[HN Gopher] Trust-Busting as the Unsexy Answer to Google and Fac...
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       Trust-Busting as the Unsexy Answer to Google and Facebook
        
       Author : colinprince
       Score  : 244 points
       Date   : 2021-10-15 12:46 UTC (10 hours ago)
        
 (HTM) web link (www.lareviewofbooks.org)
 (TXT) w3m dump (www.lareviewofbooks.org)
        
       | tqi wrote:
       | How does breaking up Facebook help fight misinformation,
       | polarization, engagement baiting, objectionable content, etc?
        
         | pessimizer wrote:
         | You can do that by mass censorship. We already have massive
         | squads of minimum wage people combing through every post on the
         | web in order to delete things, so just pull that into a
         | regulatory agency instead of letting social networks regulate
         | themselves. We could call it the Department of Truth. If you
         | want to scrub the internet, it's actually pretty easy. Put
         | literal cops on every message board, make every board record
         | ips and block VPNs, watch every tor node, root every phone.
         | 
         | The only hard part is getting a majority of people to think
         | that's a good idea, or at least to stay silent about it. If you
         | look at history, though, it's actually not so hard. It'll
         | probably happen eventually, although depending on your belief
         | system, you might be upset at the administration that ends up
         | with those abilities.
         | 
         | This isn't about that, it's about allowing more room for
         | competitors in the market. If there's any relation, it would be
         | that facebook wouldn't be able to by itself dictate acceptable
         | speech (against its will, of course; if facebook had its way,
         | it would only censor posts about facebook.)
        
         | keewee7 wrote:
         | I agree. The only thing that will come after breaking up
         | (destroying) Facebook is that everyone will move to
         | Chinese/Russian platforms.
         | 
         | Generation Z is almost entirely on TikTok so Facebook/Instagram
         | doesn't have a monopoly on them.
        
         | spywaregorilla wrote:
         | Perhaps those aren't the problems this aims to solve
        
           | tqi wrote:
           | What are the problems then?
        
             | throwdecro wrote:
             | > What are the problems then?
             | 
             | As stated in the review, and presumably in the book: that
             | "the very bigness of present-day companies -- especially
             | those in the tech sector -- does not just harm consumers,
             | but that it also threatens innovation and undermines the
             | power of government."
             | 
             | The problem that trust-busting is meant to solve is the
             | bigness, and its impact on the government, innovation, and
             | consumer markets.
        
               | tqi wrote:
               | That seems tautological. How does bigness harm consumers
               | in this case?
        
               | throwdecro wrote:
               | > How does bigness harm consumers in this case?
               | 
               | It's up to the book to make that case. My point is that
               | the issues you describe (misinformation, polarization,
               | engagement baiting, objectionable content) are not
               | mentioned among the problems that trust-busting is meant
               | to solve. Other problems are mentioned.
        
         | bperson wrote:
         | What if we just want to break up Facebook for our enjoyment?
         | It's legal to do so and we can do it. I can't remember where I
         | heard that argument. I think it was some tech CEO (or maybe all
         | of them).
         | 
         | > How does breaking up Facebook help fight misinformation,
         | polarization, engagement baiting, objectionable content, etc?
        
           | tqi wrote:
           | I think that attitude is the root of our current political
           | morass. The primary motivation is the desire to hurt those
           | that we dislike/view as The Other, and we'll happily bend any
           | logic or principles it takes to justify it.
        
             | bperson wrote:
             | I think your attitude allows Facebooks
        
         | analyte123 wrote:
         | "If we broke up the big banks tomorrow, would that end racism?"
        
         | p49k wrote:
         | For starters, it would create a more level playing field to
         | allow alternative products by companies with different values
         | to flourish, rather than having them acquired before having a
         | chance to become competitive.
         | 
         | Look at WhatsApp, founded by an idealistic person whose product
         | was shaped by his experience living under an oppressive
         | government and who succeeded wildly under those values. But no
         | one is going to turn down 14 billion dollars, so it gets
         | absorbed and starts to slowly adopt the same scummy values of
         | Facebook. That purchase clearly shouldn't have been approved.
        
           | smoldesu wrote:
           | I don't think our government cares about any of that. They've
           | turned a blind eye to app-store extortion for the better part
           | of a decade, and they've made it clear that persecuting a
           | domestic company like that is the last thing they want to do:
           | and of course it is. Our government has nothing to lose from
           | Google, Facebook, Apple and Amazon leading the pack. If
           | anything, it makes their job a whole lot easier with relation
           | to surveillance and regulation.
        
             | protontorpedo wrote:
             | I'm not even American and don't live in the US, but I can't
             | see why any government would undermine it's own national
             | companies when they are big players in the international
             | markets, especially when facing competition from
             | (potentially) state-backed competitors. Breaking up
             | utilities? Sure, they operate only domestically, there's
             | little to lose in terms of power projection.
        
           | UncleMeat wrote:
           | But TikTok is already absolutely enormous and would sweep up
           | everything in the same way fb does. Breaking up Facebook also
           | does nothing to change misinformation spread through Twitter
           | and YouTube. The natural breakup points for Facebook also
           | leave Facebook and Instagram in tact.
        
         | [deleted]
        
         | leecarraher wrote:
         | my guess would be that it will allows other companies that
         | offer competing services to compete against facebook's
         | comparable service while not having to compete against all of
         | facebook's services. Then the market can decide which features
         | it prefers in each service, presumably not the ones listed in
         | the op.
        
         | JumpCrisscross wrote:
         | > _How does breaking up Facebook help fight misinformation,
         | polarization, engagement baiting, objectionable content, etc?_
         | 
         | It reduces the influence that a monolithic Facebook can bring
         | to bear against its critics in Congress.
         | 
         | It also puts existential risk on the table. Fining Facebook out
         | of existence is, presently, political suicide. Not only does it
         | hit a massive slice of the electorate, it leaves them with no
         | alternative.
         | 
         | Shutting down one of several social media platforms, on the
         | other hand, where user data is given a chance to migrate prior
         | to the servers being turned off (but after shareholders have
         | been wiped out), isn't out of the question.
        
           | Nasrudith wrote:
           | The problem has never, ever been that the legislature faces
           | too much criticism. The "influnce" they have complained about
           | for decades against them is red-faced anger that the scale
           | dares to call them fat, that the mirror makes them look ugly.
        
           | fallingknife wrote:
           | Yes good point. If FB were less politically powerful, then
           | they wouldn't be able to stop the good people in congress
           | from regulating what people say on the internet. That would
           | clearly solve the problem! The government has never been
           | involved in spreading misinformation, so I don't see how this
           | could go wrong.
        
             | JumpCrisscross wrote:
             | > _if FB were less politically powerful, then they wouldn
             | 't be able to stop the good people in congress from
             | regulating what people say on the internet_
             | 
             | Would encourage anyone thinking like this to pause and
             | consider if this reaction is coming from a place of reason
             | or a sense that they are coming for our team.
             | 
             | If Mark Zuckerberg is the person you trust to protect your
             | rights over our elected government, you've traded freedom
             | for security and will likely get neither. Congress would
             | love to pass laws restricting what people say on Facebook.
             | Unfortunately, it can't because of the First Amendment.
             | Facebook, on the other hand, is legally unconstrained.
             | 
             | More pointedly, Facebook is fine if Congress tries to
             | regulate speech on its platform. It can point to D.C. and
             | take the blame off its back. What Facebook is _not_ fine
             | with is Congress regulating all the other parts of its
             | organization that it would rather remain hidden. In case it
             | needs to be said, those parts aren 't working in your
             | interest.
        
         | truffdog wrote:
         | It makes misinformation less legible to the press by splitting
         | it up across silos.
        
         | [deleted]
        
       | NoGravitas wrote:
       | Senator John Sherman, the primary author of the 1890 Sherman
       | Antitrust Act, was the brother of Civil War general William
       | Tecumseh Sherman. It seems there is a Sherman for every
       | problem... if only we could send Uncle Billy on a march to the
       | Pacific today...
        
       | mensetmanusman wrote:
       | This is such a good discussion in the context of game theory: any
       | country that busts their companies is at an immediate global
       | disadvantage without the introduction of tariffs.
        
       | cheese_van wrote:
       | I don't much feel I have a dog in this fight since I don't use
       | social media. So I am curious, how has Facebook harmed you and
       | what would it take to make you whole?
       | 
       | I think Amazon is a different animal, and probably a different
       | conversation. So...
       | 
       | How has Facebook's market penetration harmed you?
        
       | chiefalchemist wrote:
       | > Wu argues that the very bigness of present-day companies --
       | especially those in the tech sector -- does not just harm
       | consumers, but that it also threatens innovation and undermines
       | the power of government.
       | 
       | Absolutely. The fact that the government's power is being
       | subverted should not be lost going forward with any related
       | discussions. Along the same lines, The Media's status quo is also
       | being banged up. These well established power bases aren't going
       | to surrender without doing battle.
       | 
       | Mind you, I'm not defending Big Tech. Having recently read the
       | robust and extremely thorough "The Age of Surveillance
       | Capitalism" I'd be foolish to pick sides.
       | 
       | https://www.wnycstudios.org/podcasts/otm/segments/living-und...
       | 
       | The arc of the point is, viewing current events with a 20th
       | Century lens is foolish at best. There is a lot going on. Some of
       | it obvious, but far more is covert / stealth.
        
       | nathias wrote:
       | We should consider technologies a public good once they go over
       | some threshold of users, they should then eiter be nationalized
       | or regulated as public or broken up.
        
         | tenebrisalietum wrote:
         | So then what if social networks capped the number of users at 1
         | below that threshold? For example, if nationalization occurs at
         | 1 million users, what if all social networks limited the number
         | of accounts to 999,999?.
         | 
         | Personally I think that would be awesome. Imagine if every
         | town, city, and borough of very large cities had their own
         | independent social network or networks.
        
           | pessimizer wrote:
           | You could do it the same way you would break up the banks.
           | Just put a tax on companies with more users than e.g. 1M.
           | Instead of a systemic risk tax, make it a data security tax;
           | because once you're past a certain size, the negative
           | externalities caused by a security failure justify the tax.
        
           | nathias wrote:
           | Yes, we would go back from platforms to protocols and the
           | internet would be good again.
           | 
           | As for when a technology become good? There are a lot of
           | possible criteria, but that doesn't really matter we can come
           | up with a fuzzy cut off and any transparent criteria for it
           | would be preferrable to the current state.
        
           | throwdecro wrote:
           | > [W]hat if all social networks limited the number of
           | accounts to 999,999?
           | 
           | That's interesting. It opens the door to the possibility that
           | social networks might pay people to leave, in order to open
           | spaces for more long-term-valuable customers.
        
             | jfk13 wrote:
             | Why would they pay people to leave? They could arbitrarily
             | kick them out for violation some obscure T&Cs, or for no
             | stated reason at all...
        
       | throwdecro wrote:
       | This is a fantastic review. These books are going on my list.
        
       | DeathArrow wrote:
       | If we liquidate monopolies, we will have cartels.
        
       | waynesonfire wrote:
       | personally, i'd prefer a sexually arousing answer to Google and
       | Facebook.
        
         | alexfromapex wrote:
         | Yeah breaking up monopolies is pretty arousing, not sure why
         | the author thought it was "unsexy".
        
           | klyrs wrote:
           | They're probably unfamiliar with the sheer complexity of the
           | monorepo at google. Carving that up is going to be _so_
           | juicy. I realize that it 's not everybody's kink, but wow.
        
         | spacemanmatt wrote:
         | antitrust enforcement is fair pillow talk in my house
        
           | NoGravitas wrote:
           | I get goosebumps: https://pics.onsizzle.com/Imgur-1fbc96.png
        
         | dekhn wrote:
         | Well, here's an anecdote from the past that might or might not
         | help you. When AT&T was broken up, the lawyers literally went
         | to Bell Labs and put a piece of tape down the middle of the
         | carpet and said "everybody on this side works for company A,
         | and everybody on that side works for company B". Kinda like
         | monopoly bondage, if you're into that sort of thing.
        
       | camjohnson26 wrote:
       | Trust busting can seem like it's anti free market, but when a
       | company has a monopoly on a network it stops functioning as a
       | company and basically becomes a government. The problem with
       | Facebook/Amazon/Google is that they have a monopoly on a specific
       | information network, for Facebook the social graph, internet
       | discoverability for Google, and online shopping for Amazon. It's
       | similar to if a single company owned the road systems or the
       | internet, since the structure of these networks means that
       | competitors can't exist, there can only be one network for it to
       | have value, so the first company to build it will have a monopoly
       | and be able to indefinitely milk it for a profit.
       | 
       | The same thing happened with railroad barons in the 1800s and
       | also in other areas of the economy, and the trust busting
       | response the government took seems to have worked well to bring
       | back a fair market. Government should keep the information
       | networks predictable and accessible.
       | 
       | This is a core theme in George Gilder's controversial but imho
       | extremely insightful book Knowledge and Power: The Information
       | Theory of Capitalism and How it is Revolutionizing our World:
       | https://www.amazon.com/Knowledge-Power-Information-Capitalis...
        
         | bumby wrote:
         | One of the issues that I have with your analogy is that the
         | monopolies you mentioned (roads, internet, rail) all have
         | substantial physical assets that are tied to their monopoly
         | power. For example, even without factoring in the cost of land,
         | it can cost up to $700k per mile of rail track. These kinds of
         | upfront costs are one of the major moats they have to keeping
         | outside competitors from emerging. I'm not sure the digital-era
         | monopolies discussed have this same type of barrier to entry.
         | 
         | The internet example is a more interesting analogy to me
         | because it seems to align more with a utility, which we're okay
         | with having monopolies existing, albeit regulated, because of
         | the greater efficiencies.
         | 
         | So are social networks, online shopping, or search public
         | goods? If so, should they be regulated because we think there
         | is an advantage to having a monopoly in this space? If not,
         | what are their barriers of entry that stifle competition?
         | 
         | I don't necessarily don't think they shouldn't be broken up,
         | but I'm trying to understand whether/how they fit into previous
         | paradigms or if the monopoly paradigm is fundamentally
         | different in this digital era.
        
         | rndmind wrote:
         | To piggy back on your comment...
         | 
         | Free markets only exist because of regulation.
         | 
         | It's regulation that allows actors to participate in good
         | faith, and not get smoked by the huge whales and owners of
         | exchanges, etc.
        
