[HN Gopher] Chuck Geschke has died
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       Chuck Geschke has died
        
       Author : thunderbong
       Score  : 190 points
       Date   : 2021-04-18 01:54 UTC (21 hours ago)
        
 (HTM) web link (apnews.com)
 (TXT) w3m dump (apnews.com)
        
       | throwawaysea wrote:
       | > "He was a famous businessman, the founder of a major company in
       | the U.S. and the world, and of course he was very, very proud of
       | that and it was huge achievement in his life, but it wasn't his
       | focus -- really, his family was," Nancy "Nan" Geschke, 78, told
       | the Mercury News on Saturday. "He always called himself the
       | luckiest man in the world."
       | 
       | I haven't heard of Geschke before this but that may actually be a
       | reason I believe this description. So many other technology
       | giants have egos and cult-like personas and a need to be visible
       | and known. It sounds like Geschke was a humble and balanced man
       | who knew his priorities in life. Rest In Peace.
        
         | kiba wrote:
         | Which CEO? Elon Musk? I heard that it was a deliberate
         | strategy. I remembered him saying that he needs to become a
         | celebrity.
         | 
         | Otherwise, I don't know any flamboyant CEO with giant egos.
         | 
         | Beside, I now think of Adobe as a company with a negative
         | legacy with anti-user features.
        
           | Aloha wrote:
           | Larry Ellison
           | 
           | Steve Jobs
           | 
           | Those are just two
        
             | agumonkey wrote:
             | I don't know much about Ellison beside the customer anger
             | side of things but I empathize with Jobs a bit, I'm sure he
             | would have loved to be more like Geschker from the start.
        
       | roboticsGuy wrote:
       | Since not a whole lot of people have heard of Chuck before this,
       | I highly recommend you watch his lecture at CMU [0]. It's
       | incredibly insightful, full of personal stories from his time at
       | Xerox PARC, under the leadership of Robert Taylor, working with
       | Butler Lampson and so much more about the founding of Adobe and
       | Silicon Valley in general. He really does come across as an
       | incredibly witty and insightful person and his sense of humor is
       | on point as well!
       | 
       | [0] - https://youtu.be/apHqb0V3VAM
        
         | moab wrote:
         | Thank you for posting this. It's an excellent talk that covers
         | history, personal stories, and great anecdotes. For the amount
         | of success he's had, he comes across as incredibly down-to-
         | earth.
        
         | iamcreasy wrote:
         | Thanks for posting it. Your comment provides some more context
         | as to who he is.
         | 
         | I don't know who downvoted you!
        
         | DonHopkins wrote:
         | Brian Reid's deep detailed historic dive "PostScript and
         | Interpress: a comparison" describes some of Chuck Geschke's
         | important work at Xerox PARC and Adobe:
         | 
         | https://tech-insider.org/unix/research/1985/0301.html
        
       | protomyth wrote:
       | Learning PostScript was a game changer for me. I am so grateful
       | to the Adobe founders for not only the language but the
       | documentation that accompanied it.
        
         | tpmx wrote:
         | The tutorial/cookbook ("the blue book") from 1985, with a
         | preface by Geschke:
         | 
         | https://www-cdf.fnal.gov/offline/PostScript/BLUEBOOK.PDF
        
           | protomyth wrote:
           | This was such an amazing book. I had bought the paper copy
           | and the page where they showed how to put text on a circle
           | was amazing. It is so well written and easy to follow.
        
             | tpmx wrote:
             | Reading it for the first time now, I get sort of the same
             | kind of feeling that I got when I first read the K&R C
             | book.
             | 
             | Was there a more affordable way of running PostScript code
             | back then than buying a (1985) $6,995 Apple Laser Printer?
        
               | protomyth wrote:
               | GhostScript was 88, Sun NeWS was 86ish, and Adobe
               | Distiller was 1993. I had an Intel NeXTSTEP 3.3 machine
               | in 95.
        
               | tpmx wrote:
               | Did you/people in general think NeWs made sense,
               | performance-wise? What was the general belief back then?
        
               | protomyth wrote:
               | Don't know about NeWS, but Display Postscript was
               | performant.
        
               | tpmx wrote:
               | I guess I had just always assumed that NeWs was slow.
        
         | coldcode wrote:
         | I too learned Postscript in 1988 and also figured out how to
         | construct documents in Illustrator's file format (which is a
         | precursor to PDF) so I could export to it. Postscript was a lot
         | of fun to work in (although debugging required some real
         | imagination and lots of paper).
        
