | 
             | No benchmark crap.
        
       | drummer wrote:
       | Judging by the prices, nvidia's ceo is smoking something highly
       | illegal and unhealthy.
        
       | shaggie76 wrote:
       | As a streamer AV1 encode support is really exciting to me; when I
       | can enable in OBS and stream to Twitch etc getting an Ada GPU
       | would be high on my list of upgrades.
        
         | lostmsu wrote:
         | Does AV1 have much better compression than HEVC? I use NVENC
         | for my entire desktop with virtual resolution of about 6k x
         | 2.5k in real time and barely feel anything.
        
           | pornel wrote:
           | They are in the same ballpark.
        
           | shaggie76 wrote:
           | I suspect licensing requirements have prevented HEVC from
           | being adopted by streaming platforms; AV1 is an open and free
           | codec in contrast.
        
       | syntaxing wrote:
       | This might sound crazy but would it make more sense for me to buy
       | a Mac Studio instead of the new GTX40 series if I just want to
       | dabble in some fun ML like stable diffusion? I don't plan on
       | training anything crazy on my own, even if I do, it'll be fine
       | tuning rather than scratch.
        
         | dougmwne wrote:
         | For ML work you can rent a cloud GPU easily enough. Most people
         | use Google Colab and get a bucket of free credits that last
         | then awhile.
        
         | aseipp wrote:
         | No, go pick up a 3090 Ti from Best Buy instead. It's $999 right
         | now -- over half off, maybe more with this announcement -- and
         | has 24GB of VRAM, and can chew through Stable Diffusion
         | requests in seconds versus dozens of seconds or minutes for
         | alternatives. And because it's an nvidia card, you'll be in a
         | much better position to troubleshoot problems or whatever if
         | you want to retune/retrain models or get your feet wet. Or, you
         | know. Shove it into another PC and play a video game.
         | 
         | That said the Mac Studio is a pretty badass machine. Don't let
         | me dissuade you from one if you just want it. But it's a worse
         | choice if you just want to dabble in ML stuff, IMO. Staying
         | with the well trodden road will help you more when you're new
         | to it all.
        
           | syntaxing wrote:
           | Does regular RAM matter if I want to run stable diffusion? I
           | only have 16GB RAM (but obviously upgradable). If I load the
           | weights onto the VRAM, does it work SSD > RAM > VRAM or does
           | it bypass the RAM?
        
             | moandcompany wrote:
             | The model checkpoint file (i.e. weights) being used is read
             | from disk, rather than from system memory afaik. 16GB of
             | system RAM is more than sufficient.
        
             | sdflhasjd wrote:
             | It is fairly RAM heavy, but 16 should be plenty
        
             | aseipp wrote:
             | Yes, Stable Diffusion performance will improve the more
             | VRAM you give it. This is generally true of almost every ML
             | model, because ML models are often limited by bandwidth.
             | There is a constant need to shove more data into the
             | accelerator, but PCIe is very slow compared to data in
             | VRAM. If you constantly had to push data over PCIe, your
             | GPU would run at 5% of its max performance, and spend 95%
             | of its time waiting on PCIe transfers. Instead, you load a
             | bunch of data over PCIE at once into VRAM, as much as
             | possible, and _then_ you begin working. So the more VRAM
             | you have, the more data you have  "in hand" -- so you can
             | have a bigger batch size for your training iterations, for
             | example. So one of the things various releases of Stable
             | Diffusion have tried to optimize, for example, is VRAM
             | usage, because that's the #1 limiting factor for most
             | people.
             | 
             | Modern GPUs use virtual memory so they can see very large
             | amounts of data and the GPU and OS will work together to
             | page data in and out, like normal RAM. But if you want good
             | performance, you need to work out of VRAM, so you need as
             | much of it as possible, so you aren't paging data in and
             | out. (More specifically to answer your question, yes it
             | will page data from SSD into RAM and then into VRAM; this
             | is because the data must pass through the memory controller
             | in practice on most designs to go over PCIe, but if you are
             | using fancier Tesla/Quadro cards, they can actually do P2P
             | DMA transfers and go directly from SSD -> GPU, but this
             | requires special care and support from all pieces of
             | hardware inbetween.)
             | 
             | Note that in a funny twist of fate, the M1 series from
             | Apple kind of has an advantage here. They use very high-
             | bandwidth LPDDR5X for their designs, and the GPU and CPU
             | share that. Which means that in theory, the Mac Studio for
             | example could have astronomically large amounts of VRAM
             | dedicated to a task like ML. So why not use a Mac? Because
             | the hardware is only good as the software you run it on,
             | and training/tuning ML software on Macs is simply nowhere
             | near as well polished as Linux/Nvidia. That's all it comes
             | down to. And I say "well polished" very liberally; in
             | practice it's all a bit of a hodge-podge nightmare because
             | the job is very hodge-podge...
        
             | lostmsu wrote:
             | You don't need to care about this.
        
       | ricardobeat wrote:
       | Link in English for those abroad: https://www.nvidia.com/en-
       | gb/geforce/graphics-cards/40-serie...
        
         | laverya wrote:
         | Yeah, this was remarkably irritating for me here in Austria -
         | if you're going to change the language based on location,
         | _please let the user override it_.
         | 
         | Luckily 'en-gb' is less likely to be overridden than 'en-us'.
        
       | LoveMortuus wrote:
       | I hope Intel won't give up and will make something notable with
       | their Intel Ark dGPUs!
        
       | Entinel wrote:
       | Nvidia realized they can charge whatever they want and are taking
       | full advantage of that. Hopefully Intel, AMD and used cards are
       | able to bring them down a peg.
        
         | meragrin_ wrote:
         | > Hopefully Intel, AMD and used cards are able to bring them
         | down a peg.
         | 
         | Really? RX 6650 XTs are already in the same price range as RTX
         | 3050s. Nothing has changed. Nothing will change in the short
         | term unless AMD does something really bad for their business.
        
         | neogodless wrote:
         | I'll be on the sidelines waiting to see how this turns out.
         | 
         | When there was a monthly income from mining and selling ETH,
         | with payback that could be counted in a few months, insane GPU
         | prices made sense for miners (or combo gamer/miners.)
         | 
         | Without that, it's down to gamers with high discretionary
         | income, and how well alternatives are priced. For example, if
         | you can get an RTX 3080 or 3090 for less than $600, you might
         | not consider the RTX 4080 or higher. If AMD releases
         | competitive parts and undercuts their prices (I'd bet on this),
         | these parts will likely take longer to sell, and drop in price.
         | 
         | Almost certainly, with Nvidia's overstock of RTX 3000 cards,
         | they simply want the RTX 3000 to look good in comparison, and
         | get sold, while they control the supply of RTX 4000 cards
         | (perhaps only producing a relative trickle until the RTX 3000
         | are gone.) Then they could adjust prices to meet the market,
         | and again the RTX 4000 "lower" prices will seem better (if only
         | in comparison to the previous prices.)
         | 
         | (Disclaimer: I paid $800 for an AMD Radeon RX 6700 XT 12GB, and
         | mined enough ETH to pay it off, and then stopped mining. I
         | wanted it for gaming, but I did not think the price was
         | reasonable.)
        
       | DotaFan wrote:
       | Looking forward to this series, gonna replace my old 1060 G1.
        
       | rexf wrote:
       | > They're powered by the ultra-efficient NVIDIA Ada Lovelace
       | architecture
       | 
       | Why is this megacorp using this famous person's name for
       | marketing? Does the 40XX series have _anything_ to do with Ada
       | Lovelace at all?
       | 
       | (Yes I know Ada Lovelace passed away a long time ago so the name
       | is probably free to use without paying her estate.)
        
         | btown wrote:
         | Ironically Intel's Haswell architecture was randomly named
         | after a small town for legal reasons:
         | 
         | https://www.denverpost.com/2013/06/01/intels-newest-processo...
         | 
         | > Until the mid-1990s, Santa Clara, Calif.-based Intel
         | internally named its processors after cartoons, dead musicians
         | and other well-known monikers. Attorneys for the late rocker
         | Frank Zappa helped put an end to that practice after reaching
         | out to the company about a potential trademark violation, said
         | Intel spokesman Bill Calder. The legal team for the world's
         | largest computer-chip maker subsequently ordered that any new
         | product code names be based on "existing, non-trademarked
         | places in North America that can be found on a map," Calder
         | said.
         | 
         | > After struggling to find a suitable or available name in
         | Oregon, where much of the chip design team is based, he
         | stumbled upon Haswell in his ZIP code database.
         | 
         | > "I didn't know anything about Haswell other than that it's a
         | good name," Hampsten said. "Another reason I liked it, it had a
         | suffix -- well -- which I could use for various other names."
        
           | jrockway wrote:
           | Never forget the "Butt Head Astronomer" line of Macs.
           | https://en.wikipedia.org/wiki/Power_Macintosh_7100
        
             | btown wrote:
             | That story is glorious!
        
         | LegitShady wrote:
         | ada lovelace is a historical figure, not a 'famous person'.
        
         | Ekaros wrote:
         | I love how the name is wrong part and not the insane statement
         | of ultra-efficiency when talking about multi-hundred watt power
         | consumption.
        