         | dont__panic wrote:
         | Devil's advocate question: I don't really remember my railroad
         | history in the US, but I do know that railroads are so mediocre
         | as to be barely usable these days.
         | 
         | Does that have anything to do with weakening the railroad
         | industry at a critical moment just before the automobile
         | industry popped up and ate their lunch?
         | 
         | Could we be risking a similar problem here with the successors
         | to Facebook's social media, Google's internet search algos, and
         | Amazon's shopping experience?
        
         | adfrhgeaq5hy wrote:
         | Well, duh. "Free market" does not mean "unregulated market". It
         | requires that the market be free from monopolies and that all
         | agents have complete information. Regulation and trust-busting
         | are, in practice, required to bring about a free market.
         | 
         | Co-opting the term "free market" was a fantastically successful
         | bit of propaganda.
        
           | publicpretender wrote:
           | I agree. The idea should be "perfectly competitive" -- which
           | could be very regulated.
           | 
           | Noah Smith had a good article on this with links to economics
           | papers and brief summaries:
           | 
           | https://noahpinion.substack.com/p/the-economists-revolt
        
           | hk1337 wrote:
           | It could be that idea of a free market if everyone did what
           | was right and not cheat, screw over, sabotage the competition
           | to get ahead. You beat the competition by being better.
           | 
           | We don't have that though, people are assholes, so we have a
           | regulated market.
        
             | adfrhgeaq5hy wrote:
             | The problem is the system. Let us assume we have 99.9%
             | moral people who never lie and never break the law even if
             | they can gef away with it. Problem is the 0.1% have a
             | competitive advantage. They will accumulate more wealth and
             | power than the others. The others can either compromise on
             | their morality or lose ground against their competition,
             | maybe failing entirely. The amoral people will gain
             | outsized power and will force others to sacrifice their
             | values. The whole system can be corrupted by a tiny
             | minority.
             | 
             | I certainly do blame some individuals who are particularly
             | vile, like Zuckerberg and Musk, but for the most part this
             | is just what happens in competition.
        
               | hk1337 wrote:
               | > The problem is the system.
               | 
               | The problem is the people. Everything else after that I
               | agree with. For a completely free market to work 100% of
               | the people would have to be moral, upstanding people.
               | 
               | A completely free, unregulated, market is an
               | anarchocapitalist's utopia. Like how a working socialist
               | government is a utopia.
               | 
               | Neither of those is realistic though, so we have a
               | regulated free market.
        
               | jessaustin wrote:
               | Regulators are also people.
        
           | maxwell wrote:
           | Exactly, Adam Smith was no laissez-faire ideologue.
           | 
           | https://gutenberg.edu/2013/03/adam-smith-was-no-laissez-
           | fair...
        
           | gshubert17 wrote:
           | "Uncoerced market" or something, is closer to the meaning I
           | seek.
        
             | munificent wrote:
             | "Free market" is a fine term. People just forget about the
             | "market" part.
             | 
             | A "market" isn't some natural emergent property of the
             | physical or social world. They aren't formed by, like,
             | volcanoes. A market, historically, is a space _defined
             | deliberately by a governing body_ where traders are allowed
             | to participate and where trade is allowed to occur _under a
             | given set of rules_.
             | 
             | It's suposed to be a free _market_ , not a free anything-
             | goes-chaos-and-anarchy.
        
         | jimmaswell wrote:
         | A social network is a natural monopoly due to the network
         | effect. It wouldn't make any sense to split it up. Regulating
         | it like any other natural monopoly could make sense.
         | 
         | Amazon is certainly not an online shopping monopoly. It's just
         | a superior service. I can get a similar online shopping
         | experience from Wal Mart and many others. If Amazon can offer
         | us such good service through having its own big network of
         | warehouses, drivers, etc. that's impossible with a bunch of
         | smaller companies then I say let them be as big as they are so
         | long as they don't egregiously abuse it.
        
           | nathias wrote:
           | >A social network is a natural monopoly due to the network
           | effect.
           | 
           | Thats exactly why it should be split up and regulated more
           | heavily.
        
           | annadane wrote:
           | > A social network is a natural monopoly due to the network
           | effect. It wouldn't make any sense to split it up. Regulating
           | it like any other natural monopoly could make sense.
           | 
           | They definitely need to take Whatsapp away from Facebook,
           | though. Regulators only allowed it under specific conditions
           | and Facebook violated those conditions
        
         | Robotbeat wrote:
         | What I want addressed is how we can bust these companies
         | without making the experience worse for consumers or making
         | things less efficient.
         | 
         | A railroad that'd require a toll every mile because you split
         | one company into hundreds wouldn't be viable. If I had to visit
         | multiple web pages to get the same result as a google search,
         | that'd also be bad.
         | 
         | Amazon online shopping has a "monopoly" almost purely because
         | the monopoliness makes it much easier and lower friction than
         | trying to find an online store that is 1) somewhat trustworthy
         | 2) consistent UI 3) ships in a reasonable time 4) isn't going
         | to disappear (and importantly, already has my shipping and
         | payment information). I regularly buy stuff online from
         | elsewhere, but I use Amazon more often because it reduces the
         | cognitive load by centralizing/standardizing everything.
        
           | hippich wrote:
           | I have come to a conclusion lately that there is no free
           | lunch. You either optimize and increase risks (of system
           | becoming monopoly like rail roads in the past, or busting
           | like mortgage companies in 2007-8, government becoming
           | tyranny, something like that) or you pay for inefficiencies.
           | I think the free market is really about finding a balance
           | between optimizations and risks. If the company is too
           | optimized and carries significant risk - eventually, it will
           | bust. If the marker is not efficient because of transactions
           | volume - a larger company will inevitably emerge (and if it
           | continues to grow - eventually bust)
           | 
           | EDIT: what really worries people about monopolies is that it
           | takes more than a generation to see these companies bust. And
           | to, again, optimize it, we come up with antitrust laws... But
           | any optimization, in my opinion, costs risks and never is
           | free (as in lunch).
        
           | huitzitziltzin wrote:
           | >> Amazon online shopping has a "monopoly" almost purely
           | because the monopoliness makes it much easier and lower
           | friction than trying to find an online store that is 1)
           | somewhat trustworthy 2) consistent UI 3) ships in a
           | reasonable time 4) isn't going to disappear (and importantly,
           | already has my shipping and payment information). I regularly
           | buy stuff online from elsewhere, but I use Amazon more often
           | because it reduces the cognitive load by
           | centralizing/standardizing everything.
           | 
           | This is a firm being successful, not a monopolist. This is
           | exactly what antitrust law shouldn't (and does not) punish!
           | 
           | ~antitrust economist
        
           | toast0 wrote:
           | The railroad example would be solved by forming a single-
           | purpose clearing house business to distribute the tolls,
           | collected by the origin or destination carrier, among all the
           | rail providers on the route. It's the same process in banking
           | --- you can deposit a check drawn on any bank, and a clearing
           | house process routes the funds. It's the same in public stock
           | trading, you can use any brokerage, but almost all shares are
           | owned by Cede & Co on the corporate books.
           | 
           | You can split out payment and address retention easily:
           | paypal and amazon both offer 3rd party checkout systems. If
           | we're trustbusting Amazon, force that to be an independent
           | company, offered on FRAND terms to all.
           | 
           | I think you could probably seperate into three business the
           | fulfilment included marketplace consignment store from the
           | merchant fulfilled marketplace consignment store from the
           | sold by amazon store. Although, since two of those share
           | facilities, it might be a little tough. Perhaps, splitting
           | off the store from the inventory makes more sense --- if
           | Amazon is just one of the marketplace vendors and the
           | marketplace is a separate entity, that eliminates some of the
           | unfair practices (require marketplace vendors to share
           | sources, contract sources directly to undercut marketplace
           | vendors).
           | 
           | You could also split off warehouses off into individual or
           | regional baby-bell style corporations; vendors could send to
           | whichever warehouses they like, the marketplace could choose
           | which warehouse to use to fulfill orders, each warehouse
           | could be reasonably independent.
           | 
           | Shipping/delivery could clearly be made independent. AWS,
           | too.
           | 
           | I think the point of trustbusting is not necessarily to
           | eliminate monopoly or dominant businesses, it's to reduce the
           | scope of the monopoly such that dominance in one area doesn't
           | become dominance in more areas. If there's a single purpose
           | marketplace corporation, it may be dominant, but if it's
           | prevented from controlling warehousing, shipping, and
           | inventory, there's more room in those areas. After the
           | breakup, you can still come back and do more to address the
           | smaller areas, if they prove to be problematic under the new
           | system.
        
           | arrosenberg wrote:
           | I'd press your claim of efficiency. As we are learning now,
           | efficiency (in the JIT sense of the word) and robustness are
           | a single sliding scale. Our global supply chain was a wonder
           | of human achievement until it hit a snag, and now it's a
           | complete mess.
           | 
           | Using Amazon as an example - the larger they've grown,
           | they've actually become less trustworthy and a worse
           | experience for consumers. Amazon has been stricken with all
           | the negative traits that American culture associates with
           | "big" government - bad user experience, bloat, fraud, and
           | arbitrary bureaucracy. I've naturally found myself wanting to
           | use them less and less, the larger they've gotten.
        
             | Robotbeat wrote:
             | What's interesting about Amazon is they don't seem to have
             | been any worse affected from supply chain issues than
             | anyone else. At least not that I have noticed anecdotally.
        
         | deltree7 wrote:
         | Facebook, Amazon, Google were not the first, they were the
         | best.
         | 
         | But hey, since we are in pitch-fork mode, we can simply make up
         | stuff to our fellow-brainwashed posters. How is this different
         | from Q?
        
         | jonnycomputer wrote:
         | Discounting Amazon's grip on the cloud computing sector is a
         | mistake.
        
         | SkeuomorphicBee wrote:
         | > when a company has a monopoly on a network it stops
         | functioning as a company and basically becomes a government.
         | 
         | That is very aptly put. To go on a bit of a tangent, I would go
         | even further and say that companies are always a form of
         | government, even without a monopoly, but the addition of a
         | monopoly just extends the power and reach of such individual
         | government.
         | 
         | In the modern capitalist systems, the collective of all
         | companies together are the branch of govern that decide what
         | will be produced and where-and-how people are going to work,
         | all that under the checks and balances of the free-market and
         | the official branches government. That is, an individual
         | company is a form of tiny local government (not local in
         | geography, but in scope) with the mandate to govern some
         | aspects of the life of their employees (what they will be doing
         | for 40h a weak), and the production of their particular
         | products, being that mandate can be removed and transferred to
         | other company by the free market.
         | 
         | Now, I know that this metaphor I described is not a 100%
         | perfect fit, if stretched to the extremes it will arrive at
         | absurd corners where companies are nothing like governments.
         | But then, no metaphor is perfect, not even the metaphor
         | officially supported by the USA Judiciary branch, that
         | "companies are people". They are only useful, and only fit in
         | small contexts, and as such I believe "companies are
         | government" is a very useful one and should be part of the
         | discourse.
        
         | AnthonyMouse wrote:
         | > The problem with Facebook/Amazon/Google is that they have a
         | monopoly on a specific information network, for Facebook the
         | social graph, internet discoverability for Google, and online
         | shopping for Amazon.
         | 
         | None of these things are a natural monopoly.
         | 
         | Facebook only stays relevant by buying its competitors. You
         | don't even need to break them up, just disable acquisitions.
         | Then Instagram would be separate, WhatsApp would be separate.
         | You don't even have to break them apart, just wait for the next
         | one and don't let them buy it.
         | 
         | Google is the biggest search engine but search isn't a natural
         | monopoly. Their dominant position comes from all the vertical
         | integration. Google owns YouTube and YouTube is featured
         | prominently in Google Search results. To get Android/Google
         | Play, OEMs have to use Google as their default search engine.
         | To fix this you don't have to regulate the search results, just
         | separate the search engine from the other companies, and stop
         | allowing them to buy competing ad networks.
         | 
         | Amazon doesn't really even have a dominant market position.
         | They're not a railroad, they're Internet Walmart. They're just
         | the biggest player in a highly competitive market. They have no
         | capacity to significantly raise prices or people would
         | immediately switch to any of their hundreds of competitors.
         | Most of the complaints are from competitors butthurt that
         | Amazon is keeping everyone's margins slim -- but that's what
         | they're supposed to be doing.
         | 
         | A railroad is a natural monopoly. You can't really break up a
         | natural monopoly, so you have to regulate it, which is
         | terrible.
         | 
         | None of this tech stuff is like that. The problems here come
         | from consolidation through mergers and vertical integration.
         | They're unnatural monopolies with clear lines across which they
         | can be broken up without long-term regulation. Just stop
         | letting them buy their competitors.
        
           | throwaway09223 wrote:
           | Google isn't primarily a search engine. By revenue they're
           | primarily an ad network.
           | 
           | Ad networks naturally form monopolies. Ad matching algorithms
           | can make better matches (more revenue per click and more
           | desirable product for advertisers) the more ad campaigns they
           | have to select from and the more display properties they have
           | to publish ads to. It's a market extremely prone to winner-
           | takes-all.
           | 
           | I say this as someone who worked internally on an ad system
           | which used to be one of Google's primary competitors. I
           | specifically worked on projects intended to address these
           | runaway network effects. It wasn't possible and the company
           | exited the business (they actually tried to be a customer of
           | google's because it'd be more profitable to just show their
           | ads, but this was blocked on antitrust grounds ...)
           | 
           | The monopolistic aspects of these entities aren't necessarily
           | the customer facing products they market to the masses.
        
             | AnthonyMouse wrote:
             | Ad networks don't naturally form monopolies. That's why
             | Google had to buy the other ones. Anything will form a
             | monopoly if you let every company in the industry merge.
             | 
             | Just because something has a network effect doesn't make it
             | a natural monopoly. The network effect means the network
             | may need a minimum size in order to be viable, but that
             | doesn't mean there can't be a dozen competing networks of
             | that size that are all viable.
        
               | throwaway09223 wrote:
               | It does, because the increased efficiency means ads are
               | more profitable on the larger platforms. Bigger matching
               | pools mean better conversion rates.
               | 
               | Why would you spend more money to buy a less-well
               | performing ad?
               | 
               | Why would you display a less well paying ad on your web
               | property?
               | 
               | If you're doing search ads, you cannot fund the megawatts
               | of infrastructure to keep pace with google if you're
               | working with smaller margins. This is not theoretical -
               | adwords/search has destroyed almost all of the
               | competition, save those who have other ways of funding
               | themselves.
        
