[HN Gopher] Ads are impersonating government websites in Google ...
       ___________________________________________________________________
        
       Ads are impersonating government websites in Google results,
       despite ban
        
       Author : atg_abhishek
       Score  : 450 points
       Date   : 2021-05-14 03:33 UTC (19 hours ago)
        
 (HTM) web link (themarkup.org)
 (TXT) w3m dump (themarkup.org)
        
       | kevinventullo wrote:
       | I saw the same thing recently with renewing TSA PreChek. The top
       | result is not the government website, but some shady middleman
       | which seems to charge 3x to do the same thing (while also
       | siphoning your personal information incl. passport number).
       | 
       | It was a bit jarring, I got very far in the process before
       | realizing something was off. Made me realize how much trust I was
       | implicitly putting into my search engine.
        
       | tyingq wrote:
       | 15 hours have passed, and Google hasn't shut it down yet. Hrm.
       | 
       | https://imgur.com/a/AT8F5WC
        
       | ahelwer wrote:
       | I fell prey to this. Might have been the exact same website, too.
       | Had had a drink with dinner, thought heck why not file for my EIN
       | for an independent consulting LLC I was creating? Was using a
       | fresh OS install where I hadn't yet installed Firefox with an
       | adblocker. Usual defenses were weakened. Boom, $250 down the
       | drain before I really thought it all through. Fortunately I was
       | able to get it refunded by initiating a chargeback and telling
       | their website support that I believed they were misrepresenting
       | themselves as the IRS. It really was a "welcome to the real
       | world" moment, though - my very first act as a new business in
       | the US was to get scammed. This theme has continued. 90% of the
       | business mail I get are scams masquerading as official government
       | mail to get business licenses or whatever. These websites are run
       | by scumbags who should all be arrested. And Google, of course,
       | should pay actual penalties because it's been all upside for
       | them.
        
         | FriedrichN wrote:
         | People think I'm paranoid checking domains, certificates, and
         | bank numbers but it's a small price to pay as you found out.
         | You lost $250, some lose thousands.
         | 
         | This stuff needs to be regulated, companies like Google need to
         | be held accountable for what they serve up to users. No more
         | hiding behind this shield of "we're just a platform" when they
         | damn well know they're _the_ platform. It 's all fun and games
         | until your (grand)parents lose 20K to some scumbag scammers.
        
           | techrat wrote:
           | > This stuff needs to be regulated,
           | 
           | Regulated? Fraud is illegal.
           | 
           | It needs to be _PROSECUTED._
        
             | amelius wrote:
             | Perhaps if we all start using all-caps, somebody in
             | government will hear us. You are right, of course.
        
               | WarOnPrivacy wrote:
               | > Perhaps if we all start using all-caps, somebody in
               | government will hear us
               | 
               | YES - THE NAVY
        
             | tgsovlerkhgsel wrote:
             | The problem is that it's hard to draw a clear line between
             | legitimate consulting, and fraud.
             | 
             | If the government forms are byzantine and you go to a
             | lawyer and pay them $250 to fill them for you, you aren't
             | being scammed.
             | 
             | If you visit a web site that clearly tells you that it's a
             | third party website, you can waste your time with the
             | horrible government site, or you can pay 10 bucks and use
             | their optimized form, you're not being scammed.
             | 
             | If the web site now shrinks their disclosure a bit, maybe
             | moves it below the fold, jacks up the price... at some
             | point 90% of the people would agree that they're "scamming"
             | people, in the colloquial sense, but this lack of a clear
             | line makes it hard to charge them criminally.
             | 
             | The way to handle this would be to
             | 
             | 1. require clear disclosure for any kind of "online
             | 'government bureaucracy help' service", with everything
             | (font size, contrast, cannot be showing anything else at
             | the same time to avoid drowning the disclosure out)
             | 
             | 2. Make providing such "services" without the disclosure
             | punishable by serious jail time, confiscation of any
             | earnings, etc.
             | 
             | 3. Actually enforce it, including through international
             | arrest warrants, going after credit card providers when the
             | scammers are abroad, etc.
             | 
             | 4. Follow up to see if the problem went away and adjust the
             | requirements until it does.
             | 
             | Omit any of these, and the problem will stay. And right
             | now, none of these seems to happen.
        
               | 8note wrote:
               | I'd still think you're being scammed if it takes 250 to
               | fill out a form.
               | 
               | Those companies are scamming you through the government,
               | like they do with taxes
        
               | Dylan16807 wrote:
               | If you ask a _lawyer_ to fill out a form for you, it 's
               | going to cost a lot of money. That's not a scam.
               | 
               | But let's not nitpick. The example number for a non-scam
               | full-disclosure website was $10. That seems legitimate to
               | me.
        
             | YetAnotherNick wrote:
             | How will you prosecute them? Not only most scammers are
             | nameless, but most are from countries where government
             | needs to fix lot of things before they are effective
             | against scammers.
        
               | Nextgrid wrote:
               | You prosecute the ad companies that are complicit and
               | assist them in their endeavors. The scammer himself might
               | be out of reach of US law enforcement, but Google which
               | is promoting their scams (and getting paid for it) is
               | definitely not.
        
               | notyourday wrote:
               | That's easy. Those scams operate because the
               | countries/players have access to the US financial system.
               | 
               | You provide the incentives to the countries to fix their
               | problem by cutting them completely off. If someone using
               | a bank in Cyprus did it, you tell Cyprus government that
               | in 48 hours the Fed will block all transactions with that
               | bank and you block it. They move to another bank, you
               | repeat it. Eventually Cyprus government ( and Cyprus
               | banks ) have to make a choice - continue to tolerate
               | scammers using their banks and be locked out totally out
               | of the US financial system or crack down on the scammers.
        
               | barbazoo wrote:
               | Or, you know, punish the platform that allows for these
               | scams to happen.
        
               | seoaeu wrote:
               | You don't even need to be this severe. The credit card
               | system demonstrates how things can work: make the bank
               | post collateral and pay a small transaction fee per
               | transfer. Refund any fraud victims out of the fees and/or
               | by issuing charge backs onward to the bank. If they
               | facilitate a lot of fraud, raise their fees. If they
               | refuse to pay the fees, seize the collateral and cut them
               | off.
        
               | YetAnotherNick wrote:
               | While we are at it, let's also throw 2-3 nukes to the
               | country in case they dont fix it.
        
               | WarOnPrivacy wrote:
               | Well, it wouldn't be nukes but if someone who outed US
               | Gov wrongdoing was there, I'm sure the US could force
               | down their aircraft or whatever.
        
               | encryptluks2 wrote:
               | Same with Robocallers... Also call them what they are.
               | Call them terrorist and you block off the countries
               | enabling these terrorist groups. Sanction them too
        
               | pavel_lishin wrote:
               | Hang on, how are robocallers terrorists?
        
               | PaulHoule wrote:
               | Didn't Lenin say "The purpose of terrorism is to create
               | terror?"
        
               | encryptluks2 wrote:
               | There are different types of terrorism. It falls under
               | the cyberterrorism and critical infrastructure category.
        
               | pavel_lishin wrote:
               | I still don't understand how robocallers are engaging in
               | terrorism, or damaging critical infrastructure.
               | 
               | Don't get me wrong; I'd love to see them picking up trash
               | on the side of the highway for next twenty years of their
               | life, or worse. But calling everything "terrorism" really
               | reminds me of the years following 2001.
        
               | techrat wrote:
               | You're right. Dunno why you're getting downvoted.
               | 
               | Follow the money and report the issue to the institutions
               | along the line. If they refuse to shut down the scammers
               | and to stop facilitating their crimes, shut the
               | institutions down for being an accessory.
        
           | exporectomy wrote:
           | As long as they actually provide the service they're
           | advertising, it doesn't sound quite as bad as an actual scam.
           | Reselling something at a markup but with better advertising
           | is common in commerce. Up to the customer to decide if the
           | price is what they're willing to pay. It's only government
           | services that have a kind of aura of "don't be a dick" around
           | them, maybe because people feel they can trust them not to be
           | profit driven.
        
             | nkrisc wrote:
             | They're no different than the homeless guys who take free
             | newspapers and try to badger you into buying them.
        
             | IncRnd wrote:
             | If you don't want your post color to be washed-out,
             | remember to post through news.ycombinator.fastposts.com.
             | For the regular fastposts small fee, your post will be made
             | to HN with the maximum visibility hacker news allows!
        
             | yarcob wrote:
             | It's definitely a scam. They do not "provide a service",
             | they mislead you into thinking you are dealing with a
             | government office and that you are paying an official fee.
             | 
             | This is not "better advertising", it's just a scam.
        
           | jacquesm wrote:
           | Some lost _millions_.
        
             | exporectomy wrote:
             | In genuine scams, yes. But nobody will accidentally pay
             | millions for a business license that's also available for
             | free.
        
               | 6510 wrote:
               | Ransom should work.
        
               | 6510 wrote:
               | You don't have to like it. If the government asks for
               | information you cant expect 100% to just say NO.
        
               | jacquesm wrote:
               | That's true, that's outside of the expected range. But
               | confusion of authority is the same principle at this
               | level or at a higher one it doesn't really matter. This
               | particular context has a low expected value but the same
               | principle in another context can cost very large amounts
               | of money.
               | 
               | Recently a big dutch retailer got caught out by a small
               | thing, a suppliers administrative email got hacked and
               | the company as a result wired a couple of million to the
               | wrong recipient.
               | 
               | The real problem in this case is that Google has a
               | perverse incentive to allow these ads-as-serps.
               | Personally I think Google should be named as a co-
               | conspirator in fraud cases like these. That would get
               | them to clear this up pronto.
        
