[HN Gopher] Twitch: Lessons Learned
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       Twitch: Lessons Learned
        
       Author : tosh
       Score  : 22 points
       Date   : 2021-06-09 12:41 UTC (3 days ago)
        
 (HTM) web link (twitter.com)
 (TXT) w3m dump (twitter.com)
        
       | ArtWomb wrote:
       | _There are only five growth strategies that exist, and your
       | product only fits one. Press isn 't a growth strategy, and
       | neither is word of mouth_
       | 
       |  _The five growth strategies are high-touch sales, paid
       | advertising, intrinsic virality, intrinsic influencer incentives
       | (Twitch!), and platform hacks._
       | 
       | Emmett forgot to include hot tubs ;)
       | 
       | I think that last one "platform hacks" may be the most crucial
       | now. Even more so than influencer monetization. If you study
       | TikTok user growth it wasn't just mobile video content creation
       | tools and algortihmic ML assisted curation. It represents a
       | foundational change in the way we transmit ideas via memes. A
       | visual language that crosses cultural boundaries easily. There is
       | no analogue to the TikTok video "remix" found on any other
       | platform.
        
         | deadite wrote:
         | Did they end up banning the bikini clad girls with cameras on
         | their cleavages, or is twitch still in competition with
         | onlyfans?
        
           | baal80spam wrote:
           | This is a separate category now: https://static-
           | cdn.jtvnw.net/ttv-boxart/Pools,%20Hot%20Tubs,...
        
       | dzonga wrote:
       | > There are only five growth strategies that exist, and your
       | product probably only fits one. Press isn't a growth strategy,
       | and neither is word of mouth.
       | 
       | Completely different to how I thought about things. Specially
       | regarding word of mouth. Thanks to Emmet for sharing this. Will
       | reflect. But on the surface, it makes sense
        
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       (page generated 2021-06-12 23:00 UTC)