[HN Gopher] Show HN: Attract more customers by highlighting why ...
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Show HN: Attract more customers by highlighting why people trust
you
Author : sharath39
Score : 27 points
Date : 2021-03-17 17:36 UTC (5 hours ago)
(HTM) web link (shoutout.so)
(TXT) w3m dump (shoutout.so)
| systemvoltage wrote:
| Is there a wall of shame product? I want to know what I'm doing
| wrong and not just what I'm doing right. Getting a pat on the
| back is less interesting than getting smacked by a bad review.
| Honesty and hearing customer's frustration is far more important
| than positivity dopamine dose. The former leads to actual
| improvements, the latter leads to echo chamber of complacency.
|
| This is why I don't shop on Amazon anymore. All reviews are
| great. It is not truthful.
| dstik wrote:
| Very clever - great idea and execution. Embedding positive tweets
| is something we've wanted to add to our site for a long time but
| it's so annoying/tedious to put together on your own, this it
| awesome. Thanks for creating and sharing!
| aaaalex wrote:
| We use Shoutout on our site -- very happy with it!
|
| How's that for meta social proof?
| runako wrote:
| Very interesting product, congratulations on the launch!
|
| Some initial feedback/suggestions:
|
| 1) Raise pricing, especially on the $15 plan.
|
| 2) The $50 plan looks like something agencies will pick up for
| their clients. So get ahead of that and charge more for that.
| Limit to N walls per domain or something. Then add agency plans
| that scale by # of domains where walls are posted. Agency plans
| probably should start at $99 (maybe for 3 domains) and go up.
|
| 3) Auto curation could be cool. Run tweets through some kind of
| sentiment analysis and email/Slack/SMS candidates to your
| customers. Let them Y/N each. That way they don't have to log
| into the app to get results.
|
| Good luck!
| sharath39 wrote:
| Love it. This is some great feedback Ranuko. Definitely going
| to consider adding domain limitations on walls and adding
| agency pricing.
| didgeoridoo wrote:
| +1 on raising the Pro price.
|
| I'd also reconsider the ability to publish a wall from the Free
| plan -- you can get a hell of a lot of value out of this
| product with a single wall, and pay nothing in return.
|
| Two alternate approaches could be:
|
| 1) Give away less value. Generate the wall for a proof of
| concept, but keep it in draft until payment hits.
|
| 2) Get something in return. Badge the free wall with a Shoutout
| link/logo/"what's this?" that can be removed by paying.
| sharath39 wrote:
| Interesting ideas. Thanks for these. We will look into it and
| implement accordingly.
| amelius wrote:
| So, selective reviews?
| sharath39 wrote:
| Can you be more little more specific?
|
| The tweets we suggest are high-signal and we believe it will
| help your product, newsletter or whatever you are selling.
| verdverm wrote:
| I believe they mean something like... you're filtering for
| only positive reviews (best for your customers) rather than
| unbiased perspectives (so that humans are best served by
| unfiltered truth)
|
| So the company is able to "lie" to potential customers.
|
| How companies manipulate Glassdoor is an interesting case
| study
| sharath39 wrote:
| True. Our algorithm decides which ones are the best
| shoutouts you can use and we suggest it to you.
| verdverm wrote:
| My hunch is most of society wants trusted and unbiased
| reviews rather than filtering or manipulation.
|
| I doubt there is more money in that direction though
| sharath39 wrote:
| We believe the same. In the age of information overload
| building credibility on the Internet is tough. That's why
| we are building Shoutout. It will dig the unbiased
| positive shoutouts and help creators, startups build
| credibility.
| smoe wrote:
| Personally, from a consumer perspective I'm not convinced
| postive reviews are actually that useful, vetted or nor.
|
| E.g. on Amazon I ended up only ever reading 3 star
| reviews. Not for their positivity or negativity, but
| because they often point out some shortcomming of the
| product that might or might not effect me. Say some audio
| hardware not supporting some MIDI feature. I might not
| care about it at all, or it is a dealbreaker. I have made
| more pruchase decision based on those reviews than
| positive ones. For the latter what usually lacks is
| knowledge about the context, the use case they have.
| TeMPOraL wrote:
| > _It will dig the unbiased positive shoutouts_
|
| If you filter for positive shoutouts only, the result
| becomes strongly biased by definition :).
| motoxpro wrote:
| Social proof is to give credibility, reviews are to make
| decisions. This is for social proof. Also, by definition social
| proof is positive or else it wouldn't be valuable.
|
| It's an easier way to source all of those testimonials that
| people have on their website and really cool because it shows
| that people "like me" value the product. If they do their job
| right, you could have a testimonial that is more valueable than
| anything you could have sourced yourself because you are
| surfacing that diamond in the rough. Especially if you a big
| brand with thousands, or millions, of people tweeting at you.
|
| Cool prooduct, nice work guys.
| sharath39 wrote:
| Thanks! Couldn't put in a better way.
|
| What you said about social proof is absolutely true! It is
| the relevancy that helps people make a decision and through
| credibility it is even easier.
| tkiolp4 wrote:
| Interesting. How do you guys filter out not so nice @ mentions?
| Is it a manual process?
| sharath39 wrote:
| Thanks for checking us out.
|
| We have build an algorithm that curates the high-signal
| mentions and we suggest them to you.
|
| We have a mechanism in place to avoid the low-niosy tweets.
