[HN Gopher] S.Korea broadband firm sues Netflix after traffic su...
       ___________________________________________________________________
        
       S.Korea broadband firm sues Netflix after traffic surge from 'Squid
       Game'
        
       Author : pseudolus
       Score  : 199 points
       Date   : 2021-10-01 10:33 UTC (12 hours ago)
        
 (HTM) web link (www.reuters.com)
 (TXT) w3m dump (www.reuters.com)
        
       | yongjik wrote:
       | Couldn't have happened at a better time for Netflix. From what
       | I've heard, Koreans are pretty pumped up that Squid Game is
       | storming the global market (it's said that the producer of the
       | show tried to make it for many years, except that nobody in Korea
       | wanted to invest, thinking that it was too out-there), and then
       | an unpopular ISP comes along and sues Netflix for profit ...
       | 
       | I have to wonder what the SK Broadband PR team was thinking, or
       | if they were overridden by old guys at the top.
        
       | wodenokoto wrote:
       | A lot of commentors here are defending that netflix shouldn't pay
       | data charges.
       | 
       | I don't know how internet prices works for big players, but from
       | the perspective of a little guy, it seems kinda reasonable that
       | netlflix pay, doesn't it?
       | 
       | I mean, why am I paying for bandwidth on AWS? Shouldn't that be
       | paid for by the downloading party?
       | 
       | If I download something from my neighbors computer over a p2p
       | app, then we both still pay for our internet connection, and
       | depending on the contract, we pay by the byte.
        
         | jimmydorry wrote:
         | You pay for bandwidth on AWS. In the Netflix scenario, the ISPs
         | sitting between your service and your customers would be
         | demanding that you pay them for using their bandwidth.
         | 
         | The only difference between you and Netflix is that they are
         | AWS with all of the interconnect and overhead costs, while you
         | get to pay a third party to abstract all of that complexity
         | away for what is essentially a management fee.
        
         | fabbari wrote:
         | That, though, is exactly how it works. Netflix pays for their
         | traffic and infrastructure, the SK clients pay for access to
         | internet for a given bandwidth and SK pays for the
         | infrastructure and interconnections needed to give their
         | clients what they paid for.
         | 
         | Netflix doesn't get free interconnections.
        
         | breakfastduck wrote:
         | Netflix DO pay data charges, on hosting their own
         | infrastructure. Probably unthinkable amounts. It certainly
         | isn't up to the hoster to cover an ISPs costs for the people
         | access their service.
        
         | chii wrote:
         | > why am I paying for bandwidth on AWS? Shouldn't that be paid
         | for by the downloading party?
         | 
         | you're paying for it because it costs money to provide
         | bandwidth on both ends, and AWS is just shunting the cost onto
         | you itemized.
         | 
         | Netflix, believe it or not, also charges for the bandwidth it
         | uses, but it hides it unitemized into the subscription fee, and
         | in sufficient quantities that when averaged across all it's
         | subscribers, they come out at least breakeven.
        
           | viceroyalbean wrote:
           | Somewhat unrelated, but your point about costs coming out
           | breakeven when averaged over all users made me realize that
           | this move by SK makes as much sense as Netflix suing an ISP
           | because their customers consume a disproportionately large
           | amount of Netflix' bandwidth. The ISP's role in facilitating
           | the usage of Netflix bandwidth would be the same as Netflix
           | faciliting use of SK's bandwidth in this case.
        
         | yunohn wrote:
         | > why am I paying for bandwidth on AWS?
         | 
         | That's a great question; it's because cloud providers have
         | conditioned you to believe their rent-seeking is necessary.
         | 
         | See Cloudflare R2 vs AWS S3:
         | https://news.ycombinator.com/item?id=28702997
        
         | mdip wrote:
         | > why am I paying for bandwidth on AWS?
         | 
         | Because when you signed up for services on AWS, you agreed to
         | pay for egress and ingress bandwidth delivered at very high
         | speeds.
         | 
         | When I signed up for my ISP, I agreed to pay for a rate of
         | speed that was sold to me as "unlimited" with _some_
         | restrictions, but none that even came close to resembling
         | "don't download video too much".
         | 
         | It also ignores the value Netflix provides. My parents chose to
         | buy _faster_ internet service than they otherwise would have
         | purchased _because_ of Netflix. If Netflix was not in the
         | picture, they would have purchased the cheapest plan available.
         | It 's not a fairness failure, it's a marketing failure.
        
       | breakfastduck wrote:
       | How anyone could side with the ISP here is beyond baffling.
       | 
       | They're essentially making the point that if I build a website,
       | spend large portions of my own money hosting it, and it becomes
       | popular, I should also be charged extra by the ISPs of the users
       | who access my site.
       | 
       | We're in clown world at this point.
        
         | EmilioMartinez wrote:
         | The lawsuit and court rule are not really about "siding"
         | morally speaking. It's about deciding what money collection
         | scheme to use. You can either charge user for the internet they
         | use, or simply target the really large content providers and
         | split the bill with them leaving the user with fixed charges to
         | worry only about connection stability when choosing an ISP. I'm
         | guessing it was mostly contingency that created a culture where
         | the latter became the status quo, and everyone is rolling with
         | that. This is a long shot from a mom-and-pop website like you
         | describe.
        
       | LatteLazy wrote:
       | "Sorry, your ISP is suing us so we can't let you watch anything
       | popular right now. Here is a link to other ISPs and a coupon if
       | you wanted to swap..." is about to become the most popular show
       | on Korean netflix.
        
       | apex_sloth wrote:
       | Nice subscription service you have there Netflix, would be a
       | shame if your customers couldn't view it.
        
         | evgen wrote:
         | Nice ISP you have there SK Broadband, would be a shame if your
         | users could not access one of the most popular sites on the
         | internet.
        
           | freemint wrote:
           | Nice costumers you have there SK Broadband, would be a shame
           | if your costumers leave you. Oh? They are unlikey with
           | Netflix not in a monthly cancelable contract but Internet
           | plans generally require contracts of 2 to 3 years in South
           | Korea.
        
             | moate wrote:
             | Nice contracts you have there SK Broadband, it would be a
             | shame if your anti-consumer behaviors started to nullify
             | their enforcability...
        
               | monocasa wrote:
               | Lol, in SK? Not a chance.
        
       | meibo wrote:
       | Isn't this what ISP subscribers are supposed to pay for? How big
       | are the operating margins for major ISPs nowadays?
        
         | NullPrefix wrote:
         | No no, subscribers are supposed to pay and not use what they
         | pay for.
        
         | adventured wrote:
         | I can't speak to South Korea's ISP market, but in the US the
         | major cable providers are now doing very well.
         | 
         | Comcast is at $18b in operating profit, with roughly 18%
         | operating income margins. Charter Communications is at $9.6b in
         | operating income, with 19% operating income margins. Those are
         | the two biggest cable companies in the US.
         | 
         | In the early decades of cable, profitability was notoriously
         | flaky for the industry. Enormous amounts of required capital
         | investment, and it took a long time to saturate - scale into -
         | the US market. Now the market is settled and they're printing
         | consistently giant profits.
         | 
         | Interestingly Charter has become a giant, worth $133 billion,
         | and Paul Allen used to own a controlling interest in the early
         | incarnation of it. It was part of his so called wired world
         | collection of investments.
         | 
         | https://www.seattletimes.com/business/economy/paul-allen-cha...
        
         | lifthrasiir wrote:
         | > How big are the operating margins for major ISPs nowadays?
         | 
         | In 2020, KT: 1.18 trillion KRW (1.00bn USD), SKT: 1.34 trillion
         | KRW (1.13bn USD), LG U+: 886 billion KRW (749m USD). Their
         | revenues range from 10 to 25 trillion KRW for the reference.
        
       | naomeux wrote:
       | Isn't it at the consumer's discretion if they're going to watch
       | Squid Game on Netflix? Is the firm blinded by greed and decided
       | to take advantage of the sudden surge in the platform?
        
       | fuzzy2 wrote:
       | Everyone pays for their internet access, so why should Netflix
       | (or anyone else) suddenly pay for mine? Netflix isn't pushing
       | data, I'm pulling it.
       | 
       | If my ISP is losing money then I guess they better raise their
       | prices, no?
        
         | nsoxo wrote:
         | Netflix is pushing data AND you are pulling it.
        
           | fouric wrote:
           | "Push" and "pull" in this context refer to the initiation of
           | a session. The user is pulling, because they start streaming.
           | Netflix does absolutely nothing by itself - it doesn't
           | randomly start delivering data to you.
        
           | yunohn wrote:
           | Nobody says that a bullock cart involves the bullock pulling
           | the cart and the cart pushing the bullock. That's only a
           | physics framing.
        
             | nsoxo wrote:
             | This is commerce. It's a transaction. Both parties benefit.
        
           | jiggawatts wrote:
           | No, they are not "pushing" data.
           | 
           | Pushing implies that data is sent by the server without
           | clients explicitly requesting it.
           | 
           | Pulling is when the client requests data explicitly.
           | 
           | I get notifications pushed to my phone by Apple.
           | 
           | I pull YouTube videos.
           | 
           | YouTube doesn't suddenly decide to "push" random videos to my
           | phone in the middle of the night.
           | 
           | Similarly, Netflix doesn't "push" videos to their customers.
        
