[HN Gopher] Trader Joe Wrote a Memoir
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       Trader Joe Wrote a Memoir
        
       Author : samclemens
       Score  : 30 points
       Date   : 2021-10-22 04:00 UTC (1 days ago)
        
 (HTM) web link (www.newyorker.com)
 (TXT) w3m dump (www.newyorker.com)
        
       | maxk42 wrote:
       | Am I missing something? This reads like the introduction to an
       | article. Is there more somewhere?
        
         | wffurr wrote:
         | It's a book review. I thought it fairly thoroughly covered the
         | reasons why you might want to read the book.
         | 
         | If you're looking for the rest of Trader Joe's story, then
         | that's what's in the rest of the book.
        
       | setpatchaddress wrote:
       | I'd love to also read about the post-"Joe" 1979-present period --
       | how Aldi's has done so well with it without compromising the
       | original principles.
        
         | ghaff wrote:
         | Aldi's is probably good example of optimizing for a different
         | set of constraints. I use Trader Joe's a lot when I can; there
         | isn't one especially near me. But there's an Aldi's right down
         | the road--which I popped my head in once but have never bought
         | at.
        
           | fencepost wrote:
           | IIRC fully separate companies tied into "Aldi Nord" and "Aldi
           | Sud" from when the original company was split between sons.
           | 
           | Similar approaches of "all store brand products" but Aldi
           | focuses more on price and value while TJs focuses on "romance
           | the hell out of it."
           | 
           | Edit: https://www.aldireviewer.com/aldi-trader-joes-related/
        
             | ghaff wrote:
             | I knew they were related.
             | 
             | Yeah. TJs optimizes for things that are of far more
             | interest to me than what Aldi does. (Not that TJs is
             | anything like a one stop shop for me.)
        
               | AlbertCory wrote:
               | It's close to one-stop, but not quite there. Paper
               | products are very sparse, as are soaps & cleaning
               | products, and personal/health stuff (I really don't care
               | for Tom's of Maine).
        
               | Spooky23 wrote:
               | Aldi is shifting a bit. If you haven't been in one for a
               | few years you should visit again.
        
       | AlbertCory wrote:
       | For maxk42: I think it should end with :
       | 
       |  _"A deeply troubled company is always the fault of the CEO, the
       | board of directors, and the controlling stockholders who appoint
       | these worthies," he writes. "It is never the fault of the
       | frontline troops."_
       | 
       | How true that is. I've noticed that the lower-level employees of
       | a terrible company can always get an interview: no one blames
       | them for it. Unless they stayed there long enough to become a
       | lifer. Moral: if you're at a garbage company, get out while you
       | can.
       | 
       | Trader Joe's stores are always full, even at times when "regular"
       | supermarkets are mostly empty. Moreover, you almost never have to
       | wait a long time to check out. It's really a miracle how good
       | they are.
        
         | ghaff wrote:
         | Clearly they do a lot of things right from a people
         | perspective. [I'm sure there are exceptions.] They also seem to
         | have picked a set of constraints that work well for them and
         | their customers in (relatively upscale?) urban locations.
         | 
         | Also a very deliberate rollout strategy. I remember when they
         | were I think only in California. There was a time when I was
         | going out to Orange County a lot and our engineering manager
         | one day doing some vaguely crazy driving to get to a Trader
         | Joe's before heading back east on a plane.
        
         | irateswami wrote:
         | Whew boy do I have some stories that might shatter your view of
         | trader joe's being a good company.
         | 
         | Prime example: my store captain, Jeff, got busted having an
         | affair with a crew member that he was a direct supervisor of.
         | Granted, Jeff was an asshole from the day I met him, he did
         | everything he could to hold up my (and many others) promotions
         | and pay raises just because he could, but the thing that got
         | him finally fired was dipping his pen in the company ink.
         | 
         | I was personally denied safety equipment multiple times, like
         | lift belts and new blades for my box cutter.
         | 
         | I know of a another store Captain that got fired for kicking
         | out customers that weren't wearing masks when they tried to
         | come in.
         | 
         | TJ's is extremely anti-union and anti-union propaganda is
         | posted all over the employee areas and handbook.
         | 
         | Trader Joe's corporate will turn a blind eye to ANYTHING, as
         | long as a customer doesn't complain or it doesn't open up the
         | company to some kind of liability. It was a super cool company
         | up until about 20 years ago when Bane took over as CEO. Since
         | then it has been a cavalcade of hiring shitty management and
         | unsustainable growth. TJ's has lost it's original
         | weltanschauung and Joe Coloumbe would be horrified to see how
         | the company is run now.
        
