[HN Gopher] Clubhouse's Inevitability
       ___________________________________________________________________
        
       Clubhouse's Inevitability
        
       Author : jger15
       Score  : 130 points
       Date   : 2021-02-15 15:58 UTC (7 hours ago)
        
 (HTM) web link (stratechery.com)
 (TXT) w3m dump (stratechery.com)
        
       | JumpCrisscross wrote:
       | Andreessen is really pumping the PR on this app. Reminds me of
       | Kleiner (I think?) and Bloom Energy.
        
       | iujjkfjdkkdkf wrote:
       | I am curious to try it (android user so I have to wait) but I
       | worry that it will have a steep curve into mass market banality.
       | The idea of hearing / participating in an unscripted chat with a
       | small close knit group sounds cool. But as soon as lots of people
       | are paying attention, things will get scripted, content will get
       | anodyne enough to avoid offending anyone and so will be
       | uninteresting, etc. It will be interesting to see if they can
       | find a way to scale while remaining authentic and providing
       | something not available on every other kind of media.
        
       | ucm_edge wrote:
       | I do see some value in Clubhouse. My spouse has been using it to
       | hold open conferences with other professors, but they're seeding
       | the room with a number of pre screened academics, their grad
       | students, postdocs, etc. Then it's open for those that want to
       | drop it.
       | 
       | It's nothing you couldn't have done with Ventrilo way back in the
       | early 2000s, but I guess CH has a brand and people just browsing.
       | It also seems inevitable though that their kind of content will
       | remain a minority and it comes down to if CH will offer you the
       | discover tools you need to weed through all the crap to find the
       | discussion room on the topic you personally give a shit about.
       | 
       | Also apparently a bunch of top ranked academics got to hear me
       | curse bilingually because my spouse was talking and rolled into
       | the kitchen right as the drain hose came off the garbage disposal
       | and dumped dirty water on my face. Loving the new garbage
       | disposal though.
        
         | ketamine__ wrote:
         | > but they're seeding the room with a number of pre screened
         | academics, their grad students, postdocs, etc.
         | 
         | And only those that have iPhones?
        
         | [deleted]
        
       | allknowingfrog wrote:
       | I was very confused until I realized that this is not about the
       | project management solution (https://clubhouse.io/). Did someone
       | forget to register a trademark? I get that these are separate
       | industries, but the potential for confusion seems to exist. I
       | couldn't start an audio platform and call it "GitHub"...could I?
        
       | swyx wrote:
       | For those who are Clubhouse haters and don't get it - I did a 180
       | on it recently: https://www.swyx.io/clubhouse-hate/
       | 
       | Gotten some good shoutouts on this one, so it may help with
       | understanding why it is doing well when other apps seem to be
       | feature superior to it. I've made my own "code of ethics" when it
       | comes to how I embrace this trend at arms length.
        
         | thundergolfer wrote:
         | I think your "some people don't... but most people do" angle is
         | correct. There's quite a few negative comments in this thread,
         | but HN posters are not at all representative of "the masses".
        
       | jariel wrote:
       | This feels like a fad not a trend, but it's hard to say.
       | 
       | They could adapt in some way.
       | 
       | Twitter seemed useless at first, but once you realize the voice
       | it gives a small class of people - and - that the media would use
       | it incessantly and addictively - then you realize why it sticks.
       | 
       | Snapchat settles into chat.
       | 
       | WhatsApp is into 'I don't have to pay SMS in Brazil etc.
       | 
       | TikTok - is so ridiculously addictive it remains to be seen, but
       | I'm wary that it will actually have staying power.
       | 
       | The private wave has hit so hard with Clubhouse you have to think
       | they are going to push it hard, and with a major media push this
       | will get really big before anything else. Like every pod at CES
       | having a Clubhouse. A Clubhouse with every salesforce account
       | etc.
       | 
       | There's an opportunity for it to become a de-facto live streaming
       | platform for audio.
        
       | diamondhands wrote:
       | Comparing businesses/companies to meme stocks is the future, no
       | doubt. Clubhouse is definitely inevitable, but I think the reason
       | some people think it's overhyped is due to the incredulity of its
       | popularity over it being simply a feature. Like, if someone built
       | iMessage, for instance, and the whole world responding like the
       | iPhone just launched. I think it just goes to show how low our
       | collective human bar for real magic has fallen. Culture comes
       | first, and I've never seen more beautiful memes than what the
       | guys over at lot2046.com have been building (especially the
       | recent update to their ark 1 trailer). Only time will tell when
       | humanity will grow to understand how deep magic can go, and maybe
       | respond more objectively to CH, which is just a feature. It
       | answers the What as much as any billion dollar features companies
       | do, like Uber, for instance. What we use to share ideas. What we
       | use to hitch a ride. But the Why, that's a magic I think is
       | largely absent nowadays. Why are we here? Who are we? Do you guys
       | know any companies out there pursuing that in its crosshairs
       | instead of simply scaling features?
        
       | perseusprime11 wrote:
       | I find Reddit more engaging than Clubhouse.
        
       | alliao wrote:
       | Agora have all the data minus all the liability! Agora being a
       | Chinese company will have to comply with Chinese laws so yeah, no
       | thanks.
        
       | deeeeplearning wrote:
       | Am I missing something about this? Seems like it's just Davos in
       | your living room for Silicon Valley types.
        
         | Nowado wrote:
         | It's literally more limited Discord trying to market itself
         | into existence.
        
           | Firehawke wrote:
           | That was my thought, I was wondering if it did ANYTHING that
           | isn't already in Mumble/Teamspeak/Ventrilo/Discord-- about
           | the only thing I can come up with is that it's probably
           | easier to set up for non-technical users (the one place
           | Mumble/TS/Vent fall apart at) but even there I don't think
           | Discord loses out on that.
        
         | fullshark wrote:
         | That sounds more interesting than what it's going to become: a
         | massive collection of literal echo chambers.
        
         | ganstyles wrote:
         | It was a little more like that before, say, summer 2020. Lots
         | and lots of people have been onboarding in the last couple
         | months, I assume because of the VC money and pressure to
         | expand. At this time, it's less like you describe and more like
         | "influencers" cannibalizing each other with constant rooms with
         | a thousand or two people listening on "the success mindset" or
         | "how to build a brand identity." I don't really log in anymore.
        
         | SpicyLemonZest wrote:
         | As the article mentions, it's not limited to Silicon Valley
         | types, but even if it were I don't know if there's really a
         | "just" about Davos in your living room. A direct line to the
         | thoughts of top Silicon Valley people is a pretty powerful
         | pitch, no?
        
           | heurist wrote:
           | Only if you want to pipe their words directly into your brain
           | with no opportunity to send yours back to them. I generally
           | decline such one-way offers.
        
             | SpicyLemonZest wrote:
             | I'm not really sure how to respond to that. You don't read
             | books or watch Youtube?
        
               | heurist wrote:
               | Books yes, youtube no, except the occasional funny
               | animal/baby video with my wife. Even books need to meet
               | an expected quality threshold before I elect to dedicate
               | tens of hours of my attention, and I am willing to grant
               | it because the thousands of hours or years worth of
               | thought put into a book are often worth the brain space
               | consumption trade-off. I try to be very selective in the
               | content I consume, with exceptions for pure entertainment
               | when I need it.
        
         | sumanthvepa wrote:
         | And that's what I find compelling about it. I've never been to
         | Davos or worked in Silicon Valley, yet I felt like I was in
         | that environment. I don't expect it will last. But it felt
         | nice.
        
       | m4tthumphrey wrote:
       | So I hadn't heard of Clubhouse before so I googled it. I didnt
       | even click the link and Google told me;
       | 
       | > Clubhouse is an invitation-only audio-chat social networking
       | app launched in 2020 by software developers Alpha Exploration Co.
       | As of December 2020, it was valued at nearly $100 million. On
       | January 21, 2021, the valuation hit one billion US dollars.
       | 
       | $100m to $1b value increase in a month? What happened?
        
         | carlosdp wrote:
         | "As of" doesn't mean they raised the previous round in
         | December. Pretty sure their previous round was like a year ago.
        