         | Vaderv wrote:
         | No.
        
         | xwdv wrote:
         | Hmm, I guess ISPs could just drop traffic if they can't afford
         | it, but maybe if you push a lot of data you could pay more to
         | have the content actually delivered to end users.
        
           | MereInterest wrote:
           | > maybe if you push a lot of data
           | 
           | That's leads to a pretty simple conclusion, because Netflix
           | doesn't push any data. I pull data from Netflix. I have
           | already paid my ISP to pull data from anywhere I ask. If my
           | ISP sits down at a negotiating table with Netflix and
           | threatens to disrupt that, they should be laughed out of the
           | room. "Pay me, or else I'm going to break my obligations to
           | an unrelated third party." isn't a move that should have any
           | respect.
        
             | xwdv wrote:
             | What if the ISP holds a powerful monopoly in some regions?
             | Should we still be laughing?
        
               | eximius wrote:
               | No, you grab metaphorical pitchforks.
        
               | CivBase wrote:
               | Then Musk and Bezos should be laughing since they'll
               | likely be getting more customers for Starlink and
               | (eventually) Kuiper. Hopefully low earth orbit satellite
               | internet will put an end to ISP monopolies in the US
               | since the government wont.
        
               | rovr138 wrote:
               | We should be!
               | 
               | But the problem is the people that could get affected by
               | their actions until they stop.
        
           | ineedasername wrote:
           | The ISP could drop or throttle the traffic, assuming that's
           | allowable under the ToS with their customers. But then of
           | course their customers will quit and find an ISP that doesn't
           | throttle/drop.
           | 
           | Regardless, _Netflix is not pushing content_. The consumer is
           | pulling it.
           | 
           | As a one-off, issues like the Squid-Game aren't so bad, but
           | if it's a chronic problem for the ISP then it's because their
           | model of consumer consumption _was wrong_.
        
           | tomtimtall wrote:
           | I'd be ok with then charging a significantly lower for a
           | "limited bandwidth" connection. But I bought an unlimited, so
           | they have no right to complain.
           | 
           | Imagine if the same principles were used in other areas. You
           | iPhone suddenly locking up after using Facebook to much
           | because Facebook wasn't paying Apple for access to its users.
        
           | spyder wrote:
           | ... and customers could just drop the ISP if they don't
           | deliver the service they want (if there is no ISP monopoly
           | there).
        
           | Jensson wrote:
           | But that would raise subscription prices. Should every user
           | really pay extra for each subscription based on the data they
           | might use on that subscription?
        
             | tgv wrote:
             | Akshually ... that could make a bit of sense. Instead of
             | paying for bandwidth you rarely use to your ISP, you could
             | pay for bandwidth you actually use to the content provider.
             | 
             | However, that would leave free content inaccessible, and
             | probably create another wealth divide.
        
               | Jensson wrote:
               | But bandwidth is really cheap and this problem doesn't
               | exist anywhere else. Worst case the ISP can increase
               | their rates by a couple of dollars and improve their
               | cables.
        
               | tgv wrote:
               | No argument from me. I just saw a tiny bit of logic
               | behind another model of balancing the costs. The ISP
               | would still have to upgrade the infrastructure in the end
               | (although my model could lead to e.g. Netflix buying up
               | ISPs).
        
         | [deleted]
        
       | codetrotter wrote:
       | > Netflix said it will review SK Broadband's claim, and seek
       | dialogue and explore ways in the meantime to work with SK
       | Broadband to ensure customers are not affected.
       | 
       | In other words, they will ship some Open Connect Appliance boxes
       | to the ISP.
       | 
       | https://openconnect.netflix.com/en/
       | 
       | And that's nice for everyone.
       | 
       | Some think it's unfair that big players like Netflix can do so.
       | But I think them doing that is far far better than the idea of
       | ISPs charging content providers for the bandwidth.
       | 
       | Like other said, the customers of the ISPs are already paying for
       | the bandwidth. Having the ISPs charging Netflix for the bandwidth
       | too, that's no bueno.
        
         | 3pt14159 wrote:
         | This is basically how the internet works though, isn't it? Your
         | network and my network have parties interested in each others
         | data. If parts of your network are generating traffic that I
         | don't think is reasonable then I can either disable their
         | access or negotiate with you or one of the parties on your
         | network to pay more or I can deny or throttle access to the
         | parties on my network. And a OCA box just makes everything
         | better for everyone where it's possible to employ them.
        
           | [deleted]
        
           | nisegami wrote:
           | "If parts of your network are generating traffic that I don't
           | think is reasonable"
           | 
           | But it's your customers (the end users) generating traffic by
           | watching content on my network (Netflix shows). If your
           | customers can generate more traffic than you can handle,
           | regardless of its a single entity or multiple entities, then
           | that's a contract issue between you and your customers.
        
             | vlan0 wrote:
             | Exactly this. To say that Netflix is generating traffic
             | pointed at SK broadband would not be fair. Those TCP
             | connections are initiated by the end user. Without the user
             | requests there would be no traffic.
             | 
             | So the philosophical question really becomes, what exactly
             | is the end user buying from their ISP?
        
               | dr-detroit wrote:
               | They're gangsters demanding their cut. The ISPs were
               | created with tax money and set up as a public trust then
               | stolen away. At least in my state.
        
               | zakki wrote:
               | the physical access.
        
               | smiley1437 wrote:
               | > the physical access.
               | 
               | Wouldn't that also include the bandwidth? Meaning, if the
               | customer is already paying for the bandwidth they will
               | consume, why wouldn't that cover bandwidth usage of
               | Netflix content?
        
               | ineedasername wrote:
               | No. That's not what my contract with my ISP says I'm
               | buying.
               | 
               | Besides, physical access alone is useless. Unless you're
               | claiming that ISP's have been selling physical access but
               | giving away usage for free? I don't know if that's the
               | intent of your comment, but again it isn't how my ISP
               | words the contract.
        
               | vlan0 wrote:
               | >Unless you're claiming that ISP's have been selling
               | physical access but giving away usage for free?
               | 
               | I don't think zakki is too far off from the truth.
               | Looking at Spectrum's Residential Internet Services
               | Agreement, physical access might be what it boils down
               | to. It's a little shocking they can have terms that make
               | no guarantee to any amount of bandwidth at all, even on
               | "their network". I suspect other large ISPs in the US use
               | the same terminology.
               | 
               | >Subscriber understands and agrees that Spectrum does not
               | guarantee that any particular amount of bandwidth on the
               | Spectrum network or that any speed or throughput of
               | Subscriber's connection to the Spectrum network will be
               | available to Subscriber.
               | 
               | But I think you're correct. Having a physical connection
               | does you no good if it isn't passing packets.
               | 
               | https://www.spectrum.com/policies/residential-internet-
               | servi...
        
           | simonh wrote:
           | As a consumer I paid my ISP to carry say 50 Gb/s of data.
           | They took my money on the understanding it's their job to
           | carry that data for me. If I only wanted to browse text I
           | wouldn't be paying for 50Gb/s. What did they think I was
           | going to do?
        
             | apetresc wrote:
             | You have... 50 Gb/s in your area?!
        
               | simonh wrote:
               | Oops, Mb/s.
        
         | wccrawford wrote:
         | I just realized: By this same logic, end-users should be paid
         | by advertisers for the bandwidth they were forced to consume
         | for their ads.
         | 
         | I bet that wouldn't go over nearly as well as this.
        
           | jeffbee wrote:
           | Please explain how that logic fits in with the rest of this
           | thread. It was your user agent running on your machine which
           | requested the advertisement.
        
           | yumraj wrote:
           | That is indeed an interesting point, especially for users who
           | have metered Internet service.
           | 
           | Consider a user with a data cap of 1000GB, is metered as
           | consuming say 1200GB of data, of which 200GB is Ads. The user
           | is forced to pay extra for the 200GB to the ISP which the
           | user should not have had to pay if there were no Ads.
           | 
           | Ignoring that ISPs should not meter the service, the above
           | just doesn't seem right. The individual Internet services may
           | be subsidized by Ads, but the user is paying to the ISP. So,
           | in effect a user is paying, just to a different party.
           | 
           | Some lawyer should definitely look into it and see if there
           | is potential for a class-action against Ad vendors.
           | 
           | Edit: I'm sure the flip argument would be that the user
           | requested the Internet services that came with the Ad, so in
           | effect the user is responsible for consuming the data. But
           | that is where I think it becomes interesting and given that
           | IMNAL I don't know what the legal minds think.
        
           | thaumasiotes wrote:
           | End users generally don't pay for consuming extra bandwidth,
           | so the injury isn't obvious.
           | 
           | SMS spam, though, had a very clear injury when you were
           | charged for the privilege of receiving a message.
        
