[HN Gopher] Google "hijacked millions of customers and orders" f...
       ___________________________________________________________________
        
       Google "hijacked millions of customers and orders" from restaurants
       - lawsuit
        
       Author : JaimeThompson
       Score  : 395 points
       Date   : 2022-03-14 13:14 UTC (9 hours ago)
        
 (HTM) web link (arstechnica.com)
 (TXT) w3m dump (arstechnica.com)
        
       | tomohawk wrote:
       | How is it not fraud to put in a search term, and have the result
       | NOT be what you searched for, but a paid for middleman site that
       | is making money off the situation.
       | 
       | This makes google a shill at best.
       | 
       | The middleman is either charging the searcher more to eat at the
       | restaurant, or the restaurant is getting less compensation.
       | 
       | Seems pretty evil to me.
        
       | flenserboy wrote:
       | Break 'em up. Search, at the very least, needs to be spun off.
       | The problem is that they are too useful as a conglomerate (with
       | their tentacles in everything) for the government to break them
       | up.
        
       | heisenbit wrote:
       | Does Google want to win this? I mean if this is legal what is
       | stopping me to put a front-end before Google and adding my own
       | value add aka. stripping ads?
        
         | josefx wrote:
         | > I mean if this is legal what is stopping me to put a front-
         | end before Google and adding my own value add aka. stripping
         | ads?
         | 
         | Google Chrome? I mean they are literally releasing a new
         | version of their browsers plugin API just to break all the ad
         | blockers and privacy plugins. They will probably also find a
         | way to mark your page as malicious (links to all those malware
         | sites,..) or do one of hundreds of other things that will make
         | people avoid your website. They basically own the client,
         | legality only enters the picture when they have to pay a
         | significant amount of fines.
        
       | PaulHoule wrote:
       | I've sometimes wanted to order food ahead of time at local
       | restaurants and pick it up but when I see a poorly branded
       | ordering form on a web site with a generic domain name I've got
       | little faith my order is going to be processed at all, never mind
       | correctly.
       | 
       | (... even if it is on the up-and-up there is still the concern
       | that the restaurant doesn't have good processes in place to
       | handle online orders. Years ago I tried online ordering from a
       | local sub shop which handled in-store orders so well one could
       | imagine it being the subject of a business school case study and
       | they screwed up my online order because it didn't fit in their
       | process.)
       | 
       | It may really be the restaurant that contracts with some web site
       | to put up an ordering form, maybe the whole thing is a scam.
       | Either way I just don't do it unless I really know online
       | ordering is effective.
        
       | lizardactivist wrote:
       | Sometimes it seems like Google think the internet is "theirs".
        
         | deutschew wrote:
         | either they truly have lost touch with their userbase or the
         | large majority of users simply do not care. in any case i'd
         | love to use DDG but the results simply isn't good and I always
         | end up coming back to google. just wish we could give them less
         | information.
         | 
         | but seems they are anti-competitive, youtube vanced is another
         | recent example.
        
           | Doctor_Fegg wrote:
           | Try Kagi. Free in beta, paid-for in due course, but excellent
           | results.
        
           | P_I_Staker wrote:
           | I hate to say it, but I can't stick with DDG. It's bad enough
           | for my uses, that I have to constantly switch back to google.
           | 
           | I know mileage may vary for others.
        
         | immibis wrote:
         | The Internet _is_ theirs. When will we take it back?
        
         | bootlooped wrote:
         | At least the other way around is true sometimes, that the
         | internet thinks Google's search results are theirs.
        
       | kaslai wrote:
       | While this isn't directly Google's doing, they do enable it for
       | other services too: when I was on a road trip, I realized that I
       | was going to need one additional hotel stay before getting home,
       | so at 1 AM I was shopping around for a hotel on my phone and
       | found a place that looked decent enough. I looked up their web
       | page to get their phone number (since I don't trust the Google
       | side-bar) to call them and everything seemed normal enough.
       | 
       | I clarified what their pet policy was over the phone and they
       | said I was fine to bring the pets I needed to bring. They said
       | that bringing a large dog and a cat was fine, so I thought
       | everything was good. When I got there, the person handling check-
       | in complained that I was violating hotel policy, as they only
       | allowed one pet and only small dogs were allowed. I was confused
       | as I had specifically asked when booking if they would be allowed
       | and I was assured that it was fine. Thankfully we were allowed to
       | keep the reservation given that we were keeping the animals
       | crated while in the room.
       | 
       | When I got home, I compared the phone number in my dial history
       | to the one on the hotel's website, and I noticed that they were
       | different. After a lot of confusion, I tried replicating my steps
       | to navigate to the hotel's website on my phone and realized that
       | I had actually clicked on an "Ad" link on Google to get to the
       | website, rather than the organic result. The webpages were almost
       | identical, with the only difference being the phone number.
       | Presumably the "Ad" link was put up by a booking site to funnel
       | phone traffic away from the legitimate site.
       | 
       | Presumably because I was tired, I either didn't notice it was an
       | ad, or I figured that it would be equivalent to the organic
       | search result, but it could have potentially caused me to have to
       | find a hotel that accepts big dogs with vacancy at 11 PM in a
       | city I don't know, in addition to wasting my money since the
       | reservations weren't refundable at that point.
       | 
       | tl;dr: Booking sites use Google ads to steal organic traffic
       | intended to go directly to hotels and caused me to
       | unintentionally violate a hotel's pet policy
        
       | registeredcorn wrote:
       | After reading the entire article, the picture has become a bit
       | clearer.
       | 
       | Just to recap the ups and downs of the wishy-washy language these
       | corporate bottomfeeders are using:
       | 
       | >We do not receive any compensation for orders or integrations
       | with this feature.
       | 
       | So g _ogle states that they made this without any intention of
       | compensation.
       | 
       | >While The Ordering App was initially set up to take a percentage
       | of sales,
       | 
       | Okay, no. So they _have* received compensation for this, but
       | intend to never receive profit in the future?
       | 
       | >g _ogle waived it "to help support restaurants affected during
       | the COVID-19 pandemic."
       | 
       | Again, no. So they _were* charging, and _were_ collecting exactly
       | the fees they said they weren 't, but _now_ they 've stopped...
       | "'cuz covid or whatever. See how loving and giving your global
       | overlord is treating its filthy, disgusting peasants? :^)"
       | 
       | Basically, g _ogle waived the fee because they can afford to -
       | for now - and want customers to get accustomed to using it_
       | before* they start charging for it (again) after it's reached
       | some predefined metric. How gracious of them to deceive us with
       | such carefully crafted lies.
       | 
       | >Companies that have completed the "Order Online" setup with g
       | _ogle can also direct customers to their own online ordering
       | services.
       | 
       | Okay, so this _only* impacts companies that want to participate
       | in this stupid online ordering setup?
       | 
       | >If restaurants haven't completed the setup, g _ogle appears to
       | create a page anyway...
       | 
       | Okay, so no. This isn't just people who want to participate.
       | Whether or not a restaurant has _any* interest whatsoever in a
       | listing on g _ogle, their (potential) customers will be given the
       | impression that the restaurant has an online ordering feature.
       | 
       | >...It's unclear how that happens, though it's possible that a
       | restaurant's appearance in a delivery app is what triggers it.
       | 
       | So, presumably, NO ONE at g_ogle knows how or why this happens,
       | or at least, no one is unwilling to say how or why this happens
       | because they're whorish enough to keep their scummy mouths shut.
       | So, whether or not a restaurant has _ANY_ intention of working
       | with 3rd parties, those 3rd parties will still try to profit off
       | of restaurants hard work, and potentially drive away business by
       | the higher charges associated with online ordering...
       | 
       | >If the restaurant has a relationship with the food delivery
       | company, it gets charged a fee. These fees can be so high--15 to
       | 30 percent in many cases--that the restaurant has no hope of
       | making a profit from the order.
       | 
       | ...and if the restaurant actively participates in asinine online
       | ordering, the only thing they can possibly gain out of it is...
       | 
       | > "Rather, a restaurant's usual goal is to capture new customers
       | that may later place orders with the restaurant outside of the
       | Delivery Providers' expensive platforms."
       | 
       | ...blind hope that, after a customer gets accustomed to
       | purchasing through a very specific means, that suddenly without
       | warning, the customer will then completely change methods into
       | paying a completely different way (in-person, over the phone,
       | etc.)
       | 
       | And ultimately, whether or not they play ball with that 3rd party
       | parasite, they're still being _listed_ on that stupid 3rd party
       | website, which in turn is pimping them out to daddy g*ogle for a
       | taste of exposure, which benefits all parties. Except for the
       | restaurant or customer.
       | 
       | Yeah, I can see why this resulted in a lawsuit.
        
       | ChrisArchitect wrote:
       | Sounds like usual Google 'organizing the world's information'
       | getting it in trouble again. I mean they're just organizing the
       | links that were scattered across sites and services and SERPs to
       | doordash, ubereats, etc. Seems like the restaurant has a problem
       | with those delivery services more.
        