         | capableweb wrote:
         | Because that's the way they have named their architectures
         | since... For as long as I can remember. Previous generations
         | include: Ampere, Volta, Turing, Kepler, Fermi and more.
        
           | mgdlbp wrote:
           | To be pedantic, it was units of temperature at first, with a
           | well-chosen segue of Curie to the superset of other names.
           | 
           | This does mark a departure from a convention of only single
           | surnames, and one could surmise as to why that decision was
           | made. Though one might also consult a _Falsehoods_ list,
           | since  'Ada Lovelace' was never $first_name $last_name to
           | begin with, having been derived from something like /(Augusta
           | Ada|Ada Augusta) King \\(nee Byron\\), Countess of Lovelace/
        
           | rexf wrote:
           | ah ok. Thanks, I didn't realize they used (deceased) famous
           | people for all their architectures
        
         | thesandlord wrote:
         | Nvidia has been using famous Mathematicians and Scientists for
         | their card architecture for a long time (Kepler, Pascal, etc)
         | 
         | Even whole companies are named after famous people that have
         | nothing to do with the company (Tesla, Faraday Future, etc)
        
           | paulmd wrote:
           | Actually since the beginning... they just didn't get popular
           | traction at the time and stayed as internal codenames.
           | 
           | https://en.wikipedia.org/wiki/Fahrenheit_(microarchitecture)
           | 
           | https://en.wikipedia.org/wiki/Celsius_(microarchitecture)
           | 
           | https://en.wikipedia.org/wiki/Kelvin_(microarchitecture)
           | 
           | https://en.wikipedia.org/wiki/Rankine_(microarchitecture)
           | 
           | https://en.wikipedia.org/wiki/Tesla_(microarchitecture)
        
       | Ekaros wrote:
       | I wait for inevitable price drop when first adopters have gotten
       | theirs and miners don't prop up demand anymore... I just don't
       | believe these price levels stay.
        
       | sdenton4 wrote:
       | Compared to the 3090, the 4090 has about 60% more CUDA cores (16k
       | vs 10k), runs at ~2.2GHz (up from 1.4GHz) and eats about an extra
       | 100W of power.
       | 
       | Over the last couple weeks, it's been possible to get 3090's on
       | sale for juuuust under $1k (I picked one up after watching the
       | prices come down from like $3k over the last couple years). The
       | 4090 is priced at $1500... (and for me at least would require a
       | new power supply.)
        
         | xbar wrote:
         | RTX 3090 was $1500 at launch, and was a 50% boost over the
         | previous gen at best. RTX 4090 is $1700 an is asserted to be
         | ~1.9x performance, when taken with salt grain.
         | 
         | You can buy a 3090 for $999 today at Best Buy. That's not a bad
         | price per frame. $1700 for the 4090, if 1.9x speed for raster,
         | is not a bad price per frame either.
         | 
         | Both are stupid. Anyone spending $2k for video games graphics
         | cards is wasting money in a stupid way: they are big, hot,
         | shipped from far away, and turn into toxic landfill garbage in
         | a matter of years. They mark the worst form of destructive
         | consumerism that late-stage capitalism has produced, on par
         | with leasing a new vehicle every 2 years: both are bad as
         | products that turn into needless waste and both consume energy
         | and produce unnecessary heat.
         | 
         | I am definitely going to buy a 4090 on October 12.
        
           | enlyth wrote:
           | >They mark the worst form of destructive consumerism that
           | late-stage capitalism has produced
           | 
           | Wait till you hear about disposable vapes with perfectly
           | rechargeable lithium-ion batteries
        
           | svnt wrote:
           | Your comment is a perfect superposition.
        
       | badwolf wrote:
       | Ahh nice! I'm in need of a new spaceheater.
        
         | dougmwne wrote:
         | I mean it's getting there. Add this to a best in class desktop
         | processor at 300W and add in all the other power consumption
         | and you are close to the wattage of a hot plate, kettle or
         | small space heater.
        
           | badwolf wrote:
           | When I plopped a 3090 in my pc, I had to rename it on my
           | network to "SPACEHEATER" it can make my office almost
           | unbearable at times
        
             | cevn wrote:
             | I lost the ability to use my PC with the case closed. My
             | Cat loves it though.
        
       | Avlin67 wrote:
       | display port 1.4 and pcie 4.0 only...
       | 
       | bandwith limited, you pay for the dlss licence, not the hardware
        
       | sfmike wrote:
       | so we see it's: 4090 - $1600 4080 (16GB) - $1200 4080 (12GB) -
       | $900
       | 
       | But realisitcally it hits amazon, best buy, what's the real price
       | going to be? these rates or another 30 to 50%?
        
       | galkk wrote:
       | I didn't buy 3090, and speedwise it seems to be good idea
        
         | capableweb wrote:
         | Same here. Bought the 2080ti when it launched, skipped 30xx and
         | seems like a good time to upgrade now :)
        
           | jrimbault wrote:
           | I got a GTX1080 in december 2016. It's still going strong.
        
             | skunkworker wrote:
             | I'm running a 1080Ti I picked up used in early 2020 and
             | threw on a kraken g12 with an AIO, it dropped temps down to
             | a max of 61c and increased FPS on most games by 30%.
        
       | kosma wrote:
        
         | xeromal wrote:
        
           | izacus wrote:
           | Reply with Linus showing middle finger to nVidia.
        
             | zaroth wrote:
             | Am I supposed to run these thru GPT and stable diffusion
             | locally for the full effect?
             | 
             | It's bad enough the comments are computer generated. When
             | they are client-side computer generated we've truly crossed
             | over.
        
       | bullen wrote:
       | I downgraded my GPUs to passively cooled 1030 with DDR5 memory.
       | 
       | There is ZERO point to playing games that need more power.
        
         | redblacktree wrote:
         | How well does it run MS Flight Simulator?
        
           | bullen wrote:
           | I would guess with all settings at lowest 60 FPS. Edit: 20
           | FPS apparently sad...
           | 
           | As all games for eternity. If you release a game that doesn't
           | it will end up in historys waste basket together with 2077.
           | 
           | The games I did try on it are: PUBG (~55 FPS), Fortnite (60),
           | Java Minecraft with bad mods (60), Scrap Mechanic (60), Sable
           | (40-50).
           | 
           | Make sure you get a DDR5 version though, DDR4 is 30% less
           | performant for Unity/Unreal games.
           | 
           | Which means Fortnite is still playable because that probably
           | gets 90 FPS without vsync. And so are Java Minecraft and
           | Scrap Mechanic.
           | 
           | PUBG and Sable would be annoying to play on a DDR4 card.
        
           | squeaky-clean wrote:
           | Looks like 20fps at 1080p with all settings at lowest or
           | disabled.
        
             | bullen wrote:
             | Ah, too bad.
             | 
             | Not for me, but for Microsoft and all those that would want
             | to play that game now and specially in the future when a
             | KWh becomes more expensive than $1.
        
       | lordleft wrote:
       | It's been a while since I've updated my GPU (I have an RTX 2060
       | XC Black), so I'm out of the loop: what's the gpu market like
       | now? I'm assuming we're seeing less fewer GPUs being purchased
       | for crypto. Are prices normal now?
        
         | whoomp12342 wrote:
         | 30 series on sale, over supply. Still more pricey than I care
         | for though.
        
         | SketchySeaBeast wrote:
         | What is even "normal"? Even excluding the crypto craze MSRP has
         | increased dramatically over the last few generations.
        
         | izacus wrote:
         | No, the prices are still pretty high (although not insane
         | anymore). They're probably not going down.
         | 
         | On the other hand, these GPUs are very very good for gaming -
         | with DLSS, most of modern games will run at high details at 4K
         | and look like something that scifi shows dreamed of just 10
         | years back.
        
           | EugeneOZ wrote:
           | With DLSS they will look like a blurry mess. DLSS is just
           | pathetic upscaling.
        
             | izacus wrote:
             | That does not really match my experience.
        
         | louhike wrote:
         | It's not quite normal yet but it is far lower.
        
         | stu2010 wrote:
         | MSRPs for a given market segment seem to have permanently
         | increased significantly. This generation is expected to be
         | available at this higher MSRP, however.
        
       | Karsteski wrote:
       | Portal with RTX is gonna be so damn fun. Almost wanna buy a new
       | card card but I already have a 3070 and that'd be a bit of a
       | waste
        
         | oblak wrote:
         | At least one guy at AMD is working on a ray traced RTCW, too.
        
       | napolux wrote:
       | Maybe we'll be able to buy them at a reasonable price soon.
        
         | maeln wrote:
         | Probably not. Even without the crypto market, the official MSRP
         | of GPU has ballooned over the past few years.
        
         | Victerius wrote:
         | With Ethereum's transition to PoS and the crypto crash, the
         | only demand bottlenecks I can foresee are scalpers and hungry
         | gamers. Indeed, we may see a repeat of what happened with the
         | PS5, when finding a product from a store was impossible because
         | scalpers had bought them all.
        
