[HN Gopher] Facebook documents offer a treasure trove for Washin...
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       Facebook documents offer a treasure trove for Washington's
       antitrust war
        
       Author : fortran77
       Score  : 182 points
       Date   : 2021-10-25 13:34 UTC (9 hours ago)
        
 (HTM) web link (www.politico.com)
 (TXT) w3m dump (www.politico.com)
        
       | strangesongs wrote:
       | "Reels users said they sometimes stopped the sessions early,
       | finding it hard to hit the 10 minutes required because the videos
       | were "stale, boring or repetitive," while TikTok users self-
       | reported using the app for hours a day beyond the study. The
       | Reels users also found that Facebook's algorithm didn't stop
       | showing them content they weren't interested in, and rarely
       | showed videos made by people of color to white viewers."
       | 
       | obvious they can't innovate on their own at this point
        
         | [deleted]
        
         | cududa wrote:
         | Is your argument that if they got broken up they could innovate
         | more to ... get more people to spend more time on new products
         | that push them into radicalized rabbit holes?
        
         | pwned1 wrote:
         | Are you being facetious? If they can't innovate and they are
         | losing customers, how does that support breaking them up? It
         | seems to make the opposite point.
        
           | munk-a wrote:
           | Lots of monopolies suck at their core business - because
           | they've lost the need to compete due to either suffocating
           | the competition or growing into adjacent markets to lock down
           | their user base. Facebook can both be incompetent and an
           | economic danger.
        
             | joe_the_user wrote:
             | But FB loses eyeballs when it fails to innovate, which is
             | kind of a demonstration that it doesn't have monopoly
             | power.
        
               | munk-a wrote:
               | So if, when Standard Oil was still operating as a
               | monopoly, a single well had decided to refuse to sell to
               | them - or even a dozen wells - or a conglomerate of wells
               | - that means they'd no longer be a monopoly?
               | 
               | Just because you don't own 100% of a market doesn't mean
               | you don't have a commanding position.
        
               | joe_the_user wrote:
               | 1) Comparing Tik Tok to a single oil well is laughable.
               | 
               | 2) If someone who owned a single oil well in time of
               | Standard Oil could get their oil to consumers and
               | profitably sell it, then however big Standard Oil might
               | be, then it didn't have a standard monopoly. Of course,
               | that's not how things work back then. Standard Oil
               | controlled the refineries and so well owners were over a
               | barrel. Facebook has tried to control the Internet pipes
               | but basically failed everywhere.
        
           | mike00632 wrote:
           | Because a company should be able to stand on its own merit,
           | not be sustained through entrenched monopoly power.
        
       | mrits wrote:
       | As a student of history this means you should go all in on out of
       | the money calls.
        
         | adventured wrote:
         | There could be substantial lag.
         | 
         | Microsoft went net sideways from 1998 to 2013, and then up ten
         | fold since.
        
           | lapetitejort wrote:
           | Perhaps bet on ten years after regulatory capture makes them
           | an entrenched company?
        
           | jonathankoren wrote:
           | I still don't understand how Microsoft reinvented itself. Did
           | they manage to sell some very large and entrenched companies
           | on Azure, or what?
        
             | mensetmanusman wrote:
             | I saw it first hand being in a different F500 company.
             | 
             | Basically all the old tools were written in excel/word/ppt
             | and it was cheaper to just subscribe to O365 than to
             | switch. Monetizing yearly subscriptions is way more
             | profitable than waiting every 5-10 years for people to buy
             | the next version.
        
             | fidesomnes wrote:
             | subscription models for everything.
        