       | stevespang wrote:
        
       | kevinschumacher wrote:
       | I could be wrong here, but, I think the lawsuit is totally
       | misdirected. Restaurants should be upset with the ordering
       | platforms (e.g., DoorDash) instead.
       | 
       | The problem is the ordering platforms enabling this integration
       | without restaurant consent. (Or, perhaps worse, offering orders
       | without restaurant consent?)
       | 
       | Google just provides an API that allows restaurant ordering from
       | Maps, Search etc. It connects to the ordering platforms (e.g.,
       | DoorDash) [1]. The ordering platforms integrate with this API by
       | uploading data feeds and implementing a server with specific
       | interface. [2]
       | 
       | I don't think Google even takes a cut!
       | 
       | I worked on an integration to a similar API, "Reserve with
       | Google" [3]. With that one, at least, it can be enabled/disabled
       | at the restaurant level. I assume that "Order with Google" is
       | similar.
       | 
       | [1] https://developers.google.com/actions/food-ordering
       | 
       | [2] https://developers.google.com/actions/food-
       | ordering/guides/b...
       | 
       | [3] https://www.google.com/maps/reserve/
        
         | wnevets wrote:
         | I just wish there was a way to disable that integration. I have
         | to go out of my way to avoid using it and go directly to the
         | restaurant site to place the order.
        
         | Mikeb85 wrote:
         | The problem is that Google makes it look like it's part of the
         | restaurant's own Google Business account but then directs to a
         | 3rd party without the restaurant's explicit consent.
        
           | Melatonic wrote:
           | This is a very good point and I think perhaps, from a logic
           | point of view, a huge issue.
        
         | account42 wrote:
         | Depends, if paid ads were involved to list e.g. DoorDash higher
         | on the results then I think google should deserve some of the
         | blame.
        
           | kevinschumacher wrote:
           | I don't think you can blame Google for allowing a delivery
           | operator to buy ads on a restaurant's name.
           | 
           | If it's the delivery operator's business model to buy ads to
           | get a cut of an order, then, we should be upset with the
           | delivery operator.
           | 
           | (edit: removed off topic and specific business)
        
             | wgjordan wrote:
             | I think it's perfectly reasonable to blame/be upset with
             | _both_ the delivery operator (for infringing upon the
             | restaurant 's trademark by causing confusion as to the
             | source of goods/services), _and_ the e-commerce platform
             | for knowingly facilitating /allowing the trademark
             | infringement to occur on its platform. This is called
             | 'secondary' or 'contributory' infringement in legal jargon.
        
         | gumby wrote:
         | > Google just provides an API that allows restaurant ordering
         | from Maps, Search etc. It connects to the ordering platforms
         | (e.g., DoorDash) [1]. The ordering platforms integrate with
         | this API by uploading data feeds and implementing a server with
         | specific interface. [2]
         | 
         | > I don't think Google even takes a cut!
         | 
         | Yes officer, I did leave the bank door unlocked as a favor to
         | my friend, but I didn't even get any of the stolen money!
        
           | kevinschumacher wrote:
           | This is a fair take. But in your analogy, we'd go after the
           | thief, too, right? And the thief would get a harsher
           | sentence?
           | 
           | Yet there's no lawsuit against the thief.
        
             | gumby wrote:
             | Door dash is odious and needs a comeuppance, no question.
             | But their theft does not acquit their accomplices.
        
         | josefx wrote:
         | > The problem is the ordering platforms enabling this
         | integration without restaurant consent.
         | 
         | The lawsuit seems to focus on the history of how that happened
         | a bit. Namely Google seems to have initially tried to sell this
         | API to restaurants directly. Hence the brazen trademark
         | infringement and restaurant impersonation, it was intended to
         | operate with the authorization of the restaurants directly.
         | Only when that failed did they move on to third party
         | distributors that didn't have any right to the trademarks,
         | without changing the now deceptive interface.
         | 
         | > I don't think Google even takes a cut!
         | 
         | The lawsuit is a bit unclear on that (through information and
         | belief) but also cites alternative revenue streams through ads
         | and pushing more people onto its own payment platform.
        
           | manholio wrote:
           | It is completely irrelevant if Google takes a cut or not.
           | Google uses the restaurant's brand name to enable one of
           | their delivery partners to undercut the restaurant's own
           | delivery system.
           | 
           | The nature of the partnership between Google and the delivery
           | firm is not directly relevant to the restaurant's loss of
           | revenue. They could be building a future business, they could
           | be compensated in an indirect fashion (ex. those who pay more
           | to AdSense get a preferential treatment) etc.
        
           | kevinschumacher wrote:
           | > Namely Google seems to have initially tried to sell this
           | API to restaurants directly.
           | 
           | ...which was a fools errand. It is impossible to expect
           | individual restaurants (_maybe_ aside from large restaurant
           | groups - ie, big chains) to integrate with this API.
           | 
           | To me it seems much more likely that Google pivoted to
           | working directly with delivery operators for practical
           | reasons to make the product functional.
           | 
           | I would also bet that contracts with the delivery operators
           | include a bit about how they will enable this integration and
           | what that means. Perhaps they do not make it explicit enough
           | in the sales cycle (or, didn't in the case of Lime)
        
           | tomger wrote:
           | Google doesn't take a cut _yet_.
        
             | kwertyoowiyop wrote:
             | Bingo. Cripple the competition now, then turn on the money
             | spigot whenever they want.
        
               | dylan604 wrote:
               | Or wait until you gain critical mass, and then pull the
               | plug on the entire project since it's not making money.
               | It is the Googs after all.
        
               | awill wrote:
               | Good take. This made me thing of all the GOogle failures
               | in a different light. It isn't just that they abandon
               | users. They also crush competitors in the initial phase
               | (by being free, or generally having Google branding),
               | only to pull the plug. We often talk about the users left
               | with having to find an alternative, but not the
               | competitors they crushed along the way.
        
               | asah wrote:
               | In ads and commerce, Google has much longer time
               | horizon... e.g. froogle was launched in 2002 and they
               | rebranded and "turned on the spigot" in 2012.
        
               | rlewkov wrote:
               | Google wouldn't do that because ... well ... because
               | don't be evil
        
               | Melatonic wrote:
               | Or discontinue the feature completely when the director
               | in charge of the project gets bored with it
        
               | emodendroket wrote:
               | Not sure how that happens unless they decide to launch
               | their own DoorDash clone.
        
             | vgeek wrote:
             | Froogle 2.0? Let them signup and invest integration efforts
             | to get an intial free spigot of traffic, then yank the rug
             | and start charging on a per unit basis once it reaches
             | critical mass.
        
         | ptudan wrote:
         | I would be shocked if google didn't get a cut, or at least a
         | pay per click. Just doesn't seem like them not to
        
           | kevinschumacher wrote:
           | It could be more of a strategic play to keep eyeballs on
           | Google properties and further build the advertising profile.
           | Also provides a foothold into entering the
           | ordering/delivery/reservation businesses at a much later date
           | if they so choose.
           | 
           | IIRC Google didn't take a cut on restaurant reservations, at
           | least
        
           | jsnell wrote:
           | The article addresses this, with the following quote:
           | 
           | > We do not receive any compensation for orders or
           | integrations with this feature
           | 
           | It could of course be a lie, but that seems like a bad
           | strategy.
        
             | hypertele-Xii wrote:
             | Imagine every part of Google is a neural network black box
             | that has machine-learned to say and do whatever makes the
             | company the most profit as a whole, lawsuits deducted.
        
               | lmkg wrote:
               | It can't deduct the value of lawsuits until it gets
               | training data.
        
               | trulyme wrote:
               | The data is incoming, no worries.
        
         | mdoms wrote:
         | Regardless of the underlying technical implementation, Google
         | is offering an unsolicited Order Now feature to its users under
         | the restaurants' brand.
        
           | [deleted]
        
         | brightball wrote:
         | I honestly don't know how restaurants even get a say in the
         | matter. Ultimately, as a customer I am placing a to-go order
         | and hiring somebody to go pick it up for me.
         | 
         | DoorDash has made an effort to streamline the process. If to-go
         | orders are an option then you really don't get a choice in who
         | I send to pick it up.
        
           | wccrawford wrote:
           | They get a say because those companies were doing everything
           | they can not to let the customer know about that disconnect.
           | Many customers thought the restaurant had agreed to the
           | service, and were holding the restaurant responsible for
           | mistakes the delivery companies made.
           | 
           | I'm not quite willing to call it fraud yet, but it's in that
           | area.
        
             | brightball wrote:
             | I can understand that aspect of it.
        
             | RegW wrote:
             | > I'm not quite willing to call it fraud yet,
             | 
             | Great. So if you're happy with just a bit of disconnect,
             | I'll get down the dump and pick up some old oil drums and
             | fire up a kitchen in the garage. What do you fancy? KFC?
             | Nandos?
             | 
             | No. If we can pretend to represent someone else without
             | their concent, based on unverified 3rd party data, then
             | we're cooking with tinned worms.
        
           | mulmen wrote:
           | Some restaurants don't offer delivery for quality reasons.
           | When Doordash impersonates those businesses the reputation of
           | the restaurant is at risk.
           | 
           | It's a classic case of internalizing the gains and
           | externalizing the costs.
        
             | lupire wrote:
             | takeout /= delivery
        
           | tsimionescu wrote:
           | They get a say through trademark law. If you show the KFC
           | logo or even name on a service, you have to seek KFC's
           | permission to do so.
        