           | napolux wrote:
           | Could be. Here in Italy is still hard to buy a PS5. I was
           | smart enough to pre-order mine and score other 2 consoles
           | (for friends, not scalping), but after 2 years that's
           | ridiculous. They're not even on display in shops.
        
         | [deleted]
        
       | jeffbee wrote:
       | That they are advertising this thing with screenshots from a
       | 15-year-old game tells you everything about the GPU and game
       | market.
        
         | rejectfinite wrote:
         | I found this weird. Atleast do Cyberpunk 2077 or something.
        
         | andreime wrote:
         | RT was added to Quake and (I think) DOOM. With RT those don't
         | run on my machine. That's 30 yo games ...
         | 
         | Your comment is kinda weird.
        
       | lvl102 wrote:
       | Sadly, people will upgrade even at this price point. Nvidia is in
       | the business of selling the shovels in this age of AI/ML arms
       | race.
        
       | zzixp wrote:
       | 4080 -> $900/1200, 4090 -> $1600
       | 
       | What the hell Nvidia. Post EVGA breakup, this is a bad look.
       | Seems like they're setting MSRP ridiculously high in order to
       | undercut board partners down the line.
        
         | mnd999 wrote:
         | I'll pass. Needs to be 1/4 of that to be worth considering. You
         | can have a whole PC for less.
        
           | seanp2k2 wrote:
           | >You can have a whole PC for less.
           | 
           | Not with even 50% of the FLOPS. The 4090 won't be the best
           | perf/$, but considering how much perf/$ and perf/watt you can
           | get these days, I think it's pretty hard to complain that
           | these are available. If you don't play games, get a Ryzen 5
           | 7600X for $300 with an iGPU more than capable of high-quality
           | desktop computing.
           | 
           | You can also get a brand new laptop for $130 right now
           | https://www.bestbuy.com/site/asus-14-0-laptop-intel-
           | celeron-... , which is $57.37 in 1990 dollars. (according to
           | https://www.usinflationcalculator.com/ ). The high-end is
           | more expensive than ever, and the low-end is cheaper than
           | ever. The Apple Lisa was $10k in 1983, which is about $30k
           | today. You can get a Boxx Apex with multiple $10k Quadro
           | GV100 GPUs and 8TB SSDs for that money today, or roughly a
           | dozen high-end (but not TOTL) gaming PCs.
        
         | Philip-J-Fry wrote:
         | That pricing is absolutely insane.
         | 
         | Reminder that the 780ti was $700. The top spec SKU.
         | 
         | Nvidia has took the GPU shortage and now set that pricing as
         | the norm. And people will eat it up like suckers.
        
           | behnamoh wrote:
           | I honestly hope nvidia's monopoly crashes and burns to
           | ashes...
        
             | bslqn wrote:
             | That's like talking about apple's monopoly. Neither have a
             | monopoly, what they have is competitors that fucking suck.
             | Take it up with them.
        
               | behnamoh wrote:
               | With ML stuff, nvidia does have a monopoly.
        
               | malfist wrote:
               | I wish there was a more open adoption of CUDA like
               | functionality. I use an astrophography imaging tool
               | called PixInsight and it's very parallel math heavy. It
               | supports CUDA, and you can offload some tasks to the GPU
               | and it makes a world of difference (computing a mask of
               | stars takes seconds instead of 5-15 minutes). It's
               | certainly got me locked into NVIDIA.
        
           | postalrat wrote:
           | Is $1600 that insane when people are paying $1100+ for a
           | phone?
        
             | groovybits wrote:
             | In the US, at least, its common to simply pay that $1k
             | phone over time on a plan - or simply never stop paying off
             | a phone through an upgrade program, either through their
             | carrier or direct (e.g. iPhone Upgrade Program).
             | 
             | $30/mo doesn't hit as hard as $1100 up front. For some
             | consumers, its a fundamentally different way of thinking.
        
             | Ekaros wrote:
             | I would argue that both are insane.
             | 
             | Specially 1600 for a component that need probably at least
             | half that much more just to be fully utilized.
        
             | bradlys wrote:
             | For many people out there - that is their singular
             | computer. I know many people who don't own laptops or
             | desktops anymore - just a phone.
        
               | postalrat wrote:
               | And they are free to overpay as much as they want.
        
             | seanp2k2 wrote:
             | When it's not a phone, but an always-on 6.5" tablet
             | computer with an excellent camera, persistent wireless
             | high-speed internet, amazing screen, thousands of
             | incredibly useful apps that obviate the need for dozens of
             | other electronic devices, and near-desktop performance for
             | web browsing anywhere, I don't mind paying mid-range laptop
             | prices every few years when I use it literally 4-6 hours
             | per day, every day.
        
           | bigmattystyles wrote:
           | It's funny, I just had to have 40 feet of wood fence replaced
           | and paid ~4K for parts and 1 day of labor. They also took
           | away the old fence. My point, electronics are cheap. I know
           | this point will not be received well though.
        
             | tpxl wrote:
             | I paid 1600EUR for my last full PC (kept the old chasis and
             | GPU) and 1700EUR for my current work laptop. No, 1600$
             | (1900EUR in Europe) is not cheap by any stretch of
             | imagination.
        
             | BitwiseFool wrote:
             | I had a similar sentiment when I had to purchase a set of
             | new tires for my car. It is amazing how an assembly of
             | rubber and steel can cost roughly as much as a device that
             | has billions of transistors on it.
        
               | seanp2k2 wrote:
               | Just wait until you find out about the true incremental
               | cost of a gallon of gasoline
        
           | quacker wrote:
           | _Reminder that the 780ti was $700. The top spec SKU._
           | 
           | $700 USD in 2013 is worth $900 USD in 2022. Almost a decade
           | of inflation.
           | 
           | Also, the GTX Titan was $1000 USD msrp, which was essentially
           | the 780Ti with double the memory.
        
             | pojzon wrote:
             | Wasnt like half of all US dollars printed in last 3 years ?
             | 
             | It feels more like 700$ in 2013 would be worth now 1400$??
        
           | tromp wrote:
           | > And people will eat it up like suckers.
           | 
           | Pricing can't be insane and causing huge demand at the same
           | time...
        
             | Philip-J-Fry wrote:
             | It absolutely can. There's only 2 players in this business,
             | 3 if you count Intel but their GPU future doesn't sound
             | promising.
             | 
             | Nvidia sets the bar and AMD follows. AMDs prices have
             | slowly crept up as well. So no matter what, you're paying
             | much more for a top spec GPU today than you ever have
             | before.
             | 
             | It's in the best interests of both Nvidia and AMD to keep
             | these prices high, and it's a detriment to the consumer.
             | 
             | AMD did it with their CPUs as well. They undercut Intel
             | with some great price/performance deals. Grabbed their
             | market share back and are now bumping those prices back up
             | to parity with Intel. Now neither company has to cut their
             | prices.
             | 
             | Nvidia will use artificial scarcity to push these prices.
             | We know they can produce a shit tonne of GPUs, they did it
             | for years.
        
               | adrian_b wrote:
               | While what you say is correct, the recent Ryzen 7000
               | announcement has shown that AMD remains much less greedy
               | than NVIDIA, because with the top Ryzen 9 7950X at $700,
               | the price per core has remained less than $50, about the
               | same as it has been since the first Ryzen, even if the
               | cores are now much faster.
               | 
               | Before the first Ryzen, only Intel Atom CPUs had a price
               | around $50/core, while the better Intel Core CPUs had
               | prices around $100/core. Then Intel had to also follow
               | AMD and drop the prices for the top models to around
               | $50/core (the "efficiency" cores in Alder Lake and Raptor
               | Lake count as a half core).
               | 
               | So there is still hope that the RDNA 3 GPUs will have a
               | more decent performance/price ratio, even if it is
               | unlikely that they will be faster than the RTX 40 Series.
        
             | anonporridge wrote:
             | That's not quite true.
             | 
             | When it comes to certain luxury products, price increases
             | actually do increase demand.
             | 
             | https://en.wikipedia.org/wiki/Veblen_good
             | 
             | It's why people pay thousands of dollars for a handbag cost
             | maybe tens of dollars to produce. People like playing
             | status games.
             | 
             | This effect is why third richest person on the planet is
             | Bernard Arnault of Louis Vuitton, someone you've likely
             | never heard of. He's currently wealthier than Bezos. He
             | didn't actually improve our lives or revolutionize
             | industry. He just latched into our primitive status seeking
             | behavior.
        
               | capableweb wrote:
               | To be fair to Arnault, he isn't just CEO of Louis Vuitton
               | but LVMH which owns something like ~100 brands, ranging
               | from clocks, wines, fashion, cosmetics, boats, jewelry
               | and other retailing. Although to be fair to you, most of
               | what they sell could go into the "luxury" category.
               | 
               | It's likely he wouldn't be the third richest person with
               | just Louis Vuitton and it's probably mostly because of
               | LVMH.
        
               | selfhoster11 wrote:
               | Graphics cards are not some idiotic luxury good. They are
               | a tool, used for work or leisure, whose price points seem
               | to be set at luxury level for essentially arbitrary
               | business reasons.
        
