[HN Gopher] Fortnite will be blacklisted by Apple until all appe...
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       Fortnite will be blacklisted by Apple until all appeals exhausted
        
       Author : sornars
       Score  : 121 points
       Date   : 2021-09-22 16:27 UTC (6 hours ago)
        
 (HTM) web link (twitter.com)
 (TXT) w3m dump (twitter.com)
        
       | morsch wrote:
       | Has the unavailability of the game on iOS sold a meaningful
       | number of Android devices?
        
         | mcphage wrote:
         | Probably not--Epic stated in the court hearing that mobile was
         | a small percentage of their sales; most of their business was
         | on consoles.
        
       | bnt wrote:
       | Rich guy complaining about another Rich guy. I don't care. If
       | this was a small app developer complaining, I would care. The
       | more little devs complain, the more can come together and sue the
       | crap out of Apple. 1 big Co suing another big Co = nobody cares.
       | Tim isn't helping the small developers, he just wants to make
       | more money for himself. Small devs will still get screwed.
        
         | cnst wrote:
         | Did you not bother to look at the facts of the case?
         | 
         | I don't play games on iOS, I don't even develop on iOS, either.
         | 
         | I do use both iOS and Android as a consumer, and I'm totally
         | team Tim Sweeney on this one, even though I also own AAPL -- my
         | freedoms as a consumer are more important to me than whoever is
         | bankrolling this case and what their reasons may be. Besides,
         | their reasons aren't that bad, either, and closely align with
         | mine -- more choice for the consumer.
        
         | simion314 wrote:
         | Because of Epic now iOS users have more payment options
         | (including the Platinum Apple with included Apple tax and
         | protections), more options are good (except if you suffer of a
         | brain illness that makes you unable to chose and have to always
         | use a coin)
        
           | aeyes wrote:
           | No they don't, the only difference is that developers can now
           | tell their users that they can pay on a different website.
           | 
           | The Netflix app never had an Apple payment method. The first
           | screen is the login screen with no way to sign up at all and
           | no explanation how or where to do it.
        
             | dwaite wrote:
             | Netflix for several years allowed you to sign up on the
             | front page of the App, giving apple a percentage of
             | subscription revenue.
        
             | simion314 wrote:
             | So now you might get a link to Netflix website and some
             | text, as a user lost nothing.
        
         | api wrote:
         | Yeah honestly neither of these two have our best interests in
         | mind. Apple wants to keep their walled garden walled, and these
         | game companies want to make it easier to exploit quasi-gambling
         | "loot box" and similar revenue centers without paying Apple.
         | There are also a lot of vendors who want to bypass Apple so
         | they can bypass Apple's privacy protections.
         | 
         | The entire mobile ecosystem is full of user-hostile business
         | models and behavior.
        
           | spywaregorilla wrote:
           | https://www.bbc.com/news/technology-51502592
        
         | vernie wrote:
         | Sweeney's out here fighting for the right of the little guy to
         | groom young gambling addicts.
        
           | simion314 wrote:
           | Timmy from Apple could ban lootboxes if he cares, instead he
           | is taxing them and makes ton of cache(it was revealed that
           | Apple makes a lot more money from games then from apps)
        
           | tapoxi wrote:
           | Fortnite doesn't have lootboxes.
        
             | ziml77 wrote:
             | I had to look it up myself because I didn't believe you,
             | but it really does appear to be the case that Fortnite
             | doesn't have random loot boxes and they removed them from
             | Rocket League after purchasing that game.
        
               | spywaregorilla wrote:
               | A lawsuit helped them get there, but sweeney's gone on
               | the record to state that random lootboxes should not be a
               | thing. So... net good?
        
         | lwansbrough wrote:
         | What an incredibly lazy argument. Sweeney is a developer
         | through and through, not some soulless suit like Cook.
         | Relatively speaking, Epic Games is a "small app developer".
         | You're talking about a billion dollar company with a single
         | game they want to sell vs. a trillion dollar company that owns
         | the entire ecosystem.
        
       | literallyaduck wrote:
       | Epic, Steam, and Framework should team up to build a user centric
       | phone which runs Arch not Android and runs all their games.
        
         | Factorium wrote:
         | Valve are definitely not user-centred. They are profit centred.
         | Valve provide no subsidised hardware (PC gamers still need to
         | supply their own), and charge indie developers 30% commissions,
         | a regressive 'tax' compared to the 20% they charge AAA.
         | 
         | Per-employee, Valve is the most profitable company in America,
         | and Gabe Newell the 97th richest American. They got there with
         | forced exclusives (Half Life 2 could only be activated on
         | Steam) and simply being first to market. They are no longer
         | even bothering to curate their storefront.
        