         | ayewo wrote:
         | Here's a more detailed take on CH's growth:
         | Clubhouse has 6 million registered users, up from 600,000 in
         | December 2020.         Clubhouse is currently valued at $1
         | billion (up from $100 million in May 2020)         Clubhouse
         | has raised over $10 million to date.         Over 180
         | organizations and venture capitalists have invested in
         | Clubhouse to date.         With its $1 billion valuation,
         | Clubhouse is now a Unicorn startup, joining the ranks of Uber
         | and AirBnb.         Clubhouse is currently ranked #5 in the App
         | Store under the "Social Networking" category.         Clubhouse
         | officially launched in April 2020.
         | 
         | Source: https://backlinko.com/clubhouse-users
        
       | cblconfederate wrote:
       | The other day it was Tyler cowen promoting it. Feels like a paid
       | campaign to me. It'slike Quora, but with audio?
       | 
       | https://www.bloombergquint.com/amp/gadfly/clubhouse-success-...
        
       | looneyxp wrote:
       | Clubhouse is just discord rooms for "Gurus"
        
       | looneyxp wrote:
       | Clubhouse is just Discord rooms for "Gurus"
        
       | [deleted]
        
       | heurist wrote:
       | On one hand, I get it, especially in the covid era when social
       | interaction is curtailed. On the other, I am really damn tired of
       | hearing about it. It seems like Clubhouse's membership is
       | comprised of people who either want to be followers or
       | influencers, neither of whom I am all that interested in meeting
       | or hearing talk for several hours. And the intention is
       | apparently to replace or supplement a podcast diet, but I have
       | yet to find a podcast that is more valuable to me than
       | audiobooks. The only live speakers I've seen and learned anything
       | from were academics. Maybe they are on Clubhouse or will be
       | eventually? I haven't used it so maybe I'm missing something.
        
       | mindfulplay wrote:
       | I am a bit appalled by the diluting nature of 'tech' in these
       | newfound tech companies. This doesn't sound like a tech company:
       | more like what Quibi did as a media company but thought of itself
       | as a tech company.
       | 
       | At least with Uber and AirBnB you could excuse such tech company
       | label (even though they are mostly legal-oriented companies with
       | a fake tech company air).
       | 
       | You know you are in a bubble when a live audio podcast startup
       | passes for a tech company and has too much hype built around it.
        
         | thewarrior wrote:
         | And the company doesn't even build the audio broadcast bits but
         | just wraps a third party SaaS SDK.
         | 
         | Shows how much of success is connections and marketing.
        
         | chanmad29 wrote:
         | Uber and AirBnB are just legal companies? Never saw it that
         | way, but that said, would those labels not easily apply to FANG
         | as well? Half of the effort is spent on fighting lawsuits that
         | take aim on their market positions.
        
       | ThomPete wrote:
       | Clubhouse is the most amazing thing that happened to social
       | MEDIA. Its a much better way to discuss even difficult subjects
       | because it keeps most people much more humble and provide the
       | ability to much better deal with conflict and disagreements. Most
       | social media isnt builtt for disagreements, audio definitely is.
       | The quality of some of these rooms like the Small Steps Giant
       | Leaps about space technology and VC is amazing. Or the AI/ML room
       | which goes on for days is extreme informative. Dont be a hater,
       | try it out and DM me if you want tricks for how to curate your
       | feed.
        
         | jelliclesfarm wrote:
         | Small Steps Giant Leaps is great!!
        
       | max_ wrote:
       | How is clubhouse different from discord?
        
         | Fordec wrote:
         | VC shilling on twitter
        
       | craigds wrote:
       | I got really confused when this didnt start talking about tickets
       | and epics and project management ( https://clubhouse.io/ )
        
       | TedShiller wrote:
       | The problem with Clubhouse that Clubhouse doesn't want to admit
       | is that it's all about who's talking. Nobody cares who's
       | listening.
        
       | Kiro wrote:
       | Not a fan of the routine anecdotal comments on Hacker News every
       | time something blows up. We saw the same with Snapchat. Clubhouse
       | is obviously popular and the article makes a good case why that
       | is. Isn't that more interesting to discuss than "tried it, don't
       | understand the hype"?
        
       | nindalf wrote:
       | I think my tech predictions are required reading for everyone
       | based on how frequently I'm wrong. Just yesterday I said "what's
       | so great about Clubhouse, I don't see the point". By doing so I
       | think I virtually guaranteed it's success.
       | 
       | Jokes aside, Ben's argument here seems solid. It will depend on
       | them solving discovery as well as TikTok did but they could be
       | huge if they manage it.
        
       | cm2012 wrote:
       | I am a strong sell on ClubHouse at a $2b valuation. Just like
       | Medium and Quora, once the masses are allowed on, the noise will
       | get too high and the signal will get lost.
        
         | enos_feedler wrote:
         | Twitter is full of noise yet somehow I get decent enough signal
         | to be a daily active user. Does Clubhouse achieve this
         | independently or is this a hard problem and Twitter could clone
         | Clubhouse features and somehow solve this problem?
        
           | cm2012 wrote:
           | Twitter already cloned Clubhouse last week:
           | https://onezero.medium.com/the-case-for-twitter-
           | spaces-b57b6...
        
       | hahahahe wrote:
       | So artificial exclusivity all over again. We tried this for the
       | past decade.
        
       | jarjoura wrote:
       | Why is no one concerned this is going to become a platform for
       | spreading misinformation?
       | 
       | The way a conversation turns into a set of people who become the
       | authority on a topic, vs. the followers is just way too easy.
       | It's sort of like Quora back at the beginning.
       | 
       | It also requires a huge time commitment that makes sense in this
       | Covid world that once people want to get out and travel, or just
       | return to normal meetups, the platform will either shift to a
       | lonely class of people, or dry up completely.
        
       | asimjalis wrote:
       | I find 10-50 person rooms pretty valuable. Basically rooms where
       | I can join the conversation, ask questions, comment on other
       | people's questions. They have a dinner party vibe. I had a random
       | conversation with guy who creates and sells Shopify apps, woman
       | who teaches a sales technique that avoids asking questions, guy
       | who explained how to use origin stories in product pitches.
       | Pretty good return on investment so far.
        
       | minimaxir wrote:
       | Clubhouse is the first app in awhile that somehow gives me
       | negative FOMO.
        
         | viklove wrote:
         | JOYO: Joy of missing out
        
           | dustinmoris wrote:
           | JOMO then?
        
             | thaumasiotes wrote:
             | Nah, the Y stands for "missing". ;D
        
       | mtalantikite wrote:
       | I'd really like to see what their engagement and retention
       | numbers are, because after a few days on Clubhouse I just deleted
       | the app. Just a bunch of nonsense conversations, many of which
       | were led by people that sell the snake-oil of how to become
       | successful in business and life, whereas their major
       | accomplishment seems to be being known for selling that snake-
       | oil. Sometimes there was a random celebrity talking about things
       | they couldn't speak all that eloquently about (reminded me of the
       | classic Dave Chappelle "I want some answers that Ja Rule might
       | not have right now" [1]).
       | 
       | At least Twitter and Instagram felt fun when they started.
       | Clubhouse just felt boring.
       | 
       | [1] https://www.youtube.com/watch?v=Mo-ddYhXAZc
        
         | hoseja wrote:
         | They sure do seem to be investing a lot in viral advertising
         | though.
        
         | mgh2 wrote:
         | It is the reality of any information platform that you have the
         | risk of running into snake-oil sellers. That is the challenge
         | of quality content control.
        
       | seibelj wrote:
       | I would like a "party line" style app where moderators let people
       | talk. Would be a lot of fun. Unfortunately normal people aren't
       | allowed into clubhouse (yet?) and I don't give a shit enough to
       | hassle someone for an invite code. But would be fun to login to a
       | channel and be a blow hard.
       | 
       | I listened to a podcast recently (Blocked and Reported) where
       | they were critiquing how journalists have been advocating for
       | fact checkers in every single clubhouse room. An app like this
       | isn't news that needs to be fact checked - it's a bunch of
       | strangers yammering on and talking out of their ass like you do
       | at a bar. Some people are way too uptight.
        