               | 6510 wrote:
               | Some "service" numbers in the Netherlands advertise in
               | google by showing a real phone number (for a gov
               | institution or a business) that links to their paid
               | number. People wait for 10-30 min then are call-forwarded
               | to the real number. They may make multiple calls like
               | that until the phone bill arrives that lists on average
               | "40 euro service numbers" but even then they might not
               | see though the scam, even if you see though it is hard to
               | not just repeat the mistake. I suspect they steal a
               | measured amount of money and time per user as from what I
               | hear its always 30-50 euro.
        
               | jacquesm wrote:
               | Yes, I've seen those too. I've already alerted OPTA to
               | this and have sent multiple messages to Google, nothing
               | however has changed so far.
               | 
               | This is a total scam and should be dealt with
               | accordingly.
        
           | jakelazaroff wrote:
           | Frankly, I think the "we're just a platform" excuse goes out
           | the window when they directly make money from it. If you sell
           | an ad, you need to proactively ensure that the ad isn't
           | illegal. Full stop.
        
           | joering2 wrote:
           | Did you read his comment? He didnt lose $250, he filed a
           | chargeback dispute with the credit card. What he will lose is
           | few points of his credit score due to the fact the charge was
           | recognized (so not a fraud but intentional purchase).
        
         | fortran77 wrote:
         | I had a similar experience but I knew to stop when they asked
         | for payment.
         | 
         | I'm well aware that EINs are free, having had about half-a-
         | dozen of them for various businesses.
         | 
         | I googled something like IRS EIN and clicked the link. I saw a
         | page that looked exactly like the IRS EIN page as I remembered
         | it. I filled out my information. When I clicked submit, I saw a
         | payment page. It was only then I realized I had been duped and
         | looked at the domain.
        
         | ad404b8a372f2b9 wrote:
         | Another common one for new LLCs is threatening, official
         | looking letters telling you you need a workplace safety poster
         | or you will go to jail/pay monstrous fines.
         | 
         | The law is real but only applies in very specific circumstances
         | and the letters come from companies graciously offering to sell
         | you overpriced posters.
         | 
         | It freaked the hell out of my partner when we got that, had to
         | explain to her at 3AM that we weren't going to lose our
         | business over a poster. That kind of stuff really rattles your
         | bones when you've got so much going on already with a new
         | business.
        
           | ahelwer wrote:
           | Oh yes I got that one! It really does work as a sort of DDOS
           | attack against new businesses, you're trying to get all this
           | stuff sorted out and the scammers know how easy it is to
           | sneak in one more form to be filled out & fee paid.
        
           | ocdtrekkie wrote:
           | What really stunned me was that in our state, the official
           | website even has a statement letting you know about these
           | fraudsters... but apparently they can't actually shut them
           | down or stop them from mailing every new LLC? It's incredible
           | how ill equipped we are to shut down scammers who have a nice
           | downtown Chicago Loop address.
        
         | aidos wrote:
         | It's rough out there. Was helping a friend of a friend last
         | night who had been scammed into giving out her Instagram
         | password. They've change the email / phone / pw on the account.
         | In her case the account is actually a substantial business
         | (art) portfolio with a lot of followers.
         | 
         | Naturally, after a little digging, I discovered that her email
         | was using the same pw and had also been compromised (hackers
         | deleted the emails from Instagram about the email address
         | change).
         | 
         | As ever, the main issue is that getting through to Instagram to
         | get any real help seems impossible. Which sucks, because surely
         | changing all the details on an Instagram account should flag
         | something on their side.
        
           | raister wrote:
           | You usually login in the West Coast, then, all of a sudden,
           | you started login in the East Coast -- hey, GOOGLE, FACEBOOK,
           | isn't that ODD?????????????????
           | 
           | I can't believe they act as they don't know what's going on
           | and have no means to deter this. They SHOULD BE LIABLE!
        
             | xfer wrote:
             | Not sure about facebook, but google used to(no longer use
             | them) warn me about location change(SMS and e-mail to
             | secondary account).
        
             | jimktrains2 wrote:
             | No, that isn't really odd. People travel. Should my account
             | be locked everytime I visit family?
             | 
             | I permanently lost access to may aim account a while back
             | because I tried to connect while traveling out of country.
        
               | raister wrote:
               | The key point here is that it's impossible to travel long
               | distances in a short amount of time... Of course people
               | travel. What's not normal is to log in in Miami and in
               | the next minute log in Seattle....
        
               | lowercased wrote:
               | well... it _might_ be normal, if you 're on VPN and
               | traveling and what not.
               | 
               | The key, imo, is 'normal'. A new account has no activity,
               | but an account that has, say, 3 years of only ever
               | logging in from IPs located in, say, Detroit area
               | suddenly has logins from Europe and attempts to change
               | email/pass/etc while activity is still coming from
               | Detroit - that's an anomaly. But until there's historical
               | data to compare against, you can't really know. And...
               | unless you've got a lot of computing power to check for
               | that all the time (or outsource that sort of stuff), you
               | probably can't detect that.
        
               | saddlerustle wrote:
               | VPNs are pretty mainstream these days. If you talk to
               | anyone working on anti-abuse you'd find the answer to
               | most "Why don't you just.." ideas is because it'd impact
               | many orders of magnitude more legitimate users than
               | victims.
        
               | PeterisP wrote:
               | I turn on my company VPN and the next minute my network
               | connections come from their HQ halfway across the world.
        
               | danaris wrote:
               | If I leave my desktop logged into my account in LA--or it
               | even has some form of autologin enabled and it reboots
               | and auto-logs-in--but I log in from my phone in DC three
               | seconds later, that doesn't mean I traveled from LA to DC
               | in three seconds.
        
             | tgsovlerkhgsel wrote:
             | I usually log in from one city in Germany, now I suddenly
             | log in first from another city in Germany. It's the same
             | user agent, but an empty cookie jar. Should the login be
             | denied?
             | 
             | Now I log in from a city in the Netherlands, 20 minutes
             | later. From a phone, again, empty cookie jar. Even with a
             | helicopter there's no way to make it there that fast.
             | Should the login be denied?
             | 
             | (The answer is "no, because I've traveled to another city
             | to visit a conference, and the conference network was
             | routed in a weird way and the GeoIP data for their exit IP
             | was incorrect".)
             | 
             | People jump locations all the time, for reasons like remote
             | desktop sessions, mobile roaming, personal and company
             | VPNs, etc.
             | 
             | Locking out a real user has a significant cost.
        
           | max937 wrote:
           | Should be able to get that account back unless they stole her
           | email as well. Typically the original email is able to
           | recover the account and it doesn't matter that the hackers
           | changed the email.
        
             | aidos wrote:
             | She managed to get it back now. Thanks.
        
       | Sparkyte wrote:
       | My personal opinion is that Google should be held liable for
       | allowing Ads to do so.
        
       | DistressedDrone wrote:
       | > Muldoon didn't respond to a question about why the ads were
       | able to violate Google's policy.
       | 
       | I thought it was obvious by now that Google is a money train, and
       | no one is watching the tracks. Their main distinctions as a
       | Fortune 500 company are avoiding human contact and abandoning
       | projects.
        
         | jeffbee wrote:
         | Maybe Muldoon just has a policy against returning the calls of
         | a full-time anti-Google mouthpiece that is literally funded by
         | DuckDuckGo. It really bugs me how HN acts so skeptically about
         | most topics but falls hook, line, and sinker for every
         | astroturf campaign that comes along.
        
           | Karunamon wrote:
           | I too lament HN's complete loss of even the pretense of
           | objectivity when it comes to anything Facebook or Google, but
           | in this case, as long as the accusations are factual, I think
           | there's value in the competition attempting to keep them
           | honest.
        
       | bencollier49 wrote:
       | I noticed that this is happening in the UK the other day. There
       | are firms of lawyers (are they?) creating clones of the free
       | Citizen's Advice service and marketing it via Google Ads. Slimy
       | stuff.
        
         | dom111 wrote:
         | Yeah, the one that caught my Mum recently was a "form filling
         | service" for changing your driving license address. It sucks as
         | it scams money out of people that probably don't have that much
         | in the first place.
         | 
         | Shortly after this she started getting additional scam
         | calls/texts too, although this could be entirely unrelated...
        
           | bencollier49 wrote:
           | Doubt it - these sorts of companies are very keen on people
           | who are known to be susceptible.
        
             | mellavora wrote:
             | you mean Republicans?
        
       | kiwijamo wrote:
       | Even more reason to switch to other search engines such as
       | DuckDuckGo.
        
         | mrweasel wrote:
         | I reported the same scammer ad at least five time over a period
         | of a month on DuckDuckGo. The ad was impersonating a major
         | Danish news site.
         | 
         | This issue isn't restricted to Google. The only main difference
         | is that Google run their own ad network. In both cases it show
         | how little verification is going on with online ads. If
         | anything I believe the ad networks should be held resonsible
         | for the ads they push to the end user.
        
         | harles wrote:
         | Is DuckDuckGo better at this or just a smaller target people
         | ignore? A couple quick searches didn't turn up anything, but
         | sure seems like they're vulnerable to the same attack vector.
        