             | adventured wrote:
             | Financially, cloud has become an extraordinary profit
             | machine for Microsoft, far beyond anything traditional
             | consumer Windows ever has been (for a long time obviously
             | it was far and away the cash cow).
             | 
             | Their operating income margin, for a company so massive, is
             | mind boggling. $70 billion in operating income from $168b
             | in sales (41.6%). By comparison it was 28% in 2013. So
             | their margin has rather dramatically re-expanded during the
             | Nadella era, like they're a younger company again. I think
             | Microsoft is benefiting from not gorging and becoming obese
             | again (employee count vs sales) as it did during the late
             | Gates years and the Ballmer years. Microsoft could
             | trivially load up on people for no great reason other than
             | to always be expanding to fill the margin (many companies
             | do that), but they seem to have made a conscious decision
             | to be more disciplined. I bet that's working in their
             | favor, as high levels of bloat usually acts like quicksand
             | for larger older companies. They're probably more nimble
             | now than when they had half the sales back in 2013. Nadella
             | seemed immediately able to relax on the Windows-everything
             | philosophy in a way Gates and Ballmer were unable to (they
             | were perhaps too wed to the first chapter of Microsoft,
             | people get blinded by such biases, even very smart people).
             | And to his credit, Gates didn't try to get in Nadella's way
             | as he made changes, Gates had been chairman of Microsoft
             | from 1981 to 2014, with his stature and financial
             | capabilities he could have been a real slag in the way of
             | change.
        
             | jedberg wrote:
             | They got a new CEO who actually cared about engineers. Some
             | of his first acts were open sourcing things, actually
             | participating in open source and contributing, and
             | supporting Linux.
             | 
             | When Nadella started, I actually said to others that for
             | the first time in my career I would consider working at
             | Microsoft.
             | 
             | Also they sold the shit out of Azure. Every big enterprise
             | contract would include $500,000 of Azure credit for free,
             | and the sales reps would constantly remind you that you're
             | going to lose your free money. So CIOs would say, "Hey we
             | have all this credit we should use it" and then all of a
             | sudden their company was using Azure and liking it (because
             | it's a pretty great platform if you're already using a ton
             | of MS products in your enterprise).
             | 
             | It's no coincidence Nadella was in charge of Azure before
             | being CEO. He knows how to make things developers actually
             | like.
        
               | jdmichal wrote:
               | There's more than this. This covers what might happen at
               | a tech company, but what about all those other companies
               | that don't employ developers? Well, Microsoft also has
               | Azure Active Directory and Office 365. Replacing
               | expensive AD and Exchange servers -- and the employees to
               | manage them -- with a simple monthly subscription makes a
               | pretty convincing case to a lot of companies. Especially
               | those that would like to minimize IT as much as possible,
               | because it's not a core competency.
        
               | formerly_proven wrote:
               | Yes, and all of those not-primarily-software industries
               | haven't yet caught on that unconditionally using SaaS is
               | not a good idea, while at least some software companies
               | are realizing this now. In SW land the pendulum starts to
               | come back from SaaS-all-the-way, outside SW land it's
               | still in full swing to SaaS-all-day-every-day.
        
             | cududa wrote:
             | One culture mostly evaporated due to the consent decree.
             | The people left fought over resources and fiefdoms of what
             | was left/ within new parameters. Ballmer left, Satya built
             | a new culture with new values. Sounds pedantic but that's
             | truly it.
        
           | [deleted]
        
       | bob229 wrote:
       | who cares, we already know that facebook is evil and is
       | destroying humanity. These apps simply shouldn't be allowed to
       | exist
        
       | KptMarchewa wrote:
       | What's weird here is this:
       | 
       | >All told, Facebook has 174 million daily active users in the
       | U.S., according to the internal data. By comparison, Google-owned
       | YouTube has 122 million
       | 
       | If you want to see basically any video online, from funny cats to
       | Facebook depositions, you're using YT. It seems to me that if
       | you're an "internet user", at least in this countries I've know
       | anything about, you're a "YT user".
        
       | slownews45 wrote:
       | This is so weird as a support for the FTC complaint.
       | 
       | My own read. Facebook is fighting for - and likely losing - the
       | attention of younger users.
       | 
       | Tiktok and others are doing relatively well.
       | 
       | This is the problem with these networks, they become your parents
       | network. Myspace gone, friendster gone.
       | 
       | The FTC claims of monopoly are laughable?
       | 
       | Tiktok seems to be crushing Facebook in downloads and in time in
       | app, and now I heard was even crushing youtube (all of these
       | folks are competing, youtube has youtube community and patreon
       | style features now with chat etc as well).
       | 
       | is facebook huge? For sure. Is it a monopoly? Have folks not
       | heard of things like tiktok.
       | 
       | Will be interesting if China goes after tiktok the way the US is
       | going after facebook.
        