       | eat_veggies wrote:
       | Every "new" technology is always ushered in with the language of
       | inevitability, which tautologically justifies its existence --
       | it's been "pulled into existence," a side-effect of progress,
       | "make some thing people want," etc. etc.
       | 
       | I quote at length from Raymond Williams's study _Television_
       | published in 1974 (!)
       | 
       | > The physical fact of instant transmission, as a technical
       | possibility, has been uncritically raised to a social fact,
       | without any pause to notice that virtually all such transmission
       | is at once selected and controlled by existing social authorities
       | [...]
       | 
       | > If the effect of the medium is the same, whoever controls or
       | uses it, and whatever apparent content he may try to insert, then
       | we can forget ordinary political and cultural argument and let
       | the technology run itself. It is hardly surprising that this
       | conclusion has been welcomed by the 'media-men' of the existing
       | institutions [...]
       | 
       | > The model can be related to history only by endless retrospect,
       | in which by selection such a process can be generalised or
       | demonstrated. Characteristically, in such a model, there will be
       | no more history: a culminating age has arrived.
       | 
       | MS Paint diagrams give the gloss of spontaneity; the big goofy
       | arrows tell a version of history reduced to simple cause and
       | effect; the easy steps "Democratization, Aggregation,
       | Transformation" flatten it into a linear treadmill.
       | 
       | Clubhouse becomes an overdetermined _effect_ rather than
       | something deliberately built -- it 's another stop on the three-
       | step treadmill that's coming whether you like it or not (so get
       | your investment dollars in now). Under this ideology, technology
       | is something that _happens to us._ But as Nowaldo says, it is
       | "trying to market itself into existence" [1] and appeals to
       | inevitability are exactly how they do it.
       | 
       | [1] https://news.ycombinator.com/item?id=26144055
        
       | spicyramen wrote:
       | I have seen some technical people discussing technology such as
       | ML, that may be interesting? But i can do the same with youtube,
       | podcasts, etc. Is that only in iphone?
        
       | bigpumpkin wrote:
       | 2021:
       | 
       | Clubhouse: $100 million to $1 Billion valuation
       | 
       | Agora: $4 Billion to $10 Billion valuation
       | 
       | What does Agora offer that is better than its alternatives?
        
       | latchkey wrote:
       | 1. ToS violation to record and publish shows without 'written'
       | consent of all the people in the room (which is effectively not
       | enforceable)
       | 
       | 2. iOS only
       | 
       | 3. Invite only
       | 
       | 4. Not ADA compliant (leaves out deaf folks)
       | 
       | 5. Buggy
       | 
       | 6. Centralized
       | 
       | 7. You can't easily delete your account
       | 
       | I personally tried it and deleted it. No thanks.
        
         | nowherebeen wrote:
         | 8. Requires giving them access and uploading your contact list
         | to invite friends.
        
           | latchkey wrote:
           | I never uploaded my contacts, nor would I have.
           | 
           | But it is highly encouraged by the app, for sure.
           | 
           | Of course it is.
           | 
           | It builds their social graph.
           | 
           | Having built a dating site just before Tinder launched, that
           | only used FB for auth, we had hundreds of millions of
           | connections within weeks. It was a trove of data as we could
           | sort matches based on it on the theory that people in your
           | 'friend circle' are more likely to match with.
           | 
           | Probably good that the site didn't last due to founder
           | issues.
        
             | nowherebeen wrote:
             | Funny thing is my app was rejected because of this feature
             | and I remove it because I understand how invasive it was.
             | Told Apple about this (Clubhouse), they acknowledged they
             | will look at it and they didn't do anything in the end.
             | Double standards I guess when you have VC backing.
        
             | [deleted]
        
         | cma wrote:
         | > ToS violation to record and publish shows without 'written'
         | consent of all the people in the room (which is effectively not
         | enforceable)
         | 
         | That seems to provide an extreme means of selective
         | enforcement.
        
           | latchkey wrote:
           | In my eyes, the workaround is simple.
           | 
           | At the beginning of a session, tell everyone you're recording
           | and give them a link to sign consent form and ask anyone who
           | doesn't to leave the room. By staying, they implicitly agree.
           | 
           | There is also local jurisdiction laws around this too which
           | make it impossible to cover all cases.
           | 
           | I'm not a lawyer of course, but it seems like a valid defense
           | at least.
        
       | riversflow wrote:
       | What is going on with this article? Usually I expect really well
       | thought out pieces from Stratechery. Clubhouse definitely has
       | marketing down I guess.
       | 
       | But in the article there is literally not a single mention of
       | Discord, why not? Discord has been providing me the exact
       | experience described here. I've had really interesting
       | conversations with strangers on Discord, people are much more
       | civil in disagreeing if it's not text based! And what about
       | twitch, "Just chatting" is definitely a competing product here in
       | the 1 to many category.
        
       | dexter89_kp3 wrote:
       | Clubhouse has been a mixed bag for me.
       | 
       | I love some of the regular shows there like GoodTimes, deep
       | learning research review hosted by Andrej Karpathy etc. When I
       | step into smaller rooms, the signal to noise ratio decreases (on
       | topics I care about).
       | 
       | I felt clubhouse to be more conversational than podcasts (which
       | are often a Q&A format). It also allow new people to participate,
       | ask questions.
       | 
       | Exploration of topics and rooms is pretty hard currently. How do
       | you discover interesting people and conversations? For me it has
       | mostly been twitter, which is non-optimal. My second big pain
       | point has been the FOMO nature of it. I would ideally like to
       | consume content on my time and schedule not the other way around.
        
         | asimjalis wrote:
         | My strategy for finding interesting conversations is to follow
         | people I meet that I find interesting. The algorithm seems to
         | be pretty good at showing me conversations involving people I
         | follow, which tend to be interesting.
        
       | asimjalis wrote:
       | I have a suspicion people who don't like Clubhouse landed in the
       | wrong rooms. My recommendation would be to explore different
       | rooms, especially smaller rooms with < 50 people.
        
       | tchalla wrote:
       | > Make no mistake, most of these conversations will be terrible.
       | That, though, is the case for all user-generated content. The key
       | for Clubhouse will be in honing its algorithms so that every time
       | a listener opens the app they are presented with a conversation
       | that is interesting to them. This is the other area where
       | podcasts miss the mark: it is amazing to have so much choice, but
       | all too often that choice is paralyzing; sometimes -- a lot of
       | times! -- users just want to scroll their Twitter feed instead of
       | reading a long blog post, or click through Stories or swipe
       | TikToks, and Clubhouse is poised to provide the same mindless
       | escapism for background audio.
       | 
       | This seems to be a good nutshell of Clubhouse and it's
       | popularity.
        
         | justapassenger wrote:
         | It's like every single social network pitch since Facebook
         | succeeded. Take existing form of content (podcasts), tweak it a
         | little, make it easier to produce and let almighty algorithms
         | generate billions for you.
        
         | stedaniels wrote:
         | > The key for Clubhouse will be in honing its algorithms so
         | that every time a listener opens the app they are presented
         | with a conversation that is interesting to them.
         | 
         | I think Netflix and YouTube have proven how hard this is. Watch
         | a couple of the wrong shows and you a doomed forever it seems.
         | It's a bit like Echo Chambers too. [0]
         | 
         | [0] https://en.wikipedia.org/wiki/Echo_chamber_(media)
        
           | alangibson wrote:
           | Youtube is astonishingly bad. I watched a Jordan Peterson
           | talk just to see what all the fuss is about and now there's
           | at least a clip of him in damn near every video Youtube
           | recommends. And this is despite me actually watching
           | aerospace related videos almost exclusively.
        
             | seren wrote:
             | I wonder if the algorithm has not detected that somehow
             | people watching Jordan Peterson were spending more time
             | watching Youtube, and so it is gently nudging you into that
             | direction.
        
               | alangibson wrote:
               | That's for sure what's happening. On a personal level
               | it's extremely annoying because a machine is trying to
               | manipulate my behavior for its own benefit.
        
               | andrewzah wrote:
               | It is what it is. That same recommendation engine does
               | wonders for music.
               | 
               | For controversial stuff etc, it's better to watch it in
               | incognito. And really any topic that you're not actually
               | interested in. I watched a few minecraft videos to figure
               | out a redstone thing I was working on, and my
               | recommendations were flooded with garbage minecraft
               | videos.
        
               | lostinquebec wrote:
               | I think it is likely an attempt to beat the echo chamber.
               | If your interests are niche, the only ways to avoid
               | showing content that is, well, cliched is to latch on to
               | the one offs and show a small percentage of those, or
               | show truly random content. The former likely gets much
               | better results.
        
             | skeeter2020 wrote:
             | Try watching something like "how to fix a washing machine";
             | you do this several times a week for the rest of your life,
             | right?
        
             | doliveira wrote:
             | Honestly at this point while logged in I only watch videos
             | about scientific and technical subjects. Anything else I go
             | incognito so it won't mess up my recommendations.
             | 
             | I have the impression that the algorithm sees that you
             | watched something a little more popular in general and
             | latches into that trying to bring you to a larger more
             | generic cluster. Same thing happens with music, for me.
        
