[HN Gopher] The Curious Case of IKEA Vocabulary
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       The Curious Case of IKEA Vocabulary
        
       Author : MihikaBasu
       Score  : 22 points
       Date   : 2021-09-23 08:47 UTC (1 days ago)
        
 (HTM) web link (lar5.com)
 (TXT) w3m dump (lar5.com)
        
       | tablespoon wrote:
       | All the "place in Smaland" had me Google "ikea Smaland," because
       | I vaguely recalled it's their customer daycare, and I found this
       | horror:
       | 
       | https://www.facebook.com/IKEASingapore/posts/129956202012053...
       | 
       | > We're about to transform Smaland from a playground into a
       | 'press-play-ground'!
       | 
       | > Our studies of children's play habits reveal that today's kids
       | prefer tablets to physical activity. So we're replacing the
       | magical forest with a haven of sitting pods with tablets--
       | recreating the way your kids play.
       | 
       | Edit: I guess it might be an April fools' joke, though timezone
       | differences show it as March 30 for me:
       | https://mashable.com/article/ikea-trolls-everyone. Man am I tired
       | of corporate April fools. It's lame and literally never ends.
        
         | mjmahone17 wrote:
         | Just a note: this was posted on April 1st (may show up as Mar
         | 30th for Americans).
        
         | wffurr wrote:
         | This brilliant April Fools' joke you mean.
        
         | diggan wrote:
         | If you didn't find out about the meaning behing the naming:
         | Smaland (which also happens to be the county I'm from) can be
         | directly translated to Small Land. So a land for the smalls,
         | and the tradition of puns continue.
         | 
         | IKEA also originates from Smaland, but not sure that matters in
         | this case.
        
         | [deleted]
        
         | smoldesu wrote:
         | It's probably not so funny from a Western perspective, where
         | companies would drop a press release like this without a second
         | thought.
        
         | AussieWog93 wrote:
         | >Man am I tired of corporate April fools. It's lame and
         | literally never ends.
         | 
         | In general I'd agree with you, as they're usually blatant PR
         | attempts instead of actual pranks, but some of the comments on
         | that Facebook link are glorious.
        
       | jmkd wrote:
       | Great analysis but a shame to see an unreadable mobile site in
       | 2021
        
         | tpmx wrote:
         | It works great on my aging Iphone X though?
        
           | jmkd wrote:
           | I can't read the Swedish words in the left column they just
           | appear as tiny blocks unless I zoom right in. Pixel 4, latest
           | Chrome.
        
         | gumby wrote:
         | On desktop, somehow the space key has been hijacked so you
         | can't scroll through the page by pressing space -- instead it
         | takes you back to the top!
        
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       (page generated 2021-09-24 23:00 UTC)