         | throw_m239339 wrote:
         | Tik tok doesn't double as a customer service for big companies,
         | Tik tok doesn't have a market place, Tik tok isn't widely used
         | to recruit candidates for jobs.
         | 
         | Tik tok and Facebook are very different social networks.
         | Facebook is way more than that actually. A lot of people all
         | over the world only browser the internet through Facebook, do
         | all their business transaction via Facebook, this is even truer
         | outside the west.
        
           | echelon wrote:
           | > Tik tok doesn't have a market place
           | 
           | https://techcrunch.com/2021/09/29/tiktok-shopping-expands-
           | wi...
           | 
           | https://squareup.com/us/en/press/square-x-tiktok
           | 
           | > Tik tok isn't widely used to recruit candidates for jobs.
           | 
           | https://www.axios.com/tiktok-job-hiring-
           | tiktok-576f3b99-602c...
           | 
           | > Tik tok doesn't double as a customer service for big
           | companies
           | 
           | Not for long.
           | 
           | TikTok is going to eat the world. They'd be stupid not to.
        
             | diveanon wrote:
             | TT will be gone in 3 years and replaced by whatever the new
             | fad is
        
               | novok wrote:
               | Yeah, just like FB and Instagram /s
        
               | Shared404 wrote:
               | More like Vine, or MySpace.
               | 
               | Cherry picking examples is not a good argument
        
           | joe_the_user wrote:
           | _Tik tok and Facebook are very different social networks._
           | 
           | That's entirely irrelevant to the "is Facebook a monopoly"
           | question. If Facebook is losing market share to a very
           | different social network, this still shows Facebook doesn't
           | have absolute control of it's customers and market. I would
           | strong suspect that every rising social network is going to
           | be significantly different from the social network it
           | captures users from.
           | 
           | Facebook competes with linked-in for business stuff, Amazon
           | and craigslist for selling, Tik Tok for youth attention etc.
           | 
           | The main thing is an argument for Facebook being powerful,
           | influential and even abusive isn't by itself an argument for
           | it being a monopoly as such.
        
             | PeterisP wrote:
             | The "anti-monopoly" (anti-trust) laws are not only about
             | actual monopolies but rather about having a dominant market
             | position and using that for anti-competitive behavior which
             | is forbidden not only for monopolies but various dominant
             | not-really-monopolies.
             | 
             | Asserting "X is not really a monopoly" is not particularly
             | relevant because that's not the standard which matters.
             | It's perfectly plausible for a not-really-a-monopoly with a
             | large but shrinking market share to abuse a dominant
             | position in a particular market (often defined more
             | narrowly than you might think) in ways that violate anti-
             | trust laws.
        
               | shadowgovt wrote:
               | Always important to note the philosophy underpinning
               | monopoly differs in the EU and the US.
               | 
               | In particular for US law, this part:
               | 
               | > having a dominant market position and using that for
               | anti-competitive behavior
               | 
               | For the EU, the question can stop there; in the US,
               | there's an additional burden of proof that anti-
               | competitive behavior _harms the consumer._
               | 
               | Google is allowed to build a giant search empire because
               | so far, courts have agreed that while it's _hard_ to
               | compete with Google, the consumer is not harmed because a
               | competitor is always a click away and barrier to
               | switching is low.
        
         | bogwog wrote:
         | A company doesn't have to be a Hasbro monopoly to be guilty of
         | illegal anti-competitive behavior. Take the alleged collusion
         | between Google and Facebook that was revealed recently: does it
         | matter if Facebook or Google are monopolies or not? Hell no!
         | It's illegal as hell (allegedly) whether they're multi-billion
         | dollar companies or struggling startups.
        