             | detaro wrote:
             | if you are logged in, you can go to your watch history and
             | delete the entry for it, that does something to get it out
             | of the algorithm. But yes, YT really likes to latch onto
             | you watching a single thing once.
        
               | alangibson wrote:
               | I almost exclusively pay attention to updates from
               | creators I've subscribed to. I'm more sure that YT will
               | eventually remove subscriptions in an effort to college
               | TikTok than I am that the sun will come up tomorrow.
        
           | duxup wrote:
           | What is maddening is that Netflix when it was just DVDs it
           | was IMO it was pretty amazing discovery wise. I felt like the
           | users folks posting reviews were amazing at suggesting movies
           | / giving you a good feel for the film. But maybe it was
           | because those folks didn't have a background motivation to
           | push, like advertising dollars or etc.
           | 
           | Or maybe it was an eternal September problem or just the fact
           | that DVDs meant there was more content that could be found,
           | but I've not found anything as good as the old school Netflix
           | community reviews.
           | 
           | Meanwhile amazon is convinced I'm a woman and won't leave me
           | alone about that ... Google is convinced I love a college
           | football team that is in fact a rival because I google
           | something about them once in a blue moon .... Trump was
           | really interested in me filling out a happy birthday card for
           | his wife (nope, that's creepy)... and they stand to make
           | money on that, a still get it wrong.
        
             | jdxcode wrote:
             | The library was far better when it was DVDs. They didn't
             | have the licensing problems they do now.
        
               | majormajor wrote:
               | Have they removed films from the DVD side of the
               | business?
               | 
               | I used it until a few years ago, it seemed the same as
               | ever back then. Now we just have more options through
               | various services for streaming, vs waiting on DVD.
        
               | at-fates-hands wrote:
               | Agreed.
               | 
               | I used to watch quite a few older and newer movies when
               | it was a DVD service. Now, I just get all of their
               | branded content shoved down my throat with little if any
               | options beyond that. Search is inconsistent at best.
               | 
               | I've been thinking about canceling my subscription for a
               | while now as I feel the value of Netflix just isn't there
               | any more.
        
               | asdff wrote:
               | To me, the value of these streaming services are probably
               | 1/3 their actual price, so like many I split the account
               | with a half dozen people. It's gotten to the point where
               | the scale is shifting further and further, and I'm
               | streaming content _gratis_ using bittorrent rather than
               | the actual platform that I have an account with because
               | sometimes it 's easier and faster to get straight to the
               | content without being bombarded. Not to mention the
               | latest Hulu dark pattern, where something will be
               | labelled as "available on Hulu," then you go and look and
               | it's only available on the Hulu plan that costs as much
               | as your old cable bill.
        
               | duxup wrote:
               | Yeah the volume of good quality but not well known films
               | available was huge.
               | 
               | Now those seem lost... they're often in a limbo where
               | they only exist in DVD form now, but not streaming.
        
         | crossroadsguy wrote:
         | One of the reasons I like podcasts is there are no surprises. I
         | subscribe to a carefully selected list of shows that I really
         | like.
        
       | k__ wrote:
       | How?
       | 
       | It's basically Discord/TeamSpeak.
        
       | genpfault wrote:
       | > Clubhouse is an invitation-only audio-chat social networking
       | app launched in 2020 by software developers Alpha Exploration Co.
       | As of December 2020, it was valued at nearly $100 million. On
       | January 21, 2021, the valuation hit one billion US dollars.[1]
       | 
       | [1]: https://en.wikipedia.org/wiki/Clubhouse_(app)
        
         | delecti wrote:
         | So a bunch of party lines? Doesn't seem that worth getting
         | excited about, certainly doesn't seem worth a billion dollars
         | when Discord basically does the same thing already.
        
           | slezyr wrote:
           | And it works on more than one OS.
        
       | tonetheman wrote:
       | Clubhouse is just that a club.
       | 
       | Where you are not invited.
       | 
       | Maybe once it opens up to everyone.
        
       | jelliclesfarm wrote:
       | I joined the South Asian Club and every evening, there is a music
       | session. I was pleasantly surprised to find people from all over
       | south Asian..Indians, Pakistanis and bangaladesh appearing to
       | perform..instrumentals and vocal. And in multiple languages too.
       | My absolute fav part of clubhouse.
       | 
       | I am trained in Carnatic classical music and now I want to learn
       | Hindustani style. The members are of different ages and the young
       | people are a delight. They are polite and at different skill
       | levels. So..it has massively revived and boosted and expanded my
       | music universe.
       | 
       | Most South Asians would know what an Antakshari session
       | means...basically this clubhouse room is like that.
       | 
       | Right now, I am in a room where people are part of 2 minute
       | debates. Pro and against debaters randomly assigned. The topic
       | now is: "Do aliens exist?" Fun!
       | 
       | The big rooms can be difficult to navigate and engage if one
       | doesn't know how to time oneself without interrupting. Because we
       | don't see each other.
       | 
       | There is tons of security issues. But that's probably why this is
       | still beta. For now, I listen a lot more than I contribute.
       | 
       | It is a 'real identity' service. Your phone number and your real
       | voice is on the server. There is no downvoting(ahem) but there is
       | self moderation. The best part is one can leave if they dislike a
       | discussion and one won't be heard if they are disruptive if the
       | moderator so decides. No public shaming. Just a lack of platform
       | for unpalatable views(from the room moderators' POV). I think
       | this might well become the most well behaved social media we have
       | seen in a while on the interwebs.
        
       | [deleted]
        
       | nitwit005 wrote:
       | > The key for Clubhouse will be in honing its algorithms so that
       | every time a listener opens the app they are presented with a
       | conversation that is interesting to them.
       | 
       | If they had no competition that would make sense, but there are
       | quite a few platforms trying to recommend audio content to people
       | as-is.
       | 
       | The current podcasts I listen to I found through YouTube. I
       | assume they had a presence there as that's where their audience
       | looked to find content.
        
       | thedudeabides5 wrote:
       | _"Further, SIO has determined that a user's unique Clubhouse ID
       | number and chatroom ID are transmitted in plaintext, and Agora
       | would likely have access to users' raw audio, potentially
       | providing access to the Chinese government."_
        
         | [deleted]
        
         | rsync wrote:
         | I'm curious as to how this happens - are app comms not SSL ?
         | 
         | I never gave it much thought but I _assumed_ that, like the
         | adoption of SSL everywhere for websites, all apps spoke only
         | SSL ... does the app store not enforce this ?
        
       | tootie wrote:
       | Pile this on to the list of digital zeitgeists I don't
       | understand.
        
       | dayvid wrote:
       | I really hope they have a record with playback at higher
       | speed/skip speaker function. I don't know if it will hurt their
       | growth at this point, but it would make Clubhouse usable for me.
       | Otherwise, there's too much noise for the value of the signal
        
       | alangibson wrote:
       | It's weird this article talks so much about podcasts but doesn't
       | mention Patreon. It's a major, often primary, source of revenue
       | for the most interesting podcasts I listen to.
        
       | Ceezy wrote:
       | Strategy retrospectively is easy...
        
       | solosoyokaze wrote:
       | I find pure audio to be the least appealing format to absorb
       | information from. It's simultaneously distracting yet non-
       | engaging. If I want to learn something new, print or video work
       | best for me. Print if the concept is information based. Video if
       | it's technique based.
       | 
       | Just like I don't listen to podcasts, I can't imagine sitting
       | around listening to people talk about things with no visuals. I'm
       | not even sure when I would slot that into my day, even if I
       | wanted to.
        
         | Ma8ee wrote:
         | Audio has the advantage that you can listen while walking,
         | working out, or cleaning up the kitchen. Since I got kids it's
         | the only way I manage to consume any literature.
        
         | [deleted]
        
         | faitswulff wrote:
         | > I'm not even sure when I would slot that into my day, even if
         | I wanted to.
         | 
         | Personally speaking, I listen while walking, running, or
         | driving.
        
       | baxtr wrote:
       | I got maybe 10 min of value after spending 10 hours on clubhouse.
       | I am pretty much done with it.
       | 
       | And thus, I really need to be very blunt about this: I hate
       | Clubhouse. It's full of self-loving people who already have a
       | huge audience somewhere else and now found a new way to recruit
       | even more followers. Sorry for being so negative about something
       | which I believe is actually innovative.
        