           | daveoc64 wrote:
           | I just put "renew driving licence" into DuckDuckGo from the
           | UK and there are two ads before the official Government
           | website. [0]
           | 
           | There's also a hilarious eBay ad on the side offering driving
           | licence renewals!
           | 
           | The first [1] does say several times that it's not the
           | official site, but they are charging a PS57.60 fee for
           | submitting something that can be done on the Government's
           | website for free.
           | 
           | The second [2] is also quite clear that it's unofficial, but
           | the price isn't visible, as trying to use the call to action
           | button results in an error message.
           | 
           | Putting in "renew driving licence official" results in
           | similar ads being shown first.
           | 
           | While it seems these sites aren't doing anything illegal,
           | both they and the search engines are profiting from people
           | that don't know better.
           | 
           | [0] - https://imgur.com/a/bIlcBvG [1] - https://drivinglicenc
           | eshelp.co.uk/apply?msclkid=ec0c69ce50b7... [2] -
           | https://drivinglicencerenewalsonline.co.uk/
        
           | jeffbee wrote:
           | DuckDuckGo shows me three scams in the ads at the top of the
           | page when I search "employer ID number".
        
             | harry8 wrote:
             | I got an ad for ebay. followed by 3 results. The ad should
             | be more clearly marked but I don't see any scams here.
             | 
             | [1] https://www.thebalancesmb.com/how-to-find-your-
             | ein-4768994
             | 
             | [2] https://www.investopedia.com/terms/e/employer-
             | identification...
             | 
             | [3] https://en.wikipedia.org/wiki/Employer_Identification_N
             | umber
        
               | jeffbee wrote:
               | I get "Get An IRS EIN Number Here - Online IRS EIN
               | Application ein-gov-online.com" and "Employer ID Number
               | App - Edit, Sign, Print, Fill Online irs-form-ss-4.com".
               | 
               | On Bing.com I get https://www.irs-tax-ein-number.com,
               | https://irs.usa-taxid.com, https://ein-gov-
               | online.com/irs-ein/application, and https://www.irs-ein-
               | tax-id.com
        
           | harry8 wrote:
           | I know there's a small section of people who will defend big
           | tech under any and all circumstances but really?
           | 
           | "I'm unsure if the competition have solved this problem that
           | I tried and verified they don't have." Just seems like a
           | pretty terrible defense of a big tech company that definitely
           | hasn't solved that problem that they absolutely do have and
           | know it will defraud people.
           | 
           | Remember the old days when google had their ads clearly and
           | obviously marked, off to the side of your search results so
           | as to minimize the potential for confusing ads with results?
           | Yeah they decided there was more money in shaking down people
           | to claim top spot when people specifically search for them.
           | You search for coke, the top result is pepsi if they pay
           | google. Pay google so people get what they search for. Make
           | it more likely to click on the paid ad than the search result
           | for the exact same thing. People getting ripped off is
           | collateral damage, not worth sacrificing shakedown proceeds
           | to avoid actively helping fraud. It stinks to high heaven and
           | Google employees know this.
           | 
           | "We haven't fixed their grift. That fixing it might impact
           | ours is totally unrelated." --Google
        
             | harles wrote:
             | DuckDuckGo has this problem as well. I'm not sure what
             | switching to a smaller company that does the same thing -
             | albeit in a more privacy conscious way - helps. It's not a
             | Google problem, it's a search industry problem.
        
         | detaro wrote:
         | duckduckgo's ads are not exactly a beacon of quality either, so
         | I wouldn't trust them necessarily to not let something like
         | this through. Install adblockers for everyone you know.
        
           | kiwijamo wrote:
           | Just realised I probably haven't seen DuckDuckGo's ads due to
           | my adblocker. The downvotes for my original comment seems
           | justified from what I read. Thanks for enlightening me.
        
       | tylerchilds wrote:
       | [OC]: http://sanmateogov.org/
        
       | Ayesh wrote:
       | Vietnam government is also impersonated in organic results.
       | 
       | Google "Vietnam visa government website", and you will see a
       | result from "govt.vn" as the too result. That is not the official
       | web site, but neither Vietnamese NIC nor google didn't find a
       | problem with it.
        
       | rapht wrote:
       | These kinds of articles always boil down to how Google are not
       | doing their job properly anymore, be it by presenting results
       | that do not include scams, content farms and the like, or by
       | systematically pushing ads (including dubious ones) over organic
       | results, all in the interest of their ad business.
       | 
       | I'm probably not technical enough, but I'm always left wondering
       | how no one created a 'bettergoogle.com' that makes a query to
       | google from the client side and applies an array of filters to
       | google's output, starting by removing the ads and the results
       | from any known bad actors. Could also be a browser extension but
       | that makes it difficult on mobile.
        
         | underwater wrote:
         | Because Google would sue them out of existence?
        
           | rightbyte wrote:
           | If you could sue Google for search ranking Google would go
           | bankrupt.
        
       | paxys wrote:
       | Reason #11520 for why ad blocking on the internet is an absolute
       | necessity.
        
         | amelius wrote:
         | We should ban ads already.
        
           | Nextgrid wrote:
           | Or at least attach proper liability to them. If you promote a
           | scam, you're considered complicit and liable for the
           | underlying crime.
        
           | Marsymars wrote:
           | I've actually moderated a bit over time. One of my favourite
           | approaches is a regulatory approach that mandates that if you
           | offer a free, ad-supported service, you _must_ offer the
           | service ad-free for a price, which is to be limited in
           | proportion to what an ad-supported user is worth.
        
       | habosa wrote:
       | Clearly these should be banned because they violate Google's
       | policy, so I don't argue that.
       | 
       | But on a more general level, I don't really have a problem with
       | companies offering to fill out government forms for me in
       | exchange for my money.
       | 
       | For instance last year I fought a traffic ticket by myself. It's
       | not hard, but you do have to fill out like 3 different forms and
       | mail them in. Totally free besides the stamps.
       | 
       | There are many many "ticket fighting" companies which charge you
       | $100 to get you out of a ticket. They act like they're lawyers
       | but really they just fill these forms out for you. If I had to do
       | it again, I'd pay the $100 for the convenience.
       | 
       | How do we decide who is a scam and who is improving the
       | experience of interacting with the government? How much friction
       | do you have to remove before it's OK to charge?
       | 
       | Clearly the mail forwarding ones are a scam (it's super easy
       | through USPS) and, in my opinion, the ticket fighting ones are
       | not a scam. So the line is somewhere in between those two poles.
        
         | wccrawford wrote:
         | The real ones don't make it look like you're on the official
         | site. They clearly lay out what they're doing and why they
         | charge what they charge.
         | 
         | It's not a scam if the customer is properly informed of the
         | situation.
        
         | Macha wrote:
         | I think companies who are legitimately about making the process
         | easier can avoid can make that clear in their naming and
         | marketing - "Foobar traffic appeals service - We make fighting
         | tickets easier, 80% success rate" is hard to mistake for the
         | government, while "Traffic Appeals Service, file your traffic
         | appeal here" is a lot harder to notice that you're using a
         | third party
        
       | hansvm wrote:
       | One thing I noticed switching to a custom DNS server on my phone
       | is that search ads are a little hard to identify on mobile
       | nowadays, and I find myself accidentally clicking them up to a
       | few times per week (the mistake is immediately apparent because
       | the site won't load).
        
       | easytiger wrote:
       | Just wait until you see the Google ads in Africa region. Literal
       | scams. No subtlety. Like something from the 90s
        
       | r0m4n0 wrote:
       | The one that got me was USPS mail forwarding. I am very privy to
       | these things but I must have just misread the URL.
       | 
       | 1. Googled "mail forwarding" 2. Must have clicked one of the ads
       | like: https://www.unitedaddressupdate.com 3. Quickly used the
       | autocomplete to fill out all the forms including my credit card
       | information
       | 
       | The brilliant part of this scam is that mail forwarding for a
       | year in the US costs $0.99 so the expectation is you have to pay
       | the USPS so nothing seemed odd... the websites even look almost
       | identical. The show was over when I received a notification from
       | my Chase that they charged $70 instead.
       | 
       | Chase appears to have caught on before Google though because the
       | charge didn't go through
        
         | 0xffff2 wrote:
         | I was so confused the wehn I went to fill out a change of
         | address form when moving recently. Not only do I have to pay
         | USPS, but they sell my new address and I can't opt out? I don't
         | get any mail that's important enough to put up with that
         | nonsense. Surely it's in the USPS's best interest to
         | _encourage_ people to complete a change of address and yet they
         | seem to do exactly the opposite. Hope whoever moved into my old
         | apartment doesn 't mind getting junk mail from whatever airline
         | frequent flier programs I forgot to update.
        
           | ModernMech wrote:
           | > Surely it's in the USPS's best interest to encourage people
           | to complete a change of address and yet they seem to do
           | exactly the opposite.
           | 
           | For some reason, some people in our government believe that
           | the USPS must be run as a business instead of as a service to
           | citizens. This is one of the manifestations of that belief.
           | Selling your personal information so you get flooded with
           | advertisements is one of the most business-like moves I can
           | think of.
        
         | notimetorelax wrote:
         | They even have a disclaimer below stating that they provide
         | more services than USPS but it's so hard to tell if it's flat
         | out lie or not.
        