             | wongarsu wrote:
             | On a mobile connection you generally have a data cap, and
             | you can switch to a more expensive plan for a higher cap.
             | That's the same thing as paying for bandwidth, just that
             | you are buying in bulk with pre-commitment.
             | 
             | To get significant damage as a single individual, take
             | someone on a traditional satellite connection who can't get
             | some important work done on time because ads put him above
             | his data cap.
        
             | TheJoeMan wrote:
             | Ah but in a backwards twist my ISP now has a 1Tb per month
             | data cap. You'd think this was huge, but I wanted to
             | download all my games to a new Xbox...
        
               | 14 wrote:
               | That is a failure of Xbox in my opinion. Games are 100gb
               | these days. Massive. My monthly bandwidth is line 400gb.
               | That is pretty common in Canada. We can't afford to
               | download all the games, again. There should be a local
               | transfer of games done over wifi. It should be made easy.
        
               | Arrath wrote:
               | Uh, there is?[1]
               | 
               | [1]https://support.xbox.com/en-US/help/hardware-
               | network/console...
        
             | sc11 wrote:
             | On mobile it's very common to have data caps, so end users
             | do pay for the bandwidth used by ads indirectly.
        
               | drKarl wrote:
               | Yeah, data caps was something common a few years ago...
        
               | criddell wrote:
               | I have a Google Fi phone and the data isn't capped, but
               | it's $10 / GB.
        
               | int_19h wrote:
               | Not quite. They have a soft 15 Gb cap, past which they
               | throttle you down significantly but also don't charge
               | you. And then it's $10 / Gb if you want to extend that
               | cap.
        
               | Larrikin wrote:
               | Data caps are very common on phones, but even worse
               | Comcast has implemented data limits across their services
               | for home internet.
               | 
               | https://www.fastcompany.com/90580656/comcast-data-cap-
               | remote...
        
           | IMTDb wrote:
           | They are: the advertisers pays for the service users are
           | consuming. The "free with advertising" business model is an
           | efficient version of
           | 
           | Advertisers _give money to_ users _give money to_ content
           | provider
           | 
           | Where money given to the users == money given to the content
           | provider
        
             | smhost wrote:
             | > They are: the advertisers pays for the service users are
             | consuming
             | 
             | and the users pay for the service the advertisers are
             | consuming.
        
               | api wrote:
               | It's called currency for a reason... it likes to flow.
        
               | spicybright wrote:
               | This actually blew my mind, lol
        
               | smhost wrote:
               | as long as it isn't downward
        
               | scns wrote:
               | Then it would be called suction, maelstrom or waterfall,
               | sometimes undertow.
        
         | ksec wrote:
         | My question is why Open Connect Appliance wasn't even in their
         | network in the first place?
         | 
         | I mean there are only a few ISP in every country. SK Broadband
         | isn't small either it is something like 25% of market share. If
         | I remember correctly Korean Telecom was 50% and LG was
         | something like 15%. SK Telecom is also the largest MNO is South
         | Korea. And if you are into hardware you may have at least heard
         | of SK Hynix, world's third largest NAND manufacture.
         | 
         | Normally being a Korean conglomerate or Chaebol I would have
         | thought SK must have some subsidiary competing with Netflix.
         | But this doesn't seems to be the case here.
        
           | notyourday wrote:
           | > My question is why Open Connect Appliance wasn't even in
           | their network in the first place?
           | 
           | By having Open Connect Appliance network gives up ability to
           | traffic engineer Netflix, which may decrease the leverage the
           | network has with its peers or its transit providers.
           | 
           | Fundamentally, unless someone must peer with you (settlement
           | or settlement free) and must peer with you on your terms (
           | locations, types of connections, etc ) you always want
           | traffic that you and only you can control.
        
             | hhw wrote:
             | No matter what, SK Telecom is going to be eyeball (ingress)
             | heavy and no amount of engineering of Netflix traffic is
             | going to help with that, as it's all inbound anyway. Not
             | that Netflix's upstreams like Level3 or Telia would be
             | peering with SK Telecom anyway. Reducing the amount of
             | Netflix traffic can only help.
        
               | notyourday wrote:
               | Traffic engineering does not just cover what. It also
               | covers where. At the eyeball network level where is way
               | more important than what as what is constant.
        
           | sodality2 wrote:
           | I wouldn't be surprised if the normal bandwidth is able to be
           | handled by existing connections, rather than the boxes with
           | the ISP's. Is netflix super popular in Korea?
        
             | ksec wrote:
             | >Is netflix super popular in Korea?
             | 
             | Netflix made a few big splash with content made
             | specifically for South Korean. Or K-Drama. But I dont have
             | any data to judge whether they are super popular or not.
        
             | Jensson wrote:
             | > Is netflix super popular in Korea?
             | 
             | Yes, from the article:
             | 
             | > The popularity of the hit series "Squid Game" and other
             | offerings have underscored Netflix's status as the
             | country's second-largest data traffic generator after
             | Google's YouTube
        
               | sodality2 wrote:
               | Previously to Squid Game, I mean.
        
               | lifthrasiir wrote:
               | That too is true. As of March 2021, Netflix was the only
               | over-the-top service that has reached 10M subscribers in
               | SK (seconded by Wavve, currently operated by SKT and but
               | only had ~4M subscribers at that time).
        
           | lifthrasiir wrote:
           | > Normally being a Korean conglomerate or Chaebol I would
           | have thought SK must have some subsidiary competing with
           | Netflix. But this doesn't seems to be the case here.
           | 
           | Your guess is indeed correct! Two out of three major ISPs in
           | South Korea operate their own OTT services (Wavve and Seezn).
           | LG U+ is an exception and also the first major ISP to join
           | the Open Connect Appliance program for the obvious reason.
        
             | ksec wrote:
             | Oh Thank You. Now it makes a bit more sense.
        
       | kevinpet wrote:
       | Have they considered degrading the stream to 320x240 and slapping
       | a "get a real ISP" banner across the bottom?
        
       | shadowgovt wrote:
       | IIUC, there's already a process for this for telecom providers.
       | 
       | 1) Ban Netflix IP.
       | 
       | 2) Netflix (and customers) complain
       | 
       | 3) Come to an arrangement for Netflix to pay a cost
       | 
       | Netflix already had to put together several peering deals in the
       | US when the popularity of their service took off. Why is this
       | scenario any different / what is it about South Korean law that
       | entangles the government in this decision at all?
        
       | dmingod666 wrote:
       | What if ISPs created their own CDNs or someone creates a CDN
       | network behind major ISP providers -- Netflix and YouTube top
       | consumed content seems to be a very good contender for this type
       | of a offering.
        
         | AegirLeet wrote:
         | Netflix already has https://openconnect.netflix.com/en/.
         | YouTube probably has something similar.
        
           | himinlomax wrote:
           | There's a big difference in usage patterns: Netflix has a
           | small number of videos, each with huge viewer count. That's
           | eminently cachable. Youtube otoh is the long tail, orders of
           | magnitude more videos with small view counts. Some of it may
           | be cachable, but that's going to shave off on the order of
           | 20% of the traffic cost, whereas in Netflix's case the gain
           | could easily be 99%.
        
           | polkonos wrote:
           | https://peering.google.com/#/options/google-global-cache
        
             | scandinavian wrote:
             | Correct we have netflix, google and akamai caches in our
             | datacenter. A very large chunk of our total traffic goes
             | through these racks.
        
       | jonnat wrote:
       | > South Korean lawmakers have spoken out against content
       | providers who do not pay for network usage despite generating
       | explosive traffic
       | 
       | It's impressive how this framing has gotten so much acceptance.
       | The content providers are not generating the traffic, the users
       | are, and they are paying their ISPs to be able to do so.
        
         | Proven wrote:
         | Yep.
         | 
         | It's even more impressive how the average HN reader can't even
         | comprehend this comment (or can, but somehow manages to insist
         | on their wrong, socialist views) and continues to argue in
         | favor of "network neutrality", even though no two users or
         | service providers are the same.
         | 
         | If Netflix should pay $10 mil a month to Korea's Internet
         | providers, why not HN? If HN should pay less than Netflix, why
         | should the user who only visits HN pay the same Internet access
         | fee as the one who constantly watches Netflix?
        
         | dahart wrote:
         | Don't miss the past paragraph in the article, "In the United
         | States, Netflix has been paying a fee to broadband provider
         | Comcast Corp (CMCSA.O) for over seven years for faster
         | streaming speeds. https://reut.rs/2Y8wOzb"
        
           | ralfd wrote:
           | Two points: 1. In 2014 Netflix made similar deals with AT&T
           | and Verizon. 2. It is not extortion by the ISP, "pay up or
           | else". But Netflix was simply building up its own CDN-
           | capabilities. They ditched Akamai and Limelight and for that
           | they needed their own server endpoints into the networks.
           | 
           | https://www.streamingmediablog.com/2014/02/heres-comcast-
           | net...
        
         | lrem wrote:
         | A decade ago I was with an ISP who took a stand for "Google
         | should pay us for the priviledge of having our users watch
         | YouTube". I believe I wasn't the only one who decided that's
         | the last straw and moved to an ISP that wasn't rejecting
         | peering based on greed.
        
