[HN Gopher] 7-Eleven breached customer privacy by collecting fac...
       ___________________________________________________________________
        
       7-Eleven breached customer privacy by collecting facial imagery
       without consent
        
       Author : LinuxBender
       Score  : 153 points
       Date   : 2021-10-15 14:29 UTC (8 hours ago)
        
 (HTM) web link (www.zdnet.com)
 (TXT) w3m dump (www.zdnet.com)
        
       | nmstoker wrote:
       | Maybe the article has missed detail but it seems to imply that
       | 7-Eleven was only asked to stop and to destroy the
       | inappropriately collected data and was not given a fine nor any
       | other punishment. Is that correct?
        
         | encryptluks2 wrote:
         | Isn't that the benefit of being a large company. You do
         | something bad, you get a slap on the wrist and they politely
         | ask you to stop. You do it again, same slap.. and they say
         | pretty please. Eventually, you just realize that as long as you
         | keep paying the politicians you can do pretty much whatever you
         | want with little to no consequence?
        
           | leppr wrote:
           | Depends on the country. For instance in Europe, GDPR
           | enforcement is way more lenient towards small companies, to
           | the point where it makes no strategic sense for a startup to
           | invest anything but the bare minimum required to feign "good
           | intentions". Striving for actual compliance with the letter
           | of the law is something only huge companies do.
        
       | aaron695 wrote:
       | Still makes me laugh the time the store put cameras on _every_
       | fridge door and also replaced the glass with screens as a
       | misdirect and all HN could go on about was how smart they were
       | they knew about glass.
       | 
       | https://news.ycombinator.com/item?id=27636773
        
       | hkai wrote:
       | I don't see an issue with learning the age of the customers who
       | come into the store.
       | 
       | I think a much bigger issue with tech is censorship and
       | surveillance of political opposition, not the recording of
       | someone's age and gender.
        
       | uoaei wrote:
       | Now do the rest of the corporations who have installed cameras in
       | their stores.
        
       | czbond wrote:
       | Walmart is bound to be collecting facial images - but I don't
       | know if they have a consent clause somewhere in store / receipt.
        
         | heavyset_go wrote:
         | They are and they share those images and data with other
         | retailers in order to build up dossiers on "problem" customers.
        
           | reaperducer wrote:
           | Except in Illinois, where that is illegal.
           | 
           | If it's not illegal in your state, it's time to start
           | petitioning your elected officials.
           | 
           | If you don't, then you're part of the problem and shouldn't
           | complain about the situation on the internet.
        
             | crysin wrote:
             | Another fun fact of Illinois protecting its citizens with
             | that law is that schools like DePaul and Northwestern are
             | currently being sued for violating Illinois' biometric laws
             | with the use of facial recognizing proctoring software.
             | 
             | https://dailynorthwestern.com/2021/02/18/campus/nu-faces-
             | law...
             | 
             | https://depauliaonline.com/52893/news/depaul-sued-over-
             | facia...
        
         | nitrogen wrote:
         | Their self-checkout systems have an insane number of cameras
         | per station, including one pointed right at your face. I don't
         | doubt it's being saved for expression analysis as each product
         | is swiped.
        
       | pengaru wrote:
       | I've noticed not only the local 7-11 PoS terminals now have
       | embedded cameras, but also Home Depot's newer all-in-one
       | computers at the self-checkout include an embedded camera.
       | 
       | It's obnoxious and rude. You wouldn't be OK with anyone shoving a
       | camera point-blank in your face while doing business with them.
       | That's exactly what these businesses are subjecting their in-
       | person retail customers to.
        
         | jimmaswell wrote:
         | When's the last time retail didn't have cameras, the 60s?
        
           | belter wrote:
           | I hope then you dont mind I point my camera at you? :-)
           | 
           | https://youtu.be/AQgiLK5HuiA
        
           | pengaru wrote:
           | There's a substantial difference between areal cameras for
           | loss prevention and a camera literally inches from your face
           | in terms of invasiveness and hostility.
        