         | sylens wrote:
         | I might be priced out of the market when my current rig goes.
         | For the price of a 4080 you could have both consoles or a
         | console and a Steam Deck
        
           | perryizgr8 wrote:
           | You can get a 3060ti that performs better than both consoles
           | combined. Don't need to go to 40 series if you care about vfm
           | at all.
        
         | adrian_b wrote:
         | While I expected about $1600 for 4090, for the other two, whose
         | GPU sizes are 9.5/16 and 7.5/16 of the top model, I expected
         | prices proportional to their sizes, i.e. about $1000 and $700.
         | 
         | However, NVIDIA added $200 for both smaller models making them
         | $1200 and $900.
         | 
         | It is debatable whether 4090 is worth $1600, but in comparison
         | with it the two 4080 models are grossly overpriced, taking into
         | account their GPU sizes and their 2/3 and 1/2 memory sizes.
        
           | Philip-J-Fry wrote:
           | They will price the 4080 at $1200 to push people over the
           | line for the 4090. After all, the performance difference for
           | "just" $400 is quite significant.
        
         | omegalulw wrote:
         | They are probably working towards cleaning out the 30 series
         | stock given that crypto demand is dying off. It takes a lot to
         | put 3060 prices on a marketing slide for 40 series.
        
           | sheepybloke wrote:
           | That sort of make sense... I was thinking of upgrading when
           | the 40 series came out, but looking at these prices, it makes
           | the 30 series look a lot more affordable for what I need,
           | even if it's less performant.
        
         | leetcrew wrote:
         | meh. after the last couple years, I'd rather have something
         | expensive on the shelf than something "reasonably priced" but
         | perpetually unavailable.
        
         | datalopers wrote:
         | They must think there's still gpu crypto miners out there.
        
         | Nokinside wrote:
         | Low yield with new process at beginning and 4090 Ti might be
         | delayed. By setting price high, you manage demand, avoid empty
         | shelves and scalpers.
         | 
         | 3090 is still just fine and generates profits.
         | 
         | The price is right if you sell all you produce. Empty shelves
         | means you charge too little.
        
         | sheepybloke wrote:
         | Especially when they've been have lower than expected revenue
         | because of the crypto crash. You'd think that they would drop
         | the price a bit to entice the people who've been waiting for
         | GPU prices to drop to buy the new version.
        
         | ls612 wrote:
         | The Titan in 2013 was $1000, when you have had 25% inflation
         | since then and the 25% tariff that is almost exactly $1600.
        
           | terafo wrote:
           | But 4090 isn't the Titan. It doesn't have Titan drivers and
           | everything.
        
             | ls612 wrote:
             | The titan used the standard Geforce Game Ready drivers.
        
               | Melatonic wrote:
               | For awhile some of the Titan lines though got major
               | features unlocked from their workstation graphic cards. I
               | specifically bought a Titan XP used after the last crypto
               | crash in 2018 for 350$ because I needed 10 bit colour
               | output to a special 10 bit capable monitor for video
               | editing and colour correction. I probably would have
               | bought a 1080 ti instead with a much nicer cooler (for
               | overclocking) which is a pretty similar card but that
               | card was locked out of these features.
        
             | lostmsu wrote:
             | Titan V even had HBM instead of the power hungry GDDR. But
             | it also used to cost $3k MSRP. The new cards are an
             | improvement over that.
        
           | Philip-J-Fry wrote:
           | The 780ti was effectively the Titan and was $700
        
             | ls612 wrote:
             | And came out 8 months later.
        
               | Philip-J-Fry wrote:
               | Every mid-high end 7 series GPU came months later than
               | the Titan.
        
         | izacus wrote:
         | Didn't partners demand raising of prices for them to capitalize
         | on high GPU demand?
        
         | segadreamcast wrote:
         | For comparison you can buy 3x Xbox Series S (which will play
         | almost all current gen AAA games) for the price of 1x 4080.
         | Absolutely preposterous.
        
           | capableweb wrote:
           | For comparison, a 4080 has a lot more uses than a Xbox Series
           | S, which I think you can only realistically use for gaming.
        
             | segadreamcast wrote:
             | These GPUs don't have enough memory for serious AI work.
             | Now that ETH is on proof of stake, high end GPUs are back
             | to being gaming PC components.
        
               | capableweb wrote:
               | 24GB is enough for some serious AI work. 48GB would be
               | better, of course. But high end GPUs are still used for
               | other things than gaming, from ML/AI stuff to creative
               | work like video editing, animation renders and more.
        
               | rejectfinite wrote:
               | And people want to game on PC dude.
        
             | MisterBastahrd wrote:
             | Uses which 95% of mainstream consumer customers will never
             | utilize.
        
               | xbar wrote:
               | So they shouldn't buy it. Maybe they'd like a nice 4070
               | or 4060 someday.
        
           | partomniscient wrote:
           | As a side-note, the X-Box series S was the cheapest and most
           | effective way for me to buy a 4K-UHD blu-ray player.
           | 
           | I did try to do some CUDA based AI rendering stuff on my
           | 2080S but 8GB didn't seem to be enough.
           | 
           | Its weird to comprehend the 'stretching' of technology
           | advance over time as I age, especially on the value side.
           | There hasn't ever been the same 'feel' for me from the first
           | leap of moving from software rendered Quake to a 3D-card -
           | despite the various advances since, although I remember bump-
           | mapping as another massive leap.
           | 
           | It's totally unfair in some ways. As an example the control
           | you have over lighting a scene (either in a game or something
           | you're rendering) is way beyond what multi-million dollar
           | studios were using in my younger years.
           | 
           | What happens to society/reality when technology capable of
           | producing video content indistinguishable from reality is
           | affordable to many? Its already happening. Its going to
           | become more commonplace.
           | 
           | The problem of 'truth' becomes massive - is the thing
           | presented to you something that actually happened or was it
           | fabricated?
        
             | vanchor3 wrote:
             | >As a side-note, the X-Box series S was the cheapest and
             | most effective way for me to buy a 4K-UHD blu-ray player.
             | 
             | I assume you mean the Xbox One S, because the Series S
             | doesn't have a disc drive.
        
               | partomniscient wrote:
               | Correct. My mistake.
               | 
               | Thanks for catching it. Unfortunately I missed the edit
               | window for the post.
               | 
               | It does show you how poor naming conventions can screw
               | you over. Then again naming things is one of the two*
               | hardest problems in computing.
               | 
               | * (Zero based two).
        
           | honkycat wrote:
           | I can't do music production and game development on an xbox
           | series s though.
        
           | cma wrote:
           | Subsidized by a hidden cost multiplayer subscription and
           | store lock-in cut on all games played on it.
        
           | mechanical_bear wrote:
           | I can't train ML models on the Xbox.
        
           | icu wrote:
           | I completely agree. In the past I dropped a ton of money on
           | gaming rig hardware that aged like milk. With a console you
           | get the advantage of exclusives, majority of PC game
           | releases, and a longer upgrade cycle versus a gaming rig. If
           | you own a PS5, you got the PS VR2 coming out soon at a decent
           | price point. If you own an Xbox, add in the amazing value of
           | the Xbox Games Pass and I just don't see the need to be
           | subsidising Hardware Manufacturers' bottom lines anymore.
        
             | seanp2k2 wrote:
             | Consoles are subsidized and benefit from quantity. PC
             | gaming has always been more expensive and benefitted from
             | more cutting-edge technology. I love that consoles make
             | gaming more accessible to more people, especially now with
             | online multiplayer, which was once reserved for PC gamers.
             | Even phones can do VR now, but PC is still the highest
             | resolution, best texture quality, most detail, etc. Driving
             | games in particular, with a Fanatec wheel, IEMs, Index or
             | Vive Pro 2, and TOTL GPU + CPU are pretty damn spectacular,
             | but the fact that you can get something 50-70% as good for
             | ~1/5th the cost with a console is impressive.
        
               | paulmd wrote:
               | https://www.extremetech.com/gaming/325504-sony-finally-
               | turns...
               | 
               | ps5 hardware is sold at a profit (they hit profitability
               | within 6-9 months of launch) and while microsoft claimed
               | to a court that their hardware was subsidized as a
               | justification for refusing to open the platform to
               | alternate stores (so, somewhat self-interested of
               | course), if you believe the production costs are
               | fundamentally similar to PS5 then this is most likely
               | "hollywood accounting".
               | 
               | It's real easy to have the xbox division license their
               | branding from a parent company and if we set that at $100
               | a console then oops, there went all the profit.
               | 
               | It's not the PS3 days anymore where sony is losing 30% of
               | the value of the console on the initial sale (and
               | actually that wasn't the case for the other vendors even
               | back in the PS3 days). Consoles are sold at a slight
               | profit these days.
               | 
               | That said, having a "big APU" where everything shares a
               | single bank of RAM and a single cooler/etc is a massive
               | cost advantage. There is a lot of redundant cooling and
               | memory in an ATX/PCIe spec PC and it all adds up. A
               | console is one product with one assembly/testing line and
               | one cooling/fan system and one set of memory. Clearly
               | there is a market for "console-style PCs" which apply
               | similar cost-optimizations, with a similar model to Steam
               | Deck. Just so far there's nobody who's been willing to do
               | the up-front cost and yet will choose not to lock down
               | the resulting platform - Valve is somewhat unique on that
               | front.
        