         | perryizgr8 wrote:
         | > The content providers are not generating the traffic, the
         | users are
         | 
         | Huh?? I am not serving terabytes of movies from my home
         | connection. Netflix is.
        
           | Arrath wrote:
           | The users are paying the ISP to have that content served to
           | them through their connection.
           | 
           | Is the ISP mad that more users are using more of their
           | promised service allowance? Too bad, maybe they shouldn't
           | oversell their networks.
        
           | cortesoft wrote:
           | The traffic is generated by a user making a request for the
           | movie. It isn't like Netflix is just sending movies to users
           | at random.
        
           | lowdest wrote:
           | Netflix has no association with this ISP, you do. It's your
           | choice to request Netflix streams for delivery through the
           | ISP. Blaming Netflix for this would be like an apartment
           | building blaming Amazon for delivering too many boxes to the
           | mail room.
        
         | Cthulhu_ wrote:
         | It's not about what is fair, it's about maximizing profit. And
         | if a company can earn money from both consumers and producers,
         | why not? This is what unrestricted capitalism is like.
         | 
         | IIRC there were some companies that got a slap on the wrist (it
         | was something like Uber or a food delivery company) for
         | charging both consumers and producers a commission, which is
         | illegal (I don't remember the legalese term).
        
         | xxs wrote:
         | It's quite common datacenter prices to incl. bandwidth and
         | data.
         | 
         | Netflix/youtube cases it's the content providers that server
         | the traffic, so most of it is generated by them. The client
         | requests are tiny in comparison.
        
           | nix23 wrote:
           | Lets compare it with food, if you (client) would not eat so
           | much the producer (server) would not produce as much, no
           | server produces traffic without a consumer.
        
             | xxs wrote:
             | I have replied to a sibling's comment ISP agreements are
             | nothing like that.
        
           | Freestyler_3 wrote:
           | Lets say you have a website in datacenter A
           | 
           | /You pay datacenter for bandwith etc.
           | 
           | Person pulls your website
           | 
           | /Person pays cablecompany Z for bandwith
           | 
           | Now you have to pay Cablecompany Z for the data.
        
             | xxs wrote:
             | But that's not the case in the article "Netflix began using
             | =SK's dedicated= line starting 2018 to deliver increasingly
             | larger amounts of data-heavy, high-definition video content
             | to viewers in Korea from servers in Japan and Hong Kong".
             | 
             | Admittedly the article is light on the details, yet I'd
             | presume the line has been created exclusively for Netflix,
             | there is no info if there was an agreement between the
             | parties. There is no reference to the Seoul District Court
             | decision, either.
             | 
             | "Internet"/data between major tube providers (ISP) is very
             | different than paying cable company X for end user access.
             | Some just have agreements to carry each other traffics and
             | some pay to carry their traffic[0]:
             | 
             | [0]: https://en.wikipedia.org/wiki/Tier_1_network
        
         | thedougd wrote:
         | Time to bring back ISP shaming. Netflix would notify Verizon
         | users in the app that Verizon's slow peering was degrading
         | their watch experience.
         | 
         | https://bgr.com/general/netflix-vs-verizon-network/
        
           | c12 wrote:
           | Wasn't this what fast.com was created for?
        
             | zamadatix wrote:
             | Fast.com will let you test the idea yourself (if you
             | already know it exists) but it will not proactively notify
             | you otherwise.
        
           | jandrese wrote:
           | This was one of the first wins for IPv6. I had a Hurricane
           | Electric tunnel on my FiOS link and was able to bypass the
           | bottleneck that Verizon set up for Netflix.
           | 
           | Now Netflix blocks Hurricane Electric endpoints and FiOS
           | _still_ doesn 't support IPv6. We're nearing the 10 year
           | anniversary of that "coming soon" FAQ entry on their webpage.
        
         | kijin wrote:
         | The framing gets a pass because the majority of "explosive
         | traffic" comes from foreign companies. Google and Netflix have
         | no voice in the Korean lawmaking process. When they go to
         | court, they fall right into the trap of the framing that local
         | companies have already set up.
         | 
         | South Korea is well known for having fast internet, but the
         | internet is only fast within the small country. International
         | connectivity has always been crappy, and getting crappier every
         | year as telcos focus on legal avenues instead of actually
         | laying enough undersea cables to meet the demand. In the past,
         | most Koreans only visited Korean sites because of the language
         | barrier; that's no longer true. But it's going to take a lot of
         | time and money to remedy years of neglect in international
         | connectivity. Especially SK Broadband, who IMO has been the
         | most complacent in this department among the Big 3 telcos,
         | precisely because of their huge domestic market share. Where is
         | the money going to come from? Obviously not by cutting
         | executive bonuses. SK Broadband seems to think that they can
         | extort it out of Google and Netflix who, despite their global
         | prominence, are relatively defenseless in Korean courts.
        
         | anoncow wrote:
         | These ISPs have no shame. Have they forgotten their role so
         | much that they did not wake up even when they were filing a
         | case?
        
         | mrpopo wrote:
         | If anything, customers should be suing ISPs every time they
         | don't get the expected bandwidth. It's the ISP that fails to
         | deliver according to the contract.
        
           | zakki wrote:
           | Usually the contract cover the bandwidth on last mile. The
           | bandwidth for the internet is shared between all customers.
        
           | dwighttk wrote:
           | I bet there is fine print that says they are delivering
           | exactly according to the contract
        
             | c12 wrote:
             | I wouldn't be surprised.
             | 
             | I have a gigabit connection and the contract specifically
             | states that they guarantee a maximum throughput of 400Mbit
             | at peak times.
        
               | zsmi wrote:
               | Hopefully you mistyped and meant "they guarantee a
               | minimum throughput of 400Mbit at peak times."
               | 
               | Otherwise 0Mbit is consistent with the terms of the
               | contract, which is probably exactly what the ISP was
               | going for.
        
               | kmonsen wrote:
               | It's like the geico commercials: you _could_ save _up to_
               | x% on your car insurance if you switch to Geico.
               | 
               | It says nothing, there are two weasel word exceptions in
               | there.
        
               | names_are_hard wrote:
               | There's another weasel phrase in there: "Or more"
               | (Switching to Geico could save you 15% _or more_)
               | 
               | So it could save you nothing, or it could save you 15%,
               | or even more. Basically we have no idea what it'll save
               | you, if anything.
        
               | lostcolony wrote:
               | Guaranteeing a maximum doesn't sound like much of a
               | guarantee.
        
               | david422 wrote:
               | "We guarantee our performance will be subpar"
        
             | xoa wrote:
             | You're certainly right, and the specific term here for what
             | consumers should, but generally don't, have is a "Service
             | Level Agreement" (SLA). This is pretty standard for
             | business links and nearly anything at all at the datacenter
             | level, if you ever subscribe to a whole line at a colo
             | you'll probably see that. SLAs tend to spell out not just
             | maximum sustained bandwidth, but 90/95/97/99%, uptime, what
             | if any burst bandwidth is available, any latency
             | guarantees, etc. All of these are different measures that
             | cost different amounts to hit at any given level, and SLAs
             | spell out exactly what is being paid for in numbers that
             | can be monitored fairly easily.
             | 
             | If I could make one simple change to the home broadband
             | market, it would be insisting on a standardized big number
             | consumer level SLA. I certainly don't expect residential
             | rates to cover the same 99.97% or worst case minimum that
             | business class does, that's a major part of what higher end
             | connections are paying for. But whatever they _do_ offer
             | should be transparent, fixed for contract period and
             | measurable. ISPs should by law be required to spell out not
             | just the top line bandwidth level, but also 75% /95%
             | guarantees over a standard time (day/month maybe) and what
             | the worst case guaranteed minimum is. This wouldn't be some
             | big centralized bureaucratic decision about implementations
             | or what numbers have to be hit, but rather merely make sure
             | the market has clear information so customers can compare
             | and ISPs could be held to their promises. Energy Star
             | consumer information might be some guide to layout, but I
             | think something like that would be low hanging fruit.
             | 
             | Also to be clear, a distinction can and should be made for
             | intra-network vs inter-network, and both should be
             | accounted for. Obviously an ISP has the most control and is
             | the most responsible for how traffic traverses their own
             | network to their edges, but ISPs do have some
             | responsibility (affected by size/location) for their
             | peering agreements too. If they're purposefully choking
             | that it's on them, though small/remote ISPs may be at a
             | disadvantage in negotiations there which should ideally
             | have some eyes on it.
        
               | jimmydorry wrote:
               | I absolutely agree, however national or even regional
               | level transparency reports are bullshit. It needs to be
               | at the exchange / node level. The same ISP will have
               | different levels of service between cities and suburbs.
        
           | xxs wrote:
           | >suing ISPs every time they don't get the expected bandwidt
           | 
           | this is beyond flawed, unless you consider all possible
           | bandwidth, not just Netflix being slow. The latter can be
           | entirely an issue on Netflix side.
        
           | vlan0 wrote:
           | I agree, but there still need to be constraints. For
           | instance, if I have a 1Gb symmetrical connection, it's
           | probably still unreasonable for me to expect 1Gb connecting
           | to my buddy's 1Gb 3k miles away.
        