         | ketamine__ wrote:
         | Is it a bit better than Twitter? On Twitter influencers only
         | interact with other influencers. If you don't have a large
         | following but post an insightful comment you're lucky to get a
         | like.
        
           | nowherebeen wrote:
           | I suspect the people that love Twitter will love Clubhouse as
           | well. As other commenters already mentioned, it's geared
           | towards those that are slightly self important.
        
         | jimkleiber wrote:
         | And I think that's OK. For some people, they hate reading and
         | writing or recording video or editing audio, so CH can provide
         | a platform for some people who love being in vocal group
         | discussions, whether hosting, speaking, or even listening, and
         | can bring lots to that segment.
         | 
         | I personally love to read things because I think I can read
         | rather fast and I have friends who hated even text messages,
         | preferring voice notes, because they don't want to read/type so
         | much.
         | 
         | I also agree there's the social dynamics you mention, just
         | think the communication format appeals to some more than
         | others.
        
       | strin wrote:
       | I wonder how clubhouse would monetize its traffic. most social
       | networks had to make the advertisement presented in similar ways
       | to the content, e.g. twitter, instagram, tiktok. but I can't
       | imagine clicking on and listen to a "conversation" that
       | advertises a product...
        
       | harryf wrote:
       | First time I went on Clubhouse, first got in a room with some
       | Silicon Valley types talking about how to grow your startup. I
       | get enough of that content so left to explore further and found a
       | room with some African Americans discussing the best way to
       | "snort crack from a booty hole". Perhaps it's my sense of humour
       | but I laughed my head off and was immediately hooked. Felt like
       | the Internet of the "good old days". Also I'm comfortable talking
       | on voice from doing a podcast. Actually I usually hook up my
       | Rodecaster Pro for better quality audio.
       | 
       | Some random tips I've found make Clubhouse more entertaining...
       | 
       | - Follow lots of people - don't be like Twitter, Instagram etc.
       | trying to have more followers than follows. The more people you
       | follow, the more diverse your room suggestions become
       | 
       | - From the home screen of the app, scroll down and find the
       | little "Explore" button ... this will take you to more rooms.
       | Smaller rooms tend to be lower down
       | 
       | - If you want to get involved in a discussion, go to the smaller
       | rooms
       | 
       | - Can be interesting to tap on the profile of who "Nominated"
       | someone... and keep tapping until you get to the center of the
       | graph. This is an interesting take on social graphs I think
       | (which I'm guessing they will disable)
       | 
       | - Most of all, get out of your comfort zone, when it comes to
       | your normal interests / ethnicity etc. It's very low friction to
       | talk to anyone and people are largely polite. It's a great to get
       | to know groups of people you'd otherwise avoid and get new
       | perspectives.
       | 
       | If you want to connect hit me up on @harryfcks in the app.
        
         | scotuswroteus wrote:
         | not sure why their race matters
        
           | harryf wrote:
           | It doesn't it's just that for me, living in Zurich
           | Switzerland, it's a type of conversation I would never get to
           | hear / be part of
        
           | whymauri wrote:
           | I'll give my thoughts. Although the wording seems clunky at
           | first, the GP is actually identifying something really
           | important about the growth of Clubhouse as a platform.
           | Similar to Twitter, which has Black Twitter [0], Latino
           | Twitter, etc, it seems that Clubhouse will also build these
           | kinds of communities.
           | 
           | When a chief concern about Clubhouse is lack of diversity, I
           | think this is pretty meaningful. What I'm more interested in
           | seeing though, is if Clubhouse can also incorporate class
           | diversity without betraying its brand of exclusivity.
           | 
           | Note: I'm not on Clubhouse and don't want to be.
           | 
           | [0] https://en.m.wikipedia.org/wiki/Black_Twitter
        
           | dr_dshiv wrote:
           | Black lives matter!
        
         | wsinks wrote:
         | How do you manage the notifications? I'm only following like 40
         | people but have change my notifications down to the lowest
         | setting.
         | 
         | Even at infrequent, it notified me every 30 mins in the last 18
         | hours... while I was sleeping too. Just wild.
        
           | harryf wrote:
           | I don't use the notifications - have them disabled. I just
           | dip in when I have time and see what's happening. May not be
           | the best strategy but works for me.
        
         | trhway wrote:
         | it sounds like audio only version of chatroulette.
        
           | harryf wrote:
           | I guess so but that it's groups not 1-on-1 probably means
           | people behave better. Also video is a higher barrier entry in
           | terms of awkwardness etc
        
           | wsinks wrote:
           | except chatroulette was random and didn't really have user
           | accounts?
           | 
           | Unless chatroulette became something different than the video
           | window 1:1 with random people and usually phallic symbols...
           | did I miss something?
           | 
           | Very very different from chatroulette, in my opinion.
        
         | sigil wrote:
         | _Can be interesting to tap on the profile of who "Nominated"
         | someone... and keep tapping until you get to the center of the
         | graph. This is an interesting take on social graphs I think._
         | 
         | The first time I saw this kind of thing was on lobste.rs, where
         | they call it the "user tree": https://lobste.rs/u
         | 
         | On both Clubhouse and lobste.rs, surfacing the invite tree
         | makes users more mindful of who they invite. To an extent,
         | they're vouching for that person, and can be held responsible
         | if that person misbehaves.
         | 
         | Does anyone know what social network first exposed invite
         | trees? I assume it can't have originated recently with
         | lobste.rs.
        
           | korse wrote:
           | Plenty of p2p communities have been doing something similar
           | for years. If you invite someone to the forum, and they get
           | banned, you get banned too... or at least have your
           | privileges revoked for some time.
        
         | jedberg wrote:
         | > Can be interesting to tap on the profile of who "Nominated"
         | someone... and keep tapping until you get to the center of the
         | graph.
         | 
         | Wow, this _was_ fascinating. There was a weird dichotomy on
         | mine. If I clicked on my straight, white, male friends, in
         | almost every case the chain ended in just one or two clicks
         | with an OG user.
         | 
         | If I clicked on anyone else (minority, women, etc), it was a
         | long chain of people that usually involved a long string of
         | black men and women.
         | 
         | My own chain was an exception, having been invited by a
         | minority woman and going through that long chain of black men
         | and women. Even though I'm friends with a bunch of those
         | straight white guys with short chains. But I never asked for an
         | invite when they were all advertising invites on Facebook. I
         | only joined when my friend insisted and sent me an invite.
         | 
         | I don't know what any of that actually means, I just found it
         | really interesting.
        
           | texasbigdata wrote:
           | Is this signaling or what? What straussian message are you
           | sending: don't accept invites? Sorry for the obtruse comment
           | but feel lost.
        
             | harpiaharpyja wrote:
             | The message is: I did this, and this is what I found.
             | 
             | I think you may be looking for something that isn't there.
        
               | texasbigdata wrote:
               | reasonable thanks. You're probably right
        
           | alfiedotwtf wrote:
           | I found that if I went higher a few levels from me, the
           | sideways, then everyone was either an internet marketer, some
           | form of influencer, or startup "guru".
           | 
           | Maybe it's just my local graph, but it turned me off somewhat
        
       | helen___keller wrote:
       | I'm not going to say Clubhouse is going to fail, because I'm not
       | the target audience now and I won't be later either, so how would
       | I know. What I will say is that whatever appeal Clubhouse
       | purportedly has now at a $1B valuation, such as rubbing virtual
       | elbows with the elite, is not going to scale to a $100B
       | valuation. Navigating the process of becoming mass-market is the
       | key.
        
       | dustinmoris wrote:
       | I don't see the appeal of yet another anti-social media app. I
       | don't know, maybe it's me, but I'm thinking even if I was a
       | lonely cat lady/guy I'd not need yet another crappy app on top of
       | Facebook, Twitter, Instagram, SnapChat or TikTok to not feel like
       | a lonely depressed human. If I really need to take my mind off my
       | lonely miserable life then I can already listen to a million
       | podcasts or literally turn myself into a binge watching zombie
       | staring at Netflix all day so I don't have to realise what a
       | fucking loser I am that I need an app to meet and talk to random
       | people. Even if I was that person, I'd probably lose interest in
       | Clubhouse as soon as the pandemic is over and I can see my shrink
       | again.
        
         | Cederfjard wrote:
         | This rant makes no sense to me. How is it anti-social to
         | literally talk to people?
        