               | AnthonyMouse wrote:
               | > Bigger matching pools mean better conversion rates.
               | 
               | So the smaller networks would make less money than
               | Google. Less money than Google isn't the same as less
               | money than is necessary to run servers.
               | 
               | And servers get cheaper as time goes on. The number of
               | "megawatts" you need to serve a given number of ads is
               | exponentially decreasing over time.
               | 
               | > This is not theoretical - adwords/search has destroyed
               | almost all of the competition, save those who have other
               | ways of funding themselves.
               | 
               | You can't ignore the companies they bought out when you
               | say the others went out of business. They don't have any
               | reason to buy a competitor that was just going to fail
               | anyway, and they empirically have bought several
               | competitors.
        
           | wilburTheDog wrote:
           | >Just stop letting them buy their competitors.
           | 
           | And how would you stop them from simply replacing their
           | competitors? From the article "Budding companies that resist
           | being acquired are pruned through flagrant copying." Would
           | you pass a law that said Facebook can't expand their business
           | to do anything a competitor is doing? I can't see how that
           | would fly.
        
             | AnthonyMouse wrote:
             | Copying doesn't really work. WhatsApp was big before
             | Facebook bought them. Just because you copy some feature
             | they had doesn't mean anybody is going to move back. Having
             | the feature first makes you better. Having the feature
             | second only makes you the same.
             | 
             | And the challenger has an advantage against a conglomerated
             | incumbent because they can add features that reduce profits
             | in ancillary markets the challenger isn't in. The incumbent
             | won't want to copy that and cannibalize their other market,
             | but the users want that feature so the challenger gains
             | market share.
        
           | Apes wrote:
           | Amazon does leverage their position as market maker to
           | undercut competition with anti-competitive practices though.
           | They run data analytics to figure out what goods are the most
           | profitable, then launch competing products and promote their
           | own over the originals in their listings. Their monopoly
           | gives them the ability to take over nearly any market they
           | want at any time, with no consequences.
        
             | AnthonyMouse wrote:
             | > They run data analytics to figure out what goods are the
             | most profitable, then launch competing products and promote
             | their own over the originals in their listings.
             | 
             | Figuring out which products have high margins and entering
             | those markets is an _increase_ in competition.
             | 
             | Promoting their own listings is only a problem if the
             | competitors can't reach those customers in any other
             | reasonable way, which isn't the case because there are many
             | other online retailers and it's quite feasible for a medium
             | sized competitor to sell directly to the customer on their
             | own website.
        
         | laurent92 wrote:
         | Of course. Trust-busting has always been part of liberalism.
         | 
         | The idea of liberalism has always been to avoid monopolies,
         | which government is just one form of. The government's role
         | should be reduced to the minimum, police-army-justice-currency,
         | and even the last one is up for a debate. So the government's
         | role is to stay small, and make companies stay small enough.
         | 
         | Unfortunately this flew away in 2001 wehn Microsoft had been
         | condemned, but not sentenced, because after 9/11, USA needed
         | their companies to reign upon the rest of the world. Maybe time
         | has come to admit that US reigning on the rest of the world
         | hurt the domestic market with too-large-monopolies, and maybe
         | it is time to come back to a competition market.
        
         | jeremydeanlakey wrote:
         | "when a company has a monopoly on a network it... basically
         | becomes a government."
         | 
         | A monopoly functions like a government.
         | 
         | Or inverted: a government functions like a monopoly.
         | 
         | I find both angles interesting.
        
           | mrkstu wrote:
           | Generally a government is the entity with a monopoly on
           | force. That is why things like drug cartels or the mafia are
           | so poisonous to the body politic.
        
           | ItsMonkk wrote:
           | I'm found of "a democratically elected government is the
           | least bad monopoly". If you must have a monopoly, it should
           | be a government. But if you can avoid a monopoly, do that
           | instead.
        
             | AnthonyMouse wrote:
             | An important corollary to this is that monopolies should be
             | isolated rather than integrated.
             | 
             | Suppose we say the municipal water system is a natural
             | monopoly, so we're going to have the government do it.
             | 
             | Well, then the head of the municipal water system should be
             | an elected position, so that if they're screwing it up,
             | people can vote the bums out without having to remove a
             | mayor or governor who might otherwise be doing a good job
             | on some other issues and therefore be hard to remove.
             | 
             | That's the biggest problem with federal elections. Each
             | party does a different set of terrible things and you can't
             | vote against one set of failures without voting for the
             | other one when everything is integrated.
        
           | chiefalchemist wrote:
           | That's the crux of the friction here. The old monopoly (gov)
           | is being overrun by the new "monopoly" (tech). While it might
           | not be a battle for the known universe, controlling the spice
           | (i.e., attention, information, nudges, etc.) is definitely in
           | play.
        
           | dantheman wrote:
           | A government is a monopoly on violence, and it uses that
           | monopoly to demand payment.
        
         | 1vuio0pswjnm7 wrote:
         | The only way these companies can generate sufficient revenues
         | is through advertising. It really does not matter what moonshot
         | projects they are working on. There is not enough willingness
         | to pay for that "work" to sustain a business.
         | 
         | The internet has value besides being a vector for advertising.
         | This is more or less what the parent comment is suggesting.
         | 
         | Who pays the cost of supporting the internet. Internet
         | subscribers. We finance (a) the delivery of advertising, (b)
         | creation metadata about our usage (e.g., empty POST requests,
         | beacons, various forms of telemtry, etc.) and (c) uploading
         | _our_ data to _their_ computers.
        
         | ethbr0 wrote:
         | An associated component to trust- _busting_ should be foreign
         | trust _blocking_.
         | 
         | Given the way the world works, if the US breaks Facebook up,
         | (insert here) government-supported competitor takes its place.
         | 
         | Part of creating a fair, diverse playing field is ensuring
         | international competition is playing by the same rules in the
         | internal market (because you have no jurisdiction to prosecute
         | them as a monopoly in their home country).
         | 
         | Which isn't an argument for not breaking Facebook up. But is an
         | argument that _if_ you break Facebook up, you should probably
         | impose substantial limitations on ByteDance and Tencent as they
         | operate in the US.
        
           | hellbannedguy wrote:
           | "Given the way the world works, if the US breaks Facebook up,
           | (insert here) government-supported competitor takes its
           | place."
           | 
           | I don't think that will happen. Americans selfworth, on a
           | deep psychological level, is tied to making large amounts of
           | money. (And yes, I find it sad)
           | 
           | We will have many new Zuck types coding away in the new gold
           | rush if FB is crippled. I sometimes think the only reason FB
           | is as financially successful is because Zuck knew no one
           | would love him without money.
           | 
           | America is loaded with white fugly irritating intelligent
           | investors that would love to make more money.
           | 
           | Tech will stay here.
        
         | asiachick wrote:
         | That road analogy fails pretty quickly. If we wanted to follow
         | that direction then it would like owning a home where there are
         | 20 roads directly in front of your house and you can choose any
         | one of them but you keep choosing Apple/Amazon/Facebook/Google
         | 
         | For example I just moved and had to buy lots of stuff. I
         | ordered from Macy's, Walmart, Target, Wayfair, and Amazon.
         | 
         | It's trivial to use Bing or Ducduckgo over Google. When a
         | search engine starts doing better for me I'll switch.
         | 
         | As for Facebook, plenty of people using other services to stay
         | connected
        
         | taurath wrote:
         | Building another Facebook isn't hard, but the network effect
         | makes it almost impossible. Then they have their acquisition
         | team to ensure that anything that does make it through doesn't
         | last long. The idea that they're out there competing on their
         | own merits is silly.
         | 
         | I think that's one of the big differences - they have a
         | monopoly on the means of production (the userbase), which is
         | less ephemeral than say owning all the steel plants and mines.
        
         | sanderjd wrote:
         | I know this is the inevitable and cliche pushback, but it never
         | seems to be grappled with so it remains worth pointing out:
         | none of the three things you mentioned are anywhere close to
         | monopolies. There are lots of social networks (Twitter and
         | TikTok are extremely successful, among others), lots of ways to
         | search the internet, and lots of ways to shop online. The
         | analogy with the railroads simply is not apt, their monopoly
         | was so powerful because there was often no other way to get
         | from point A to point B, so they had complete leverage. This is
         | not the case for any of these companies you listed, there is a
         | lot of competition in all these markets.
         | 
         | But I also think there are major issues with the current
         | configuration of the tech industry! They just aren't because of
         | monopolies. It is not helpful to misdiagnose a real problem. It
         | is not helpful to have only a hammer and call every problem a
         | nail.
        
           | stevetodd wrote:
           | Remember that you are the product and not the customer for
           | these companies.
           | 
           | Google's customers are the advertisers who pay and (I'd
           | argue) those who want to show up in search results. You have
           | to either pay for ads or play their algorithm game to be
           | relevant because of their monopoly position on search. It's
           | basically the same story for Facebook, Twitter, TikTok, etc.
        
             | sanderjd wrote:
             | But this argument still seems to rely on "monopoly position
             | on search", when there are in fact a number of search
             | engines.
        
               | missedthecue wrote:
               | And additionally, the switching cost for users to change
               | search engines is literally zero. It takes all of 2
               | seconds and opening a new tab.
               | 
               | There are no contract cancellations or negotiating or
               | payment loss. It costs zero dollars and zero time. Google
               | owns a huge portion of search simply because they have
               | the best product.
        
           | a1369209993 wrote:
           | > none of the three things you mentioned are anywhere close
           | to monopolies.
           | 
           | Yes they are. Imagine that I imported alligators to
           | Washington[0] and set up a gumbo resturant in Seattle. I
           | would have a (local) monopoly on alligator meat. The fact
           | that you can easily buy beef or chicken from any number of
           | other places doesn't change this, it just means that my
           | monopoly isn't particularly _relevant_.
           | 
           | Similarly, Facebook has a monopoly on communication with
           | people and groups that communicate exclusively via Facebook.
           | You could go communicate with someone _else_ , just like you
           | could go buy some _other_ kind of meat in the above example,
           | but there is no competitor for communicating with the people
           | you actually (for some reason) want to communicate with.
           | 
           | The relevant question is whether Facebook's monopoly is broad
           | enough to be relevant. Reasonable people might disagree about
           | that. But there is no question that they _have_ a monopoly.
           | 
           | > their monopoly was so powerful because there was often no
           | other way to get from point A to point B
           | 
           | In such a case, the fact that you could instead choose to go
           | to point C by way of some other railroad, does not mean they
           | don't have a monopoly on travel to point B. (Nor does your
           | theoretical ability to walk to point B, or track down a
           | Facebook user in real life and visit their house.)
           | 
           | 0: I'm going to _assume_ noone has already done this.
        
             | huitzitziltzin wrote:
             | No, Facebook is not a monopoly. Your gumbo restaurant
             | example gets at part of the issue: you need to describe the
             | market correctly at a bare minimum.
             | 
             | Who are the competitors in the market OR, if there are
             | none, why is the market definition you have offered the
             | correct one?
             | 
             | This is why the FTC lost their monopolization case against
             | Facebook this January. Instead of offering a market
             | definition, they made vague, hand-waving statements in
             | their complaint which all revolved around it being
             | "obvious" that FB was a monopoly. The judge was not
             | persuaded.
             | 
             | ~Antitrust economist.
        
           | huitzitziltzin wrote:
           | Your analysis is correct, but the quality of antitrust
           | commentary on this site is not that high! Neither Google nor
           | Facebook is plausibly a monopoly.
           | 
           | This does not mean that they don't occasionally do things
           | which violate antitrust laws! They do. And they should be
           | punished for such violations. But they aren't monopolies.
           | 
           | ~Antitrust economist.
        
             | sanderjd wrote:
             | Exactly my take.
        
           | politician wrote:
           | When a system has two billion users, then it is the world's
           | largest government. It really doesn't matter if it meets one
           | nation's definition of monopoly.
           | 
           | Facebook literally rivals the Catholic Church for
           | participation. Zuck is literally the Pope of his own empire.
        
             | alisonkisk wrote:
             | Well, not literally, but spiritually.
        
           | mrkurt wrote:
           | Antitrust is much broader than "monopolies". It's all about
           | concentrated power. Saying "monopoly" is just shorthand for
           | market power, it's not a binary definition.
        
             | dahfizz wrote:
             | "monopoly", "monopoly power", and "market power" all have
             | related but very much distinct definitions.
             | 
             | This is how the justice department defines them:
             | https://www.justice.gov/atr/competition-and-monopoly-
             | single-...
        
             | huitzitziltzin wrote:
             | >Antitrust is much broader than "monopolies".
             | 
             | Yes.
             | 
             | > It's all about concentrated power.
             | 
             | No, absolutely not. There are many activities which violate
             | antitrust law which have nothing to do with "concentrated
             | power". Nor is "concentrated power" something which is
             | banned in antitrust law (because it isn't clear what it
             | is!).
             | 
             | ~ Antitrust economist
        
             | sanderjd wrote:
             | > _Antitrust is much broader than "monopolies"._
             | 
             | I'm with you here.
             | 
             | > _Saying "monopoly" is just shorthand for market power,
             | it's not a binary definition._
             | 
             | No, the word "monopoly" has an actual definition.
        
               | colinmhayes wrote:
               | You can waste time on semantics or you accept that
               | practically everyone means "company that abuses their
               | overwhelming market power to create friction in the
               | market" when they say monopoly.
        
               | sanderjd wrote:
               | It isn't semantics. You want to use the word monopoly to
               | mean something different than what it means. Feel free to
               | make the more nuanced point about "abusing market power",
               | but if you're building your argument around the word
               | monopoly, you need to be using that word to mean what it
               | means.
        
               | colinmhayes wrote:
               | I mean I agree, just pointing out that you're not really
               | convincing anyone here and complaining about this isn't
               | very productive since you, I, and everyone else here
               | understands what is meant.
        
               | sanderjd wrote:
               | I seriously doubt that's true. I'm sure I'm not
               | convincing any of the people debating me in their own
               | comments, but there are always other people reading the
               | debate, who don't have as strong of preconceptions as the
               | people commenting, and I suspect at least a few such
               | people have thought to themselves "hmmm, yeah, he's
               | right, those don't seem like monopolies". (I'm sure there
               | are people being convinced of the opposite too.) It's a
               | mistake to think the audience for a public discussion is
               | limited to the people commenting.
               | 
               | Edit to add: And to the "everyone knows what is meant".
               | No, that's not true, lots of people have become confused
               | by the usage of the word "monopoly" to describe the
               | issues with big tech companies, through its pervasive
               | usage in congressional hearings and media. Using
               | confusing inaccurate language is not harmless, it
               | confuses the debate.
        