           | MarcoZavala wrote:
           | You're just jealous you can't get laid, incel faggot. Spare
           | us your creepy novel-length manifesto that no one is going to
           | read.
        
           | AlbertCory wrote:
           | You had me up until "TJ's is extremely anti-union."
        
           | WillPostForFood wrote:
           | I'm sorry you had a bad experience! For me, TJs was by far
           | the best place to shop during the pandemic.
           | 
           | Strict capacity limits, a clearly marked, spaced queue
           | outside the store, and they'd wipe down the carts right in
           | front of you so you knew it was clean. Masks were ubiquitous
           | on customers and employees. It was relief to shop there
           | compared to other stores.
        
         | warning26 wrote:
         | _> Trader Joe 's stores are always full, even at times when
         | "regular" supermarkets are mostly empty._
         | 
         | They actually employ a neat UX trick to make it appear this
         | way! When a product is sold out, they'll remove the sign for it
         | and rearrange the existing products to fill the space, making
         | it seem like there's nothing missing.
         | 
         | I realized this when I visited once and the entire spice shelf
         | consisted of one spice (onion salt), spread across like 5
         | shelves.
        
           | zemvpferreira wrote:
           | Not that you don't make a fine point but I believe the
           | original comment was referring to stores being full or empty
           | of customers. Still, learned something new!
        
         | paulpauper wrote:
         | >Trader Joe's stores are always full, even at times when
         | "regular" supermarkets are mostly empty.
         | 
         | I have been to many food stores over the past year, not once
         | encountered stores being empty. The stuff I want is always
         | there.
        
           | EsotericAlgo wrote:
           | I interpreted the comment to be about the number of customers
           | in a store as opposed to stock levels. Anecdotally, Traders
           | Joes does seem to have a higher base level of customers at
           | any given time. However, I readily acknowledge that
           | perception may be to their relatively smaller footprints and
           | reduced operating hours.
        
             | AlbertCory wrote:
             | Right, I should have clarified it's "# customers."
             | 
             | They're not open at 2:00 am, that's for sure.
        
       | advael wrote:
       | I've never been that interested in accounts of the lives of
       | entrepreneurs. It strikes me as a genre akin to the
       | autobiographies (or commissioned biographies) of autocrats. This
       | review makes me want to read this book though
        
         | paulpauper wrote:
         | As a genre they sell poorly, really poorly. worse than even no-
         | name amazon authors of fan fiction and erotica. As it turns
         | out, CEOs are not that interesting , nor are their lives. Their
         | accomplishments may be impressive but this doesn't always make
         | for interesting reading.
        
           | sharkweek wrote:
           | Is that true?
           | 
           | I guess there's always exceptions but Shoe Dog is an all-time
           | best seller and is basically just the CEO recounting his
           | version of events for 300 or so pages.
           | 
           | Still enjoyed it though!
           | 
           | Onward by Schultz (zzz), Jobs by Isaacson (not bad), the
           | various Bezos and Ma books, etc. all seem to top lists.
        
             | paulpauper wrote:
             | it is easy to top a best-seller list with a pre-order push,
             | which is what famous ppl typically do. Staying power
             | however much harder to achieve. Autobiographies are
             | probably going to be worse than having a world-famous, top-
             | talented writer tell the story.
        
             | pchanda wrote:
             | Ride of a Lifetime by Bob Iger is another which was a
             | bestseller and also one I found rather insightful.
        
             | skinnymuch wrote:
             | Jobs by Isaacson. Any book by Isaacson or some other famous
             | author will always be exceptions. Autobiographies are also
             | different than either biographies or something in the
             | middle. I'd think the former sell worse.
             | 
             | Bezos, Jack Ma, Jobs, Schultz are known as the person not
             | just the company they [co]-founded, but for their industry
             | as a whole while also being revered. Schultz might be an
             | exception there. Not sure since his takes of getting into
             | politics as an out of touch billionaire is the thing that
             | comes to mind now.
        
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