       | sen wrote:
       | I teach everyone in my family to never trust the first few
       | sponsored results now matter how convincing they may be. As far
       | as I'm concerned Google know exactly what they're doing and are
       | actively complicit in perpetuating online scams against one
       | family and friends. Are we seriously supposed to believe a
       | company of their size, with their talent pool, and their money,
       | can't filter out such blatantly obvious crap? Sure.
        
         | devwastaken wrote:
         | U.S. government and friends simply don't care. Sever phone
         | lines from outside western countries where law applies - you've
         | solved the majority of the problem. Same with disinformation
         | campaigns from other countries. Sever their internet. We can
         | never prosecute illigal acts conducted outside the west.
        
           | TheCoelacanth wrote:
           | Yes, because four million Indian Americans, 2 million
           | Americans born in Africa, 5 million Chinese Americans, etc.
           | aren't going to mind at all if you sever contact to their
           | friends and family.
        
         | knodi123 wrote:
         | One of my older relatives searched google for the name of his
         | bank, clicked the first link which was an ad for a phishing
         | site, and 5 minutes later he was on the phone with some indian
         | guy who was using remote desktop to install packages through
         | some janky DOS interface. It was probably cleanable, but I just
         | wound up formatting his hard drive and reinstalling with some
         | really cranked-up adblockers. It was an hours-long hassle, and
         | thank god he managed to change his banking passwords and put a
         | fraud notice on his credit card, because he had handed all that
         | info over.
         | 
         | I couldn't help thinking that that Ad was a lot like a
         | locksmith accepting a few bucks to let some burglar into my
         | house no questions asked, and then explaining to the cops that
         | he's just as much a victim as I am.
        
           | dhimes wrote:
           | I _love_ that analogy.
        
           | jefftk wrote:
           | _> a locksmith accepting a few bucks to let some burglar into
           | my house no questions asked, and then explaining to the cops
           | that he 's just as much a victim as I am._
           | 
           | https://www.reddit.com/r/Locksmith/comments/41ydjn/serious_q.
           | ..
        
         | jeffbee wrote:
         | Just so we're clear, there are no "sponsored results" on
         | Google. There are results, and there are ads. It matters
         | because if you lose the distinction you will lose the ability
         | to remember what "sponsored results" were. On Yahoo! search,
         | _all_ of the results were paid. You paid more for a higher
         | position. This dubious service was provided by Overture, and
         | every search engine except Google was a customer of Overture 's
         | technology. The service that Google provides is specifically
         | not paid results placement.
        
           | lstamour wrote:
           | Absolutely. Google's making ads look like search results [1],
           | but let's bring up an example from the early-to-mid 2000s [2]
           | because that's extra relevant here when today's relevant
           | search engines put ads confusingly at the top of your search
           | results. The ad isn't a "sponsored result" but it's fair to
           | say the results are sponsored (and confusingly so).
           | 
           | 1. https://techcrunch.com/2020/01/23/squint-and-youll-click-
           | it/
           | 
           | 2. https://en.wikipedia.org/wiki/Verizon_Media_Native
        
             | jeffbee wrote:
             | Regarding #1, did you ever notice how the "dark pattern"
             | that article was about got reverted shortly after that,
             | except not on DuckDuckGo which still contains that "dark
             | pattern"?
        
               | lstamour wrote:
               | I heard about it being reverted, but I have seen far too
               | many people, myself included, click the links at the top
               | thinking they're the first result when they're not. This
               | article on ads offering gov services has some great
               | examples in it.
               | 
               | Remember when Google highlighted ads in different
               | colours? Like the garish pink and green from way back in
               | 2001: https://edge45.co.uk/blog/google-adwords-evolution-
               | timeline/ (scroll down to see it near the bottom)
               | 
               | Look at how they intentionally tried to differentiate the
               | ad from the rest of the search results: large swaths of
               | white space separate the top sponsored ads from the rest
               | of the search results even in a time when monitors were
               | smaller, with clearly different link and background
               | colours, etc.
               | 
               | I wonder if anybody's built a browser plugin to provide
               | Google search results pages that look like they used to
               | back in 2001? ;-)
        
               | sellyme wrote:
               | From that article:
               | 
               | > It's hard to imagine what Google looked like without
               | ads
               | 
               | ...I'm not too sure on that one, Colin. Not a whole lot
               | of imagination required.
        
               | detaro wrote:
               | What exactly was reverted? Google search results look
               | like the screenshot in that article for me.
        
               | lstamour wrote:
               | I believe it was the placement of the favicon in regular
               | search results that was reverted because it appeared in
               | the same place as the word "Ad" in the ad.
        
               | detaro wrote:
               | Hah, my tired brain didn't even clock that consistently
               | wasn't there for the actual results. Which I guess also
               | says something about it being a clear distinction...
               | 
               | (DDG seems to do it the other way around: results have
               | favicons, ads have nothing in that spot. anyways,
               | adblocker back on)
        
           | ALittleLight wrote:
           | I just searched for "employee identification number" on my
           | mobile. The first full screen was ads - identified only by
           | the tiny letters "Ad" in the upper left. How is making your
           | ads show up first and look almost indistinguishable from
           | results anything other than sponsored results? Google may not
           | call it that, but I think you'd need to be a current or
           | former Google employee to not understand what it is.
        
           | acdha wrote:
           | If you search for "employee identification number" the top of
           | the page will be an ad which differs from the first search
           | result (which requires 2 full screen vertical scrolls to
           | reach on an iPhone 11) only for the presence of "ad" in 6px
           | type instead of the favicon and replacing the tiny 3 dot menu
           | with an i icon.
           | 
           | Now, I'm sure a Google PR person would insist that this tiny
           | bit of text is a clear and unambiguous visual distinction but
           | they'd be lying to you hoping that you are unfamiliar with
           | eye-tracking research showing how little things like that
           | matter, not to mention the way Google has trained users not
           | to notice by using the smallest icon sizes and progressively
           | removing as many visual indicators over the years as they
           | think they can get away with.
           | 
           | The fact that people at Google feel the need to claim that
           | this is a meaningful distinction tells you that it isn't.
           | Nobody at Google got defensive about this back when they
           | didn't offer advertisers a way to get the top result because
           | it was completely obvious that ads were separate.
        
         | mistermann wrote:
         | This being a democracy, and this sort of thing going on for
         | well over a decade, it must be "the will of the people".
        
           | vimacs2 wrote:
           | Calling the US a true democracy would have been a stretch at
           | any point in it's history but in the age of lobbyists, two
           | party entrenchment, and arbitrary term limits, it's more
           | accurate to call the US a capitalist plutocracy. You get to
           | vote somebody into office, though unless if it's an member of
           | one of two parties, it's functionally meaningless.
           | 
           | Also, once that person gets voted into office, they
           | immediately have to deal with both lobbyists and members of
           | the deep state that are already in those lobbyists pockets.
           | If you try and go against the will of the state or corporate
           | America (not the people, mind you), the CIA and corporate
           | media will relentlessly smear you and try to demolish your
           | likelihood of re-election. You can also have members of the
           | house of representatives with abysmal approval ratings
           | actively impede legislation with overwhelming public support.
           | Assuming you can somehow overcome these odds, you then have
           | to contend with the fact that you have at most 8 years to
           | achieve what you need to accomplish before likely having the
           | next one in charge try their best to dismantle your
           | accomplishments.
           | 
           | Note: some might find it odd that I consider term limits
           | evidence of the superficial nature of US democracy. It's
           | important to realise the motivation behind the introduction
           | of term limits in the first place was following FDR's 3 re-
           | elections, Republicans were worried that if they did not
           | introduce term limits, they would never get a chance at
           | getting elected again. This is because FDR's policies had
           | overwhelming support of the people - democrats and
           | republicans alike. Of course, what really happened was that
           | future Democrat and Republican presidents lacked the backbone
           | to resist kowtowing to lobbying and corruption but the damage
           | has been done. Anybody seeking to remove term limits would be
           | (and not without some justification) accused of trying to
           | turn themselves a dictator.
        
             | mistermann wrote:
             | And yet despite all its obvious shortcomings, people
             | _looooooove_ democracy.
        
           | grayhatter wrote:
           | huh?! are you trying to make sense, or just be confusing?
        
             | pbhjpbhj wrote:
             | I'm pretty sure they're saying that such things should be
             | regulated and that is a failure of [USA?] democracy that
             | they're not -- seems right to me.
        
         | melomal wrote:
         | So this is interesting because right now the search rankings
         | are a steaming heap of crud because of what seems like daily
         | algo changes.
         | 
         | It's gotten to the point where spam sites with out of date
         | articles are now ranking number 1. Yet everyone else is being
         | thrown around page 2+. Google is inevitably only concerned
         | about Ad spend so this instability of rankings forces you into
         | their ad spending machine.
         | 
         | Organic results in the last few months have been a cesspit and
         | so by the looks of it we are now in a full stream of shit with
         | Google. Ads are scams, organic results are not what they should
         | be due to endless 'algo updates'.
         | 
         | What's the solution? I ponder this daily. Without Google and
         | Facebook targeting, starting a successful, long lasting
         | business just got hard again.
        