               | heavyset_go wrote:
               | Your layman definitions of monopoly do not matter when it
               | comes to antitrust laws[3]:
               | 
               | > _Courts do not require a literal monopoly before
               | applying rules for single firm conduct; that term is used
               | as shorthand for a firm with significant and durable
               | market power -- that is, the long term ability to raise
               | price or exclude competitors. That is how that term is
               | used here: a "monopolist" is a firm with significant and
               | durable market power._
               | 
               | [1] https://www.ftc.gov/tips-advice/competition-
               | guidance/guide-a...
        
           | awillen wrote:
           | This right here. I own an e-commerce business, and I sell on
           | Amazon, but I do about 10x the revenue on my own site that I
           | do on Amazon.
           | 
           | I'm in no way unique in this regard - for all of the talk of
           | how much Amazon dominates e-commerce, the reality is that
           | it's never been easier to successfully run your own
           | e-commerce site (just look at Shopify's market cap).
           | 
           | Sure, if you're selling totally commoditized goods that's a
           | different story, but even there you've got substantial enough
           | web presences from retailers like Walmart and Target that
           | Amazon still can't reasonably be called a monopoly.
        
           | ncallaway wrote:
           | > none of the three things you mentioned are anywhere close
           | to monopolies.
           | 
           | I think it depends on what you consider "the market" to be.
           | 
           | If I want to compare Amazon to the "Global Retail Market"
           | (Amazon's preferred framing), then maybe they aren't in a
           | monopolistic position.
           | 
           | But I--as ab individual--don't participate in the Global
           | Retail Market. I participate in the "online US retail" and
           | "Pacific Northwest retail" market. So I don't get much
           | benefit out of there being more competition to Amazon in
           | France, so the "Global Retail Market" doesn't seem like it's
           | always the right framing. For me, it's still the case that
           | Amazon doesn't feel like a monopoly, but I could imagine
           | areas where Amazon is much closer to being one of just a
           | small number of options for many products.
           | 
           | Similarly, I'm sure Facebook wants to be evaluated against
           | _all_ communication media, but again I want to communicate
           | with people in my immediate network. If 100% of my social
           | network and business contacts used exclusively Facebook for
           | communication, then from _my_ perspective Facebook might have
           | a monopoly on my communication options (even if they have
           | real competition in China from competitors).
           | 
           | I'm not so convinced that we should just accept the broadest
           | possible interpretation of "the market" that we should
           | evaluate as the correct framing. From the perspective of some
           | individuals, if there is only a single dominant option, then
           | that person still needs to deal with anti-trust issues.
           | 
           | It's similar to the way some of the major internet players
           | will carve up the country into regions of fairly exclusive
           | offerings. Across US broadband, the market may be divided
           | amongst a number of different players such that it doesn't
           | appear to be a monopoly. But when you zoom in to an
           | individual municipality, it might be that there _is_ a
           | monopoly at that level, and the competition that appears to
           | exist in the "national market" is actual a union of separate
           | monopolies (and other regions where there is actual
           | competition).
           | 
           | So, while I totally agree with you that under the legal
           | definitions of monopolies, many of these entities are not
           | there, under individuals _practical_ definition of
           | monopolies, many of these entities _are_ monopolistic.
        
             | sanderjd wrote:
             | > _I think it depends on what you consider "the market" to
             | be._
             | 
             | It honestly doesn't. None of these are monopolies by any
             | market definition.
             | 
             | Amazon has _so many_ competitors: brick and mortar stores
             | like Walmart and Target and Best Buy remain successful,
             | online competitors again like Walmart and Target and Best
             | Buy but also Ebay and in a different way Shopify and
             | others, are also successful.
             | 
             | Your argument is slightly stronger in the case of Facebook,
             | but still very weak. Facebook's social networks have strong
             | direct competition in Twitter and TikTok. Facebook's
             | communication platforms have strong competitors in
             | iMessage, SMS apps, Signal, Telegram, Discord, etc.
             | 
             | I'm not 'accept[ing] the broadest possible interpretation
             | of "the market"', I'm just not accepting hand-wavy non-
             | definitions of "market" that only include a single company
             | so that it can be called a monopoly by definition.
             | 
             | Again, I think there are major problems and I favor new
             | regulations for all of those problems. But what I don't
             | think makes sense at all is redefining "monopoly" in a way
             | that makes no sense, just because anti-trust law is our
             | only extant tool for solving the problems caused by
             | enormous tech firms.
        
               | [deleted]
        
           | munificent wrote:
           | I think we need to be clearer by what "product" means when it
           | comes to monopolies in the Information Age.
           | 
           | In the Industrial Age, you had a monopoly on paperclips if
           | the only way to buy a paperclips was through your company.
           | But paperclips themselves are commodity-like: there are
           | billions of them out there and each is more or less
           | interchangeable with the others.
           | 
           | Information products are not like paperclips. Each piece of
           | information is _by definition_ unique, and its value to the
           | consumer is predicated on that uniqueness. When you buy a
           | picture frame from a store, the first thing you do is throw
           | out the little paper photo that 's in it and replace it with
           | yours. Why? The previous image was a picture of a smiling
           | family. Isn't your goal with the product to have a framed
           | photo of a smiling family? Why not just save yourself the
           | trouble and keep the paper?
           | 
           | Well, it turns out that the fact that you want a smiling
           | photo of _your_ family is highly salient.
           | 
           | Sure, there are lots of social networks. If I want to find an
           | app that has humans on it that I can connect with, there is
           | definitely no monopoly. But if I want to find an app that
           | lets me connect with _my actual friends_ , then my choices
           | are limited to exactly the social networks they actually use.
           | If I want an app that doesn't just let me receive event
           | invitations, but let's me receive _the actual invitations my
           | real friends send_ , I sure as hell better be on that one
           | particular app. That app has an iron-clad complete monopoly
           | on those events.
           | 
           | Almost every media or information company has thousands of
           | micro-monopolies on various unique pieces of data. Our simple
           | notion of trusts does not accommodate that concept. We need
           | to update our thinking to the 21st century.
        
             | bcrosby95 wrote:
             | I find this argument pretty interesting. It seems like if
             | social networks decide to adapt open protocols, it would
             | pretty much kill it. Which wouldn't be the worst outcome
             | out there.
        
               | munificent wrote:
               | _> It seems like if social networks decide to adapt open
               | protocols, it would pretty much kill it._
               | 
               | ...which is exactly why they never will.
        
           | mywittyname wrote:
           | You're right on the technicals, but the GP is right in
           | spirit.
           | 
           | It seems like society needs a term for the concept of a
           | company accumulating far too much power, and that we need
           | laws similar to anti-trust laws, that apply to these
           | companies. This is an incredibly difficult problem to address
           | specifically because FB is not a classic monopoly. I'm not
           | even sure what it would mean to "break them up".
           | 
           | Amazon, MS, Apple, and Google are all far easier to split up.
           | Each company has logical seams to split at (i.e., aws/retail,
           | gcp/search/android, itunes/devices, etc). You could split FB
           | and insta, but that doesn't really curb FB's power and
           | influence at all.
        
             | sanderjd wrote:
             | I agree with this. My point is merely that the current
             | problems are a round peg that it is unwise to try to fit
             | into the square hole of existing anti-trust regulation.
        
             | ZeroGravitas wrote:
             | I was going to reply to the parent that we used to have a
             | word for this, and that word is "monopoly", but apparently
             | we now no longer have that shared definition, probably an
             | intentional confusion bought at great expense by
             | monopolists.
        
               | dahfizz wrote:
               | At no point has "monopoly" meant anything other than "A
               | single seller". The confusion comes from people trying to
               | steal that term to refer to "big companies".
        
               | Supermancho wrote:
               | > The confusion comes from people trying to steal that
               | term to refer to "big companies".
               | 
               | This is an oligopoly. Because companies are arbitrary
               | constructs, it's a defacto monopoly by multiple sellers.
               | The terminology is useful, but not in the sense that it
               | is then end-all of qualification.
        
               | dahfizz wrote:
               | To claim big companies == oligopoly == monopoly is
               | objectively wrong, and the opposite of useful
               | terminology.
        
               | sanderjd wrote:
               | I truly feel like I just read a paragraph from 1984.
               | You're tying yourself in knots to rationalize using
               | language to mean something you want it to mean, but which
               | it does not actually mean.
               | 
               | Yes, oligopoly is a fine word to use, but you can't just
               | wave your hands around to transmute that into monopoly.
        
             | arrosenberg wrote:
             | > It seems like society needs a term for the concept of a
             | company accumulating far too much power, and that we need
             | laws similar to anti-trust laws, that apply to these
             | companies.
             | 
             | Our forebears have us covered! Antitrust became the popular
             | term, but back in the Gilded Age, it was often referred to
             | as anti-consolidation. I think that is an excellent term
             | for it.
        
             | laurent92 wrote:
             | Inheritance. That's the term you are looking for.
             | 
             | In many countries, we still tax it 65%, to ensure a one-
             | time success doesn't become a "monopoly" of some families
             | over generations.
             | 
             | Likewise for companies. we can't tax them per generation,
             | but the monopoly laws are here to dismantle them if they
             | keep hold on a market without ongoing "coup de maitre" on
             | innovation.
        
             | SpicyLemonZest wrote:
             | Isn't the term just "too powerful"? It seems to me that the
             | reason we don't have laws against companies being too
             | powerful is that most people don't think it's a big deal
             | for companies to be too powerful, as long as they're not
             | monopolies.
        
               | lotsofpulp wrote:
               | If people thought an entity was "too powerful", then they
               | would want a law against the entity, otherwise the word
               | "too" does not mean anything.
               | 
               | The reason there is no law against being "too powerful"
               | is because it is a nebulous description that is not
               | enforceable in a fair manner.
        
               | SpicyLemonZest wrote:
               | I kinda fundamentally reject the premise here. When I say
               | that a sandwich is "too expensive", I don't mean that
               | there ought to be a law against selling sandwiches for
               | that price.
        
               | lotsofpulp wrote:
               | The context is dealing with the problem of the existence
               | of a too powerful company. Dealing with a too expensive
               | sandwich requires no laws.
        
               | Stupulous wrote:
               | If refusing to work with a company is impossible, it's a
               | monopoly, right? Otherwise, you are free to respond to
               | the too-powerful company the same way you respond to the
               | too-expensive sandwich.
               | 
               | If a company is using its power to do something harmful,
               | write laws against the harmful thing, irrespective of how
               | much power the company has. Illegalizing shadow profiles
               | of non-users would be a good step forward, illegalizing
               | them only for FB-sized companies would be less good.
               | 
               | If a handful of companies are operating as a monopoly,
               | that's already well-defined as an oligopoly.
               | 
               | I think the only other situation where a company can be
               | too powerful is if they get too much power over the
               | regulators. I expect it's rare to get there without
               | becoming a monopoly or oligopoly, but it's probably not
               | impossible.
        
               | lotsofpulp wrote:
               | >If a company is using its power to do something harmful,
               | write laws against the harmful thing, irrespective of how
               | much power the company has.
               | 
               | I agree, hence my explanation of why there are no laws
               | against "too powerful" companies. It is not an actionable
               | condition.
        
               | bumby wrote:
               | This isn't a new problem though. Anti-trust laws have
               | been enforced previously without a strict definition.
               | 
               | "Although the courts "have not yet identified a precise
               | level at which monopoly power will be inferred"[1]
               | 
               | [1]Section of Antitrust Law, Am. Bar Ass'n, Market Power
               | Handbook 1920 (2005).
        
               | alisonkisk wrote:
               | Antitrust law is law against being too powerful.
        
               | Nasrudith wrote:
               | Well yes but that term is too honest for its own good as
               | a matter of opinion. "Too powerful" is an absolutely
               | arbitrary standard with no desire for internal
               | consistency. Which is exactly the opposite of what you
               | want in laws.
        
               | SpicyLemonZest wrote:
               | I agree with what you're saying, but that's exactly the
               | problem. I don't think the author of the source article
               | _has_ a clear, internally consistent standard, and I don
               | 't think any consistent standard exists that would tell
               | you Google and Facebook need to be broken up but CVS and
               | Costco don't.
        
             | nitrogen wrote:
             | In Facebook's case they own some of their biggest potential
             | competitors for attention and deliberately preserve their
             | niches. So splitting them up might make a difference. But
             | if not, requiring an open network akin to the telephone
             | system with standardized protocols might make a difference.
             | 
             | AT&T was split on geographical lines, so maybe FB could be
             | as well, and the regionals would all have to interoperate
             | with open protocols that would allow for regional
             | competitors.
        
               | sanderjd wrote:
               | For what it's worth, I think splitting up Facebook makes
               | very little sense, but that requiring open protocols
               | would be an excellent direction. A big reason I have a
               | problem with the "monopoly" framing is that it limits the
               | options for how to fix it to pretty much just this "break
               | it up" idea, which isn't the right tool for the job.
        
               | dont__panic wrote:
               | Open protocols and interop seem like a very good goal to
               | aim for. I'm curious how geographical lines would work
               | for Facebook -- would you end up with one Facebook per
               | country? And would we still end up in a situation where
               | you _need_ to have a Facebook account to participate in
               | things like Marketplace or community groups?
               | 
               | Personally I would want to be able to host my own tiny
               | Facebook instance that I control. Ideally I could even
               | invite friends and family to share my ad-free self-hosted
               | instance with a chronological newsfeed setup.
        
             | francoi8 wrote:
             | The larger a company becomes, the more it should be
             | regulated.
        
               | bumby wrote:
               | Larger in terms of what? Market share? Revenue? Profit
               | margin? Staffing?
        
               | romwell wrote:
               | Yes.
        
               | bumby wrote:
               | All of the above or any one of the above? How would one
               | measure how each of those contributes to market power?
               | 
               | I can't tell if you have a reasonably thought out
               | perspective based on your response or if it's just
               | "corporations that are 'big' suck"
        
           | supercanuck wrote:
           | They most certainly are monopolies and we can see it in their
           | behavior.
           | 
           | What America is figuring out that, if the US Markets are
           | going to remain uncompetitive, than Chinese companies that
           | don't play by the same rules are going to outcompete these
           | lethargic companies that don't want to get better but instead
           | vacuum up all their competitors. This hurts American's
           | technology advantage and competitiveness in the global
           | marketplace.
           | 
           | >Again, according to the complaint, Facebook chose to buy an
           | emerging threat rather than compete, and announced an
           | agreement in February 2014 to acquire WhatsApp for $19
           | billion.
           | 
           | >The complaint also alleges that Facebook, over many years,
           | has imposed anticompetitive conditions on third-party
           | software developers' access to valuable interconnections to
           | its platform, such as the application programming interfaces
           | ("APIs") that allow the developers' apps to interface with
           | Facebook. In particular, Facebook allegedly has made key APIs
           | available to third-party applications only on the condition
           | that they refrain from developing competing functionalities,
           | and from connecting with or promoting other social networking
           | services.
           | 
           | https://www.ftc.gov/news-events/press-
           | releases/2020/12/ftc-s...
        