             | capableweb wrote:
             | I have a desktop PC that I sometimes use for gaming,
             | everything from demanding simulators (like Flight Simulator
             | and X-Plane) to grand strategy games and other more
             | mainstream games. Last GPU I bought was a 2080ti that still
             | is my GPU, and I bought that something like 3 years ago. I
             | can still game mainstream games on very high settings
             | without issues. So not sure why your setup aged like milk
             | but mine didn't...
        
               | izacus wrote:
               | Yeah, it's kinda bizarre - I've been running GTX970 for 5
               | years and it still runs things acceptably today (although
               | I've replaced it with 3080 at launch).
               | 
               | It really didn't last any less time than PS4 or any other
               | console.
        
               | Loughla wrote:
               | On my home machine, I'm running SLI'd GTX480's. They
               | still do 99.9% of the gaming I want to do. I have only
               | found ray tracing (which I don't like anyway) and for
               | some reason water reflections to cause problems. But I
               | can still run most games on high or better settings.
               | 
               | I don't know why OP's setup would age like milk. As long
               | as you keep them clean, games haven't really advanced
               | that much in the last few years, in terms of graphics
               | requirements.
               | 
               | Also, if anyone has advice on building a new machine, I'm
               | listening. I've been out of the game so long that I don't
               | even know where to start, and have children that want
               | towers built.
        
           | jgtrosh wrote:
           | Even though these GPUs are severely overpriced, you can't
           | compare them with the console sold at the largest loss
        
           | apazzolini wrote:
           | You forgot to mention "at 60 FPS".
        
             | Aissen wrote:
             | I think them meant xbox series X, not S.
        
             | segadreamcast wrote:
             | An Xbox Series X costs almost half of this 1 PC component
             | and will run everything at 4K 144hz.
             | 
             | correction: 120hz not 144hz.
        
               | nulld3v wrote:
               | No, it will run everything at lower quality settings and
               | at lower resolutions. The "4K" is usually just
               | 1440p/1080p upscaled.
        
               | segadreamcast wrote:
               | Series X is true 4K according to website[0]. Series S
               | plays 1440p, upscaled to 4K.
               | 
               | 0: https://www.xbox.com/en-CA/consoles/xbox-
               | series-x?xr=shellna...
        
               | ac29 wrote:
               | The notes on the site say "4K at up to 120FPS: Requires
               | supported content and display. Use on Xbox Series X as
               | content becomes available".
               | 
               | That certainly implies many games dont support it.
        
               | Ekaros wrote:
               | And since when marketing material is to be trusted? My
               | understanding is that they do quite a lot of scaling
               | tricks with consoles.
        
               | nerdix wrote:
               | A Series X will not render very many AAA games at
               | 4k/120fps (if any at all). And it definitely won't do at
               | Ultra level settings.
               | 
               | PC gaming at the high end has always been about spending
               | a lot of money to get the best graphics possible.
               | Consoles always have much better bang for the buck early
               | in a new console generation.
        
               | pythonaut_16 wrote:
               | The 4K 144hz you get on the Xbox Series X is almost
               | certainly lower graphics settings than you could run at
               | 4K 144hz on the RTX 4080. I don't think the difference is
               | enough to justify the price difference but comparing
               | resolution and framerates isn't apples to apples.
        
               | segadreamcast wrote:
               | And you'll still be playing the same game. If you want to
               | spend almost a thousand dollars so your game renders more
               | eyelashes that's your choice. My point is that NVidia's
               | pricing is making PC gaming inaccessible to people who
               | don't have wads of disposable cash to spend on
               | diminishing returns. I would strongly recommend anybody
               | who's looking into getting into current gen gaming to
               | steer clear of playing on PC as the pricing of PC
               | components is completely out of control and console
               | pricing is looking increasingly more reasonable.
        
               | int_19h wrote:
               | How is it making PC gaming inaccessible? You don't need
               | top of the line hardware to play even the most recent PC
               | games. You need top of the line hardware for "more
               | eyelashes", but that's very much a choice (that you get
               | with PCs but not with consoles).
        
         | Melatonic wrote:
         | Yea this is insane. Screw Nvidia and wait for the second hand
         | market to hit rock bottom (I would estimate this will start to
         | happen in 1 to 3 months) and buy a used card for dirt cheap.
        
         | paulmd wrote:
         | they're setting prices high (and delaying the launch of the
         | mainstream and lower-tier cards) because they have huge
         | stockpiles of Ampere chips they need to burn through. Launch
         | the stuff at the top to get the sales from the whales (VR,
         | enthusiast gaming, etc) who are willing to pay for performance
         | and delay the lower cards that would compete with your ampere
         | inventory.
         | 
         | It's the Turing strategy all over again - when you have a
         | stockpile of older cards, you don't make your new cards _too_
         | attractive. And yes, they also have a big TSMC allocation too -
         | but they gotta get rid of the Ampere stuff first, the longer it
         | sits the more it will have to be marked down, launching new
         | cards that obsolete the inventory they 're trying to sell would
         | just make things worse.
         | 
         | AMD is going to be doing the same thing - they pushed back the
         | midrange Navi 33 and will be launching only the high-end Navi
         | 31 until that miner inventory burns through a bit. Similarly to
         | NVIDIA, that likely implies they'll be launching at a high
         | price, they'll undercut NVIDIA by $100 or $200 or something and
         | take the margins but they're not gonna be the heroes of the
         | $700 market either.
         | 
         | ---
         | 
         | The EVGA thing is a tempest in a teapot though, the losses he's
         | talking about are something that's happened in the last month
         | (he supposedly decided to quit back at the start of the year)
         | and not representative of the (large, 10x normal) margins that
         | board partners have been making in recent years. I personally
         | didn't see much evidence of "price caps" with partner's first-
         | party storefronts selling 3080s at 2.50-3x FE MSRP either.
         | 
         | And yes, jensen is an asshole and being a partner is a low-
         | margin business, everyone already knows that.
         | 
         | EVGA is losing money because of some of it's CEO's ridiculous
         | prestige side-projects (custom motherboards, enthusiast
         | monitors, video capture cards that turned out to be falsely
         | advertised, pcie sound cards, etc) and generous warranty
         | support (long and transferable with absurdly cheap extended
         | warranties) coupled with a higher-than-average failure rate
         | (because they contract out assembly) and a generally lower-
         | than-industry margin (because they contract out assembly) and
         | they're just being drama queens on the way out.
         | 
         | Someone else with a personal axe to grind (EVGA tried to
         | blacklist him for a critical review), but relaying some
         | commentary from the other board partners:
         | https://www.igorslab.de/en/evga-pulls-the-plug-with-loud-ban...
        
         | LegitShady wrote:
         | Raising MSRP doesn't undercut board partners, it allows board
         | partners to charge more which is what they want.
         | 
         | Personally I think what they're doing is maximizing launch
         | profit without totally crashing the 30x0 market which has a
         | supply glut, something else board partners are worried about.
         | 
         | I'm really not sure why you think this is bad for board
         | partners - you haven't really explained your reasoning and what
         | you did say doesn't make much sense. This is all positive for
         | board partners. It's the cheap founders edition cards that
         | undercut board partners.
        
           | madamelic wrote:
           | > Raising MSRP doesn't undercut board partners, it allows
           | board partners to charge more which is what they want.
           | 
           | My understanding regarding the EVGA debacle is that Nvidia
           | sets really high MSRP along with charging for the chips &
           | giving themselves a headstart and the partners can't go above
           | the MSRP then Nvidia comes in and slashes prices that only
           | Nvidia can compete at (since they can give themselves
           | discounts on the chips along with all of the other advantages
           | they have).
           | 
           | What board partners likely want is either: Nvidia is time-
           | limited to a few months with Founder Cards or Nvidia allows
           | them to sell cards for more money and Nvidia can't make any
           | card except Founder.
        
         | Aunche wrote:
         | GPU prices will trend towards market prices either way. I'd
         | rather them somewhat overshoot MSRP rather than undershoot,
         | which is what happened with the 30-series GPU. It's not fair
         | that scalpers were getting rich while EVGA was operating at a
         | loss.
        
           | coolspot wrote:
           | I am pretty sure EVGA sold directly to miners, likely at a
           | good margin: my day-one EVGA queue was never fullfilled,
           | while miners showed warehouses full of EVGA cards.
        
             | kllrnohj wrote:
             | > my day-one EVGA queue was never fullfilled
             | 
             | Mine was, something like 9 months later. But I got my queue
             | email & had 24 hours to buy. Maybe dig through your emails
             | to see if you just missed it? Or maybe the model you
             | waitlisted on was basically cancelled.
        
               | paulmd wrote:
               | wonder if he's one of the people who clicked the "I don't
               | want to convert my queue to the LHR model, and I'm aware
               | EVGA expects all future production to be LHR so this
               | queue probably will never be fulfilled" button.
        