             | technothrasher wrote:
             | As long as you're reselling actual KFC products, you are
             | not likely violating their trademark. However, if you
             | deceive the customer into thinking they are buying directly
             | from KFC, then you likely are.
             | 
             | In a similar situation, Ferrari has often attempted to keep
             | independent repair shops from using the Ferrari name and
             | logo to advertise that they service Ferrari cars. They've
             | lost quite a few times.
             | 
             | All that said, you can still run into copyright issues when
             | reproducing somebody's logo.
        
               | 6510 wrote:
               | Not sure, who would pay the bill for the food poisoning?
               | 
               | If you are reselling my food am I still responsible for
               | it?
               | 
               | Say you heat the container on your bike to a danger zone
               | temperature. Say the order sits at the bottom but you
               | have the same order on top. The food at the bottom could
               | sit there all day.
               | 
               | Say I've also undercooked the chicken.
               | 
               | Who is to blame?
        
         | winternett wrote:
         | Google takes a cut when those companies pay for ads on the
         | platform. It's the old switcheroo...
         | 
         | For many years Google had run their search engine as a trusted
         | source for indexed search with advertising subtly placed. Now
         | that they are dominating the entire search market, they are
         | skewing results to anyone who pays for promotion with them
         | under the table, and it's not clearly apparent to users.
         | 
         | I can't tell you how many times I've tried to find a restaurant
         | web site on google and it's buried under direct links to door
         | dash and other order online services that add surcharges. It's
         | so bad now that the only way I can ensure that I'm not being
         | overcharged for no good reason is to order by phone or directly
         | at restaurants. There is very little value added to so many
         | online businesses now because of twisted Internet schemes like
         | this.
        
           | kevinschumacher wrote:
           | > Google takes a cut when those companies pay for ads on the
           | platform.
           | 
           | > I can't tell you how many times I've tried to find a
           | restaurant web site on google and it's buried under direct
           | links to door dash and other order online services that add
           | surcharges.
           | 
           | That's definitely true, but that's not what's being
           | discussed.
        
           | demadog wrote:
           | > Now that they are dominating the entire search market, they
           | are skewing results to anyone who pays for promotion with
           | them under the table, and it's not clearly apparent to users.
           | 
           | Do you mean for restaurant results specifically or all Google
           | Search results? Big difference if both.
        
           | riverdroid wrote:
           | Be aware of platforms publishing a 'proxy' phone number so
           | they can still collect their fees:
           | https://www.theverge.com/2019/8/6/20756878/yelp-grubhub-
           | comm...
        
             | lupire wrote:
             | Why? Do you also beware of restaraunt waiters collecting a
             | fee for bringing you food you could get directly from the
             | cook?
             | 
             | If you want to undercut an affilate referral, go to the
             | restaurant ditrctlry instead of a third party leadgen site.
        
           | notjulianjaynes wrote:
           | > Now that they are dominating the entire search market, they
           | are skewing results to anyone who pays for promotion with
           | them under the table, and it's not clearly apparent to users.
           | 
           | Slightly off topic, but as an example of this, I did a search
           | for the manufacturer part number of a brushed DC motor the
           | other day. It was just a randomish string of characters like
           | S-5672 or something, and under image results and all the
           | results were completely unrelated pictures of an entirely
           | different _brushless_ motor that I had recently purchased.
           | The seeming effect of this is that Google knew I was looking
           | for a specific product, and chose to show me a competing
           | product instead, despite them not being comparable.
        
             | Melatonic wrote:
             | I have found their search to be less and less useful for
             | things like this when it used to be great. Even searching
             | in quotes has gotten much less "exact". If you really want
             | to do an exact search you have to quote it AND now also
             | check a box for "exact results" in the little search
             | options dropdown.
        
       | CivBase wrote:
       | > When users click the "Order Online" button, they're directed to
       | a page that in many cases contains large links to food delivery
       | companies, complete with their logos. The restaurant's own site
       | gets a link as well, though it's a small, generic "website"
       | button. In some cases, Google provides an interface for
       | assembling an order, complete with prices and descriptions of the
       | menu items.
       | 
       | > "Google's 'Order Online' button leads to an unauthorized online
       | storefront--one owned and controlled by Google--wherein consumers
       | can place orders for the restaurant's products, all under the
       | restaurant's tradename," the lawsuit says. "Google prominently
       | features the restaurant's tradename at the top of the page, above
       | the restaurant's address and menu, to give the user the distinct
       | impression that the storefront and products are authorized and
       | sponsored by the restaurant, when they are not."
       | 
       | I'm not sure if "business fraud" is a thing, but it seems to me
       | like it should be illegal for any business to offer any services
       | on behalf of another business without permission. It's fine if
       | Google displays what it thinks a restaurant's menu is, so long as
       | they aren't pretending to be the restaurant. But taking orders
       | and payment on behalf of another business without their
       | permission is wrong - and using the other business's branding
       | like that is especially twisted.
        
         | jsmith45 wrote:
         | I'm really confused by this complaint.
         | 
         | If I hit a restaurant's order button I get taken to
         | food.google.com where I am asked to pick a platform to order
         | on, which includes doordash, grubhub, or the restaurants own
         | website (if available). Perhaps if only one of the platforms
         | were available, it would direct me to that provider? (the
         | examples I've tried have all had multiple options).
         | 
         | I'm certainly am not seeing this Google controlled storefront
         | thing from the complaint, unless they are claiming the Provider
         | selection screen is a storefront.
        
         | bootlooped wrote:
         | I haven't seen a case yet where the branding is that deceptive.
         | I would like to see it, I'm open to believing it exists.
         | 
         | So far, in the examples I've looked at, it has been fairly
         | clear who the players are. I liken it to seeing the logos for
         | car manufacturers on a car rental company's website. I know I'm
         | not entering directly into a transaction with Toyota. I
         | understand that if I search "rent Toyota" on Google a lot of
         | third party services are going to come up in the results.
        
       | impalallama wrote:
       | this is disappointing to learn about, i have ordered through
       | these options before, usually for in store pickup so its
       | unfortunate that i'm still using these predatory services that
       | i've been working to avoid
        
       | endisneigh wrote:
       | > On those pages, customers are prompted with large buttons to
       | order with food delivery companies like GrubHub, DoorDash, or
       | Seamless.
        
       | johndfsgdgdfg wrote:
       | Google isn't even in restaurants business and they are already
       | defrauding the restaurants. No wonder people hate Google and love
       | Amazon. Amazon has been doing business with small business and
       | has never taken advantage of them. Meanwhile Google is siphoning
       | money from small restaurants during the pandemic.
        
         | jaywalk wrote:
         | > Amazon has been doing business with small business and has
         | never taken advantage of them.
         | 
         | Oh, wow. I think the countless small businesses that have been
         | essentially forced out by AmazonBasics would disagree with you.
        
         | natpalmer1776 wrote:
         | While it is still under contention, see recent news surrounding
         | the Amazon Basics brands.
        
       | blakesterz wrote:
       | I've seen this when searching for restaurants, and I spotted it
       | right away. It's a classic dark pattern and I'm surprised that
       | more restaurants aren't suing them over this.
       | 
       | Google search results have become dangerous (for lack of a better
       | word) and really hard to use when searching for some things
       | lately. I shouldn't have to carefully scrutinize every link ON
       | Google and then double check I'm actually ending up where Google
       | said it was sending me. I understand they want to squeeze every
       | possible dollar out of every search, but I no longer trust them
       | for certain searches.
       | 
       | I'm not even talking about the results, this is just what's on
       | the actual Google search results page. There's just way too many
       | ads and other tricks like this happening.
        
         | dvtrn wrote:
         | "I shouldn't have to carefully scrutinize every link ON Google
         | and then double check I'm actually ending up where Google said
         | it was sending me."
         | 
         | I've noticed it only a handful of times, but phone numbers for
         | listings, can't be trusted either anymore [1]
         | 
         | GrubHub also does it: there has been more than one occasion
         | where I've searched a restaurant in a new town while traveling
         | for work, called the phone number to inquire about a menu item
         | thinking I was dialing the restaurant but I had instead dialed
         | a GrubHub or Goggle contact center.
         | 
         | At first I didn't realize what was going on, but quickly put it
         | together after ordering from a restaurant that appeared in
         | Google, using the "order form" and getting a phone call from a
         | different voice telling me the item I ordered hadn't been sold
         | by the restaurant in weeks due to sourcing issues.
         | 
         | "I just spoke with Mark, he said you do sell it"
         | 
         | "We don't have anyone named Mark working here"
         | 
         | I go check the listing again, check the phone number, and ask
         | the person on the other end of the line what the restaurant
         | business telephone number is: sure enough it's a completely
         | different number.
         | 
         | Not sure how widespread this is or how to tell which restaurant
         | phone numbers on these platforms take me to someone actually
         | _at the establishment_ , but....well...shit like this.
         | 
         | [1] https://www.engadget.com/2019-08-06-grubhub-is-replacing-
         | res.... (article is from 2019 but this has happened to me as
         | recently as oct/2021)
        
           | car_analogy wrote:
           | From that endgadget article: _Users wouldn 't have ordered
           | food "without our platform," company spokesperson Brendan
           | Lewis said._
           | 
           | Ah yes, if it wasn't for GrubHub, we would all starve!
           | 
           | I've never seen the middle-man parasite's lie exposed this
           | clearly. People have been ordering direct from restaurants
           | for ages, but now that Yelp/Grubhub managed to muscle their
           | way between restaurants and customers, they take credit for
           | this entire business existing, to justify their sleazy
           | practices.
        
