[HN Gopher] Do Things that Don't Scale (2013)
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       Do Things that Don't Scale (2013)
        
       Author : ollerac
       Score  : 117 points
       Date   : 2021-02-10 06:23 UTC (1 days ago)
        
 (HTM) web link (www.paulgraham.com)
 (TXT) w3m dump (www.paulgraham.com)
        
       | JIBitator wrote:
       | Seen that here before
        
       | themanmaran wrote:
       | > "Right then, give me your laptop" and set them up on the spot.
       | 
       | This article just makes me miss the pre-pandemic times when
       | touching someone else's laptop didn't feel like a huge health
       | violation.
       | 
       | > things that don't scale
       | 
       | Some things that don't scale (i.e. super personal interactions)
       | do have non-linear returns. An email blast can hit 1000 users.
       | But talking to 10 people can generate recommendations. Which hold
       | way more value than marketing emails.
       | 
       | I launched a product earlier this year and it has been much
       | harder to get this level of personal interaction over email /
       | digital platforms. It's a lot easier to ignore an email than
       | someone in the same room.
       | 
       | Very excited to return to a world of human > human interactions.
        
         | codegeek wrote:
         | Nothing beats human to human in person interaction, nothing.
        
         | zitterbewegung wrote:
         | There are things that don't scale that you can still do its
         | more given as an example.
         | 
         | Like for instance Groupon was prototyped in Wordpress. I
         | believe Mailchimp would send their customers actual physical
         | letters. Stripe would send you card readers for free.
         | 
         | It is better to validate the idea before writing a line of code
         | if you can do it.
        
       | dhruvparamhans wrote:
       | I wonder whether there are any examples not within the startup
       | world but building your own personal "brand" (for want of another
       | word), or competitive edge if that works better.
        
       | tarunkotia wrote:
       | I am living through this right now and have asked this questions
       | on several forums because when you're really in the midst of this
       | hustle you start to question your priorities and constantly get
       | this feeling about if there is a better way. This is a counter-
       | intuitive advice on building a product and a company but the
       | other option would be to get lucky.
       | 
       | Couple of more examples about doing things which don't scale:
       | 
       | Instacart manually built their product catalog for the first few
       | million products.[0]
       | 
       | Pandora analyzing 10,000 songs manually for recommendation. [1]
       | 
       | [0] https://youtu.be/uV4lzz1Z0C8
       | 
       | [1] https://youtu.be/bTtq-M9iDHI
        
         | naeemtee wrote:
         | One thing that isn't captured nowadays is that a lot of what
         | "couldn't scale" before - i.e manual work, the type of which
         | you described - is now much more scalable due to how much
         | easier it is to automate tasks at scale.
         | 
         | It's suddenly feasible to build businesses that require at-
         | scale manual operations, because you can do so in a
         | predictable, revenue-positive way.
        
           | tarunkotia wrote:
           | "Do Things That Don't Scale" is not a choice which founders
           | make even if they have all the resources and technical chops.
           | If you don't know or unsure what to focus on then how do you
           | decide to optimize and improve it?
           | 
           | Take Instacart for example, what would you have done
           | differently to build the catalog given you had same
           | information what Apoorva had at that time? Same for Pandora &
           | Airbnb...
        
       | RangerScience wrote:
       | Having a small experience of this with a hobby project (an AI-
       | powered chat bot). First versions, for each bot, I just cloned
       | the repo and did a new deploy. That's finally become unworkable,
       | so now I'm converting the project so that one server can handle
       | many bots.
       | 
       | Getting to punt on all _that_ overhead definitely helped the
       | initial  "launch", and IMO the code quality. It's proving
       | incredibly easy to switch it over, and I think a lot of that is
       | coming from how polished I was able to make the core of it.
       | 
       | Reminds me of Factorio: First you spaghetti (shitty probe
       | project), then you mainbus (vertical scaling, haha), then you
       | city block (horizontal scaling).
        
         | cunninghamd wrote:
         | So... while I respect avoiding shameless self-promotion,
         | referencing your hobby project, or at least including it in
         | your "About" info would be cool, for those interested. :)
        
       | aeoleonn wrote:
       | I see a pattern:
       | 
       | - Someone writes an article with a catchy title.
       | 
       | - Someone [semi or quite] influential notices, and says: "Hey,
       | let's write an article from the opposing perspective, to be
       | contrarian, and see if we can also make some good points."
       | 
       | - Me: [Doesn't click and] thinks "Would ya look at that? An
       | article/author which is contrarian probably just to be
       | contratian. I'm gonna find something else to read..."
        
         | throwaways885 wrote:
         | Even so, intentionally trying to be being a contrarian is a
         | good way for industry to avoid groupthink and cargo culting.
         | It's really valuable. I'm sure somebody will write an article
         | called "Do Things That Scale" soon.
        
         | sdfhbdf wrote:
         | I think you might have been downvoted since Paul Graham is not
         | ordinary folk writing clickbaity titles here. He indirectly
         | founded the website you're commenting on so your comment might
         | have been received as bashing on him.
        
           | Jtsummers wrote:
           | This is most likely why GP was downvoted:
           | 
           | > - Me: [Doesn't click and] thinks "Would ya look at that? An
           | article/author which is contrarian probably just to be
           | contratian. I'm gonna find something else to read..."
           | 
           | Low-value post that seems to be deliberately avoiding real
           | contribution and participation in the conversation while
           | simultaneously admitting that they didn't read and (almost
           | certainly) won't read the article. There's no point to these
           | kinds of comments, and they should be downvoted.
        
           | xirbeosbwo1234 wrote:
           | He is "ordinary folk writing clickbaity titles". People here
           | just pay too much attention.
        
             | iainctduncan wrote:
             | So PHD in computer science, wrote programming books still
             | recommended by very smart people 30 years after the fact,
             | launched, ran and sold successful startup, and now
             | successful VC is... ordinary? People like Peter Norvig say
             | "On Lisp" is one of the best books on lisp! I'm in the
             | software acquisition business, so I talk to founders
             | getting ready to exit every month. That set of combined
             | successes is most emphatically not ordinary.
        
       | julianpye wrote:
       | In my experience this is the single best essay on how to get to
       | product/market fit as a startup. Short read, great examples,
       | killer recommendations. I use it as the starter point for
       | startups and innovation departments that I work with.
        
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       (page generated 2021-02-11 23:01 UTC)