       | dartdartdart wrote:
       | Still displayport 1.4
       | 
       | Intel has already moved to 2.0, and AMD is rumored to be
       | supporting displayport 2.0
       | 
       | Would have liked to see this for 40 series, but I guess I will
       | wait to build my first PC
        
         | adrian_b wrote:
         | Intel has moved to DisplayPort 2.0, but their current product
         | specifications, e.g. for NUC12SNK, say: "DisplayPort 2.0 (1.4
         | certified)".
         | 
         | But I assume that they will get a certification in the future.
         | 
         | For Thunderbolt, where it was Intel who did the certifications,
         | many companies have sold motherboards or computers for months
         | or years with non-certified Thunderbolt ports which worked OK,
         | while waiting for the certification.
        
       | onepointsixC wrote:
       | This announcement just shows the need for Intel to offer
       | something competitive in terms of price to performance. These
       | cards are absurdly expensive.
        
         | capableweb wrote:
         | Intel?! Maybe AMD, but Intel? Besides enterprise (because of
         | other factors than actually good hardware), Intel is pretty
         | much out of this battle.
        
           | scrlk wrote:
           | IMO AMD and Nvidia have abandoned the sub-$200/budget GPU
           | market, Intel can certainly carve out a price/performance
           | niche here.
        
             | Bilal_io wrote:
             | That audience is not the one enraged by Nvidia's pricing
             | from today's announcement. So a better comparison in
             | relation to today's event would be AMD.
        
       | avereveard wrote:
       | Oh ffs another site using my location instead of my goddamn
       | accept language header to serve content
       | 
       | Where are all the good web developer at
        
       | clircle wrote:
       | What's the point in upgrading? Maybe I'm just getting old, but
       | todays games dont look much better or than what i played 5 years
       | ago. And they have these kooky monetization strategies now. Looks
       | like gamers are paying a premium to enjoy derivative or scummy
       | games.
        
       | kuang_eleven wrote:
       | I am mystified at _how_ many comments here are shocked at the
       | price; the 4090 _exactly_ in line with recent NVIDIA pricing. The
       | 4080s do seem a little strangely overpriced, but not by huge
       | margins.
       | 
       | For comparison, the 3090 launched at $1500.
        
         | selfhoster11 wrote:
         | We're not shocked that the prices are in line with their recent
         | pricing strategy. We are shocked that they haven't decided to
         | change course to make up for the past lack of availability,
         | crazy power consumption, and card prices soaring through the
         | roof.
        
       | mountainb wrote:
       | It seems like they're really emphasizing the difference in RT
       | performance from the previous generation, but I think the gaming
       | market at least will care more about the difference in raw frames
       | and memory size from the previous generation and AMD's offerings.
       | 
       | Personally, I like using RT for some single player showpiece
       | games with a 3080 Ti, RT was useless on my 2080, but the games
       | that I play the most do not use RT at all. DLSS is always great
       | on any title that offers it, but again the real issue is that
       | most of the games that people put real time into are the types of
       | games for which RT is irrelevant. Graphical showpiece stuff is
       | just a lot less relevant to the contemporary gaming market than
       | it used to be.
        
         | pornel wrote:
         | Not everyone is a pro CS:Go player. I really like RTX shadow
         | improvements and wish more games supported it. I've bought
         | games for their "showpiece stuff".
        
           | seanp2k2 wrote:
           | I wish Valve would put a bit of investment into TF2, as it's
           | still a very popular title with ~100k players on average[1],
           | yet it's 32-bit ONLY and stuck on DirectX 9. The Mac version
           | doesn't even work anymore because it was never updated to be
           | 64-bit. The dedicated server, SRCDS, is also 32-bit only and
           | struggles with 32 players and some fairly light admin mods.
           | It's also mostly single-threaded, so it tends to run better
           | on Intel CPUs with high clock speed.
           | 
           | 1. https://steamcharts.com/app/440
        
         | jeffcox wrote:
         | While RT is a single player gimmick I mostly turn off, it won't
         | take many more increases like this to make it a very real
         | feature. What will we see when developers start targeting these
         | cards, or their successors?
        
           | izacus wrote:
           | What does "single player gimmick" in your sentences here
           | mean?
        
             | robertlagrant wrote:
             | > What does "single player gimmick" in your sentences here
             | mean?
             | 
             | When I've seen this written it's often explained as to do
             | with the fact that single-player is a much more curated
             | experience, where the developers can stage-manage where you
             | go and even where you look, and discard resources they know
             | you won't see again.
             | 
             | That's why single-player often looks way better than
             | multiplayer, where a) the experience isn't that curated and
             | b) fps matters much more.
        
             | helf wrote:
             | The same thing people who say this always mean:
             | 
             | "In /my opinion/, this doesn't add enough to the game
             | experience to justify the performance penalty. Also, my
             | hardware isn't strong enough to use it. Therefor it's a
             | gimmick! Herpa derpa!"
             | 
             | That may actually be giving too much credit. It's probably
             | more like "I don't like it so it's a gimmick that no one
             | else should enjoy"
        
               | robertlagrant wrote:
               | Divining people's real motivations is a skill wasted on
               | HN news comments. If you're as good at it as you think
               | you are, you should be brokering multi-billion dollar
               | deals.
        
               | helf wrote:
               | Oooh quite the burn. Props.
        
             | Sohcahtoa82 wrote:
             | I interpret it to mean that the graphical enhancements that
             | RT can give you are only really appreciable if you're
             | playing a single-player game that allows you to stop and
             | check out how beautiful it is, while in a competitive
             | multiplayer game, you're moving around too fast to really
             | appreciate (or even notice) the difference RT gives you
             | over fake reflections.
        
               | izacus wrote:
               | I see, but most players are single-player gamers so how
               | is that a.. gimmick?
        
               | mountainb wrote:
               | For PC, at least judging from Steam charts, single player
               | gamers are a substantial minority, but still a minority
               | in terms of what games are popular. CP2077 is the only
               | single player game currently in the top 10, and there are
               | only a couple other primarily SP games in the top 20.
        
               | babypuncher wrote:
               | I don't think that is a good metric. There are far more
               | single player games available on Steam than multiplayer.
               | 
               | A multiplayer lives and dies by its community, so it
               | makes sense that multiplayer gamers would coalesce around
               | a relatively smaller number of games.
               | 
               | Multiplayer games are also designed far more around
               | player retention. The unpredictability of human
               | opponents, combined with various design decisions meant
               | to keep players engaged, means that a multiplayer gamer
               | may primarily play the same game for years. A solo player
               | reaches the end of their game, maybe they even exhaust
               | all the side content and achievements, but then they move
               | on to the next single player game.
        
               | izacus wrote:
               | At no point of history have multiplayer gamers
               | outnumbered singleplayer gamers. Even for MP focused
               | titles like StarCraft 2, the majority (iirc the number
               | was around 54%) of customers never clicked on the
               | multiplayer button once.
               | 
               | You're looking at number people logged into an online
               | service and thinking it represents anything about gamers
               | that by definition aren't online. A typical sampling
               | bias.
        
               | paulmd wrote:
               | > You're looking at number people logged into an online
               | service and thinking it represents anything about gamers
               | that by definition aren't online. A typical sampling
               | bias.
               | 
               | steam, ubisoft connect, origin, blizzard launcher, and
               | rockstar are all online today, even for single-player
               | games. I'm not sure where a significant number of non-
               | platform-delivered games would even exist in 2022, I
               | haven't bought a single game that didn't use steam or
               | another platform from a vendor in ages.
               | 
               | The exception being GOG I guess, and to be fair there's a
               | decent number of new-ish titles on that (horizon zero
               | dawn) and I always make an effort to buy titles there
               | when possible, but even still GOG's marketshare is
               | minuscule in comparison to steam.
               | 
               | so no, actually, I disagree that there's some large
               | repository of single-player games that are not showing up
               | on steam or another equivalent.
               | 
               | (do PSN/XBL keep public player count stats?)
        
               | ac29 wrote:
               | More single player gamers maybe, but far more multiplayer
               | hours.
        
               | Der_Einzige wrote:
               | Sounds like you haven't paid attention to the gaming
               | industry since eSports took off.
               | 
               | Overwatch and Valorant alone may have increased female
               | participation in video games by double digit percentages.
               | Also, the TV show for League, which was obviously aimed
               | at women.
               | 
               | All multiplayer only
        
               | whatshisface wrote:
               | By that logic, shooters could still have Quake graphics,
               | and given how people still play it, I guess that's right.
        
               | squeaky-clean wrote:
               | Most Pro-level CS:GO players still play at 1024x768 or
               | 1280x960 and graphics set to the lowest setting.
               | 
               | (Best sources I could quickly find on my phone. Annoying
               | ads warning)
               | 
               | https://www.prosettings.com/zywoo-csgo/
               | 
               | https://www.gamersdecide.com/articles/csgo-best-
               | resolution-s...
        