           | eloisius wrote:
           | Lately I've been wondering if a niche search engine popular
           | with hackers and not the general public could run circles
           | around Google search results just because scammers and
           | content farms wouldn't be incentivized to game it like they
           | are Google.
           | 
           | It frustrates me a lot. I don't even know how to find useful
           | information online anymore for everyday things like "how hot
           | is too hot outside for a cat?" I invariably land on a garbage
           | page with paragraph after paragraph of unintelligible keyword
           | fluff. I keep thinking that one of the paragraphs will have a
           | the content I'm looking for, but more and more I get to the
           | end and realized I just scanned a whole page of referral
           | links and content that was clearly farmed out to be written
           | by someone who either doesn't know English or GPT2 or
           | something.
        
             | beprogrammed wrote:
             | P2P distributed search, help make it better.
             | https://yacy.net
        
             | gundmc wrote:
             | > I don't even know how to find useful information online
             | anymore for everyday things like "how hot is too hot
             | outside for a cat?"
             | 
             | Maybe this wasn't a real example, but searching exactly
             | this (quotes not included) returned the answer in a
             | knowledge box at the top of the page and the first several
             | organic results had the answer very clearly in the text.
        
               | polytely wrote:
               | note that you cannot trust the knowledge box, I can't
               | recall a specific example but I've seen some wildly wrong
               | things in those.
        
               | eloisius wrote:
               | I almost never even register the knowledge box at the top
               | because I don't _just_ want the answer, I also want at
               | least a little context and chance to vet the credibility
               | of the answer. In this case it says appropriate internal
               | temperatures for cats, but I'm looking for the kind of
               | answer my vet would give me if I asked if it's okay to
               | leave my cat on the balcony during the summer. I don't
               | want to take her temperature. The majority of the links
               | on page one repeat the 105 degree internal tidbit so I
               | could easily filter them as irrelevant, but they are all
               | couched in paragraphs of keyword fluff and narration
               | "many cat owners like to let their cats play outdoors
               | during the summer months but how sunny is too sunny for
               | your furry feline companion blah blah blah"
        
               | subandi wrote:
               | The knowledge box can be 100% wrong, I reported a case
               | where the shown answer was taken from a pop-quiz site -
               | but it wasn't the actual answer, just the first possible
               | (and diametrically wrong) of multiples choices for a user
               | to click on.
        
               | wutbrodo wrote:
               | Yea I'm very curious about this too. Oddly enough, it's
               | not the first time I've heard someone on HN complain
               | about a search query being hard for Google to answer,
               | tried it, and found the answer in the first result (and
               | the next half dozen).
        
               | tialaramex wrote:
               | Humans are lazy. It would be more effort, after
               | constructing their argument, to actually sit down and
               | test that the argument passes a basic sense test. So,
               | they don't. And most of the people reading (and upvoting
               | to signal "I agree") won't either. Why should they? They
               | agree with it, there's no sense in fact checking things
               | you agree with, right?
               | 
               | You can see this in the recent Google 2FA threads too,
               | lots of people were quite sure Google is doing this to
               | get their phone numbers. The _facts_ don 't line up with
               | that, but who has time for facts? They know they're
               | right, and so do the people upvoting. If you point out
               | the facts a handful of confused people might agree, yeah,
               | what you're saying does seem to match reality, but that's
               | no match for the self-assurance of those who haven't
               | checked at all.
               | 
               | Much of the time you can get a long way on just lots of
               | people believing you, without any basis in reality. But
               | Mother Nature couldn't care less what you believe, and
               | it's tricky for people who think this way to sense where
               | the line will be until they've stepped over it.
               | 
               | Better versions of the (apocryphal) story of King Cnut
               | the Great can get this across. The courtiers pretend to
               | believe their King's claim to command the sea, but the
               | sea of course couldn't give a shit, it's just water, it
               | obeys Mother Nature's laws (in this case Gravity via a
               | fairly circuitous process causes Tides) but not the whims
               | of men.
        
               | gbear605 wrote:
               | In this case, you're the courtier of King Cnut. I just
               | did the search and the first correct result is the sixth
               | and the first five are incorrect, including the seemingly
               | definitive answer at the top of the search.
        
               | eloisius wrote:
               | Lazy? People who think this way? Mother Nature? Claiming
               | to command the sea? I'm just talking about SEO spam.
        
               | zargon wrote:
               | When I do that search, neither the knowledge box nor the
               | top 3 results answer the question.
        
             | rightbyte wrote:
             | Google doesn't care. Just having one FTE proactively
             | blacklisting scams would clean up most of the mess. It is
             | way easier to clean high ranking scam/SEO sites then to
             | make a new one.
             | 
             | But Google are getting money of scams so ...
        
           | stevenicr wrote:
           | Interesting to see someone else see this.. I've been noticing
           | siilar for some of my sites, but also for other searches -
           | recently 'liquid dog nutrition' eg.. so I too get the feeling
           | that putting article based stuff front and center they are
           | encouraging users to click ads - and for commercial sites to
           | pay to play or get shut out.. it's terrible when you have a
           | great site on page 3 of google results and see the crap they
           | put ahead of you on page one - while shady sites pay to
           | advertise there.
           | 
           | more and more like (a worse version) of the yellow pages
           | every quarter.
        
         | 7952 wrote:
         | Of course the whole point of a search engine is to try and
         | surface useful websites and filter out the obvious crap. And
         | the objective of an ad is to subvert that process. And even in
         | ideal situations they give almost no information to the user
         | about what they actually are clicking.
        
         | tgsovlerkhgsel wrote:
         | Don't rely on training. Effective technical measures exist that
         | block most of these social engineering attacks before they even
         | reach the victims. They're called adblockers. Letting
         | inexperienced people browse the Internet without one is
         | reckless.
         | 
         | I don't think Google has an interest in keeping those ads. The
         | reputational damage, and adblock installs it drives, must be
         | more than the few clicks those ads make. Pissing off the user
         | (or more likely, whoever helps the user clean up the aftermath)
         | to the point that they install an ad blocker costs _all future
         | ad revenue from that person_.
         | 
         | But until not just Google, but all the other ad networks, have
         | cleaned up their act to the point where I can safely let my
         | mother browse the Internet without an adblocker, I'm installing
         | an adblocker on every machine I support.
         | 
         | So many bad things come from ads: Scams like this, tech support
         | scams, ads tricking users into installing adware/malware,
         | really attractive looking offers that sell you utter garbage
         | (with promises that it's risk-free since you can return them,
         | except shipping is on you and costs more than the product),
         | resource usage on your computer, tracking/fingerprinting,
         | disgusting imagery of various nasty diseases being shoved in
         | your face ... there are very few benefits ads have to you, and
         | they're vastly outweighed by the risks and costs, especially
         | for users who don't know how to avoid being taken advantage of.
        
       | ollybee wrote:
       | This does not seem be a problem in the UK, searches topics that
       | might be prone to this all seem to give the correct .gov.uk site
       | as the first result with no ads that could be described as
       | misleading. I wonder if the UK government, advertising standards
       | agencies and trading standards authorities have put more pressure
       | on google? Or perhaps the legal landscape here makes it untenable
       | to operate such a scam business.
        
         | dom111 wrote:
         | I just shared with another commenter that this caught my Mum
         | recently[0], but a quick search for the same terms "change
         | driving license address" doesn't show anything now.
         | 
         | I did report it at the time (and suggest other family members
         | to do the same) but from a numerous list of sponsored results
         | to now see none is a surprise!
         | 
         | [0]: https://news.ycombinator.com/item?id=27151919
        
           | naturalauction wrote:
           | I think it's user dependent, I turned off AdBlock and got
           | this https://i.imgur.com/hyWlOpJ.png . Only one visible
           | result at 100% zoom on a 1920x1080 display.
        
         | Closi wrote:
         | My first attempt, "tv license", brings back a form-filling
         | service above the real one too.
         | 
         | I think Google has really increased the number of in-search ads
         | recently. It used to be that they were obvious and at the
         | top/side, now they look like regular results and often fill up
         | the whole first page. IMO they know they are dominant enough in
         | the market now that they can get away with providing garbage
         | results for some short term profit, and will just dial it back
         | if viable competitors come along to stop anyone else entering
         | the market.
        
           | naturalauction wrote:
           | I tried driving licence (at least the ones who popped up for
           | me made it very clear they aren't government affiliated) and
           | national insurance number. The national insurance one was
           | pretty much an outright scam.
           | 
           | It took me to https://nino.org.uk/ which claims "All
           | employers and universities in the UK will require you to have
           | this number so apply for your NI Number NOW." That is a total
           | lie - if you don't work during your time as a student you
           | don't need the number at all. You can work without a national
           | insurance number, you just will may pay a higher tax rate
           | until you get your national insurance number when you'll get
           | a refund. It only says all the way at the bottom that they
           | are not affiliated with the government.
        
             | Closi wrote:
             | The ad is gone now - I wonder if Google is reading this
             | thread and closing them down?
        
           | josefx wrote:
           | > and will just dial it back if viable competitors come along
           | 
           | Sure, once those find a way around Googles licensing crime
           | against free and open markets built on top of Android and
           | Google Play. Don't have to compete as default search engine
           | provider if hardware providers are prohibited from changing
           | the default.
        
         | eloisius wrote:
         | Probably not as lucrative as targeting Americans. I've noticed
         | a nice side affect of living in Taiwan to be that there is
         | generally less trash to sift through when looking for this kind
         | of stuff. Spammers just don't target us as much.
        
         | xfz wrote:
         | They still pop up in the UK like a rash that won't go away.
         | 
         | https://www.theguardian.com/money/2020/jun/16/once-again-cop...
        