       | tdeck wrote:
       | This gives Apple something they can reluctantly renege on without
       | compromising their revenue model. In a few months we'll see
       | another flurry of stories about how Apple "caved" and let Epic
       | back in to pay the 30% cut like everyone else.
        
       | dng88 wrote:
       | Being in business can apple just not do business with it as an
       | ultimatum. It is not like it is a public entity that must do
       | business with anyone. Wonder?
       | 
       | Apple is not like steam charge more for lower tier developer.
       | Usually differentiate pricing is a sign of monopoly. Or force
       | bundle. Instead the court seemed to force price differential and
       | lone developer would have to pay more (in the need to do external
       | payment).
       | 
       | Still hope sone economic monopoly argument. On top of marketing
       | one.
        
       | diebeforei485 wrote:
       | I think the court handed down a half-baked judgement in this
       | case.
        
       | [deleted]
        
       | wetjen wrote:
       | This is simply savvy maneuvering by apple.
       | 
       | Frequently these cases are appealed and new terms introduced to
       | the judgement. Apple doesn't want to give away any negotiating
       | position until this is fully resolved.
        
         | lwansbrough wrote:
         | Savvy is one way to put it.
         | 
         | As an app developer it simply makes me not want to work with
         | Apple at all, but of course I'm forced to for some reason.
        
           | redwall_hp wrote:
           | Don't forget the long history of "Sherlocking." If you make a
           | utility that enhances the experience enough, they'll simply
           | imitate it and give you the middle finger.
           | 
           | Or a $99/year fee to give away FOSS projects...
        
             | m-p-3 wrote:
             | Apple would at least get some goodwill of the FOSS
             | community if they offered free publishing when an app is
             | linked to an open-source code repository.
        
           | mrtksn wrote:
           | Why? I'm excited that a billon dollar company is not treated
           | differently than an indie. I would have hated to negotiate
           | specific terms with Apple and get a bad deal like the way it
           | happens with cloud providers, for example.
           | 
           | IMHO, if the commission of Apple or any other rule is to be
           | changed, it should change for everyone(a regulation maybe?).
           | I hated it when Epic simply steamrolled the external payment
           | rule. I don't like others getting away with stuff simply
           | because they can, I find it unfair.
           | 
           | Apple could have let it happen, then maybe a few more giants
           | like Netflix, Google and Amazon would have done and as a
           | result we would end up with 2 tier business environment, like
           | the way it is for most of the stuff outside of the AppStore.
        
             | spywaregorilla wrote:
             | Feels like a weird cognizant dissonance to me. You should
             | antagonize apple for abusing its position against all
             | developers, not celebrate them for not doing it only
             | against the little guy.
        
               | mrtksn wrote:
               | I don't think it's an abuse, it's simply a business.
               | Apple holds the minority share of smartphones WW. It's
               | perfectly possible not to do work on their platform if
               | the terms are not good.
               | 
               | I'm annoyed when they sherlock someone but not when they
               | stick to the agreement they made with the developers.
        
               | ApolloFortyNine wrote:
               | In the vast majority of markets where having apps is
               | simply secondary to the core business, it's rather
               | impossible to succeed without both an android and an
               | apple app.
               | 
               | In the US its practically 50/50, and being forced to
               | write off 50% of the US, who have no other way to install
               | your app, is ridiculous. And a 30% cut is absolutely
               | massive, for comparison, Walmarts profit margin in 2020
               | was 3%.
               | 
               | That it has been allowed to continue this long is simply
               | a failure of government.
        
               | mrtksn wrote:
               | I agree that a regulation is needed for certain things.
               | What I don't agree is Epic bullying it's way because that
               | (assumed) they can.
               | 
               | BTW the %30 is fine considering the service they give.
               | They handle the international trade part of the business,
               | which is vastly different from what Walmart does. If you
               | were to sell directly to customers, you would have to
               | incorporate in each and every country there is(because
               | you need to pay taxes and comply to the laws where your
               | clients are), which is something that Epic can do but
               | small developers can't. Thanks to Apple, a kid with a
               | computer can directly compete against international
               | corporations. Also, Apple provides many if the technology
               | that enables these apps. There's no comparison between
               | what a supermarket does and Apple does.
        
           | mdoms wrote:
           | No one is forced to work with apple. I've been developing
           | software for 15 years and never once touched xcode or iOS.
           | Working with apple is a choice you make.
        