             | immibis wrote:
             | It's a common talking point that if not for landlords
             | (landleeches), nobody would have houses.
        
           | jimmaswell wrote:
           | Do they actually pretend to be the restaurant on the phone,
           | like they answer with "Tony's Pizza" if that's the
           | restaurant?
        
             | dvtrn wrote:
             | They did, yes.
             | 
             | I'm not qualified to know whether or not this counts as
             | some kind of fraud, but it was the final straw for me to
             | stop using these delivery services once and for all after
             | other unrelated negative experiences with them.
        
               | colejohnson66 wrote:
               | IANAL, but for the websites, it's easily trademark
               | infringement. In-N-Out notably sued DoorDash over them
               | using the In-N-Out logo on the site.[0]
               | 
               | It's understandable why. If a customer receives a bad
               | order due to GrubHub, DoorDash, etc., it reflects badly
               | on the restaurant, even if it's not their fault. See
               | claim 29 from the filing[1]:
               | 
               | > Defendant's use of Plaintiff's famous trademarks
               | implies that Defendant not only delivers In-N-Out
               | products to its customers, but that the quality and
               | services offered by Defendant is the same as if consumers
               | had made purchases directly from Plaintiff. Upon
               | information and belief, the quality of services offered
               | by Defendant does not at all comport with the standards
               | that consumers expect from Plaintiff's goods and
               | services. Further, Plaintiff has no control over the time
               | it takes Defendant to deliver Plaintiff's goods to
               | consumers, or over the temperature at which the goods are
               | kept during delivery, nor over the food handling and
               | safety practices of Defendant's delivery drivers. While
               | Plaintiff adheres to the Food Code, on information and
               | belief, Defendant does not adhere to such regulations,
               | including with regard to compliance with required food
               | safety and handling practices.
               | 
               | [0]: https://money.cnn.com/2015/11/12/technology/in-n-
               | out-doordas...
               | 
               | [1]: https://www.eater.com/2015/11/11/9714840/in-n-out-
               | doordash-d...
        
           | syshum wrote:
           | this is one area where the FTC should be stepping in, It
           | should be seen as blatant fraud for a business to represent
           | themselves as another business to the point where users are
           | confused who they are actually calling.
           | 
           | It always amazes me that the government is never concerned
           | with things is SHOULD BE, instead is very concerned with
           | things that should be none of its business.
        
           | nerdponx wrote:
           | Grubhub has been notorious for doing this for years. It's not
           | surprising that Google is trying to take their cut.
        
         | resygonewrong wrote:
         | I just tried making reservations for an anniversary dinner, so
         | I Google "Obstinate Daughter" and they put up a little widget
         | for Resy and lo and behold there are no good reservations times
         | available despite it being zero-dark-thirty on the first day
         | one could even make reservations for my targeted date.
         | 
         | Now I'm a bit skeptical that the city collectively got up at
         | the ass-crack of dawn to make a dinner reservation on a random
         | weeknight, so I go visit the restaurant website and they have a
         | wide open calendar. Had I not scrutinized the Google offerings
         | the restaurant would have lost out on my business.
         | 
         | IANAL but that whole offering on the part of Google just seems
         | morally wrong if not some form of fraudulent.
        
           | krnlpnc wrote:
           | So I wonder what's the end game of a pattern like this? Is it
           | a shakedown type of situation where if a restaurant doesn't
           | pay up to enable some reservations "integration" they will be
           | shown as fully booked by default?
        
             | kayodelycaon wrote:
             | Google does all kinds of stupid things like this. They
             | constantly change how they interpret data and punish anyone
             | who doesn't (or can't) follow the new rules.
             | 
             | They'll suddenly require X to be valid against a specific
             | standard, but the maker of the product you sell doesn't
             | follow X. Oh, and omitting X is the same as having an
             | invalid X.
             | 
             | Frankly, it's ridiculous. We have to have an entire paid
             | position just for dealing with Google's bullshit.
        
           | zerocrates wrote:
           | As far as I see that restaurant just does in fact use Resy
           | and it looks to me like Google just shows the same results
           | the Resy site does. What they _do_ do is just not show you
           | times that are outside a window around the selected time (and
           | they preselect one) so maybe that 's the issue?
           | 
           | I'm not really seeing the fraud or moral issue here. Of
           | course the reservation system isn't the same as the ordering
           | one and just the nature of the market makes the reservation
           | services less problematic than the food-ordering ones.
        
         | zivkovicp wrote:
         | The irony is that these techniques are against their own TOS
         | for Adsense/Adwords, but I guess it's more of a "do as I say,
         | not as I do" sort of situation.
        
           | blakesterz wrote:
           | That reminds me of an old tweet from someone to Matt Cutts
           | (at least I think it was Cutts). MC had tweeted a reply to
           | someone about how they don't allow scrapers and sites that
           | just reuse content from other sites. Someone else replied to
           | him with a screenshot of Google's search results page that
           | had scraped and reused something from somewhere and said "I
           | think I found one of those sites for you". (Hoping I remember
           | that at least somewhat close to how it happened! It's a
           | somewhat faded memory from several years ago)
        
             | random314 wrote:
             | The top search result was Google scraping from wikipedia.
        
             | wolpoli wrote:
             | > don't allow scrapers and sites that just reuse content
             | from other sites.
             | 
             | I remember there used to be ranking penalties against
             | scraper sites. I have not been following Google's SEO rules
             | in a while, so does anyone know what happened to it?
        
               | Implicated wrote:
               | It's essentially the 'duplicate content'
               | penalty/penalties. [1]
               | 
               | It's pretty ironic really... take a look at this
               | scenario...
               | 
               | Let's say we have Website A which we'll consider a
               | "legitimate" website producing unique and quality content
               | and we have Website B which is not, but it has some
               | clever people running it's scrapers/submissions..
               | 
               | Developer responsible for Website B has identified that
               | Website A produces quality content that it wants to steal
               | - setups up a scraper to check for updates on Website A,
               | when it finds them it will immediately scrape the content
               | and repost it on Website B. Then they will update their
               | sitemap and submit it to Google (or some other of the
               | various ways to 'alert' google of a new page/updated
               | content) which will trigger a crawl of that page/website.
               | 
               | If this crawl/index of Website B happens before Website A
               | - who does Google see as the producer of that content and
               | who is now the "duplicate"?
               | 
               | Whack-a-mole.
               | 
               | 1: https://backlinko.com/hub/seo/duplicate-content
        
             | weird-eye-issue wrote:
             | Funny, I guess. But pages that scrape short excerpts from
             | other sites and link back to them in order to provide
             | additional value to a user absolutely are allowed by
             | Google. Sites that scrape large portions of text and don't
             | credit it back aren't allowed and would be illegal.
             | 
             | An example of an allowed page doing this would be a "recipe
             | roundup" where a site lists 10 or so recipes in a
             | particular theme (like Best Keto Breakfast Recipes) and
             | each one links back to the original recipe with a short
             | description.
             | 
             | I'm not surprised this sort of "gotcha" was popular on
             | Twitter though (and is why I don't use Twitter)
        
               | klyrs wrote:
               | Only, google rarely credits the sources they scraped for
               | infoboxes.
        
               | weird-eye-issue wrote:
               | For things that are considered facts they don't. But for
               | Featured Snippets they do. If something is a widely
               | recognized fact you don't need to credit a source in your
               | own writing too
        
               | klyrs wrote:
               | Is some random celebrity's net worth a "widely recognized
               | fact"?
               | 
               | https://theoutline.com/post/1399/how-google-ate-
               | celebritynet...
        
               | squeaky-clean wrote:
               | Google gets "facts" wrong pretty often because it gathers
               | them by scraping. There are too many possible facts for
               | them to have all been verified by a human.
        
             | dazc wrote:
             | That did happen, as you describe it.
        
         | Unklejoe wrote:
         | > I'm surprised that more restaurants aren't suing them over
         | this.
         | 
         | My guess is that most restaurants don't even know where to
         | begin when it comes to suing something like Google. At least
         | that's how I would feel.
        
         | acomjean wrote:
         | I always try to go the website. But I think adding some murk is
         | that some restaurants use third party order systems
         | 
         | like by door dash via the generic: https://order.online/en-US/
         | 
         | For example this is a doordash site (set up by the restaurant):
         | https://order.online/business/-54797/en-US
         | 
         | A restaurant tried to call me about an order, but coming from a
         | toll free number I ignored it. I asked them why they didn't
         | have a local number. They could only call me back via the door
         | dash number as my number wasn't provided to the restaurant. It
         | was weird.
         | 
         | Around here the local restaurant POS vendor exposed their
         | interface online and made and app for pickups. I'll use that
         | directly if I'm ordering from a place that uses it. Thats a
         | little fraught too, because the staff has to learn to use that
         | too (staff has to have some training on turing online ordering
         | on or off..which they sometimes have forgotten to do)
         | 
         | https://pos.toasttab.com
        
           | colinmhayes wrote:
           | > my number wasn't provided to the restaurant.
           | 
           | When I was interning for a consultancy one of my assignments
           | was to create a system that could be placed in restaurants to
           | mitm printer jobs so that our low fee delivery service could
           | scrape phone numbers and emails from third party delivery
           | receipts and send coupons to get customers to switch to our
           | service. Doordash probably figured out this sort of stuff was
           | happening so took all the identifying info out of their
           | service?
        