             | sanderjd wrote:
             | > _They most certainly are monopolies and we can see it in
             | their behavior._
             | 
             | This is not true for all the reasons I already pointed out
             | in my comment.
             | 
             | You can't just wish this away. You need some other theory
             | of the case. I agree with you that all those things are
             | bad, but those bad things just don't flow from _monopoly_ ,
             | they flow from some other problem.
        
               | supercanuck wrote:
               | Take it up with the FTC and Tim Wu
               | (https://en.wikipedia.org/wiki/Tim_Wu) then, you
               | obviously are more in the know than they are.
        
               | sanderjd wrote:
               | The FTC is free to make the arguments you and others are
               | making here. I would bet you large sums of money that
               | those arguments will not prevail. In fact I'm quite sure
               | they won't bring cases using those arguments because they
               | know that and don't want to be embarrassed. They will
               | probably bring different arguments and also lobby for
               | other regulatory changes, and I'm all for all of that,
               | but they won't come to court saying "Amazon has a
               | monopoly on e-commerce", because lawyers don't like it
               | when judges laugh at them.
        
           | throwaway894345 wrote:
           | The obvious problem with considering social network platforms
           | as interchangeable competitors is that they... aren't
           | interchangeable at all. A user can't pack up and go to a
           | different platform because their _actual social network_
           | (i.e., relationships between humans) is only accessible on
           | one platform.
           | 
           | For example, my colleagues are on Twitter but not Mastodon. I
           | can't leave Twitter without leaving my social network. Why
           | does Twitter own access to my colleagues? Why should we allow
           | that to be a competitive advantage? It's certainly at-odds
           | with the principle of innovation--you're not on a platform
           | because it's more innovative than another platform, you're on
           | it because they have a monopoly on your social network.
           | 
           | Contrary to your claim, there's very little competition in
           | these markets because corporate ownership of user social
           | networks is _an enormous moat_. Not only can users not easily
           | move to another platform, but advertisers can 't easily spend
           | their money on some new platform because the new platform is
           | much smaller in all likelihood.
        
             | dahfizz wrote:
             | This is a definition that is broad to the point of
             | uselessness.
             | 
             | Regardless of what program I use to communicate with my
             | friends, that program is now a monopoly. Even if I coded up
             | the website myself and my friends and I are the only ones
             | to use it, that website now "owns access" to all my
             | friends. It is absurd to label this website a monopoly.
             | 
             | This is also not actionable. Once my friends and I all
             | decide on a communication platform, that platform is a
             | monopoly and must be broken up (?), by removing some of my
             | friends from the platform (?). In that way, it would
             | literally be impossible for me to have a platform where I
             | can communicate with all my friends, because such a
             | platform would be a monopoly and must be broken up by your
             | definition.
        
               | throwaway894345 wrote:
               | 1. No one cares about monopolies on tiny markets.
               | 
               | 2. It's perfectly actionable: open protocols separate the
               | platform and the network.
        
             | mikkergp wrote:
             | The 'my colleagues are on twitter by not mastodon' example
             | doesn't feel salient to me. The best example would probably
             | be MMORPG's. Should people who play WoW have access to
             | people who play FFIV? I guess the question would be is
             | social networking more a communications utility like a cell
             | phone or e-mail, or is it more of a recreational activity.
             | Personally I've never felt like not being on facebook took
             | access away from my friends the way not having a phone
             | would. Oddly no one talks about LinkedIn being a monopoly
             | which feels like a more substantive example, since not
             | being on LinkedIn may impact job opportunities. But not
             | being on facebook, instagram, or twitter feels more like I
             | won't be able to recreate with my friends/family and less
             | like I won't be able to communicate with them.
        
               | throwaway894345 wrote:
               | I think the MMORPG example is off for a few reasons:
               | 
               | 1. The primary product of an MMORPG isn't access to a
               | social network.
               | 
               | 2. The social networks in these games is far smaller than
               | social media platforms (we don't usually worry about
               | anti-trust for tiny markets)
               | 
               | 3. As you mentioned, social media platforms are
               | communications/infrastructure, not recreation.
        
               | dane-pgp wrote:
               | > 1. The primary product of an MMORPG isn't access to a
               | social network.
               | 
               | Exactly. You can switch to another MMORPG and find
               | another level 29 healer to restore your HP, but if your
               | mother only uses Facebook, it's much harder to switch to
               | a different social network and find another woman who
               | gave birth to you.
        
           | HWR_14 wrote:
           | The question posed by the monopolies is not "are these the
           | only options". But do these wield too much market power to be
           | controlled by the market. That is, sure, Bing and DDG make up
           | 5% of the global search, but is that enough. Yes, people use
           | Twitter and TikTok, but does that replace the social graph of
           | FB? Yes, I can buy directly online from many places, but if
           | people are going to Amazon instead of Google to search for
           | prices does it matter?
           | 
           | So, my question to you, if every non-Google search engine
           | published their formula for rankings, and SEO for going up
           | all their rankings was mutually exclusive with going up in
           | Google's rankings, do you believe any site would implement
           | them?
           | 
           | I doubt anyone would trade higher status on every other
           | engine for lower status on Google. And in that case, they may
           | as well be a monopoly.
        
             | huitzitziltzin wrote:
             | > But do these wield too much market power to be controlled
             | by the market. That is, sure, Bing and DDG make up 5% of
             | the global search, but is that enough.
             | 
             | This is exactly what antitrust law _should not_ punish.
             | Google has a large market share of search _because it
             | offers a good product_. Antitrust law should preserve
             | competition without punishing success.
             | 
             | People are free to use alternatives, including Bing. If
             | they don't, that doesn't make Google a monopoly (which
             | indeed in search they are not). It makes Google successful!
             | (Though it is a successful firm which does occasionally
             | violate antitrust laws in other areas and should be
             | punished for that.)
        
               | inetknght wrote:
               | > _Google has a large market share of search because it
               | offers a good product_
               | 
               | No. Google has a large market share of search because it
               | got in early, presented some synergistic products,
               | heavily biased search results towards its own products to
               | reinforce that, heavily gamed advertising bidding in its
               | favor, placed anti-competitive requirements on hardware
               | manufacturers of Android devices, and locked-in
               | consumers' data so that competitors couldn't access it
               | until it was forced by governments to allow consumers to
               | download a copy.
               | 
               | Google, and Alphabet, do not today offer good products. I
               | can go on for hours describing many years-long problems
               | with the product offerings; culminating in my complete
               | non-use of Google as a search engine because its results
               | are so poor, stopped using Google News because of its
               | tracking and curation biases, stopped using Google Mail
               | because of its inability to provide filters that
               | automatically mark emails as spam, stopped using Google
               | Drive because it actively prevents many features from
               | working in Firefox, and ... well the list can go on but I
               | have better things to do.
        
             | oconnor663 wrote:
             | I don't know what the formal definitions of any of these
             | things are, but I assume (hope?) that it's important not to
             | equate being successful with being a monopoly by
             | definition. If Ford came out with an amazing new car
             | tomorrow, and suddenly 95% of new cars purchased were
             | Fords, we probably shouldn't initiate trust-busting action
             | against Ford on that basis alone. We _want_ car companies
             | to try to capture market share by making better cars.
             | 
             | I don't know exactly how we contend with this definitional
             | problem, but intuitively I think it should have something
             | to do with prices and behavior. For example, if we were a
             | fly on the wall in a Google exec meeting, we might be
             | curious about whether they're jacking up the price of ads
             | because they know no one can compete with them, or whether
             | they're sensitive to charging more than their smaller
             | competitors do. If they're _behaving_ like their
             | competitors are a serious threat, then intuitively they 're
             | probably not a monopoly, and it probably doesn't make sense
             | to trust-bust them.
             | 
             | But anyway I'm not a lawyer, and I don't know what the
             | current thinking is about any of this stuff.
        
               | tablespoon wrote:
               | > I don't know what the formal definitions of any of
               | these things are, but I assume (hope?) that it's
               | important not to equate being successful with being a
               | monopoly by definition. If Ford came out with an amazing
               | new car tomorrow, and suddenly 95% of new cars purchased
               | were Fords, we probably shouldn't initiate trust-busting
               | action against Ford on that basis alone. We want car
               | companies to try to capture market share by making better
               | cars.
               | 
               | There's an important difference between "capturing market
               | share" and "capturing _too much_ the market share. " If
               | Ford's going to put its competitors out of business, turn
               | them into niche players, or even just get into a position
               | where it can rest on its laurels for a few decades, our
               | primary concern is no longer making sure Ford can be
               | rewarded. Honestly, I don't see the downside of regularly
               | breaking up a #1 player with too much market share into
               | successors that are the #2 and #3 payers (and forcing
               | major shareholders to divest one or the other). I want
               | companies to be competing to get to the top, but once
               | they get there, give them a prize for their effort and
               | send them back down.
               | 
               | From my experience as a customer, Amazon's e-commerce
               | operation hasn't improved much (e.g. their search is
               | still as shitty as ever) and has arguably regressed in
               | many ways (e.g. more shady products and fake reviews) in
               | the last decade. That's pretty strong signal to me that
               | they're not under enough competitive pressure.
        
               | huitzitziltzin wrote:
               | > There's an important difference between "capturing
               | market share" and "capturing too much the market share."
               | 
               | No. Not in the economics of antitrust. There is no "too
               | much market share" threshold. Unless consumer welfare is
               | harmed there is no reason to complain that a firm is "too
               | big."
               | 
               | > From my experience as a customer, Amazon's e-commerce
               | operation hasn't improved much (e.g. their search is
               | still as shitty as ever) and has arguably regressed in
               | many ways (e.g. more shady products and fake reviews) in
               | the last decade. That's pretty strong signal to me that
               | they're not under enough competitive pressure.
               | 
               | So go elsewhere! That's how competition should work.
               | Among your other alternatives are Walmart and Target,
               | which have quite robust online operations.
               | 
               | Amazon is not plausibly a monopoly.
        
               | cornellwright wrote:
               | Amazon's search is so bad that it's almost certainly
               | intentional in order to get customers to look at more
               | products. This is a great example of them using their
               | monopoly power to increase their revenue to the detriment
               | of consumers.
               | 
               | For an idea of what it could be, try the search on
               | electronic component distributor sites like Digikey[1]
               | and Newark[2]. They are both improving their search in
               | order to attract more customers benefiting all customers
               | in the process.
               | 
               | Try to find a 34 inch 1080p monitor with both VGA and
               | DisplayPort inputs on Amazon and you'll find yourself
               | reading hundreds of monitor product pages. If Amazon had
               | serious competition you could probably find and buy one
               | in 5 or 6 clicks, or easily determine that such a
               | combination of features doesn't exist.
               | 
               | [1] https://www.digikey.com/ [2] https://www.newark.com/
        
               | fshbbdssbbgdd wrote:
               | I'm skeptical that making users spend a long time trying
               | to find the right monitor would actually be good for
               | Amazon's revenue or that Amazon would intentionally
               | optimize for it. If the typical user really experienced
               | that struggle, many would probably give up without making
               | a purchase.
               | 
               | To hazard a guess, I'd speculate that apparent poor
               | quality of search results is more likely Amazon trying to
               | push customers toward items where Amazon earns more
               | margin. The average customer probably just buys the
               | first/cheapest result and isn't going to spend hours
               | scouring the product pages. There's a lot of complexity
               | in Amazon's relationships with suppliers, fee structure,
               | and warehouses/logistics that could affect the revenue-
               | optimizing search ranking but isn't obvious to the user.
        
               | cornellwright wrote:
               | Amazon deliberately leading users to a suboptimal product
               | because they get more margin seems like exactly the sort
               | of thing that competition should help to resolve (or at
               | least limit). The fact that search is so bad is probably
               | evidence of too little competition.
        
               | HWR_14 wrote:
               | > suddenly 95% of new cars purchased were Fords, we
               | probably shouldn't initiate trust-busting action against
               | Ford on that basis alone.
               | 
               | Antitrust law isn't about stopping people from
               | accumulating a dominant position. It's about stopping
               | people from using that dominant position to maintain
               | itself or to spread to other areas. Ford produces the
               | "Amazing Car" that everyone wants, costs $1, etc. great!
               | When Ford uses an RFID reader to force it to only fill up
               | at Ford Gas Stations antitrust steps in. The issue isn't
               | that Google is the dominant search engine, but that it
               | uses that to become dominant in ads. It's not that
               | YouTube is dominant in video, but that uses that to
               | encourage people to download Chrome.
        
               | kfarr wrote:
               | Yes Google was able to catapult YouTube playback pages in
               | all Google search results after acquisition, just one
               | example
        
               | bmitc wrote:
               | The Justice department has some good documentation.
               | 
               | https://www.justice.gov/atr/competition-and-monopoly-
               | single-...
        
               | bumby wrote:
               | This is interesting because it defines monopoly and
               | market power in terms of prices. How does the traditional
               | monopoly definition fit when we're talking about "free"
               | goods (to the general consumer) like FB or Google search?
               | Is the thought that they exert too much power over ad
               | pricing?
        
               | sanderjd wrote:
               | It doesn't fit. The point is that we need new regulatory
               | language that does fit.
        
               | bumby wrote:
               | Is there a proposed new language/definition? The
               | article's discussion still seems to be centered on price.
               | 
               | "her paper highlights how the consumer welfare view of
               | antitrust fails to curb the predatory pricing".
               | 
               | I said it elsewhere, but I not against the idea of trust-
               | busting, but the industry analogies typically brought up
               | don't really fit. The closest I can find in general
               | discussion is that the services are a public good, but we
               | tolerate/promote monopolies in those sectors (like
               | utilities).
        
               | sanderjd wrote:
               | Agreed. I don't think there are really any mainstream
               | alternative proposals in the policy sphere, at least not
               | that I've seen. I've seen technologists grapple with what
               | might make sense, like Ben Thompson for instance, but
               | they don't seem to have the ear of government actors.
               | Which is why I'm so frustrated by the conflation with
               | monopoly regulation. It is actively a distraction to the
               | policy discussion. Every time they go to Congress, there
               | is all this focus on "breaking them up", but it's all
               | just really misguided and beside the point, and I blame
               | the monopoly confusion for that.
        