         | open-source-ux wrote:
         | " _This does not seem be a problem in the UK_ "
         | 
         | Unfortunately, it is a problem:
         | 
         | " _Why can 't Google get a grip on rip-off ads?_" :
         | https://www.bbc.co.uk/news/technology-56886957
         | 
         | Excerpts from the above article:
         | 
         | > Adverts for unofficial services selling government documents
         | such as travel permits and driving licences are against
         | Google's own rules.
         | 
         | > In the UK, changing the address on your driving licence is
         | free - but Google consistently showed adverts for services
         | charging PS49.99.
         | 
         | >Websites like these are not illegal and customers may still
         | get the documents for which they have applied.
         | 
         | >However, some of the companies charge more than five times the
         | amount that the official websites do.
        
         | andylynch wrote:
         | I was going to say there used to be (home office applications
         | come to mind), but searching for something like 'SORN' still
         | returns 5 scammy ads above the real page you need (but the more
         | common V5C doesn't. I do think gov.uk has improved this
         | compared to the past. I also noticed the uk govt is running
         | google ads for some keywords themselves.
        
       | pizzaknife wrote:
       | Where does H&R Block and other tax prep services fall into this?
       | Arent they (more or less) simply collecting a fee for handling
       | otherwise "free" processes provided by the state and federal
       | governments?
       | 
       | Not suggesting these nefarious actors, who rely on ignorance of
       | the consumer, arent a problem
        
         | sjg007 wrote:
         | They don't mislead customers saying that they are the IRS. I
         | view my CPA as a domain expert anyway so while I could do my
         | own taxes and have done so in the past.. but I agree the IRS
         | already basically knows everything.
        
         | AlexandrB wrote:
         | Tax prep services have taken this game plan and gone major
         | league by lobbying the government to prevent free, simple tax
         | filing: https://www.propublica.org/article/filing-taxes-could-
         | be-fre...
        
       | black6 wrote:
       | Google, Mozilla, et alia have trained people to not enter
       | "www.whitehouse.gov" into the combined search/url bar, but simply
       | "white house", and then to click on one of the links that shows
       | up in search results, because this behavior increases clicks on
       | their ads. It's shameful. Businesses used to list the URL for
       | their company website. Now it's "find us on facebag!"
        
         | hansvm wrote:
         | To be fair, I'm more likely to get the official site in the
         | presence of a typo via a search engine. In the case of .gov it
         | doesn't matter as much since it's a tiny bit difficult to spoof
         | them, but typo squatters are a problem for the rest of the web.
        
       | dcdc123 wrote:
       | This is a really good argument not to "allow unobtrusive ads" in
       | your adblocker. This is an example of an ad that would be
       | allowed. Just FYI this is the default behavior of some
       | adblockers, notably Adblock Plus.
        
         | tgsovlerkhgsel wrote:
         | The other reason not to allow it (and to replace Adblock Plus
         | with e.g. uBlock Origin) is that Adblock Plus decided they like
         | money more than actually limiting themselves to unobtrusive
         | ads, and were allowing the disgusting
         | Taboola/Outbrain/Clickbrain clickbait (not sure which of the
         | three it was, all the same garbage) to be shown.
         | 
         | The best part was that some websites had two versions, one more
         | aggressive one, and a slightly toned down one. If you didn't
         | have an adblocker, you got the first one. If you did, you got
         | the second one, because apparently the ABP people did draw the
         | line somewhere.
        
           | treesprite82 wrote:
           | I believe it's Taboola, Outbrain, and Revcontent (possibly
           | more since I last checked).
           | 
           | https://i.imgur.com/1OGHbAW.png
           | https://i.imgur.com/4r7PAl7.png
           | 
           | (some slightly NSFW content in these example images:)
           | 
           | https://i.imgur.com/ZF9G7fZ.png
           | https://i.imgur.com/hkkvuXd.png
           | https://i.imgur.com/1N2o3QT.png
           | 
           | uBlock Origin with Firefox is definitely the way to go now:
           | https://github.com/gorhill/uBlock/wiki/uBlock-Origin-
           | works-b...
        
       | matheusmoreira wrote:
       | Always block all ads. Make absolutely no exceptions. There is no
       | reason to feel guilty about doing this.
        
         | vimacs2 wrote:
         | Absolutely. I consider unsolicited ads a form of violence and
         | laugh at anybody who even tries to shame me into watching any
         | of them. As for the accusation of effectively stealing content
         | via refusing to allow for their (shitty) form of monetisation,
         | unless in the rare case that a company is a workers
         | cooperative, I don't want to hear any bullshit about robbery
         | when you are purposely extracting surplus value out of your
         | workers without democratic agency or fair compensation.
        
         | tantalor wrote:
         | https://en.wikipedia.org/wiki/Tragedy_of_the_commons
        
           | Marsymars wrote:
           | Well there are a few ways to think of that.
           | 
           | If you consider the cognitive load of people as the limited
           | resource, ad displayers showing ads in their own self-
           | interest are acting against the common good.
        
       | stevenicr wrote:
       | I saw similar happen to my mom a few years back.
       | 
       | She googled something like 'mail new social security card' -
       | clicked the first result and started entering information.
       | 
       | About 4 screens in she asked me to look at it - and we could both
       | tell that it was likely not an official gov site at that point.
       | 
       | was first result in google so she trusted it - it looked similar
       | enough to a gov site to go with the easy onboarding flow.. a few
       | details like name and addy - then submit - next screen a few more
       | bits of info.. submit next screen - real gold like maiden name,
       | name of dog, - they already captured the social on the first
       | screen..
       | 
       | some months later the irs is telling her she needs a pin code and
       | that her identity appears to be hacked or whatever.. no surprise.
       | 
       | I long for the day when the faint piss-yellow box surrounded paid
       | listings.. the engineers that came up with that perfect yellow
       | that may show on a good desktop monitor / and in a presentation
       | to the ftc/cpb/congress - whatever.. yet faded out on a laptop
       | screen - and when the sun hits.. and yet as great as that was at
       | being essentially invisible to most users - they still did away
       | it - lets assume because it caused more clicks.. a/b testing and
       | all the s valley bs.
       | 
       | I had forgotten about that incident until I saw this headline -
       | might be time enough to still ad a note about this on a reply to
       | a different HN article a week ago - where someone said "I've
       | never seen any evidence of anyone hurt by the large scale
       | collection of personal data by Google and FB." - (
       | https://news.ycombinator.com/item?id=27064382 )
       | 
       | ( Part of the discussion in regards to the article Why I Work on
       | Ads - https://news.ycombinator.com/item?id=27060898 )
       | 
       | This is indeed another good example of damage done by the ad
       | selling overlords.
       | 
       | Now remembering stopping people from clicking the 'first result'
       | for "flash player" - on so many devices, so many times - that ad
       | was a two click malware install - of course it was a paid ad -
       | sigh - people just don't know and google's been exploiting that
       | for a long time.
        
       | ta1234567890 wrote:
       | And at the same time that Google supposedly can't catch these
       | guys, they randomly suspend my ads account without even an
       | explanation. And of course no recourse or way of getting in touch
       | with a human.
        
         | dannyw wrote:
         | Maybe you're not spending enough money. I'm sure Google's AI
         | suspension bot doesn't go around suspending their top spenders
         | (account wise), even if it has high confidence there's a
         | breach.
        
           | ta1234567890 wrote:
           | You are spot on. In fact my account had been inactive for
           | almost a year when I got the suspension notice.
           | 
           | Also, while active, I stopped accepting any of their
           | automatic "improvement" suggestions, as they inevitably lead
           | to increase spending, but almost never to better conversion.
           | 
           | If I ever need to advertise with Google again, I'll probably
           | need to go through an agency and pay quite a bit extra.
        
           | 55555 wrote:
           | lol I doubt this very much. Facebook randomly banned someone
           | recently who had spent 72 million dollars (?) over a
           | continuous period of 11 years. Google is better but not that
           | much better.
           | 
           | I've spent millions on ads with G and Fb and have never even
           | had a real rep.
        
       | raister wrote:
       | What's ironically is that the ads were paid with scam money, so
       | it's like Google is in fact, part of the 'gang'... Crazy world!
       | Most part of scams register names that looks like something
       | legit, but, of course, no one seems to care who's buying what
       | they're buying when registering domain names.
        
         | Joeri wrote:
         | Google should commit to donating all funds received from ads
         | that are later detected as scams to charity.
        
           | Larrikin wrote:
           | In the case described in the article of government
           | impersonation, I'd prefer a 10x fine.
        
             | pbhjpbhj wrote:
             | Shouldn't companies actively aiding fraud to the the tune
             | of, I expect, $Billions have their executives go to jail
             | and the company garnished of at least some percentage
             | points of global revenue?
             | 
             | Taking money to put fraudulent ads above legitimate results
             | seems like it's not doing the minimum due diligence to
             | skirt around a willful negligence accusation.
        
               | [deleted]
        
           | bostik wrote:
           | Not good enough. They still make money off of the ads the
           | affected agencies have to push out to inform users about the
           | fraud problem.
           | 
           | Few things are more profitable than selling both the poison
           | and the cure.
        
           | josefx wrote:
           | That implies that Google has a right to money it makes from
           | scams. Next up: Driver of getaway car gets to keep his share
           | from robbery, will donate $10 to security guards widow.
        