             | belter wrote:
             | You do not know what zoom level they are in the shop, most
             | likely they have microphones on and their resolution:
             | 
             | http://www.ltsecurityinc.com/citysurveillance
             | 
             | The only difference is that in one case, you are conscious
             | on being filmed. In another case you know you are being
             | filmed, but you prefer not to think about it...
        
               | pengaru wrote:
               | What's your point? The areal cameras in the shop,
               | regardless of zoom level, are not being replaced by the
               | cameras in your face and _only_ in your face; it 's an
               | additive situation.
               | 
               | The cameras in your face are _only_ effective for
               | capturing your face /person in detail, and they are
               | presumably being applied to _every_ customer wholesale,
               | automatically during checkout, and _probably_ associated
               | with your purchase and payment information.
               | 
               | You're arguing as if this isn't any different than the
               | status quo, when it obviously is.
               | 
               | Now we not only have the areal cameras that were
               | presumably only zoomed-in on suspicious behaving
               | customers for loss prevention, we also have every single
               | in-person purchase being captured zoomed-in, regardless
               | of behavior, with a camera lens right in your face.
               | 
               | It's as if retail has decided to actively encourage
               | everyone with any shred of self-respect to stop shopping
               | retail and buy everything from Amazon. If you treat me
               | like a presumed criminal I'm going to take my business
               | elsewhere. What's next, metal detectors and armed guards
               | at the doors?
        
               | jcrawfordor wrote:
               | Installation of cameras at face level is nothing new.
               | Equipment like self checkout kiosks and ATMs have had
               | (usually discrete) cameras in the user's eyeline for
               | decades. Higher theft targets like banks and convenience
               | stores install (often hidden, sometimes not) cameras at
               | eye level at the entrance and exit doors. Hidden in the
               | height stick is common in banks, grocery stores tend to
               | just install normal domes at head height. This is all in
               | response to the simple fact that wearing a baseball cap
               | is enough to prevent ceiling-mounted cameras getting your
               | face, and your face is exactly what the police want to be
               | able to see after a theft.
               | 
               | I don't intend to defend the use of facial recognition in
               | these applications, just saying that cameras for face
               | capture date back to the early days of continuous video
               | surveillance in the '80s, and although I haven't seen it
               | myself I assume there were some users that installed
               | hold-up cameras at eye level in the '60s - certainly the
               | importance of getting a clear view of the face was
               | discussed in articles about hold up cameras, but in that
               | time it was less common for people to wear hats indoors
               | (and bank security would typically require people to
               | remove them).
        
               | pempem wrote:
               | Here's the thing about the entire argument thread.
               | 
               | It not being new is not reason enough for it to continue.
               | 
               | It already existing does not mean we should never revisit
               | this decision.
               | 
               | The technology on the other side of the feed _is_ new and
               | it _has_ changed tremendously.
        
               | jcrawfordor wrote:
               | Has it, though? While much discussed, facial recognition
               | on surveillance is very expensive in practice and so
               | uncommon to a degree I think many here would find
               | surprising. The article here discussed facial imagery
               | captured by handheld cameras, not involving the
               | surveillance system. That's why I think it's important to
               | split these hairs: video surveillance recording of faces
               | for post-incident use is very different from proactive
               | use of facial recognition. The former has been accepted
               | for decades as a practical necessity for investigation of
               | crime. The latter is new. I think that framing the
               | discussion around cameras at face level, which is not
               | new, misses the point and starts from a premise that will
               | be wholly rejected by the industry. We need to focus
               | instead on the use of automated technology to process
               | this data, which is new and not yet widely practiced.
               | 
               | That is changing. Newer self checkout terminals correlate
               | video from both cameras with purchase history, primarily
               | as a short-term local aid to staff when figuring out
               | discrepancies. But this can obviously be extended to a
               | long-term retention business intelligence application.
               | The time is now to put pressure against this kind of data
               | collection. But saying "there should be no cameras
               | pointed at the face" will not apply that pressure. It
               | will be dismissed because the use of cameras for face
               | capture is a universally accepted anti-crime practice,
               | and arguing against it as a way to object to mass
               | surveillance ignores the differences between short term
               | retention of data for post incident use and mass
               | collection.
        