             | geocar wrote:
             | If you and your buddy use the same ISP, no it is not
             | unreasonable.
        
               | vlan0 wrote:
               | Right, that's likely doable on the same ISP, even 3k
               | miles away.
               | 
               | It does highlight a philosophical question I raised in
               | another comment. What exactly are consumers purchasing
               | from last mile ISPs? Is it 1Gb to anywhere on the
               | providers network? 1Gb to the nearest CDN/Internet
               | exchange?
               | 
               | I don't think there is a good answer for this. But it's
               | important to think about when we talk about ISPs reaching
               | their hand towards large content providers.
        
               | [deleted]
        
         | [deleted]
        
         | moreira wrote:
         | It really is wild. ISPs have been overselling "unlimited"
         | connections for forever, and being paid for it, but when their
         | customers actually want to use literally the service they paid
         | for, _legally_, it's somehow wrong?
         | 
         | I guess that's the thing with Netflix though, it's torrent-like
         | traffic, but legal, so there's no excuse to stop it and they
         | have to come up with something. "oh they're generating
         | explosive traffic that's not good"
        
           | Proven wrote:
           | You seem to spend too much time on leftist web sites.
           | 
           | First, they aren't being paid for unlimited. Do you think
           | that $39.99 or $199.99 per month can cover the cost of
           | transferring unlimited amount of data to another continent?
           | Of course, it doesn't. Somebody pays $39.99 to download 10
           | emails, another customer runs BitTorrent 24 by 7 consuming
           | TB's of bandwidth for the same price.
           | 
           | Second, they don't want to sell "unlimited" - they could make
           | more money by selling differentiated services.
        
           | Scaevolus wrote:
           | How is Netflix traffic torrent-like? It's large volumes of
           | video data received over HTTPS connections. Users perform
           | negligible upload apart from ACK packets.
        
             | EmilioMartinez wrote:
             | He meant the volume is arguably similar to torrent
             | leeching, although that comparison is a bit outdated; Today
             | it's easy to get high quality torrents that are orders of
             | magnitude more network-intense than Netflix streaming,
             | while in turn today's Netflix is orders of magnitude more
             | intense that old torrenting
        
           | nix23 wrote:
           | >torrent-like traffic, but legal
           | 
           | Since when is ANY traffic illegal on the Net? Is the idea of
           | an open (for everyone) data "highway" already death in our
           | heads?
        
           | tw04 wrote:
           | The thing that's most ridiculous about this is that the
           | bandwidth is essentially "free" for SK telecom. They sit a
           | netflix caching server in their network and the traffic never
           | leaves. Other than the cost of switch ports (which are dirt
           | cheap relatively speaking) they have absolutely 0 overhead
           | beyond power and cooling for the netflix box which again with
           | their user count is a rounding error.
           | 
           | I'm not sure if the lawmakers are ignorant, bought and paid
           | for, or a little of both but it would be refreshing if one of
           | them took 30 seconds and applied a little critical thinking
           | to the situation.
        
             | dzonga wrote:
             | it's SK, so there's a probably an element that the law-
             | makers are paid for. SK is notorious for sending its past
             | presidents to jail for corruption cases. but yeah with that
             | netflix redbox, traffic shouldn't be taxin' the telco's
             | pockets hard.
        
               | pasabagi wrote:
               | Is that actually because SK is corrupt, or because SK is
               | really keen on rectitude in politicians? I think there
               | are more than a few UK politicians who could definitely
               | serve time for corruption, and it's even been
               | occasionally (recently the health secretary) bourne out
               | in court, but it's rarely even a political issue, let
               | alone a criminal one.
               | 
               | Also, the less said about SK's neighbors (Japan, for
               | instance) the better.
        
             | mcspiff wrote:
             | You're assuming the over subscription is only occurring on
             | the transit / peering side and not the last mile. I'm not
             | so sure that's entirely true.
        
               | [deleted]
        
             | piaste wrote:
             | > The thing that's most ridiculous about this is that the
             | bandwidth is essentially "free" for SK telecom. They sit a
             | netflix caching server in their network and the traffic
             | never leaves.
             | 
             | Wouldn't that require them to MITM the Netflix traffic,
             | which I would hope is under TLS?
        
               | ZetaZero wrote:
               | It's not a caching server run by the ISP. It's a Netflix
               | server embedded in ISP's datacenter/network. No MITM
               | required
               | 
               | https://openconnect.netflix.com/en/
        
               | namibj wrote:
               | Netflix ships them the box is they ask and sign a
               | contract that they will plug it in and have a security
               | guard it so.
        
               | isiahl wrote:
               | Here's more information about the program:
               | https://openconnect.netflix.com/en/
               | 
               | I believe YouTube has the same type of program.
        
               | merlinscholz wrote:
               | Netflix provides the ISP with the box, afaik the box
               | contains a signed certificate for a Netflix subdomain
               | specific to that box. The "real" Netflix servers direct
               | the customer to that subdomain for the actual content.
        
               | LeifCarrotson wrote:
               | No, Netflix's applications would have users of that ISP
               | use the CDN server which they would locate within SK
               | Telecom's network.
               | 
               | Netflix calls it their Open Connect Appliance:
               | https://openconnect.netflix.com/en/appliances/
               | 
               | That server would, of course, have a connection to the
               | Internet, they push logs to AWS and get updates from
               | Netflix's authoritative servers in Netflix's other
               | datacenters, but they also serve HTTPS connections to
               | thousands of ISP users; the upstream traffic would be
               | minimal.
        
               | gregable wrote:
               | Does this mean that Netflix has to have a private TLS key
               | in the box? I wonder how the security of these keys is
               | usually maintained. Interesting engineering/cryptography
               | problem.
               | 
               | This problem might also be an interesting use case for
               | Signed HTTP Exchanges. Sign the video files, then push
               | them to the caching server. The caching server then never
               | possesses the private keys for the connection and also
               | cannot modify the content.
        
               | ryanlol wrote:
               | There's nothing interesting here.
               | 
               | What are you going to achieve by stealing the certificate
               | for edge0.sktelecom.geo.netflixcdn.com from the box you
               | already have access to?
               | 
               | There's no reason to put *.netflix.com certs on the edge
               | caches.
        
               | 1001101 wrote:
               | Could be in a TPM as well.
        
               | monocasa wrote:
               | TPMs are pretty slow; the LPC bus they sit off of is
               | basically run at ISA bus speeds.
        
               | nitrogen wrote:
               | Maybe they used TPM when they meant HSM
        
               | monocasa wrote:
               | Even then, it's probably too high of latency. These
               | Netflix caching boxes are perennially the subject of
               | "this is how you TLS at line rate and memory bandwidth
               | limits" talks. When you combine this with the fact that
               | these boxes aren't just installed anywhere, but deep
               | inside ISP networks, and ostenisbly the certs aren't for
               | *.netflix.com, but instead for either that specific ISP
               | or even that specifc box, _and_ the certs need to be
               | remotely updated anyway, so they can't just live in an
               | HSM the whole time, I'd just store them on disk if I were
               | Netflix.
        
               | soneil wrote:
               | Wouldn't HSM only be needed for the private key though?
               | Once it's in memory it's free
        
               | monocasa wrote:
               | And you need the private key for every new TLS
               | connection. And when you are running multiple 100Gb
               | interfaces, that's a lot of TLS connections.
               | 
               | Versus, what's the attack? The ISP with physical access
               | to the box can pull can screw with the cached video data
               | somehow? Or MitM and know what Netflix videos their users
               | are watching?
        
               | sumtechguy wrote:
               | My guess Netflix can guide that by handing back different
               | IPs when the end user requests the netflix server name.
               | They can also handle it in application the netflix
               | application can look and see it is in a network that has
               | a box and just goto that ip/host/proxy instead of the
               | generic one. Netflix still controls the keys. No MITM
               | needed.
        
           | sandworm101 wrote:
           | >> it's torrent-like traffic, but legal,
           | 
           | There is nothing illegal about torrent traffic any more than
           | any other form of traffic. "It's streaming-like, but legal."
           | "It's VPN-like, but legal." "It's cyptolocker-like, but
           | legal." "It's SSL-like, but legal." "It's Tor-like, but
           | legal."
        
             | xattt wrote:
             | It's unreasonable to the bottom line of the ISP because
             | it's high demand on an oversubscribed network. Torrents
             | used to be a convenient scapegoat because they were more
             | than likely carrying content that was infringing copyright.
             | 
             | I am surprised that ISPs haven't started cracking down on
             | WfH, and start saying it violates their TOC because this is
             | a business use. Public uproar would be immense.
        
               | matheusmoreira wrote:
               | > It's unreasonable to the bottom line of the ISP because
               | it's high demand on an oversubscribed network.
               | 
               | No, it's not unreasonable. They sell consumers unlimited
               | high bandwidth connections and at no point are they told
               | they can't actually use the service they're paying for.
               | What's unreasonable is cutting off paying consumers and
               | suing streaming services when the company's dumb business
               | model starts failing because of their own invalid
               | assumptions. If oversubscribing is such a problem, they
               | should stop doing it instead of blaming consumers for
               | overusing their low capacity network.
        