               | huitzitziltzin wrote:
               | This is a fascinating and unresolved question in
               | antitrust economics, but explains why very few people in
               | the profession think FB is a monopoly. And indeed - the
               | FTCs failure to make a plausible market definition
               | argument which showed why FB was a monopoly in that
               | market is why the FTC got slapped by the judge in January
               | of this year.
               | 
               | ~Antitrust Economist.
        
           | hardtke wrote:
           | The monopoly is not on the consumer side, it is on the
           | advertising side. Google and Facebook are the only companies
           | that have access to data on basically every sale on the
           | internet (almost every site that uses their ad tools reports
           | back their sales). This data gives them a defensible duopoly
           | on digital advertising.
        
             | sanderjd wrote:
             | This argument makes _way more_ sense, but it is also not
             | well handled by existing anti-trust law and a much better
             | response would be new regulation.
             | 
             | Edit: It also doesn't speak to any of the issues with
             | Amazon. (Also interestingly, Amazon's own advertising
             | business is increasingly making this a tri-opoly.)
        
             | spaced-out wrote:
             | > Google and Facebook are the only companies that have
             | access to data on basically every sale on the internet
             | 
             | Amazon? eBay? WeChat?
        
               | hardtke wrote:
               | Sites report their data back to Google analytics and
               | Facebook by implementing their pixels. People don't do
               | this for Amazon, ebay, wechat.
        
               | sanderjd wrote:
               | Amazon actually does have a quickly growing ads business
               | FWIW.
        
           | joe_the_user wrote:
           | _But I also think there are major issues with the current
           | configuration of the tech industry! They just aren 't because
           | of monopolies. It is not helpful to misdiagnose a real
           | problem. It is not helpful to have only a hammer and call
           | every problem a nail._
           | 
           | Yeah, the situation involves a contradictory litany of
           | complaints. Google/Facebook/etc are terrible because they
           | suppress free speech and terrible because they allow it.
           | They're terrible because monopolize online advertising and
           | terrible because they facilitate it.
           | 
           | The purpose of breaking up a monopoly is to allow competition
           | to facilitate the provisioning of whatever good a monopoly
           | provides. Lots of people imagine breaking up or regulating
           | Facebook will prevent the variety of abuses that we see. But
           | if you look at the "competitive Internet", you can observe a
           | sea of garbage in the form of endless popups, malware and
           | eCommerce fraud. Things seem little more thought-out than "I
           | want this to stop", which is hardly a recipe for constructive
           | change.
        
           | SkeuomorphicBee wrote:
           | > The analogy with the railroads simply is not apt, their
           | monopoly was so powerful because there was often no other way
           | to get from point A to point B, so they had complete
           | leverage.
           | 
           | I still believe the analogy holds, just substitute
           | geographical points A and B with person A and person B (or
           | business A to potential client B), and the similarities are
           | obviously clear. There is often no other way to get from
           | person A to person B than to use Facebook, or from person C
           | to D without Twitter, ... . Yes, there are various social
           | networks, but there was also various railway barons. Just
           | like the railway was not a single nationwide monopoly, but
           | instead a series of smaller regional monopolies, a single
           | social network is not an all encompassing internet-wide
           | monopoly, but instead a monopoly lording over a subgroup.
        
             | PoignardAzur wrote:
             | _> There is often no other way to get from person A to
             | person B than to use Facebook, or from person C to D
             | without Twitter, ... . Yes, there are various social
             | networks, but there was also various railway barons_
             | 
             | Is that really accurate, though?
             | 
             | How many people use a single social network? And regarding
             | market power, very few companies do their online marketing
             | on a single social network; they usually have a general
             | strategy that they deploy on Facebook, Instagram, Twitter,
             | etc.
        
               | monetus wrote:
               | Anecdote: facebook is the only social network where I am
               | listed under my actual name. Until some highly adopted
               | internet address book exists, the only option for many
               | old friends to contact me is FB at this point.
        
               | nitrogen wrote:
               | My neighborhood's official presence is only on Facebook,
               | apparently. I don't actively use Facebook, so I have no
               | access to my group of neighbors.
        
             | sanderjd wrote:
             | There is absolutely other ways to get between those people
             | in all those cases. That's exactly why it doesn't hold.
        
               | dane-pgp wrote:
               | You could also walk between point A and point B, but that
               | doesn't mean that rail monopolies aren't a problem.
        
               | sanderjd wrote:
               | There are other _equivalent_ ways. Using iMessage is not
               | like walking compared to Messenger, it 's just parallel
               | railroad tracks.
        
               | dane-pgp wrote:
               | Dividing your attention between two different messaging
               | apps is more than twice as inconvenient/costly as having
               | just one. If the first company to lay tracks could force
               | later companies to charge double for journeys along their
               | parallel tracks, then that would be a clearly anti-
               | competitive situation.
               | 
               | The situation is even worse with messaging apps than with
               | railroads, though, since there is a coordination problem
               | between customers/users of each service, rather than each
               | customer/user being able to make their choice of service
               | in isolation. It's very hard for a messaging service to
               | compete if it requires users to ruin the experience of
               | not just themselves but also at least one of their
               | friends.
        
               | sanderjd wrote:
               | It is not worse at all. Have you ever seen the movie
               | There Will Be Blood? The local railroad monopolies were
               | used to drive competitors out of other markets, like oil,
               | by cutting off the ability of those market participants
               | to transport their products. Getting multiple messaging
               | notifications from different apps is not anywhere within
               | the same ballpark as this...
               | 
               | It's really just so insane that the complaint being
               | ascribed to monopoly power is that it's a tad
               | inconvenient to use the many freely available competitive
               | products. Yeah! That's what a market that isn't
               | monopolized is like! There are lots of competing
               | products, which is often less convenient than if everyone
               | were using a single monopoly product!
        
               | monetus wrote:
               | Speaking in absolutes, you absolutely could go door to
               | door and hope to find me, but for say, my class in
               | highschool, FB would be their only reasonable way.
        
           | ZeroGravitas wrote:
           | The railroads weren't total monopolies, they were just local
           | monopolies. If you didn't like them you could just move
           | somewhere else, to another place with a local monopoly. Which
           | is not the same as competition.
        
             | NoGravitas wrote:
             | Sounds like the current situation with broadband ISPs.
        
           | bmitc wrote:
           | I made a comment recently addressing these very things.
           | 
           | https://news.ycombinator.com/item?id=28851867
           | 
           | My contention summarized is that using market share as it has
           | historically been used is not good, because these software-
           | based companies can scale to much greater power than ever
           | before whereas in the past, one had to gain significant
           | market share to wield the same or even less power.
        
             | dahfizz wrote:
             | I think you and OP agree. Tech giants are clearly "too
             | powerful" and need to be dealt with, but the traditional
             | formulation of monopoly power is not a good way to deal
             | with these tech giants.
        
               | sanderjd wrote:
               | Yep! We do agree. I wouldn't have commented if people
               | were saying "these companies have too much power" because
               | I agree. But they aren't monopolies.
        
           | rapind wrote:
           | > none of the three things you mentioned are anywhere close
           | to monopolies
           | 
           | Imagine thinking that google doesn't have a monopoly on
           | search. That Amazon doesn't have a monopoly on selling goods
           | online, etc.
           | 
           | Now these companies do lots of other things that they don't
           | monopolize, but they ARE monopolies in specific high value
           | spaces and they leverage those monopolies in their other
           | endeavours.
        
             | noslenwerdna wrote:
             | Facebook does not have a monopoly on social networking
        
         | thou42o34324 wrote:
         | I'm surprised you don't mention FAANG's egregious censorship.
         | 
         | It's like we're living in some global Orwellian dystopia or
         | some Communist dictatorship.
        
         | BitwiseFool wrote:
         | The problem I have with "The Free Market" is that it is a
         | platonic ideal. Going a step further, the whole concept of a
         | Free Market was developed before the advent of the Network
         | Effect and the kind of economy we have today. As such, I think
         | defenders of the Free Market do not have adequate tools to
         | address the kind of "monopoly" that Facebook/Apple/Google enjoy
         | today because of their business models. Free Market competition
         | works great on a small to medium scale. The idea that you have
         | some competitive advantage and can capitalize on that works
         | wonderfully, but not for things like social media and companies
         | with a market cap of over a trillion dollars.
        
           | throw63738 wrote:
           | 18th century England had strict anti monopoly laws. For
           | example canal owners could not operate their own boats. This
           | type of centralization and monopoly acceptance came with
           | railroads.
        
         | armchairhacker wrote:
         | Another problem is that Facebook, Amazon, and Google get
         | special treatment. There are explicit filters in WebKit (and
         | probably mozilla) which allow special features for certain big-
         | name companies. Also the App Store gives exemptions (e.g. VoIP
         | notifications) to certain social apps. And most websites block
         | crawlers but allow Google and Internet Archive.
         | 
         | This IMO is a better argument towards anti-competitiveness. I
         | absolutely get that there needs to be filters for certain
         | privileges, but hard-coding them for big-name apps is not the
         | answer.
        
         | snarf21 wrote:
         | We really need a funded and functioning SEC and FTC. They have
         | failed us in the 21st century. However, breaking things up
         | won't be a panacea. It worked in the past but even spinning out
         | Instagram won't open up much space for an Instagram competitor
         | given the existing network effects. To fix some of these
         | issues, I think we need a tax on digital advertising revenue.
         | Right now it is way too profitable to just create click-bait
         | and rake in the money.
        
           | Nasrudith wrote:
           | The idea of taxing digital advertising revenue because it is
           | too profitable as an antidote makes no sense on at least
           | three different levels.
           | 
           | 1. It being profitable is good for getting more people to get
           | into the market. Taxing it by activity if anything
           | discourages competition! 2. What does degree of profitability
           | have to do with clickbait? Spamming isn't very profitable but
           | it does generate some revenue so we are stuck with the crap.
           | 3. The advertiser network's profit is entirely seperate from
           | how much the individual end-point earns by showing them.
        
         | dontblink wrote:
         | I'd put in Microsoft in there. Their Windows (desktop OS)
         | dominance needs to be reigned in and potentially spun off.
        
         | sli wrote:
         | > and online shopping for Amazon
         | 
         | Not just shopping, but also AWS. It is functionally impossible
         | to use the internet and not patron Amazon because of the
         | ubiquity of AWS. It's not a monopoly because there are
         | technically competitors, but the sheer scope of AWS reach makes
         | consumer choice a practical impossibility.
         | 
         | I do nearly all of my internet shopping away from Amazon, only
         | resorting to it when there's no other choice. But nearly every
         | website I visit is powered by AWS at some level, either
         | directly (the site itself) or indirectly (one of the site's
         | service providers). To my mind, this is something new(ish) that
         | is monopoly-adjacent and needs to be taken a bit more
         | seriously. Telling people not to use the internet, or to deeply
         | audit every service they patron, is not a practical solution at
         | all, even for technical users, nevermind the average non-
         | technical user.
        
           | huitzitziltzin wrote:
           | > But nearly every website I visit is powered by AWS at some
           | level, either directly (the site itself) or indirectly (one
           | of the site's service providers). To my mind, this is
           | something new(ish) that is monopoly-adjacent and needs to be
           | taken a bit more seriously. Telling people not to use the
           | internet, or to deeply audit every service they patron, is
           | not a practical solution at all, even for technical users,
           | nevermind the average non-technical user.
           | 
           | It isn't the job of antitrust law to make sure you don't have
           | to use AWS.
           | 
           | Also: AWS is not plausibly a monopoly at all. It faces
           | competition from a number of other cloud providers AND
           | doesn't have a particularly large market share in cloud
           | services anyway.
           | 
           | ~ antitrust economist
        
           | ragnarok451 wrote:
           | I was surprised by this too, but AWS only has 32% of cloud
           | market share https://www.parkmycloud.com/blog/aws-vs-azure-
           | vs-google-clou....
        
             | spaced-out wrote:
             | Back in 2018 it was nearly half, people don't realize how
             | much market share they've lost in the last few years
        
               | niuzeta wrote:
               | Wow, what happened? Loss of 10+ percentage of market
               | share is pretty huge. Or did the market simply expand
               | that quickly?
        
               | mmcdermott wrote:
               | I've definitely run into companies in Amazon-adjacent
               | fields of endeavor employing a "no AWS" rule.
        
       | m_ke wrote:
       | I was just thinking last night about what I'd coin as "Apple
       | Driven Development". If you look at the wave of tech business
       | trends in the past 15 years they're largely driven by what Apple
       | allowed to happen on the iPhone. It started with the launch of
       | the iPhone, which forced a lot of businesses to move from an open
       | web to mobile apps, then we got a wave of social apps that aimed
       | for growth and ignored revenue because there was no easy way to
       | charge users money, then at some point Tim Cook figured out that
       | subscriptions are the ultimate business model and apple nudged
       | the whole industry over to subscriptions, now apple is deciding
       | that targeted advertising is bad and is in the process of killing
       | the whole industry.
       | 
       | They get to do all of it because they managed to capture the
       | upper class of consumers.
        
       | sam0x17 wrote:
       | I dunno I find the idea of trust-busting pretty sexy. I remember
       | learning about how we broke up a lot of the oil and rail
       | conglomerates in the early 1900s as a high schooler and I thought
       | it was so cool that government could step in and prevent really
       | bad things that would otherwise never be prevented with
       | unregulated capitalism. In today's climate for whatever reason
       | the break-in-case-of-emergency glass around trust-busting seems
       | to be unbreakable, which is sad I think. I don't get how we got
       | here, but I bet it's a long paragraph with the words "lobbyist"
       | and "corporate political donations" appearing numerous times.
        
       | consumer451 wrote:
       | Sean Carroll's Mindscape episode with Cory Doctorow covers this
       | topic very nicely.
       | 
       | https://youtu.be/bH9TqJtMmT8
       | 
       | Or audio with full transcript:
       | 
       | https://www.preposterousuniverse.com/podcast/2019/10/21/69-c...
        
       | encryptluks2 wrote:
       | Bust the ISPs first otherwise this is nothing more than attacking
       | your enemy. There are alternatives to Google services already.
       | They are more open than Apple.
        