         | sharkweek wrote:
         | I'm now officially at "that point" where I was late to Snapchat
         | and now I haven't even bothered with TikTok.
         | 
         | Was a very early user on FB (the week it launched at my
         | college), but now I can't be bothered to keep up.
         | 
         | My kids are probably young enough to be maybe 2-3 cycles
         | removed from whatever the Next Big App is, but I can't even
         | really fathom what those might be and I can assure you I won't
         | understand them.
         | 
         | I sound like my dad 15 years ago...
        
           | throwawayboise wrote:
           | My social media in my formative years was email and usenet. I
           | never understood Facebook, never used it.
        
         | jimt1234 wrote:
         | All this reminds me of MTV in the late-90s/early-2000s. We all
         | watched it, even though we all pretty much hated it. Then,
         | something magical happened: the internet became a content
         | platform (MySpace, YouTube, Facebook, etc.), and MTV became
         | basically irrelevant - my teenage niece-and-nephew don't even
         | know what MTV is. And this seems to have happened to Facebook;
         | it's still popular with the olds, obviously, but once again, my
         | teenage niece-and-nephew don't have accounts on Facebook. They
         | laughed when I asked them about it, said Facebook was
         | "annoying", just like us olds thought MTV was annoying back in
         | the day.
         | 
         | Not really adding much value to this whole conversation; just
         | an observation.
        
           | _3u10 wrote:
           | When FB came out I thought, who puts their name on the
           | internet? This is going to end badly.
        
           | lapetitejort wrote:
           | Do they use Instagram? WhatsApp? Oculus? Even if none of
           | these, they probably still "have" an account, waiting for
           | someone to come claim it.
        
             | jimt1234 wrote:
             | It's primarily TikTok and Instagram.
        
         | echelon wrote:
         | > My own read. Facebook is fighting for - and likely losing -
         | the attention of younger users.
         | 
         | 100% agree. Mark's seen the numbers and he knows the
         | demographic ship is sailing. That's why he's leaning so heavily
         | into Metaverse. He wants his company to compete in
         | 3D/VR/AR/games.
        
         | quadrangle wrote:
         | The anti-trust stuff is also about Instagram. Isn't FB the
         | service losing young folks largely to Instagram?
         | 
         | Anyway, everything about monopoly is about the market space. FB
         | has no monopoly in places-to-post-stuff-and-get-attention-
         | online... except in the _many many_ countries that FB
         | successfully took over where there is near-zero use of the rest
         | the internet, but those cases don 't apply to U.S. anti-trust
         | law.
         | 
         | FB has more monopoly power in some other market areas. Not a
         | complete monopoly, but they have a lot of dominance in the
         | market space of targetted social-driven advertising.
        
           | laurent92 wrote:
           | Let's reframe: Facebook is competing in the market of having
           | their button or Javascript on every webpage if the world.
           | Google Analytics, Google Fonts, Facebook, Twitter all 4 have
           | features which require JS ("share", "login" or "analytics")
           | or can collect page loads and addresses, thus able to collect
           | user behavior on websites that are not theirs.
           | 
           | Tiktok only competes on user interests _within their app_ but
           | can't collect user profiles elsewhere. In terms of privacy,
           | they're harmless compared to FB /Google/Twitter.
        
         | fullshark wrote:
         | Even more amusingly the SEC whistleblower protection she's
         | claiming is for securities fraud, that FB is committing fraud
         | overstating its company health to investors.
        
         | mike00632 wrote:
         | You kind of make the case for the FTC, don't you? If Facebook
         | were just the Facebook app, website and social network then it
         | wouldn't be a monopoly. They would have to try to appeal to
         | younger users to compete with TikTok and others. But Facebook
         | is way more than just Facebook. Facebook also owns WhatsApp,
         | Instagram, and much much more, hence the monopoly power.
        
           | _3u10 wrote:
           | Monopoly over what? How does FB force users to use their
           | products over their competitors?
           | 
           | Doesn't everyone on what's app have a phone number that's
           | known to the people they have on WhatsApp? Couldn't they just
           | text each other?
        
       | beebmam wrote:
       | I'd like to think that congress is looking at regulating Facebook
       | (and social media in general) and not only thinking about
       | antitrust law.
        
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