         | JohnFen wrote:
         | Yes, it's terrible. I do the only thing that's really possible
         | for an individual to do -- I stop entering those businesses
         | entirely.
        
         | reaperducer wrote:
         | _Home Depot 's newer all-in-one computers at the self-checkout
         | include an embedded camera._
         | 
         | Makes me glad I never - ever - use self-checkout.
         | 
         | I'm not interested in helping replace human jobs with robots
         | just so a bean counter in a boardroom somewhere can buy a
         | second boat.
         | 
         | Occasionally, the self-checkout "team member" will come over to
         | me while I'm standing in line and offer to help me use the
         | self-checkout. I tell her, "I'd rather not help {$company}
         | replace your job with a robot."
         | 
         | I expect a lot of times they think I'm a kook. But every once
         | in a while they pause and I can see the realization washing
         | over their faces. Then I feel like I've accomplished a small
         | thing that day.
        
         | redwall_hp wrote:
         | Walmart and Target do it too. Insert card, supply an identity
         | to go with the frames the camera is capturing. Do that a few
         | times and you've got a training set to identify an individual.
        
         | hammock wrote:
         | >I've noticed not only the local 7-11 PoS terminals now have
         | embedded cameras, but also Home Depot's newer all-in-one
         | computers at the self-checkout include an embedded camera.
         | 
         | Starbucks card readers too. Pointed right up at your face. I
         | emailed the local store manager about it, who said he'd get
         | back to me but never did.
        
           | lotsofpulp wrote:
           | What did you expect the local store manager was going to be
           | able to say or do?
        
             | hammock wrote:
             | Get me a policy or some sort of response in writing from
             | their corporate overlords.
             | 
             | Edit: just got an update. Here's what he said:
             | 
             |  _> So sorry for never responding! We are not using the
             | cameras on the POS card readers. You will see when it asks
             | you to swipe the card that it has an eye crossed out to
             | signify that it is not actively using the camera to look at
             | the customer. _
        
               | leppr wrote:
               | Sounds like someone at Starbucks saw your HN comment and
               | ran a search for your email to ping the relevant manager.
               | Impressive if not just a coincidence.
        
               | hammock wrote:
               | Ha that would be cool but actually I just followed up on
               | my old email
        
           | reaperducer wrote:
           | _Starbucks card readers too. Pointed right up at your face_
           | 
           | Here's your act of civil disobedience for the day: Try to
           | remember to bring a tiny strip of Scotch tape with you the
           | next time you're at Starbucks. If you do remember, and if
           | nobody's looking, put the tape over the lens. Hopefully the
           | piece of tape is small enough to be inconspicuous, and fuzzy
           | enough from being in your pocket that it ruins the camera's
           | view.
        
             | hammock wrote:
             | Yep i don't visit enough Starbucks that often anymore but
             | that's not a terrible idea
        
         | impressivemess wrote:
         | Every single store today is doing that, and you never know when
         | you're getting recorded for some AI training.
         | 
         | Even after Covid is over, I'd feel comfortable continuing with
         | the mask!
        
           | dylan604 wrote:
           | Based on the animosity of the masks, I would not be surprised
           | where you will not be allowed to wear a mask in public just
           | so some people can prove a point. Buisness owners are already
           | refusing service to people wearing masks in some places (you
           | can probably guess where if you're not already familiar).
        
         | thr0wawayf00 wrote:
         | This is something I've noticed recently and I'm actually glad
         | that masks are socially acceptable in public now for this very
         | reason.
        
