[HN Gopher] Photos and Video Taken Inside Illegal Click Farms (2...
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       Photos and Video Taken Inside Illegal Click Farms (2018)
        
       Author : thunderbong
       Score  : 111 points
       Date   : 2021-04-01 14:26 UTC (8 hours ago)
        
 (HTM) web link (www.core77.com)
 (TXT) w3m dump (www.core77.com)
        
       | ab_testing wrote:
       | And here I was thinking there would be pictures of animals being
       | treated badly in farms -which the government passed a law to
       | prevent journalists from taking pictures .
        
       | munificent wrote:
       | I know this is a loaded term, but I find it interesting that
       | globalization plays a key role here. I would be surprised if the
       | economics of click farms made sense without involving third-world
       | employees generated ad revenue in first-world denominations.
       | 
       | Better wages in those countries would likely eliminate fraud like
       | this. It's essentially an arbitrage opportunity to buy first-
       | world denominated "attention currency" at third world click farm
       | worker attention prices.
        
         | T-hawk wrote:
         | Right. And one way to combat that is IP geolocation, show your
         | ads only to a first world audience. Of course, then a VPN or
         | other IP spoofing techniques will combat _that_.
        
         | nitrogen wrote:
         | A friend-of-a-friend supposedly bought a bunch of cheap Android
         | phones and ran apps that pay you to watch ads. IIRC it was only
         | worth a couple hundred bucks a month.
        
       | bongoman37 wrote:
       | A lot of people here are speculating on what makes this illegal.
       | The vast majority of the times, this will not be pursued by
       | anyone if the operation is small time. If the operation is large,
       | the actual reason for going after them may be things like money
       | laundering, running a botnet by having unauthorized access to a
       | device or things like that.
       | 
       | App developers can also achieve higher number of clicks by
       | incentivizing users to click on ads by e.g., offering an extra
       | life in a game if you click. This can drive up the click thru
       | rate at the expense of lowering the rate of post click events.
       | This is usually not allowed by advertisers but sometimes they are
       | okay with it.
       | 
       | Also, not everyone minds some fraud. VC driven companies may only
       | care about clicks or new user sign ups, regardless of how good
       | the users are because that's the metric they are targeting.
        
         | cyberlab wrote:
         | > VC driven companies may only care about clicks or new user
         | sign ups, regardless of how good the users are because that's
         | the metric they are targeting.
         | 
         | That could bite them in the ass further down the road, when
         | these bot farms are exposed by researchers. There was a few
         | well researched bot farms on Twitter that are now defunct as
         | Twitter dismantled them and now forces you to use a phone
         | number to register an account, limiting attempts by people who
         | want to create sockpuppet armies.
        
       | dvfjsdhgfv wrote:
       | If you use the word "illegal" in the headline, it clearly shows
       | your affiliation. Yes, these people don't comply with the ToS.
       | Yes, they abuse the apps and don't use them as intended. Does it
       | make their activities illegal? If so, at what point? Is having
       | two Instagram accounts illegal? Two, five, fifty? Where is the
       | threshold and who decides about it?
        
       | rootsudo wrote:
       | Illegal =/= Terms of service violation.
        
         | aero-glide2 wrote:
         | Different countries define "illegal" differently
        
           | edrxty wrote:
           | Sure, but the vast majority of HN is US based and it's very
           | important here not to perpetuate any notion that corporate
           | wish lists are synonymous with the force of law lest we make
           | any of our problems worse.
        
       | botwriter wrote:
       | Subjective but I imagine an awful lot of those phones were moped
       | snatched its rife in SEA. and probably the cheapest way to buy
       | phones.
        
       | ChrisArchitect wrote:
       | got something new here? this is so old
       | 
       | Discussion on the Thailand one:
       | https://news.ycombinator.com/item?id=14549291
       | 
       | Footage/discussion from another one:
       | https://news.ycombinator.com/item?id=14430816
       | 
       | Video of one in 2019:
       | https://news.ycombinator.com/item?id=20525356
       | 
       | And further news discussion from around that time:
       | https://news.ycombinator.com/item?id=20488838
        
       | newdude116 wrote:
       | A buddy of mine does this for dating sites (don't ask).
        