             | acomjean wrote:
             | That makes sense.
        
           | noasaservice wrote:
           | Remember, that DoorDash is YC13.
           | 
           | Ycombinator is enabling this kind of behavior, either
           | historically or currently.
           | 
           | I think that YC should audit what their prospective, current,
           | and older companies are doing, and avoid or forbid unethical
           | and/or illegal behavior. And barring active influence, they
           | should outwardly denounce companies that choose to engage in
           | these kinds of scams.
           | 
           | (I have a private plugin that does company searches and sees
           | if they are a YC company. You'd be really surprised just how
           | many negative articles are YC founded companies.)
           | 
           | Edit: and the downvotes commence
        
             | mikestew wrote:
             | _I think that YC should audit what their prospective,
             | current, and older companies are doing, and avoid or forbid
             | unethical and /or illegal behavior._
             | 
             | Why do you call out YC specifically? Maybe I missed the
             | memo, but I don't look at companies coming out of YC as
             | being made from some special moral fiber. Quite the
             | contrary in a lot of cases, and DoorDash is just one
             | example. If there's anything YC is "auditing", my guess is
             | that it's a P/L sheet, not questionable business decisions.
        
               | noasaservice wrote:
               | > Why do you call out YC specifically?
               | 
               | They run a massive social media site (HN is _that_
               | massive). It 's why you and I are here. It's why on
               | Twitter this place is known as "That Orange Place", and
               | YC, and HN.
               | 
               | And, because of their clout, they SHOULD be leading the
               | way on ethical venture capital.
               | 
               | And by shoving the Overton Window more towards ethical VC
               | funding, and denouncing shitty companies when they start
               | to engage in unethical or borderline-illegal behavior,
               | they can be the trend-setters in aiming the trajectories
               | of what SV and other high tech areas are.
        
               | mikestew wrote:
               | Fair enough, I agree that it would be nice if YC were
               | leading the way, as you say. And why hold YC's feet to
               | the fire more than any other? Okay, the massive social
               | media site they put their name on. Maybe it's my old-man
               | cynicism, but I just don't see that justifying an
               | _expectation_ that YC do better, just an explanation of
               | why they _should_ do better.
               | 
               | Anyway, not disagreeing, and thank you for the response
               | explaining where you're coming from.
        
             | david38 wrote:
             | Yea, I don't see YC as any kind of moral filter despite it
             | appears to have that kind of halo.
        
           | zerocrates wrote:
           | Lots of restaurants around here use Toast and I'll pretty
           | much always use that if it's available.
           | 
           | I get a nice consistent interface, it remembers my
           | name/payment across the different restaurants that use it,
           | and as far as I've seen they're not a raw deal for the
           | restaurant. Square I think is pretty similar? Though I just
           | don't personally see as many places using it for online
           | ordering.
           | 
           | This Google feature unfortunately seems to favor the high-
           | commission major apps in its listings, though the "native"
           | one where Google itself shows an ordering interface seems to
           | be a no-commission DoorDash thing, at least for the
           | restaurants I've seen? Which still has "extra-middleman"
           | problems but at least isn't so bad financially.
        
         | djitz wrote:
         | Yep. I noticed this when they started doing it in maps. I
         | always wonder what their commission is, which is in turn part
         | of the commission for Grubhub or any other food delivery
         | service.
         | 
         | You have to make a real effort to avoid their crap hurdles just
         | to make it to the damn restaurant's own website.
        
       | tpmx wrote:
       | I guess it's about https://orderfood.google.com/ (US only, VPN
       | works) + links in organic search results.
        
       | [deleted]
        
       | indymike wrote:
       | I pulled the plug on Google Search about two months ago and
       | switched to Brave's new search engine. It works for me. Search is
       | a tough product because nearly every way you come up with to
       | monetize it counts in either diluting the SERPs with paid
       | listings or diverting clicks to something other than what the
       | user is looking for. I.e. I search for a movie and get the Google
       | movie listing instead of a listing for the website for the actual
       | movie.
       | 
       | On Brave Search: I've had to use Google search twice in the past
       | month, and it was useful one of those times, so Brave has been
       | fantastic so far. In the past,the new search engine usually lasts
       | about 3-4 days and I give up and go back to Google. This time...
       | well... still using Brave.
        
         | Method-X wrote:
         | My experience with Brave Search has been fantastic as well. I
         | also like the UI much more than any other search engine I've
         | used.
        
         | FearlessNebula wrote:
         | Monetization wouldn't be an issue if we paid for these
         | services. I'd be willing to pay $5-10 a month for a good search
         | engine that respects your privacy. But I guess the average
         | person hates the idea of paying for any software these days.
        
           | immibis wrote:
           | It's substantial friction. You pay for a search engine,
           | another search engine, a documentation site, YouTube, Hacker
           | News, 50 different newspapers...
           | 
           | What I want is some fixed revenue-sharing service a la
           | YouTube Premium but for the entire Internet. Pay $XX/month,
           | and get access to a zillion websites, with each one receiving
           | revenue proportional to how much you use it.
           | 
           | Except the websites would probably game that by loading a
           | zillion empty iframes or something. Damn.
        
           | bryans wrote:
           | I got curious about this and wanted to spitball some numbers.
           | According to a Google search, Google's average user "conducts
           | 3-4 searches each day." Nobody goes into details, so we don't
           | know if those include subsequent searches or the average
           | number of pages they looked at -- though I think we can
           | assume that would be pretty close to 1, as most people are
           | going to find what they're looking for in the first few
           | results.
           | 
           | Let's say the average searches per day is 4 and they are
           | general enough queries to be showing ads, of which there are
           | an average of 3 per page. It would be a mix of CPM and
           | clicks, but each placement will average out to roughly $0.007
           | in revenue. That's 360 ads per month resulting in ~$2.50 per
           | user.
           | 
           | Of course, that doesn't include the specific overhead of
           | brokering the ads or developing and maintaining such a
           | bizarrely complicated system, and it's safe to assume their
           | margins are at most 20-30%. So, after expending all of that
           | effort in creating this anti-privacy, anti-consumer, anti-
           | competitive system that's rigged against both the advertisers
           | and users, they're making a whopping $0.75/mo per search
           | user.
           | 
           | Which is all to say that if search were simply search, then
           | they could: charge $10/year for an ad-free and privacy-
           | focused service, drastically simplify their entire
           | infrastructure, reassign the ad support staff toward much-
           | needed consumer issues, and actually be making more money in
           | the process. However, this doesn't include Maps or other
           | services, which is how they convert that $0.75/mo search user
           | into a $10/mo ecosystem addict (or $1,000/mo supporter of
           | content creators).
           | 
           | Search is the method for directing traffic where they want it
           | to go, and the trick is to also be making money from all of
           | those places, with even more profitable ads or salable
           | products. I think any search engine will struggle with this
           | when it inevitably grows beyond its core product, because the
           | alternative is a mess of different companies, products, APIs
           | and methodologies that barely work together -- moral high
           | ground wages aren't exactly an ingredient for explosive,
           | cohesive and industry-competitive innovation.
        
             | ascagnel_ wrote:
             | A couple of thoughts on this:
             | 
             | - You're completely discounting the overhead of running a
             | $10/mo service, not to mention the cost of acquisition.
             | 
             | - Google and other free-to-use search engines aren't going
             | away in this scenario, so this hypothetical paid search
             | engine will need to "compete with free"
             | 
             | - If you're competing with free, you need to offer a better
             | experience than the free service. Cutting the BS sounds
             | good, but is it $10/mo better than the free service?
             | 
             | Finally, the biggest issue is that, with the ad model, the
             | minimum Google earns per user is $0.75/mo, but they could
             | make notably more off of negotiated deals for big purchases
             | (eg: Google could sell placements against high-dollar
             | things like real estate for more money) or could just get a
             | windfall from high-frequency months; with your model, the
             | maximum the business can ever earn is $10/mo.
        