           | glitcher wrote:
           | I think facial recognition may be fairly accurate in some
           | cases even when wearing a mask. Somewhat anecdotal, but saw
           | this article recently:
           | 
           | https://onezero.medium.com/you-can-fool-a-popular-facial-
           | rec...
        
             | notdang wrote:
             | I've read the article and it's about facial detection - it
             | detects that there is a face on the picture.
             | 
             | Haven't read anything about identifying the person wearing
             | the mask.
        
               | JohnFen wrote:
               | Systems are getting pretty good at working around masks,
               | but the error rate is still greater when masked than when
               | unmasked.
               | 
               | With most systems, if you want to maximize the error rate
               | then you should wear a solid black mask that covers the
               | entirety of your lower face.
        
               | drpgq wrote:
               | OK a mask with someone else's face
        
               | BoorishBears wrote:
               | Having actually worked in the space, no one cares about
               | identifying you*
               | 
               | They're trying to do sentiment analysis and maybe some
               | sort of classification on age/gender
               | 
               | *Yes, I'm sure if you Google for an anecdote of a system
               | that did identify users you'll find one, but it really
               | gains nothing in the space. They already have your card
               | data and rewards programs, usually what they care about
               | it sentiment and demographics at a specific spot in the
               | store
        
         | dylan604 wrote:
         | Every single ATM has done this since Moses was kneehigh to a
         | grasshopper.
        
           | [deleted]
        
           | Randosaurus wrote:
           | Oddly enough, I've had my fingers knuckle deep in the vagina
           | of my girlfriend, yet for some reason it's not acceptable for
           | me to do it to every single woman I meet.
           | 
           | It's almost as if context makes an action acceptable in one
           | instance and not another.
        
         | alistairSH wrote:
         | Except that's not what 7-11 did here. They took photos from a
         | tablet, as select customers were taking a survey.
         | 
         | Doing that without consent is still obnoxious, but a far cry
         | from embedding a camera in the PoS terminal that captures
         | everybody as they check-out. 7-11 might also do that, but it
         | wasn't reported here.
        
           | sixothree wrote:
           | Ok. Firstly, whoever did that is one sick creep. Secondly,
           | Why!? What value is added?
        
           | kjaftaedi wrote:
           | They did it with consent.
           | 
           | The issue is that regardless of whether the users gave
           | consent, their actions still ran afoul of Australian law.
        
             | theteapot wrote:
             | There was no consent. I've done that "survey". No idea my
             | photo was being taken or that there was even a camera.
        
         | michaelmrose wrote:
         | The cameras that are certainly watching you at checkout are the
         | same ones you know or should know are watching you in every
         | retail establishment in the country. The ones overhead.
         | Retailers use a relatively small number of cameras mounted
         | overhead in order to have broad coverage of a large area that
         | is hard to obscure.
         | 
         | I do not know for absolute certain, and couldn't divulge it if
         | I did, but I am about 99% sure that the cameras mounted in the
         | all in one systems are part of the standard equipment included
         | with that model of computer NOT part of store surveillance
         | coverage which is more than adequately served by existing
         | cameras. That is to say that it would be a waste of resources
         | to watch the other cameras watch you.
         | 
         | The key is that they include user facing sliding camera covers
         | designed for users to secure their privacy. This wouldn't be
         | true if they were intended to watch you.
         | 
         | The reason you are being watched is that people steal and
         | people steal MORE when dealing with a machine because they feel
         | less guilty about doing it perceptibly to a machine rather than
         | cheating in front of an actual cashier.
         | 
         | The Atlantic did a piece on it where it was found that around 1
         | in 5 people stole from SCO and about 4% of merchandise that
         | went through SCO wasn't paid for.
         | 
         | https://www.theatlantic.com/magazine/archive/2018/03/stealin...
        
       | black_13 wrote:
       | Funny I could see anyone of people ive worked with coming up with
       | some idea like this and saying "cool".
        