       | [deleted]
        
       | some_random wrote:
       | > They reported that they earned USD $2,950 to $4,400 per month,
       | which comes out to $35,400 to $52,800 per year.
       | 
       | I always find it surprising how little small illicit operations
       | usually make. At the high end this is only barely more than the
       | US minimum wage (between three people). Amazing for where they
       | live, but awful in the grand scheme of things.
        
         | paxys wrote:
         | I think you are underselling the amount. $50K/yr is a fortune
         | for the markets these operations run in (think random Thai
         | towns/villages). It is approaching median wage for a family in
         | a large US city.
        
         | erdos4d wrote:
         | I think the operative words here are "They reported". If you
         | had a bunch of cops looking to extort you for a part of your
         | operation's profits, how big would you make the pile out to be?
        
         | alert0 wrote:
         | I'm always surprised of the opposite when I see malware
         | operations get busted with 8 figures of profit. Should have
         | stopped at 7 figures and no one would notice.
        
       | SkipperCat wrote:
       | How hard is it to emulate an iPhone or Android so you can do this
       | on a computer? I would think it would be a lot easier to do this
       | with one PC instead of hundreds of tethered phones.
        
         | bongoman37 wrote:
         | I used to work on stopping this, its a cat and mouse game. Most
         | datacenter IPs are already blacklisted, and this appears to be
         | a low level fraud. But often it may be that you need physical
         | actions also, e.g., an advertiser may pay for installing a game
         | only if the player crosses the first level of a game. Either
         | you build a bot which can do that or you use humans.
         | 
         | Fraud goes all the way from simple operations where actual
         | people in countries like India or Bangladesh are physically
         | clicking on ads to sophisticated operations where bots generate
         | human like traffic which is mixed with genuine traffic to avoid
         | detection.
        
           | [deleted]
        
           | bredren wrote:
           | How much did IP masking help in this situation versus the
           | data analysis and identification of inauthentic use?
           | 
           | Did you have any experience dealing with residential proxy
           | networks? If so, can you give some examples of any
           | mitigations to inbound requests from those connections?
        
             | bongoman37 wrote:
             | IP masking was applied very early but it did cut down a
             | large number of requests, I am not sure how many though.
             | Next were filters that would block devices sending more
             | than a few hundred requests a minute or so on. These would
             | be usually bots or compromised devices. Then we would look
             | at cuts of traffic where the characteristics were outside
             | of acceptable parameters and block those. E.g., say a
             | particular OS, OS version, device model, request country
             | etc. This could be made much more granular. If you see too
             | high a CTR or too low a conversion rate, or abnormal time
             | between ad being displayed and being clicked on (fraud
             | clicks had a tighter distribution between request and click
             | as compared to genuine clicks) or any other weird stuff,
             | you could block that cut of traffic.
             | 
             | Also, we refrained from calling it fraud, the term was
             | invalid traffic. This also accounted for things like
             | someone double tapping on an ad instead of once, and so on.
             | There is a good report by Alexander Tuzhilin [1]
             | commissioned by Google when they were sued for charging for
             | invalid traffic that might give you some more ideas.
             | 
             | [1] https://googleblog.blogspot.com/pdf/Tuzhilin_Report.pdf
        
         | bserge wrote:
         | It's doable, but I believe a bunch of old phones will come out
         | cheaper (including on electricity cost) and more reliable
         | (being proper devices in the eyes of ad networks, and having
         | fewer crashes).
         | 
         | A 4 core i7 CPU + 32GB of RAM will run 4-8 Android machines,
         | maybe a couple more. You can get 10 Android phones for ~$700.
        
           | gruez wrote:
           | >A 4 core i7 CPU
           | 
           | What year do you live in? These days even i3s come with 4
           | cores.
        
             | bserge wrote:
             | 2014, the last year Intel made any _good_ improvements to
             | their ancient architecture.
             | 
             | Just ignore the "i7" part if it confuses you. I've not had
             | a desktop in over a decade, so I'm talking about mobile
             | chips 90% of the time.
        
           | saddestcatever wrote:
           | True. I think the economics of how cheap smartphones have
           | gotten is shocking.
           | 
           | Especially since you can acquire "barely working" phones.
           | Broken camera? Not a problem. Broken audio jack? No worries.
           | Cracked screen? Meh. No battery life? Doesn't matter one bit.
           | 
           | I imagine it's pretty easy to acquire hundreds of barely
           | working phone for cheap if you don't care about using them as
           | a traditional mobile device.
        