             | lwansbrough wrote:
             | Yes well good for you. I'm not sure what kind of software
             | you're developing but it obviously isn't consumer facing
             | mobile apps. So perhaps your anecdata is irrelevant in this
             | case, yes?
             | 
             | Apple is a gatekeeper that no one who is buying their
             | phones cares about. People buy iPhones because their
             | friends have iPhones, that's it. But Apple treats
             | developing for Apple as a special privilege and locks down
             | their massive ecosystem. It should be illegal at the scale
             | Apple has, but it isn't.
             | 
             | So yes, we are forced to work with Apple in order to be
             | competitive in industries that Apple has no business
             | controlling. You don't have that problem with whatever you
             | develop because (presumably) Microsoft doesn't exploit
             | Windows' market advantage in the way Apple does.
        
               | dolni wrote:
               | > Apple is a gatekeeper that no one who is buying their
               | phones cares about.
               | 
               | I don't buy Apple devices primarily due to the way they
               | administrate the app store and how they treat developers.
               | 
               | I would consider buying an iPhone otherwise.
               | 
               | So yes, there are people who care.
        
               | mdoms wrote:
               | I write consumer facing software among many other things.
               | I do not and will not write iPhone software. Apple users
               | can access a (single, Apple-provided) web browser.
        
             | MikeDelta wrote:
             | If you want to sell mobile apps that you cannot run from a
             | browser, then choosing not to enter Apple's ecosystem will
             | keep you from a very large user base.
             | 
             | It is a choice you make, but with significant business
             | consequences.
        
           | verytrivial wrote:
           | As a _user_ I don 't buy Apple due to how it preys upon
           | developers.
        
         | jlmorton wrote:
         | Is it really that savvy? The golden goose is the iPhone itself,
         | and the network effects of things like iMessage that keep
         | people there. Services have a high margin, and make up a
         | substantial chunk of Apple's profits, but they are dependent on
         | a big iOS ecosystem.
         | 
         | Fortnite has 116 million iOS users, and a lot of them are
         | pretty into the game. I don't think keeping Fortnite off iOS is
         | going to have an immediate impact on people's buying decisions,
         | but each time a dispute like this happens, more and more people
         | are going to take notice of the fact that they can't play
         | Fortnite on an iPhone, they can't buy a Kindle book on an
         | iPhone, etc. I doubt any of these individually amount to a
         | purchasing decision, but over time Android might be seen as
         | more broadly useful.
        
           | barelysapient wrote:
           | I bet you're right--Apple would prefer to have Fortnite and
           | and corresponding revenue and userbase back on their
           | platform.
           | 
           | But this case isn't over. There's almost certain to be an
           | appealed. Apple wants to maximize their position in the event
           | the next judgement is less favorable. And the short-term cost
           | of users and revenue is worthwhile hedge against the unknown.
        
       | josephcsible wrote:
       | If a person gets convicted of a crime and sentenced to jail, they
       | have to go to jail right after sentencing, even if they plan to
       | appeal. Why is this situation different?
        
         | nradov wrote:
         | This is a civil case, not criminal. And even in some low level
         | criminal cases, convicts are sometimes allowed a few days to
         | get their affairs in order before reporting to jail or prison.
        
         | occamrazor wrote:
         | That's not always true. Sentences can be, and frequently are,
         | deferred while the appeal is evaluated.
        
         | zepto wrote:
         | Epic lost their case, but is trying to continue the fight by
         | appealing.
         | 
         | Apple has no reason to do them any favors.
        
         | conk wrote:
         | The court ruling didn't require apple to reinstate epic's
         | developer account. Apple can still, at their discretion, decide
         | who can and can't develop apps for iOS and Mac app stores.
        
           | josephcsible wrote:
           | In that case, why didn't they just say Epic is banned
           | forever? What do appeals have to do with it?
        
             | zepto wrote:
             | The appeal might force Apple to reinstate Epic.
        
             | conk wrote:
             | I believe most companies would refrain from engaging in new
             | business with a customer who has pending litigation against
             | them. Apple may not want to ban them and is just waiting
             | until the appeal process has settled before reengaging with
             | Epic under whatever terms are ultimately agreed upon
             | between both parties and the courts.
        
             | JumpCrisscross wrote:
             | > _why didn 't they just say Epic is banned forever?_
             | 
             | Why would Apple ban a potent revenue source?
        
             | darkwizard42 wrote:
             | I think they don't want to ban Epic forever over this kind
             | of spat because it sets a bad precedent and could turn
             | other developers away from them.
             | 
             | Additionally I don't think it helps their public image and
             | hurts the case they are making where they don't need
             | regulation because they have fair rules (smacking someone
             | out of the app store forever because they file a lawsuit
             | wouldn't pass the smell test)
        
       | emsy wrote:
       | No Apple is definitely not abusing their market position by
       | controlling (and taxing) the access to millions of customers.
        
         | OldHand2018 wrote:
         | That's exactly what the judge said.
        