       | gajeam wrote:
       | Hello, I wrote this! Happy to see it circulating HN again. You
       | can find more of my writing on competition here in the Boston
       | Globe -- https://www.bostonglobe.com/2021/04/11/opinion/be-wary-
       | when-...) in the Boston Globe
        
       | disgruntledphd2 wrote:
       | Sigh, another day, another blame of Facebook for destroying Snap.
       | 
       | Fundamentally, products are always gonna get copied. Google tried
       | to do it to Facebook, back when FB was the size that Snap was at
       | the time, how well did that work?
       | 
       | Fundamentally, while competing with a megacorp sucks monkey
       | balls, Snap shot themselves in the foot with their boneheaded
       | product strategy.
       | 
       | They literally didn't invest in their Android app because they
       | wanted to be exclusive. Given that the vast majority of countries
       | are majority Android, this gave FB the space to clone their
       | product and put it in front of hundreds of millions of users
       | who'd never seen the concept before.
       | 
       | Ultimately, while I do agree with most of the articles points
       | (breaking up the internet behemoths would probably be a good
       | idea), I really dislike the Snap analogy, as they could easily
       | have beaten FB to the punch if they'd had an effective growth
       | strategy.
        
         | BbzzbB wrote:
         | >They literally didn't invest in their Android app because they
         | wanted to be exclusive
         | 
         | Mind blown, I had no idea Snapchat was iOS exclusive. I was
         | thinking just yesterday about how Clubhouse's strategy may (who
         | knows really) have backfired, it seems to me by betting on
         | FOMO-manufacturing they just gave time for others (like Twitter
         | Spaces) to catch up before they filled a niche.
        
           | maxwell wrote:
           | Snapchat launched their Android app in 2012. Maybe stories
           | landed in iOS before Android?
        
             | graeme wrote:
             | It's more that they didn't optimize for android cameras or
             | invest any dev work in the app
        
             | disgruntledphd2 wrote:
             | I sortof exaggerated, they did have an Android app but
             | basically invested nothing in it. I remember that just
             | before FB cloned them (in literally every place they could)
             | they were talking about how iOS was all that mattered, as
             | those users are richer.
             | 
             | They didn't seem to get that you either need to show user
             | growth or revenue growth, and failed at both.
        
               | macmccann wrote:
               | Yeah it was pretty well documented that Snap's behavior
               | on Android (literally taking a screenshot of the
               | viewfinder) was way worse than on iOS, and features like
               | e.g. video would always come out on iOS before Android
        
             | disgruntledphd2 wrote:
             | > I was thinking just yesterday about how Clubhouse's
             | strategy may (who knows really) have backfired, it seems to
             | me by betting on FOMO-manufacturing they just gave time for
             | others (like Twitter Spaces) to catch up before they filled
             | a niche.
             | 
             | Yeah, it was essentially that kind of mistake. Like, it
             | appears that nobody learned from Fb's mistakes (letting
             | Orkut get a toehold in brazil before they moved there).
        
       | ho_schi wrote:
       | _As Wu and others have rightly pointed out, the straightforward
       | Chicago School standard overlooks, among other things, the
       | stifling effect monopolies can have on innovation. As a case in
       | point: when AT &T was broken up in 1984, a torrent of new
       | products came on the market, everything from the first answering
       | machines to early ISPs._
       | 
       | This is a oversimplification and wrong. AT&T was controlled by
       | the government until 1984 and only because of this we were able
       | to got technical innovations like UNIX, The C Programming
       | Language and reusable open-source software. This formed not only
       | the foundation of Linux and C but also later the Internet. And
       | all of this happened because AT&T was actually controlled instead
       | of split up. They were not allowed to enter new markets and
       | therefore we benefit all. What happened next? UNIX-Wars, Lawsuits
       | and disastrous situation which enabled especially Microsoft.
       | 
       | The lesson learned here is that - just mere splitting up -
       | doesn't fix anything. The government subsequently did actually
       | nothing against Microsoft and it's contracts with PC-
       | Manufacturers. What I cannot say is whether the government still
       | doesn't understand what software is and it's influence?Especially
       | mass gravitation through user. Or if just no market regulation
       | happens since the 1980ies.
       | 
       | I wonder how Personal-Computers and the handling of source-code
       | would've been evolved if BSD and SysV were have been better
       | friends? The appreciation of source code availability? And maybe
       | an simple option at the store which sold that IBM-PCs with the
       | 386 processors. If you got that "UNIX" thing on our PC with the
       | source - you would probably wondered a lot that the spreadsheet
       | application doesn't came with the source...especially when you
       | pay for it.
        
         | allturtles wrote:
         | I think it's even more wrong than that, and suffers badly from
         | post hoc ergo propter hoc.
         | 
         | How could the growth of answering machines be connected to the
         | break-up of AT&T, which was about separating local from long-
         | distance service? According to https://americanhistory.si.edu/c
         | ollections/search/object/nma..., there were commercial
         | answering machines being sold in the U.S. in 1960. The increase
         | in the use of answering machines in the 1980s likely had a lot
         | more to do with the emergence of cheap microchips and cassette
         | tapes, which greatly reduced their cost.
         | 
         | And what did the breakup of AT&T have to do with the creation
         | of the first ISPs? Even before the breakup, anyone could create
         | their own separate communications networks if they wanted.
         | There were already commercial computer networks like TymNet and
         | consumer proto-ISPs like CompuServe before the breakup and the
         | breakup had no effect on them.
        
           | Imnimo wrote:
           | >How could the growth of answering machines be connected to
           | the break-up of AT&T
           | 
           | AT&T enforced a rule that you could not connect "foreign
           | attachments" to the phone network, which included answering
           | machines not made by them.
           | 
           | https://dcchs.org/the-era-of-ma-bell/
        
             | allturtles wrote:
             | Per your linked article: "That began to change in the 1950s
             | ... Following the D.C. Circuit's Hush-a-Phone decision, the
             | FCC began establishing standards that would allow the sale
             | and use of myriad devices on the telephone network, from
             | answering machines, to fax machines, to computer modems."
             | 
             | The break-up didn't happen until 1982.
        
               | Imnimo wrote:
               | Sure, but I guess I view the breakup as a process, of
               | which that decision is just one step.
        
           | NoGravitas wrote:
           | > How could the growth of answering machines be connected to
           | the break-up of AT&T, which was about separating local from
           | long-distance service?
           | 
           | I believe they are talking about AT&T's ability to impose
           | rules over what devices could be connected to the telephone
           | network, and how. That's one of the reasons that both early
           | answering machines (like the one you linked to) and modems
           | used acoustic couplers. It's true, though, that court cases
           | had eroded how tightly AT&T could control what devices could
           | be connected to phone jacks well before the breakup of the
           | Bell System. Still, 1200 baud modems were only possible with
           | a direct connection, and didn't become commercially available
           | until the year after the Bell System breakup.
        
         | sumtechguy wrote:
         | The problem was even lets say AT&T was willing to put BSD on pc
         | style hardware they were wildly overpricing it. If you were
         | dead set at that time having a PC you could kit one out for ~2k
         | which was respectable for the time. Yet then AT&T would come
         | along and say 'oh you want BSD? 20,000 please, oh and that PC
         | you got well it does not work correctly with it you need to buy
         | a different set of kit that is 8x the cost, plus a 40k per year
         | support cost'. AT&T is and was a phone company through and
         | through. I have worked at the leftovers of another one. They
         | only care about one thing, number of lines hooked up. Their
         | sales staff and training is all about that. How can software
         | sell me more lines. It is one of _the_ metrics that they look
         | at. A few thousand PC sales? A blip on the balance sheet and
         | probably not really worth investing in because it does not sell
         | more lines. Phone companies are laser focused on that.
        
       | rsj_hn wrote:
       | The problem with these types of articles is that it doesn't
       | contain a single actionable step on how one would go about
       | breaking up these monopolies. It's a lot of "well, we did it with
       | the electrical providers and telephone providers so we should do
       | it with google."
       | 
       | Well, you can take a national utility and split it across
       | geographic regions so local calls or electricity bills go into
       | the pockets of the region you are in, and calls between two
       | regions go into the pockets of both according to whatever long
       | distance agreement is in place. That's at least workable. Or you
       | break up an Oil Company that has 500 wells/concessions, into 5
       | groups of 100 wells/concessions. Or a railroad with a nationwide
       | network, split up into 5 regional networks. That could work, too.
       | That's what we did in the past to break up monopolies.
       | 
       | Now how would that work with google search? Prevent people in
       | region A from loading a website in region B? Is that what we
       | want? _crickets_
       | 
       | Sure there is low hanging fruit in terms of divesting -- e.g. no
       | reason to keep a video monopoly like youtube with a search
       | monopoly. I'm all for it. But now you just have two monopolies,
       | and have not solved the problem of lack of competition in either
       | video or search, which is ostensibly what you use to justfy these
       | actions.
       | 
       | In fact the consumer pains with long distance in the wake of the
       | ATT breakup is the reason why the law has changed on anti-trust.
       | Now you must show consumer harm to pass constitutional muster and
       | your proposal has to show consumer benefit. A proposal to break
       | off youtube from google is going to have a hard time passing this
       | test.
       | 
       | So yes, we, get it, we solved the problem of anti-trusts in the
       | past, we don't like google, so We Must Do Something. Except those
       | old anti-trust strategies just wont work against monopolies that
       | have no geographic dimension. That no one is willing to touch
       | that explains why we have a deluge of pleas, none of which
       | contain a single workable proposal.
        
       | LatteLazy wrote:
       | I don't see how trust busting actually solves the problems people
       | care about.
       | 
       | 2+ competing Facebook's have a lot more deniability, they have
       | less budget to pay for things like moderating or anti-fake-news
       | and they have all the more incentive to engage in exactly the
       | sort of clickbait we want to escape.
       | 
       | I am concerned that "we have to do something and this is
       | something"...
        
         | reincarnate0x14 wrote:
         | Budget is clearly not the problem FB has with moderating and
         | anti-fake news. They don't want to do it because it conflicts
         | with letting their userbase exchange pointless outrage and
         | insanity to up the mutual engagement and thus, ad revenue.
        
           | LatteLazy wrote:
           | Again though, how would 2+ mini Facebook's make that better?
        
             | klyrs wrote:
             | I've long desired a separate "Events" product, like what
             | Facebook provides, but not associated with Facebook.
             | Messenger and Whatsapp could be separate. Groups and Ads
             | could also be separate. Those are horizontal cuts. I'd also
             | cut two verticals, Identities from below, and Feeds from
             | above. Common protocols could allow smaller players to
             | enter the field in all of these distinct markets.
        
       | dantheman wrote:
       | I'd really prefer lawyers and congress to focus on breaking up
       | monopolies in the health care system, where the government
       | requires certificate of need and through licensing allows cartels
       | to control the supply of labor to ensure high salaries. You know,
       | actually abusing their monopoly position.
        
         | Nasrudith wrote:
         | But that doesn't get them editorial influnce over an estate of
         | power! Seriously it has been obvious from the start that the
         | pissiness over "big tech" is really about them not doing the
         | impossible and providing the exact influnce they want. So
         | monopoly is their legal thug pretext because the judge would
         | break their hand slapping them across the face for their
         | blatantly First Ammendment violations if they said what they
         | really wanted.
        
       | smoldesu wrote:
       | How are Google and Facebook considered trusts in this context but
       | not Apple? I really must be missing something here.
        
         | jeffbee wrote:
         | That's your clue right there. "Break up google" is an aesthetic
         | argument with no sound legal or ethical basis, promoted by
         | people who aesthetically prefer Apple and therefore give that
         | company a free pass.
        
         | dontblink wrote:
         | Apple should be broken up. But how? Maybe the AppStore needs to
         | be independent?
        
           | [deleted]
        
           | maxwell wrote:
           | Yeah, as Warren proposed.
           | 
           | https://www.ilounge.com/news/elizabeth-warren-break-apple
        
       | tehjoker wrote:
       | Google and Facebook have natural monopolies. The answer isn't to
       | break them up (which will just restart the cycle) but to place
       | them under public ownership. This would also enforce first
       | amendment rights on both platforms and disallow the legal side-
       | step the government has been using to pressure them into
       | censoring people.
        
         | quotemstr wrote:
         | Public ownership isn't really necessary and comes with its own
         | downsides. All that's needed is to apply the first amendment to
         | these companies, which can be done either through legislation
         | or through the courts applying Marsh-like reasoning about
         | freedom of speech in privately owned public accomodations.
        
         | dane-pgp wrote:
         | Some men just want to watch teh world learn.
        
       | verisimi wrote:
       | When government is so beholden to lobbyists, and lobbyists are
       | paid by corporations, how can you meaningfully get government to
       | act against the interests of those who pay them?
        
       | bmitc wrote:
       | I haven't read the article yet, but I'd find such trust-busting
       | pretty sexy.
        
       | Barrin92 wrote:
       | I don't buy this 'against bigness' argument at all, similar to
       | the 'surveillance capitalism' critiques of Zuboff that are so
       | popular. The central thesis is just plain wrong. Large tech firms
       | aren't (most of the time) rent-seekers. They're competitive and
       | innovative, and centralization is not prohibiting innovation,
       | it's enabling it because in our information-based systems the
       | limit to how large an effective institution can be has gone up.
       | Aggregation of data improves efficiency. We have enabled a much
       | larger degree of planning.
       | 
       | Arguing for trust-busting to solve our problems to me sounds like
       | arguing for a return to artisanal-craftsmanship when faced with
       | the negative effects of modern capitalism. The issues may be
       | identified correctly, the solution is anachronistic and going
       | into the wrong direction.
       | 
       | Instead of attempting to returning to some anarchy of an
       | idealized free-market and opposing large corporations and
       | government, which effectively just means you're going to be
       | sidelined and irrelevant, the goal needs to be to figure out how
       | these big tech mega-structures can be aligned with the interests
       | of the public.
       | 
       | Google isn't a robber baron, the analogies just fail. The only
       | thing they're robbing are other industry oligarchs while users
       | get everything for free.
        
       | fallingknife wrote:
       | Stopped reading after the first 3 paragraphs which were made up
       | entirely of bitching about the arrogance of selected silicon
       | valley billionaires, none of whom have anything to do with any
       | companies that could ever be called a monopoly. I suspected that
       | this was the author's real motive, as is usually the case with
       | journalists coming after big tech. If they really cared about
       | monopolies, then they would have been writing about the
       | destructive monopolies / oligopolies in many other industries
       | that have existed much longer than the 10 years or so that Google
       | and FB have been large powerful companies. It's a shame because
       | Google's monopoly position in search is a real issue that
       | deserves real discussion, not just the usual hit piece from
       | another bitter journalist.
        
         | padobson wrote:
         | Sounds like you stopped after the hook. I don't blame you, if
         | the hook is off-putting, the ultimate values of the piece may
         | not align with yours anyhow.
         | 
         | But there is something to be learned from continuing to read
         | after off-putting hooks, including that the author might have
         | something genuine to say beyond just looping in people that
         | agree with them with inflammatory hooks.
        