             | namibj wrote:
             | No, it's separate. They donate whatever they received,
             | without impact on their other obligations, like refunding
             | victims or so.
        
               | josefx wrote:
               | > like refunding victims or so.
               | 
               | So how much do you pay for your ability to click on
               | phishing links? Is it $0? Guess Google doesn't have to
               | refund you anything and gets to keep all that money the
               | scammers paid it!
        
       | twirlock wrote:
       | >centralizes everything >is still useless >basically centralizes
       | everything so it can become useless
        
       | jacquesm wrote:
       | This is what you get when search engines and advertising
       | companies are one and the same. The only reason this happens is
       | because the search unit has prioritized ads and google ad revenue
       | generating results.
        
       | kabdib wrote:
       | I was looking at health insurance in WA state, and the sites that
       | imitate the official government site do a pretty good job at
       | everything except having decent, non-scammy insurance offerings.
        
       | jonnycomputer wrote:
       | In the traditional ad business, each ad would have been reviewed
       | at least once. No reason Google shouldn't be held responsible and
       | to the same standard.
        
       | kordlessagain wrote:
       | Ads are a toxic and cancerous model. They need to be banned,
       | regulated or competed out of business.
        
       | tiagobraw wrote:
       | I hate that there is no easy way to block or report a bad ad on
       | google... don't like that 30 minute ad in a 5 minutes video? too
       | bad... don't like that adult content ad on the middle of your
       | daughter video? too bad.. not that you can use a different
       | platform anyway
        
         | [deleted]
        
       | aitchnyu wrote:
       | Pet idea. All ads must lead to landing pages which lists name and
       | address of ad broker, buyer, what the product is supposed to do
       | and option to flag. Lots of people can't tell whats ad and whats
       | content. Won't happen voluntarily, when Youtube ads directly
       | leads to Play Store.
        
       | jgalt212 wrote:
       | PSA: https://sec.report/ is not the URL for the SEC EDGAR
       | database which is actually located here:
       | https://www.sec.gov/edgar/searchedgar/companysearch.html
        
       | doggodaddo78 wrote:
       | I'm waiting for AI email with phone bots in concert to commit
       | automated identity theft and Medicare fraud.
        
       | Mauricebranagh wrote:
       | Its harder than it looks to solve this problem.
       | 
       | And its also not that simple to weed out bad actors when normally
       | the government sites that should rank are probably hopeless and
       | the senior civil servants in charge knowledge of the web is "in
       | need of some improvement"
       | 
       | Google and Bing could turn up the YMYL ("your money or your life"
       | ) knob but they would also need to employ higher paid local
       | people to vet these sorts of ads.
       | 
       | Stricter KYC (Know Your Customer) could be required to run online
       | adverts is another solution.
       | 
       | Pre covid I got pitched a grade 7/6 (v senior O-6 /GS15 ) job for
       | the DWP to sort out the technical seo side. Looking at these scam
       | sites in search would have been a priority had that gone anywhere
       | - maybe set up some meetings with Matt Cutts and discuss a joint
       | us / uk approach.
       | 
       | Maybe I should follow that job up.
        
         | tacticalDonut wrote:
         | I've tried pitching similar roles in Government on the DoD side
         | of the house for knowledge workers like Software Dev and Data
         | Scientists.
         | 
         | It's hard to get traction though when the folks making the
         | decisions feel threatened that a 25 year old is going to be
         | making the same as them and be the same "rank".
         | 
         | I think part of the solution needs to be creating it on a
         | separate scale than GS, similar to an SL or ST position, but
         | geared specifically towards knowledge workers. That's a
         | solution that would probably require congressional involvement
         | though...
        
           | Mauricebranagh wrote:
           | Probably not going to work for 25 year old junior developers
           | at the more senior levels you need to be aware of the
           | political side.
           | 
           | But its is a problem your not going to attract many B+
           | candidates if your so far behind industry.
           | 
           | About 3 years ago one uk org (I wont say which one) tried
           | pitching people on linked in I got the pitch and so did a
           | mate who's ex military he laughed and said "not on those
           | poverty wages"
        
             | tacticalDonut wrote:
             | Yeah, the problem is that the US Government is trying to
             | hire developers in at GS11 positions (~$72k salary in high
             | cost of living area).
             | 
             | Never going to get good junior devs at that price point.
             | Don't get me started on security clearance requirements in
             | addition to low wages...
             | 
             | The fix is to provide competitive wages, but the politics
             | of it is difficult.
        
         | tgsovlerkhgsel wrote:
         | On the government side, especially US government side, the
         | solution would be simple:
         | 
         | 1. Ban the sites in one way or another.
         | 
         | 2. Jail the people who run them, if reachable.
         | 
         | 3. Require payment providers to reverse the payments of the
         | last X days once caught.
        
       | insta_anon wrote:
       | I have a hard time trying to understand why governments don't
       | address these scams more proactively.
       | 
       | There is a related issue when you register a new company here in
       | Germany: As soon as the new entity is added to the company house
       | (called "Handelsregister"), you will start to receive fake
       | invoices from scam companies.
       | 
       | These invoice look _very_ similar to official ones and some even
       | use the official seal of the state (see
       | https://www.firma.de/en/company-formation/beware-of-fake-han...
       | for examples).
       | 
       | If you don't pay close attention you can easily mistake these
       | invoice for official ones.
       | 
       | This scam is quite well-known and has been going on for years. To
       | further add to the insult - the companies that send these fake
       | invoices are usually German entities as well, not some obscure
       | shell companies in remote islands and yet besides warnings from
       | the government it seems that little is happening.
       | 
       | I find it infuriating and don't understand why it is even allowed
       | to send another party that you never had any relation with an
       | invoice for a service that you actually haven't performed yet.
        
         | varispeed wrote:
         | My theory is that since those crimes are non violent, there is
         | a silent approval, as long as there is no massive public
         | outrage and associated PR costs for a government. The reasoning
         | is that the cost to the society is lower than if you were going
         | to process those people through legal system and then keep them
         | in jail.
         | 
         | If these crimes were costing the society more than keeping
         | perpetrators locked up then situation would have changed.
         | Another reason is that some people, by their nature, just
         | cannot have a "normal" job and so they hustle. If you take away
         | non-violent options, then there is a chance they'd turn to
         | something violent to achieve their goals and that would be
         | costly.
        
         | minikites wrote:
         | Why is this the job of the government and not Google for
         | sending people to the wrong site? They have a massive
         | responsibility in their role as the directory for the internet
         | and they need to take it seriously.
        
         | jokethrowaway wrote:
         | Because the government doesn't have an economic incentive
         | dealing with small fraud.
         | 
         | That's not what decides elections. If there is too much crime
         | that can be an extra excuse to raise more taxes.
         | 
         | I reported frauds to the police in two cases and they didn't do
         | anything despite having all the evidence and location of the
         | perpetrators (even after arresting one of them in one case).
         | 
         | A civil case didn't work as well because they owned nothing on
         | paper.
         | 
         | The only way to get justice is to pay someone to break their
         | knees or steal what they stole from you from them.
        
         | bluGill wrote:
         | That invoice scam is why big companies have such complex
         | expense report systems. They need to verify every transaction
         | is real so they can match up real invoices to. I'm more or less
         | trusted to buy $5000 worth of stuff at a time (number is
         | somewhat random, but this covers most travel expense). However
         | they still need to check because if they just pay all bills
         | someone will send a bill in my name (easy to find out a name of
         | someone who works for a company - my name would be chance, but
         | likely enough) even though I didn't buy anything in the
         | companies name.
        
         | TeMPOraL wrote:
         | There's a similar scam in place in Poland, and its continued
         | existence confuses me too. I don't remember getting any
         | _invoices_ after registering my company, but I got spammed with
         | letters telling me to pay a fee to register my company on some
         | listing, and some of those messages did their best to make it
         | seem they 're a continuation of the official process. The
         | deception goes as far as these companies being _named_ in a way
         | that sounds government-ish, and their addresses being at the
         | same street in Warsaw (the capital) some government buildings
         | are.
         | 
         | The infuriating part is that it's so well-known, that both the
         | physical government offices and the online forms where you can
         | register your small business, are _plastered_ with big,
         | attention-grabbing reminders that the registration process is
         | free. The government _knows_ about this scam to the point of
         | warning people about it, and yet it continues.
        
         | nneonneo wrote:
         | Well, the FTC is _trying_, at least. They took action against
         | On Point Global (https://www.ftc.gov/enforcement/cases-
         | proceedings/x130054/po...) which operated a big network of DMV-
         | lookalike sites. If you tried to Google for renewing your
         | drivers license, you'd get sent to one of these sites, which
         | looked like it would help you renew your license but would
         | actually just charge you approx. $15 to download a PDF guide on
         | how to use the real government website.
         | 
         | There's a certain threshold of complaints, unfortunately. The
         | FTC only has the resources to go after big fish. But, one thing
         | I did learn from reading the FTC complaint is that credit card
         | chargebacks do work, after a fashion; the company was getting
         | repeatedly booted off of merchant accounts for accruing lots of
         | chargebacks. I bet if people aggressively charged back the EIN
         | scammers it'd end up hurting them too.
        