               | lostcolony wrote:
               | "I am surprised that ISPs haven't started cracking down
               | on WfH", "Public uproar would be immense."
               | 
               | You listed the reason why yourself, you shouldn't be
               | surprised. Maybe -after- the pandemic, when WfH people
               | can be painted as "tech elite" or something, but not
               | while everyone wants to WfH and it's a mixed bag who can.
        
               | xattt wrote:
               | I do recognize the cognitive dissonance of my statement.
               | I am just surprised at the restraint that ISPs have
               | shown.
        
               | int_19h wrote:
               | In the current climate, it would only invite government
               | scrutiny and regulation. Which, once it is in place, is
               | unlikely to go away even if COVID does.
        
               | EmilioMartinez wrote:
               | It really sounds like a waste of time and money though.
               | What judge would ever side with them? I would fire a
               | lawyer that even proposes that seriously
        
               | pbhjpbhj wrote:
               | Judges implement the law though, so if the contract says
               | "no business use" and this was made clear at the time of
               | purchase -- eg by having business level accounts -- then
               | what can the judge do? It's for the legislators to
               | legislate, not the judges (under English law (UK), common
               | law and equity aside).
               | 
               | Actual, I might be wrong here with how contact law is
               | handled ... anyone?
               | 
               | A related consideration: when we moved into our terraced
               | house the land was under leasehold and the lease
               | specified 'no business use'. We bought the freehold some
               | time back, but I've often wondered what my position might
               | otherwise have been. Presumably breech of the lease
               | conditions would be a tort against the landlord and so
               | I'd have been fine as long as they didn't sue.
        
               | EmilioMartinez wrote:
               | I meant specifically in the context of a pandemic when
               | working from home is state mandated in many parts of the
               | world. Arguably even constitutions have been bent.
        
               | jandrese wrote:
               | Back in the day my ISP had a "Can not be used for
               | business traffic or a corporate VPN" line in the TOS. I
               | have doubts they ever tried to enforce it.
        
           | matheusmoreira wrote:
           | Yeah, these companies sell unlimited connections despite not
           | having the capacity to deliver and then have the gall to be
           | offended when we start using what we pay for. Based on their
           | marketing I should be entirely justified if I wanted to
           | saturate their links at maximum speed 24/7. They _assume_
           | most people won 't do it but they deserve absolutely no
           | sympathy when their assumptions are proven wrong.
           | 
           | Lashing out at Netflix and bringing them to court for their
           | own failings is such an absurd course of action. They should
           | try upgrading their networks instead so that their service
           | stops sucking.
        
         | Aerroon wrote:
         | This seems like a really popular technique in politics. Frame
         | the problem in a way that makes it seem unjust regardless what
         | the wider implications are.
         | 
         | Online ads and data vacuuming is often presented in a similar
         | fashion. Your browser goes to the advertiser and requests the
         | ad. The advertiser asks for your data. Your browser sends the
         | data to the advertiser. And the way we frame this is that
         | advertisers are stealing our data.
         | 
         | Once a system is opaque and automated enough it doesn't seem to
         | matter how it really works. Netflix is a big entity, therefore
         | we blame Netflix. If Netflix didn't exist then the traffic
         | surge wouldn't exist, therefore Netflix should pay.
        
           | [deleted]
        
           | [deleted]
        
       | wccrawford wrote:
       | Seems like a good opportunity for Netflix to raise their prices
       | in S.Korea and use a portion of that increase to pay what the
       | courts seem like they're going to demand.
       | 
       | The rest of the increase would go to offsetting the additional
       | burden on Netflix that this will cause by forcing them to treat
       | S.Korea differently than everyone else.
       | 
       | I'm honestly surprised that any corporations are paying that
       | there, but if the government is going to requirement, there's not
       | a lot you can do about it. It's a very bad precedent and I don't
       | see it actually going well for S. Korea. Putting up extra
       | barriers is a way to keep companies _out_. We usually call it a
       | "tariff", but that's generally for physical goods. And the goal
       | is often to prevent as many of those goods from being imported.
       | 
       | What would S.Korea's internet look like if even 1 of the major
       | players decided to just block the country instead of paying the
       | fees?
        
         | marcus_holmes wrote:
         | > I'm honestly surprised that any corporations are paying that
         | there,
         | 
         | It benefits Netflix in the long term as it raises barriers to
         | entry for disruptive competitors.
         | 
         | If, in order to reach an ISP's customers, you have to pay the
         | ISP for the privilege, then creating new startups is harder and
         | the incumbents can just price it in.
         | 
         | I wouldn't be at all surprised if this became more common
         | elsewhere, as everyone involved benefits. Except us, the
         | customers, of course, but we don't get a seat at this table and
         | the people who should be fighting for us are taking bribes
         | (sorry "campaign donations").
        
           | criley2 wrote:
           | While I see the logic in what you're saying, the Netflix
           | business moat is already much deeper due to A) billion dollar
           | content deals with major providers and B) billion dollar
           | investments into first party content.
           | 
           | Content is king and competitors are already priced out long
           | before minor squabbles over bandwidth.
        
             | marcus_holmes wrote:
             | The disruptor may have an answer for the content problem
             | that Netflix never thought of. It's a competition for
             | attention, after all, and if someone else can provide a
             | more compelling alternative than video for people's
             | attention then that will mess with Netflix' business
             | despite its content deals.
        
               | 14 wrote:
               | This reminds me of Netflix vs blockbuster.
        
       | ojhughes wrote:
       | Squid Game is one of those shows you can never "unwatch". It's
       | quite harrowing but strangely addictive and a great critique of
       | modern capitalism. Strongly recommended if you have the stomach
       | for it
        
         | flixic wrote:
         | It's also very simplistic. In subject matter, in character
         | archetypes, sometimes in acting, and most annoyingly, in
         | editing (how it never trusts the viewer to remember what
         | happened 25 minutes ago, so they show flashbacks to remind
         | you).
        
           | lelanthran wrote:
           | > It's also very simplistic. In subject matter, in character
           | archetypes, sometimes in acting, and most annoyingly, in
           | editing (how it never trusts the viewer to remember what
           | happened 25 minutes ago, so they show flashbacks to remind
           | you).
           | 
           | I just saw the final episode last night, and I don't remember
           | seeing many flashbacks other than at the start of E01.
           | 
           | I admit it is slower moving than I'd like, and some of the
           | episodes had way to much filler and not enough plot arcs, but
           | I seriously do not remember seeing flashbacks.
        
         | hereforphone wrote:
         | It's full of blatant inconsistencies and unrealistic to the
         | point of being comic (and yes I am capable of attenuating my
         | definition of "reality" for shows and movies.) I rarely watch
         | TV but someone made me watch this, and I'm enjoying it as a
         | comedy. Am I in good company or is everyone else taking it
         | seriously?
        
         | hereforphone wrote:
         | Everything is a "critique of modern capitalism" to the right
         | crowd. Are you in college?
        
         | odiroot wrote:
         | > It's quite harrowing but strangely addictive and a great
         | critique of modern capitalism.
         | 
         | Do you have some exclusive access to a version of Squid Game
         | that we all don't?
        
         | injidup wrote:
         | I'm dubious of this common posture of "horrible violence in
         | entertainment" is ok because it's a critique of XYZ.
         | 
         | It's like "free guy" (spoiler boring) tries to be a critique of
         | video Game violence by positing the existence of another gaming
         | reality where people are nice to each other. But this other
         | reality is just a Macguffin. We come to watch the violence and
         | mayhem and we come to watch squid game for the same reason.
         | 
         | It is better to own the fact that watching torture porn gives
         | you the jollies rather than posturing that it gives you
         | membership of some anti capalist intelligensia.
         | 
         | It's just Romans and Christians and Lions. The crowd loves it
         | because people love blood.
        
           | hereforphone wrote:
           | This violence is unrealistic to the point that it's not
           | disturbing (to me, at least). Someone pulls an undamaged
           | bullet from a guy's forehead with tweezers. Blood is the
           | color of cranberry juice. It's so over the top it's lost all
           | impact.
        
           | breakfastduck wrote:
           | Because all entertainment is the same right? And it's of
           | course not possible for a piece of entertainment to be both
           | violent _and_ intelligent?
           | 
           | Considering your comment seems to be targeted at pseudo-
           | intellectualism the irony here is simply off the charts.
        
           | latexr wrote:
           | > I'm dubious of this common posture of "horrible violence in
           | entertainment" is ok because it's a critique of XYZ.
           | 
           | The comment you're replying to says the show is harrowing
           | _and_ a critique. There's no "because" or apologia.
        
           | drcode wrote:
           | The violence is OK because Squid Games is awesome. The social
           | critique is merely a bonus.
        