               | bryans wrote:
               | > You're completely discounting the overhead of running a
               | $10/mo service, not to mention the cost of acquisition.
               | 
               | You're entirely misreading what I said. They already have
               | the service and that is an existing cost. To have the ads
               | is an additional cost (and a massive one at that), which
               | could be entirely replaced with a virtually zero-cost
               | purchase form. That's less overhead, not equal -- and
               | certainly not more. Also, I specifically referenced the
               | overhead in my comment, so it's amazing that you would
               | claim I'm disregarding it.
               | 
               | > Google and other free-to-use search engines aren't
               | going away in this scenario, so this hypothetical paid
               | search engine will need to "compete with free"
               | 
               | I literally used Google as an example of how they could
               | make more money without ads, and I didn't say anything at
               | all about them only having a paid option. Also, my
               | conclusion was that paid can't compete with free, so you
               | just reiterated my point in an attempt to "prove me
               | wrong."
               | 
               | > If you're competing with free, you need to offer a
               | better experience than the free service. Cutting the BS
               | sounds good, but is it $10/mo better than the free
               | service?
               | 
               | I said $10/year, not $10/mo. Is $1/mo worth it from a
               | user perspective to remove ads and privacy invasive
               | features? The universal answer to that for any employed
               | individual is yes (even if they've been tricked into
               | thinking otherwise), because all of these companies have
               | repeatedly proven that they can't be trusted to monetize
               | free services without acting incredibly harmful in the
               | process.
               | 
               | > Finally, the biggest issue is that, with the ad model,
               | the minimum Google earns per user is $0.75/mo, but they
               | could make notably more off of negotiated deals for big
               | purchases (eg: Google could sell placements against high-
               | dollar things like real estate for more money) or could
               | just get a windfall from high-frequency months; with your
               | model, the maximum the business can ever earn is $10/mo.
               | 
               | I said that $0.75 was the average, not the minimum, and
               | that was already based on an average of all of the higher
               | and lower term rates. If users are contributing $0.75/mo
               | on average via ads, then a switch to paying $1/mo
               | averages out to more revenue. That's how averages work.
               | 
               | And again, my conclusion was that paid doesn't actually
               | beat free from the amoral business perspective, so all
               | you're doing is agreeing with me while also trying to
               | tell me I'm wrong (based on things nobody said).
        
           | AvocadoPanic wrote:
           | I'd also want to maintain my own list of domains I'd want
           | excluded from my results.
           | 
           | I should be able to share my 'shitlist' with other users and
           | see the rank of my shitlist domains that are included on
           | other's shitlist.
        
           | izacus wrote:
           | Open the neighbouring comment thread about YouTube Vanced and
           | you'll see that even an average HNer thinks asking for
           | payment is an insult to their very being.
        
             | FearlessNebula wrote:
             | Which is bad, because if developers (who know the work that
             | goes into building software better than anybody else)
             | aren't very willing to pay, it's hopeless to expect your
             | average person to be willing to pay for software.
        
           | danuker wrote:
           | Like paying for a smart TV does not make advertising on smart
           | TVs an issue?
        
             | FearlessNebula wrote:
             | Well that's just greed, or driving the base price down by
             | subsidizing with ads. So paying won't prevent this, but if
             | a product is "free" you can be pretty much certain it'll be
             | riddled with ads.
        
           | Folcon wrote:
           | As much as I subscribe to this perspective, when I think
           | about how much money must be flowing through these
           | ecosystems, I wonder if that's the real price point?
           | 
           | I mean theoretically how much would you be willing to pay for
           | search that has no advertisement.
           | 
           | $1000 a year?
           | 
           | I'm genuinely curious, what would a privacy first non-
           | advertising based approach cost? I mean I suspect you could
           | discount it by not tracking individual users but instead just
           | advertise on results searched, but what does the extreme
           | version of this cost like do you think?
           | 
           | What kind of money do we need to put on the table that
           | someone serving it goes, you know what, let's just provide a
           | great search product, if we start trying to mess around with
           | ads / tracking, we're risking killing this golden goose?
        
             | FearlessNebula wrote:
             | Yeah I wonder the same, and we really don't know. I often
             | wonder if Facebook would be better if it didn't rely on ads
             | and data-mining. Would Facebook be "good"? Would Facebook
             | even exist at this scale if people had to pay? People are
             | so hesitant to pay even a buck for an app, it makes me
             | question if all these massive services could've been
             | possible if they weren't "free".
        
               | Folcon wrote:
               | I feel like there's a world of difference between paying
               | a buck for an app and paying for something like this, you
               | could argue that the value delivered is so high the fee
               | would be out of the ballpark for most to be able to pay.
               | 
               | But there are definitely people who are genuinely
               | interested in paying.
               | 
               | Even facebook does provide me with some benefit, but less
               | at present than Alphabet does, though maybe with Oculus
               | that will change?
        
             | salawat wrote:
             | Why not go to your local library, maintainers of an ad free
             | search index, and find out?
             | 
             | This isn't novel work, and is likely even cheaper than the
             | dead tree variant. The most expensive parts are the
             | hardware and storage costs for the index.
        
               | Folcon wrote:
               | This is pretty interesting, would libraries even be
               | interested in maintaining a search index?
               | 
               | That's like a return to yahoo directory / search index.
               | 
               | Or were you imagining something different?
        
             | [deleted]
        
             | pdonis wrote:
             | _> I wonder if that 's the real price point?_
             | 
             | Alphabet's total revenue in 2021 was about $257B. If, say,
             | a billion users paid an average of $257 a year, that would
             | be the same annual revenue. That doesn't seem at all
             | unreasonable (less than $22 a month for actual services for
             | me as a user unadulterated by ads and without privacy
             | concerns? where do I sign up?), particularly since if they
             | were just providing services users actually need--search,
             | maps, gmail, etc.--and not having to add on all the extra
             | effort of advertising, it would be _cheaper_ for them to
             | provide those services to users than it is now.
        
               | Folcon wrote:
               | Ok, that's an interesting take, as an example, I know
               | that I'd toyed on several occasions paying for youtube
               | red except that a part of me really fundamentally doesn't
               | trust that they'll keep to their statement that it will
               | actually be ad free[0].
               | 
               | As a comparison, I've paid for Spotify for a long time
               | primarily to get rid of ads and was entirely ok with
               | that.
               | 
               | I certainly pay for dev tools on a yearly basis that cost
               | me a similar level as $257 a year and so I feel like
               | paying for what Alphabet offer in terms of map / video /
               | search fits comfortably in that same bracket of cost to
               | value that I'd be ok making that trade as well.
               | 
               | I don't know if I'd pay themselves Alphabet that much,
               | primarily because like with they Youtube example, what
               | kind of a commitment[1] could they make that makes me
               | believe that me paying them would mean they stop treating
               | me as a product and as a customer instead? It sort of
               | feels like that ship sailed a long time ago, ad money is
               | very seductive it seems.
               | 
               | - [0]: It also doesn't help that their recommendation
               | engine seems to give worse recommendations over time, so
               | a regular purge seems to be required to get back to
               | reasonable recommendations.
               | 
               | - [1]: This ends up being a fun thought experiment.
        
               | pdonis wrote:
               | _> what kind of a commitment[1] could they make that
               | makes me believe that me paying them would mean they stop
               | treating me as a product and as a customer instead?_
               | 
               | I'm not sure they could make a credible commitment to
               | that at this point. I'm not sure there is any viable way
               | for them to transition, at scale, from their current
               | business model to one where they just charge users
               | directly for services those users want. But the latter
               | business model is still there, waiting, and sooner or
               | later I think someone will find a way to use it to take
               | Google's market.
        
         | jasonlotito wrote:
         | The irony of promoting Brave in this thread.
        
           | dralley wrote:
           | No kidding.
        
       | notyourday wrote:
        
         | fennecfoxen wrote:
         | https://cottonbureau.com/products/its-not-rico
        
         | onion2k wrote:
         | I don't think RICO applies, but section 2 of the Sherman Act
         | (abuse of dominant position) might.
        
           | mountainb wrote:
           | Cranks just like bringing up RICO because it is so broad. But
           | the government only uses RICO for the things it wants to, not
           | the random stuff that cranks want the government to do. Most
           | people think that the government is basically like Batman and
           | just sits around waiting to get a call from someone who has
           | found a crime. In reality, society is awash with (think of a
           | random big number) multiples of what the government has the
           | capacity to address, and it picks and chooses the targets
           | that it wants to enforce against.
        
             | jcranmer wrote:
             | RICO _isn 't_ broad. The predicate acts of RICO are an
             | explicitly enumerated list (see
             | https://www.law.cornell.edu/uscode/text/18/1961 for the
             | full list). Then there's the tricky part that the defendant
             | has to be doing that on behalf of a particular enterprise.
             | (See https://www.popehat.com/2016/06/14/lawsplainer-its-
             | not-rico-... for a fuller description).
             | 
             | Most internet peanut gallery shouts of "RICO!" are not, in
             | fact, RICO.
        
       | xphilter wrote:
       | I passed on a case like this years ago -- a restaurant claimed
       | Google hijacked the listing, it turns out they had signed a B2B
       | deal with some food delivery/ordering app that had, in the terms,
       | the right to share this info with others, including Google. Good
       | luck to the restaurant here, but they won't get the same benefit
       | of the doubt consumers (sometimes) get when signing contracts.
        
       | joijoi32joi32j wrote:
        
       | robotcookies wrote:
       | I had this happen to me. Went to order something for pickup from
       | maps. I thought it was the restaurant's page but the order went
       | through postmates. When I arrived to pick up my order, the staff
       | seemed to think I was an employee of postmates.
       | 
       | Anyway, when I got home I did some searching and found out the
       | restaurant had a different webpage from what I ordered from. The
       | prices I paid were a little higher than the actual business
       | websites. It seems postmates charged me more, taking a cut while
       | doing nothing to make the food or deliver it. What a parasitic
       | business to inject yourself as a third party like that.
        