           | protomyth wrote:
           | I had a machine running OpenStep, so it wasn't too bad to
           | debug. Certainly used a lot less paper. I miss that old UI.
        
       | arnon wrote:
       | For all of the hate Adobe gets, they really did make a huge huge
       | impact on the world of graphic design, film editing,
       | illustrations, computer animation, and desktop publishing.
        
         | chaboud wrote:
         | That's probably at least in part because Adobe has a history of
         | buying and/or following their way to a lot of industry
         | positions.
         | 
         | https://en.m.wikipedia.org/wiki/List_of_acquisitions_by_Adob...
         | 
         | That said, I bit the bullet and invested the time to build
         | competence in the big pillars of Adobe's client software suite.
         | It's a competently run business, and I have little doubt that
         | Adobe will be around for a long time.
        
       | rodgerd wrote:
       | Photoshop, PostScript, Illustrator, Premiere. PDFs, as influental
       | as they've been, are a footnote in the changes Adobe wrought on
       | the creative industries.
       | 
       | Also: "Steve Jobs attempted to buy the company for $5 million in
       | 1982, but Warnock and Geschke refused. Their investors urged them
       | to work something out with Jobs, so they agreed to sell him
       | shares worth 19 percent of the company."
       | 
       | Good call.
        
         | CalChris wrote:
         | IIRC that included the LaserPrinter deal with Apple which kind
         | of made the company. And I don't think Jobs bought the shares
         | personally but rather Apple did.
        
           | tonyedgecombe wrote:
           | I think that deal helped Apple as well. At the time every
           | Apple site I visited had a LaserWriter next to a Mac running
           | some DTP software.
        
             | CalChris wrote:
             | Yes, it did help Apple as well. Moreover, Apple made a lot
             | of money on the stock back in 1989 when Adobe went public.
             | Apple's 3.42 million shares of Adobe, purchased in November
             | 1984 for $2.5 million, are now worth about $84 million.
             | Based on today's price, Apple would register a pretax gain
             | of more than $80 million in its fiscal fourth quarter,
             | ending in September.
             | 
             | https://www.nytimes.com/1989/07/07/business/apple-selling-
             | ad...
        
       | yonisto wrote:
       | "You either die a hero, or you live long enough to see yourself
       | become the villain"
       | 
       | My love to PDF in the early 2000 turned into hatred. This format
       | should really be abolished.
        
         | sillysaurusx wrote:
         | Much of the problems could've been avoided if PDFs embedded
         | their own source code (e.g. the TeX that generated it) much
         | like a website has a View Source option.
         | 
         | Alas.
        
           | twoWhlsGud wrote:
           | Has anyone tried using the relatively new features for
           | "tagging" - that allows one to indicate the structure of the
           | document:
           | 
           | https://en.wikipedia.org/wiki/PDF#Logical_structure_and_acce.
           | ..
           | 
           | ? Wondering if these are usable and how far they go to fixing
           | the problem?
        
           | teddyh wrote:
           | LibreOffice Writer has an option to do that when you export a
           | document to PDF; i.e. it has a "Hybrid PDF" option which
           | embeds the ODF document in the PDF.
        
           | aardvark179 wrote:
           | PDF is not like HTML and is solving a different problem, and
           | viewing the source in the way you can with a webpage would
           | just show the long list of drawing commands used to render a
           | document as that is what a PDF represents.
           | 
           | Embedding the source document that generates a PDF seems
           | pointless unless you want to handle hundreds of formats and
           | the processes that might have turned those documents into
           | PDFs. In the case of GIS software I've worked on the closest
           | you could have is an XML document specifying the viewport and
           | visibility, but all the interesting stuff would have been
           | read from the database and pushed through a style system that
           | you wouldn't have any knowledge about.
           | 
           | What might have been useful is a meta layer that could tie
           | lines of text together into blocks so that less guesswork had
           | to be done when implementing things like text selection and
           | screen reading. We have tricks like adding blank fonts which
           | allow for text selection on OCRed documents, but they could
           | probably have been improved if they had been baked in more
           | from the start.
        