             | Scoundreller wrote:
             | Or buy working devices and harvest the unneeded parts for
             | resale.
             | 
             | Can buy a used MacBook Air, sell the lcd assembly and
             | keyboard/trackpad and already recover a big chunk of the
             | cost. (If you needed an Apple device).
        
             | banana_giraffe wrote:
             | And once you start looking to acquire hundreds of phones,
             | you can buy a lot of old phones on ebay or the like for
             | something like $1 a phone or less. Most probably won't
             | work, but at scale, you'll end up with enough that are good
             | enough for something like a click farm.
        
           | ac29 wrote:
           | Why would an emulated phone need 4-8GB of RAM? A $70 phone
           | probably only has 1 or 2 GB.
        
             | bserge wrote:
             | Worst case scenario overhead. Aka my normal situation,
             | because I'm too lazy to use solutions better than
             | Bluestacks on Windows :D
        
         | cyberlab wrote:
         | > How hard is it to emulate an iPhone or Android
         | 
         | Check out Correlium https://corellium.com/
         | 
         | They operate in a sort of legal grey-area since you're not
         | 'supposed' to emulate iOS so if you decide to use it, keep in
         | mind it could all be shut down at a moments notice.
        
           | monocasa wrote:
           | Better than legal grey area, as they won Apple's suit against
           | them.
           | 
           | https://www.washingtonpost.com/technology/2020/12/29/apple-c.
           | ..
        
         | avidiax wrote:
         | Rather difficult without an insider at Apple and Google. The
         | fraud detection systems used are based on dozens of checks. I
         | doubt even these real phones pass, since they likely have low
         | uptime, they have never been in a landscape orientation or face
         | down, few system settings are customized, etc.
         | 
         | At least Android provides a public API to measure
         | trustworthiness, but if you are in the business of selling
         | clicks you may also be in the business of turning a blind eye
         | to fraudulent activity that makes you money.
        
           | bredren wrote:
           | I know a person who runs a bot on a social media app that
           | does the follow / unfollow routine to boost an account.
           | They've had this running for a few years.
           | 
           | At first I assumed it was conservative enough to fly under
           | the radar. However, now that this network is so big, the
           | pattern of this fraudulent behavior must be unmistakable. It
           | is so simple.
           | 
           | The only conclusion I can draw is that the network is well
           | aware of these bots, and so long as they don't draw negative
           | attention, they are actually boosting "engagement" as the
           | likes / follows do cause events that trigger people into
           | revisiting the product--and ultimately reaching goals.
        
       | ykevinator wrote:
       | In 3 party systems 2 of the parties benefit from fraud, that's
       | why there's only the appearance of enforcement.
        
       | r3trohack3r wrote:
       | > Police got wind and arrested them
       | 
       | I understand how this breaks ToS, but how was this illegal?
        
         | renewiltord wrote:
         | They were Chinese nationals who were 'working' in Thailand
         | without a permit. That's why immigration police arrested them.
         | 
         | Of course, the police then thought they were running call
         | center scams (which are illegal there) until they came clean
         | about the operation.
         | 
         | The reason they were in Thailand is that there's less scrutiny
         | there on SIM cards and low smartphone fees. Ultimately, though,
         | KYC requirements do exist on Thai pre-paid plans (post-paid
         | plans are effectively user-tied anyway) so they also got hit by
         | the smuggling SIMs charge.
         | 
         | Ultimately, lots of illegal stuff going on. Just not where
         | you'd expect.
        
           | peterkelly wrote:
           | Some details about the SIM cards they were using here:
           | 
           | https://www.bangkokpost.com/thailand/general/1272351/nbtc-
           | al...
        
         | chrisseaton wrote:
         | Offering someone a paid service to increase engagement on
         | social media, and then doing that by having people in click
         | farms to increase the engagement metric without actually
         | increasing engagement is fraud. Of course it's illegal.
        