         | kuang_eleven wrote:
         | I had much the same problem, ordered from my favorite local
         | Mexican place for delivery, but Doordash apparently had no
         | agreement with the restaurant, despite holding themselves out
         | as the restaurant. Instead, they posted a menu with incorrect
         | items, incorrect prices and just sent someone to stand in line
         | to order from them.
         | 
         | Needless to say, the food was incorrectly ordered, an hour late
         | and cold. To top it all off, they attempted to charge me for
         | the difference in price. Luckily, I put a stop to this via my
         | credit card, and have boycotted Doordash since.
         | 
         | Unfortunately, this is not uncommon amongst the various food
         | delivery companies, despite being obvious fraud.
        
         | dawnerd wrote:
         | There's been quite a few companies doing some growth hacking,
         | or I guess straight up stealing by putting their url as the url
         | for a restaurant. It's hard to trust anything Google maps tells
         | me since there's no real source of truth.
         | 
         | Zomato needs to be banned from Google maps.
        
           | i67vw3 wrote:
           | Zomato is the worst thing I have seen. I stopped using it and
           | moved to Swiggy. To order from zomato, you need their app,
           | you cannot order from their website. On swiggy, you can
           | either order from their website or app.
           | 
           | I like to order stuff of any service from their website.
           | Usually, the play/app store apps are filled with ads,
           | trackers, spyware.
        
           | the_snooze wrote:
           | >growth hacking
           | 
           | This is just techbro euphemism for "lie to your users."
        
             | tremon wrote:
             | I thought it was a euphemism for "lie to your investors"?
        
             | ajhurliman wrote:
             | This particular instance is definitely lying to users, but
             | in general "growth hacking" isn't necessarily so evil. Like
             | adding "sent with Hotmail" at the bottom of the free email
             | service, or offering a printable certificate of your
             | store's Yelp rating to show off to in-person customers.
        
       | bootlooped wrote:
       | The merchant is able to set something on that page, the one with
       | the ordering options, that would label their own website
       | "Preferred by business". If you ever see it, it's fairly
       | prominent. To me this almost totally invalidates the basis for
       | the lawsuit.
       | 
       | As an example look up Emmy Squared Pizza: East Village in NYC.
        
       | walnutclosefarm wrote:
       | Yet another example of the misleading attempts to capture
       | business inquiries by intermediaries. This has long been the case
       | in the hospitality industry, where third party bookers make their
       | ads look so deceptively like you're going to the actual hotel
       | website that I have trouble sorting them out, despite
       | considerable knowledge of their tricks. Ditto insurance - you
       | can't find clean links to Medicare services, or actual ACA
       | insurance exchanges half the time, for the blizzard of brokers'
       | links/ads that appear high in the search results.
       | 
       | This is only partly Google's fault though - it's the brokers and
       | other re-intermediaries really fueling it. They ought to be
       | sanctioned along with Google.
        
       | grumple wrote:
       | This always bothers me. I won't click the "Order Online" button
       | anymore. I'll look for the restaurants website (which often isn't
       | the Website button either) and order directly.
       | 
       | If I ran a restaurant, I would never partner with these platforms
       | directly. Let them sell your food, but don't take a loss on the
       | sale just so they can take some profit. I doubt there's much new
       | customer acquisition through these platforms to justify the cost.
        
         | soco wrote:
         | I already do this for hotel bookings. I'm fed up with Google,
         | Booking.com or whoever trying to trick me into paying them for
         | zero added value.
        
           | anaccountexists wrote:
           | You can't directly book through Google, if I remember
           | correctly. They'll kick you out to the business' site to do
           | that.
           | 
           | They're just an aggregator and get paid in referral fees. The
           | value for you is in the aggregation engine.
        
           | dawnerd wrote:
           | The worst thing about hotel rates is the hotels themselves
           | basically force you to go through a third party unless you
           | want to pay their insane markups. You'd think they'd want you
           | to book directly too...
        
       | gameswithgo wrote:
       | Olo can help restaurants get themselves on Google Food Ordering,
       | and help them create their own online ordering systems, so you
       | can get ahead of the hijackers.
        
       | specialist wrote:
       | If any one has model (draft) legislation to prohibit misc
       | hijacking strategies, please share.
       | 
       | I've chatted with my local reps (city & state), who sounded
       | supportive. Figuring out some kind of policy proposal is on my To
       | Do list.
        
         | bootlooped wrote:
         | It's easy to think of ways this backfires if written too
         | broadly. Such as the record label claiming the local record
         | shop is hijacking their search results and stealing their
         | sales, they want them delisted so searches always go to the
         | record label's online store.
        
           | bogwog wrote:
           | > It's easy to think of ways this backfires if written too
           | broadly.
           | 
           | That can (and often is, with unproductive outcomes) be said
           | about everything.
        
             | immibis wrote:
             | Yes, and that's why politics is hard.
        
       | naoqj wrote:
       | >If the restaurant has a relationship with the food delivery
       | company, it gets charged a fee. These fees can be so high--15 to
       | 30 percent in many cases--that the restaurant has no hope of
       | making a profit from the order.
       | 
       | It's Google's fault that the owners of these restaurants don't
       | know how to use Excel?
        
         | danuker wrote:
         | Indeed, owners should instruct staff to ask the ones picking up
         | the order what they paid, and write it down.
        
           | kazinator wrote:
           | The unaffiliated ponies picking up the order are paying the
           | restaurant whatever the restaurant is charging.
        
         | mring33621 wrote:
         | It is Google's fault that they are forcing an elderly Thai
         | couple, who have owned a restaurant in Wrigleyville for 20
         | years, to spend extra time and effort to figure out how to
         | protect their meager profits from internet-based poachers.
        
           | naoqj wrote:
           | That's an appeal to emotion, not a rational argument.
           | 
           | Restaurant owners should know the maximum fee that the
           | delivery apps are charging (since they are signing the
           | contract) and adjust prices accordingly. If they are "an
           | elderly Thai couple" (because as we know old people and Thais
           | are idiots) that has managed to reach old age without
           | bankrupting their restaurant, surely they can calculate the
           | impact of the fees of the contracts that they sign on their
           | business.
        
             | klyrs wrote:
             | To deny the impact of emotional circumstance on
             | decisionmaking is itself highly irrational.
        
             | mring33621 wrote:
             | How about this then? Many restaurant owners, including the
             | ones I mentioned, are unaware of the existence of these
             | unofficial ordering channels (websites, phone numbers).
             | They claim that they did not sign up for any of this.
             | 
             | My wife recently was tricked into calling one of these fake
             | numbers on a fake, but official-looking restaurant website.
             | The person on the other end pretended to be the restaurant
             | that we wanted to order from. But my wife grew suspicious
             | when the person knew nothing about the menu.
             | 
             | You keep talking about contracts. But simply saying that
             | 'you signed a contract' does not make it true.
        
               | naoqj wrote:
               | Are you saying that these restaurants are selling food at
               | 30% discount without even knowing what they are doing?
               | That makes absolutely no sense.
        
         | cromd wrote:
         | What are you saying learning Excel would solve for the owners?
         | (honest question)
        
       | anaccountexists wrote:
       | Google is the closest group to the consumer here, but the actual
       | bad actors are DoorDash / GrubHub / etc. The delivery companies
       | add the restaurants to their sites without permission, then
       | Google indexes those pages and provides smart widgets for them.
       | 
       | Take away the delivery companies' bad practices, you take away
       | the Google experience the restaurants don't like.
        
         | rootusrootus wrote:
         | If DoorDash and GrubHub are the bad actors, and what they're
         | doing is well enough known that people on HN know about it, why
         | can't Google adjust their algorithms accordingly? Hell, with
         | two big companies like that they could just sanction them
         | directly for subverting the algorithms.
         | 
         | I think it makes the most sense to hold Google responsible here
         | since they are in the best position to solve the problem and
         | they're not showing any inclination to do so.
        
           | dontreact wrote:
           | Funny how there is pushback on the YCombinator forum to an
           | attempt to hold accountable a YCombinator company that
           | actually has a direct hand in doing this to restaurants.
           | 
           | How would Google know which postings are fraudulent and which
           | aren't? The vast majority of these postings are
           | fine/legitimate/consented. Why does it have to be Google that
           | spends time and energy going after the bad actors, and if
           | they don't, they become one?
           | 
           | In other words, I really don't see how Google is in the best
           | position to figure out which restaurants have been posted
           | without the restaurant's consent. I think that would be the
           | companies putting up the original post.
        
             | david38 wrote:
             | Trivial. DoorDash has been caught doing this. Add this to
             | TOS. If DoorDash persists, remove them from all searches
             | until they prove they have fixed the issue and pay a
             | penalty for bad behavior.
        
             | mdoms wrote:
             | > How would Google know which postings are fraudulent and
             | which aren't?
             | 
             | There's a very very simple algorithm for this.
             | Do I have a direct business relationship with this company?
             | |          |-> Yes -> take orders on their behalf
             | |-> No  -> Do not take orders on their behalf
        
               | dontreact wrote:
               | I thought it was Grubhub/Doordash actually taking the
               | orders, Google is just providing a link to their service.
        
               | mdoms wrote:
               | Google has a big blue button that says "make an order".
               | Sounds like they're taking orders to me.
        
             | kuang_eleven wrote:
             | Honestly, if Doordash is a known bad actor (and it is),
             | Google just just blacklist all results from them. That will
             | hurt Doordash _far_ more than it hurts Google or consumers.
        