       | cpr wrote:
       | Chuck was one of the kindest and thoughtful people I ever met in
       | SV in the 70's and 80's.
       | 
       | I had taken his CMU PhD thesis on compiler optimization and
       | applied it (in a small way) to Harvard's ECL language for my
       | undergrad thesis project. So he flew me out to PARC the summer of
       | my junior year ('75), and we had some good talks about it. (Which
       | was pretty eye-opening, as I hadn't seen all the PARC goodies in
       | person yet.)
       | 
       | Chuck was actually a Jesuit candidate for the (Catholic)
       | priesthood undergrad (U Cincinnati), but decided to drop out and
       | pursue a technical career.
       | 
       | He brought me in for an interview while in his last days at PARC,
       | which I realized later was for Adobe, but I just had started at a
       | laser printer startup (spinoff from Knuth's TeX project--Imagen),
       | so I missed that one...
       | 
       | People complaining about Adobe in these threads are really
       | complaining about the post-Geschke/Warnock Adobe. While they were
       | leading the company, it was completely engineering-driven with a
       | laser focus on product excellence (I know, because I used their
       | products from the start). After they left day-to-day leadership,
       | Adobe devolved to the usual sales-driven organization.
       | 
       | I kept in touch with Chuck and would sometimes chat at Seybold
       | shows, and via email. He was always helpful and kind, and, in the
       | old days when he was running Adobe, would reach behind the scenes
       | to get things done for me.
       | 
       | Apparently, the '92 kidnapping really broke his spirit.
       | 
       | Requiem aeternam dona ei, Domine...
        
         | Zhenya wrote:
         | More details about the kidnapping for those who are interested:
         | 
         | https://www.losaltosonline.com/news/sections/news/215-news-b...
        
           | tpmx wrote:
           | Parts 2, 3 and 4 (there are no links to the next part in the
           | article): https://news.ycombinator.com/item?id=26850088
        
         | jmenter wrote:
         | Thanks for writing this.
         | 
         | I was a big fan of Adobe through the '90s and early '00s and
         | also noticed their devolution post-Geschke/Warnock. I wish
         | those complaining about today's Adobe could have seen how
         | amazing the company and their products were back then.
        
         | mwcampbell wrote:
         | > After they left day-to-day leadership, Adobe devolved to the
         | usual sales-driven organization.
         | 
         | Is there any way to avoid a company declining like that, short
         | of forcing the founders to stay for life? Even that solution
         | won't work forever, of course.
        
       | fortran77 wrote:
       | I was at Adobe in the early days. Even when the company grew to
       | well over a thousand employees, Chuck managed to remember
       | everyone's name.
       | 
       | He was kidnapped in 1992 by Mohammad Albukhari and Mohd Sayeh.
       | The held him for ransom. They're now serving life sentences at
       | San Quintin. Chuck met with the entire company when he was
       | recovered by the FBI--we could still all fit in the company
       | cafeteria in "Building B"--and shared his experiences in such a
       | way that we realized what a great and dignified man he was.
        
       | brian_herman wrote:
       | He should get a black bar.
        
       | 02020202 wrote:
       | you could say that his subscription expired....or his cloud
       | subscription just begun :D
        
       | redis_mlc wrote:
       | The article mentions his kidnapping.
       | 
       | That was a big deal in SV, and resulted in big-company executives
       | getting bodyguards, black SUVs, and sometimes even separate
       | office buildings for top mgmt.
        
         | tpmx wrote:
         | Quite a story (four parts):
         | 
         | https://www.losaltosonline.com/news/sections/news/215-news-b...
         | 
         | https://www.losaltosonline.com/news/sections/news/215-news-b...
         | 
         | https://www.losaltosonline.com/news/sections/news/215-news-b...
         | 
         | https://www.losaltosonline.com/news/sections/news/215-news-b...
        
           | sneak wrote:
           | > _Though Nan, 54, was active in the American Red Cross and
           | the Los Altos Historical Commission, as a couple they kept a
           | low-profile lifestyle, never flaunting the considerable
           | income Chuck, 58, was bringing home from his phenomenally
           | successful computer graphics company, Adobe Systems._
           | 
           | > _Both before and after the kidnapping, they shunned
           | publicity. Chuck is especially critical of the San Jose
           | Mercury News, which he believes have exploited his privacy by
           | publicizing the value of his stock options with a
           | characterization of his face. "That may or may not be right
           | for football and baseball players, but I don't understand why
           | an industrialist like myself needs to be put in that
           | position. I don't see how the public is served by having that
           | kind of exposure," he said. He wonders if such media coverage
           | played a role in the kidnappers selecting him._
        
             | redis_mlc wrote:
             | It's pretty common in technology for execs to live way
             | below their means, especially with stock options riches.
             | 
             | One of the Yahoo founders drove a subcompact car for years,
             | and one of the Intel CFOs never told his family that he was
             | worth $1 billion until his kids were grown.
        
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       (page generated 2021-04-18 23:02 UTC)