           | dooglius wrote:
           | Who says the click farm was offering such a service? It seems
           | to me the offer is clicking things repetitively for money.
           | You can argue that in some cases the farm was an accessory to
           | fraud in that it knew or should have known its clients were
           | engaging in fraud (e.g. if the client is the app owner), is
           | that what you're getting at?
        
             | chrisseaton wrote:
             | > Who says the click farm was offering such a service?
             | 
             | Why else do you think they were doing it? They just really
             | like clicking things?
        
       | dylan604 wrote:
       | What makes these illegal? It's not some bot network being run
       | from unsuspecting device owners. These are actual humans
       | operating devices clicking on specific things they were told to
       | do. Why has this crossed from gaming the system to illegal?
       | 
       | It's shady as shit, don't get me wrong, but why illegal? It's
       | like the old "enter as often" type of games. The rules were
       | followed, but the "spirit" of the rules was not.
        
         | dec0dedab0de wrote:
         | I'm not familiar with Chinese or Thai law to know what is legal
         | or not, but I would assume there is some kind of fraud.
         | Especially for clicking on advertisements.
        
           | Nextgrid wrote:
           | Is it fraudulent to click on advertisements without having an
           | intention to buy the product?
        
             | junon wrote:
             | I would imagine it's something like this:
             | 
             | 1. You create an AdWords account or something where you can
             | be paid to put ads on your site.
             | 
             | 2. You have tons of employees with different devices,
             | probably on a range of VPNs or tor circuits.
             | 
             | 3. They click ads on your site over and over and over
             | again.
             | 
             | Just a hunch. I know this sort of thing is strictly
             | forbidden in Google's terms and can certainly be considered
             | fraudulent depending on who's asking.
        
             | [deleted]
        
             | ars wrote:
             | It's not fraudulent for the _clicker_. It 's fraudulent for
             | the website host who _hired_ the clicker.
             | 
             | The host presumably has some kind of contract they agreed
             | to in exchange for getting ads and getting paid.
        
             | EMM_386 wrote:
             | This would depend on the country I'd imagine, but in the
             | United States the answer seems to be "yes".
             | 
             | That would be when the company doing the clicking is
             | profiting off of it, which in this case they are.
             | 
             | https://www.cheq.ai/click-fraud-illegal
        
             | dec0dedab0de wrote:
             | _Is it fraudulent to click on advertisements without having
             | an intention to buy the product?_
             | 
             | I dont know, but I doubt intention to buy is the deciding
             | factor. I would think that it becomes illegal when you are
             | misrepresenting traffic to an advertiser. Especially if its
             | a pay per click contract, and the group doing the clicking
             | is acting on behalf of the company getting paid.
        
               | spookthesunset wrote:
               | Misrepresenting traffic to an advertiser _is_ intention.
               | Those clicks were intended to defraud the advertiser.
               | Normal clicks from average joe are not done intending to
               | defraud somebody.
               | 
               | It might be pedantic to point that out... but intent
               | matters.
        
               | dec0dedab0de wrote:
               | Right, but I was being even more pedantic when I quoted
               | "intention to buy." That is to say, if I see an ad for
               | something that I want to know more about, but I don't
               | want or need, or cant afford, I have an honest reason to
               | click on the ad even though I don't have an "intention to
               | buy."
        
               | [deleted]
        
               | wincy wrote:
               | I mean, AdNauseam [0] certainly has that intention, as it
               | clicks every single ad in an attempt to waste advertisers
               | time and money.
               | 
               | [0] https://addons.mozilla.org/en-
               | US/firefox/addon/adnauseam/
        
               | cies wrote:
               | I dont know if intent by itself (without an otherwise
               | punishable act) can be a crime. That would be a thought
               | crime, wouldn't it?
               | 
               | GP says "Click without intend to buy" -- Wow, that sounds
               | like mis clicks could be a CRIME!
               | 
               | I cannot be too bothered with people gaming the sleazy
               | business that advertising is.
        