             | noasaservice wrote:
             | https://github.com/minimaxir/hacker-news-
             | undocumented#percei...
             | 
             | "Additionally, founders of YC companies see each other's
             | usernames show up in orange, which -- although not an
             | explicit benefit -- does allow fellow YC founders to
             | immediately identify one another in discussions."
             | 
             | There it is, in a nutshell, how company owners are able to
             | brigade as a collective group.
        
             | HWR_14 wrote:
             | > How would Google know which postings are fraudulent and
             | which aren't?
             | 
             | Oh, that's the best part. Google doesn't have to. DoorDash
             | and GrubHub know. So Google can offer to derank _all_ their
             | listings and offerings _or_ they can police them
             | themselves.
             | 
             | "In two weeks, Google will be taking action against
             | companies that regularly interject their own phone numbers
             | in place of actual brick-and-mortar locations in an attempt
             | to use SEO to siphon off sales. We look forward to our
             | partners policing their listings to ensure all colistings
             | are voluntary."
        
           | notreallyserio wrote:
           | Same reason Google engineers don't delist sites like
           | gitmemory and don't stop writing bots that automatically can
           | people's accounts without recourse. They just don't care
           | enough to leverage their vast power.
        
             | judge2020 wrote:
             | No single Google employee can solve the "no recourse" part
             | of accounts being removed when they trigger automated abuse
             | systems, unless you expect them to be the only ones to
             | maintain the support inbox for that recourse. Any change
             | for the better has to be done by committee, legal, PR, etc.
             | and unauthorized changes are surely going to be cause for
             | termination and/or criminal proceedings against the rogue
             | employee, depending on how much they changed things without
             | permission.
        
               | notreallyserio wrote:
               | I'm not talking about rogue employees, I'm talking about
               | the team that was tasked with creating the system. Google
               | pays them millions because Google needs them, that gives
               | engineers a lot of leverage.
               | 
               | I don't know the specifics, though -- maybe the proposed
               | project was much much worse and this is what the
               | engineers were able to negotiate. But I kinda doubt it.
        
           | pronlover723 wrote:
           | Not excusing anyone but, AFAICT, DoorDash and GrubHub are
           | extremely popular. Google is just giving consumers what they
           | want. I have friends who eat > 50% of their meals via
           | DoorDash. I live in an apartment complex and see tons of
           | orders coming in. So, maybe it sucks for the restaurants and
           | that should be fix but it seems hard to knock Google for
           | doing what their metrics say people actually want. Their
           | metrics probably say people want to order food and so they
           | tried to provide that info. There no need for to apply "evil"
           | motivations. Good intentions gets the same result.
        
         | Retric wrote:
         | Just because someone somewhere hosts a website saying X doesn't
         | mean Google must assume their an authoritative source.
         | 
         | Google could temporarily delist those sites and instantly get
         | them to stop.
        
         | krnlpnc wrote:
         | No, Google is far from helpless in detection of these types of
         | issues. Business owners should be able to claim and manage the
         | features which are enabled on their accounts, and nothing
         | should be enabled by default beyond the basic contact info and
         | possibly reviews.
        
         | Jasper_ wrote:
         | No, Google is part of the problem here too.
         | https://orderfood.google.com/
        
       | specialp wrote:
       | I was just in a coffee shop the other day and a man was telling
       | the clerk he called in an order, and they took it, and he is
       | there to pick it up. The shop had no record of this, and the
       | number that he called was not their number. He said that is
       | really weird, I talked to someone and they took my order.
       | 
       | I remembered the dark pattern deployed by GrubHub, and googled
       | the shop. Sure enough the number was the same as the one the man
       | called. The shop had no idea that this was going on, and
       | apparently GrubHub failed to forward that order. This is being
       | done with little or no indication to either party that someone is
       | in the middle.
        
         | ascagnel_ wrote:
         | Isn't this fraud, on the part of Google, Grub Hub, or both? The
         | customer thinks they're dealing with the business, but one of
         | these two services has MITM'd the service, passing themselves
         | off as the business.
        
           | kuang_eleven wrote:
           | Yes. We should be contacting local attorney generals or
           | equivalent.
        
       | devmor wrote:
       | They have a solid point. I've had a couple different experiences
       | where I clicked on a restaurant on Google Maps and thought I was
       | looking at their official menu - ordered some food and called the
       | restaurant when it never arrived only to find out they never got
       | the order and don't use that delivery service.
        
       | akersten wrote:
       | At the end of the day do these restaurants not cook and sell the
       | food, or is Google running a secret shadow kitchen and swapping
       | out the cuisine too?
       | 
       | If you put a service on the Internet (restaurant website, or
       | making order pickup available from food delivery service), it's
       | going to be consumed. You really have no right to complain about
       | how - Firefox, text based browser, screen reader, printed and
       | physically mailed, or wrapped in another website.
       | Interoperability is a beautiful thing, and if anything, should be
       | made _more_ legal.
       | 
       | Your restaurant website probably isn't accessible either. At
       | least Google's is.
        
         | ceejayoz wrote:
         | No one's asserting they're swapping out the food.
         | 
         | I'd bet it's more on the "trademark violation" end of things.
        
           | akersten wrote:
           | > No one's asserting they're swapping out the food.
           | 
           | With the amount of vitriol in this thread one wouldn't have
           | been blamed for thinking they were, is my point. We call
           | ourselves Hackers and we're mad about this?
        
             | ceejayoz wrote:
             | Yes, I'd be mad if someone was using the name of my
             | business to siphon off 30% of my revenue.
        
               | akersten wrote:
               | To be charged a 30% fee, is part of the business
               | agreement that the restaurant voluntarily entered with
               | that food delivery company though?? I'm gonna leave this
               | thread now, complaining about this is just nuts...
        
               | ceejayoz wrote:
               | > The restaurant voluntarily entered a relationship with
               | that food delivery company though??
               | 
               | In many cases, no.
               | 
               | https://www.eater.com/21537215/restaurants-sue-third-
               | party-d...
               | 
               | > Grubhub has explicitly made this false partnership part
               | of their business strategy. Last October, CEO Matt
               | Maloney said the company would be piloting a new
               | initiative of adding more restaurants to its searchable
               | database without entering into an official partnership
               | with them, so customers would believe they had more
               | delivery options with Grubhub, and wouldn't switch to
               | competitors.
               | 
               | Re: your edit...
               | 
               | > To be charged a 30% fee...
               | 
               | If you don't have a deal with them, they can raise prices
               | to get their cut. Shitty customer experience; they'll
               | likely blame the restaurant for gouging them. Same if
               | they list items not available from an old menu;
               | restaurant gets blamed.
               | 
               | There are some funny arbitrage opportunities with the
               | non-consensual listings:
               | https://www.readmargins.com/p/doordash-and-pizza-
               | arbitrage
        
               | akersten wrote:
               | More restaurants to the database but that doesn't mean
               | those restaurants are paying the fee. Likely loss leaders
               | for GrubHub.
               | 
               | The listing fee mentioned in this Ars article says it is
               | only if you have a relationship, which makes sense.
               | 
               | > If the restaurant has a relationship with the food
               | delivery company, it gets charged a fee.
        
               | ceejayoz wrote:
               | > Likely loss leaders for GrubHub.
               | 
               | Using someone else's trademark for your business in this
               | fashion is still likely a trademark violation, even if
               | you're losing money on it.
        
               | akersten wrote:
               | Does this same logic apply to something like Visa
               | concierge service (or other procurement company), where
               | they show you the brand item and store logo from where it
               | comes, and then go buy it for you? Why can they do that,
               | but not Google?
        
               | ceejayoz wrote:
               | I think there's a significant distinction between "I'd
               | like to order food from restaurant X, I'll Google them"
               | versus a concierge service. I can't speak for Visa's, but
               | Amex's has never been misleading in this sort of fashion.
        
               | colinmhayes wrote:
               | The restaurants don't want people thinking their prices
               | are 30% higher than they actually are. When Grubhub adds
               | restaurants without permission they raise prices and
               | often list items that aren't on the menu. Consumers order
               | and blame the restaurant when things aren't perfect. You
               | can see why the restaurant would be mad?
        
               | Spivak wrote:
               | I think this is the grey area. I don't see any inherent
               | problem with any of
               | 
               | * hiring someone to place an order at a restaurant for
               | you and deliver it.
               | 
               | * that service adjusting the consumer facing prices for
               | individual items since they're really getting food from
               | the delivery service and the restaurant is just a
               | supplier.
               | 
               | * that service using the name, logo, and menu of the
               | restaurant for the purposes of advertising that they can
               | deliver there. Lots of businesses will be like "we buy
               | $this_part from $here -- here's your options."
               | 
               | * the delivery service having no business relationship
               | with the delivery provider.
               | 
               | If you're gonna fix anything it would be requiring that
               | it's clear that you're not ordering direct from the
               | restaurant and the delivery service takes all the
               | responsibility but that's pretty minor.
               | 
               | The tech world equivalent is upstream maintainers getting
               | bug reports from downstream distro builds of their
               | software and we're normally not like "we must regulate
               | that Debian has a business relationship with all OSS they
               | package."
        
         | masswerk wrote:
         | If true, what is this authenticity of origin discussion all
         | about, after all? Why is Google promoting https in the search
         | ranking? Why should users know with whom they are interacting
         | with on a contract level?
        
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