           | dustinmoris wrote:
           | It's not a rant. Clubhouse is a platform for wannabes and
           | losers who like to listen to wannabes. My brutal honesty is
           | not a rant, just just an unfiltered summary of Clubhouse and
           | I don't see the appeal to people who have a real social life.
        
             | rvz wrote:
             | Didn't the people who were on Facebook at the time say this
             | about Twitter that it was for 'losers' and yet here we are.
             | 
             | But I agree too. There's nothing special about Clubhouse
             | expect that it is super-hyped by the VCs, media and the
             | techies as the next big thing and I'm not convinced.
        
             | Cederfjard wrote:
             | My wife is on it sometimes, she goes on groups with other
             | people and converses about various topics. It seems quite
             | social to me, and she has an extensive "real" social life,
             | too. I think your attempt to boil down the essence of the
             | app to your "summary" is flawed.
             | 
             | Also, just because something is "brutal honesty" doesn't
             | mean it isn't also a rant, nor that it's the truth.
        
           | isoskeles wrote:
           | I don't think it counts as literally talking for the same
           | reason it is considered a faux pas to dump someone over text.
        
       | [deleted]
        
       | AzzieElbab wrote:
       | I am very much an introvert but under the lockdowns I would give
       | my left eye for random conversations with smart people, not being
       | forced to walk on the eggshells is a big plus too
        
       | ccsnags wrote:
       | Clubhouse interests me. I don't use social media like twitter,
       | ig, facebook and don't miss them. Clubhouse seems more
       | interesting than the others. It reminds me of one of my favorite
       | things to do on VRChat, making drum circles and singing songs.
       | Just connecting with people for the sake of it.
       | 
       | Waiting on an invite though. I'd love to check it out.
        
       | serial_dev wrote:
       | I don't understand the hype, I gotta be honest.
       | 
       | I enjoy podcasts and audiobooks, too. I listen to technical and
       | political podcasts regularly, and sometimes I try other genres
       | when I don't feel like learning or getting disappointed by
       | politics.
       | 
       | I heard people talking about Clubhouse, they were all like "wow,
       | amazing, revolutionary". They told me I would need to watch my
       | screen time, because they are 10 hours a day on Clubhouse. I
       | asked them to explain to me why they enjoy it, I didn't get it
       | but wanted to try anyway.
       | 
       | I got an invite, and tried the app. What a disappointment that
       | was, I tried to follow interesting people and content, checked
       | out what my friends were following, listened in on multiple
       | rooms, stayed long and hoped something worthwhile would happen,
       | but no, nothing really happened.
       | 
       | Boring content, from people who are mostly neither funny, nor
       | insightful (which is fine, most people are not extraordinary,
       | it's not a personal attack or something, it's just that the top
       | "talkers" already rose to the top via TV shows and podcasts).
       | 
       | The constant reminders on LinkedIn about past discussions on the
       | platform that I would be interested in is even more annoying, as
       | I can't just open the talks later.
       | 
       | I'm sure there are good conversations there but the noise to
       | signal (value) ratio at clubhouse is just very very low.
        
         | mgh2 wrote:
         | There are many uses cases, but one of them *might be as a
         | potential solution to current social media polarization.
         | 
         | Imagine putting radical liberals and conservatives or loyal
         | Taiwanese and Chinese in the same room AND be able to
         | participate in the discussion.
         | 
         | The value Clubhouse brings is the ability to start a dialogue
         | to understand the other side that we are often blinded from -
         | empathy through conversation from multiple viewpoints.
         | 
         | Civil discussions that were never possible can now be (abuses
         | are quickly reported and kicked out). Of course we will have to
         | see the long term repercussions of this technology that only
         | time can tell.
        
           | thekyle wrote:
           | I don't really know how Clubhouse works. But why would
           | radical liberals and conservatives ever want to talk with
           | each other unless forced to? Seems from most other parts of
           | the internet that people like to surround themselves with
           | like-minded people.
        
             | mgh2 wrote:
             | When the topic of the discussion decides who wants to
             | participate.
             | 
             | Like a debate: From non-serious as "cereal is soup" to "Do
             | degrees/college dictate success?" and "Taiwan is part of
             | China" (these actually happened)... The moderators can
             | control the room but can also be reported by participants
             | if he/she violates the guidelines- not sure how abuse is
             | verified though. There is mutual accountability.
        
           | volkk wrote:
           | > empathy through conversation. "Let's have a talk"
           | 
           | why is it that clubhouse will do anything differently than
           | what a FB post does? AKA devolve into mindless attacks in the
           | comments sections about the way you look in your profile pic,
           | your race/ethnicity, etc.
           | 
           | is the difference simply..because it's voice? i think it's
           | naive to think this is some new mindblowing tech considering
           | a few points: a. it's invite only b. it's populated by tech
           | oriented people.
           | 
           | the only people that benefit from this are yuppies and
           | already well off people. i want to hear opinions from the
           | lower class too which i can guarantee are 100% not on
           | clubhouse and are instead busy dealing with real life
           | problems instead of talking about them on some VC backed app
           | touted as the greatest revolution by mostly vapid social
           | media sites (read: linkedin, producthunt, etc)
           | 
           | i realize its a pessimistic POV but at this point in my life
           | and all my years in tech..i'm tired of hearing how some
           | random social media app is going to change the world for the
           | better again and again. but also, i would LOVE to be proved
           | wrong one day.
        
             | mgh2 wrote:
             | > is the difference simply...because it's voice?
             | 
             | I am not sure if you have seen the difference from
             | communication via text only vs. voice/video. (ex: work or
             | relationships). The later clears so much misunderstandings.
             | 
             | For those who choose not to talk or ask questions, you can
             | just listen in. But instead of a tube of biased information
             | fueled by an AI algorithm (most social media today), you
             | get to have a diverse group of people (up to 5k and
             | expanding) all in one room, each able to participate.
             | 
             | It is a two-way real-time dialogue, like in a conference
             | panel discussion or an university class where the professor
             | is lecturing, but also facilitating discussion among
             | students. ex: https://www.youtube.com/results?search_query=
             | harvard+justice
             | 
             | As for the invite only and tech oriented people, it is done
             | for now to cope with bandwidth due to server limitations
             | and also to have content quality control. It will be open
             | to all eventually, they are still figuring it out. HN is an
             | example of the complexities of moderation to maintain
             | quality.
             | 
             | Of course the human brain is going to be naturally biased
             | and the development of content recommendations will
             | eventually led to the same tribal mentality problem, but
             | this is to be seen on how the creators moderate the
             | platform to avoid the disasters from the past.
        
       | throwawayy1112 wrote:
       | Yea Clubhouse should be called Madhouse because it's a bunch of
       | exclusive pseudo-intellectual narcissists huffing their own
       | farts.
        
       | Sol- wrote:
       | > Clubhouse is far better suited than podcasts to discuss events
       | as they are happening, or immediately afterwards
       | 
       | Seems like an anti-feature. Why would I want to listen to half-
       | informed takes on current events which will be outdated soon
       | after? Inherently ephemeral stuff like sports commentary I could
       | understand at least, perhaps that's really the only sensible use
       | case.
       | 
       | But I guess that's asking the wrong question anyway - all these
       | platforms are optimized for wasting your time, after all.
        
         | ketamine__ wrote:
         | Isn't that the purpose of 24 hour news streams like CNN?
        
           | [deleted]
        
         | flixic wrote:
         | Moments after Tesla's purchase of 1.5B of Bitcoin was
         | announced, I opened Clubhouse, and sure enough, at the top was
         | a pretty massive room discussing the move. Quality of
         | information wasn't remarkable, but as a "radio show on demand"
         | it was very entertaining.
        
       | Chirael wrote:
       | I signed up and followed a few people and then... what now? The
       | few things that are suggested to me when I log in aren't
       | interesting, so I just shut the app. I've opened it a few times
       | and had the same experience, so unless someone tells me about
       | something specific I need to sign on to Clubhouse for, I don't
       | see the need to keep opening it.
        
       | ChaitanyaSai wrote:
       | You can make pretty much the same argument for Chatroulette
       | (yeah, yeah, minus the oh, but audio allows us to multi-task). I
       | am surprised Ben Thompson of all people thinks the necessity to
       | be live is a plus. Async consumption (sitting on the potty,
       | commute, smoke break, in bed scrolling yourself to sleep) is
       | where your tiktoks and snaps and grams get consumed. The other
       | thing that makes me willing to wager this goes the Chatroulette
       | and Google Plus way is the male skew. I'd also like to coin a
       | neologism for the inevitable narcisstic bloviation that will come
       | to flood Clubhouse -- micdics
        
         | enos_feedler wrote:
         | The world is not exclusively asynchronous. There are lots of
         | use cases centered on live, especially around events. As Ben
         | Thompson mentioned Locker Room which is Clubhouse for sports. I
         | think live is a great format for these and no surprise it
         | replicates live talk radio which has been around since the
         | 1920s.
        