               | dec0dedab0de wrote:
               | _I dont know if intent by itself (without an otherwise
               | punishable act) can be a crime. That would be a thought
               | crime, wouldn 't it?_
               | 
               | Intent can surely make something a crime, that wouldn't
               | be punishable otherwise. Giving someone with a peanut
               | allergy something with peanuts in it is not a crime,
               | unless you knew they had the allergy and intended to hurt
               | them. In some states it's illegal to intentionally expose
               | someone to HIV, but it wouldnt be illegal to expose them
               | if you didn't know you had it. If you slip and fall at a
               | store you can likely sue for damages, but it would be a
               | crime if you intended to do it.
               | 
               |  _I cannot be too bothered with people gaming the sleazy
               | business that advertising is._
               | 
               | Yeah, I don't feel bad for any of the players involved in
               | that world.
        
               | michaelbuckbee wrote:
               | I accidently click an ad -> not a crime.
               | 
               | I hire you to browse around my site clicking on ads to
               | generate revenue for me -> crime.
        
             | sandworm101 wrote:
             | Lock me up. I have never bought via a clicked ad. Every
             | click was accidental. I would eat a hotdog from a shady
             | vendor in a back alley before buying anything from a banner
             | ad.
        
             | Rule35 wrote:
             | No. Without an existing obligation, not at all.
             | 
             | But if you're the same party displaying the ads, or working
             | for them, then yes - you're intentionally defrauding the ad
             | company.
        
             | peterkelly wrote:
             | At this scale, yes. If you pay me (say) $30,000 for
             | advertising based on a commitment from me that your ads
             | will be shown to enough people until you reach a certain
             | number of click-throughs, but actually all of those are
             | just my staff sitting there repeatedly clicking on them all
             | day without ever buying your product, i'm pretty sure you'd
             | be unhappy about that.
             | 
             | Whether it's actually illegal or not is another matter, and
             | depends on circumstances and jurisdiction.
        
             | mc32 wrote:
             | Isn't it like being a radio station with 5,000 listeners
             | but claiming to have 50,000 listeners and charging
             | advertisers on the basis of having 50,000 listeners?
        
               | T-hawk wrote:
               | Not quite, because in this case the 50,000 listeners do
               | exist. It's just that 45,000 of them are shills paid by
               | the radio station. But if the advertising contracts
               | didn't exclude for that, then there's no grounds to
               | complain.
        
             | happytoexplain wrote:
             | "Intention to buy" isn't specific enough. If it can be
             | defined as obtaining money by deception, which seems like a
             | pretty applicable description, the case for fraud seems
             | strong.
        
             | chrisseaton wrote:
             | Why do you think the people working in these click farms
             | are clicking on the adverts?
             | 
             | Is it to defraud someone out of a marketing fee by
             | pretending that your adverts are creating more engagement
             | than they actually are?
             | 
             | Then that's fraud, isn't it?
             | 
             | The law looks at how a reasonable person would interpret
             | what you are doing and what your intent is. It doesn't work
             | on a 'clicking adverts without intending to buy is illegal'
             | basis. So many people here misunderstand that.
        
               | tomc1985 wrote:
               | Whose law? The US? Thailand? China?
               | 
               | In western common law practice, sure. But elsewhere?
        
               | chrisseaton wrote:
               | Yes I think an equivalent 'fraud' law, sometimes called
               | something like obtaining a valuable security or pecuniary
               | advantage by by deception or something like that, is a
               | basic part of almost all legal system everywhere.
        
         | guest2112 wrote:
         | >The men, identified as Wang Dong, Niu Bang and Ni Wenjin, were
         | charged with working without a permit and importing the phones
         | without paying taxes.
         | 
         | https://www.presstv.com/DetailFr/2017/06/13/525171/Thailand-...
         | 
         | So nothing about the farm, they just didn't pay their bribes.
        
         | JoeAltmaier wrote:
         | If its used solely by advertising resellers to defraud their
         | publishers?
        
         | Black101 wrote:
         | I wonder if everyone would click just for fun how it would
         | modify the ad business....
        
         | chrisseaton wrote:
         | > What makes these illegal?
         | 
         | It's fraud.
        
         | ldoughty wrote:
         | Typically websites make agreements that advertisement networks
         | will pay for the clicks.. if that website did so with the
         | intention of "gaming the system", then they are in breech of
         | contact, and typically there's a law somewhere that covers
         | entering into bad faith contracts with the intent to take money
         | without providing legitimate services...
        
           | cies wrote:
           | Making paid 5-stars and upvotes is not done under business
           | contract but under consumer "terms of service" right?
        
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