               | chupasaurus wrote:
               | The reason behind the 4:3 low resolution is outside of
               | scope for ray tracing or performance overall: most of pro
               | players found out that widened picture and thus player
               | models are easier to target precisely in motion (AFAIK
               | the phenomenon hasn't being studied properly) and you're
               | limited by vertical resolution of the screen thus 960 is
               | the upper bound for a common 16:9 1080p panel.
               | 
               | As for lowest settings, the CS:GO don't have options to
               | put the game into flat panel mess that is professional
               | Q3: https://www.youtube.com/watch?v=Q3ui0hz6sm0
        
               | pdpi wrote:
               | We're past Quake-level graphics, but competitive eSports
               | games, by and large, have deliberately simple graphics
               | optimised for readability over flare.
               | 
               | If you look at LoL, Fortnite, Valorant, Overwatch,
               | they're all kind of the same -- fairly flat light, bright
               | colourful characters against a backdrop of pastels and
               | otherwise muted background colours. Texture detailing is
               | discrete and everything almost looks like block colours
               | if you squint. Rainbow 6 Siege, CSGO, PUBG are the same,
               | minus the colourful characters.
               | 
               | Even if those games didn't optimise their engines for
               | performance over visual fidelity, their visual design
               | would make them fairly light weight anyhow.
        
               | madamelic wrote:
               | > you're moving around too fast to really appreciate (or
               | even notice) the difference RT gives you over fake
               | reflections.
               | 
               | You're also at a disadvantage running the graphics on
               | High.
               | 
               | In any game that I want to play at a "competitive" level,
               | I always put the settings to the absolute lowest settings
               | so the computer always gets 100+ FPS.
               | 
               | No reason to even try to optimize. The point is winning,
               | not it looking good. In fact, in some games, the
               | developers have had to go back and make it more fair for
               | higher settings because of low settings hiding tall
               | grass.
               | 
               | https://www.youtube.com/watch?v=OX31kZbAXsA
        
               | int_19h wrote:
               | It's a spectrum, not an either-or. Many people play
               | competitive multiplayer for the sake of overall
               | enjoyment, not solely to compete. For that, you want the
               | graphics to be as good as possible, to the limit of what
               | you can notice while playing the game normally.
        
           | SketchySeaBeast wrote:
           | If it's actually another 2x performance improvement, we're
           | really only another generation away at most. On my 3080 RT
           | caused a performance drop but I was able to decide the trade-
           | off for myself, often it was still playable, I just needed to
           | decide whether I wanted high refresh rates or not. Another
           | doubling or two and it'll barely be a thought at all. The
           | caveat with this still is it requires DLSS for best effect,
           | which is barely a trade off in my experience.
        
           | hoffs wrote:
           | Not even close to a gimmick...
        
             | Sohcahtoa82 wrote:
             | You're right, it really isn't.
             | 
             | Gamers don't see it that way though because often, faked
             | reflections are "good enough".
             | 
             | In some cases though, the faked reflections are noticeable
             | and immersion breaking. I notice it in MS Flight Simulator.
             | I'm flying over water and approaching a large city, and I
             | can see the reflection of buildings in the water. But when
             | I push the nose down, as the image of the buildings goes
             | off the top of my screen, the reflections go away too. In
             | reality, this wouldn't happen. But in the sim, it does
             | because the reflections are generated by just inverting the
             | rendered image of the buildings.
             | 
             | There's a map in Apex Legends where a section has a shiny
             | floor. It fakes a reflection by rendering an environment-
             | mapped texture. It does a decent job at making the floor
             | look like it's reflective, but as you move around and
             | compare what's being rendered to the actual geometry, you
             | notice how it falls apart. But in a competitive FPS, you're
             | not looking at the environment long and hard enough to
             | notice.
             | 
             | Duke Nukem 3D had proper reflections, but it did it by
             | actually mirroring all the geometry, a technique that only
             | really works well if the geometry is simple.
             | 
             | RT makes reflections Just Work and work properly.
        
         | arecurrence wrote:
         | I suspect they also highlight RT performance (and AI
         | acceleration which is more-so focused on a different market
         | than these gaming cards) because it is their key differentiator
         | with competitors.
         | 
         | Most upper market cards can already run most games well at
         | 1440p or 4k.
        
         | [deleted]
        
         | trafficante wrote:
         | I'd be interested in better RT performance for the purposes of
         | VR gaming but, unfortunately, the high fidelity PCVR gaming
         | market died with the Quest 2.
        
           | nomel wrote:
           | PSVR2 will be our savior.
        
           | mrguyorama wrote:
           | It died because people who build $5000 gaming computers
           | aren't numerous enough to actually base a business on.
        
         | spywaregorilla wrote:
         | I've yet to see a game that my laptop 2080 can't handle on max
         | settings. The only games I've done that asked for raytracing I
         | did was Control and Resident Evil 8.
         | 
         | The pool of games that ask for extremely high performance is
         | very small and pretty easy to ignore by accident.
        
         | iLoveOncall wrote:
         | > but I think the gaming market at least will care more about
         | the difference in raw frames and memory size
         | 
         | I'm not sure I understand why memory is important for gaming?
         | For most games, with every settings maxed up, it'll be a
         | stretch if it uses 6GB of VRAM.
         | 
         | For other applications than gaming, 100% agree, but for gaming
         | I can't imagine it's important.
        
           | capableweb wrote:
           | > I'm not sure I understand why memory is important for
           | gaming? For most games, with every settings maxed up, it'll
           | be a stretch if it uses 6GB of VRAM.
           | 
           | Depends on what kind of gaming you do, not all games consume
           | the same type of resources from the GPU. Simulation games
           | will usually be limited by RAM size/speed, VRAM size/speed
           | and CPU, rather than actual clock speed of GPUs. Action games
           | would require better latency and not so much about VRAM/RAM
           | size and so on.
        
           | mountainb wrote:
           | For the majority of games, no it doesn't matter at all. For a
           | small number of games, it's not hard to eat up all the VRAM
           | with certain settings and especially with 4K gaming. I use a
           | 1440p monitor so it doesn't really matter that much to me,
           | but it does matter more to people who spend a lot on good 4K
           | displays.
        
         | EugeneOZ wrote:
         | > DLSS is always great on any title that offers it
         | 
         | It is very subjective. DLSS for me is always a blurry mess. I'm
         | turning it off in every game - I'll better will turn off some
         | RTX features than suffer that blurriness torture.
        
         | [deleted]
        
         | aseipp wrote:
         | Eh, the current 3080 can already do 60FPS @ 4k HDR on every AAA
         | title I've thrown at it, and that's with an mITX undervolt
         | build (cliffing the voltage at a point). "60FPS @ 4k is readily
         | achievable" has been sort of the gold standard we've been
         | careening towards for years since displays outpaced GPUs, and
         | we're just about there now. The raw frame difference and memory
         | size is nice especially if you're doing compute on these cards,
         | but these weren't holding the gaming market back, at least. So
         | for those segments, you need some juice to go on top of things.
         | I can see why they advertise it this way.
         | 
         | Personally, people say RT is a gimmick but I find it incredible
         | on my 3080 for games that support it. In a game like Control
         | the lighting is absolutely stunning, and even in a game like
         | Minecraft RTX, the soft lighting and shadows are simply
         | fantastic. (Minecraft IMO is a perfect example of how better
         | soft shadows and realistic bounce lighting aren't just for
         | "ultra realism" simulators.) It's already very convincing when
         | implemented well. So I'm very happy to see continued interest
         | here.
        
           | nullify88 wrote:
           | Control was a great looking game (even on my 1080 Ti), and
           | its art direction very unique. Another top release by Remedy.
        
           | shostack wrote:
           | Try MSFS in VR on ultra settings. With mostly high and ultra
           | I'm sometimes able to get 30fps on my quest 2. Nevermind
           | something like the Pimax 8k or upcoming 12k.
           | 
           | That sim eats graphics cards for breakfast.
        
             | aseipp wrote:
             | Yeah that's fair, VR titles are still a place where GPUs
             | need more performance. I personally have no interest in
             | them but yes the compute needs are in general way higher.
             | Not to mention Flight Sim is a particularly intense case...
        
           | avrionov wrote:
           | The games are going to adapt to the new cards and 3080
           | performance will go down with the latest and the greatest. It
           | always happen.
        
           | TwoNineA wrote:
           | > the current 3080 can already do 4k @ 60FPS HDR on every AAA
           | title I've thrown at it
           | 
           | Have you tried CyberPunk 2077?
        
             | dekhn wrote:
             | I have- I upgraded to a 3080 Ti (from a 2080 Ti). 4k @
             | 60FPS with pretty much every whizz-bang feature turned on.
             | 60fps during the benchmark.
        
               | aeyes wrote:
               | So whats your DLSS settings? With a 3080 I don't get
               | anywhere close to 60 FPS at 2k.
        
               | dekhn wrote:
               | I don't enable DLSS IIRC.
        
               | deadbunny wrote:
               | Yet you're claiming better frame rates than a 3090
               | 
               | https://www.tweaktown.com/articles/10049/cyberpunk-2077-b
               | enc...
        
               | archagon wrote:
               | Do you have raytracing on?
        
               | aeyes wrote:
               | Yes.
               | 
               | Op claimed to get 60 FPS at 4K with "pretty much"
               | everything at max - I hope that wasn't implying
               | "everything but raytracing". I got the card for
               | raytracing, without raytracing even my 5 year old card
               | worked ok and looked good enough.
        