       | vyrotek wrote:
       | > _Make no mistake, most of these conversations will be terrible.
       | That, though, is the case for all user-generated content._
       | 
       | My perception is that Clubhouse is that it's yet-another
       | amplifier for the group of folks who already have a large
       | following and are able to produce quality content. Listening to
       | anything long-form and live risks being a huge waste of time.
       | Audiences are willing to listen to well-known people because it
       | has a higher chance of being interesting at all.
       | 
       | Unfortunately, the feedback I've heard is that the meetings
       | hosted by the rest of the not-so well-known community have been
       | generally terrible. I think people underestimate power of async
       | communication and how it powers discoverability. There's too much
       | noise out there already and very little time to filter it out to
       | discover new content. Especially when the content is only
       | produced live. Growing a YouTube/Podcast audience and growing a
       | Clubhouse audience are going to be very different challenges.
       | 
       | I'm also unconvinced that this is a winner-take-all space. My
       | understanding is that the technology moat here is very narrow
       | compared to what it takes to run YouTube, Twitch, etc. I've
       | already seen several interesting hacks put together by
       | individuals with their own twist to this space.
       | 
       | That said, I'd really like to see the community stop claiming
       | that "Clubhouse will be bigger than X platform!" such as Twitter
       | and LinkedIn.
        
         | newsclues wrote:
         | The question I'm left with is, will Clubhouse be able to scale
         | building communities?
        
           | dehrmann wrote:
           | This is a very underappreciated part of scaling community-
           | oriented platforms with user-generated content.
        
         | alfiedotwtf wrote:
         | I don't think they have their filtering right at the moment,
         | and they'll have to find a sweet spot before everyone turns off
         | notifications for good. I'm following Kimdotcom who is an
         | interesting person, but whenever he joins in on something, I'm
         | notified. I like to hear what he has to say, but not every
         | bloody time, especially not at 3am when it's a German-only
         | speaking club!
        
         | [deleted]
        
         | zpeti wrote:
         | I agree with you, and at the same time, there will still be
         | some people who are newcomers but adopted clubhouse at the
         | right time and will become stars because of it. Maybe they
         | weren't even newcomers, just good at what they do.
         | 
         | So while looking at it from a large numbers angle, yes, the
         | power law applies and winners take all, digging into individual
         | level stories, there will be people who will rise up thanks to
         | the new app.
         | 
         | Not sure what that means, but I do still think there are
         | opportunities here.
        
         | tootie wrote:
         | I think another important point being missed is how hard it is
         | to create compelling improvised content. Youtube and Tiktok are
         | amateur productions but the successful creators are still
         | writing and editing. Conversations are going to meander and the
         | absolute worst offense possible for this kind of medium is
         | being boring.
        
       | Sodman wrote:
       | Once clubhouse loses its exclusivity and becomes generally
       | available, where will they be at? It's essentially just a discord
       | clone with better marketing and hype. Or, in its most common
       | format of 1-3 people talking and 1000s listening, it's basically
       | FM radio. Is that enough for it to be widely successful (the
       | "next social media platform")? I'm not convinced.
       | 
       | The biggest features it's got going for it once it hits GA, are
       | that it's ephemeral and that it's live. There are several other
       | platforms with decent UX already providing these USPs, also for
       | free. I can see this being a live-streaming broadcast service for
       | celebrities and influencers who already have big audiences, but
       | not much more than that.
        
         | sjg007 wrote:
         | The FM radio thing is apt. My guess would be it also has a way
         | to manage users and call ins. So instead of Tweet this radio
         | personality you can log in real time. Not sure if measuring
         | interactivity is a good thing here though.
        
       | maxehmookau wrote:
       | I gave clubhouse a go and found it super boring. Lots of self-
       | important people talking about why they're important.
       | 
       | It feels like the reason I no longer listen to live radio. Why
       | would I let someone else dictate what I listen to when there's
       | plenty of on-demand content available 24/7?
        
         | xibalba wrote:
         | Yes, Clubhouse feels like the perfect trap for the VC/PM class.
         | It is a product that is _extremely_ appealing to the them, but
         | for which probability of widespread adoption seems low. And, of
         | course, that group of people is one of the loudest on social
         | media, so anyone within a few degrees of separation from them
         | will  "hear" them singing Clubhouse's praises.
        
           | dcolkitt wrote:
           | I've never used Clubhouse, but to play Devil's advocate this
           | is what people said about Facebook in its very early days. A
           | product that appeals to Ivy League kids goofing around on
           | each other's walls and showing off their favorite books. Why
           | would that ever gain widespread adoption.
           | 
           | I think the lesson is that the impulse to imitate high-status
           | people is very strong. Even when the behavior has no
           | intrinsic value to the average Joe. If a social network gains
           | a reputation for where SV entrepreneurs or "thought leaders"
           | or Harvard heiresses hang out, then many people will flock to
           | it regardless of what the actual experience is like. When
           | Facebook opened up to a new campus, students would sign up en
           | masse without even realizing what the product was.
        
             | solosoyokaze wrote:
             | VCs and entrepreneurs have been trying to replicate the
             | FB/Harvard/private rollout thing since FB did it. I can't
             | think of any other cases where it worked though. Very much
             | a cargo cult decision.
        
             | xiaolingxiao wrote:
             | This is a very insightful point. There is already a culture
             | meming the imaginary April rooms where the "rich and
             | powerful" gather to do insider-deals. You see this with all
             | the get-rich-quick rooms, "thought-leader TedX" rooms, and
             | "insightful conversation about social issues" rooms. It's a
             | big pretend-land where everyone can partake what they
             | imagine the "upper-crust" talks about. Someone made a point
             | of people showing up at Soho house in 2020 (after it has
             | "sold out") wearing designer clothes they got at the
             | outlet, not knowing it sends a different signal. The truth
             | is ... the only "consequential" people that frequent
             | clubhouse are there to promote a very specific agenda,
             | using the resident population as fodder to their cause.
             | It's a stark microcosm of the inequalities in this society,
             | and how consumer culture _does not_ address the inquality,
             | but rather just veil it in ignorance.
        
               | jimkleiber wrote:
               | I think it was @default_friend on Twitter who made that
               | point about Soho house[1]. I found the overall thread[2]
               | to really help me understand the status dynamics of CH,
               | reminding me of the Status as a Service essay[3] by
               | Eugene Wei.
               | 
               | [1]: https://twitter.com/default_friend/status/1359618168
               | 78890598... [2]: https://twitter.com/default_friend/statu
               | s/135961480306553651... [3]:
               | https://www.eugenewei.com/blog/2019/2/19/status-as-a-
               | service
        
         | 2pEXgD0fZ5cF wrote:
         | Same here, gave it a try and it's pretty much just a bubble
         | builder for celebrities, not much else.
         | 
         | What I really don't understand is people trying to build a
         | connection to podcasts? Why? Just because it's audio too? The
         | reason I enjoy podcasts is that I get to enjoy specific topics
         | (or field specific news) from a list of sources I curate
         | myself. I have show notes, know roughly what I get into with an
         | episode, and get to pause and rewind, and that is just a part
         | of it.
        
           | pjc50 wrote:
           | > trying to build a connection
           | 
           | The comparison to podcasts is to be "the thing that you
           | listen to while doing something else".
        
           | SpicyLemonZest wrote:
           | I'm not sure that's a universal experience. One of the most
           | popular podcasts is Joe Rogan's, where each episode is just
           | him talking to a random guest about a random thing, and that
           | kind of show seems like it'd translate pretty
           | straightforwardly to Clubhouse. I can't say I've ever wanted
           | to rewind Rogan or follow along with show notes.
        
         | seattle_spring wrote:
         | > Lots of self-important people talking about why they're
         | important
         | 
         | Taking a page from the LinkedIn playbook
        
         | [deleted]
        
         | kmfrk wrote:
         | It does feel a lot like velvet-rope LinkedIn.
        
           | te_chris wrote:
           | Beautiful damning with faint praise there.
        