       | avalys wrote:
       | Am I breaching the privacy of the people I saw at the grocery
       | store yesterday because I can remember what their faces look
       | like?
        
         | A4ET8a8uTh0 wrote:
         | As much as I dislike this line of argumentation, I think it is
         | important to address it, because people seem to be applying
         | wrong standards and comparisons, when it comes privacy.
        
         | onemoresoop wrote:
         | > Am I breaching the privacy of the people I saw at the grocery
         | store yesterday because I can remember what their faces look
         | like?
         | 
         | You remembering faces is fine as it doesn't allow you to share
         | with others what your mind "recorded". The amount of detail is
         | questionable and you'd probably not remember everyone and
         | everything but what strikes you as unusual/suspect etc..
         | 
         | Second, since you're not a machine you wouldn't be able to run
         | algorithms on the data you recorded, you'd make a few
         | inferences here and there and that is normal but you wouldn't
         | be able to study the psychology of every customer that entered
         | your store and use it against them.
        
         | devmor wrote:
         | No, and neither would the corporation be if they were doing
         | that.
         | 
         | But you are not a corporation, nor are you a computer, nor are
         | you storing that data in any appreciable amount or manner in
         | which it could be referenced for the purposes of operating a
         | corporation.
        
         | munificent wrote:
         | If a bit of mayo falls off my sandwich while I'm at the beach,
         | have I created an oil spill?
         | 
         | Scale and context matters.
        
         | LeifCarrotson wrote:
         | No. It was wonderful when the person who worked the deli at a
         | customer site where I worked for a few weeks learned my face
         | and remembered what I liked to order. If I wanted privacy,
         | though, I could get it.
         | 
         | However, _scale matters._ An action being condoned between two
         | individuals does not imply that it 's acceptable when repeated
         | millions of times.
         | 
         | It shouldn't generate any outrage if a police officer tailed a
         | suspect from a vehicle description and (publicly visible!)
         | license plate number. It should generate outrage if the police
         | department installs automated license plate readers at
         | intersections throughout the city, and it becomes impossible to
         | drive anywhere without being tracked.
        
           | lotsofpulp wrote:
           | >and it becomes impossible to drive anywhere without being
           | tracked.
           | 
           | Might want to start with the mobile networks saving your
           | phone's location history. I do not mind the use of license
           | plate readers on cops' cars, if cops are actually going to
           | start pulling over people who have not paid car taxes or are
           | not displaying license plates or do not have insurance.
           | 
           | I would also like automated variate rate congestion tolling
           | with license plate readers. That would help manage road
           | capacity and grid lock, and make the costs of commuting more
           | transparent.
        
         | holknas wrote:
         | no, nor are you doing it at a massive country wide scale into a
         | datacenter.
        
           | mistrial9 wrote:
           | more than one country-wide; side note, Southland Corp was
           | convicted of slavery-related charges at a US location.. no
           | similarity to stores in Asia of course!
           | 
           | source: daily news, details on request
        
         | capableweb wrote:
         | Are you a corporation going around asking for answers,
         | photographing them and storing the images for long term storage
         | without informing them about this? If not, then no, you are not
         | breaching the privacy of anyone.
         | 
         | I know in the US corporations are basically the same as humans,
         | but the rest of the world haven't gotten than dystopian yet.
        
       | ajay-b wrote:
       | This occurs in America routinely, dating to 20+ years ago.
        
       | bastardoperator wrote:
       | All I wanted was a Pepsi!
        
         | mistrial9 wrote:
         | > https://soundcloud.com/deivid-dos-santos-
         | fernandes/8-2-insti...                 song lyrics :D
        
       | LambdaTrain wrote:
       | Same with Rite Aid stores around my school. The auto checkout
       | machine has been equipped with cameras since pandemic (about one
       | yr ago). It gave me a sense of intrusion.
        
         | jackson1442 wrote:
         | That's the point. The self checkout cameras are just there to
         | let you know you're being watched; why else would they make
         | them as in-your-face as they are?
        
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