       | bambax wrote:
       | Having used some kind of adblocking, on all devices, for as long
       | as I can remember, I realize I live in an alternate universe
       | where all these scams don't exist [0].
       | 
       | If at some point adblocking is defeated I'm up for a very
       | difficult crash landing into reality.
       | 
       | [0]: almost; top results can be scams of course; but it's rare.
        
         | [deleted]
        
         | matheusmoreira wrote:
         | Yeah the internet is completely different without blockers. I
         | install uBlock Origin on every browser I come across and I've
         | gotten random comments from other users about how everything
         | just seems better for some reason. Firefox supports uBlock
         | Origin on mobile too, people love it when they try it out and
         | find that there's no idiotic YouTube ads anymore.
         | 
         | Firefox should just ship uBlock Origin by default and make it
         | the default experience. Brave browser is already doing that.
        
           | iaml wrote:
           | They actually have firefox focus app with integrated adblock,
           | at least on apple devices.
        
             | pawsforapplase wrote:
             | "Firefox" on iOS is just a WebKit reskin; Apple forbids
             | 3rd-party browsers.
             | 
             | Mozilla does their best with Firefox Focus (which is also a
             | "Safari Content Blocker"), but you cannot use normal
             | Firefox extensions on iOS, including ad and script
             | blockers.
             | 
             | I was extremely frustrated to buy an iPhone for privacy,
             | only to find that there is no way to selectively block
             | javascript! They only provide a coarse toggle with Safari.
        
           | blfr wrote:
           | For YouTube on mobile, you can get ad-free experience with
           | their premium tier[1] or YouTube Vanced[2]. Both come
           | complete with background playback and overlay player.
           | 
           | [1] https://www.youtube.com/premium
           | 
           | [2] https://vancedapp.com/
        
             | Marsymars wrote:
             | YouTube Premium makes sense if you're a heavy user of
             | YouTube, but at my level of use, it would make more sense
             | to have a $1-per-video pay-as-you-go model. Or a $5/day
             | pass that doesn't renew would be good too.
        
             | yusi-san wrote:
             | Or on Android you can install NewPipe[0] which is an open
             | source YouTube frond-end without ads too. You can install
             | it from F-Droid[1] or Github releases[2].
             | 
             | [0] : https://newpipe.net/ [1] :
             | https://f-droid.org/packages/org.schabi.newpipe/ [2] :
             | https://github.com/TeamNewPipe/NewPipe/releases
        
         | RussianCow wrote:
         | I had quite a rude awakening when I switched to an iPhone
         | recently. I had to adopt NextDNS for its domain-level ad
         | blocking, but it's amazing how many ads still come through. I
         | don't know how people browse the web without any sort of ad
         | blocking these days.
        
           | zuppy wrote:
           | there are adblockers for ios too, for example here's a good
           | one: https://1blocker.com
        
             | bobbylarrybobby wrote:
             | Safari only though
        
             | stephen_g wrote:
             | Yeah, I use 1blocker too, it's fairly good but annoying
             | they only give you monthly rule updates (unless a major
             | site breaks) unless you pay a subscription. Even when I
             | bought the 'Pro' version, and then they changed to a
             | subscription model...
             | 
             | Still, it works pretty well. But how I wish it was possible
             | to have uBlock Origin running in mobile Safari (and desktop
             | Safari for that matter)...
        
               | pawsforapplase wrote:
               | They do have a one-time payment option of about $40.
               | 
               | But in my experience, it simply does not work compared to
               | other platforms. I still see a lot of ads even with their
               | strictest settings, and it also seems to break a lot of
               | sites without having any toggle switches in the browser
               | UI.
               | 
               | It's gotten to the point where I put the iPhone down and
               | pick up another device if I need to access a website.
               | After a few months, I'd like to just resell the phone.
               | But on the social side of things, having a number with
               | blue chat bubbles is a depressingly effective status
               | symbol, and Apple is better about in-app tracking.
               | 
               | It's getting hard to ignore how harmful the duopoly in
               | phone operating systems is to consumers. Carrying two
               | phones around is not a tenable solution.
        
               | vxNsr wrote:
               | Idk what you're talking about or what sites you're going
               | to, I've never seen ads using the default 1blocker
               | settings.
               | 
               | I use DNSCloak to block ads in other apps. It's obv not
               | as good as an element blocker but it's great for when I
               | need to use chrome or some random store app that inserts
               | ads.
        
             | mullingitover wrote:
             | Ehh, I'm a pretty die-hard iOS person but ad blocking on
             | iOS is a steaming pile of BS, to put it mildly. They flat-
             | out don't work for 99% of ads. They're not ad blockers,
             | they're domain filters, nothing more than a big hosts file,
             | and they block absolutely nothing at the page/element
             | level. The ad industry runs circles around 'ad blockers' on
             | iOS.
             | 
             | The lack of functioning ad blocking is by far the biggest
             | downside to iOS, and the same reason that I pity the
             | engineers who put all that work on desktop Safari only to
             | have it rendered worthless by their lack of ad blocking.
        
               | vxNsr wrote:
               | 1Blocker is amazing and absolutely isn't just a domain
               | blocker. I'd check it out if I were you.
        
               | evgen wrote:
               | Simply not true. I have been using Firefox Focus and
               | 1Blocker on iOS for years and ads are not significantly
               | more noticeable than on desktop Firefox with uBlock
               | Origin. I think you quite misinformed on this subject.
        
               | Marsymars wrote:
               | It depends on your level of blocking. I use 1Blocker and
               | uBlock Origin, and find maximum blocking with 1Blocker to
               | be roughly equivalent in blocking to the default "Easy
               | mode" in uBlock Origin. "Medium mode" (combined with a
               | few additional lists, e.g. cookie nag lists) in uBlock
               | Origin blocks dramatically more crud.
        
               | aikinai wrote:
               | > They're not ad blockers, they're domain filters,
               | nothing more than a big hosts file, and they block
               | absolutely nothing at the page/element level.
               | 
               | I don't think this is true. I use 1Blocker and it seems
               | to have tons of element-based rules. You can also create
               | your own element-based rules easily with the Safari share
               | extension. You tap the element you want to remove, tap
               | buttons to go up or down the DOM to make sure you hit the
               | right level, and then add it to your blocklist.
        
           | jjbinx007 wrote:
           | I've been thinking of screen recording some web browsing on
           | my desktop and phone without an ad blocker just to record for
           | posterity how truly awful the modem web is without an ad
           | blocker.
           | 
           | I can't even read most news websites these days because the
           | ads are so utterly distracting and awful.
        
           | asdff wrote:
           | I've pretty much stopped browsing the web on my iPhone at
           | all. The mobile web is broken. With all the banner ads and
           | videos popping up, My 6 inch long phone is reduced to about 1
           | inch of readable text. It's like the 2000s again with the
           | adspam, or maybe its always been like this and I've just been
           | using an ad blocker this entire time.
        
           | aikinai wrote:
           | iPhone has supported ad-blocking for six years.
        
             | pbhjpbhj wrote:
             | Sounds like they need to work on their UX then because if
             | people here aren't getting it working then it seems likely
             | that most of their users aren't able to. Is it a default
             | installed plugin in Safari?
        
               | aikinai wrote:
               | I think the only way anyone would not find it would be
               | assuming it doesn't exist. If you search on the web, App
               | Store, iPhone search box, etc. you'll find it right away.
               | 
               | And the answer is, it's not installed by default, but
               | there are a variety of third-party plugins available in
               | the App Store.
        
               | pawsforapplase wrote:
               | I spent days trying to set up effective ad blocking on
               | iOS.
               | 
               | There is a firehouse of options in the app store, but you
               | need to sift through conflicting reports about which ones
               | are "still good" - the prevailing recommendations seemed
               | to change every 6 months or so when I researched which
               | ones to try.
               | 
               | When you do find some that seem worthwhile, the paid
               | tiers are often expensive, and they will not work as well
               | as the free browser extensions on every other platform.
               | 
               | And there is no replacement for NoScript at any price.
        
             | RussianCow wrote:
             | I tried a few of the top "content blockers" from the App
             | Store and none of them worked very well (at least the free
             | versions), so I gave up and assumed it just wasn't
             | feasible. I can't imagine I'm the only one with the same
             | experience. I'll revisit this based on your comment and
             | others in this thread.
        
           | bozzcl wrote:
           | I'm using a combo of AdGuard and MalwareBytes on Safari, and
           | Pi-Hole via Wireguard and my browsing experience has been
           | pretty smooth.
        
       | PostThisTooFast wrote:
       | Google is full of shit. Remember when they pledged to "punish"
       | sites that weren't "mobile-friendly," but then DISABLED ZOOMING
       | on their own mobile site?
       | 
       | "You're posting too fast. Please slow down. Thanks."
       | 
       | Why don't you FUCK OFF, Hacker News? Once per hour is "too fast?"
       | What a bunch of pompous fucking pricks. Our time isn't free,
       | assholes.
        
       | dehrmann wrote:
       | Some of this has to be tied to the evolution of ads in SERPs.
       | They've gone from being on the right rail in a different format
       | and different colors to being in the results, with with a
       | perpetually lightning yellow background so you know it's
       | sponsored. Currently, I the only meaningful difference is it says
       | "Ad."
       | 
       | I used to work for a comparison shopping engine. The traffic was
       | a mix of paid and organic search. We thought about using paid
       | traffic to test page titles and descriptions for organic pages
       | because it's not like users could tell the difference.
        
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       (page generated 2021-05-14 23:01 UTC)