         | dylan604 wrote:
         | you just described 100% of social media to me.
        
         | tjpnz wrote:
         | Sounds a bit like the lunches I ended up at with the office art
         | snob prior to Covid.
        
         | ashtonkem wrote:
         | It turns out that the real social value of Clubhouse might be
         | exposing how stupid and vain powerful people can be.
        
           | Nowado wrote:
           | _Jack Dorsey sweating in the background_
        
             | spicyramen wrote:
             | Touche
        
             | jariel wrote:
             | They are not sweating.
             | 
             | They're too lacking in self awareness for that, moreover,
             | this is not remotely a threat.
        
           | mgh2 wrote:
           | Yes, people are fallible, but getting them to talk out loud
           | instead of expressing themselves with trolling or promotions
           | is a good start to build some understanding and empathy for
           | the other side.
        
         | davzie wrote:
         | Exactly the reason I stopped using it. So serious, not fun,
         | full of people that sound like the opposite of fun at a party.
        
           | DLay wrote:
           | "Shoot Your Shot: NYU girls roasting tech guys" is pretty
           | amusing.
        
             | borroka wrote:
             | The first 30 minutes yes, then it is poor comedy.
        
         | mgh2 wrote:
         | I am a new user but I hope they don't start charging for
         | listening in, there is much value by experts who are not there
         | for promotional reasons but rather for intellectual
         | discussions: ex: tech talks, medtech, AI.
         | 
         | Their target demographic seems more like conferences or
         | university lectures with active participation, where education
         | is the primary goal. I used to think that this might go away
         | after covid, but after examination, the social utility is of
         | tremendous value. I am usually against all social media
         | (deleted most), which I think corrodes society, but clubhouse
         | seems to be onto something.
         | 
         | Some controversial topics that could not have been discussed in
         | person can be started here (and across the globe), expanding
         | understanding on both sides: ex: politics, gender
         | discrimination, Taiwan vs. China, etc.
         | 
         | There are also some funny/serious ones, for example "Attractive
         | women explain things to tech bros" started as a joke but
         | evolved into an advice place.
         | 
         | Yes, with every content platform you will inevitably have the
         | quality issue, but I their content filtering can improve over
         | time
        
         | sergiotapia wrote:
         | "I gave clubhouse a go and found it super boring. Lots of self-
         | important people talking about why they're important."
         | 
         | 150% my exact experience. I don't get it, so I uninstalled it.
        
           | wayneftw wrote:
           | > ...so I uninstalled it.
           | 
           | That right there is one reason why I've never even tried it.
           | I refuse to use app-only networks. Give me a web site that I
           | can use from anywhere. Let me control what content my device
           | downloads. There's no fucking way I'm buying into an app-only
           | future.
        
         | tootie wrote:
         | I think that's a given because it's still invite only and has a
         | very specific demographic creating content. Once it's open it
         | could change dramatically. Or not. I don't know.
        
           | at-fates-hands wrote:
           | >> I think that's a given because it's still invite only and
           | has a very specific demographic creating content.
           | 
           | Agreed.
           | 
           | Same thing happened with Ello ( https://ello.co/ ). Started
           | out as invite only, which appealed to a certain group of
           | people. Then the shine wore off and most users went back to
           | FB and Twitter. Then it rebranded itself as a social media
           | platform for creatives where it seems to have found a solid
           | audience.
        
         | AdmiralGinge wrote:
         | >Why would I let someone else dictate what I listen to when
         | there's plenty of on-demand content available 24/7?
         | 
         | To be fair there's still good radio out there and not even just
         | on the internet. The really commercial stuff on most of the FM
         | band is tedious but personally I really love people who are
         | passionate about music play me things I might not have heard
         | before. Things like BBC Radio Six Music and the former offshore
         | pirate Radio Caroline are both pretty good in this regard.
         | 
         | A good radio DJ can create a far more personal and human
         | experience than just waiting for Spotify's algorithm to give
         | you something vaguely related.
        
           | chosenbreed37 wrote:
           | Yes. There is good stuff out there. I often go for live radio
           | as a medium of discovery but within some well defined
           | boundaries. I might listen to classical music or a jazz
           | station and discover new artists or new interpretations
           | within a genre that I already like. I might listen to a some
           | talkshows in the hope that I might discover something
           | interesting that was outside of my radar.
        
         | heed wrote:
         | The best description of CH I've come across: "A platform where
         | C tier people listen to B tier people talk about A tier
         | people."
        
           | alpha_squared wrote:
           | That sounds like it would've applied to Twitter until "A tier
           | people" joined the platform, got their blue checkmarks and
           | became the reason Twitter hit critical mass.
        
           | dheera wrote:
           | But then again that's pretty much what the real world is.
           | That isn't really a CH-specific phenomenon.
        
           | staticautomatic wrote:
           | You know what would be really cool? A place where there
           | aren't tiers of people.
        
             | camdenlock wrote:
             | You'd have to venture outside of our planet to find such a
             | thing, and even then I doubt you'll find what you're
             | looking for.
        
             | optimiz3 wrote:
             | Why? The human species and relatives have organized into
             | heirarchies since their dawn.
             | 
             | You start as a child, and go forth and develop your place
             | in the world.
             | 
             | If everyone is the same, no one is unique.
             | 
             | Different desires lead to different contributions which
             | have different levels of value to society which lead to
             | different levels of social status.
        
               | staticautomatic wrote:
               | If true, that would make it even more cool.
        
               | zymhan wrote:
               | We've also killed each other since time immemorial,
               | doesn't mean we have to like it.
        
               | [deleted]
        
               | optimiz3 wrote:
               | No one wants to not be on top, but being on top doesn't
               | maximize everyone's happiness or sense of purpose either.
        
           | Balgair wrote:
           | Great one!
           | 
           | I've heard it described as Twitch Chat minus Twitch, just the
           | Chat.
        
           | [deleted]
        
         | afavour wrote:
         | I just don't see how Clubhouse scales. I can see how compelling
         | it is to actively participate in a small-scale chat with
         | interesting people. But once a room reaches the level where
         | only a few people can talk I'm basically listening to a poorly
         | produced podcast that must be listened to live rather than at
         | my convenience. ...I don't get the appeal.
        
           | azinman2 wrote:
           | They're moderated. They don't just grow forever in that way.
        
         | hacknat wrote:
         | I agree with you that it's mostly not good. However, I wandered
         | into a conversation with a bunch of DC journalists late at
         | night and they were openly gossiping (probably all slightly
         | inebriated) and saying things that almost assuredly were
         | supposed to be off-the-record. It was fascinating and eye-
         | opening as well as very entertaining.
         | 
         | The attraction of CH is exactly this: getting to hear things
         | you would ordinarily not be "allowed" to hear. When it first
         | started more of these types of conversations were happening and
         | it did feel like you were part of the "in group" getting to
         | hear things that ordinary people weren't privy to.
         | 
         | Making secrets explicit as a business model is not sustainable
         | though. As more and more people file into the app creators are
         | going be less and less explicit and all that will be left is
         | the banal and boring (which may be enough actually, as the app
         | is still addicting if you're a lurker).
         | 
         | Here's my prediction: CH is here to stay, but it will hit a
         | ceiling. Additionally some people on the app are clearly
         | playing with fire and we will likely see someone important get
         | into trouble on the app and that will be the end of the
         | (already dying) cool factor of the app.
        
           | 2pEXgD0fZ5cF wrote:
           | > getting to hear things you would ordinarily not be
           | "allowed" to hear
           | 
           | Feels like a side effect from being new and artifically
           | limited via invites and I doubt that aspect will be kept very
           | long. Same with people praising how friendly the discourse is
           | supposed to be.
        
             | hacknat wrote:
             | Yeah. I doubt it will scale.
        
           | t_serpico wrote:
           | The question is why would you gossip on CH? My guess is that
           | there is some excitement to 'getting caught' or just more
           | generally doing it in public. It's like the equivalent of
           | having a private conversation in a bar or coffee shop.
           | Because of COVID, people turn to CH to replicate this
           | experience. After COVID, I suspect this app will die out.
        
             | hacknat wrote:
             | That is my suspicion as well.
        
           | wackk wrote:
           | I know yesterday, there was a media guy who tried to do a hit
           | job on some youtuber based on a clubhouse, and the entire
           | chat had to come to his defense on twitter call the guy out
           | as a liar. I imagine this will become increasingly common and
           | will really kill the "authenticity" it offers.
        
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