         | joshmarinacci wrote:
         | You should keep reading. It gets a lot better.
        
       | novok wrote:
       | Being anti-facebook & anti-google is popular in media circles
       | because they are direct competitors in the advertising space that
       | are eating their lunch. The fact the author does not include
       | amazon, apple or microsoft is telling on it's own. "Cui bono" is
       | something you should always apply to whatever you read.
        
         | graeme wrote:
         | Yeah based on prevailing narratives it seems like trust busting
         | is actually the sexy media answer, contrary to this article's
         | title
        
       | unyttigfjelltol wrote:
       | [2019]
        
       | smooth_remmy wrote:
       | Instead of trust busting these companies, the libertarian answer
       | to them would be to invalidate their patents.
       | 
       | Google partially remains a search monopoly because of its search
       | patents - of which it has many. If the state invalidates its
       | patents and then moves out of the way, other competitors will
       | naturally become successful.
       | 
       | There is no need to break up companies. Just take away some of
       | their state-imposed advantages like patents.
        
         | handrous wrote:
         | Take away their state-imposed advantage of _incorporation_ ,
         | how about.
        
         | thr0wawayf00 wrote:
         | > Google partially remains a search monopoly because of its
         | search patents
         | 
         | According to this piece on Google's patent strategy, big tech
         | benefits when the value of patents decreases anyway, which cuts
         | against your argument[0].
         | 
         | Google gets pretty much everything it wants anyway, the gist of
         | this piece is that individual patent holders that sue tech
         | companies get a lot more value out of patents than the big
         | companies do. Big companies benefit as the value of patents
         | decrease, which is what you're calling for here.
         | 
         | One huge reason for this is the network effect advantages that
         | big tech companies have. Anyone can build a Facebook clone that
         | copies most of the primary functionality, but it'll never gain
         | traction because why would anyone leave the already-established
         | social media network? All of their friends are already on
         | there.
         | 
         | In Google's case, numerous search engine alternatives have
         | existed for years and yet Google remains pretty strong. I
         | cannot find a case of Google asserting patent authority over a
         | competing search engine, which tells me that it's doing just
         | fine maintaining it's hold over the search market "naturally".
         | 
         | Consumer technology use is notoriously habitual and cannot
         | achieve market equilibrium when patents are removed. Sorry, but
         | this is an oversimplified argument that doesn't reflect how
         | Google's technology functions in the search market.
         | 
         | 0: https://www.ipwatchdog.com/2018/03/21/how-google-and-big-
         | tec...
        
         | ncallaway wrote:
         | Wouldn't invalidating the patents of companies that are too
         | powerful and abusive in the market just be another "trust
         | busting" tactic?
         | 
         | I don't see how that is separate from "trust busting", but
         | rather just another way to bust trusts?
        
           | JohnWhigham wrote:
           | I guess it could be, but I think his point is that from a
           | libertarian angle, the government should be out of the
           | picture as much as possible. And one of the biggest ways to
           | do this is invalidating software patents which would remove
           | some of the massive barriers of entry needed to compete
           | against the Googles/Facebooks.
        
             | ncallaway wrote:
             | That makes sense. If the original complaint wasn't "busting
             | trusts" is opposed to libertarian values, but rather "some
             | of the existing techniques to bust trusts" is opposed to
             | libertarian values, then this makes sense as the
             | libertarian friendly approach to busting trusts.
             | 
             | Thanks for that clarification!
        
       | keewee7 wrote:
       | Generation Z is on TikTok and the rest of society is also slowly
       | moving there.
       | 
       | "Breaking up" Facebook/Instagram is like going for a dinosaur
       | hunt. The FB platforms are already dying.
        
       | ilaksh wrote:
       | People should educate themselves about decentralization
       | technologies. That's really the direction for resolving these
       | issues. And the first thing you will realize when you start to
       | study them is that in a way the name 'decentralization' is
       | misleading because they are actually the best ways we know of to
       | keep holistic systems. But we get that without the actual
       | physical or organizational centralization and at the same time
       | can use them in ways that are open to evolution.
       | 
       | And I know my comment will get buried but I am going to keep
       | saying it. Just like I talked about remote work for years and had
       | those comments downvoted before it suddenly became globally
       | popular.
        
         | 1121redblackgo wrote:
         | Could you elaborate or simplify what you are saying? I'm
         | curious to know more but I don't think I understand
        
         | Robotbeat wrote:
         | If you mean cryptocurrencies or blockchain, you could hardly
         | find a better argument for the efficiency benefits of
         | centralization.
        
           | serverholic wrote:
           | Ethereum is in the process of doing an upgrade that will take
           | effect later this year/early next year. This upgrade will
           | drop energy usage by 99+%.
           | 
           | After that the sharding upgrade + Layer 2 systems (available
           | right now) will boost performance to 100,000 transactions per
           | second.
        
       | AlbertCory wrote:
       | I wrote this [1] four years ago. It shows how to break up FAANG
       | by making their biggest asset, their data, transparent and
       | regulated. And you would get a check from it.
       | 
       | Imagine your consuming history on Amazon in a company by itself,
       | you own dividend-paying shares, and if you don't like their
       | policies, you can take the data elsewhere, or keep it private.
       | 
       | Anyone who wants to use it, including "Amazon" itself, has to pay
       | Amazon Data for it, and they can only use it for approved
       | purposes, all public.
       | 
       | The history of the Internet in FAANG becomes a regulated asset,
       | like a power plant. The "free market" would make much better use
       | of all this data than FAANG itself does now. They are bloated
       | bureaucracies who don't even realize what they have.
       | 
       | Would FAANG scream? Sure, but they would own massive (but not
       | controlling) shares of the FAANG Data companies, so as Larry Page
       | says in my "interview" it works out well for them, too.
       | 
       | [1] https://issuu.com/stanfordchaparral/docs/parody_119_3-4/17
        
         | handrous wrote:
         | I accept this as a compromise to my preferred solution of "make
         | collecting & hoarding any personal data you don't strictly need
         | to operate very, very illegal, and make using the data you _do_
         | collect for anything but directly delivering a service to the
         | customer--no 3rd parties, no ads, no using it to train ML
         | models without paying the customer for the data _separately_
         | with no ties to or requirement-of-consent for other services,
         | et c.--also very illegal. "
         | 
         | I don't like this as well, but it's pretty alright.
        
         | Kalium wrote:
         | I love the idea of data portability and data dividends. I love
         | it dearly. It gets at what are _by far_ the most critical
         | principles here - data sovereignty and data value.
         | 
         | So it is with a heavy heart that I similarly always find myself
         | deeply concerned by the security implications of such a world.
         | As soon as you create data import and export functions, we will
         | collectively realize that most people both have absolutely no
         | idea how to handle it and are incredibly resistant to education
         | on the subject. A lot of well-meaning ordinary people are going
         | to get hurt when they get tricked into mishandling their data.
         | There's already a sizable black market for personal data, and
         | increasing transparency and access is going to grow that by
         | both providing more ways to access data and more ways to use
         | it.
         | 
         | I don't know a good way to reconcile these two. The tension
         | hurts my heart.
        
           | jraph wrote:
           | We should work on making user privacy more private, not more
           | portable.
           | 
           | If it does not exist it does not need to be ported.
           | 
           | A piece of data which has been put somewhere is there
           | _forever_. It cannot be moved, only copied.
           | 
           | And we should disincentivize data collection by making it
           | worthless or costly, so only the strict minimum to make
           | something work is collected.
           | 
           | edit: and having a central place where companies can request
           | personal data is to be avoided: it should be hard to know
           | where to find someone's data.
           | 
           | Instauring data dividends would risk encouraging people to
           | share personal data because it could benefit them
           | financially, and that we probably want to avoid as well.
        
             | AlbertCory wrote:
             | > "We should work on making user privacy more private, not
             | more portable." I don't understand this; can you explain?
             | 
             | I focused on getting data _out_ of the FAANG Data
             | companies. There would equally be regulations on getting it
             | _in_. If you want to outlaw face recognition, you would
             | make it illegal to add any data about facial
             | characteristics. Or political affiliations, or porn
             | history, etc. etc.
        
               | VRay wrote:
               | What's your plan for "anonymized" data that's all
               | hilariously easy to de-anonymize? Example: https://www.ny
               | times.com/interactive/2019/12/20/opinion/locat...
        
               | AlbertCory wrote:
               | Have you mistaken me for someone with a 2,300 page
               | legislative proposal all ready to go?
               | 
               | Anyhow, in the spirit of HN working this out together
               | (should we form a bipartisan Working Group for this?):
               | 
               | Any data which, taken together, improperly identifies an
               | individual may not be stored at all. I can't think of any
               | reason why anyone outside of law enforcement needs this
               | location information.
               | 
               | How's that?
        
               | zucked wrote:
               | At the risk of sounding like a dimwit, because this is
               | the edge of my mental abilities here - is the concept,
               | then, that data _itself_ becomes a regulated asset? Such
               | that no company, should they not desired to participate
               | on your REIT-like scheme, would be able to collect "data"
               | without it being akin to holding a regulated asset?
        
               | AlbertCory wrote:
               | I appreciate the humility. So rare!
               | 
               | I think that's it exactly. I suspect HIPAA is a model for
               | this, although not a perfect one. It's like holding
               | health data on large numbers of people -- you need to be
               | registered & bonded, and you have to control access to
               | it. Why is data on your friends & political beliefs any
               | less sensitive than your health?
               | 
               | I hope no one thinks I have a whole manual of how this
               | would operate. That would be the result of a large group
               | saying "This sounds interesting. Let's try to flesh it
               | out."
               | 
               | On the other hand, as I said: breaking up Ma Bell took 14
               | years. Just saying "break up Big Tech" doesn't answer all
               | the questions, either.
        
               | da_big_ghey wrote:
               | What do you believe to be a "legitimate" use for this
               | data then once it his holding by such a company with
               | register and bond? Most times somebody need to authorize
               | data for HIPPA people just sign and say it is fine, why
               | wouldn't this happen here? People become used to some
               | site saying "this site needs access to your data"? How is
               | there any difference except one more layer of
               | indirection? Or perhaps I am misunderstanding your
               | statements.
        
               | jraph wrote:
               | >> "We should work on making user privacy more private,
               | not more portable."
               | 
               | > I don't understand this; can you explain?
               | 
               | handrous expressed my point better than me an hour ago
               | [1] but I'll try to give an answer: I think we should
               | focus on limiting data production / collection altogether
               | rather than try to address data portability (re-using the
               | term used in the first sentence of my parent comment).
               | 
               | I agree that we could do both (limiting data production
               | and move data elsewhere / regulate its usage). But I'm
               | not quite sure the problem (privacy) is solved by just
               | moving the data out from its direct users, even as a
               | first step. The data is still "out there" and it's a
               | liability. Your "Amazon Data" can be compromised, receive
               | government requests and pieces of data requested by a
               | FAANG company might as well be forever at this FAANG
               | company as far as your guarantees of privacy are
               | concerned. I see pieces of data as "tainting" those who
               | access them [3]: as soon as someone accesses them, you
               | can't rely on them forgetting these pieces of data. These
               | pieces of data are no longer things you can rely on them
               | _not having_.
               | 
               | I can see that splitting Amazon in two parts "Amazon Data
               | User" and "Amazon Data Provider" and forcing the former
               | to pay the latter may disincentivize "Amazon Data User"
               | to use your data too much, but it incentivizes "Amazon
               | Data Provider" to sell it so I'm not quite sure where it
               | leads. I also can't see "Amazon Data Provider" as working
               | as an autonomous entity, so I'm not sure splitting quite
               | makes sense.
               | 
               | To be honest, I fail to understand this solution, to be
               | convinced that it may work. (I'm not dismissing your
               | idea, I'm curious and want to understand more!)
               | 
               | edit: I'm all for some kind of HIPPA-like regulation as
               | discussed in [2] however. Do you have an idea on how it
               | would compare to the GDPR?
               | 
               | [1] https://news.ycombinator.com/item?id=28881937
               | 
               | [2] https://news.ycombinator.com/item?id=28882352
               | 
               | [3] not unlike people who have read the source code of
               | Windows cannot contribute to Wine because they are
               | "tainted" forever.
        
               | AlbertCory wrote:
               | OK, thanks.
               | 
               | > "I can see that splitting Amazon in two parts "Amazon
               | Data User" and "Amazon Data Provider" and forcing the
               | former to pay the latter may disincentivize "Amazon Data
               | User" to use your data too much, but it incentivizes
               | "Amazon Data Provider" to sell it so I'm not quite sure
               | where it leads. I also can't see "Amazon Data Provider"
               | as working as an autonomous entity, so I'm not sure
               | splitting quite makes sense."
               | 
               | Right now you have credit reporting companies (which are
               | _hardly_ a model of right-thinking behavior, btw), but
               | don 't they show that it's at least financially possible
               | to split the data away from the data users (banks,
               | lenders)?
               | 
               | So I don't think the money objection holds up. A bank
               | right now might _like_ to run ML on every credit card
               | holder in the U.S., but that would either be impossible
               | (Equifax just won 't give it to them), or ruinously
               | expensive. So Amazon Data User just won't be able to do
               | all the analysis they do now, or at least they'll be more
               | parsimonious about it.
               | 
               | Now, for the "taint" argument: rules like in legal
               | discovery would have to apply. Amazon Data User has to
               | swear that they don't have the data anymore, and we would
               | rely on whistleblowers, subpoenas, and criminal penalties
               | to enforce it. The fact that Jeff Bezos would go to jail
               | ought to be enough incentive for Jeff to make sure it's
               | gone.
        
         | JohnWhigham wrote:
         | Yup, one's data needs to become a first class citizen. I should
         | be able to grant/rescind access of it at a moment's notice.
         | Unfortunately I don't think we'll get there any time soon...if
         | ever.
        
         | AlbertCory wrote:
         | I should add here that Sec. of Energy Jennifer Granholm wrote &
         | asked me something about it. No other major impact that I'm
         | aware of.
         | 
         | If your argument is "this would be complicated!" I'd say
         | "compared to what? the 14-year case against AT&T? the case
         | against Microsoft, which ended in no breakup?" Do you really
         | think a breakup of FAANG would be any simpler?
         | 
         | I spent several years at Google working with ads data. _By far_
         | most of my work was with anonymous  & aggregated data. In my
         | proposal, that work, too, would require a license from the Data
         | company, and the owners of that data would share in the profits
         | from it.
        
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