               | archagon wrote:
               | Fair enough, then I concur with your assessment.
        
               | babypuncher wrote:
               | I set DLSS to Quality and was able to max out the game at
               | 1440p on my 3080. There are still dips below 60 but VRR
               | smooths that over just fine.
        
               | MikusR wrote:
               | 2k is 1080p.
        
               | ianbutler wrote:
               | How about in the actual game? I have a 3090 at 1440p and
               | swing 60 a lot at maxed everything and with dlss at
               | quality, but more often than not it sits in the 45-50
               | range, that said I suspect I may be CPU bottlenecked atm.
        
             | BonoboIO wrote:
             | Have you tried 2 chrome windows at the same time? ;-)
        
             | aseipp wrote:
             | No, but not for lack of interest. I simply upgraded from 2k
             | res + 2080 Super to 4k res + 3080 at one point in the last
             | year or so, but I had already beat the game by then and
             | haven't returned to it.
        
       | binarymax wrote:
       | Was seriously considering buying a used A100, just because it had
       | >16GB RAM and was built for model training. Considering this new
       | 4090 has 24GB RAM and is probably faster and cheaper than a used
       | V100, I'll be picking one up for sure.
        
         | svnt wrote:
         | Is there any way to link the 4090s though? Even if there was a
         | way to do it in software with a big performance hit I'd be open
         | to it.
         | 
         | Need the equivalent of multiple linked A40s.
        
       | SketchySeaBeast wrote:
       | I find the fact that they have two 4080's with very different
       | specs but with only a difference in memory size indicated very
       | frustrating.
        
         | sidewndr46 wrote:
         | Sounds like Intel SKUs, I think I could get some part time
         | contract work just explaining the difference between two SKUs
         | to folks.
        
         | radicalbyte wrote:
         | The 12GB is the 3070 replacement, they've just changed the
         | label to try to hide the price hike.
        
           | SketchySeaBeast wrote:
           | But then they'll also create a 4070 here. And then a 4070 ti,
           | and 4080 ti, and then.... But that's another complaint. The
           | 4080 is a different problem entirely - not enough names.
           | Somehow they have too many names but also not enough so they
           | can only differentiate via GB.
        
             | kuschku wrote:
             | 4080 vs 4085? or maybe 4075?
        
               | SketchySeaBeast wrote:
               | You can take your pick - it can be another multiple of
               | 10, or it can be "ti", or "super".
        
           | crthpl wrote:
           | Their Performance section shows that the 12GB is 50%-150%
           | faster than the 3080 Ti (so better than 3090 Ti!), and it
           | also has more cuda cores and memory than the 3070.
        
             | Melatonic wrote:
             | Their performance numbers at these events have also been
             | highly cherry picked for years. Real world is never nearly
             | as good as they claim.
        
             | kcb wrote:
             | Yea but that's how new tech works. If the price of every
             | new generation of hardware scaled linearily with the
             | increase in performance we'd be needing mortgages for a new
             | PC/GPU.
        
               | paulmd wrote:
               | That's how new tech _worked in the Moore 's Law era._
               | Times are changing and you're observing the evidence of
               | that.
               | 
               | And yes moore's law notionally died a long time ago, but
               | it's been able to be hidden in various ways... and things
               | are getting past the point where it can be hidden
               | anymore.
               | 
               | Node costs are way way up these days, TSMC is expensive
               | as hell and everyone else is at least 1 node behind.
               | Samsung 5nm is worse than TSMC N7 for instance, and TSMC
               | N7 is 5+ years old at this point.
               | 
               | Samsung 8nm (a 10+ node) used for Ampere was cheap as
               | hell, that's why they did it, same for Turing, 12FFN is a
               | rebranded 16nm non-plus with a larger reticle. People
               | booed the low-cost offering and wanted something on a
               | competitive, performant, efficient node... and now NVIDIA
               | hopped to a very advanced customized N5P node (4N - not
               | to be confused with TSMC N4, it is not N4, it is N5P with
               | a small additional optical shrink etc) and people are
               | back to whining about the cost. If they keep cost and
               | power down by making the die size smaller... people whine
               | they're stonewalling progress / selling small chips at
               | big chip prices.
               | 
               | Finally we get a big chip on a competitive node, this is
               | much closer to the edge of what the tech can deliver,
               | and... people whine about the TDP and the cost.
               | 
               | Sadly, you don't get the competitive node, giant chip,
               | and low prices all at the same time, that's not how the
               | world works. Pick any two.
               | 
               | AMD is making some progress at shuffling the memory
               | controller off to separate dies, which helps, but
               | generally they're probably going to be fairly expensive
               | too... they're launching the top of the stack first which
               | is a similar Turing-style "capture the whales while the
               | inventory of last-gen cards and miner inventory sells
               | through" strategy. That likely implies decently high
               | prices too.
               | 
               | There's nothing that can really be done about TDP either
               | - thermal density is creeping up on these newer nodes
               | too, and when you make a big chip at reasonable clocks
               | the power gets high these days. AMD is expected to come
               | in at >400W TBP on their products too.
        
               | SketchySeaBeast wrote:
               | I think typically the XX70 has been in line with the xx90
               | TI of the last generation, so this is in fact a better
               | improvement over that. It's still dumb though to have two
               | xx80's.
        
       | PaulHoule wrote:
       | For a while I was looking ahead to getting a used card from a
       | miner but I am stuck on the horns of this dilemma: NVIDIA is very
       | quick to roll out new features. It's been a while since I've done
       | AI work but there is software out there that won't run on the two
       | 10-series cards I used and I'm worried a 30-series might have
       | trouble running models that come out a year from now.
        
         | Kerbonut wrote:
         | You could always get a used 30-series card now and get a new
         | 40-series card next year if there are features you need or
         | performance needs.
        
       | mkaic wrote:
       | Hooray, can't wait to buy a 3090 once the prices fall even
       | further than they already have and completely ignore these new,
       | overpriced cards that draw half a kilowatt!
       | 
       | I'm more excited about the Hopper server-class cards -- not
       | because _I 'll_ be using them, but because now Stability can swap
       | their A100s for H100s and train more Stable Diffusion models for
       | me to mess around with!
        
       | mrb wrote:
       | So the 4090 is 38% faster (in FP32 FLOPS) than the current top
       | server GPU (H100) and 105% faster than the current top desktop
       | GPU (3090 Ti). And it's also more than twice as efficient (in
       | FLOPS per watt) as all current top GPUs, even compared to the
       | H100 which is manufactured on the same TSMC 4N process. This is
       | impressive.
       | 
       | The computing power of these new GPUs (in FP32 TFLOPS) is as
       | below:                 Nvidia RTX 4090:      82.6 TFLOPS (450
       | watts1)       Nvidia RTX 4080-16GB: 48.8 TFLOPS (320 watts1)
       | Nvidia RTX 4080-12GB: 40.1 TFLOPS (285 watts1)
       | 
       | Compared to Nvidia's current top server and top desktop GPUs:
       | Nvidia H100 (SXM card): 60.1 TFLOPS (700 watts)       Nvidia RTX
       | 3090 Ti:     40.0 TFLOPS (450 watts)
       | 
       | Compared to AMD's current top server and top desktop GPUs:
       | AMD Instinct MI250X:    47.9 TFLOPS (560 watts)       AMD Radeon
       | RX 6950 XT:  23.7 TFLOPS (335 watts)
       | 
       | 1 I didn't see the wattage listed in this page by Nvidia; my
       | source is https://www.digitaltrends.com/computing/nvidia-
       | rtx-4090-rtx-...
        
         | adrian_b wrote:
         | The FP32 comparisons show only a very incomplete image about
         | the RTX 40 series vs. server GPUs.
         | 
         | Both the NVIDIA and the AMD server GPUs are about 30 times
         | faster at FP64 operations. At equal FP32 Tflops, the server
         | GPUs would be 32 times faster at FP64 operations.
         | 
         | A 16 factor comes from having an 1:2 FP64/FP32 speed ratio
         | instead of an 1:32 ratio, and an additional factor of 2 comes
         | because the server GPUs have FP64 matrix operations, which do
         | not exist in consumer GPUs.
         | 
         | So the difference in FP64 speed is really huge. Moreover, the
         | server GPUs have ECC memory. When you have a computation that
         | takes a week, you would not want it to provide wrong results,
         | forcing you to redo it.
        
           | immmmmm wrote:
           | are they still using the same chip in server and gaming
           | ranges and crippling f64 by a fuse or software?
        
             | terafo wrote:
             | No, they aren't even on the same architectures now.
        
           | mrb wrote:
           | Of course, server GPUs remain kings of the hill on FP64
           | workloads, as they have extra FP64 units. I focus on FP32
           | performance because it is representative of general compute
           | performance on all other workloads, such as FP32, FP16, FP8,
           | or integer.
        
         | xbar wrote:
         | It's there: https://www.nvidia.com/en-us/geforce/graphics-
         | cards/compare/
        
         | throwabro1000 wrote:
        
       | noncoml wrote:
       | I hope mining comes back because NVIDIA has destroyed all good
       | faith they had from the gaming community.
        
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       (page generated 2022-09-20 23:02 UTC)