       | twobitshifter wrote:
       | It appears Epic asked to be back to get Fortnite on the Mac App
       | Store but wasn't going to release an iOS version of Fortnite. The
       | Mac App Store has different terms but uses the same developer
       | account. I think epic may just be trying to prove a point with
       | this action and didn't expect to be reinstated.
        
         | dwaite wrote:
         | Epic's email to Apple also indicated they would not remove the
         | code supporting in-app purchasing, but rather disable it
         | server-side so that it remains hidden.
        
           | hermitdev wrote:
           | I don't think you read the same email I did. He said they
           | "can't", not that they "would not". His wording indicating
           | that they are unable to, your wording indicating they choose
           | not to.
           | 
           | I would suspect being unable to update the iOS versions of
           | Fortnite might, oddly enough, be linked to it having been
           | removed from the app store and their account being banned. If
           | their account were reinstated and Fortnite allowed back into
           | the store, I don't know what technical hurdles would remain
           | preventing them from updating it.
           | 
           | edit: Sweeney wrote: "Though we can't update the Fortnite
           | version that users still have on their iOS devices, we've
           | disabled Epic payments server-side[...]". This reads to me
           | that he's stating how things are _currently_. That, they don
           | 't have a mechanism to update Fornite. Doesn't even read that
           | they won't, if able to.
        
       | rideontime wrote:
       | So now Tim says he won't come back to iOS until they're allowed
       | to link directly to the external payment option from the app. My
       | understanding of the court order was that Apple only had to allow
       | apps to tell users that external payment was an option, not that
       | they had to be able to link directly to it.
        
         | elliekelly wrote:
         | Here's the exact language from the ruling:
         | 
         | > Accordingly, a nationwide injunction shall issue enjoining
         | Apple from prohibiting developers to include in their: Apps and
         | their metadata buttons, external links, or other calls to
         | action that direct customers to purchasing mechanisms, in
         | addition to IAP.
         | 
         | > Nor may Apple prohibit developers from: Communicating with
         | customers through points of contact obtained voluntarily from
         | customers through account registration within the app.
         | 
         | Full ruling [PDF]:
         | https://s3.documentcloud.org/documents/21060696/epic-v-apple...
        
           | rideontime wrote:
           | My understanding seems to have been incorrect, if the words
           | "external links" are in the ruling itself I don't know how
           | Apple squirms out of that one. I guess by denying their
           | return to the app store on other grounds.
        
         | jschenk wrote:
         | The court basically struck down rule 3.1.1 which is exactly the
         | rule that prevents such links.
        
       | TheAdamist wrote:
       | ...and if the final appeal goes against apple it will
       | coincidentally be blacklisted for an entirely unrelated and new
       | reason shortly thereafter.
        
         | grishka wrote:
         | Not if a court decision or a new law forces Apple to finally
         | allow sideloading apps on iOS.
        
       | ianferrel wrote:
       | "Just last week, Epic agreed with Apple that we would play by the
       | same rules as everyone else."
       | 
       | This is in the linked thread.
       | 
       | But, if the legal challenge is ongoing, then I am skeptical that
       | they've really agreed to anything. Writing an email to Apple
       | saying "I agree to your terms" while continuing to fight in court
       | over those terms is not an agreement of anything.
        
         | phone8675309 wrote:
         | > Writing an email to Apple saying "I agree to your terms"
         | while continuing to fight in court over those terms is not an
         | agreement of anything.
         | 
         | Especially since the court ruled Epic violated them once
         | before.
        
         | ziml77 wrote:
         | They can agree to follow the terms while at the same time
         | believing that the terms are unfair. They don't have to break
         | the ToS to get the ToS changed.
        
           | ianferrel wrote:
           | They could do that, and that appears to be what they want to
           | do, but I tend to agree with Apple that continuing a legal
           | attempt to overturn the terms doesn't constitute "agreeing"
           | to the terms. There's an old joke about diplomacy being "the
           | art of saying 'nice doggie' until you can find a rock".
           | 
           | Apple is in my opinion correct that Epic is still looking for
           | that rock, and is not bound to respect what Epic says while
           | it does so.
           | 
           | >They don't have to break the ToS to get the ToS changed.
           | 
           | Might have been a good idea for Epic to consider that prior
           | to doing so.
        
       | matt_heimer wrote:
       | Anyone know where Apple stated they'd "welcome Epic's return to
       | the App Store if they agree to play by the same rules as everyone
       | else" as Tim states?
       | 
       | I see where Apple said everybody should play by the same rules
       | but given that Epic not only violated the policy (which has now
       | been changed) but also purposely cheated on the review process it
       | seems justified that they are still banned.
        
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       (page generated 2021-09-22 23:03 UTC)