         | justshowpost wrote:
         | Its just Yet Another Battle Royale.
         | 
         | > capitalism
         | 
         | Too bad they don't want to watch award winning _Kim and
         | Beautiful_ in sustainable 320x200 format from the North :)
        
       | wiradikusuma wrote:
       | Let customers vote with their wallet then.
       | 
       | If I were the judge, I would ask Netflix to stream low bandwidth
       | version of the content so it won't impact SK Broadband.
       | 
       | AND, tell BOTH parties that they must put announcement in their
       | respective website, "SK Broadband provides you internet at a cost
       | (as per their claim). To enjoy Full HD of this content, pay extra
       | to SK Broadband".
       | 
       | See which party the customers will be angry to.
        
         | Arrath wrote:
         | Considering how often I've seen the "SK has the best/fastest
         | consumer internet connections" news bits, I'd be awfully angry
         | at the provider for drumming up the hype and failing to
         | deliver.
        
       | lifthrasiir wrote:
       | There are three major nationwide broadband services in SK: Korea
       | Telecom (KT), LG Uplus and SK Broadband (SKBB, a subsidary of SK
       | Telecom). Among them SKBB is considered the worst because both KT
       | and LG U+ operate their own infrastructures due to their pre-
       | privatization history but SKBB don't, so SKBB has to perpetually
       | lease infra from them. It is therefore no surprise that SKBB (and
       | also SKT) is one of the biggest forces against net neutrality in
       | SK, given their service is especially weak and net neutrality
       | will make it worse.
        
       | [deleted]
        
       | dewoleajao wrote:
       | It's strange that SK Broadband would go to so much trouble rather
       | than be happy for the profit opportunity that Netflix brings
       | since their content is cacheable.
       | 
       | In Nigeria which arguably is more broadband-challenged than
       | Korea, it took me only a few weeks to ship in a Netflix
       | OpenConnect appliance and integrate into the network at a local
       | fiber company where I did some work last year. All we had to do
       | was agree with Netflix that we would keep it powered up and cover
       | the cache-fill bandwidth costs.
       | 
       | Net results: Today, that ISP uses less than 2Gbps of Internet
       | bandwidth for less than 8 hours daily to update their cached
       | content which they deliver to thousands of Netflix users at wire
       | speeds. Literally you're spending less than 2Gbps to acquire
       | popular content and selling more than 10Gbps to your users during
       | peak periods (if your local infrastructure can support it).
       | 
       | https://openconnect.netflix.com/en/
        
         | chii wrote:
         | > for the profit opportunity
         | 
         | Sk broadband already got paid from their customers. Netflix is
         | merely incurring more costs for them, which is why they are
         | suing in court in the first place!
         | 
         | Sk broadband would prefer that their customers don't have
         | netflix, but only browse text websites!
        
           | moate wrote:
           | I worked in pricing and I always framed it as a scale with
           | "Greed" on the left and "Customer Service" on the right and
           | the 2 ideas being in a tug of war.
           | 
           | Greed wants to charge customers infinite money and provide 0
           | product in exchange for it. Customer Service wants to give
           | away everything for free to as many people as possible.
           | 
           | To be a real, viable business you need to find that sweet
           | spot where neither of the two makes too many of the
           | decisions.
        
       | Jensson wrote:
       | By this logic the consumer would have to pay the ISP fee to every
       | new service they sign up for, like Netflix, Youtube, Disney etc.
       | I prefer the way it works now where I only have to pay for my
       | connection once.
        
       | ninjinxo wrote:
       | Similarly, Australia had problems when Netflix was first becoming
       | popular here, putting huge strains on the network and causing
       | widespread congestion issues from 6 to 10 pm.
       | 
       | I wonder if we'll ever see a predictive home-caching system; if I
       | watch the first three episodes of squid game in one night, it
       | might be sensible to have my TV download the rest of the series
       | overnight.
        
         | yjftsjthsd-h wrote:
         | At least the Android app does have the ability to do downloads,
         | and I thought it had the ability to schedule downloads for off
         | hours, but I don't have it in front of me so I might be
         | misremembering
        
         | okamiueru wrote:
         | Doesn't Netflix have a CDN in Australia, and doesn't Australia
         | have fast Internet within the continent? I'm a bit surprised
         | this is such a problem
        
           | mewse wrote:
           | We do now. The problem was when Netflix first opened here and
           | the vast majority of people were still on ADSL links or even
           | slower, and our NBN infrastructure was still just starting to
           | come together (which I'm not going to go into details about
           | because omg there's a huge political fight in that which I
           | really don't want to think about)
           | 
           | Short version: our Netflix is just fine now. There were just
           | a couple rocky weeks/months at the start. :)
        
         | m4tthumphrey wrote:
         | And then you'd have storage issues instead of bandwidth!
        
         | mercora wrote:
         | having multicast working on the internet would make this
         | extremly efficient for the distributors (i.e. netflix) but the
         | last mile (i.e. your ISP) still would have to deliver the
         | packets to their customers one by one. at Netflix scale it
         | would probably be already very beneficial to do that by
         | broadcasting the stream starting every 5 seconds or something
         | for uncached viewing. (i.e make the player wait for the next
         | broadcast and jump to different ones [or start a new one at
         | desired offset if none exist] when seeking).
         | 
         | Instead of using the internet its also feasible to use the DVB
         | network like this. they could even broadcast a copy long before
         | release so its guaranteed to be ready for offline watching when
         | released. i am almost certain Sky Germany does something
         | similar...
        
           | the8472 wrote:
           | A hybrid approach would be the best. You could start with an
           | unicast stream and prefetch the rest of the show in the
           | background by subscribing to a few cycling multicast streams.
           | That requires a few gigabytes of temporary storage of course.
        
           | hansel_der wrote:
           | a long, long time ago, we used devices called "vcr" to record
           | specific streams that were broadcast over the cable network
           | to have them ready for offline watching.
        
             | mercora wrote:
             | yes its basically the same thing with DRM on-top.
        
         | Genmutant wrote:
         | Doesn't the Netflix app already do that? Or was that the Prime
         | Video one?
        
       | mdip wrote:
       | I find this thinking just _bizarre_ and displays quite a bit of
       | hubris from the ISPs and /or S. Korean courts.
       | 
       | What's happening here is simple: Netflix is so popular that an
       | ISP _dare not_ block their content. Really, put simply: Netflix
       | costs money to deliver, yes, but it is an expectation of ISP
       | customers that they have access to Netflix. If an ISP were to
       | block /charge more for access to Netflix (assuming that's even
       | legal, but let's just say it is), customers would move to another
       | ISP. Outside of cases where moving to another would be
       | impossible[0], that should be the end of it.
       | 
       | It's interesting to me that the article focuses _entirely_ on
       | _the courts_ getting involved. What 's happened is that a
       | business made assumptions about cost (that "unlimited" would
       | mostly be users surfing lower-bandwidth web sites, not delivering
       | video) and the market (all of their competitors likely land
       | somewhere near eachothers' pricing) and discovered that those
       | assumptions were wrong. Instead of either accepting that they are
       | not a commodity that will always chase the lowest price and
       | operating accordingly, they've gone to the courts to have the
       | government require Netflix to reward them for their mistakes.
       | 
       | This idea that as an ISP customer, you "paid for unlimited
       | service at a certain rate" but "don't you _dare_ actually _use_
       | that unlimited service " is absurd. Watching Netflix, even the
       | vast majority of the day/night, isn't a matter of abuse -- akin
       | to bringing a sleeping bag and living at a 24-hour gym that you
       | have a membership to -- it is what _most_ ISPs are advertising as
       | a _reason to subscribe to them_. They know they can 't turn
       | around and tell their customers (that have choices in service
       | providers) that they're going to charge them for access to
       | something that is central to that service, so they go after
       | Netflix. What if Netflix refuses to pay and just leaves the S.
       | Korean market or decides to say "screw it" and shut the business
       | down (ala Atlas Shrugged)? Would that make S. Korean ISPs service
       | more valuable?
       | 
       | [0] In these cases, they're a monopoly to those customers and
       | should be regulated accordingly; preferably in a manner that
       | brings in an ISP that can handle Netflix traffic without the
       | charges.
        
       | glanzwulf wrote:
       | In reality what should happen is the users of SK Broadband should
       | sue the ISP for being unable to provide a service they pay for.
        
       | AlexAltea wrote:
       | > Netflix's data traffic handled by SK jumped 24 times from May
       | 2018 to 1.2 trillion bits of data processed per second
       | 
       | What an odd way of representing data transfer bandwidth: Was it
       | so hard to just say 1.2 Tbps (or better 150 GB/s)?
       | 
       | Also, maybe an ignorant question from my side: Is that bandwidth
       | such a big deal at nation-scales? It feels like barely 1000 homes
       | maxing out the fiber usage. All submarine cables being deployed
       | today are already in the 100+ Tbps range, aren't they?
        
       | FatalLogic wrote:
       | In Korea, can popular shops, restaurants and similar destinations
       | be sued by public transport operators for overloading their
       | trains and buses?
        
       | justshowpost wrote:
       | SK Broadband's customers should be suing. The only guilt of
       | Netflix (besides selling down-level show at rip-off price) is
       | what their action helped to reveal SK Broadband can not actually
       | service their customers with agreed bandwidth (and no, its ISP's
       | sole responsibility to pay their uplink for required bandwidth).
       | I'm pretty sure the problem was well known to geek minority, just
       | this streaming spike uncovered the problem to general public.
        