| trulykp wrote:
| love the product - been a fan since the MVP which was built on
| Bubble :) Wondering if you could send a weekly email with top
| Shoutouts to my Twitter account?
| sharath39 wrote:
| Thanks KP for being an early believer since day 0 :)
|
| Yes, daily/weekly reminders is a feature we already planned.
| Stay tuned, for it to become live.
| markdown wrote:
| Am I understanding right that this is just a testimonials feature
| with the limitation that it only shows tweets?
|
| If so, I don't understand why one would pay $15/month for this
| when you can just embed tweets in any html page or CMS for free.
| amelius wrote:
| Also, you can't just pull tweets from the web and show them as
| testimonials. You will need to ask the sender for permission.
| (I would personally hate it if my tweets were pulled out of
| context and used like this for commercial purposes, without my
| consent.)
| markdown wrote:
| I can understand feeling that way, and I would too. But
| you've signed over to Twitter the right for them to display
| your tweets in any way they see fit, and they've given
| everyone else permission to embed your tweets wherever they
| want (subject to some TOS no doubt).
| exolymph wrote:
| Uh, you absolutely can, unless the account is locked. All the
| person who tweeted can do is delete the tweet.
|
| You can embed any tweet anywhere you feel like (and actually
| the embed won't fully disappear when the tweet is deleted,
| but I digress).
| pedalpete wrote:
| But does Shoutout ask the OP for permission to display the
| tweet? I've never heard this "you can't just pull tweets from
| the web.." twitter provides the embed capability, and doesn't
| mention anything in their terms (from what I can find) about
| asking for OP permission.
|
| This strikes me as something that took longer to build as a
| service, than it would take an individual to build for their
| own app.
| sharath39 wrote:
| We don't ask for permissions. We believe in positive-sum
| game.
|
| Social proof is given in the first place by people to
| people whose work or service made a positive impression on
| them.
|
| We focus to showcase that and leave the rest.
| sharath39 wrote:
| There are many reasons why people are paying for it:
|
| 1. Save time - We find the best shoutouts for you so you don't
| have to search them in bookmarks and find them. 2. Design
| beautiful walls - We are offering design layouts(grid view,
| carousel view) with custom settings like changing colors, dark
| mode etc. 3. Zero maintenance - Once you setup an embed on your
| website you are done. All you need to do is add shoutouts to
| your wall and the embed automatically reloads with news
| shoutouts. 4. Ultra-fast embeds - Our embeds load ridiculously
| faster than Twitter embeds. 5. We are not just limiting
| ourselves to Twitter but will expand it other platforms. So we
| are here to monopolize the social proof niche.
| sharath39 wrote:
| Hey there HN community
|
| I'm Sharath co-founder at Shoutout. This is my first posting a
| product on HN so I'm pretty stoked at the same time heavily
| nervous about it!
|
| Five months ago, I had this idea of gathering all the shoutouts I
| get on Twitter under one place, and I thought it would be cool to
| launch an LP and validate it with everyone. As a no-code maker, I
| shipped the LP in less than 24hrs, got 120+ signups, and saw
| people saying we need this! I then shipped a no-code MVP, tested
| it with few close friends who asked for more features. The signs
| were so clear that I went ahead and put a bat-signal on Twitter
| searching for a co-founder. Curtis Cummings from nowhere
| approached me, and we clicked in our first meeting and started
| building a fully coded product.
|
| We launched our private beta 2 months ago and got the opportunity
| to onboard some iconic creators like Jack Butcher, Julian
| Shapiro, Lenny Rachitsky, and startups like On Deck and Knowable.
| We've iterated on our early believers' feedback and made a
| product that delivers value to creators and startups!
|
| A month ago, we launched Shoutout to the public and on Product
| Hunt and secured #3 product of the day. We now have 36 paying
| customers and got Product Maker Grant Recipient award.
|
| Today, I'm pumped to announce Shoutout to the Hacker News
| community! We truly believe creators and startups should leverage
| the social proof they are getting on Twitter, and our mission is
| to make it easy for everyone!
|
| Shoutout lets you tap into your existing social proof and turn it
| into a beautiful "Wall of Love"
|
| How does it work?
|
| Curate and Organize: With an infinite feed that is constantly
| updating every second, tracking social media shoutouts* is an
| invaluable task! Shoutout removes the tediousness and spotlights
| all the high-signal tweets in one place.
|
| Customize and Design: We believe in personalization and value the
| importance of custom branding. Shoutout quickly turns the bunch
| of tweets into a beautiful wall within minutes. Rearrange these
| shoutouts according to your need and add custom colors that
| represent your brand.
|
| Showcase and Embed: Share your public wall or embed it directly
| on your site without any coding. Our embeds are blazing fast, so
| they won't slow down your site. As you update your wall, your
| embed will show all of your latest shoutouts, making the
| experience frictionless.
|
| What's next: We are not stopping here, and this is just the
| beginning of our mission to help creators and startups to
| leverage the social capital they gain on Twitter! We are excited
| to launch many more features based on your feedback and look
| forward to delivering more value to you constantly!
|
| If you have any feedback, feel free to comment or say hello to us
| on Twitter @shoutoutso_!
| aryamaan wrote:
| Great product. Good luck with this.
| sharath39 wrote:
| Thanks and appreciate your time checking it out!
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(page generated 2021-03-17 23:01 UTC)