[HN Gopher] From Show HN to Series A in One Year: Reflections fr...
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       From Show HN to Series A in One Year: Reflections from Our Founder
        
       Author : soumyadeb
       Score  : 43 points
       Date   : 2021-06-17 12:05 UTC (1 days ago)
        
 (HTM) web link (rudderstack.com)
 (TXT) w3m dump (rudderstack.com)
        
       | soumyadeb wrote:
       | Founder here.
       | 
       | We wouldn't have had reached here if not for the Hacker News
       | community. Wanted to take this opportunity to pass on deepest
       | gratitude to the community.
        
         | bsid wrote:
         | love your product :)
        
         | brentm wrote:
         | Congrats!
        
       | rolleiflex wrote:
       | This is misleading. It sounds like when they say 'From Show HN to
       | Series A', the implication is that the Show HN was the beginning
       | of the company. Turns out, it's the moment where they had 30+
       | integrations already, a mature company.
       | 
       | I guess HN is well known enough now that even marketers know
       | about it.
        
         | libertine wrote:
         | I'm a marketer and I know about HN, and actively participate,
         | for many years.
         | 
         | With that said, even before when I was just lurking that I've
         | seen HN being used for marketing purposes, daily.
         | 
         | Some more obvious, others less, and certainly some that weren't
         | aware they were doing marketing.
         | 
         | I don't get why marketing gets such bad rep here.
        
           | randomsearch wrote:
           | Because it decreases the SNR
        
             | onion2k wrote:
             | Only for people who don't understand startups. Anyone who's
             | done the whole startup thing knows that marketing is hugely
             | important for getting traction, and thus revenue, and thus
             | profit. If you think that marketing and sales are just
             | noise then your startup is pretty much guaranteed to fail.
             | Show HN posts can be a great place to start if HN readers
             | are a likely source of customers.
        
               | whatshisface wrote:
               | The OP is talking about the SNR received by the readers
               | of HN, not the potential value of the HN customer base
               | and their importance to businesses.
        
         | soumyadeb wrote:
         | Founder here. We open-sourced our GitHub repo on Oct 2019 and
         | someone posted on HN. The product wasn't ready/stable then
         | (though you are right - we had a few integrations)
         | 
         | We did a formal Show HN in March 2020 when the product was
         | ready to be used.
         | 
         | Orig HN Post: https://news.ycombinator.com/item?id=21081756
         | Show HN : https://news.ycombinator.com/item?id=22637302
        
       | jayzalowitz wrote:
       | Please for the love of all things marketing stop using acronyms
       | on your homepage..
       | 
       | I literally still cant figure out what you do.
        
         | bshimmin wrote:
         | I agree with you, though perhaps if you don't know what "CDP"
         | stands for ("customer data platform"), you're maybe not in the
         | market for one. The only company I've really heard of in this
         | space is Segment, and their homepage does a better job of
         | explaining what these sorts of things do.
        
           | lmeyerov wrote:
           | I read it as "Cloudera Data Platform", which is part of the
           | ecosystem it's replacing, and left me doubly confused :) But
           | the real customer may be VCs, so not a high-priority problem,
           | esp if they spell it out instead of abbreviating for end-
           | users.
        
           | ageyfman wrote:
           | Lytics.com is another one. It's a new space, but growing
        
         | salicideblock wrote:
         | The cynic in me suspects that this is intentionally obfuscated
         | to the readers not already in the know.
         | 
         | Whereaa few of the general public are likely the target user of
         | a CDP (customer data platform), they are likely the _actual
         | target_ of the product: they will have their data and
         | interactions detailely stored and processed via this platform.
         | However well done this may be, it is more comfortable not to be
         | too aware about it.
        
         | soumyadeb wrote:
         | Yes, we are a Segment alternative. Thanks for the feedback on
         | positioning. This is something we are still figuring out (and
         | will probably do for a long time).
         | 
         | CDP (Customer Data Platform) is a more widely known space but
         | it's too broad.
         | 
         | CDI (Customer Data Infrastructure) is more relevant but very
         | few people know about it
        
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       (page generated 2021-06-18 23:01 UTC)