       | oefrha wrote:
       | This seems to be the opposite of Internet behemoths zero rating
       | their bandwidth to undercut smaller competitors: Internet
       | behemoths being shaken down for transit technically already paid
       | for. I suppose the ISPs didn't expect this level of utilization.
        
       | mensetmanusman wrote:
       | The Internet is literally a series of erbium doped tubes,
       | analogous to highway traffic.
       | 
       | Videos of cats at high enough bandwidth can melt optical
       | interconnects.
       | 
       | For the same reason truckers pay some tax for brutalizing the
       | roads, giant content providers beaming data through these systems
       | must be taxed lest the Internet infrastructure be destroyed and
       | the cost only be burdened by general taxpayers instead of users.
       | (because Netflix would just charge users more, but in the
       | meantime they will fight to have other non-user taxpayers
       | maintain the infrastructure)
        
         | Illniyar wrote:
         | I think in your analogy netflix is more the shop that those
         | truckers are delivering goods to.
         | 
         | So if you want to be more accurate, the proposed payments won't
         | be like a tax on truckers (in this analogy the truckers are the
         | users, or maybe ISPs), rather it'll be a tax on supermarkets
         | and shops that are getting the goods.
        
           | mensetmanusman wrote:
           | They are sending the trucks out of their shop...
        
         | the8472 wrote:
         | > literally [...] analogous to highway traffic.
         | 
         | No, it isn't. Cars can't spawn clones as they travel down a
         | branching set of roads.
         | 
         | But IP Multicast can do this, which is how IPTV works on the
         | ISP level. And multicast is basically emulated by edge
         | distribution boxes so that the traffic moving into the ISP can
         | be multiplied to multiple customers.
        
           | reportgunner wrote:
           | I don't think the parent was serious, I believe it's a
           | reference to _The Internet is a series of tubes_ [0]
           | 
           | [0] https://en.wikipedia.org/wiki/Series_of_tubes
        
       | niemandhier wrote:
       | I think it becomes easier to think about this, if I frame the
       | problem in terms of more tangible objects than bandwidth and
       | data.
       | 
       | The public street network is in large parts paid for by taxes, so
       | for everyone access to the network is already payed for.
       | 
       | If I now envision a single company blocking all streets with its
       | giant truck fleet, I could completely understand a motion to
       | introduce a new form of toll to be payed by such companies to
       | avoid having to rise taxes.
       | 
       | That toll would most likely just increase the price of whatever
       | said company is selling.
        
         | jedberg wrote:
         | This already happens. The big trucks are UPS and FedEx and
         | Amazon. This companies already pay to maintain their trucks,
         | which includes taxes for road maintenance through gas tax and
         | registration fees.
         | 
         | Those trucks are only on the road because all the people in the
         | houses keep ordering stuff online.
         | 
         | Should FedEx/UPS/Amazon have to pay an extra tax just because
         | they are popular with the people? The homeowners already pay
         | taxes to maintain the roads to their houses. Why should the
         | city get extra from the trucking companies?
        
         | Jensson wrote:
         | Its more like, there is a new stadium in town. Then the stadium
         | holds a game with a team from a nearby town, everyone in that
         | town wants to drive to see it, so all the streets in that town
         | are now clogged.
         | 
         | Should the stadium pay the other town money to hold a game
         | because lots of people there drive to watch it? Or should the
         | other town build their roads to meet the demand of their
         | citizens? I think the second option is more reasonable, the
         | problem was that there wasn't enough road for the citizens in
         | general, not that there wasn't enough road for them to watch
         | this particular game.
        
         | mdip wrote:
         | It's more of a "false advertising" arrangement than that,
         | though.
         | 
         | If the ISP is selling me 1Gbps access to _specific internet
         | content only_ and I purchased the plan I use based on that
         | knowledge[0] then charging me a toll for things that are
         | outside of that _specific internet content_ would be
         | acceptable. But I didn 't. I signed up for service that was
         | limited only by speed, not consumption.
         | 
         | It's a little more evil than that, though. In a
         | consumption/speed model, the two work against each other. I've
         | paid a premium for 1Gps service over 300Mbps which results in
         | me hitting that consumption barrier much faster, so I've paid
         | for the privilege of getting hit with more "tolls". That's a
         | hell of a profitable business model if you can get customers to
         | actually do business with you.
         | 
         | Using a different analogy, the car wash company by ,y father's
         | house offered $3/use car washes or a $30/month plan with hand-
         | towel drying. It's a profitable arrangement for the car wash
         | because most people won't wash their car ten times in a month.
         | My dad, however, owned a company that sold products to
         | automotive manufacturing plants and placed an unusually high
         | value on having a very clean car. He took his car in for a wash
         | _every morning_ and many afternoons. That was _the point_ of
         | buying the $30 plan. For the car wash company to turn around
         | and say  "You're using your unlimited service so much that
         | you're negatively affecting access to the car wash for our more
         | profitable customers" would be _illegal_. That 's not to say it
         | doesn't happen all the time in other places, but it also
         | doesn't mean we should allow it.
         | 
         | [0] And it's not OK for that to be buried in paragraph 11 of
         | subparagraph a) in the user agreement as "abuse of network
         | services".
        
         | resizeitplz wrote:
         | Envision every driver owning a semi-truck made by the company.
         | It's not a single company blocking the streets; it's the
         | drivers who purchased the company's very large vehicles and who
         | also paid for street access.
        
         | viceroyalbean wrote:
         | I don't think that's a fair framing. As others have said, the
         | users of the broadband pay for their bandwidth. It's not
         | Netflix pushing data, it's the users pulling it. If you have
         | 100 users that pay you for 1Gbps/s but your network can't
         | handle 100Gbps/s that's your failure to adhere to the contract
         | you made with your users.
         | 
         | In the road example, it's more like if every person paid for
         | the ability to put one truck on the road and everyone delegated
         | their truck space to a shipping company who now has millions of
         | trucks hogging the roads. Yes, they're using tons of
         | infrastructure but their usage has been paid for already.
        
       | pkaye wrote:
       | I thought South Korea has fast cheap internet?
        
       | drcongo wrote:
       | There is no way that this is anything other than a clever bit of
       | PR.
        
       | Beldin wrote:
       | From the headline I thought this was something like where a phone
       | number is shown in a serie, and it's viewers start calling it in
       | droves.
       | 
       | Not so. This is about an ISP having to deliver what its customers
       | pay it for: bytes.
       | 
       | Incredibly, this has gone to court and the ISP won. The judge
       | found it isn't fair that the market changed, and that Netflix
       | should pony up now that they've dared to become popular.
        
       | CreateAccntAgn wrote:
       | "The move comes after a Seoul court said Netflix should
       | "reasonably" give something in return to the internet service
       | provider for network usage"
       | 
       | Any additional info on why the courts said so?
        
       | EmilioMartinez wrote:
       | This is just a framing issue and I don't get the hate here. It
       | would make sense that ISP's openly decide to charge flat rates to
       | users while charging special fees to really large content
       | providers. What's ridiculous is that this is being settled in
       | courts of law, as if someone did something wrong, instead of
       | being just business deals.
       | 
       | Internet infrastructure and usage is relatively recent and
       | quickly shifting, so the social/political/economic aspects are
       | always trying to fit into legacy arrangements. In this case it
       | was easier to preserve the ISP-user agreement of how content is
       | served and billed, while using pre-existing infrastructures
       | (courts of law) to settle who actually pays the extra bills. It
       | feels out of place, but if you strip the legal content out it's
       | just business deals about services.
        
       | gumby wrote:
       | Netflix pays for the packets that go in and out of its network.
       | SK's customers pay for the packets that go in and out of their
       | home networks. So what am I missing? That's sounds like the way
       | things are supposed to work.
       | 
       | When I read this description of SK's complaint it appears they
       | are unhappy with the deals they struck with their customers. Nor
       | in other words they are unhappy their customers are actually
       | using the product.
        
         | mdip wrote:
         | I think it's fairly simple: in the original arrangement where
         | ISPs provided access to content and that content was not video,
         | ISPs were making out like bandits offering unlimited service at
         | ridiculous speeds while not having to upgrade their own
         | connections since customer demand was lower. Suddenly content
         | comes along that increases customer demands on their "unlimited
         | service" and instead of the ISP deciding correct the capacity
         | imbalance (and accept that they "done screwed up"), they cry
         | "unfair" and run to the courts.
         | 
         | Back when peering agreements were in place it made sense for
         | everyone involved; ISPs get great content they don't have to
         | provide and/or pay for, content providers get access to
         | customers. Now, however, ISPs are finding out that these
         | agreements are very costly for them, they can't turn to their
         | customers for more money due to competition and they can't just
         | block Netflix because those same customers would leave for
         | another ISP so they turn to the courts to repair their
         | mistakes. If they win, Netflix gets screwed, the customer gets
         | screwed and the ISP gets rewarded for their mistakes... that
         | sounds like a heck of a public-private partnership. :)
        
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